KION - Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: KION (via JobRack)

Location: South Africa

Job Type: Full-time

Category: Creative & Media / Art & Design

Date Posted: 2026-08-13

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• Design compelling digital advertisements and high-performing email campaigns to support KION's marketing and eCommerce initiatives.

• Collaborate closely with the Creative Director, marketing, and eCommerce teams to ensure all visual assets align with brand guidelines and campaign objectives.

• Translate complex scientific information into clear, engaging, and visually appealing graphics for diverse digital platforms.

• Uphold and creatively apply established brand standards to all design outputs, ensuring brand consistency across all touchpoints.

• Focus on mobile-first design principles, visual hierarchy, accessibility, and conversion-focused layouts to maximize campaign effectiveness.

📝 Enhancement Note: This role is presented as a full-time position by JobRack, but the description specifies 20-25 hours per week, indicating it's a substantial part-time role. The salary is presented as a monthly figure for an independent contractor.

📈 Primary Responsibilities

• Develop visually engaging digital advertisements for various social media platforms and online channels, targeting KION's customer base.

• Create high-converting email designs that incorporate clear visual hierarchy, mobile-first principles, and accessibility best practices, optimized for platforms like Klaviyo.

• Translate creative briefs and scientific data into easily understandable and impactful visual content that resonates with the target audience.

• Maintain a keen eye for detail, ensuring all designs adhere to KION's established brand aesthetic and guidelines.

• Work collaboratively with cross-functional teams to iterate on designs based on feedback, campaign performance data, and strategic goals.

• Design graphics for web pages and other digital assets, potentially utilizing Shopify page-building tools like Shogun.

📝 Enhancement Note: The core responsibilities emphasize a blend of creative execution, technical proficiency in design tools, and strategic collaboration within a marketing and eCommerce context, specifically for a health and wellness brand.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating equivalent practical knowledge and experience in graphic design is essential.

Experience: 4+ years of professional graphic design experience, preferably gained within an agency or studio environment, with a proven track record in digital marketing assets.

Required Skills:

• Advanced proficiency in design software, specifically Figma, Adobe Illustrator, and Photoshop, for creating and manipulating digital graphics.

• Demonstrated experience in designing marketing emails, with a strong understanding of email service providers (ESPs) such as Klaviyo.

• In-depth knowledge of mobile-first design principles, visual hierarchy, web accessibility standards, and conversion-focused layout strategies.

• Proven ability to interpret creative briefs and transform complex information, including scientific data, into compelling visual narratives.

• Strong understanding of digital advertising best practices across various social media platforms and online advertising networks. Preferred Skills:

• Experience with Shopify page-building tools, with a specific advantage for candidates familiar with Shogun.

• Skills in animation or motion graphics to add dynamic elements to designs.

• Experience in broader web and digital design, beyond just ads and emails.

• Basic video editing capabilities to support multimedia content creation.

📝 Enhancement Note: The requirements clearly prioritize practical, hands-on experience with industry-standard design tools and a deep understanding of digital marketing design principles, particularly for email and ads. The "brownie points" indicate areas where additional skills can significantly enhance a candidate's profile.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a diverse range of digital design projects, with a strong emphasis on social media advertisements and email marketing campaigns.

• Include case studies that detail the design process, from concept to execution, highlighting problem-solving and creative decision-making.

• Demonstrate proficiency in Figma, Adobe Illustrator, and Photoshop through high-quality visual examples and design executions.

• Feature examples of mobile-first design, clear visual hierarchy, and conversion-focused layouts that have driven measurable results.

• Present work that effectively translates complex information into accessible and engaging visual communication. Process Documentation:

• Clearly articulate the workflow for taking a creative brief to final design delivery, including feedback loops and revision processes.

• Detail the approach to ensuring brand consistency and adherence to design standards across all projects.

• Explain the methodology used for optimizing email designs for mobile, accessibility, and conversion rates.

• Showcase how data and analytics (e.g., from Klaviyo or Shopify) inform design iterations and improvements.

📝 Enhancement Note: For this role, the portfolio is paramount. Candidates should curate examples that specifically highlight their expertise in digital ads and email design, demonstrating a clear understanding of conversion optimization and brand alignment within a direct-to-consumer (DTC) or e-commerce context.

