Graphic Designer CO

📍 Job Overview

Job Title: Graphic Designer CO

Company: Simera

Location: Bogotá, Colombia

Job Type: Full-Time

Category: Marketing & Creative Operations

Date Posted: June 03, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Design and develop visually engaging graphics for a diverse range of digital and print marketing materials.

• Ensure strict adherence to brand guidelines and maintain visual consistency across all communication channels.

• Collaborate effectively with marketing, creative, and cross-functional teams to conceptualize and execute design campaigns.

• Manage the entire design lifecycle from ideation and creation to final file preparation for various platforms.

• Contribute to the enhancement of Simera's brand presence through innovative and high-quality visual content.

📝 Enhancement Note: This role is positioned as a mid-level Graphic Designer, indicating a need for practical experience and a solid understanding of design principles beyond entry-level tasks. The focus on "marketing and digital content initiatives" suggests a strong connection to Go-To-Market (GTM) strategies, where visual assets are crucial for campaign success and brand perception. The emphasis on brand consistency is paramount for any GTM operations role.

📈 Primary Responsibilities

• Design compelling graphics for digital platforms including social media posts, website banners, email campaigns, and digital advertisements.

• Create visually appealing print materials such as brochures, flyers, event signage, and marketing collateral.

• Develop and refine illustrations, icons, and other visual assets to enhance content and user engagement.

• Translate marketing objectives and campaign briefs into effective visual narratives.

• Prepare production-ready files for various mediums, ensuring correct specifications for print and digital outputs.

• Iterate on designs based on feedback from stakeholders, demonstrating adaptability and a commitment to quality.

• Maintain an organized library of design assets and project files for easy retrieval and future use.

• Stay abreast of emerging design trends, software updates, and best practices in visual communication.

📝 Enhancement Note: While the core responsibilities are focused on graphic design, the context of supporting "branding, marketing, and digital content initiatives" implies a direct link to GTM operations. The ability to "prepare files and designs for different platforms and formats" is a critical operational task for ensuring seamless campaign execution across various channels.

🎓 Skills & Qualifications

Education: [While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Arts, Marketing, or a related field is typically expected for mid-level roles. Equivalent practical experience may also be considered.]

Experience: A minimum of 2-5 years of professional experience in graphic design, visual design, or a closely related creative role.

Required Skills:

• Proven proficiency with industry-standard design software, including Adobe Photoshop, Adobe Illustrator, Canva, and Figma.

• Deep understanding of fundamental design principles: typography, color theory, layout composition, and visual hierarchy.

• Demonstrated experience in maintaining brand consistency and applying brand guidelines effectively.

• Strong creative mindset with an acute attention to detail in all design outputs.

• Proven ability to manage multiple design projects concurrently and meet strict deadlines.

• Excellent communication and interpersonal skills for effective collaboration with cross-functional teams.

Preferred Skills:

• Experience in designing for social media platforms and digital advertising campaigns.

• Familiarity with motion graphics or basic video editing software.

• Understanding of UI/UX principles for digital design applications.

• Experience with project management tools for tracking design workflows.

• Knowledge of print production processes and file preparation for commercial printing.

📝 Enhancement Note: The requirement for proficiency in tools like Figma and Canva, alongside Adobe Creative Suite, suggests a modern design workflow that may involve collaborative tools and a broader range of output formats beyond traditional print. The emphasis on "marketing assets" and "digital content" directly aligns with the needs of a GTM operations function.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a diverse range of design projects demonstrating proficiency in both digital and print mediums.

• Highlight examples of maintaining brand consistency across multiple assets and campaigns.

• Include case studies or project descriptions that explain the design process, challenges, and solutions.

• Present examples of graphics created for marketing initiatives, social media, or digital advertising.

Process Documentation:

• Examples of workflow for managing design requests from brief to final delivery.

• Evidence of how feedback is incorporated and revisions are managed efficiently.

• Documentation of file organization and asset management best practices.

• Approach to ensuring brand guideline adherence in all design outputs.

