Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: First Intuition

Location: London, United Kingdom

Job Type: Permanent - Full Time

Category: Marketing Operations / Creative Operations

Date Posted: 2026-08-10

Experience Level: Specialist (2-5 years)

Remote Status: Hybrid

🚀 Role Summary

• This role is centered around the creation and execution of high-quality, on-brand visual assets to support comprehensive marketing campaigns and learner communications.

• The Graphic Designer will be instrumental in ensuring First Intuition's visual identity is consistently and creatively applied across all digital and print channels, directly impacting brand perception and engagement.

• A key aspect involves close collaboration with various marketing teams, including Brand, Content & PR, Data, Digital, and Regional Marketing, to ensure seamless campaign delivery and cohesive brand messaging.

• The position requires proficiency in utilizing and maintaining creative software and digital asset management tools, with potential involvement in implementing new creative technologies.

📝 Enhancement Note: While the title is "Graphic Designer," the responsibilities and reporting structure indicate a strong connection to marketing operations and brand stewardship, requiring an understanding of how visual assets integrate into broader GTM strategies. The "Specialist" level suggests an individual contributor role with significant autonomy in design execution.

📈 Primary Responsibilities

• Design and produce a wide array of digital and print assets, including social media graphics, brochures, infographics, event materials, and website visuals, ensuring adherence to brand guidelines.

• Translate creative briefs into compelling visual solutions that align with First Intuition's brand identity and marketing objectives, demonstrating strong conceptual thinking.

• Uphold and consistently apply visual identity standards across all marketing collateral and communications, acting as a guardian of the brand's aesthetic.

• Contribute to the strategic evolution of design templates, creative systems, and brand asset libraries, ensuring they remain current and effective.

• Collaborate proactively with Content, Digital, and Regional Marketing teams to support the successful execution and delivery of integrated marketing campaigns.

• Manage a diverse and simultaneous workload of design briefs, maintaining high standards of quality, creativity, and punctuality.

• Utilize and maintain expertise in Adobe Creative Cloud and other relevant design software, as well as digital asset management (DAM) systems.

• Support the implementation and upkeep of new creative technologies, self-service design portals, or DAM tools to enhance operational efficiency.

📝 Enhancement Note: The emphasis on "campaign delivery," "brand stewardship," and "collaboration with Digital and Regional Marketing teams" suggests this role is deeply embedded within marketing operations, requiring an understanding of campaign lifecycles and cross-functional dependencies.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a Bachelor's degree in Graphic Design, Visual Arts, Marketing, or a related field is typically expected for a Specialist-level role. Equivalent practical experience will also be strongly considered.

Experience:

• Minimum 2-5 years of proven graphic design experience, preferably within an in-house marketing department or a creative agency environment.

• A robust portfolio showcasing a breadth of multi-channel design capabilities, including digital, print, and potentially video. Required Skills:

• Expert proficiency in Adobe Creative Cloud suite (Photoshop, Illustrator, InDesign).

• Strong command of design best practices, including layout, composition, and visual hierarchy.

• Exceptional typography skills and a keen eye for detail.

• Proven ability in visual storytelling, capable of translating complex ideas into engaging graphics.

• Experience in designing for both digital platforms (social media, web) and print (brochures, event materials). Preferred Skills:

• Demonstrable video editing capabilities (e.g., Adobe Premiere Pro, After Effects) for motion graphics and video content.

• Experience with Digital Asset Management (DAM) systems and maintaining asset libraries.

• Familiarity with self-service design portals or creative technology implementation.

• Understanding of marketing campaign workflows and the role of design in supporting GTM strategies.

📝 Enhancement Note: The "Specialist" level and requirement for "proven design experience" and a "strong portfolio" strongly suggest that hands-on technical skills in Adobe Creative Cloud are paramount. The preference for video editing indicates a forward-thinking approach to content creation.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio that clearly demonstrates a diverse range of design projects across multiple channels (digital, print, social).

• Case studies or examples showcasing how design solutions contributed to specific marketing campaign objectives or brand goals.

• Visual evidence of strong typography, layout, and visual storytelling skills applied to real-world projects.

• Examples of brand identity application and consistency across various collateral types. Process Documentation:

• Ability to document design processes and workflows, particularly in relation to brief intake, creative development, and asset delivery.

• Understanding of how design assets integrate into broader marketing automation and content management systems.

• Experience in managing and organizing digital assets through a Digital Asset Management (DAM) system or similar archival process.

📝 Enhancement Note: For a Graphic Designer role with marketing operations implications, the portfolio is critical. It needs to showcase not just aesthetic skill but also the ability to translate marketing briefs into effective visual assets that drive engagement and brand consistency. The ability to work within established brand guidelines and collaborate on campaign execution is key.

