E-Commerce Graphic Designer

📍 Job Overview

Job Title: E-Commerce Graphic Designer

Company: Inaba Foods USA Inc

Location: Torrance, CA

Job Type: Full Time

Category: Marketing Operations / Creative Operations

Date Posted: May 22, 2026

Experience Level: 2-5 Years

Remote Status: On-site

🚀 Role Summary

• Develop and execute creative visual assets across digital channels to enhance brand storytelling and optimize online shopper experience.

• Collaborate cross-functionally with Marketing, Sales, and eCommerce teams to ensure cohesive brand messaging and support sales initiatives.

• Maintain and update product content on digital platforms, ensuring brand consistency and technical standards are met.

• Drive innovation in content formats and design trends to elevate brand engagement and conversion rates.

• Support sales enablement through the creation of compelling visual materials for catalogs, presentations, and retail partners.

📝 Enhancement Note: While the title is "E-Commerce Graphic Designer," the responsibilities clearly indicate a strong overlap with marketing operations and content strategy, focusing on the visual execution that supports GTM efforts. The role requires a blend of creative design skills and an understanding of e-commerce platform requirements and brand consistency.

📈 Primary Responsibilities

• Design and produce compelling visual assets for social media campaigns, email marketing, website content, and retail platforms, ensuring alignment with brand guidelines and marketing objectives.

• Create and update product images, descriptions, and other digital assets on e-commerce platforms like Salsify, adhering to brand and technical specifications for optimal online presentation.

• Collaborate closely with the eCommerce team to optimize visual content for conversion, search engine optimization (SEO), and an improved shopper journey across various digital retail environments.

• Develop creative concepts and layouts for marketing collateral, including product catalogs, sell sheets, and sales presentations, to effectively support sales teams and trade events.

• Maintain an organized digital asset management (DAM) system, ensuring all brand-approved content, images, and templates are easily accessible and consistently applied.

• Proactively research and implement current design, digital, and e-commerce trends to introduce innovative content formats and enhance overall brand engagement.

• Work cross-functionally with Marketing, Sales, and eCommerce departments to provide visual communication support and ensure cohesive brand storytelling across all touchpoints.

• Contribute to the definition and implementation of a refreshed visual identity system and content strategy through collaborative brainstorming and creative discussions.

📝 Enhancement Note: The emphasis on optimizing visual content for conversion, SEO, and shopper experience, alongside managing assets on platforms like Salsify, highlights the operational aspects of this creative role. This suggests a need for understanding how design directly impacts sales performance and online visibility, a core tenet of GTM operations.

🎓 Skills & Qualifications

Education: Bachelor’s degree in Marketing, Graphic Design, Communications, or a closely related field.

Experience: 2-3 years of progressive experience in marketing, graphic design, or content creation, with a preference for candidates with experience in the CPG or pet product categories.

Required Skills:

• Proficiency in Adobe Creative Suite: Expert-level skills in Photoshop, Illustrator, and InDesign for creating and manipulating visual assets.

• Brand Identity Management: Ability to maintain and enforce brand consistency across all visual and written materials.

• Digital Asset Creation: Proven experience designing engaging visual assets for social media, email marketing, and web platforms.

• E-commerce Content Support: Experience updating product content, images, and descriptions on digital platforms.

• Visual Communication: Strong ability to translate marketing goals into compelling visual narratives.

• Attention to Detail: Exceptional eye for design, branding, and accuracy in all deliverables.

• Collaboration & Communication: Excellent interpersonal skills for effective teamwork with cross-functional departments.

Preferred Skills:

• Premiere Pro Proficiency: Experience with video editing and motion graphics for dynamic content creation.

• Salsify or DAM Experience: Familiarity with digital asset management systems like Salsify for organizing and distributing content.

• Motion Graphics/Animation: Basic understanding or experience with motion graphics, video editing, or digital animation is a significant plus.

• SEO Optimization: Awareness of how visual content impacts SEO and shopper experience on e-commerce platforms.