💵 Compensation & Benefits

Salary Range: $1,500 – $1,800 per month (USD)

Benefits:

• Part-time Engagement: 20-25 hours per week, offering flexibility for work-life balance.

• Fully Remote: Work from any location within South Africa.

• Flexible Working Hours: While requiring 3-5 hours of overlap with CST/MST, there's significant flexibility in scheduling the remaining hours.

• Independent Contractor Status: Opportunity to work as an independent contractor, offering potential tax advantages depending on local regulations.

• Meaningful Work: Contribute to a company focused on health, wellness, and performance.

Working Hours: 20-25 hours per week, with a requirement for 3-5 hours of overlap with Central Standard Time (CST) or Mountain Standard Time (MST) business hours.

📝 Enhancement Note: The salary is provided as a monthly gross figure in USD for an independent contractor. Candidates should research local South African tax regulations and independent contractor requirements to understand their net income and obligations. The "full-time" designation by Workable appears to be a misclassification given the specified hours.

🎯 Team & Company Context

🏢 Company Culture

Industry: Health & Wellness / Supplements. KION focuses on high-quality supplements designed to enhance performance, recovery, and overall well-being, with a flagship product, Kion Aminos.

Company Size: Part of JobRack's network, indicating it's likely a growing company that utilizes external hiring platforms for specialized roles. (Company size not explicitly stated, but the operational need for a dedicated graphic designer suggests a medium-sized, active marketing department.)

Founded: Information not directly provided, but the company's focus on performance supplements suggests a modern, growth-oriented enterprise.

Team Structure:

• The Graphic Designer will report to the Creative Director and collaborate closely with marketing and eCommerce teams.

• This role is integrated into the Go-To-Market (GTM) function, supporting campaign execution and digital presence.

• Collaboration is expected to be highly cross-functional, involving direct interaction with stakeholders who provide creative briefs and campaign goals. Methodology:

• Data-Driven Design: Emphasis on creating "high-performing" email designs and ads, implying a need to understand and respond to performance metrics.

• Brand-Centric Approach: Strong emphasis on following established brand standards while seeking creative expression.

• Collaborative Workflow: The description highlights teamwork and incorporating feedback as key components of the design process.

Company Website: https://kion.com/

📝 Enhancement Note: KION positions itself as a company dedicated to helping individuals achieve peak performance through science-backed supplements. The culture is described as positive, collaborative, and growth-driven, valuing impact and creativity. This suggests an environment where designers can contribute meaningfully to brand storytelling.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Graphic Designer, requiring 4+ years of experience and independent execution of design tasks. It's a specialized, individual contributor role within the marketing function, not a broad operations role.

Reporting Structure: The designer reports to the Creative Director and works closely with marketing and eCommerce teams, indicating a clear line of reporting and collaboration within the creative and demand generation functions.

Operations Impact: The Graphic Designer's work directly impacts KION's brand perception, customer engagement, and conversion rates through visually compelling digital advertisements and email campaigns. Their designs are critical for communicating product value and driving sales.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in email marketing design, conversion-focused graphics, and potentially animation or web design, as indicated by preferred skills.

• Brand Development: Contribute to the visual evolution of a growing health and wellness brand, gaining experience in brand storytelling and campaign execution.

• Cross-Functional Exposure: Work closely with marketing and eCommerce leaders, gaining insights into broader GTM strategies and campaign management.

• Remote Work Mastery: Develop strong remote collaboration and communication skills, valuable in today's distributed work environments.

📝 Enhancement Note: While the role is focused on graphic design, its integration with marketing and eCommerce means growth can involve understanding the strategic impact of design on business objectives. The "operations" aspect here relates to the operational efficiency and effectiveness of marketing campaigns through design.

🌐 Work Environment

Office Type: Fully Remote. This role is designed for a remote contractor working from South Africa.

Office Location(s): South Africa. The specific city or region within South Africa is not specified, allowing for flexibility.

Workspace Context:

• Independent Workspace: Candidates are expected to have a suitable home office setup conducive to creative work and remote collaboration.

• Digital Collaboration Tools: Reliance on digital platforms for communication, file sharing, and project management.