💵 Compensation & Benefits

Salary Range: Based on the Specialist level (2-5 years experience), hybrid work arrangement, and location in London, UK, a competitive salary range for a Graphic Designer is estimated to be between £30,000 - £40,000 per annum. This range accounts for the cost of living in London and industry benchmarks for similar roles.

Benefits:

• Generous annual leave: 30 days plus bank holidays, increasing to 30 after 5 years of service.

• Additional paid time off: 3 Floating Days per year.

• Flexible and Hybrid Working: Available with equipment provided for home working, promoting work-life balance.

• Family-Friendly Policies: The company fosters a flexible working environment with various family-friendly policies.

• Employee Assistance Programme (EAP): 24-hour confidential support services including counselling.

• Competitive Pension Scheme.

• Private Medical Insurance.

• Comprehensive Training and Development Opportunities.

• Long-term Career Prospects: Opportunities for advancement within a growing company.

• Employee Perks: Access to a range of discounts and lifestyle benefits.

Working Hours: Standard full-time hours are assumed to be approximately 40 hours per week, with a hybrid work arrangement offering flexibility.

📝 Enhancement Note: The provided benefits list is comprehensive and aligns with typical offerings for full-time roles in the UK. The salary estimate is based on current market data for Graphic Designers in London with 2-5 years of experience and the Specialist level, considering the hybrid work model and the company's industry.

🎯 Team & Company Context

🏢 Company Culture

Industry: Education/Professional Development (First Intuition provides accountancy training). This context is crucial as design work will likely cater to students, professionals, and potentially corporate clients seeking accounting qualifications.

Company Size: First Intuition is a growing company, likely falling into the small to medium-sized business (SMB) category based on typical hiring volumes for such roles. This size often means a dynamic environment with opportunities for cross-functional collaboration and direct impact.

Founded: The founding date is not explicitly provided, but the company's established presence suggests a stable organization with a history of delivering its services.

Team Structure:

• The Graphic Designer reports to the Head of Brand & Content, indicating a focus on brand consistency and content creation.

• Key stakeholders include the Brand, Content & PR team, the Data, Digital and Market Intelligence team, and the Regional, National, and Online marketing teams. This highlights a highly collaborative structure where design is integrated into broader marketing initiatives.

• The design function is likely part of a larger Marketing department, working closely with content creators, digital marketers, and PR specialists. Methodology:

• The role emphasizes translating briefs into creative solutions, suggesting a structured approach to project management and design execution.

• Collaboration with Data and Digital teams implies a data-informed approach to design, where visual assets are considered for their effectiveness in driving engagement and conversions.

• Brand stewardship indicates a commitment to maintaining a consistent and strong visual identity, a core tenet of effective marketing operations.

Company Website: https://www.firstintuition.co.uk/

📝 Enhancement Note: Understanding First Intuition's position in the education/professional development sector is key for a designer. Visuals will need to convey professionalism, trust, and educational value. The "growing company" aspect suggests a culture that may be agile and adaptable.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at the "Specialist" level, typically indicating an individual contributor with 2-5 years of experience. It requires a strong command of design tools and principles, with the ability to work independently on assigned projects while contributing to broader team goals. The focus is on execution and creative problem-solving within defined brand parameters.

Reporting Structure: The Graphic Designer reports directly to the Head of Brand & Content. This provides a clear line of communication for design strategy, feedback, and career development. This reporting line also positions the designer to influence brand direction through visual execution.

Operations Impact: The Graphic Designer's work directly impacts the company's external perception and internal marketing effectiveness. High-quality, on-brand visuals enhance campaign performance, improve learner engagement, and strengthen brand recognition. By ensuring visual consistency across all touchpoints, the role supports the overall Go-To-Market (GTM) strategy's visual integrity and professional presentation.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific design areas like motion graphics, UI/UX design, or advanced digital asset management.

• Brand Development: Potential to take on more responsibility in evolving brand templates, creative systems, and brand asset libraries, influencing the visual direction of the company.

• Project Leadership: As experience grows, the opportunity to lead design aspects of major campaigns or initiatives, collaborating more closely with senior marketing stakeholders.

• Cross-Functional Learning: Exposure to data analysis, digital marketing strategies, and PR efforts can broaden understanding of the full marketing ecosystem.

📝 Enhancement Note: The "Specialist" title, coupled with reporting to a Head of Brand & Content, suggests a role with significant creative input but within a structured marketing framework. Growth would likely involve taking on more complex projects, leading design initiatives, or specializing in high-demand areas like motion graphics or digital experience design.

