Visual Designer II

📍 Job Overview

Job Title: Product Visual Designer II

Company: JioStar

Location: Bengaluru, India

Job Type: Full time

Category: Product Design / Visual Design

Date Posted: 2026-08-19

Experience Level: Mid-Level (2-4 years)

Remote Status: On-site

🚀 Role Summary

• Craft visually distinctive and aesthetically compelling product experiences across mobile, TV, and web platforms for millions of users.

• Translate complex product ideas, journeys, and interactions into clear, intuitive, and expressive interfaces through strong visual design craft.

• Develop and extend the company's visual language and brand expression within the product, creating scalable visual patterns and components.

• Collaborate closely with cross-functional teams, including product designers, product managers, engineers, and brand teams, from concept through production.

• Leverage generative and assistive AI tools to enhance visual exploration, concept development, and asset creation processes.

📝 Enhancement Note: This role is positioned as a Visual Designer II, indicating a mid-level position requiring a solid foundation in visual design principles and some experience in product environments. The emphasis on "product visual designer" suggests a need to balance aesthetic appeal with user experience and functional requirements. The mention of AI tools signifies a forward-thinking approach to design processes.

📈 Primary Responsibilities

• Design and execute high-fidelity UI elements, visual systems, illustrations, and iconography that align with brand identity and product goals.

• Partner with product designers to ensure visual design effectively communicates complex concepts, enhances usability, and improves comprehension.

• Create high-quality visual assets for product experiences, marketing collateral, presentations, and internal storytelling, including graphics, prototypes, and potentially video elements.

• Develop and maintain scalable visual patterns, components, and guidelines to ensure consistency and quality across diverse platforms (mobile, web, TV).

• Actively participate in design reviews, concept ideation, and cross-functional team meetings, articulating visual decisions and contributing to the overall product strategy.

• Utilize generative AI tools for rapid visual exploration, asset generation, and workflow optimization, while maintaining a high standard of craft and originality.

• Collaborate with engineering teams to ensure faithful implementation of visual designs and maintain design integrity throughout the development lifecycle.

📝 Enhancement Note: The responsibilities highlight a blend of pure visual craft and product integration. The emphasis on "scalable visual patterns, components, and guidelines" points towards a need for systematic thinking and contribution to a design system. The inclusion of AI tools suggests an expectation for candidates to be adaptable and innovative in their approach to design execution.

🎓 Skills & Qualifications

Education: While specific degree requirements are not detailed, a Bachelor's degree in Graphic Design, Visual Communication, Interaction Design, or a related field is typically expected for a Visual Designer II role. Equivalent practical experience will also be considered.

Experience: 2–4 years of professional experience in visual design, UI design, or product design, with a proven track record in digital products, consumer brands, or high-craft creative environments.

Required Skills:

• Strong visual design fundamentals, including typography, composition, layout, color theory, hierarchy, iconography, imagery, and illustration.

• Exceptional visual taste and meticulous attention to detail, with the ability to adapt across various visual styles.

• Proficient in translating complex ideas into clear, relatable, and visually engaging designs.

• Solid understanding of product design principles and how visual elements impact usability, hierarchy, and comprehension.

• Ability to think systematically and create reusable visual patterns and components for design systems.

• Advanced proficiency in Figma for UI design and prototyping.

• Advanced proficiency in Adobe Illustrator and Adobe Photoshop for asset creation and manipulation.

• Strong communication and collaboration skills, with the ability to articulate visual rationale and work effectively with cross-functional teams. Preferred Skills:

• Experience designing for multiple platforms: mobile (iOS/Android), web, and TV interfaces.

• Familiarity with generative AI tools for design exploration and asset creation.

• Experience with motion graphics tools (e.g., After Effects) or 3D design software.

• Experience in developing and extending design systems and style guides.

• Basic understanding of interaction design principles.

📝 Enhancement Note: The skill set emphasizes both core visual design competencies and modern design tools and methodologies. The explicit mention of Figma, Illustrator, and Photoshop indicates a strong technical requirement. The preference for AI tools, motion graphics, and 3D design suggests a desire for candidates who are pushing creative boundaries and are adaptable to emerging design technologies.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a strong portfolio demonstrating high visual craft across UI design, illustration, iconography, and graphics.

• Include examples that highlight adaptability across different visual styles and a deep understanding of visual fundamentals.

• Present case studies that clearly articulate the problem, your design process, the visual solutions implemented, and the impact or outcome.

• Demonstrate the ability to take complex ideas from early visual exploration to polished, production-ready execution.