• CPG/Pet Industry Experience: Prior exposure to the consumer packaged goods or pet product industry.

📝 Enhancement Note: The requirement for Adobe Creative Suite proficiency, coupled with preferred skills in video editing and DAM systems, points to a need for an operations-minded designer who can manage and produce a high volume of assets efficiently. Experience with Salsify specifically indicates a role involved in product information management (PIM) and content syndication, which are critical GTM operations functions.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Creative Asset Showcase: Demonstrate a range of visual assets created for diverse digital channels (social media, web banners, email graphics, digital ads). Highlight the strategic intent behind each design.

• Brand Consistency Examples: Provide examples of how you have maintained brand identity across multiple projects and platforms, showcasing adaptability within established brand guidelines.

• E-commerce Content Integration: Include examples of product imagery, lifestyle shots, or descriptive graphics optimized for online retail environments, ideally showcasing an understanding of conversion-driven design.

• Sales Support Materials: Showcase any work on catalogs, sell sheets, or presentation decks that effectively communicate product information and support sales objectives.

• Process Optimization Examples: If possible, include a case study or example that illustrates how you improved a design process or asset creation workflow for greater efficiency or impact.

Process Documentation:

• Workflow Design: Be prepared to discuss your personal workflow for taking a design brief from conception to final delivery, including any stages of review, iteration, and asset organization.

• Asset Management Practices: Articulate your approach to organizing and managing digital assets, ensuring easy retrieval and consistent application across projects.

• Collaboration Protocols: Describe how you typically collaborate with marketing, sales, and other stakeholders during the design process, including feedback incorporation and project management.

📝 Enhancement Note: For a role involving e-commerce and cross-functional collaboration, a portfolio that demonstrates not just creative output but also an understanding of operational processes (workflow, asset management, stakeholder collaboration) will be highly valued. Highlighting how designs directly contributed to sales or user experience improvements will be crucial.

💵 Compensation & Benefits

Salary Range: $75,000 - $85,000 per year.

Benefits:

• Comprehensive Health Insurance: Medical, dental, and vision coverage to support employee well-being.

• Paid Time Off: Generous vacation, sick leave, and holiday pay for work-life balance.

• Retirement Savings Plan: Opportunities for 401(k) or similar plans to support long-term financial goals.

• Professional Development: Potential for training and development opportunities to enhance design and operational skills.

• Employee Discount: Potential for discounts on Inaba Foods products.

Working Hours: This is a full-time position, typically requiring approximately 40 hours per week. The specific daily schedule will be determined by business needs and departmental collaboration.

📝 Enhancement Note: The provided salary range of $75,000 - $85,000 is competitive for a Graphic Designer with 2-3 years of experience in the Torrance, CA area, considering the specific skills and responsibilities outlined. This range aligns with industry benchmarks for roles involving e-commerce, digital asset management, and cross-functional marketing support.

🎯 Team & Company Context

🏢 Company Culture

Industry: Pet Food Manufacturing / Consumer Packaged Goods (CPG). Inaba Foods operates within a highly competitive and growing market, driven by pet humanization trends and increasing consumer demand for premium, healthy pet products. This context means a focus on quality, brand trust, and effective visual marketing to stand out.

Company Size: While specific numbers aren't provided, Inaba Foods USA Inc. is a growing U.S. business with a stable Japanese parent company. This suggests a mix of established processes and a dynamic, expanding environment, offering opportunities for individuals to make a significant impact.

Founded: Since 1958, Inaba Foods has built a multi-generational family tradition of excellence. This long history underscores a commitment to quality, customer loyalty, and long-term vision, which likely translates into a culture that values dedication and product integrity.

Team Structure:

• The Graphic Designer will likely be part of the Marketing or Creative team, reporting to a Marketing Manager or Creative Director.

• This role requires close collaboration with the eCommerce team, Sales department, and potentially Product Development.

