Motion Graphic Designer

📍 Job Overview

Job Title: Motion Graphic Designer

Company: Weekday AI (Client Role)

Location: Navi Mumbai, Maharashtra, India

Job Type: Full-time

Category: Creative & Media / Art & Design

Date Posted: September 01, 2026

Experience Level: Mid-Level (3+ Years)

Remote Status: On-site

🚀 Role Summary

• Develop and execute creative motion graphics and video editing for digital marketing campaigns, focusing on visual storytelling and brand consistency.

• Collaborate closely with creative and marketing teams to translate campaign objectives into compelling visual content and engaging animations.

• Utilize advanced skills in Adobe After Effects and Premiere Pro to produce high-quality video content, including animations, reels, and promotional materials.

• Create supporting visual assets and ensure adherence to brand guidelines across all digital and marketing initiatives.

• Manage multiple projects simultaneously, ensuring timely delivery and incorporating feedback effectively in a fast-paced environment.

📝 Enhancement Note: This role is for a client of Weekday AI, meaning the candidate will be working within a client's operational structure, requiring adaptability and strong stakeholder management. The emphasis on "digital and marketing campaigns" signifies a GTM (Go-To-Market) operations focus, where creative output directly supports sales and marketing efforts.

📈 Primary Responsibilities

• Design and produce engaging motion graphics, animations, short-form videos (reels), and promotional content for various digital platforms.

• Edit and finalize high-quality video content using Adobe Premiere Pro, ensuring seamless transitions, pacing, and visual appeal.

• Develop dynamic motion graphics, animations, and visual effects in Adobe After Effects to enhance video narratives and brand messaging.

• Create essential supporting visual assets, including graphics and illustrations, using Adobe Photoshop and Illustrator to complement video projects.

• Conceptualize and produce content tailored for social media, digital advertising campaigns, marketing initiatives, and promotional activities.

• Interpret creative briefs and project requirements to translate abstract concepts into visually impactful and coherent video content.

• Apply fundamental principles of visual storytelling, typography, composition, visual hierarchy, pacing, and brand consistency in all creative outputs.

• Design and implement 2D animations and visual effects that effectively communicate messages and elevate the overall quality of video productions.

• Engage in active collaboration with cross-functional creative and marketing teams to thoroughly understand campaign goals and content specifications.

• Incorporate creative revisions and feedback from stakeholders efficiently while maintaining the integrity of the original vision and overall quality standards.

• Effectively manage a portfolio of multiple projects concurrently, ensuring adherence to deadlines and project milestones.

• Uphold and consistently apply established brand guidelines across all video and motion graphic assets to ensure brand coherence.

• Proactively research and integrate emerging trends in motion design, video editing, social media content creation, and AI-powered creative tools to innovate and improve output.

• Experiment with new techniques, refine workflows, and explore advanced technologies to enhance the quality and efficiency of creative production processes.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and operational project management. The emphasis on "digital campaigns," "marketing initiatives," and "promotional activities" directly links this role to Go-To-Market (GTM) operations, where creative assets are critical for lead generation, brand awareness, and sales enablement.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a Bachelor's degree in Graphic Design, Animation, Fine Arts, Digital Media, or a related field is often preferred for roles requiring strong design principles. Equivalent practical experience and a robust portfolio can substitute for formal education.

Experience: Minimum of 3 years of professional experience in motion graphics, video editing, animation, or a closely related creative discipline.

Required Skills:

• Proficient in Adobe After Effects for creating dynamic motion graphics and animations.

• Expert in Adobe Premiere Pro for professional video editing and post-production.

• Strong working knowledge of Adobe Photoshop and Adobe Illustrator for creating and manipulating visual assets.

• Deep understanding of motion graphics principles, including animation, transitions, and visual effects.

• Solid grasp of 2D animation techniques and their application in video content.

• Excellent command of visual storytelling, typography, composition, pacing, and fundamental design principles.

• Proven ability to create engaging and effective content specifically for social media and digital marketing campaigns.

• Strong creative vision with meticulous attention to detail in all aspects of design and editing.

• Ability to effectively interpret creative briefs and translate complex concepts into polished visual narratives.

• Adept at receiving and implementing feedback, managing iterations, and working within tight production timelines.

• Excellent collaboration and communication skills, particularly when working with creative and marketing teams.

• Demonstrated capability to manage multiple projects and prioritize tasks effectively in a fast-paced environment. Preferred Skills:

• Experience with Blender or Cinema 4D for 3D animation and visual effects.

• Familiarity with AI-powered creative tools and their integration into creative workflows.

• Experience in developing video content for lead generation or sales enablement materials.

