Sr. Graphic Designer

📍 Job Overview

Job Title: Sr. Graphic Designer

Company: ManpowerGroup

Location: United States

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing

Date Posted: August 13, 2026

Experience Level: Mid-Level (3-5 years)

Remote Status: On-site

🚀 Role Summary

• Develops and executes creative assets across print, digital, and video channels to support sales and marketing initiatives, ensuring strong brand consistency.

• Provides strategic design consultation to marketing and business stakeholders across North America.

• Translates complex business objectives, campaign strategies, and brand standards into effective creative solutions.

• Enhances brand recognition and equity through compelling, audience-focused creative execution across client and talent touchpoints.

📝 Enhancement Note: This role is positioned as a Sr. Graphic Designer, indicating a need for significant design expertise and the ability to work independently on complex creative challenges. The focus on "strategic design consultation" suggests the role goes beyond execution to include advisory capacity for marketing and business stakeholders.

📈 Primary Responsibilities

• Apply advanced design expertise to solve complex creative challenges, translating business objectives, campaign strategies, and brand standards into effective creative solutions.

• Develop and execute creative assets across digital, print, video, and integrated marketing channels that support business objectives and enhance audience engagement.

• Improve brand recognition and equity through compelling, audience-focused creative execution across client and talent touchpoints.

• Support creative strategy, concept development, and campaign activation across multiple channels, ensuring brand consistency and audience engagement.

• Develop layouts, charts, graphics, infographics, and visual frameworks across multiple forms of media that communicate ManpowerGroup's services, solutions, and processes effectively.

• Collaborate with global and regional marketing teams to execute integrated campaigns, adapting creative assets and deliverables to support North American market priorities and audience engagement goals.

• Work hand-in-hand with copywriters, product marketers, and business partners to ensure consistent messaging, visual continuity, and timely project delivery.

• Make and apply design recommendations for executive-level communications, presentations, marketing initiatives, and visual assets.

• Manage design and creative requests from stakeholders across the business, supporting marketing campaigns, sales enablement materials, branded communications, digital assets, events, and strategic initiatives.

• Partner with cross-functional colleagues to address branding, creative, and business communication needs proactively while advancing design best practices.

• Coordinate with global, regional, and cross-functional partners to deliver creative assets that support campaign execution and business priorities.

• Provide guidance on brand standards, visual storytelling, and creative execution across a variety of channels and audiences.

• Deliver high-quality visual storytelling and creative assets that align with brand standards, campaign objectives, and modern design best practices.

• Build strong partnerships across the marketing organization to develop effective visual communications that engage target audiences and support business goals.

📝 Enhancement Note: The responsibilities highlight a broad scope, encompassing strategic input, creative execution across diverse media, cross-functional collaboration, and stakeholder management. The emphasis on "executive-level communications" and "strategic design consultation" suggests a need for a designer who can also influence and advise.

🎓 Skills & Qualifications

Education: Bachelor's degree in Marketing, Advertising, Design, or equivalent internship experience in a related field.

Experience: 3+ years of graphic design experience in a corporate, agency, marketing, or communications environment.

Required Skills:

• Advanced proficiency in Adobe Creative Cloud (including InDesign, Illustrator, Photoshop, and Acrobat).

• Advanced proficiency in Microsoft PowerPoint and Microsoft 365 applications.

• Experience developing creative assets across digital, print, presentation, social, and marketing channels.

• Strong understanding of brand management, visual storytelling, typography, and layout design principles.

• Excellent project management, communication, and organizational skills.

• Ability to manage multiple priorities in a fast-paced environment.

• Strong proofreading and detail-orientation skills.

• Experience collaborating with cross-functional teams, including marketing, sales, executives, and business stakeholders. Preferred Skills:

• Knowledge of video editing, motion graphics, or multimedia production.

• Figma experience.

• Experience supporting geographically distributed teams.

📝 Enhancement Note: The required skills are standard for a senior graphic designer role, with a strong emphasis on Adobe Creative Suite and Microsoft Office. The preferred skills, particularly Figma and experience with distributed teams, suggest a modern and collaborative work environment.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a range of creative projects across digital, print, and presentation media.

• Demonstrations of ability to translate business objectives into compelling visual solutions.

• Case studies highlighting brand consistency, audience engagement, and successful campaign support.

• Examples of work for executive-level communications and marketing initiatives.

• Visual frameworks, infographics, and data visualization examples. Process Documentation:

• While not explicitly stated, a candidate's ability to articulate their design process—from concept to final delivery—will be crucial during portfolio reviews.

• Candidates should be prepared to discuss how they manage creative requests, collaborate with stakeholders, and ensure brand compliance throughout their workflow.