• Include examples of how you've contributed to or utilized design systems, pattern libraries, or component-based design approaches. Process Documentation:

• Clearly document your design process, from initial concept and research to final asset delivery.

• Illustrate how you collaborate with product managers, product designers, and engineers throughout the design lifecycle.

• Detail your approach to iterative design, incorporating feedback, and problem-solving visual challenges.

• Showcase how you ensure brand consistency and aesthetic quality across different product touchpoints.

📝 Enhancement Note: For a visual design role, the portfolio is paramount. The requirements emphasize not just the final output but also the thought process and problem-solving skills behind it. Showing the ability to work within a system and adapt to different styles will be crucial.

💵 Compensation & Benefits

Salary Range: For a Visual Designer II role with 2-4 years of experience in Bengaluru, India, the estimated annual salary range is ₹8,00,000 to ₹15,00,000. This estimate is based on industry benchmarks for similar roles in major Indian tech hubs, considering the experience level and the company's standing in the media and entertainment sector.

Benefits:

• Comprehensive health insurance coverage.

• Paid time off (vacation, sick leave, and holidays).

• Professional development opportunities, including training, workshops, and conference attendance.

• Access to cutting-edge design tools and technology.

• Opportunities for career advancement within a growing global media and entertainment company.

• Potential for performance-based bonuses.

• Employee assistance programs.

Working Hours: The standard working hours are typically 40 hours per week, Monday to Friday. While the role is on-site, there may be some flexibility depending on project needs and team collaboration schedules.

📝 Enhancement Note: The salary range is an estimate based on general market data for Visual Designers in Bengaluru with 2-4 years of experience. Actual compensation may vary based on the candidate's specific qualifications, experience, and the company's internal compensation structure. Benefits are standard for a company of this size and industry.

🎯 Team & Company Context

🏢 Company Culture

Industry: Media & Entertainment / Technology. JioStar operates at the intersection of content consumption and technological innovation, reaching a massive audience through its television network and streaming services. This dynamic environment demands creativity, adaptability, and a user-centric approach.

Company Size: JioStar is a large global media and entertainment company, reaching over 750 million viewers weekly. This signifies a robust organizational structure with ample resources and opportunities for impact.

Founded: While the exact founding date isn't provided, JioStar is positioned as a leading global entity, suggesting a mature and established presence in the market. The company's mission is to reimagine entertainment and sports consumption.

Team Structure:

• The Design team at JioStar is a significant group of over 30 professionals, comprising Product Design, UX Research, and Design Standards.

• This structure allows for specialization while fostering cross-disciplinary collaboration.

• The team likely operates with a hierarchical structure common in larger organizations, with opportunities for designers to report to design leads or managers.

• Close collaboration is expected between design, product, engineering, and brand teams to ensure a cohesive user experience. Methodology:

• Data analysis and insights are likely core to understanding user behavior and informing design decisions.

• Workflow planning and optimization strategies are crucial for efficient design execution and delivery.

• Automation and efficiency practices, including the use of AI tools, are being embraced to enhance design processes.

Company Website: [Company URL provided: https://jiostar.wd102.myworkdayjobs.com/JioStar]

📝 Enhancement Note: The company culture is likely fast-paced and innovative, driven by the need to stay ahead in the competitive media and entertainment landscape. The emphasis on diversity and inclusion is a positive indicator for potential employees. The large size of the design team suggests opportunities for specialization and mentorship.

📈 Career & Growth Analysis

Operations Career Level: This role is a Visual Designer II, representing a mid-level position. It signifies a period of developing mastery in core visual design skills, gaining experience in product environments, and contributing to design systems. The responsibilities suggest a transition from executing tasks to actively shaping visual direction and collaborating strategically.

Reporting Structure: The Visual Designer II will likely report to a Senior Visual Designer, Design Lead, or Design Manager within the Product Design or Design Standards function. They will collaborate closely with Product Designers, Product Managers, and Engineers.

Operations Impact: Visual designers at JioStar play a critical role in shaping the brand's perception and user engagement. Their work directly influences how millions of users interact with and perceive the JioHotstar platform. High-quality visual design contributes to user retention, brand loyalty, and the overall success of the product experience.

Growth Opportunities:

• Visual Design Specialization: Deepen expertise in specific areas like illustration, iconography, motion graphics, or advanced UI systems.

• Product Design Transition: Develop stronger UX and product thinking skills to move into a full Product Designer role.

• Design Leadership: Progress to Senior Visual Designer, Lead Designer, or Design Manager roles, taking on more responsibility for strategy, team mentorship, and project oversight.

• Cross-Functional Skill Development: Gain exposure to UX research, brand strategy, and engineering workflows, enhancing overall product development understanding.