Methodology:

• Data-Driven Design: While creative, design decisions will be informed by market trends, e-commerce analytics, and sales performance data to optimize visual impact and conversion.

• Brand Stewardship: A core methodology involves rigorously maintaining and evolving brand identity across all touchpoints to build consumer trust and recognition.

• Agile Content Creation: The team likely employs agile principles to quickly adapt to market changes and produce timely content for various campaigns and platforms.

Company Website: https://www.inabafoods.com/ (Note: The provided URL was for ADP recruitment, this is the company's operational website.)

📝 Enhancement Note: The company's focus on premium pet products and its international roots suggest a culture that values quality, tradition, and global market awareness. For a designer, this means understanding how to visually communicate trust, health, and joy to pet owners, while also adhering to the operational demands of e-commerce and sales support.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an intermediate-level Graphic Designer, requiring 2-3 years of experience. It's a crucial contributor role within the marketing and creative function, bridging design execution with GTM objectives. The scope includes direct impact on online sales performance and brand perception.

Reporting Structure: The Graphic Designer will likely report to a Marketing Manager or Creative Lead within the Marketing Department. This position will collaborate closely with the eCommerce Manager and Sales team, providing them with essential visual assets and content.

Operations Impact: The Graphic Designer's work directly influences the online shopper experience, brand perception, and sales conversion rates. By creating optimized product imagery, compelling marketing collateral, and consistent brand visuals, this role is instrumental in driving revenue growth and market penetration for Inaba Foods' product lines.

Growth Opportunities:

• Specialization in E-commerce Design: Develop deep expertise in optimizing visual content for various online retail platforms, understanding A/B testing for visual elements, and leveraging analytics to refine designs.

• Brand Strategy Contribution: Grow into a role where you can contribute more significantly to brand strategy, visual identity development, and content planning, moving beyond execution to strategic input.

• Motion Graphics & Video: Expand skill set into motion graphics and video editing, a growing area in digital marketing, to create more dynamic and engaging content.

• Leadership Potential: With demonstrated success and expanded responsibilities, opportunities for senior designer roles or team lead positions within the creative department could emerge.

📝 Enhancement Note: The role offers a clear path for a designer to become more operationally focused, linking creative output directly to business results. Growth opportunities will likely involve deepening expertise in e-commerce, digital marketing operations, and potentially moving into strategic creative roles.

🌐 Work Environment

Office Type: This is an in-office position based at the Inaba Foods USA Inc. headquarters in Torrance, CA. This setup facilitates direct collaboration and team synergy.

Office Location(s): Torrance, California, with specific office building details to be confirmed upon application. Torrance is part of the greater Los Angeles metropolitan area, offering access to a vibrant business community.

Workspace Context:

• Collaborative Environment: The role requires significant interaction with marketing, sales, and e-commerce teams, suggesting a dynamic and communicative workspace.

• Tools & Technology: Expect access to standard design software (Adobe Creative Suite) and potentially PIM/DAM systems like Salsify. The company is likely to invest in necessary technology to support design and e-commerce operations.

• Team Interaction: Opportunities for regular team meetings, brainstorming sessions, and cross-functional project work will be integral to the role, fostering a connected and productive atmosphere.

Work Schedule: This is a full-time role, typically Monday through Friday, with approximately 40 hours per week. While the core hours will be standard business hours, flexibility may be required based on project deadlines and campaign launches, common in marketing operations environments.

📝 Enhancement Note: The on-site requirement emphasizes the company's value for in-person collaboration, which is often beneficial for creative brainstorming and rapid iteration on design projects crucial for marketing operations.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess foundational design skills, relevant experience, and alignment with the role's requirements.

• Portfolio Presentation & Skills Assessment: An in-depth discussion where you will present your portfolio, highlighting specific projects, your design process, and how your work has contributed to business objectives (e.g., increased engagement, conversion). You may be asked to complete a short design exercise or be asked technical questions about Adobe Creative Suite.

