Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: TMRW Sports Inc

Location: Winter Park, Florida, United States

Job Type: Full-time

Category: Creative & Media / Art & Design / Sports & Recreation / Marketing

Date Posted: 2026-06-09T22:55:56

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Responsible for the creation and maintenance of brand standards for TMRW Sports, TGL, WTGL, and an upcoming Flag Football league, ensuring visual consistency across all platforms.

• Translate marketing objectives into innovative and dynamic digital design solutions, including motion graphics, interactive screens, and live show visuals.

• Collaborate closely with internal Digital & Social teams to bring creative ideas to life in engaging ways that align with current trends and brand identity.

• Develop compelling sales decks, pitches, and mockups in partnership with sales teams to support business development efforts.

• Contribute to high-level strategic planning for creative and brand projects, bringing a forward-thinking approach to visual content and campaign development.

📝 Enhancement Note: This role is critical for establishing and evolving the visual identity of TMRW Sports and its associated ventures. The emphasis on "brand standards" and "translation of marketing needs into digital solutions" highlights the need for a designer who can meticulously uphold brand guidelines while also innovating across various digital mediums. The mention of "motion design" and "live show visuals" suggests a need for skills beyond static graphic design, indicating a dynamic and evolving creative environment.

📈 Primary Responsibilities

• Assist in the continuous evolution and refinement of brand identities for TMRW Sports, TGL presented by SoFi, WTGL, and the new Flag Football league in partnership with the NFL.

• Ideate, conceptualize, and execute creative assets for a wide range of media, including motion graphics, interactive screens, digital signage, live show visuals, brand installations, merchandise, social media, and user experiences.

• Work collaboratively with internal Digital and Social Media teams to ensure creative concepts are brought to life in meaningful and engaging ways that resonate with target audiences and align with current trends.

• Partner with sales teams to create and deliver visually impactful sales decks, pitches, and mockups that are on-brand and effectively communicate value propositions.

• Contribute to strategic planning sessions for creative and brand initiatives, providing fresh perspectives and forward-thinking approaches to creative direction, campaign development, and overall company/brand goals.

• Manage design projects from initial concept through to final completion, ensuring timely delivery and adherence to project scope.

• Maintain a high standard of creativity, innovation, and brand association in all executed work.

• Undertake other assigned duties as required to support the Creative team and broader organizational objectives.

📝 Enhancement Note: The responsibilities clearly delineate a broad scope of design work, spanning brand development, digital content creation, sales enablement, and strategic input. The emphasis on collaboration with "Digital & Social teams" and "sales teams" underscores the need for a designer who is not only artistically skilled but also adept at cross-functional communication and understanding business objectives. The inclusion of "merchandise" and "brand installations" suggests a need for versatility in application.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Communications, or a related field is typically expected for this level of responsibility.

Experience: 3+ years of professional graphic design experience, with a proven track record in a fast-paced creative production environment, preferably in digital and print media.

Required Skills:

• Proven ability to assist in the evolution and maintenance of brand standards for multiple entities (TMRW Sports, TGL, WTGL, Flag Football league).

• Strong proficiency in Adobe Creative Suite (e.g., Photoshop, Illustrator, InDesign, After Effects).

• Demonstrated ability to translate marketing and business needs into innovative and dynamic digital design solutions.

• Experience in creating content for various media, including motion graphics, social media assets, and presentation software (e.g., PowerPoint).

• Excellent collaboration skills with a proven track record of working effectively cross-functionally with internal teams (e.g., Digital, Social, Sales).

• Intermediate knowledge and genuine passion for sports, understanding the nuances of sports-related branding and fan engagement.

• Understanding of current Social Media technologies, digital media trends, and user experience principles.

• Strong critical thinking, active listening, and clear communication skills, with the ability to articulate design concepts effectively.

• Adaptable and willing to take on diverse tasks with a "no job is too small" attitude, eager to learn and grow creatively.

• Availability to work during and ahead of competition hours, which may include evenings and weekends, reflecting the demanding nature of the sports industry.

• A team player who thrives in a collaborative environment and enjoys contributing to a scaling organization. Preferred Skills:

• Experience with video editing and production.

• Proficiency in 3D design and animation.

• Skills in photography and image manipulation.

• Previous experience working in a start-up environment, demonstrating adaptability and a proactive approach.

