Sustainability UI/UX & Brand Designer (100 % remote) (m/f/d) at EWOR GmbH

📍 Job Overview

Job Title: Sustainability UI/UX & Brand Designer (100 % remote) (m/f/d)

Company: EWOR GmbH

Location: Vaduz, Liechtenstein (Remote)

Job Type: FULL_TIME

Category: Operations & Strategy (Sustainability Initiatives)

Date Posted: September 01, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: 100% Remote

🚀 Role Summary

Spearhead the design and user experience for critical 0-to-1 sustainability initiatives, driving strategic vision into tangible execution.
Architect and implement scalable design solutions from prototype to production, ensuring a seamless user journey and strong brand identity.
Collaborate directly with department founders and an elite team of engineers, researchers, and commercial leaders in a high-growth, fast-paced environment.
Take maximum ownership and autonomy to build and refine systems, processes, and brand elements without corporate bureaucracy.
Contribute to the rapid market validation and scalable traction of cutting-edge technology ventures in the sustainability domain.

📝 Enhancement Note: While the title is "Sustainability UI/UX & Brand Designer," the core responsibilities and company context (backed by serial entrepreneurs, focus on 0-to-1 initiatives, driving strategy, and building scalable solutions) indicate a significant operational component. The role requires not just design execution but also strategic input into product development, roadmap planning, and process architecture within new sustainability ventures. This is an opportunity for a designer who can operate with a "builder mindset" and contribute to the operational success of new initiatives, not just their aesthetic appeal.

📈 Primary Responsibilities

Lead the end-to-end UI/UX design process for new sustainability initiatives, from concept ideation and user research to wireframing, prototyping, and final UI design.
Develop and execute a cohesive brand strategy and visual identity for sustainability-focused products and ventures, ensuring consistency across all touchpoints.
Translate complex strategic objectives and high-level visions into actionable design roadmaps and execution plans, prioritizing features and milestones for rapid iteration.
Architect and build scalable design systems and components that support rapid development and future product expansion.
Drive the implementation of design solutions from prototype to production, working closely with engineering teams to ensure accurate and efficient development.
Conduct user testing and gather feedback to iterate on designs, optimize user flows, and enhance overall product usability and adoption.
Collaborate with cross-functional teams, including product managers, engineers, and commercial leads, to define product requirements and ensure design alignment with business goals.
Actively contribute to defining the operational processes for design and product development within new initiatives, fostering efficiency and agility.
Maintain a strong understanding of sustainability trends, user needs, and competitive landscapes to inform design decisions and strategic direction.

📝 Enhancement Note: The description emphasizes "architect scalable solutions" and "drive critical milestones," which are operational in nature. This suggests the designer will be involved in defining how design and product development will function operationally within these new ventures, not just what to design. Responsibilities will likely include establishing design workflows, defining prototyping methodologies, and contributing to the overall product development lifecycle management.

🎓 Skills & Qualifications

Education: Bachelor's or Master's degree in Graphic Design, UI/UX Design, Interaction Design, Human-Computer Interaction, or a related field. Equivalent practical experience will also be strongly considered.

Experience: 2-5 years of professional experience in UI/UX design and brand design, with a demonstrated track record of working on digital products from conception to launch. Experience in a startup, venture-building, or fast-paced innovation environment is highly advantageous.

Required Skills:

Proven expertise in UI/UX design principles, user-centered design methodologies, and interaction design.
Strong proficiency in industry-standard design and prototyping tools (e.g., Figma, Sketch, Adobe Creative Suite, InVision).
Demonstrated experience in brand development, visual identity design, and creating compelling brand assets.
Ability to translate strategic vision and business requirements into effective design solutions and execution roadmaps.
Excellent understanding of product development lifecycles, from ideation and prototyping to iteration and production.
High-agency "builder mindset" with a proactive approach to problem-solving and a drive for end-to-end ownership.
Exceptional verbal and written communication skills in English, with the ability to articulate design decisions and strategies clearly.
Experience working in a remote or distributed team environment. Preferred Skills:
Experience in the sustainability sector or with environmental, social, and governance (ESG) initiatives.
Familiarity with agile development methodologies and cross-functional team collaboration.
Knowledge of front-end development principles (HTML, CSS, JavaScript) to facilitate collaboration with engineering teams.
Experience in designing for scalable platforms and complex digital ecosystems.
Portfolio showcasing successful 0-to-1 product launches or significant contributions to early-stage ventures.