• Cross-functional Interviews: Meetings with key stakeholders from Marketing, Sales, and eCommerce to evaluate collaboration skills, understanding of GTM strategies, and cultural fit.

• Final Interview: Typically with a senior leader to confirm overall fit and discuss career aspirations.

Portfolio Review Tips:

• Curate for Relevance: Select projects that best showcase your e-commerce, digital marketing, and brand consistency skills. Prioritize work that demonstrates an understanding of conversion optimization and shopper experience.

• Tell the Story: For each project, explain the brief, your creative process, the tools used, challenges faced, and quantifiable results or impact. Focus on why you made certain design decisions and what the outcome was.

• Showcase Process: Include examples of your workflow, how you manage feedback, and how you ensure brand consistency. This demonstrates your operational approach to design.

• Highlight Technical Skills: Be ready to discuss your proficiency in Adobe Creative Suite and any experience with DAM systems like Salsify.

• Tailor to Inaba: Research Inaba Foods' current branding and e-commerce presence. Be prepared to offer insights or demonstrate how your skills can elevate their visual strategy.

Challenge Preparation:

• Design Exercise: Be ready for a potential take-home or in-person design challenge that simulates a real-world task, such as creating social media graphics for a new product or updating product images for an e-commerce listing.

• Process Explanation: Prepare to articulate your design workflow, how you manage multiple projects, and how you collaborate with non-design stakeholders.

• Brand Consistency: Practice explaining how you would maintain brand integrity across different marketing channels and product lines.

📝 Enhancement Note: The interview process will likely focus on a blend of creative talent and operational efficiency. Demonstrating how your design skills directly support sales and marketing operations, and presenting evidence of this through your portfolio, will be key to success.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for all graphic design tasks, including Photoshop (image editing, manipulation), Illustrator (vector graphics, logos), and InDesign (layout design for catalogs, sell sheets).

• Adobe Premiere Pro: Preferred for video editing and motion graphics, enabling the creation of dynamic digital content.

• Digital Asset Management (DAM) Systems: Experience with platforms like Salsify is highly preferred for organizing, storing, and distributing digital assets efficiently across various channels.

Analytics & Reporting:

CRM & Automation:

• E-commerce Platforms: Familiarity with how product content and visuals are managed within major e-commerce platforms and marketplaces.

• Project Management Tools: Experience with tools like Asana, Trello, or similar for managing design projects and collaborating with teams.

📝 Enhancement Note: Proficiency in Adobe Creative Suite is non-negotiable. Experience with Salsify or similar DAM/PIM systems is a strong differentiator, indicating an ability to manage content operations effectively within an e-commerce context.

👥 Team Culture & Values

Operations Values:

• Quality & Excellence: A commitment to producing high-quality creative assets that reflect the premium nature of Inaba Foods' products and uphold brand integrity.

• Data-Informed Creativity: While creative, decisions are expected to be informed by performance data, market trends, and brand strategy to ensure maximum impact and efficiency.

• Collaboration & Teamwork: A strong emphasis on working effectively with cross-functional teams (Marketing, Sales, eCommerce) to achieve shared business goals.

• Efficiency & Optimization: A drive to streamline design processes, manage assets effectively, and optimize visual content for performance across digital channels.

• Innovation & Adaptability: A willingness to explore new design trends, adopt new technologies, and adapt to evolving market demands in the digital and e-commerce space.

Collaboration Style:

• Cross-Functional Integration: The role is designed for close collaboration, requiring clear communication and proactive engagement with various departments to meet their visual content needs.

• Feedback-Driven Improvement: An open approach to receiving and incorporating feedback from marketing, sales, and e-commerce teams to refine designs and ensure alignment with objectives.

• Knowledge Sharing: A culture that encourages sharing best practices in design, e-commerce visuals, and content strategy to elevate the entire team's output.