• Team Interaction: While remote, the role emphasizes collaboration with teams, suggesting regular virtual meetings and communication channels.

Work Schedule: Part-time (20-25 hours/week) with flexibility, requiring a dedicated overlap of 3-5 hours per week with CST/MST business hours. This allows for a significant degree of autonomy in scheduling.

📝 Enhancement Note: The remote-first nature of this role requires strong self-discipline, effective time management, and proficiency with remote collaboration tools. The overlap requirement is designed to facilitate synchronous communication with teams operating in North American time zones.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: JobRack will conduct initial screening and testing to identify suitable candidates.

• Portfolio Review: A critical step where your design portfolio will be thoroughly reviewed. Focus on showcasing relevant work as outlined in the "Portfolio Essentials" section.

• Skills Assessment: Potential practical design tests or case studies to evaluate proficiency in Figma, Adobe Illustrator, Photoshop, and email design principles.

• Collaborative Interview: Interviews with KION's Creative Director and potentially marketing/eCommerce team members to assess creative thinking, brand understanding, and cultural fit.

• Final Evaluation: Assessment of overall fit, design capabilities, and ability to contribute to KION's marketing goals.

Portfolio Review Tips:

• Curate Selectively: Showcase 3-5 of your strongest, most relevant projects that align with KION's brand and the role's requirements (digital ads, email design, DTC/eCommerce).

• Tell a Story: For each project, briefly explain the challenge, your process, the tools used, and the outcome (if measurable). Highlight how you translated scientific information or complex briefs into visuals.

• Highlight Key Skills: Ensure your portfolio clearly demonstrates proficiency in Figma, Adobe Illustrator, Photoshop, and experience with email platforms like Klaviyo.

• Mobile-First & Conversion: Specifically point out designs that exemplify mobile-first principles, strong visual hierarchy, and conversion-focused elements.

• Brand Alignment: Show how you can adapt your style to fit established brand guidelines, demonstrating creativity within constraints.

Challenge Preparation:

• Design Exercise: Be prepared for a potential design challenge that might involve creating a digital ad or email concept based on a brief similar to KION's products.

• Tool Proficiency: Practice using Figma, Illustrator, and Photoshop for common tasks relevant to digital advertising and email design.

• Brand Analysis: Research KION's current branding, marketing campaigns, and website to understand their aesthetic and messaging.

📝 Enhancement Note: The emphasis on JobRack handling screening means your initial application and portfolio are your primary tools for getting noticed. Tailor your application to directly address the requirements and showcase your understanding of the health and wellness supplement industry.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, prototyping, and creating scalable vector graphics for digital assets.

• Adobe Illustrator: Crucial for creating vector-based graphics, logos, icons, and complex illustrations.

• Adobe Photoshop: Necessary for image editing, retouching, creating digital ad composites, and preparing assets for web.

Analytics & Reporting:

• Klaviyo (or similar ESP): Experience designing and optimizing emails within an ESP is required, implying familiarity with their design interfaces and potentially basic segmentation/automation concepts.

• Shopify (or similar eCommerce platform): Familiarity with Shopify, particularly page-building tools like Shogun, is a plus for designing web pages and landing pages.

• Web Analytics (e.g., Google Analytics): While not explicitly stated, an understanding of how design impacts conversion rates, tracked via analytics, is beneficial.

CRM & Automation:

• Not Directly Specified: While not a primary focus for this role, understanding how designs integrate into CRM or marketing automation workflows can be advantageous.

📝 Enhancement Note: Proficiency in Figma, Adobe Illustrator, and Photoshop is non-negotiable. Experience with Klaviyo and Shopify is highly valued and directly relates to the core responsibilities of creating high-performing email and web content for an e-commerce business.

👥 Team Culture & Values

Operations Values:

• Performance-Driven: The emphasis on "high-performing" email designs and ads suggests a culture that values results and data-driven decision-making.

• Brand Integrity: A strong commitment to maintaining and creatively evolving the KION brand aesthetic across all communications.

• Collaboration & Teamwork: The role requires close collaboration, indicating a value placed on open communication, feedback, and shared success.

• Growth Mindset: KION aims to help people unlock their best selves, suggesting a company culture that supports personal and professional development.

• Quality & Precision: The need for designers to be "detail-oriented and thorough" points to a value placed on high-quality output.

