Graphic Designer (remote)

📍 Job Overview

Job Title: Graphic Designer (remote)

Company: Onewater Marine Inc

Location: Buford, GA, United States

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing Operations

Date Posted: May 15, 2026

Experience Level: 5-10 years

Remote Status: Remote Solely

🚀 Role Summary

• Develop and execute visually compelling, on-brand marketing collateral for a diverse portfolio of boat dealerships.

• Collaborate with Creative Services leadership and marketing teams to translate brand messages into impactful visual campaigns across digital, print, and motion mediums.

• Uphold and refine brand identities for multiple dealer brands, ensuring consistency and elevated design standards.

• Independently manage workload and maintain productivity in a fully remote work environment, demonstrating strong self-motivation and accountability.

• Leverage advanced Adobe Creative Suite capabilities, including AI features, to optimize design workflows and enhance creative output.

📝 Enhancement Note: While the raw job description lists "Graphic Designer," the scope of responsibilities, including multi-brand management, digital, print, and motion deliverables, and collaboration with marketing support teams, strongly indicates a role within Marketing Operations or a closely aligned creative function supporting Go-To-Market (GTM) initiatives. The emphasis on brand consistency, campaign execution, and driving engagement suggests a strategic role beyond purely aesthetic design, requiring an understanding of marketing objectives and audience segmentation.

📈 Primary Responsibilities

• Conceptualize and design engaging marketing materials for various dealer brands, encompassing digital assets (web banners, social media graphics), print collateral (brochures, advertisements), and motion graphics (short videos, animations).

• Partner with the Director of Creative Services and other designers to translate marketing briefs into innovative design solutions that align with specific campaign goals and overall brand strategy.

• Ensure strict adherence to established brand guidelines for each dealer, while also identifying opportunities for brand refinement and visual evolution.

• Proactively research and integrate emerging design trends, software features (especially Adobe AI), and best practices to elevate the quality and effectiveness of all creative output.

• Manage a concurrent pipeline of multiple design projects from conception through final delivery, consistently meeting established deadlines and quality standards in an independent, remote setting.

• Maintain professional communication and foster strong working relationships with internal stakeholders through virtual channels, including Microsoft Teams, email, and video conferencing.

• Contribute to the development and execution of multi-channel digital marketing campaigns, ensuring visual coherence and impact across all platforms.

• Apply a keen eye for elevated, aspirational design aesthetics suitable for high-ticket items and luxury markets, drawing from experience in sectors like marine, automotive, or real estate.

📝 Enhancement Note: The responsibilities clearly indicate a need for a designer who can manage distinct brand identities within a larger corporate umbrella. The mention of "digital, print and motion" deliverables, coupled with "multi-channel digital marketing campaigns," signifies a role with a strong GTM component, requiring an understanding of how design supports broader marketing objectives and customer acquisition/retention strategies.

🎓 Skills & Qualifications

Education:

Experience:

• Minimum of 5 years of demonstrated experience as a Graphic Designer, with a track record of successful project delivery in a professional capacity.

• Proven experience working with and managing multiple distinct brand identities simultaneously, ensuring brand consistency and integrity across various touchpoints.

Required Skills:

• Expert proficiency in the Adobe Creative Suite, specifically Photoshop, Illustrator, and InDesign.

• Demonstrated understanding and practical application of the latest Adobe AI capabilities for design optimization and efficiency.

• Strong portfolio showcasing a diverse range of design projects, creativity, and technical skill across digital, print, and motion media.

• Excellent written and verbal communication skills, with a proven ability to collaborate effectively in virtual settings (e.g., Microsoft Teams, email, video calls).

• Keen attention to detail, with a commitment to delivering high-quality, consistent, and error-free work.

Preferred Skills:

• Experience designing and executing multi-channel digital marketing campaigns.

• Background in designing for high-ticket items or luxury markets (e.g., marine, automotive, high-end real estate), with an aesthetic sensibility for aspirational and elevated design.

• Experience in creating motion graphics and producing video content.

• Familiarity with web-based project management software, with a preference for Smartsheet.