📝 Enhancement Note: For a Graphic Designer role, a robust portfolio is paramount. The "Process Documentation" aspect emphasizes that candidates should be ready to discuss how they work, not just what they have created. This aligns with operations roles that value process efficiency and structured workflows.

💵 Compensation & Benefits

Salary Range: For a mid-level Graphic Designer in Bogotá, Colombia, with 2-5 years of experience, the estimated annual salary range is COP 36,000,000 - COP 60,000,000. This range accounts for the typical cost of living in Bogotá and industry benchmarks for creative roles.

Benefits:

• Competitive salary commensurate with experience.

• Opportunity to contribute to a growing company and enhance brand visibility.

• Professional development opportunities to stay current with design trends and tools.

• Collaborative and creative work environment.

• [Specific benefits like health insurance, paid time off, or other perks may be offered by Simera and should be confirmed.]

Working Hours: Standard full-time working hours, typically 40 hours per week, with potential for some flexibility depending on project demands. The role is on-site.

📝 Enhancement Note: The salary range is an estimation based on common Colombian market rates for this role and experience level. It's crucial for candidates to verify the exact compensation and benefits package directly with Simera. The "On-site" work arrangement is a key factor influencing the salary and benefits considerations.

🎯 Team & Company Context

🏢 Company Culture

Industry: Simera operates within the technology and talent solutions sector, focusing on connecting employers with professionals through their unique platform. This industry is characterized by rapid innovation, a focus on user experience, and a strong emphasis on digital outreach and branding.

Company Size: Simera is likely a growing tech company, indicated by the use of a modern ATS (Freshteam) and a focus on digital talent acquisition. Company sizes for such firms can range from startups to mid-sized enterprises (50-500 employees), impacting the agility and operational structure of design teams.

Founded: [Founding date information for Simera is not provided. However, companies in this sector often emphasize innovation, agility, and a forward-thinking approach to talent solutions.]

Team Structure:

• The Graphic Designer will likely be part of a Marketing or Creative team, potentially within a broader GTM or Growth department.

• Collaboration will be essential with marketing managers, content creators, and possibly product teams.

Methodology:

• Design processes will likely be agile and iterative, aligning with fast-paced marketing campaigns.

• Emphasis on data-driven design choices where possible, using analytics to inform visual strategies.

• Collaborative tools will be integral to workflow for feedback and asset sharing.

Company Website: [Company URL is not provided, but implied to be simera.com based on domain_derived.]

📝 Enhancement Note: Understanding Simera's position in the talent tech industry is key. This means the graphic design work will directly support employer branding, candidate attraction, and the overall perception of their platform. The "creative and detail-oriented" nature of the role aligns with the need for strong visual branding in a competitive digital landscape.

📈 Career & Growth Analysis

Operations Career Level: This role is a mid-level Graphic Designer position, suitable for individuals with 2-5 years of experience. It involves executing design tasks, contributing to campaign visuals, and ensuring brand consistency under the guidance of senior team members or managers. The focus is on practical application of design skills within a marketing and branding context.

Reporting Structure: The Graphic Designer will likely report to a Marketing Manager or Creative Director, who oversees broader marketing initiatives and brand strategy. This structure allows for mentorship and guidance while providing opportunities for independent project execution.

Operations Impact: The Graphic Designer's work directly impacts Simera's brand perception, marketing campaign effectiveness, and overall GTM strategy. High-quality visuals are crucial for attracting both employers and candidates, driving engagement on digital platforms, and reinforcing brand identity.

Growth Opportunities:

• Skill Specialization: Deepen expertise in specific design areas such as UI/UX, motion graphics, or digital campaign design.

• Senior Designer/Art Director Path: Progress to roles with greater creative direction, team leadership, and strategic input on brand campaigns.

• Cross-functional Roles: Transition into roles within marketing operations or content strategy, leveraging design expertise in broader GTM functions.

• Continuous Learning: Opportunities to attend workshops, webinars, and industry events to stay updated on design trends and software.

