Fintech UI/UX & Brand Designer (100 % remote) (m/f/d)

📍 Job Overview

Job Title: Fintech UI/UX & Brand Designer (100% Remote) (m/f/d)

Company: EWOR GmbH

Location: Atlanta, Georgia, United States (Remote)

Job Type: Full-Time

Category: Design Operations / GTM Operations

Date Posted: September 01, 2026

Experience Level: Mid-Senior (5-10 years)

Remote Status: 100% Remote

🚀 Role Summary

• Drive 0-to-1 initiatives within the Fintech sector, focusing on UI/UX and Brand Design for new ventures.

• Translate high-level strategic vision into actionable execution roadmaps and rapid implementation plans.

• Architect scalable design solutions and oversee their progression from prototype to production.

• Collaborate directly with founders and an elite team of engineers, researchers, and commercial leaders.

• Contribute to building category-defining ventures with a focus on strong market validation and scalable traction.

📝 Enhancement Note: While the job title is "Fintech UI/UX & Brand Designer," the core responsibilities and company description strongly indicate a role that blends design leadership with strategic operations. The emphasis on "0-to-1 initiatives," "architecting scalable solutions," and "driving execution roadmaps" points to a need for an operations-minded designer who can not only create but also strategize, implement, and scale design functions within a fast-paced, entrepreneurial environment. This role is less about pure aesthetic execution and more about building the design and brand foundation for new ventures.

📈 Primary Responsibilities

• Lead and execute core 0-to-1 initiatives specifically within the Fintech domain, focusing on innovative UI/UX and compelling Brand Design.

• Translate abstract strategic visions into concrete, detailed execution roadmaps, ensuring rapid and efficient implementation from initial prototype to full production.

• Architect scalable and user-centric design solutions that support rapid growth and future expansion, considering both user experience and brand consistency.

• Drive critical design milestones and project execution, positioning new department initiatives for significant growth and potential spin-off opportunities.

• Collaborate closely with founders, engineers, researchers, and commercial leaders to ensure design strategy is tightly integrated with overall business objectives and technical feasibility.

• Develop and maintain brand guidelines, design systems, and user experience frameworks that ensure consistency and quality across all product touchpoints.

• Conduct user research, usability testing, and market analysis to inform design decisions and validate product-market fit.

• Champion a high-agency builder mindset, taking extreme end-to-end ownership of design and brand strategy for new initiatives.

📝 Enhancement Note: The responsibilities extend beyond traditional UI/UX and Brand Design to encompass strategic planning, project execution, and system architecture within a "0-to-1" startup environment. This implies a need for individuals who can not only design but also operationalize design processes and build scalable design functions from the ground up.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating expertise in UI/UX design, brand development, and product strategy is paramount. A Bachelor's or Master's degree in Design, Human-Computer Interaction, Marketing, or a related field would be beneficial but is secondary to practical experience and demonstrable results.

Experience: 5-10 years of progressive experience in UI/UX design and brand development, with a significant portion focused on product development and strategic execution. Experience in a "0-to-1" or startup environment is highly desirable.

Required Skills:

• Proven expertise in UI/UX design principles, user-centered design methodologies, and interactive prototyping.

• Strong command of brand strategy development, visual identity creation, and brand guideline implementation.

• Demonstrated ability to translate high-level strategic vision into concrete execution roadmaps and project plans.

• Experience in architecting scalable design solutions and driving rapid implementation cycles from concept to production.

• Excellent verbal and written communication skills in English, with the ability to articulate complex ideas clearly and persuasively.

• High-agency builder mindset with a proven track record of taking extreme end-to-end ownership.

• Experience working in fast-paced, high-growth environments with a focus on achieving market validation and scalable traction.

• Proficiency in industry-standard design and prototyping tools (e.g., Figma, Sketch, Adobe Creative Suite, InVision). Preferred Skills:

• Experience within the Fintech industry, understanding its unique design challenges and regulatory considerations.

• Familiarity with product development lifecycle management and agile methodologies.

• Experience building and managing design systems.

• Knowledge of front-end development principles (HTML, CSS, JavaScript) to facilitate collaboration with engineering teams.

• Entrepreneurial background or experience in launching new ventures.