📝 Enhancement Note: The requirement for "latest Adobe AI capabilities" and "motion graphics and video" is a significant indicator of the company's desire for efficiency and modern creative output. The preference for luxury market experience suggests a focus on premium branding and customer experience, which is crucial for GTM roles in such sectors.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio demonstrating a strong command of design principles, creativity, and technical execution across digital, print, and motion formats.

• Case studies that clearly illustrate the design process, from initial concept and brief interpretation to final deliverable, highlighting problem-solving and strategic thinking.

• Examples showcasing the ability to manage and maintain distinct brand identities for multiple clients or internal brands, emphasizing consistency and brand integrity.

Process Documentation:

• Clear documentation of design workflows, detailing stages such as brief intake, concept development, client/stakeholder feedback integration, revisions, and final asset delivery.

• Evidence of process optimization, such as the integration of Adobe AI for efficiency gains or the implementation of standardized templates for recurring design needs.

• Examples of how design feedback loops are managed, including mechanisms for incorporating stakeholder input and ensuring alignment with project goals.

📝 Enhancement Note: For a Graphic Designer role supporting marketing operations, the portfolio should not just showcase aesthetic talent but also demonstrate a strategic understanding of how design supports business objectives. The emphasis on process and systems implies that candidates should be able to articulate their workflow and show how they leverage tools and methodologies to deliver effective results.

💵 Compensation & Benefits

Salary Range: $50,000 - $65,000 per year.

Benefits:

• Comprehensive health, dental, and vision insurance plans.

• Retirement savings plan with company match (e.g., 401(k)).

• Paid time off (PTO), including vacation, sick leave, and holidays.

• Opportunities for professional development and continuous learning.

Working Hours:

• Standard full-time work week, estimated at 40 hours per week. This role is fully remote, offering flexibility in daily scheduling as long as project deadlines and collaboration needs are met.

📝 Enhancement Note: The salary range provided ($50,000 - $65,000) is typical for a mid-level Graphic Designer in the US, particularly for a fully remote role where location-specific cost of living might be less of a factor for the employer. However, given the preferred qualifications (luxury markets, motion graphics) and the company's industry (marine), candidates in higher cost-of-living areas might expect compensation towards the upper end of this range, or potentially slightly above if their specialized skills are in high demand. The provided benefits are standard for a full-time position and should be confirmed for specifics with the hiring company.

🎯 Team & Company Context

🏢 Company Culture

Industry: Marine Retail & Services. OneWater Marine Inc. operates as a leading recreational boat and yacht retailer in the United States, a sector characterized by high-value transactions, a focus on customer experience, and a strong brand presence. This industry often requires sophisticated marketing to reach affluent demographics and convey a sense of lifestyle and aspiration.

Company Size: Onewater Marine Inc. is a significant player in its industry, likely falling into the "Large" category (typically 500+ employees) based on its operational scale and multiple dealership locations. For a graphic designer, this size typically means access to dedicated marketing departments, established brand guidelines, and a structured workflow, but also potentially more layers of approval and a need to navigate larger corporate structures.

Founded: The company's founding date is not specified, but its presence and scale suggest a well-established organization with a history in the marine sector. This implies a company culture that likely values tradition and expertise alongside innovation in marketing and customer engagement.

Team Structure:

• The Graphic Designer will likely be part of a centralized Marketing department or a Creative Services team, reporting to a Director of Creative Services. This team may include other graphic designers, copywriters, digital marketers, and campaign managers.

• The reporting structure is likely hierarchical within the Marketing function, with clear lines of communication to senior marketing leadership and potentially to brand managers or dealership representatives for project-specific needs.

Methodology:

• The team likely employs a data-informed approach to design, using analytics from digital campaigns to understand what resonates with target audiences.

• Workflow planning and optimization are crucial, especially in a remote setting, to ensure efficient project delivery and effective use of resources.

• Automation practices might be leveraged for repetitive design tasks or for streamlining campaign deployment, particularly with the emphasis on Adobe AI.