📝 Enhancement Note: The emphasis on "Operations Values" reflects the need for a designer who is not just creative but also process-oriented and business-minded, understanding how their work contributes to broader GTM and revenue objectives.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Brand/Technical Constraints: Effectively translating creative ideas into assets that adhere to strict brand guidelines and technical specifications for various digital platforms.

• Managing Multiple Stakeholder Needs: Juggling design requests and feedback from different departments (Marketing, Sales, eCommerce) with competing priorities.

• Keeping Pace with Digital Trends: Continuously updating design skills and knowledge to incorporate emerging digital marketing and e-commerce visual trends.

• Optimizing Assets for Diverse Platforms: Adapting visual content to perform optimally across a range of e-commerce sites, social media channels, and email campaigns, each with unique requirements.

Learning & Development Opportunities:

• Advanced Digital Design Skills: Opportunities to deepen expertise in areas like motion graphics, video editing, and interactive design.

• E-commerce and GTM Strategy: Gain a deeper understanding of how design directly impacts e-commerce sales, SEO, and overall Go-To-Market strategies.

• Product Information Management (PIM) Systems: Develop advanced proficiency in DAM/PIM tools like Salsify, understanding their role in content operations and syndication.

• Cross-Functional Business Acumen: Enhance understanding of sales processes, marketing campaign management, and the broader business objectives driving creative requests.

📝 Enhancement Note: The challenges highlight the operational complexities of a designer role in a GTM-focused environment, emphasizing problem-solving and adaptability. Growth opportunities are geared towards expanding both creative and operational skill sets.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating visual assets that are optimized for both brand aesthetics and e-commerce conversion." (Focus on balancing creativity with performance metrics.)

• "How do you approach managing design feedback and revisions from multiple stakeholders with different priorities?" (Highlight your collaboration and project management skills.)

Company & Culture Questions:

• "What do you know about Inaba Foods and our brand? How do you see your design skills contributing to our mission?" (Research the company, products, and brand values.)

• "How do you stay current with design trends, particularly in the e-commerce and pet product space?" (Showcase your proactive learning and industry awareness.)

Portfolio Presentation Strategy:

• Structure Your Narrative: Organize your portfolio by key skill sets (e.g., E-commerce Design, Social Media Campaigns, Brand Consistency) or by project type. For each project, clearly state the objective, your role, the process, your creative solution, and the impact/results.

• Quantify Your Impact: Whenever possible, use data to demonstrate the success of your designs (e.g., "increased click-through rates by X%", "improved conversion on product pages by Y%").

• Demonstrate Process & Collaboration: Be ready to discuss your workflow, how you incorporate feedback, and how you collaborate with non-designers. Visual examples of wireframes, mood boards, or iterative designs can be helpful.

• Highlight Technical Proficiency: Be prepared to discuss your mastery of Adobe Creative Suite and any experience with DAM/PIM systems like Salsify.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design talent but also an understanding of business objectives, operational efficiency, and collaborative skills, all crucial for success in a marketing operations-adjacent role.

📌 Application Steps

To apply for this E-Commerce Graphic Designer position:

• Submit your application through the provided ADP recruitment link.

• Tailor your Resume: Highlight keywords related to graphic design, Adobe Creative Suite, e-commerce, content strategy, brand consistency, and any experience with Salsify or DAM systems. Quantify achievements where possible (e.g., "Designed X assets per week," "Contributed to Y% increase in engagement").

• Curate Your Portfolio: Select 3-5 of your strongest projects that best showcase your skills in e-commerce design, digital asset creation, and brand stewardship. Ensure each case study clearly outlines the project goal, your process, your solution, and any measurable results.

• Prepare Your Narrative: Practice articulating your design process, your approach to collaboration, and how your work aligns with business objectives. Be ready to discuss your portfolio projects in detail and answer questions about your experience with relevant tools and platforms.

• Research Inaba Foods: Understand their brand, product offerings, and current digital presence. Consider how your unique skills can add value and elevate their visual storytelling and e-commerce performance.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.