• Data analysis skills to inform design decisions and measure impact.

📝 Enhancement Note: The emphasis on "high-agency builder mindset" and "extreme end-to-end ownership" suggests that candidates with entrepreneurial experience or a strong demonstrated ability to lead initiatives from conception to completion will be highly valued. The "0-to-1" nature of the role means that adaptability, problem-solving, and the ability to operate with ambiguity are critical.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 significant projects demonstrating end-to-end ownership of UI/UX and Brand Design initiatives.

• Include case studies that detail the problem statement, your strategic approach, the design process, and the final outcome, with a clear articulation of impact.

• Highlight projects involving the development of new products or features from conception through launch.

• Demonstrate experience in creating and implementing brand identities and design systems for new ventures or significant product lines.

• Projects should reflect an understanding of scalable solutions and rapid implementation from prototype to production. Process Documentation:

• Provide examples of how you translate high-level strategic vision into concrete execution roadmaps and task breakdowns.

• Illustrate your process for user research, prototyping, usability testing, and iterative design.

• Showcase your methodology for developing and maintaining brand guidelines and design systems.

• Document your approach to collaborating with cross-functional teams (engineering, product, marketing) to ensure seamless integration of design.

📝 Enhancement Note: The "0-to-1" nature of the role and the emphasis on translating strategy into execution means the portfolio should not just display final designs but also the strategic thinking, process, and operationalization behind them. Evidence of building processes and systems from scratch will be a significant differentiator.

💵 Compensation & Benefits

Salary Range: Based on the experience level (5-10 years), the 100% remote nature, and the high-impact "0-to-1" role in a well-backed startup, a competitive salary range in the US market for a UI/UX & Brand Designer with strategic responsibilities would typically fall between $120,000 - $170,000 USD per year.

Benefits:

• Competitive Compensation: Attractive base salary commensurate with experience and market standards.

• Equity Upside: Significant stock options or equity grants, reflecting the high-risk, high-reward nature of building new ventures.

• Maximum Ownership: Autonomy to architect systems, drive strategy, and build from 0 to 1 without corporate red tape.

• High-Growth Environment: Focus on rapid execution and market validation, with minimal bureaucracy.

• Elite Team Collaboration: Direct reporting to founders and collaboration with world-class talent.

• Fully Remote Work: Flexibility to work from anywhere within Europe or the Americas, or specific locations like Atlanta, GA.

• Professional Development: Opportunities to learn and grow by building cutting-edge initiatives in Fintech.

Working Hours: Standard full-time hours are expected, likely around 40 hours per week. Given the remote and startup nature, there may be flexibility, but a strong commitment to rapid execution and achieving milestones is essential.

📝 Enhancement Note: The salary range is an estimate based on industry benchmarks for senior-level design roles with strategic and operational components in the US market, considering the company's stated backing and the role's high ownership. The equity upside is a significant component of the compensation package for this type of venture-building role.

🎯 Team & Company Context

🏢 Company Culture

Industry: Fintech. EWOR GmbH is actively launching cutting-edge initiatives in this dynamic and rapidly evolving sector, aiming to create category-defining ventures.

Company Size: EWOR GmbH appears to be a venture builder or a holding company with a focus on launching new initiatives. The specific size of the "new department" or the overall company isn't explicitly stated, but the description suggests a lean, agile, and highly focused operational structure typical of early-stage ventures or a dedicated venture-building unit. This implies a small, impactful team environment.

Founded: The company is backed and led by serial entrepreneurs Paul Müller (founder of Adjust) and Petter Made (founder of SumUp). While the founding date of EWOR GmbH itself is not provided, the founders' track records suggest a strong foundation in building and scaling successful technology companies.

Team Structure:

• This role reports directly to the department founder, one of the serial entrepreneurs.

• Collaboration will be with an elite, world-class team comprising engineers, researchers, and commercial leaders, all focused on building from 0 to 1.

• The structure is designed for speed and autonomy, minimizing corporate bureaucracy and layers of approval. Methodology:

• 0-to-1 Development: Focus on launching entirely new initiatives, from concept to market validation and scalable traction.

• Rapid Execution: Emphasis on fast-paced implementation, good ideas, and quick decision-making over lengthy processes or presentations.