📝 Enhancement Note: The growth opportunities highlight how a design role can be a stepping stone into broader operations functions, particularly within marketing and GTM. The emphasis on "operations impact" is crucial for candidates looking to understand how their creative work contributes to business objectives.

🌐 Work Environment

Office Type: The role is explicitly stated as "On-site," indicating a traditional office-based work environment. This suggests a collaborative setting where in-person interaction with team members is expected.

Office Location(s): Bogotá, Colombia. Being on-site in Bogotá means the designer will be part of the local team and contribute to the regional operational presence.

Workspace Context:

• A collaborative workspace designed to foster creativity and teamwork among marketing and design professionals.

• Access to necessary design hardware and software, potentially including high-performance workstations and relevant subscriptions.

• Opportunities for regular face-to-face interaction with colleagues, facilitating quick feedback loops and team cohesion.

• Potential for a dynamic environment typical of tech companies, encouraging innovation and idea sharing.

Work Schedule: A standard 40-hour work week is typical for full-time positions. While the role is on-site, there might be some flexibility in daily hours depending on project deadlines and team needs, but overall adherence to a work schedule is expected.

📝 Enhancement Note: The "On-site" requirement is a significant factor for candidates. It implies a preference for in-person collaboration, which can be beneficial for design brainstorming and team building but may limit flexibility for some. Understanding the specific office culture in Bogotá will be important.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and design quality.

• Technical Interview/Portfolio Review: A session where you present your portfolio, discuss your design process, and answer questions about your experience with specific tools and principles. Expect to elaborate on your contributions to past projects.

• Skills Assessment: Potentially a design challenge or a take-home assignment to evaluate your practical design skills and problem-solving abilities under timed conditions.

• Team/Cultural Fit Interview: Meeting with potential team members or hiring managers to assess your collaboration style, communication skills, and alignment with Simera's company culture.

Portfolio Review Tips:

• Curate Strategically: Select 5-7 of your strongest, most relevant projects that showcase a range of skills (digital, print, branding).

• Tell a Story: For each project, clearly articulate the brief, your role, the design process, challenges faced, solutions implemented, and the outcome or impact.

• Highlight Operations Relevance: Emphasize projects that involved working with marketing teams, adhering to brand guidelines, meeting deadlines, or preparing files for specific platforms – aspects relevant to GTM operations.

• Showcase Tool Proficiency: Be ready to discuss your experience with Adobe Creative Suite, Canva, Figma, and any other relevant software.

• Visual Clarity: Ensure your portfolio is well-organized, visually appealing, and easy to navigate.

Challenge Preparation:

• Understand the Brief: Carefully read and interpret any design challenge instructions. Ask clarifying questions if needed.

• Time Management: Allocate your time wisely, ensuring you can complete the core requirements within the given timeframe.

• Focus on Process: Even in a timed challenge, demonstrate your thought process, decision-making, and adherence to design principles.

• Presentation: Be prepared to present your solution, explaining your choices and rationale, similar to a portfolio review.

📝 Enhancement Note: The emphasis on portfolio review and potential design challenges indicates that Simera values practical design skills and the ability to execute under pressure. Candidates should prepare to articulate their design process and demonstrate how their work aligns with marketing objectives.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for professional graphic design, including Photoshop (image editing, manipulation), Illustrator (vector graphics, logos, illustrations), and potentially InDesign (layout for print materials).

• Canva: A user-friendly platform for creating a wide range of graphics, particularly for social media and quick marketing assets. Proficiency indicates an ability to work efficiently and with less complex tools when appropriate.

• Figma: A collaborative interface design tool increasingly used for graphic design, prototyping, and team collaboration. Expertise here suggests adaptability to modern, cloud-based design workflows.

Analytics & Reporting:

CRM & Automation:

• No direct CRM or automation tools are listed as requirements for this role, but understanding how marketing assets are deployed through CRM or marketing automation platforms could be an advantage.

