Senior Graphic Designer

📍 Job Overview

Job Title: Senior Graphic Designer

Company: hktservice

Location: Wan Chai, Hong Kong

Job Type: Full-time

Category: Creative & Media / Art & Design

Date Posted: February 23, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• This role is focused on the creation of dynamic news graphics and engaging motion graphics for broadcast television.

• The position requires a strong understanding of the graphic design process, from conceptualization to final production, for both static and animated visual assets.

• Responsibilities include leveraging industry-standard design software to produce high-quality visual content tailored for news and business channels.

• The role demands creativity, a keen graphic sense, and a deep interest in the television industry to ensure relevant and impactful visual storytelling.

📝 Enhancement Note: While the job title is "Senior Graphic Designer," the "2 years' relevant experience" requirement and the mention of "Fresh graduates will be considered as Junior Graphic Designer" suggest this role might be more accurately placed at a mid-level. The AI-derived experience level of "2-5" years aligns with this. The primary focus is on broadcast graphics for news channels.

📈 Primary Responsibilities

• Design and create compelling news graphics for broadcast, ensuring visual consistency with brand guidelines.

• Develop and produce high-quality motion graphics sequences for news segments and special reports.

• Manage the entire graphic design process, from initial concept development and storyboarding to final production and delivery.

• Collaborate closely with producers, editors, and other creative team members to translate editorial needs into effective visual content.

• Utilize advanced features of design software to achieve sophisticated visual effects and animations.

• Maintain an awareness of industry trends and emerging technologies in broadcast graphics and motion design.

• Ensure all created assets meet technical specifications for broadcast playback.

• Work under tight deadlines to deliver creative solutions for live news environments.

📝 Enhancement Note: Based on the core responsibility of creating news graphics and motion graphics for specific channels, the role implies a need for efficient workflow management and rapid iteration, common in broadcast media operations.

🎓 Skills & Qualifications

Education: Degree or Diploma in Multimedia or Graphic Design.

Experience: Minimum of 2 years of relevant experience in the media industry, specializing in Graphic Creation. Fresh graduates will be considered for a Junior Graphic Designer role, indicating a clear progression path.

Required Skills:

• Extensive experience in graphic design process from concept to production for still graphics and motion graphics.

• Strong computer literacy in Macintosh or PC applications, specifically:

  • Adobe Photoshop
  • Adobe Illustrator
  • Adobe After Effects

• Strong creativity and graphic sense with a deep interest in the TV industry.

• Ability to work independently and meet tight deadlines.

Preferred Skills:

• Experience with 3D animation software such as Maxon Cinema 4D.

• Proficiency with broadcast graphics software like Viz Artist.

• Familiarity with news production workflows and broadcast standards.

• Ability to work irregular hours as required by the broadcast schedule.

📝 Enhancement Note: The distinction between required and preferred skills highlights the core competencies in 2D motion graphics and graphic creation, with 3D and specialized broadcast software being advantageous additions. The emphasis on working independently and meeting deadlines is crucial for a broadcast environment.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A strong portfolio showcasing a range of still graphics and motion graphics projects, ideally within a media or broadcast context.

• Demonstrations of the full design process, from initial concept sketches or storyboards to final polished outputs.

• Examples of work that highlight creative problem-solving and the ability to meet specific project briefs.

Process Documentation:

• While not explicitly stated, candidates are expected to demonstrate an understanding of a structured design process, including:

  • Conceptualization and ideation phases.

  • Design execution and iteration.

  • Production and finalization for broadcast.

  • Asset management and version control.

📝 Enhancement Note: A portfolio is highly implied for a graphic design role, especially at a senior level. The emphasis on "concept to production" suggests the need to showcase the entire workflow, not just final assets. For a broadcast environment, efficiency and adherence to technical specifications are key.

💵 Compensation & Benefits

Salary Range:

Based on the location (Wan Chai, Hong Kong), experience level (2-5 years), and industry (Media/Broadcast), a competitive salary range for a Senior Graphic Designer would typically fall between HK$20,000 to HK$35,000 per month. This estimate is based on industry benchmarks for similar roles in Hong Kong, considering the specialized nature of broadcast graphics and the required software proficiency.