📝 Enhancement Note: The mandatory portfolio requirement strongly suggests that candidates will be evaluated on demonstrated practical skills and project outcomes, aligning with operations' focus on tangible results and efficiency. The preferred skills in 3D animation and AI tools indicate a forward-thinking team looking to leverage cutting-edge technology for content creation efficiency.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive and up-to-date portfolio is mandatory, showcasing a diverse range of motion graphics, video editing, and animation projects.

• Demonstrate proficiency in translating creative briefs into visually compelling video content and animations.

• Highlight projects with clear metrics or anecdotal evidence of engagement, impact, or effectiveness on digital campaigns or marketing initiatives.

• Showcase experience with Adobe Creative Suite tools, specifically After Effects and Premiere Pro, through project examples.

• Include case studies or project descriptions that illustrate problem-solving, creative iteration, and final delivery within project constraints. Process Documentation:

• While not explicitly stated, successful candidates will likely need to document their workflow process from brief to final delivery, demonstrating efficiency and organization.

• The ability to articulate the steps involved in creating motion graphics and video edits from concept to execution will be crucial.

• Evidence of adhering to brand guidelines and maintaining consistency across projects should be demonstrable within portfolio pieces.

📝 Enhancement Note: For creative roles supporting GTM functions, the portfolio is the primary "process documentation" and "system demonstration" tool. It needs to visually represent the candidate's ability to execute processes efficiently and effectively, directly impacting marketing and sales outcomes.

💵 Compensation & Benefits

Salary Range: INR 200,000 - INR 600,000 per annum (INR 2-6 LPA). This range is competitive for a Mid-Level Motion Graphic Designer in Navi Mumbai, India, depending on the specific experience and portfolio strength.

Benefits:

• Full-time employment with a client of Weekday AI.

• Opportunity to work on diverse digital and marketing campaigns.

• Exposure to creative and marketing teams.

• Potential for professional development in motion design and video editing.

• Standard employment benefits as per Indian labor laws (details to be confirmed with the hiring client).

Working Hours: Approximately 40 hours per week. While the role is full-time, the fast-paced environment may occasionally require working beyond standard hours to meet project deadlines, especially for critical marketing launches.

📝 Enhancement Note: The salary range provided is an estimate based on the input data. A thorough salary expectation discussion should include factors like the specific client's compensation structure, the candidate's exact years of experience, the quality and breadth of their portfolio, and their ability to demonstrate ROI through their creative work. The "client role" aspect means benefits will be determined by the end client, not Weekday AI directly.

🎯 Team & Company Context

🏢 Company Culture

Industry: The role is for a client of Weekday AI, and the description emphasizes "digital and marketing campaigns" and "AI-powered creative tools." This suggests the client operates within a technology-driven sector, likely SaaS, AI, or digital services, where innovative marketing and strong visual communication are paramount.

Company Size: Not specified for the end client, but Weekday AI's platform typically supports companies of various sizes. The need for on-site collaboration suggests a team structure that benefits from in-person synergy, common in startups or growth-stage companies.

Founded: Not specified for the end client.

Team Structure:

• The role implies a position within a creative or marketing department, working alongside other designers, video editors, content creators, and marketing strategists.

• Collaboration with marketing teams is explicitly mentioned, indicating a direct reporting line or strong partnership with marketing leadership.

• The mention of "stakeholder feedback" suggests interaction with various internal departments or project managers. Methodology:

• Data-driven creative development: The emphasis on digital campaigns and staying updated with trends suggests an approach where creative output is informed by performance data and market insights.

• Agile content creation: Managing multiple projects and tight deadlines points towards an agile or iterative approach to content production, common in fast-paced marketing environments.

• Brand-centric design: Maintaining consistency with brand guidelines is a core responsibility, indicating a structured approach to brand management.

Company Website: For the end client, this would need to be confirmed. Weekday AI's platform is the intermediary.

📝 Enhancement Note: The "client role" context is crucial. The candidate should research the specific client company (if disclosed during the interview process) to understand their market position, target audience, and existing visual identity. Understanding the client's "AI-powered creative tools" interest is key to aligning with their innovation goals.

📈 Career & Growth Analysis

Operations Career Level: This is a Mid-Level role (3+ years of experience) within the Creative and Design function. It's a hands-on execution role focused on creating visual assets that support broader GTM and marketing operations.

Reporting Structure: Likely reports to a Creative Lead, Art Director, Marketing Manager, or Head of Content within the client organization. The emphasis on collaboration suggests a team-oriented structure where cross-functional input is valued.

Operations Impact: The Motion Graphic Designer directly impacts GTM operations by creating visual content that drives engagement, brand awareness, lead generation, and sales enablement. High-quality, timely creative assets are crucial for the effectiveness of digital marketing campaigns and overall brand perception.