• Ownership & Autonomy: High degree of freedom for individuals to architect systems, drive strategy, and own outcomes.

• Data-Driven Validation: Strong focus on achieving market validation and scalable traction, implying data analysis and performance measurement are key.

Company Website: [EWOR GmbH Company Website - Not provided, but inferring from domain "ewor.com"]

📝 Enhancement Note: The culture is explicitly described as "high-growth," "maximum ownership," and "elite team" with "no corporate red tape." This indicates a demanding but highly rewarding environment for individuals who thrive on autonomy, speed, and direct impact. The operations of the company are geared towards rapid venture creation.

📈 Career & Growth Analysis

Operations Career Level: This role represents a significant step into a leadership and strategic design/operations position within a venture-building context. It's positioned at a mid-to-senior level, requiring 5-10 years of experience, with the expectation of taking on substantial ownership and driving initiatives from inception. It’s more than just a design role; it’s a role in building and scaling the operational foundation of new ventures.

Reporting Structure: The designer will report directly to the department founder, who is a serial entrepreneur. This offers direct access to leadership and a streamlined decision-making process, characteristic of efficient operations.

Operations Impact: The operations impact of this role is substantial. By architecting scalable design solutions and driving brand strategy from the ground up, this individual will directly influence the market validation, traction, and eventual success of new Fintech initiatives. The output of this role is critical for positioning ventures for rapid growth and potential spin-offs, impacting the company's overall strategic direction and financial outcomes.

Growth Opportunities:

• Venture Building Expertise: Gain unparalleled experience in launching and scaling new ventures from 0 to 1 within the high-growth Fintech sector.

• Leadership Development: Opportunity to lead design and brand strategy for multiple initiatives, potentially building and managing a design team as ventures mature.

• Entrepreneurial Skillset: Develop deep expertise in strategic planning, execution, product development, and market validation, directly applicable to future entrepreneurial endeavors.

• Equity and Upside: Significant potential for financial growth through equity participation as ventures succeed and potentially spin off.

• Networking: Build direct relationships with serial entrepreneurs and a high-caliber team of operators.

📝 Enhancement Note: The growth path here is less about climbing a traditional corporate ladder and more about becoming a core builder and leader within a venture-creation ecosystem, with potential for significant equity upside and direct entrepreneurial experience.

🌐 Work Environment

Office Type: This position is 100% remote, offering flexibility to work from anywhere within Europe or the Americas. While Atlanta, Georgia, is mentioned as a specific derived location, the primary arrangement is remote.

Office Location(s): Primarily remote, with flexibility for candidates based in Europe or the Americas. Specific mentions of Atlanta, Georgia, suggest it might be a hub or a preferred location for certain operations or team members, but the role is not tied to a physical office.

Workspace Context:

• Remote Autonomy: A work environment that emphasizes self-direction, proactive communication, and asynchronous collaboration.

• Tool-Centric Operations: Reliance on digital collaboration tools, project management software, and cloud-based design platforms to facilitate seamless remote teamwork.

• High-Impact Collaboration: Opportunities for focused, intensive collaboration with a small, elite team, driven by shared goals and rapid execution. The environment is geared towards direct contribution and impact.

Work Schedule: While a standard 40-hour work week is implied for full-time employment, the remote, entrepreneurial nature suggests flexibility may be available. However, the emphasis on "fast execution" and "achieving strong market validation and scalable traction as fast as possible" indicates that dedication and a willingness to put in the necessary effort to meet aggressive timelines are paramount.

📝 Enhancement Note: The remote work environment is framed within a high-ownership, fast-paced context. Candidates need to be comfortable with self-management, proactive communication, and potentially adapting work hours to meet critical project deadlines and ensure effective collaboration across different time zones within Europe and the Americas.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of application, resume, and portfolio for relevant experience, skills, and builder mindset.

• Portfolio Deep Dive: A detailed review of selected portfolio projects, focusing on strategic thinking, process, impact, and end-to-end ownership. Expect to walk through case studies.

• Founder/Leadership Interview: Discussion with the department founder and/or other key leaders to assess strategic alignment, communication skills, problem-solving abilities, and cultural fit. This will likely involve scenario-based questions related to 0-to-1 execution and building.