Benefits:

• Comprehensive health insurance coverage.

• Paid time off, including vacation, sick leave, and public holidays.

• Opportunities for professional development and training in new design software or techniques.

• Potential for overtime pay or compensatory time off, given the requirement to work irregular hours.

Working Hours:

The role requires the willingness to work irregular hours, which is typical for broadcast media to cover news cycles and live programming. While a standard work week might be around 40 hours, flexibility is key.

📝 Enhancement Note: The salary estimate is based on general market research for similar roles in Hong Kong. Actual compensation will depend on the candidate's specific qualifications, experience, and the company's internal salary bands. The "irregular hours" requirement is a significant factor in compensation and benefits for broadcast roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Telecommunications and Media. hktservice (likely affiliated with HKT/PCCW) operates within a sector that demands rapid adaptation to technological changes and evolving consumer demands. The media division, specifically Now News/Business News Channels, thrives on timely information delivery and engaging visual content.

Company Size: Large enterprise, indicated by the domain derivation (hkt.com) and the structured application process via job.pccw.com. This suggests a formal corporate environment with established processes and potential for structured career paths.

Founded: HKT (Hong Kong Telecommunications) has a long history, with its origins tracing back to the 19th century. PCCW acquired HKT in 2000. This legacy implies a stable, established organization with deep roots in Hong Kong's infrastructure and media landscape.

Team Structure:

• The graphic design team is likely part of the broadcast operations or creative services department for the Now News and Business News Channels.

• It's expected to be a collaborative unit, working closely with producers, journalists, and technical staff.

Methodology:

• Emphasis on high-volume, high-quality content creation under tight deadlines.

• Data-driven feedback loops may be used to assess the effectiveness of graphics on viewership and engagement, though this is more common in digital media.

• Process-oriented approach to ensure consistency and efficiency in broadcast production.

Company Website: [Company URL provided in input data: https://job.pccw.com/pccw/job/Wan-Chai-Senior-Graphic-Designer-HK/1357618066/] (Note: This is a job portal URL, the actual company site would be hkt.com or pccw.com)

📝 Enhancement Note: The affiliation with HKT/PCCW suggests a company with a robust infrastructure, significant market presence, and a culture that values stability, innovation, and customer service within the telecommunications and media sectors. The media division operates with the urgency and precision required for live news broadcasting.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as "Senior Graphic Designer," implying a level of expertise beyond entry-level. It requires independent work, concept-to-production ownership, and proficiency in specialized broadcast graphics software. Candidates are expected to contribute significantly to the visual identity and storytelling of news programs. Fresh graduates are considered for a Junior role, reinforcing the mid-level expectation for this position.

Reporting Structure: The Senior Graphic Designer will likely report to a Creative Director, Head of Design, or a Senior Producer within the News or Business News Channel departments. They will collaborate with various stakeholders across production teams.

Operations Impact: The graphics and motion design created directly impact the clarity, professionalism, and viewer engagement of news broadcasts. Effective visuals enhance storytelling, communicate complex information efficiently, and contribute to the overall brand perception of the news channels. This role plays a crucial part in the operational efficiency of content delivery for broadcast.

Growth Opportunities:

• Specialization: Deepen expertise in broadcast graphics, motion design, or specific software like Viz Artist or Cinema 4D.

• Leadership: Potential to move into a Lead Graphic Designer or Art Director role, managing projects and junior team members.

• Cross-Functional: Transition into related fields like broadcast production, visual effects, or digital content creation within the larger media group.

• Skill Development: Continuous learning in new animation techniques, software updates, and emerging broadcast technologies.

📝 Enhancement Note: The "Senior" title, coupled with the mention of junior roles, suggests a clear career ladder within the graphic design function at hktservice. The growth opportunities are well-defined within the media production pipeline.

🌐 Work Environment

Office Type: The role is on-site in Wan Chai, Hong Kong. This implies a professional office environment, likely within a corporate building housing broadcast facilities. The atmosphere will be fast-paced and deadline-driven, typical of a news organization.

Office Location(s): Wan Chai, Hong Kong. This is a central business district, well-connected by public transport, making it accessible for daily commutes.