📝 Enhancement Note: For a Sr. Graphic Designer role, a robust portfolio is paramount. The emphasis should be on demonstrating strategic thinking, problem-solving through design, and the ability to deliver high-impact creative assets that align with business goals and brand standards.

💵 Compensation & Benefits

Salary Range: $48,800 - $81,300 USD per year.

Benefits:

• Full-time employment benefits (details not specified, but typically include health insurance, paid time off, retirement plans, etc.)

• Opportunity to work with a global leader in talent solutions.

• Professional development and growth opportunities within the marketing and creative functions.

Working Hours: Standard 40-hour work week.

📝 Enhancement Note: The salary range provided ($48,800 - $81,300 USD) is a good benchmark for a Sr. Graphic Designer in the United States. This range typically reflects a mid-level to senior professional with 3-5+ years of experience. Benefits are not detailed, which is common for initial postings, but candidates should inquire during the interview process.

🎯 Team & Company Context

🏢 Company Culture

Industry: Human Resources / Staffing and Recruiting / Business Services. ManpowerGroup is a global leader in workforce solutions, connecting employers with talent across various industries. This context means the graphic designer will be creating assets for a company that serves a wide range of clients and job seekers.

Company Size: Large enterprise (as indicated by Manpower's global presence). This implies a structured environment with established processes, but also opportunities for broad impact.

Founded: Manpower was founded in 1948, indicating a long-standing company with deep industry experience and a stable market position.

Team Structure:

• The graphic designer will likely be part of a marketing or communications department, potentially within a larger GTM (Go-to-Market) function.

• Collaboration is expected with global and regional marketing teams, copywriters, product marketers, and business partners.

• The role involves providing creative expertise and strategic design consultation to stakeholders across North America. Methodology:

• Data-Driven Creativity: While design is creative, the role emphasizes translating business objectives and campaign strategies into effective visual solutions, suggesting a data-informed approach to design.

• Brand Consistency: A core focus is on strengthening brand consistency across all channels and touchpoints.

• Cross-Functional Collaboration: The role requires close partnership with various internal teams to ensure cohesive messaging and timely delivery of assets.

Company Website: https://www.manpowergroup.com/

📝 Enhancement Note: ManpowerGroup's extensive history and global reach suggest a professional, established corporate environment. The graphic designer's work will directly contribute to the company's employer branding, client-facing materials, and internal communications, requiring an understanding of business-to-business (B2B) and business-to-consumer (B2C) marketing strategies.

📈 Career & Growth Analysis

Operations Career Level: This role is a Mid-Level to Senior Individual Contributor position within the creative and marketing function. It requires a strong foundation in graphic design principles and the ability to work independently on complex projects. The "Sr." title suggests a level of autonomy and the expectation of contributing strategically beyond just execution.

Reporting Structure: The graphic designer will likely report to a Marketing Manager, Creative Director, or a similar leadership role within the marketing department. They will collaborate closely with various teams but report to a designated manager for performance and development.

Operations Impact: The graphic designer's impact is crucial for shaping the visual identity and communication of ManpowerGroup. Their work directly influences:

• Brand Perception: Consistent and compelling visuals enhance brand recognition and trust among clients and candidates.

• Marketing Effectiveness: High-quality creative assets improve the engagement and conversion rates of marketing campaigns and sales enablement materials.

• Audience Engagement: Visually appealing content across digital, print, and video channels increases audience interaction and understanding of ManpowerGroup's services.

• Internal Communications: Effective visual design supports clear and impactful internal messaging and executive presentations.

Growth Opportunities:

• Specialization: Develop expertise in specific areas like motion graphics, video editing, or digital asset management.

• Leadership: Transition into a Creative Lead or Art Director role, managing projects and potentially junior designers.

• Cross-Functional Moves: Leverage design expertise to move into related areas like marketing campaign management or digital content strategy.

• Industry Expertise: Deepen understanding of the HR and workforce solutions industry to create more targeted and impactful designs.

📝 Enhancement Note: The Sr. Graphic Designer role offers a solid platform for career advancement within a large organization like ManpowerGroup. The growth path emphasizes expanding creative skills, taking on more strategic responsibilities, and potentially moving into leadership or specialized roles within marketing and communications.

🌐 Work Environment

Office Type: The role is described as "On-site," indicating a traditional office-based work environment. This suggests a collaborative space where in-person interaction with colleagues is expected.

Office Location(s): The job is listed for "United States." Given ManpowerGroup's extensive operations, specific office locations would need to be confirmed, but it implies a corporate office setting rather than a remote setup.

Workspace Context:

• Collaborative Environment: Being on-site, the designer will have direct access to colleagues for brainstorming, feedback, and project coordination, fostering a dynamic creative exchange.

• Tools & Technology: Access to standard office technology, including the required Adobe Creative Cloud and Microsoft 365 suites, will be available.