📝 Enhancement Note: The "builder mindset" and "high-agency" requirements strongly suggest that candidates with experience in defining processes and operationalizing design functions within new projects will be favored. The emphasis on "0-to-1 initiatives" implies a need for individuals who can establish foundational design and branding operations from scratch.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

Showcase a minimum of 2-3 significant projects demonstrating end-to-end UI/UX and brand design ownership, ideally from concept to launch.
Include case studies that clearly articulate the problem, your design process, key decisions, and the resulting outcomes or impact.
Highlight projects involving the creation or evolution of brand identity systems, including logos, style guides, and brand collateral.
Present examples of scalable design systems or component libraries that were developed and implemented.
Demonstrate experience with rapid prototyping and user testing methodologies.
Clearly articulate your role and contributions in team-based projects. Process Documentation:
Evidence of ability to define and document design workflows, from initial concept to final handoff.
Examples of how you have structured and managed design tasks within project roadmaps.
Demonstrations of how you have implemented feedback loops and iteration processes within your design work.
Documentation of how you have collaborated with engineering for efficient implementation and maintained design consistency.

📝 Enhancement Note: Given the "0-to-1" nature of the role, the portfolio should ideally include examples of how the candidate has established design processes or systems where none existed. This demonstrates their capability to build operational frameworks for design within new ventures.

💵 Compensation & Benefits

Salary Range: Based on the role's seniority, remote nature, and location within Europe/Americas, and considering the company's backing by serial entrepreneurs with successful exits, a competitive salary range is estimated. For a mid-level UI/UX & Brand Designer with 2-5 years of experience in a high-growth startup environment, the estimated annual salary would typically fall between €60,000 and €90,000 (or equivalent in USD/other currencies). This estimate is based on industry benchmarks for specialized design roles in tech startups and considering the cost of living in major European and North American tech hubs.

Benefits:

Competitive Compensation: Attractive base salary aligned with market rates and candidate experience.
Equity Upside: Significant stock options or equity participation, offering substantial potential for financial gain as the ventures grow and potentially spin off.
100% Remote Work: Full flexibility to work from anywhere within approved regions (Europe or Americas), promoting work-life balance and autonomy.
Maximum Ownership: Opportunity to have complete autonomy and influence over systems, strategy, and execution, fostering a sense of deep involvement and impact.
High-Growth Environment: Exposure to rapid product development, market validation, and building category-defining ventures from the ground up.
Elite Team Collaboration: Direct reporting to experienced founders and collaboration with a world-class team of professionals.

Working Hours: The role is full-time, typically requiring approximately 40 hours per week. However, given the startup environment and the emphasis on fast execution and ownership, there may be a need for flexibility to meet critical project deadlines or milestones. The 100% remote nature allows for some flexibility in daily scheduling, provided that work is completed efficiently and collaboration with global teams is maintained.

📝 Enhancement Note: The salary estimate is derived from market data for similar roles in tech startups, adjusted for the specified experience level and the company's strong backing, implying a capacity for competitive compensation. The equity upside is a significant component of the compensation package, as highlighted by the company.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, Venture Building, Sustainability, Entrepreneurship. EWOR GmbH operates at the intersection of cutting-edge technology development and entrepreneurial venture creation, with a specific focus on launching new initiatives in high-impact sectors like Sustainability.

Company Size: The provided information doesn't specify the exact size of EWOR GmbH as a whole, but it emphasizes launching "new initiatives" and building "new departments." This suggests a lean, agile, and potentially rapidly growing structure, akin to a venture studio or incubator. The core team working on these initiatives is described as "elite" and likely small, allowing for direct impact and high visibility.

Founded: While the founding date of EWOR GmbH is not explicitly stated, the description highlights its leadership by serial entrepreneurs Paul Müller (founder of Adjust) and Petter Made (founder of SumUp), who have established track records in building successful, high-impact technology ventures. This implies a foundation built on proven entrepreneurial expertise and a focus on creating category-defining companies.

Team Structure:

Departmental Focus: The role is within a newly formed department dedicated to launching cutting-edge initiatives, particularly in Sustainability.
Leadership: You will report directly to the department founder, a serial entrepreneur with significant experience.
Elite Collaboration: The team comprises world-class engineers, researchers, and commercial leaders, indicating a highly skilled and collaborative group focused on rapid execution.
Lean & Agile: The structure is designed to minimize corporate red tape, prioritizing good ideas and fast execution, suggesting a flat hierarchy within the project team.

Methodology:

0-to-1 Focus: The primary methodology revolves around building new initiatives from the ground up, focusing on achieving strong market validation and scalable traction as quickly as possible.
Execution-Driven: Emphasis is placed on concrete execution roadmaps and rapid implementation rather than extensive planning or approval processes.
Ownership & Autonomy: Individuals are given maximum ownership and autonomy to architect systems, drive strategy, and build without constraints.
Data-Informed Iteration: While not explicitly stated, the "high-growth environment" and focus on "market validation" imply that data analysis and user feedback will be critical for iterating and optimizing designs and strategies.