Workspace Context:

• A modern design studio equipped with high-performance workstations and industry-standard software.

• Collaborative workspaces designed to foster interaction with producers, editors, and other creative professionals.

• Access to broadcast infrastructure and preview facilities for testing graphics in a live environment.

• A dynamic environment where quick turnarounds and real-time adjustments are commonplace.

Work Schedule: The role requires flexibility, with the possibility of working irregular hours to accommodate news cycles and live broadcasts. This might include early mornings, late evenings, weekends, or public holidays, often compensated through overtime or time-off policies.

📝 Enhancement Note: The on-site requirement in a bustling district like Wan Chai, coupled with irregular hours, points to an operational environment focused on immediate content delivery and continuous production flow, characteristic of broadcast news.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess qualifications, experience, and creative capabilities.

• Technical Interview/Test: Candidates may be asked to complete a design challenge or a practical test demonstrating proficiency in required software (e.g., Photoshop, After Effects, Viz Artist). This assesses their ability to work under pressure and meet specific design requirements.

• Portfolio Review & Discussion: A deeper dive into the candidate's portfolio, discussing project rationale, design choices, and problem-solving approaches. This is where candidates showcase their "concept to production" process.

• Behavioral/Cultural Fit Interview: Discussion with hiring managers or team leads to assess communication skills, ability to work independently, meet deadlines, and fit within the fast-paced broadcast news environment.

• Final Interview: Potentially with senior management or department heads.

Portfolio Review Tips:

• Showcase Relevance: Prioritize projects that align with broadcast news graphics and motion design.

• Demonstrate Process: Include case studies that detail your workflow from concept to final output, explaining your design decisions.

• Highlight Technical Skills: Ensure your portfolio clearly demonstrates proficiency in Adobe Creative Suite and any other listed software (Cinema 4D, Viz Artist).

• Quantify Impact (if possible): While difficult for graphics, if your designs were part of a campaign or project that had measurable success (e.g., increased viewership for a segment), mention it.

• Keep it Concise: Select your best work, focusing on quality over quantity. Ensure it's easily navigable and loads quickly.

Challenge Preparation:

• Practice Design Exercises: Familiarize yourself with common graphic design tasks for broadcast, such as creating lower thirds, transition animations, or informational graphics.

• Time Management: Practice completing design tasks within strict time limits.

• Software Proficiency: Be ready to demonstrate your skills in Photoshop, Illustrator, and especially After Effects. If Viz Artist or Cinema 4D are listed as preferred, be prepared to discuss your experience or knowledge of them.

• Articulate Your Process: Be ready to explain your creative choices and workflow clearly and concisely.

📝 Enhancement Note: The emphasis on "concept to production" and specific software proficiency suggests that the portfolio and any practical tests will be heavily scrutinized. Demonstrating an understanding of broadcast timelines and visual communication for news is key.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:

  • Adobe Photoshop: Essential for raster image editing, graphic creation, and asset preparation.
  • Adobe Illustrator: Crucial for vector graphics, logos, and scalable design elements.
  • Adobe After Effects: The core tool for motion graphics, animation, and visual effects.

• 3D Animation (Preferred):

  • Maxon Cinema 4D: For creating 3D models, scenes, and animations, often used for more complex broadcast graphics.

• Broadcast Graphics Software (Preferred):

  • Viz Artist: A powerful real-time graphics system widely used in broadcast television for creating and rendering graphics.

Analytics & Reporting: Not directly applicable to this creative role, but understanding how graphics perform might involve reviewing viewership data or feedback from production teams.

CRM & Automation: Not applicable to this creative role.

📝 Enhancement Note: Proficiency in Adobe After Effects is paramount given the focus on motion graphics. Experience with Viz Artist is a significant advantage in the broadcast industry, indicating a need for candidates to be aware of industry-specific real-time graphics solutions.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: Encouraging fresh ideas and visually appealing designs that stand out.

• Precision & Accuracy: Ensuring graphics are technically correct and error-free, especially in a live news context.

• Collaboration: Working effectively with diverse teams to achieve a common goal.

• Efficiency & Speed: Delivering high-quality work within demanding timelines.