• Team Interaction: Opportunities to interact with marketing teams, sales enablement, and potentially executive stakeholders, providing exposure to different business functions and communication needs.

Work Schedule: The typical working hours are 40 hours per week, consistent with full-time employment in a corporate setting. While the role is on-site, there might be flexibility for occasional remote work or adjusted hours depending on project demands, though this is not explicitly stated.

📝 Enhancement Note: The on-site requirement suggests a preference for in-person collaboration and team integration. Candidates should expect a professional office environment typical of a large, established corporation, with opportunities for direct interaction with various business units.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of resume and portfolio to assess qualifications and creative capabilities.

• Technical/Creative Assessment: A portfolio review where the candidate presents their work, discusses their design process, and explains how they translate business needs into visual solutions. This may include a design challenge or a request to critique existing company materials.

• Stakeholder Interviews: Meetings with marketing managers, creative leads, and potentially cross-functional partners to evaluate collaboration skills, communication style, and cultural fit.

• Final Interview: Potentially with a senior leader in marketing or communications to discuss strategic alignment and long-term potential.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that best demonstrate the skills required for this role (e.g., digital assets, print collateral, presentations, infographics).

• Showcase Process: For each project, articulate the problem, your approach, the tools used, your role, and the outcome (quantify impact if possible).

• Highlight Brand Alignment: Demonstrate your understanding of brand guidelines and how you maintain consistency across diverse deliverables.

• Emphasize Strategic Thinking: Be prepared to discuss how your design choices supported specific business objectives or marketing campaign goals.

• Tailor to ManpowerGroup: If possible, include examples that show an understanding of B2B marketing or the staffing industry.

Challenge Preparation:

• Be ready for a design challenge that might involve creating a visual asset (e.g., an infographic, social media graphic, or slide deck) based on a prompt, or revising an existing piece of collateral.

• Practice articulating your design rationale clearly and concisely.

• Prepare to discuss how you would approach a new creative request from a business stakeholder, including asking clarifying questions to understand objectives.

📝 Enhancement Note: The interview process for a Sr. Graphic Designer heavily relies on the portfolio. Candidates should meticulously prepare their portfolio to showcase not just aesthetic talent, but also strategic thinking, problem-solving capabilities, and the ability to collaborate effectively within a corporate environment.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Cloud:

  • InDesign: Essential for layout design, brochures, reports, and print collateral.
  • Illustrator: Crucial for vector graphics, logos, icons, and illustrations.
  • Photoshop: Key for image editing, manipulation, digital graphics, and web assets.
  • Acrobat: Necessary for PDF creation, editing, and management of final print/digital files.

• Microsoft 365 Suite:

  • PowerPoint: Advanced proficiency is required for creating executive-level presentations, pitch decks, and visual narratives.
  • Word/Excel: Standard office applications for collaboration and data handling.

Analytics & Reporting:

• While not explicitly listed, designers often work with analytics to understand asset performance (e.g., web banner click-through rates, social media engagement). Familiarity with how design impacts these metrics is beneficial. CRM & Automation:

• Figma (Preferred): Increasingly used for collaborative design, prototyping, and UI/UX design. Experience here is a plus.

• Video Editing/Motion Graphics Software (Knowledge Preferred): Implies familiarity with tools like Adobe Premiere Pro, After Effects, or similar for creating dynamic visual content.

📝 Enhancement Note: Proficiency in Adobe Creative Cloud is non-negotiable for this role, with specific emphasis on InDesign, Illustrator, and Photoshop. Advanced PowerPoint skills are also a key requirement, highlighting the importance of presentation design. Figma and video/motion graphics knowledge are considered advantages, indicating potential areas for future development or integration into the workflow.

👥 Team Culture & Values

Operations Values:

• Creativity and Innovation: Encouraging fresh ideas and pushing creative boundaries within brand guidelines.

• Collaboration: Working effectively with diverse teams to achieve shared goals.

• Brand Stewardship: Upholding and strengthening the ManpowerGroup brand through consistent and impactful design.

• Client/Audience Focus: Designing with the target audience's needs and engagement in mind.

• Excellence and Detail: Delivering high-quality work with meticulous attention to detail.

Collaboration Style:

• Partnership-Oriented: Working closely with copywriters, product marketers, and business stakeholders to ensure cohesive messaging and visual continuity.

• Responsive: Managing and addressing design requests from various business units efficiently.

• Consultative: Providing strategic design recommendations and guidance to stakeholders.

• Cross-functional Integration: Seamlessly integrating design efforts with broader marketing campaigns and business initiatives across North America.