Company Website: https://eworgmbh.teamtailor.com (Note: This is the careers page; the primary company website is likely ewor.com based on the domain_derived field).

📝 Enhancement Note: The company culture is heavily influenced by its founders' experience in building successful tech companies. This translates to a fast-paced, execution-oriented environment where initiative, ownership, and the ability to build from scratch are highly valued. The "Sustainability" aspect is a key domain focus for these new ventures.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a mid-level, suitable for designers with 2-5 years of experience who are ready to take on significant responsibility and ownership. It's a "builder" role, meaning it's less about maintaining existing operations and more about establishing them. The opportunity is to be instrumental in the foundational stages of new ventures.

Reporting Structure: You will report directly to the founder of the new sustainability department. This offers a direct line of communication and mentorship from an experienced entrepreneur. The team is described as "elite," implying a collaborative environment where you will work closely with engineers, researchers, and commercial leaders.

Operations Impact: The impact of this role is substantial. As a Sustainability UI/UX & Brand Designer, you will be directly shaping the user experience, brand identity, and initial product direction of new, cutting-edge sustainability initiatives. Your design decisions will directly influence user adoption, market perception, and the overall success of these ventures. The emphasis on "0-to-1" means your work will lay the groundwork for future scalability and potential spin-offs, directly impacting the company's growth trajectory and potential for attracting further investment.

Growth Opportunities:

Foundational Role: Opportunity to be a foundational member of new, high-impact sustainability ventures, shaping their design and brand from inception.
Skill Expansion: Potential to expand beyond pure design into product strategy, operational process definition for design teams, and contributing to venture building.
Leadership Potential: Successful execution and ownership can lead to increased responsibilities, potentially managing design aspects of multiple initiatives or leading design efforts in a spin-off venture.
Entrepreneurial Experience: Gain invaluable experience working alongside serial entrepreneurs, learning firsthand how to build and scale technology companies from the ground up.
Domain Expertise: Develop deep expertise in the sustainability sector and its intersection with technology and design.

📝 Enhancement Note: The growth trajectory is tied to the success of the initiatives launched. A high performer can expect to grow with the ventures, potentially taking on more strategic and operational leadership roles within the design and product development functions as these initiatives mature or spin off.

🌐 Work Environment

Office Type: This position is 100% remote, meaning there is no physical office requirement. The work will be conducted from your home office or a chosen remote workspace.

Office Location(s): While the role is remote, candidates are required to be based in Europe or the Americas. This is likely to facilitate collaboration across time zones and potential future in-person team gatherings or site visits, though the primary mode of work is remote.

Workspace Context:

Flexibility: Enjoy the autonomy of setting up your workspace according to your preferences, promoting a comfortable and productive environment.
Digital Collaboration: The work environment is highly digital, relying on collaboration tools, video conferencing, and cloud-based platforms for communication and project management.
High-Performance Culture: Expect a dynamic and fast-paced environment driven by the need for rapid execution and innovation, typical of venture-building operations.
Cross-Functional Interaction: Opportunities to collaborate closely with a diverse and skilled team, fostering a rich learning and exchange environment.

Work Schedule: The role is full-time, typically 40 hours per week. As a remote position within a startup environment focused on rapid growth, there is an expectation of flexibility. While core working hours may be established to facilitate team collaboration across time zones, individuals are encouraged to manage their schedules to optimize productivity and meet project deadlines. This offers a degree of autonomy in structuring the workday.

📝 Enhancement Note: The remote nature, combined with the "no corporate red tape" and "fast execution" ethos, suggests a work environment that values results and autonomy over strict adherence to traditional office structures. Success will depend on self-discipline, effective communication, and the ability to integrate into a distributed team.

📄 Application & Portfolio Review Process

Interview Process:

Initial Screening: A review of your application, resume, and portfolio to assess your suitability for the role, focusing on design skills, brand experience, and remote work capabilities.
Portfolio Deep Dive: An interview focused on your portfolio, where you'll walk through key projects, explaining your design process, strategic thinking, problem-solving approach, and the impact of your work. Be prepared to discuss your experience with 0-to-1 initiatives and "builder mindset."
Founder/Department Head Interview: A discussion with the department founder to assess your strategic thinking, ownership mentality, understanding of sustainability, and cultural fit within a high-growth, entrepreneurial environment.
Team/Technical Interview: Potentially an interview with other team members (engineers, researchers) to evaluate your collaboration skills, technical understanding, and ability to translate designs into actionable plans.
Final Round/Offer: Discussions regarding compensation, benefits, and the specifics of the role, leading to a potential offer.