• Team/Technical Interview: Potentially an interview with other team members (engineers, researchers) to evaluate collaboration style and technical proficiency.

• Final Assessment: Evaluation based on demonstrated ability to lead, execute, and build, with a strong emphasis on the "high-agency builder mindset."

Portfolio Review Tips:

• Highlight 0-to-1: Feature projects where you took initiative, built something from scratch, and drove it to a significant outcome.

• Showcase Strategy to Execution: Clearly articulate your thought process, from understanding the business problem or strategic vision to how you translated that into design solutions and managed their implementation.

• Quantify Impact: Whenever possible, use metrics and data to demonstrate the success of your designs (e.g., user adoption, conversion rates, task completion success, brand recognition improvements).

• Demonstrate Ownership: Emphasize your role and responsibilities, especially in cross-functional collaboration and decision-making. Use "I" statements to describe your contributions.

• Visual Storytelling: Ensure your portfolio is visually appealing and easy to navigate, with clear explanations for each project. Use concise language and compelling visuals.

Challenge Preparation:

• Strategic Problem-Solving: Be prepared to discuss how you would approach designing a new Fintech product or brand from scratch, considering market dynamics, user needs, and business goals.

• Execution Scenarios: Anticipate questions about how you manage timelines, prioritize tasks, and overcome obstacles in a fast-paced, ambiguous environment.

• Brand Building: Be ready to discuss your philosophy on building a strong brand identity for a new venture in a competitive market.

• Collaboration: Prepare examples of how you effectively collaborate with engineers, product managers, and other stakeholders to achieve shared goals.

📝 Enhancement Note: The interview process will heavily scrutinize the candidate's ability to operate autonomously and effectively in a "0-to-1" environment. The portfolio is not just a showcase of skills but a demonstration of strategic thinking and execution capabilities.

🛠 Tools & Technology Stack

Primary Tools:

• UI/UX Design: Figma, Sketch, Adobe Creative Suite (Photoshop, Illustrator, XD), InVision, Principle.

• Prototyping: Figma, InVision, Principle, ProtoPie.

• Brand Design: Adobe Creative Suite, Brand Guidelines development tools.

• Collaboration & Project Management: Slack, Zoom, Google Workspace (Docs, Sheets, Slides), Jira, Asana, Trello, Notion.

• Version Control (for Design Systems): Potentially abstract concepts like shared libraries in Figma, or more formal systems if a design system is already established.

Analytics & Reporting:

• Tools for user behavior analysis (e.g., Hotjar, Mixpanel, Amplitude) may be used to inform design decisions.

• Analytics platforms (e.g., Google Analytics) to track user engagement and conversion. CRM & Automation:

• While not directly a CRM/Automation role, understanding how design impacts user acquisition and retention funnels is beneficial. Awareness of CRM functionalities and marketing automation principles can aid in designing user journeys.

📝 Enhancement Note: Proficiency in modern design tools is expected. Given the "0-to-1" nature, candidates who can adapt to new tools or even help select and implement them for a new venture will be highly valued. Experience with design systems and collaborative design platforms is crucial for scalability.

👥 Team Culture & Values

Operations Values:

• Ownership & Accountability: Taking full responsibility for outcomes and driving initiatives to completion without external prompting.

• Speed & Execution: Prioritizing rapid iteration, fast decision-making, and efficient implementation over lengthy planning phases.

• Builder Mindset: A proactive, hands-on approach to creating and improving systems, processes, and products from the ground up.

• Excellence & Impact: Striving for high quality and significant, measurable results that contribute directly to market validation and growth.

• Collaboration & Direct Communication: Open, honest, and direct communication within a lean, elite team to foster efficiency and alignment.

Collaboration Style:

• Cross-Functional Integration: Seamless collaboration with engineers, product managers, researchers, and commercial leaders, ensuring design is integral to all stages of development.

• Agile & Iterative: Working in an agile fashion, embracing feedback, and iterating quickly based on user insights and market performance.

• Knowledge Sharing: A culture that encourages sharing best practices, learnings, and insights to collectively build better ventures.

• Problem-Solving Focus: Working together to identify challenges and collaboratively devise innovative solutions.