Company Website: https://www.onewatermarine.com/

📝 Enhancement Note: The industry context is critical. A marine retail environment demands a focus on aspirational imagery and premium branding. The company's size suggests a need for adaptability within a larger corporate framework and adherence to established processes, while the remote nature of the role necessitates strong independent work habits and communication skills.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level to Senior Graphic Designer. While not a direct "operations" role in the traditional sense of RevOps or SalesOps, it functions as a critical component of the Go-To-Market (GTM) operations by providing essential creative assets that drive marketing and sales initiatives. The expectation of independent work, managing multiple brands, and utilizing advanced design tools (including AI) points to a level of autonomy and expertise beyond entry-level.

Reporting Structure: The Graphic Designer will report to the Director of Creative Services. This provides a clear reporting line and access to senior creative leadership for guidance, feedback, and professional development. Collaboration will extend to marketing support teams and potentially dealership representatives, requiring effective communication across different levels and functions.

Operations Impact: The Graphic Designer's work directly impacts the company's revenue-generating activities by creating visually appealing and on-brand marketing materials. These assets are crucial for:

• Enhancing brand perception and market positioning for OneWater Marine and its dealerships.

• Driving customer engagement and interest in boat sales and services through compelling digital and print campaigns.

• Supporting lead generation efforts by creating attractive visuals for advertisements, website content, and social media.

Growth Opportunities:

• Specialization: Develop deeper expertise in high-demand areas such as motion graphics, video production, or advanced AI-driven design workflows, potentially leading to a Senior or Lead Motion Designer role.

• Brand Management: Grow into a role with more direct responsibility for specific dealer brands or product lines, involving more strategic input into campaign creative direction.

• Team Leadership: With demonstrated success and leadership potential, opportunities may arise to mentor junior designers or eventually lead a small creative team within the marketing department.

• Skill Development: Continuous learning is encouraged, with potential access to training, workshops, and conferences focused on the latest design software, marketing trends, and industry-specific aesthetics.

📝 Enhancement Note: Framing this role within the broader GTM operations highlights its strategic importance. The growth opportunities emphasize a path for a designer looking to deepen their technical skills or take on more strategic and leadership responsibilities within a marketing function.

🌐 Work Environment

Office Type: This is a fully remote position. The "office" is the employee's designated remote workspace. While specific office locations for OneWater Marine's dealerships are numerous across the US, this role does not require physical presence at any of them.

Office Location(s): The role is remote, with a primary operational hub or headquarters likely in Buford, GA, United States. However, the flexibility of remote work means the designer can be based anywhere within the United States, provided they can maintain reliable internet connectivity and adhere to the working hours and communication protocols.

Workspace Context:

• The remote workspace should be conducive to creative work, offering a quiet environment for concentration and reliable internet access for virtual collaboration and file transfers.

• Access to necessary design software and hardware will be provided or supported by the company. The company may have specific requirements regarding hardware specifications for optimal performance with Adobe Creative Suite.

Work Schedule:

• The standard work schedule is estimated at 40 hours per week. While the role is remote, adherence to core working hours for team collaboration and responsiveness is expected. Specific daily hours can likely be flexible, provided project deadlines and availability for meetings are met.

📝 Enhancement Note: The fully remote nature is a key aspect. Candidates should be prepared to demonstrate their ability to be productive and collaborative without direct in-person supervision. The emphasis on virtual communication tools is paramount.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will review applications and portfolios. Candidates with strong portfolios and relevant experience will be contacted for an initial phone or video screening.

• Skills Assessment/Portfolio Review: A more in-depth interview focusing on design skills, process, and experience. This will likely involve a detailed review of the candidate's portfolio, with specific questions about their design choices, problem-solving approaches, and experience with multiple brands. Expect scenario-based questions related to design challenges and client feedback.

• Team/Cross-Functional Interview: An interview with the Director of Creative Services and potentially other team members or stakeholders (e.g., marketing managers). This stage assesses cultural fit, collaboration style, and understanding of marketing objectives.

• Final Interview: Potentially with a senior marketing leader to discuss strategic alignment and overall fit within the organization.