• Adaptability: Being able to adjust to changing project requirements and industry trends.

Collaboration Style:

• Cross-functional Integration: Close teamwork with producers, journalists, editors, and technical staff to ensure graphics support the narrative and broadcast requirements.

• Feedback-Driven: Openness to constructive criticism and iterative design based on feedback from stakeholders.

• Proactive Communication: Keeping team members informed about progress, potential issues, and timelines.

📝 Enhancement Note: The culture in a broadcast news environment often emphasizes speed, accuracy, and teamwork under pressure. The values listed reflect the need for creative output within a structured, deadline-sensitive operational framework.

⚡ Challenges & Growth Opportunities

Challenges:

• High-Pressure Environment: Meeting tight deadlines and delivering exceptional quality consistently for live broadcasts.

• Rapidly Evolving Technology: Keeping pace with new software features, design trends, and broadcast technologies.

• Balancing Creativity with Technical Constraints: Ensuring visually stunning graphics are also technically feasible for broadcast playback.

• Working Irregular Hours: Adapting to a schedule that may not always align with traditional work hours.

• Content Sensitivity: Designing graphics for news content that can range from routine updates to sensitive breaking news, requiring careful consideration of tone and impact.

Learning & Development Opportunities:

• Mastering Broadcast Graphics Software: Gaining deeper expertise in Viz Artist or similar real-time systems.

• Advanced Motion Design: Exploring new animation techniques, 3D workflows, and visual effects.

• Broadcast Production Workflow: Understanding the end-to-end process of television production.

• Specializing in News Graphics: Becoming an expert in visual storytelling for news and current affairs.

• Potential Mentorship: Learning from experienced designers and art directors within the organization.

📝 Enhancement Note: The challenges are inherent to the broadcast media industry, particularly news. The growth opportunities focus on developing specialized technical skills and understanding the unique demands of broadcast operations.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a motion graphics package for a news segment, from initial brief to final delivery." (Focus on concept to production, software used, and collaboration.)

• "How do you ensure your graphics are visually engaging while also conveying information clearly and accurately under tight deadlines?" (Highlight efficiency, clarity, and creative problem-solving.)

• "Can you walk us through a challenging graphic design project you worked on for a media or broadcast client? What were the challenges, and how did you overcome them?" (Showcase problem-solving, resilience, and technical skills.)

• "What is your experience with Viz Artist or similar real-time broadcast graphics systems?" (Be honest about your level of experience and willingness to learn.)

Company & Culture Questions:

• "What interests you about working for Now News/Business News Channels specifically?" (Show genuine interest in their content and audience.)

• "How do you handle feedback and revisions from producers or editors?" (Emphasize collaboration and professionalism.)

Portfolio Presentation Strategy:

• Structure: Organize your portfolio logically, perhaps by project type or by showcasing your process for key pieces.

• Narrative: For each project, briefly explain the brief, your role, your process, the tools used, and the outcome.

• Visuals: Ensure high-quality renderings and smooth playback of motion graphics.

• Conciseness: Be prepared to present key projects efficiently, focusing on the most relevant work.

• Technical Detail: Be ready to discuss the technical aspects of your work, especially regarding software and file formats for broadcast.

📝 Enhancement Note: The interview will likely focus on demonstrating practical skills, creative thinking, and the ability to integrate into a fast-paced, deadline-driven broadcast operations environment. The portfolio is central to this evaluation.

📌 Application Steps

To apply for this Senior Graphic Designer position:

• Submit your application via the provided link on job.pccw.com.

• Tailor your Resume: Highlight your experience with graphic creation, motion graphics, and proficiency in Adobe Photoshop, Illustrator, and After Effects. Quantify your experience where possible (e.g., "created X graphics per week").

• Curate Your Portfolio: Ensure your portfolio prominently features your best still graphics and motion graphics work, ideally with examples relevant to news or broadcast media. Include case studies that detail your "concept to production" process.

• Prepare for a Design Test: Be ready for a practical exercise that assesses your speed and proficiency with core design software.

• Research the Company: Familiarize yourself with Now News and Business News Channels to understand their current visual style and content.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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