📝 Enhancement Note: The requirements emphasize a blend of technical design skills, a passion for sports, and strong interpersonal abilities. The "intermediate knowledge and passion for sports" is a key differentiator, suggesting the company values designers who understand the sports landscape. The need for flexibility in working hours is crucial for the sports industry and candidates should be prepared for this. The preference for start-up experience indicates a need for individuals comfortable with ambiguity and rapid growth.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a range of design projects demonstrating proficiency in brand development, digital asset creation, and cross-functional collaboration.

• Include examples of motion graphics, social media campaigns, and sales presentation materials to highlight versatility.

• Feature projects that illustrate an understanding of brand consistency and the ability to adapt designs to different platforms and audiences.

• Demonstrate experience in managing projects from concept to completion, with clear articulation of the design process and problem-solving approach.

• Highlight any work that shows an understanding of sports-related branding or fan engagement strategies. Process Documentation:

• Candidates should be prepared to discuss their design process, including how they approach concept development, client feedback integration, and final asset delivery.

• Be ready to articulate how they ensure brand consistency and adherence to design briefs across various projects.

• Demonstrate an understanding of how design processes integrate with broader marketing and sales objectives.

• Explain how they leverage tools like Adobe Creative Suite and presentation software to streamline their workflow and deliver high-quality results.

📝 Enhancement Note: While a formal portfolio requirement isn't explicitly detailed, the responsibilities and skills imply a strong need for a visual portfolio. The "process documentation" aspect refers to the candidate's ability to articulate their workflow and strategic thinking behind their design choices, a common expectation for mid-level creative roles. The emphasis on collaboration and brand standards suggests portfolio pieces should reflect these capabilities.

💵 Compensation & Benefits

Salary Range: Based on industry standards for a mid-level Graphic Designer with 3+ years of experience in a dynamic sports/entertainment organization in Winter Park, Florida, the estimated salary range is approximately $60,000 - $85,000 annually. This range can vary based on the candidate's specific skill set, portfolio strength, and the final scope of responsibilities.

Benefits:

• Equity ownership opportunities, allowing employees to share in the company's growth and success.

• Unlimited discretionary time off (DTO), promoting work-life balance and trust.

• 15 paid holidays per year, providing additional time off for rest and personal pursuits.

• Comprehensive health insurance options, with a notable 100% contribution for employee coverage.

• Additional employee and family insurance coverage options, including dental and vision, with company contributions.

• Flexible Spending Account (FSA), Health Savings Account (HSA), and Direct Contribution Health Savings Account (DCHSA) opportunities, potentially with company matches.

• Retirement savings options, including traditional 401(k) and Roth IRA plans, to support long-term financial planning.

Working Hours: The standard working hours are approximately 40 hours per week. However, the role requires availability during and ahead of competition hours, which may include evenings and weekends, reflecting the demands of the sports industry.

📝 Enhancement Note: The salary estimate is based on current market data for Graphic Designers in the Orlando metropolitan area, considering the specified experience level and the tech/media-focused industry of TMRW Sports. The benefits package is exceptionally generous, particularly the 100% employer-paid health insurance for employees and the equity opportunities, which are strong indicators of a growth-stage company aiming to attract and retain top talent. The mention of flexible hours with potential weekend/evening work is standard for the sports and entertainment sector.

🎯 Team & Company Context

🏢 Company Culture

Industry: Sports, Media, and Entertainment, with a focus on building modern leagues and fan experiences. The company is at the forefront of innovation within the sports landscape, creating new formats for golf and flag football.

Company Size: TMRW Sports is a rapidly growing organization. While an exact employee count isn't provided, the mention of "scaling a company" and developing multiple league partnerships suggests a dynamic, possibly lean, but expanding team environment.

Founded: TMRW Sports was founded by Tiger Woods, Rory McIlroy, and Mike McCarley, bringing together significant athletic, media, and business expertise. This foundation implies a culture driven by excellence, innovation, and a passion for sports.

Team Structure:

• The Graphic Designer will report to the Art Director, indicating a structured creative department.

• Collaboration is emphasized, with the role requiring close interaction with internal Digital & Social teams, Sales teams, and other Creative team members.