Portfolio Review Tips:

• Curate Strategically: Select 5-7 of your strongest projects that best represent the requirements of this role, emphasizing diversity in deliverables (digital, print, motion) and experience with multiple brands.

• Showcase Process: For each project, clearly articulate the problem statement, your design process, the tools used (especially Adobe Suite and AI features), your specific contributions, and the outcomes or impact. Use visuals to illustrate key stages of your work.

• Highlight Brand Management: Include examples where you successfully managed distinct brand identities and ensured consistency across various marketing materials.

• Quantify Impact: Wherever possible, include metrics or qualitative feedback that demonstrate the effectiveness of your designs (e.g., increased engagement rates, positive client feedback, contribution to campaign success).

• Prepare for Remote Collaboration: Be ready to walk through your portfolio using screen-sharing tools and articulate your thought process clearly and concisely.

Challenge Preparation:

• Be prepared for a potential design challenge, which might involve creating a concept for a specific campaign or adapting existing assets for a new purpose.

• Focus on demonstrating your understanding of the marine industry's aesthetic and target audience.

• Practice articulating your design rationale under time constraints, as you would in a remote working environment.

📝 Enhancement Note: The portfolio is paramount for this role. Candidates must be able to visually and verbally articulate their design process, strategic thinking, and ability to manage multiple brand identities within a corporate structure, all while demonstrating proficiency with modern design tools.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Expert proficiency required in Photoshop (raster graphics editing, photo manipulation), Illustrator (vector graphics, logo design, illustration), and InDesign (layout design for print and digital publications).

• Adobe AI Capabilities: Practical experience and understanding of how AI features within Adobe products (e.g., Generative Fill, Content-Aware Fill, AI-powered enhancements) can be leveraged to improve efficiency and creative output.

• Motion Graphics Software: Experience with Adobe After Effects or similar for creating animations, explainer videos, and dynamic visual content is preferred.

• Video Editing Software: Familiarity with Adobe Premiere Pro or similar for basic video editing and production of marketing clips is beneficial.

Analytics & Reporting:

• While not a direct analytics role, understanding how design impacts campaign performance is crucial. Familiarity with web analytics basics (e.g., Google Analytics) and how to interpret engagement metrics for digital assets would be advantageous.

CRM & Automation:

Project Management:

• Proficiency with web-based project management software is preferred, with a specific mention of Smartsheet. Experience with other tools like Asana, Trello, or Monday.com is also valuable.

📝 Enhancement Note: The emphasis on Adobe Creative Suite, especially the latest AI features, and preferred motion graphics/video experience highlights the company's need for a technically skilled and modern designer. Smartsheet proficiency is a specific requirement that candidates should be aware of.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to produce visually stunning and innovative designs that capture attention and effectively communicate brand messages.

• Brand Stewardship: A deep commitment to upholding and enhancing brand integrity across all creative outputs, ensuring consistency and quality.

• Collaboration & Communication: A proactive and responsive approach to working with diverse teams, sharing ideas, and providing constructive feedback in a virtual environment.

• Efficiency & Productivity: A focus on optimizing workflows, leveraging technology (including AI), and delivering high-quality work within established timelines, especially in a remote setting.

• Customer-Centricity: An understanding that design serves a purpose: to connect with and engage the target audience, ultimately supporting business objectives and customer satisfaction.

Collaboration Style:

• The team likely operates with a highly collaborative digital-first approach, emphasizing clear communication through project management tools and virtual meetings.

• Expect a culture of constructive feedback and iterative design, where ideas are shared openly, and revisions are handled professionally to achieve the best possible outcome.

• Knowledge sharing is encouraged, particularly around new design techniques, software features, and industry best practices, to foster continuous improvement within the creative team.

📝 Enhancement Note: The cultural values emphasize a blend of creative excellence with the practical demands of marketing operations – efficiency, collaboration, and a results-oriented mindset are key. The remote nature necessitates a strong emphasis on communication and proactive engagement.

⚡ Challenges & Growth Opportunities

Challenges:

• Maintaining Brand Consistency Across Diverse Brands: The primary challenge will be managing the distinct visual identities of numerous boat dealerships while ensuring a cohesive overall brand presence for OneWater Marine. This requires meticulous attention to detail and a strong understanding of brand guidelines.