Growth Opportunities:

• Skill Specialization: Deepen expertise in specific animation techniques, 3D modeling, or AI creative tools.

• Creative Leadership: Progress to a Senior Motion Graphic Designer, Art Director, or Creative Lead role, overseeing projects and mentoring junior designers.

• Cross-functional Exposure: Transition into broader marketing roles, content strategy, or even product marketing if skills and interests align with visual communication strategy.

• Industry Trends: Become an expert in emerging creative technologies and methodologies, positioning for roles in innovative creative departments.

📝 Enhancement Note: The growth path is primarily within the creative discipline, but the connection to GTM operations means an understanding of marketing objectives and performance metrics can open doors to more strategic content roles.

🌐 Work Environment

Office Type: This is an on-site role, indicating a traditional office setting within the client company's premises. This environment typically fosters direct collaboration, spontaneous idea-sharing, and a structured workday.

Office Location(s): Navi Mumbai, Maharashtra, India. This location suggests working within a significant business hub in India, with access to a talent pool and infrastructure.

Workspace Context:

• Collaborative Environment: The on-site requirement points to a workspace designed for team interaction, with potential for brainstorming sessions, feedback meetings, and co-creation.

• Tools & Technology: Access to standard design software (Adobe Creative Suite) and potentially specialized hardware or software for motion graphics and video editing. The mention of AI tools suggests potential investment in cutting-edge creative technology.

• Team Interaction: Opportunities for regular face-to-face interaction with colleagues in creative, marketing, and potentially other departments, facilitating clear communication and alignment.

Work Schedule: Full-time, likely Monday to Friday, with standard office hours. However, the dynamic nature of marketing campaigns may necessitate flexibility to meet critical deadlines.

📝 Enhancement Note: The on-site nature is a significant factor for candidates to consider, requiring a commitment to a physical workspace and in-person collaboration. This can be beneficial for rapid iteration and team cohesion in a creative production environment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and, critically, the portfolio. Candidates with weak or irrelevant portfolios will likely be screened out.

• Skills Assessment/Test: A practical test or assignment may be given to evaluate proficiency in Adobe After Effects and Premiere Pro, focusing on specific animation, editing, or storytelling tasks. This is common for creative roles to gauge real-world capabilities.

• Creative/Team Interview: Discussion about portfolio pieces, creative process, problem-solving approaches, and how the candidate handles feedback. This stage assesses visual storytelling, typography, and composition understanding.

• Stakeholder/Hiring Manager Interview: Deeper dive into experience, understanding of marketing objectives, ability to collaborate with marketing and creative teams, and cultural fit within the client organization. Questions about managing multiple projects and deadlines will be key.

• Final Round: Potentially with senior leadership, focusing on strategic alignment and long-term potential.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest, most relevant projects that showcase skills in motion graphics, video editing, and animation for digital/marketing contexts.

• Showcase Process: For each project, briefly explain the brief, your role, the tools used, the creative process, and the outcome or impact (if measurable).

• Highlight Key Skills: Ensure your portfolio clearly demonstrates expertise in Adobe After Effects, Premiere Pro, Photoshop, and Illustrator.

• Visual Storytelling: Emphasize projects where you effectively conveyed a narrative or message through visuals and pacing.

• Brand Consistency: If possible, include examples where you adhered to strict brand guidelines.

• Video Quality: Ensure all video clips are high-resolution and professionally rendered.

Challenge Preparation:

• Be prepared for a practical design challenge that tests your ability to create motion graphics or edit a short video based on a given brief.

• Practice articulating your creative process and design decisions clearly and concisely.

• Be ready to discuss how you would approach a project with limited information or tight turnaround times, demonstrating your ability to manage multiple projects and deadlines.

• Prepare to discuss your understanding of visual hierarchy, typography, and pacing in the context of marketing messages.

📝 Enhancement Note: The portfolio is paramount. Candidates must present work that directly aligns with the responsibilities outlined, particularly in digital content creation and marketing campaign support. The "client role" aspect means interviewers will be looking for adaptability and the ability to integrate into an existing team's workflow.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe After Effects: Essential for creating sophisticated motion graphics, animations, and visual effects. Proficiency expected for complex animations and dynamic transitions.

• Adobe Premiere Pro: Core tool for professional video editing, assembly, and final output. Expertise required for seamless editing, pacing, and integration of graphics.

• Adobe Photoshop: Crucial for creating and manipulating static visual assets, graphics, and textures used within motion graphics and videos.

• Adobe Illustrator: Necessary for creating vector graphics, logos, icons, and illustrations that scale well and are used in animations and video overlays.