📝 Enhancement Note: The culture likely values a blend of creative expertise and business acumen. The emphasis on collaboration and client focus suggests an environment where designers are integrated into broader business strategies, not just executing tasks in isolation.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Brand Guidelines: Effectively pushing creative boundaries while strictly adhering to established brand standards for a large corporation.

• Managing Diverse Stakeholder Needs: Juggling requests and feedback from various departments and individuals with different priorities and expectations.

• Adapting to Evolving Digital Trends: Staying current with design trends and technologies (e.g., motion graphics, interactive content) to keep ManpowerGroup's visual communications fresh and engaging.

• Supporting Distributed Teams: Ensuring brand consistency and effective visual communication across geographically dispersed teams and markets.

Learning & Development Opportunities:

• Advanced Design Skills: Opportunities to deepen expertise in areas like motion graphics, video editing, or UI/UX design (especially with Figma).

• Strategic Design Thinking: Developing skills in translating complex business strategies into compelling visual narratives.

• Industry Knowledge: Gaining a deeper understanding of the talent solutions and HR industry to inform design choices.

• Project Management: Enhancing project management capabilities to handle larger, more complex creative initiatives.

📝 Enhancement Note: The challenges presented are typical for a senior designer in a large organization, requiring strong adaptability and communication. The growth opportunities are well-defined, offering clear paths for skill enhancement and career progression within the marketing and creative domain.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to translate a complex business objective into a visual concept. What was your process, and what was the outcome?" (Focus on your problem-solving approach and ability to connect design to business goals.)

• "How do you ensure brand consistency across multiple channels and for different audiences, especially when working with various stakeholders?" (Highlight your understanding of brand stewardship and collaboration.)

• "Walk us through a project where you had to manage conflicting feedback or priorities from different stakeholders. How did you resolve it?" (Demonstrate your conflict resolution and communication skills.) Company & Culture Questions:

• "What do you know about ManpowerGroup and our brand? How would your design approach align with our mission?" (Research ManpowerGroup's current marketing efforts, values, and target audiences.)

• "How do you stay updated on design trends and incorporate them into your work while maintaining brand integrity?" (Show your commitment to continuous learning and strategic application of trends.)

• "Describe your experience working with a geographically distributed team. What are the unique challenges and how do you overcome them?" (If applicable, leverage your experience supporting remote or international teams.) Portfolio Presentation Strategy:

• Storytelling is Key: Don't just show images; tell the story behind each project. What was the challenge? What was your solution? What was the impact?

• Quantify Results: Whenever possible, use data to demonstrate the success of your designs (e.g., increased engagement, improved conversion rates, positive feedback).

• Highlight Technical Proficiency: Be ready to discuss the tools and techniques you used and why they were appropriate for the project.

• Showcase Versatility: Present a range of work that demonstrates your ability across different media (print, digital, presentations, etc.).

• Be Prepared for Critique: Be open to discussing how you would evolve or improve existing ManpowerGroup collateral based on your expertise.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design skills, but also strategic thinking, problem-solving, and strong interpersonal/communication abilities. The portfolio is the primary tool for showcasing these competencies.

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Content Guidelines (Do not include this in the output)

Operations-Specific Focus:

Tailor every section specifically to revenue operations, sales operations, and GTM roles and operations industry context

Include operations strategy, process methodology, and workflow optimization information

Emphasize process portfolio requirements, case studies, and operations efficiency approaches

Address operations team dynamics, cross-functional collaboration, and operations culture

Focus on operations career progression, skill development, and growth opportunities

Quality Standards:

Ensure no content overlap between sections - each section must contain unique information

Only include Enhancement Notes when making significant inferences about operations processes, team structure, or process requirements

Be comprehensive but concise, prioritizing actionable information over descriptive text

Strategically distribute operations-related keywords throughout all sections naturally

Provide realistic salary ranges based on location, experience level, and operations discipline

Industry Expertise:

Include specific operations tools, software, and technical requirements relevant to the role

Address operations career progression paths and leadership opportunities

Provide tactical advice for operations portfolio development and process presentation

Include operations-specific interview preparation and process challenge guidance

Emphasize process documentation and ROI case study development

Operations Strategy & Portfolio Focus:

Emphasize revenue operations methodologies and data-driven operations approaches

Include specific portfolio requirements tailored to the operations discipline and role level

Address operations automation knowledge, analytics tools, and process optimization proficiency

Focus on data analysis methods, A/B testing, and efficiency optimization approaches

Include process presentation skills and stakeholder communication requirements

Avoid:

Generic business jargon not relevant to operations roles

Placeholder text or incomplete sections

Repetitive content across different sections

Non-operations technical terminology unless relevant to the specific role

Marketing or sales language unrelated to operations strategy

Generate comprehensive, operations-focused content that serves as a valuable resource for operations professionals evaluating career opportunities and preparing for operations role applications.