• The environment is described as "fast-paced, collaborative, transparent and collegial," suggesting a dynamic workplace that values teamwork and open communication. Methodology:

• The company's approach is characterized by building "modern approaches in sports, media, and entertainment" and "creating new leagues for a new age."

• There's a strong emphasis on innovation, partnership (with NFL, PGA TOUR, LPGA), and creating engaging experiences for new generations of fans.

• The creative process likely involves translating ambitious visions into tangible, high-impact visual content.

Company Website: www.tmrwsportsgroup.com

📝 Enhancement Note: The founding figures—Tiger Woods, Rory McIlroy, and Mike McCarley—lend significant credibility and a high-profile aura to TMRW Sports. This implies a culture that aims for championship-level performance and groundbreaking innovation. The "fast-paced, collaborative, transparent and collegial" description points to a culture that is both demanding and supportive, fitting for a startup that is scaling rapidly. The focus on "new leagues for a new age" suggests a forward-thinking and digitally-native approach to sports entertainment.

📈 Career & Growth Analysis

Operations Career Level: This role represents a Mid-Level Graphic Designer position. It offers the opportunity to significantly contribute to the visual identity of multiple high-profile sports properties, moving beyond junior-level execution to strategic creative input.

Reporting Structure: The Graphic Designer reports directly to the Art Director, providing a clear line of mentorship and project oversight within the Creative team. This structure allows for focused development and learning from experienced creative leadership.

Operations Impact: The Graphic Designer's work will have a direct and visible impact on the brand perception and marketing effectiveness of TMRW Sports, TGL, WTGL, and the Flag Football league. Success in this role means contributing to the successful launch and ongoing promotion of these innovative sports properties, influencing fan engagement and commercial partnerships through compelling visual communication.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific areas like motion graphics, video editing, 3D design, or interactive design, building on the preferred skills mentioned.

• Brand Stewardship: Potential to grow into a Senior Graphic Designer or Art Director role, taking on greater responsibility for brand strategy and creative direction across multiple projects.

• Industry Exposure: Gaining invaluable experience in the burgeoning field of modern sports entertainment, working with top-tier athletes and leagues, which can open doors to future opportunities within sports, media, or entertainment.

• Cross-functional Leadership: Developing strong collaborative skills that can lead to opportunities in project management or creative team leadership as the company expands.

📝 Enhancement Note: The role is positioned as a growth opportunity within a unique and rapidly expanding sector of the sports industry. The combination of foundational creative responsibilities with the chance to influence new ventures provides a strong platform for career advancement. The emphasis on the "scaling company" environment suggests that proactive individuals who contribute beyond their defined role may find accelerated growth trajectories.

🌐 Work Environment

Office Type: The position is based in Winter Park, Florida, implying an on-site work environment within the company's physical office space. This setting is conducive to the collaborative and fast-paced nature of the role.

Office Location(s): The primary office is located at 1300 Minnesota Ave, Winter Park, FL 32789. This location offers a physical hub for team collaboration, brainstorming, and direct interaction with colleagues and leadership.

Workspace Context:

• The work environment is described as "fast-paced, collaborative, transparent and collegial," suggesting an energetic and team-oriented atmosphere.

• As a creative role, the workspace likely provides access to necessary design tools, software, and technology to support the execution of diverse design projects.

• Opportunities for regular interaction with the Art Director, Digital & Social teams, and Sales teams will foster a dynamic and communicative workspace.

Work Schedule: While the core work schedule is likely standard business hours (approx. 40 hours/week), the role requires flexibility to be available during and ahead of competition hours, which may include evenings and weekends. This reflects the operational demands of the sports industry and event-based timelines.

📝 Enhancement Note: The on-site requirement in Winter Park, FL, is crucial for candidates to consider. This environment is designed to foster the "collaborative, transparent and collegial" culture TMRW Sports promotes. The expectation of working non-traditional hours is a significant aspect of the sports industry and should be a key consideration for applicants.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of the resume and portfolio to assess foundational skills, experience, and alignment with the brand aesthetic.

• Creative Assessment/Portfolio Review: Candidates will likely be asked to present their portfolio, discussing specific projects, their design process, and how they approach creative challenges. This may include a case study presentation.

• Skills-Based Interview: An interview with the Art Director and potentially other creative team members to evaluate technical proficiency, problem-solving abilities, and understanding of design principles.