📝 Enhancement Note: Proficiency in Adobe Photoshop, Illustrator, Canva, and Figma is critical. The inclusion of Canva and Figma suggests a modern, collaborative design workflow that balances professional-grade tools with user-friendly platforms for broader content creation.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to produce original, engaging, and effective visual solutions.

• Brand Stewardship: A deep commitment to upholding and enhancing the Simera brand identity.

• Collaboration: A willingness to work closely with diverse teams, share ideas, and contribute to collective goals.

• Detail-Oriented: A meticulous approach to design, ensuring accuracy, consistency, and high quality in all outputs.

• Efficiency: Ability to manage time effectively and deliver quality work within project timelines.

Collaboration Style:

• Expect a collaborative environment where designers work closely with marketing, content, and potentially product teams.

• Open communication and constructive feedback are likely encouraged to refine designs and achieve campaign objectives.

• Team members are expected to be proactive in sharing updates and insights related to their design work.

📝 Enhancement Note: The values highlighted (Creativity, Brand Stewardship, Collaboration, Detail-Oriented, Efficiency) are foundational for any creative role, especially within a GTM context where brand perception and campaign execution are key.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Brand Constraints: Successfully translating creative ideas within the established brand guidelines and marketing objectives.

• Managing Multiple Project Demands: Juggling various design requests from different stakeholders with competing deadlines.

• Adapting to Evolving Trends: Staying current with rapidly changing design aesthetics and digital platform requirements.

• Receiving and Implementing Feedback: Navigating constructive criticism to improve designs while maintaining creative integrity.

Learning & Development Opportunities:

• Advanced Design Software Training: Opportunities to deepen expertise in Adobe Suite, Figma, or explore new design tools.

• Workshops on Branding and Digital Marketing: Learning how design integrates with broader marketing strategies and GTM initiatives.

• Exposure to Diverse Projects: Gaining experience across various design applications, from social media campaigns to pitch decks.

• Mentorship: Learning from experienced marketing and design professionals within the company.

📝 Enhancement Note: This section frames potential challenges as opportunities for growth, a common theme in operations and GTM roles that require adaptability and continuous improvement.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance a creative design vision with strict brand guidelines. How did you approach it?" (Focus on problem-solving and brand adherence)

• "Walk us through your process for creating social media graphics for a new campaign. What tools do you use, and how do you ensure engagement?" (Focus on workflow, tools, and impact)

Company & Culture Questions:

• "What do you know about Simera and our mission in the talent tech industry?" (Demonstrate research and interest)

• "How do you see your design skills contributing to our GTM strategy and brand building?" (Connect your skills to business objectives)

Portfolio Presentation Strategy:

• Keep it Concise: Aim for 10-15 minutes to present your top 3-4 projects, leaving ample time for Q&A.

• Focus on Impact: For each project, clearly state the objective, your role, the key challenges, your design solution, and the outcome (if measurable).

• Demonstrate Process: Explain your thinking, the tools you used, and how you iterated on the design.

• Be Ready for Questions: Anticipate questions about your tool proficiency, design choices, and how you handle feedback.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design skill but also an understanding of how design supports business goals, particularly within a GTM context. Emphasize collaboration and process.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on the Simera Talent portal.

• Portfolio Customization: Ensure your portfolio prominently features examples relevant to digital marketing assets, social media graphics, and branding initiatives. Highlight projects where you maintained brand consistency and worked within specific campaign objectives.

• Resume Optimization: Tailor your resume to emphasize your proficiency in Adobe Photoshop, Illustrator, Canva, and Figma, along with your experience in typography, color theory, and layout. Quantify achievements where possible (e.g., "designed graphics that increased social media engagement by X%").

• Interview Preparation: Practice presenting your portfolio, focusing on your design process, problem-solving skills, and how your work contributes to marketing goals. Be ready to discuss your experience with on-site collaboration and team dynamics.

• Company Research: Familiarize yourself with Simera's mission, target audience (employers and candidates), and current visual branding. Understand their position in the talent technology market.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.