🌐 Work Environment

Office Type: The role is designated as "Hybrid," indicating a blend of on-site work at the London office and remote work. This suggests a modern work environment that balances in-person collaboration with the flexibility of remote work.

Office Location(s): The office is located in London, W1T 6AA, a central and accessible area. This location likely offers good transport links and proximity to amenities, facilitating collaboration with teams based in the office.

Workspace Context:

• Collaborative Environment: The hybrid model and close collaboration with various marketing teams (Brand, Content, Digital, PR) imply a need for effective communication and teamwork, both in-person and remotely.

• Tools & Technology: Access to necessary creative software (Adobe Creative Cloud) and potentially company-provided equipment for homeworking suggests a well-equipped workspace. The mention of Digital Asset Management (DAM) tools indicates a focus on organized digital workflows.

• Team Interaction: While hybrid, there will be opportunities for direct interaction with the Head of Brand & Content and other marketing team members during on-site days, fostering a strong team dynamic.

Work Schedule: Standard full-time hours (approximately 40 hours per week) are expected, with the "Hybrid working" arrangement offering flexibility on where these hours are spent. This balance is beneficial for operations roles that may require focused, uninterrupted work time alongside collaborative sessions.

📝 Enhancement Note: The hybrid nature of the role is a key differentiator, suggesting a company that embraces modern work practices. The London location is a significant factor for talent attraction and collaboration within the UK market.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your CV and portfolio to assess your design skills, experience, and alignment with the role's requirements.

• Portfolio Presentation: An opportunity to walk through your portfolio, highlighting key projects, your design process, and how you translated briefs into successful visual outcomes. Be prepared to discuss your creative choices and their impact.

• Skills Assessment/Technical Interview: May involve a short design exercise or questions to evaluate proficiency in Adobe Creative Cloud and understanding of design principles.

• Team/Hiring Manager Interview: Discussions about your experience, collaboration style, understanding of brand stewardship, and how you would fit into the marketing team and company culture.

• Final Interview: Potentially with a more senior leader to discuss career aspirations and overall fit.

Portfolio Review Tips:

• Curate Selectively: Showcase your strongest, most relevant work. Aim for 5-8 diverse projects that highlight your multi-channel capabilities.

• Tell a Story: For each project, explain the brief, your creative process, challenges faced, solutions implemented, and the outcome or impact.

• Highlight Brand Consistency: Demonstrate your ability to adhere to and apply brand guidelines effectively.

• Showcase Technical Proficiency: Include examples that clearly demonstrate your mastery of layout, typography, and visual storytelling.

• Include Digital & Print: Ensure a balance of digital assets (social, web) and print materials (brochures, event collateral) if applicable.

• Video Editing (If Applicable): If you have video editing experience, include a relevant sample.

Challenge Preparation:

• Design Exercise: Be prepared for a potential small design task that tests your ability to quickly interpret a brief and produce on-brand assets. Focus on efficiency and quality.

• Brand Application: Practice applying a given brand's identity to new concepts or materials.

• Process Discussion: Be ready to articulate your design workflow, from brief to final asset delivery, and how you manage multiple projects and deadlines.

📝 Enhancement Note: The portfolio is the cornerstone of this application. Candidates should prepare to not only show their work but also explain the strategic thinking and process behind each piece, demonstrating their value beyond just technical design skills.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Cloud: Essential expertise required in Photoshop, Illustrator, and InDesign for creating a wide range of digital and print assets.

• Video Editing Software (Preferred): Proficiency in tools like Adobe Premiere Pro or After Effects for motion graphics and video content creation.

Analytics & Reporting:

• While not a primary function, an understanding of how design impacts digital analytics (e.g., click-through rates on social graphics, engagement on infographics) is beneficial. Familiarity with basic analytics platforms might be useful for understanding asset performance. CRM & Automation:

• Digital Asset Management (DAM) Systems: Experience with DAM platforms for organizing, storing, and retrieving brand assets.

• Project Management/Workflow Tools: Familiarity with tools used for managing creative briefs and project workflows (e.g., Asana, Trello, or internal systems).

• Self-Service Design Portals: Potential exposure to or involvement in implementing and managing these tools to empower non-designers.

📝 Enhancement Note: The explicit mention of Adobe Creative Cloud and preferred video editing skills highlights the core technical requirements. The inclusion of DAM and potential involvement with self-service portals points towards an operational efficiency focus within the creative function.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to produce visually compelling and effective designs that push creative boundaries while staying on-brand.

• Brand Stewardship: A deep commitment to maintaining and enhancing the company's visual identity and ensuring consistency across all communications.