• Cross-functional/Cultural Fit Interview: Interviews with stakeholders from Digital, Social, or Sales teams to assess collaboration skills, communication effectiveness, and alignment with the company's fast-paced, collegial culture.

• Final Interview: Potentially with senior leadership to discuss strategic contributions and long-term vision.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that best represent the skills and responsibilities outlined in the job description. Prioritize work demonstrating brand identity development, digital asset creation (especially motion graphics and social media), and sales collateral.

• Showcase Process: Be prepared to walk through your design process for each project. Explain the problem you were solving, your ideation phase, how you incorporated feedback, and the final execution.

• Quantify Impact: If possible, highlight any measurable results or impact your designs had (e.g., increased engagement on social media, successful sales pitches).

• Tailor to Sports: Include any projects with a sports, entertainment, or event-related theme to demonstrate your passion and understanding of the industry.

• Highlight Collaboration: Be ready to discuss how you worked with others (clients, team members) to achieve project goals.

Challenge Preparation:

• Candidates may be given a design challenge or a brief to create a sample asset (e.g., a social media post, a slide for a sales deck) within a set timeframe.

• Be prepared to demonstrate your ability to quickly understand a brief, ideate creatively, and execute within brand guidelines.

• Practice articulating your design choices and rationale clearly and concisely.

📝 Enhancement Note: The interview process is likely to be comprehensive, focusing heavily on creative output, process, and collaborative fit. The portfolio is paramount, and candidates should prepare to "sell" their work, not just present it. Understanding TMRW Sports' innovative approach to sports entertainment will be key to demonstrating cultural alignment.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential. Proficiency in Photoshop, Illustrator, InDesign is a given. After Effects is highly preferred given the emphasis on motion graphics.

• Presentation Software: Proficient in PowerPoint is explicitly required. Experience with Keynote or Google Slides may also be beneficial.

Analytics & Reporting:

• While not explicitly listed as a primary requirement for the designer, an understanding of how design impacts engagement metrics on social media and digital platforms would be advantageous. Familiarity with analytics dashboards used by marketing or social teams could be a plus. CRM & Automation:

• Not directly applicable to the core design role, but an awareness of how design assets are deployed through marketing automation platforms or CRM systems could demonstrate a broader understanding of the Go-To-Market process.

📝 Enhancement Note: The core technical requirement is a mastery of the Adobe Creative Suite, with a strong emphasis on After Effects for motion graphics. Proficiency in presentation software like PowerPoint is also critical for sales enablement. While direct CRM or automation tool experience isn't expected, an awareness of how design fits into the broader GTM ecosystem would be a valuable differentiator.

👥 Team Culture & Values

Operations Values:

• Excellence & Innovation: Driven by the founders' legacy and the company's mission to build "modern approaches in sports," there's an expectation of high-quality creative output and a willingness to explore new ideas.

• Collaboration & Transparency: The environment is described as "collaborative, transparent and collegial," meaning teamwork, open communication, and mutual respect are highly valued.

• Passion for Sports: A genuine interest and understanding of sports are fundamental, as the company operates at the intersection of sports, media, and entertainment.

• Adaptability & Initiative: In a "fast-paced" and "scaling" environment, a proactive attitude, a "no job is too small" mentality, and the ability to adapt quickly are essential.

• Fun & Collegiality: Despite the demanding nature of the industry, the company culture aims to be enjoyable and supportive, encouraging strong team relationships.

Collaboration Style:

• Cross-functional Integration: The role demands close collaboration with Digital, Social, Sales, and other Creative team members, requiring effective communication and the ability to translate creative vision into tangible assets that serve diverse business needs.

• Feedback-Driven: The "seek and receive constructive criticism and then apply to your work accordingly" point suggests a culture where feedback is actively sought and used for continuous improvement.

• Shared Vision: The team likely works towards a collective goal of building and promoting innovative sports properties, fostering a sense of shared purpose and mutual support.

📝 Enhancement Note: The culture appears to be a blend of high-performance expectations driven by its founders and a supportive, collaborative atmosphere. The emphasis on "fun" alongside "scaling a company" suggests a dynamic startup culture that values both hard work and positive team dynamics. Candidates should be prepared for an environment where constructive feedback is a norm and a passion for sports is a shared language.