Collaboration Style:

• Cross-functional Integration: The Graphic Designer will work closely with Creative Directors, marketing, and eCommerce teams, requiring strong communication and integration skills.

• Feedback-Oriented: The description mentions taking feedback gracefully and using it to refine work, indicating an open and iterative design process.

• Goal-Aligned: Designs are expected to align with brand goals and campaign objectives, emphasizing a strategic approach to creative execution.

📝 Enhancement Note: The culture seems to balance creative freedom with a results-oriented, collaborative approach. Designers who can effectively communicate their ideas, incorporate feedback, and understand the business impact of their work will thrive.

⚡ Challenges & Growth Opportunities

Challenges:

• Remote Collaboration: Effectively collaborating with a team across different time zones (CST/MST overlap) requires proactive communication and organization.

• Translating Science: Condensing complex scientific information into easily digestible and visually appealing graphics can be a significant creative challenge.

• Brand Consistency vs. Creativity: Balancing adherence to strict brand standards with the need to produce fresh, engaging creative assets requires a nuanced approach.

• Performance Optimization: Continuously designing to meet conversion goals and adapt to evolving digital marketing trends.

Learning & Development Opportunities:

• Advanced Design Techniques: Opportunity to refine skills in animation, web design, and potentially video editing, as indicated by preferred qualifications.

• E-commerce & DTC Marketing: Gain deeper insights into the strategies and design considerations for direct-to-consumer e-commerce brands.

• Cross-functional Understanding: Develop a broader understanding of marketing strategy, campaign management, and customer acquisition through collaboration.

• Remote Work Best Practices: Enhance skills in remote project management, communication, and self-discipline.

📝 Enhancement Note: This role offers a strong opportunity for a designer to grow within the health and wellness e-commerce space, expanding their skillset beyond core design into performance marketing and brand strategy.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to translate complex scientific or technical information into a visual for a non-expert audience. What was your process, and what was the outcome?"

• "How do you approach designing an email campaign for conversion? Walk us through your process, including considerations for mobile, subject lines, CTAs, and visual hierarchy."

• "Imagine you receive a creative brief for a new digital ad campaign for Kion Aminos. What are the first steps you would take, and how would you ensure it aligns with the brand?" Company & Culture Questions:

• "What interests you about KION's mission and products, particularly in the health and wellness space?"

• "How do you prefer to receive and incorporate feedback on your designs, especially when working remotely?"

• "Describe your experience working with established brand guidelines. How do you balance them with creative innovation?" Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly state the objective, your role, the challenge, your approach (tools, techniques), and the results (if available).

• Highlight Relevance: Focus on projects that demonstrate your ability to create digital ads, email campaigns, and visually communicate complex ideas, ideally within a DTC or health/wellness context.

• Showcase Technical Skills: Be ready to discuss your proficiency with Figma, Illustrator, and Photoshop, and how you leverage them for efficiency and quality.

• Emphasize Conversion & Mobile: Explicitly point out elements in your designs that are optimized for mobile viewing and conversion.

• Be Prepared for Live Design: While not guaranteed, some companies might request a brief live design exercise or ask you to critique existing designs.

📝 Enhancement Note: Prepare to discuss your design process in detail, emphasizing how your work directly contributes to marketing and business objectives. Researching KION's products and current marketing efforts will be crucial for tailoring your responses.

📌 Application Steps

To apply for this operations position:

• Submit your application through the JobRack platform, ensuring all required fields are completed accurately.

• Curate Your Portfolio: Select and organize your best work, focusing on digital ads, email designs, and any relevant health/wellness or e-commerce projects. Ensure it is easily accessible (e.g., a link to your online portfolio).

• Tailor Your Resume: Highlight your 4+ years of professional design experience, proficiency in Figma, Adobe Illustrator, and Photoshop, and specific experience with email marketing platforms like Klaviyo. Quantify achievements where possible.

• Craft a Compelling Cover Letter: Briefly explain your interest in KION and this specific role, touching on your understanding of their brand and your relevant skills in digital advertising and email design.

• Research KION: Familiarize yourself with KION's products, brand messaging, website, and current marketing efforts to demonstrate genuine interest and cultural fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.