• Adapting to Remote Work Dynamics: Successfully navigating a fully remote role requires exceptional self-discipline, time management, and proactive communication to stay connected and productive.

• Balancing Creative Vision with Business Objectives: Ensuring that design choices align with marketing strategies and business goals, especially in a competitive luxury market, can be a delicate balance.

• Keeping Pace with Evolving Design Technology: The rapid advancement of design software, particularly AI tools, requires continuous learning and adaptation to remain effective and efficient.

Learning & Development Opportunities:

• Advanced Design Software Training: Opportunities to deepen expertise in Adobe Creative Suite, particularly advanced features in Photoshop, Illustrator, InDesign, After Effects, and Premiere Pro.

• AI in Design Workshops: Training focused on leveraging AI tools for efficient design workflows, content generation, and creative exploration.

• Industry Trends & Aesthetics: Access to resources, webinars, or conferences that cover current trends in graphic design, digital marketing, and luxury market branding.

• Project Management Tools: Development of proficiency in project management software like Smartsheet for enhanced workflow organization and collaboration.

📝 Enhancement Note: Understanding these challenges allows candidates to prepare specific examples of how they've overcome similar obstacles in their past roles, demonstrating adaptability and problem-solving skills. The learning opportunities highlight the company's commitment to skill development for its employees.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for developing a visual campaign for a new product launch. How would you ensure brand consistency across digital and print channels?" (Focus on your workflow, collaboration, and brand stewardship.)

• "How do you approach managing feedback from multiple stakeholders on a single design project, especially when there are conflicting opinions?" (Highlight your communication, negotiation, and problem-solving skills.)

Company & Culture Questions:

• "What do you know about OneWater Marine and the marine industry? How would your design approach cater to this market?" (Show you've done your research and understand the luxury/aspirational aspect.)

• "How do you maintain collaboration and communication in a fully remote work environment?" (Emphasize your proactive communication strategies and experience with virtual tools.)

Portfolio Presentation Strategy:

• Tell a Story: For each project, clearly outline the challenge, your proposed solution, the steps you took, and the results. Connect your design decisions back to the business objectives.

• Highlight Brand Expertise: Showcase specific examples of how you've managed and evolved multiple brand identities, demonstrating your understanding of brand consistency and strategic design.

• Demonstrate Technical Skill: Be ready to discuss your use of Adobe Creative Suite and any AI tools, explaining how they enhanced your workflow or the final product.

• Be Concise and Engaging: Practice your presentation to be clear, impactful, and within a reasonable timeframe, allowing for discussion and Q&A.

📝 Enhancement Note: Preparation should focus on showcasing not just design talent but also strategic thinking, process management, and adaptability to a remote, multi-brand environment within the luxury marine sector. Understanding the company's business and industry is key.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided ADP link. Ensure your resume is tailored to highlight your experience with Adobe Creative Suite, multi-brand management, digital/print/motion design, and remote work capabilities.

• Portfolio Customization: Prepare a digital portfolio (e.g., PDF, personal website) that specifically showcases projects relevant to this role. Prioritize examples demonstrating experience with multiple brands, high-ticket items, and diverse deliverables (digital ads, brochures, social media graphics, potentially motion graphics).

• Resume Optimization: Clearly state your years of experience (5+ years), proficiency in Adobe Photoshop, Illustrator, InDesign, and any AI capabilities. Explicitly mention your experience working in a remote capacity and managing multiple projects simultaneously.

• Interview Preparation: Practice articulating your design process, your approach to brand consistency, and how you leverage technology (especially Adobe AI) to enhance efficiency. Be ready to discuss your experience in luxury markets.

• Company Research: Familiarize yourself with OneWater Marine Inc., its dealerships, and the recreational boating industry. Understand their brand positioning and target audience to better tailor your responses and portfolio examples.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions, tailored for a Graphic Designer role supporting Go-To-Market functions. All details should be verified directly with the hiring organization before making application decisions.