Portfolio Review Tips:

Curate Strategically: Select projects that best showcase your UI/UX, brand design, and sustainability-relevant work. Prioritize case studies demonstrating end-to-end ownership, 0-to-1 development, and impact.
Tell a Story: For each project, clearly articulate the problem statement, your role and process, key challenges, innovative solutions, and measurable outcomes. Use visuals effectively to support your narrative.
Highlight "Builder" Qualities: Emphasize instances where you've established processes, systems, or brand identities from scratch, or where you've taken significant end-to-end ownership.
Demonstrate Strategic Thinking: Show how your design decisions align with business objectives and user needs, especially in the context of launching new ventures.
Prepare for "Why Sustainability?": Be ready to articulate your passion and understanding of sustainability and how design can drive impact in this domain.
Be Ready for Technical Questions: Anticipate questions about your tool proficiency, design systems, and collaboration with developers.

Challenge Preparation:

Design Challenge: You might be given a small design challenge related to a sustainability concept or a new feature for a hypothetical venture. Focus on demonstrating your process, strategic thinking, and ability to deliver within a time constraint.
Strategy Discussion: Be prepared to discuss your approach to translating high-level strategy into design roadmaps and executing on those plans rapidly.
Operational Thinking: Think about how you would operationalize design processes within a lean, fast-paced startup environment.

📝 Enhancement Note: The interview process will heavily scrutinize the candidate's ability to operate independently, think strategically, and demonstrate practical experience in building design functions from the ground up. The portfolio is critical for showcasing these capabilities.

🛠 Tools & Technology Stack

Primary Tools:

UI/UX Design Software: Figma (highly preferred for collaborative workflows), Sketch, Adobe XD.
Prototyping Tools: Figma, InVision, ProtoPie, or similar for creating interactive prototypes.
Brand Design & Graphics: Adobe Creative Suite (Photoshop, Illustrator, After Effects for motion graphics).
Collaboration & Communication: Slack, Microsoft Teams, Zoom, Google Meet.
Project Management & Roadmapping: Jira, Asana, Trello, Monday.com, or similar tools for tracking tasks, workflows, and roadmaps.

Analytics & Reporting:

User Analytics: Google Analytics, Mixpanel, Amplitude (understanding how to interpret user data to inform design decisions).
A/B Testing Tools: Optimizely, VWO (experience with user testing and data-driven optimization).
Data Visualization: Tableau, Power BI, Looker (ability to create or interpret dashboards for performance tracking).

CRM & Automation:

CRM Systems: Salesforce, HubSpot (understanding CRM data and user journeys is beneficial).
Automation Tools: Zapier, Make (formerly Integromat) (familiarity with automation concepts for workflows).
Design System Management: Tools or platforms for managing design tokens, components, and documentation.

📝 Enhancement Note: Proficiency in collaborative design tools like Figma is crucial given the remote and team-oriented nature of the role. Understanding how design impacts broader business operations and user data will also be highly valued.

👥 Team Culture & Values

Operations Values:

Ownership & Accountability: A strong emphasis on taking end-to-end responsibility for initiatives, projects, and outcomes.
Execution & Speed: Prioritizing rapid implementation and fast iteration over lengthy planning cycles. "Good ideas and fast execution are what matter."
Builder Mentality: A proactive, hands-on approach to creating systems, processes, and products from scratch.
Data-Driven Decision Making: Utilizing data and user feedback to validate ideas, iterate on designs, and measure impact.
Collaboration & Transparency: Working effectively within an elite team, sharing knowledge, and maintaining open communication channels.
Impact & Innovation: A drive to create category-defining ventures and make a significant positive impact, particularly in sustainability.

Collaboration Style:

Direct & Agile: Expect direct communication and agile collaboration, facilitated by digital tools. The focus is on efficient problem-solving and moving projects forward quickly.
Cross-Functional Integration: Close collaboration with engineers, researchers, and commercial leaders is essential. This requires clear communication of design intent and a willingness to understand technical and business constraints.
Feedback-Oriented: A culture that encourages constructive feedback to drive continuous improvement in both design and product development processes.
Autonomy within Structure: While individuals are given significant autonomy, collaboration ensures alignment with the overall strategic vision and operational goals of the new department.

📝 Enhancement Note: The culture is deeply rooted in entrepreneurial principles. Candidates must be comfortable with ambiguity, thrive in fast-paced environments, and possess a strong sense of ownership. The values directly inform how operational tasks are approached.