📝 Enhancement Note: The team culture is built around the principles of lean startup methodology and venture building. Candidates should be prepared for an environment that rewards proactivity, efficiency, and a results-oriented approach.

⚡ Challenges & Growth Opportunities

Challenges:

• Building from Scratch: The primary challenge is establishing robust UI/UX and Brand Design frameworks for entirely new Fintech initiatives with limited existing infrastructure.

• Rapid Iteration & Ambiguity: Navigating fast-paced development cycles and potential ambiguity inherent in "0-to-1" ventures requires adaptability and resilience.

• Balancing Innovation & Scalability: Creating innovative designs that are also scalable, maintainable, and compliant within the Fintech sector.

• Cross-Functional Alignment: Ensuring design vision is consistently understood and executed across diverse teams (engineering, product, marketing) in a remote setting.

Learning & Development Opportunities:

• Venture Strategy & Product Development: Deepen understanding of strategic planning, product lifecycle management, and market validation within the Fintech space.

• Leadership & Team Building: Develop skills in leading design efforts, potentially building and managing design teams as new ventures mature.

• Entrepreneurial Acumen: Gain firsthand experience in the operational and strategic aspects of launching successful technology ventures.

• Cutting-Edge Technologies: Exposure to new technologies and trends in Fintech and their application to user experience and branding.

📝 Enhancement Note: The challenges presented are inherent to venture building and offer significant opportunities for professional growth, particularly for individuals aiming for entrepreneurial careers or leadership roles in innovative tech companies.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for taking a high-level strategic vision for a new Fintech product and translating it into a concrete UI/UX and brand strategy."

• "How would you approach building a brand identity and design system from scratch for a completely new venture in the Fintech space?"

• "Given a limited amount of time and resources, how would you prioritize design efforts to achieve rapid market validation for a new Fintech app?"

• "Discuss a time you had to architect a scalable design solution. What were the key considerations, and what was the outcome?" Company & Culture Questions:

• "What does a 'high-agency builder mindset' mean to you, and how have you demonstrated it in your past roles?"

• "How do you approach taking end-to-end ownership of a project, especially in an ambiguous, fast-paced environment?"

• "What are your expectations regarding collaboration and communication in a 100% remote, startup-like environment?"

• "How do you see your role contributing to the '0-to-1' success of our Fintech initiatives?" Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly define the problem, your strategic approach, the design process, your specific contributions, the outcome, and the learned lessons.

• Emphasize 0-to-1: Highlight projects where you initiated and built something from the ground up, demonstrating your ability to create and scale.

• Quantify Impact: Use metrics to show the tangible results of your design work.

• Showcase Process: Be ready to walk through your workflow, tools used, and decision-making rationale.

• Tailor to Fintech: If possible, highlight any relevant Fintech projects or demonstrate an understanding of the industry's unique design needs.

📝 Enhancement Note: Interviews will heavily focus on your ability to operate autonomously, think strategically, and execute effectively in a venture-building context. Be prepared to discuss your experience with building and scaling, not just designing.

📌 Application Steps

To apply for this operations-aligned design position:

• Submit your application through the provided link on the EWOR GmbH careers page.

• Curate Your Portfolio: Select 3-5 of your most impactful projects that best showcase your 0-to-1 experience, strategic thinking, and end-to-end ownership in UI/UX and Brand Design. Ensure each case study clearly articulates the problem, your process, your specific contributions, and the quantifiable outcomes.

• Optimize Your Resume: Highlight experience in product development, strategic execution, brand building, and any relevant Fintech industry exposure. Use keywords like "0-to-1," "venture building," "scalable solutions," "UI/UX," "Brand Strategy," and "Fintech." Quantify achievements wherever possible.

• Prepare Your Narrative: Practice presenting your portfolio projects, focusing on your strategic approach, execution process, and the impact of your work. Be ready to articulate your "high-agency builder mindset" and experience with taking end-to-end ownership.

• Research EWOR GmbH: Understand the backgrounds of the founders (Paul Müller, Petter Made) and their previous ventures (Adjust, SumUp). Familiarize yourself with the Fintech landscape and the challenges of building new ventures in this sector.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.