• Collaboration & Teamwork: A willingness to work closely with diverse teams, share ideas, and contribute to collective marketing goals.

• Efficiency & Organization: The ability to manage multiple projects, meet deadlines, and maintain organized digital assets and workflows.

• Detail-Oriented: A meticulous approach to design execution, ensuring accuracy in typography, layout, and brand application.

Collaboration Style:

• Cross-Functional Integration: The role requires seamless collaboration with Brand, Content, PR, Data, and Digital Marketing teams, necessitating strong communication and a proactive approach to understanding their needs.

• Feedback & Iteration: An open attitude towards receiving and incorporating feedback on designs to achieve optimal results.

• Shared Goals: A focus on working together towards common marketing objectives, recognizing that design is a critical component of broader campaign success.

📝 Enhancement Note: The company culture likely values professionalism, quality, and collaborative effort, especially given its role in professional education. The emphasis on brand stewardship and collaboration suggests a team that works cohesively to present a unified and professional image.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Creative Innovation: Effectively creating fresh, engaging designs while strictly adhering to established brand guidelines can be a consistent challenge.

• Managing Competing Priorities: Juggling multiple design briefs from various departments with different deadlines and requirements demands strong organizational and prioritization skills.

• Adapting to Evolving Marketing Needs: Staying current with design trends, digital platform requirements, and new content formats (e.g., short-form video) to ensure assets remain relevant and impactful.

• Technical Evolution: Keeping pace with advancements in creative software and potentially contributing to the implementation of new creative technologies or DAM systems.

Learning & Development Opportunities:

• Advanced Design Skills: Opportunities to develop expertise in specialized areas like motion graphics, UI/UX design, or advanced illustration techniques.

• Brand Strategy Involvement: Potential to contribute more significantly to the development and evolution of brand assets and creative systems.

• Cross-Departmental Understanding: Learning about digital marketing analytics, content strategy, and PR efforts to better inform design decisions and campaign integration.

• Industry Best Practices: Staying abreast of design trends and best practices through continuous learning, potentially through workshops, online courses, or industry publications.

📝 Enhancement Note: The challenges highlight the need for adaptability and strong project management. The growth opportunities point towards a role that can evolve with the individual's skills and the company's needs, offering a path for specialization and broader marketing understanding.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for taking a creative brief from initial concept to final asset delivery." (Focus on workflow, communication, and quality assurance).

• "How do you ensure visual consistency across different marketing channels and materials while maintaining creative appeal?" (Highlight brand stewardship and multi-channel design experience).

• "Can you walk us through a challenging design project and how you overcame the obstacles?" (Demonstrate problem-solving, resilience, and creative thinking). Company & Culture Questions:

• "What do you know about First Intuition and our mission?" (Research the company's services, values, and target audience).

• "How do you approach collaboration with non-designers, such as marketing managers or content creators?" (Emphasize communication, understanding objectives, and providing design solutions).

• "How do you stay updated on design trends and best practices in the marketing and education sectors?" (Show initiative and a commitment to continuous learning). Portfolio Presentation Strategy:

• Structure Your Presentation: Organize your portfolio logically, perhaps by project type or by demonstrating a range of skills.

• Focus on Impact: For each project, clearly articulate the objective, your role, the creative process, and the tangible results or impact (e.g., increased engagement, successful campaign execution).

• Explain Your 'Why': Be ready to justify your design decisions, explaining the rationale behind color choices, typography, layout, and imagery.

• Showcase Process: Briefly touch upon your workflow, tools used, and any challenges encountered and how you resolved them.

• Tailor to the Role: Emphasize projects that are most relevant to First Intuition's industry and the responsibilities outlined in the job description.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just technical design skills but also an understanding of marketing objectives, brand management, and collaborative teamwork, aligning with the role's integration into marketing operations.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on the First Intuition careers page.

• Portfolio Customization: Ensure your portfolio is easily accessible (e.g., a link to a personal website or a well-organized PDF) and specifically showcases projects relevant to marketing campaigns, digital assets, and brand consistency. Tailor the selection to highlight multi-channel capabilities.

• Resume Optimization: Highlight your experience with Adobe Creative Cloud, multi-channel design, brand stewardship, and any experience in the education or professional development sector. Quantify achievements where possible (e.g., "Designed social graphics that increased engagement by X%").

• Prepare Your Narrative: Be ready to articulate your design process, your collaborative approach, and how your skills align with First Intuition's brand and marketing objectives during interviews. Practice presenting your portfolio.

• Company Research: Thoroughly research First Intuition's services, target audience, current marketing efforts, and brand identity to demonstrate genuine interest and understanding during the interview process.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.