⚡ Challenges & Growth Opportunities

Challenges:

Building from Scratch: Establishing design systems, brand identities, and operational processes for entirely new ventures requires significant initiative and creativity.
Rapid Iteration Cycles: The need for speed means constantly balancing design quality with rapid development, requiring efficient workflows and decision-making.
Navigating Ambiguity: Working in 0-to-1 initiatives often involves unclear requirements and evolving strategies, demanding adaptability and strong problem-solving skills.
Remote Collaboration Dynamics: Maintaining effective communication and team cohesion in a fully remote setting requires proactive effort and excellent digital collaboration skills.
Sustainability Domain Complexity: Integrating sustainability principles effectively into product design and user experience can be complex, requiring ongoing learning and research.

Learning & Development Opportunities:

Venture Building Expertise: Gain unparalleled experience in the operational aspects of launching and scaling new technology ventures alongside seasoned entrepreneurs.
Strategic Design Leadership: Develop skills in translating high-level business strategy into actionable design roadmaps and leading design initiatives.
Sustainability Innovation: Deepen knowledge and practical application of sustainability principles within technology product development.
Cross-Functional Skill Development: Work closely with engineers and commercial leaders, broadening your understanding of product development and business operations.
Mentorship from Founders: Benefit from direct mentorship from founders with proven track records in building successful tech companies.

📝 Enhancement Note: The challenges presented are directly linked to the operational demands of building new ventures. Successfully navigating these challenges presents significant opportunities for professional growth and skill enhancement in a unique entrepreneurial context.

💡 Interview Preparation

Strategy Questions:

"How would you approach building a design system for a new sustainability initiative from scratch, given limited resources and a need for rapid deployment?" (Focus on process, scalability, and efficiency).
"Describe a time you had to translate a high-level strategic vision into a concrete execution roadmap for a design project. What was your process and what were the outcomes?" (Demonstrate roadmap creation and execution).
"Imagine we are launching a new platform to help consumers track their carbon footprint. What are the key UI/UX considerations and potential operational challenges you foresee in its initial development?" (Assess strategic thinking and foresight). Company & Culture Questions:
"What excites you most about EWOR's approach to building new ventures, particularly in the sustainability space?" (Showcase research and alignment with company ethos).
"How do you thrive in a fast-paced, high-ownership, remote work environment? Provide an example of when you took extreme ownership of a project." (Assess builder mindset and remote work suitability).
"How do you ensure your design work has a measurable impact and contributes to business goals, especially in a 0-to-1 context?" (Focus on impact measurement and operational value). Portfolio Presentation Strategy:
Structure for Impact: For each case study, clearly define the problem, your specific role and contributions, the design process undertaken, key decisions made, and the tangible results achieved (e.g., user engagement, conversion rates, brand recognition).
Highlight "Builder" Contributions: Explicitly point out where you established processes, created systems, or took ownership of tasks that were outside of a standard designer's brief, demonstrating your operational capability.
Emphasize Sustainability Relevance: If applicable, clearly articulate how your projects have addressed sustainability concerns or how your design approach can support sustainable outcomes.
Be Prepared for Technical/Process Questions: Anticipate questions about your toolchain, collaboration methods with developers, and how you manage design feedback and iterations.
Conciseness and Clarity: Present your work clearly and concisely, focusing on the most impactful aspects and demonstrating your ability to communicate complex ideas effectively.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design prowess but also strategic thinking, operational capability, and a proactive "builder" mindset suitable for a venture-building environment.

📌 Application Steps

To apply for this operations-adjacent design position:

Submit your application through the provided link on the EWOR GmbH Teamtailor careers page.
Tailor your Resume: Highlight experience in UI/UX design, brand development, and any work on early-stage products or ventures. Quantify achievements with metrics where possible, focusing on impact and ownership.
Curate Your Portfolio: Select 2-3 of your strongest projects that best demonstrate your end-to-end design process, brand building capabilities, and ideally, any experience with 0-to-1 initiatives or sustainability. Ensure case studies clearly articulate your process, problem-solving, and outcomes.
Prepare Your Narrative: Be ready to articulate why you are drawn to EWOR's mission, your passion for sustainability, and how your "builder mindset" and high-agency approach align with the company's values and operational needs.
Research EWOR & Founders: Familiarize yourself with EWOR GmbH, its mission, and the backgrounds of Paul Müller and Petter Made. Understand their previous ventures and the philosophy behind building new companies.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Sustainability UI/UX & Brand Designer (100 % remote) (m/f/d)