Analytics & Reporting:

• While not a direct responsibility, understanding how to interpret basic analytics for social media or digital campaign performance can inform creative choices and demonstrate a results-oriented approach. CRM & Automation:

• Not directly applicable to this role, but an awareness of how creative assets are deployed within marketing automation platforms or CRM systems could be beneficial for understanding their ultimate use.

📝 Enhancement Note: The core tools are the Adobe Creative Suite. Proficiency in After Effects and Premiere Pro is non-negotiable. The mention of "AI-powered creative tools" suggests that familiarity with or a willingness to learn tools like Adobe Sensei, RunwayML, or similar AI platforms for content generation or enhancement would be a significant advantage.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to produce original, engaging, and visually compelling content that stands out.

• Collaboration & Teamwork: Ability to work effectively with designers, marketers, and other stakeholders, sharing ideas and providing constructive feedback.

• Efficiency & Productivity: A focus on delivering high-quality work within deadlines, managing multiple projects effectively.

• Attention to Detail: Meticulous approach to design, editing, and brand consistency.

• Adaptability & Learning: Willingness to embrace new trends, tools (especially AI), and feedback to continuously improve creative output.

Collaboration Style:

• Cross-functional Integration: Close partnership with marketing teams to understand campaign objectives and target audiences.

• Feedback-driven Iteration: Openness to receiving and implementing constructive criticism to refine creative assets.

• Knowledge Sharing: A culture that encourages sharing of new techniques, tools, and best practices within the creative team.

📝 Enhancement Note: The culture is likely dynamic and fast-paced, typical of marketing departments supporting growth-oriented companies. The emphasis on AI tools suggests a culture that values innovation and leveraging technology for creative advantage.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Brand Constraints: Ensuring unique creative output while strictly adhering to established brand guidelines.

• Managing Tight Deadlines: Consistently delivering high-quality work under pressure for multiple concurrent projects.

• Adapting to Evolving Trends: Staying current with rapidly changing social media formats, animation styles, and AI creative technologies.

• Translating Abstract Concepts: Effectively visualizing and animating complex ideas or technical information for broader audiences.

Learning & Development Opportunities:

• Advanced Animation Techniques: Opportunities to explore more complex animation workflows, 3D integration, or character animation.

• AI Creative Tool Mastery: Becoming proficient in AI-driven content creation tools to enhance efficiency and explore new creative possibilities.

• Strategic Content Development: Gaining a deeper understanding of marketing strategy and how creative assets contribute to overall GTM objectives.

• Mentorship: Learning from senior creatives or art directors within the client organization.

📝 Enhancement Note: The primary growth opportunities are tied to deepening creative skills and staying ahead of technological advancements in the field, particularly AI, which is explicitly mentioned as a point of interest.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a 30-second animated explainer video from brief to final delivery." (Focus on workflow, tools, and decision-making.)

• "How do you ensure your motion graphics align with broader marketing campaign objectives and brand messaging?" (Emphasize strategic thinking and collaboration.)

• "Walk me through a project in your portfolio where you had to overcome a significant creative or technical challenge." (Showcase problem-solving and resilience.) Company & Culture Questions:

• "What are your thoughts on AI's role in motion graphics and video editing, and how do you see it impacting your work?" (Assess awareness of industry trends and adaptability.)

• "How do you handle constructive criticism or feedback on your creative work?" (Evaluate collaboration and receptiveness to iteration.)

• "What is your preferred method for staying updated on the latest trends in motion design and video editing?" (Gauge proactivity and continuous learning.) Portfolio Presentation Strategy:

• Tell a Story: For each project, explain the "why" – the objective, the target audience, and how your design choices contributed to achieving that.

• Highlight Technical Skills: Clearly state the tools used (After Effects, Premiere Pro, etc.) and any specific techniques you employed.

• Showcase Versatility: Present a range of projects demonstrating different styles, durations, and complexities.

• Focus on Impact: If possible, quantify the results of your work (e.g., increased engagement, click-through rates) or describe qualitative feedback received.

• Be Concise: Present your portfolio efficiently, focusing on the most impactful aspects of each project.

📝 Enhancement Note: Be prepared to discuss your understanding of how creative assets support GTM strategies. Demonstrating an awareness of marketing goals and audience engagement will be highly valued.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on Workable.

• Crucially, prepare and upload your portfolio showcasing your best motion graphics, video editing, and animation work. Ensure it's easily accessible and highlights your proficiency in Adobe After Effects and Premiere Pro.

• Tailor your resume to emphasize your 3+ years of experience, specific software skills, and achievements in digital content creation for marketing campaigns. Use keywords from the job description.

• Practice articulating your creative process and the rationale behind your design decisions, as this will be key during interviews and potential practical tests.

• Research Weekday AI and any information available about their clients to understand the potential work environment and company culture you might be joining.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.