⚡ Challenges & Growth Opportunities

Challenges:

• Pace and Volume: Working in a fast-paced, scaling organization within the sports industry means managing multiple high-priority projects simultaneously, often with tight deadlines.

• Brand Evolution: Continuously contributing to the evolution of multiple distinct brand identities (TGL, WTGL, Flag Football) requires adaptability and a keen eye for maintaining consistency while innovating.

• Balancing Creativity and Business Needs: Translating marketing objectives and sales requirements into compelling creative assets requires balancing artistic vision with strategic business goals.

• Industry Demands: The need to be available during and ahead of competition hours, including evenings and weekends, can present a challenge to work-life balance if not managed effectively.

Learning & Development Opportunities:

• Cutting-Edge Projects: Opportunity to work on innovative projects within the rapidly evolving sports and entertainment tech space, gaining experience with emerging trends and technologies.

• Mentorship: Learning from experienced Art Directors and creative professionals within the organization, as well as collaborating with experts in digital, social, and marketing.

• Skill Expansion: The "preferred skills" list (video, 3D, motion graphics, photography) indicates clear pathways for the designer to expand their technical and creative capabilities.

• Industry Immersion: Deepening knowledge and network within the sports and entertainment industries, which can be invaluable for long-term career growth.

📝 Enhancement Note: The primary challenges revolve around the dynamic nature of a scaling sports venture and the inherent demands of the industry. Growth opportunities are significant, particularly for individuals eager to expand their skillset and gain experience at the forefront of sports innovation. The company's structure and the nature of its projects provide a fertile ground for skill development and career advancement.

💡 Interview Preparation

Strategy Questions:

• Brand Identity: "How would you approach developing or evolving brand guidelines for a new sports league like our Flag Football initiative, considering its partnership with the NFL?" (Focus on process, research, and brand consistency).

• Creative Problem-Solving: "Describe a time you had to translate a complex marketing objective into a visually engaging digital asset. What was your process, and what were the results?" (Highlight problem-solving, ideation, and impact).

• Collaboration: "How do you ensure effective communication and collaboration when working with non-creative teams, such as sales or digital marketing, to deliver design assets that meet their needs?" (Emphasize communication, stakeholder management, and compromise).

Company & Culture Questions:

• "What excites you most about TMRW Sports and its mission to build modern sports leagues?" (Show genuine interest and alignment with the company's vision).

• "How do you handle constructive criticism on your designs, especially in a fast-paced environment?" (Demonstrate resilience, coachability, and a growth mindset).

• "Describe your ideal work environment and how you thrive in a collaborative, transparent team setting." (Align your values with the described company culture). Portfolio Presentation Strategy:

• Storytelling: Frame each project within your portfolio as a story: the challenge, your role, your creative process, the solution, and the outcome.

• Highlight Relevance: Clearly connect your portfolio pieces to the responsibilities and requirements of this specific Graphic Designer role at TMRW Sports. Emphasize any sports-related work or projects that showcase adaptability and strong brand stewardship.

• Showcase Versatility: Be ready to discuss your work across different media (digital, print, motion) and your proficiency with the required tools (Adobe Creative Suite, PowerPoint).

• Prepare for Questions: Anticipate questions about your design choices, your problem-solving methods, and how you handle feedback.

📝 Enhancement Note: Interview preparation should focus on showcasing not only design talent but also a strategic mindset, strong collaborative skills, and a genuine passion for sports and TMRW Sports' innovative approach. The portfolio presentation is a critical opportunity to demonstrate these attributes.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on recruiting.paylocity.com.

• Portfolio Customization: Ensure your resume and portfolio are tailored to highlight your experience in brand development, digital design, motion graphics, and sports-related projects. Select your most relevant and impactful work for review.

• Resume Optimization: Clearly articulate your 3+ years of design experience, emphasizing proficiency in Adobe Creative Suite and PowerPoint. Quantify achievements where possible and ensure keywords from the job description are naturally integrated.

• Interview Preparation: Practice discussing your design process, your understanding of brand standards, and your experience collaborating with cross-functional teams. Prepare to present your portfolio with a focus on storytelling and demonstrating your problem-solving capabilities.

• Company Research: Thoroughly research TMRW Sports, TGL, WTGL, and their partnerships. Understand their brand identity, mission, and recent news to demonstrate your enthusiasm and cultural fit during the interview process.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.