• AI in Design: Become a specialist in leveraging AI tools for creative workflows, a highly sought-after skill.

📝 Enhancement Note: The growth path for a Visual Designer often involves deepening craft, expanding into broader product design responsibilities, or moving into leadership. The emphasis on AI suggests a unique opportunity to specialize in emerging design technologies.

🌐 Work Environment

Office Type: The role is located at a "Bengaluru - We Work" address, indicating a collaborative co-working space environment. This often provides a dynamic, flexible, and amenity-rich workspace conducive to creative and collaborative work.

Office Location(s): Bengaluru, India. Co-working spaces like WeWork are typically located in central business districts, offering good accessibility and connectivity.

Workspace Context:

• Expect a modern, well-equipped workspace designed for collaboration, potentially with open-plan areas, private meeting rooms, and breakout spaces.

• Access to necessary design tools and technology will be provided, including high-performance workstations and software licenses.

• Opportunities for informal and formal collaboration with other JioStar employees and potentially professionals from other companies within the co-working space.

Work Schedule: The role is on-site, with a standard 40-hour work week. While core hours will likely be expected for team collaboration, the co-working environment might offer some flexibility in terms of start and end times, subject to company policy and team needs.

📝 Enhancement Note: Working in a co-working space like WeWork suggests a modern, flexible, and amenity-rich environment. This can foster a sense of community and provide excellent facilities, which can be a draw for candidates.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and visual craft.

• Portfolio Presentation: A dedicated session to present your portfolio, discuss your design process, and explain the rationale behind your work. Be prepared to walk through 2-3 key projects in detail.

• Skills Assessment: Potential for a practical design exercise or challenge, either take-home or in-person, to evaluate your visual design skills, problem-solving abilities, and proficiency with design tools (e.g., Figma).

• Cross-functional Interviews: Discussions with Product Designers, Product Managers, and potentially engineers to assess collaboration skills, product thinking, and cultural fit.

• Hiring Manager Interview: A final discussion with the hiring manager to assess overall fit, career aspirations, and alignment with team goals.

Portfolio Review Tips:

• Curate Selectively: Choose 3-5 of your strongest projects that best represent your visual design skills and relevant experience.

• Tell a Story: For each project, clearly articulate the problem, your role, your design process, key decisions, and the outcomes or learnings. Use visuals effectively to support your narrative.

• Highlight Visual Craft: Emphasize your mastery of typography, color, composition, and other visual elements. Showcase your attention to detail.

• Demonstrate Product Thinking: Explain how your visual design decisions contributed to usability, hierarchy, and the overall user experience.

• Showcase System Thinking: Include examples of designing for scalability, components, or contributing to a design system if applicable.

• Be Prepared for AI Discussion: Be ready to discuss your experience or interest in using generative AI tools in your design workflow.

Challenge Preparation:

• Practice designing within time constraints, focusing on clear communication and visual impact.

• Be prepared to receive a brief and quickly ideate on visual solutions.

• Understand how to articulate your design choices and justify them based on product goals and user needs.

• Review common UI patterns and best practices for mobile, web, and TV interfaces.

📝 Enhancement Note: The interview process emphasizes a strong portfolio and the ability to articulate design decisions. Preparing specific case studies that highlight visual craft, product impact, and process is crucial.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for UI design, prototyping, and collaboration. Expect advanced usage for creating components, variants, and interactive prototypes.

• Adobe Illustrator: Critical for creating vector graphics, icons, and illustrations.

• Adobe Photoshop: Used for image editing, manipulation, and creating raster-based assets.

Analytics & Reporting:

• While not directly responsible for analytics, an understanding of how visual design impacts user engagement metrics (e.g., click-through rates, conversion rates) is beneficial. Familiarity with tools like Google Analytics or similar platforms for understanding user behavior is a plus. CRM & Automation:

• Not directly applicable to this Visual Designer role, but understanding how design assets are integrated into marketing automation or content management systems might be beneficial. Emerging Tools:

• Generative AI Tools: Familiarity with tools like Midjourney, DALL-E, or Stable Diffusion for concept exploration and asset generation is a significant advantage.

• Prototyping Tools: Beyond Figma, experience with tools like Principle, ProtoPie, or After Effects for advanced motion and interaction prototyping.

• 3D Tools: Experience with tools like Blender, Cinema 4D, or Spline for creating 3D assets or visualizations is a plus.

📝 Enhancement Note: The technology stack is heavily focused on industry-standard design software, with a strong emphasis on Figma. The inclusion of generative AI tools indicates a forward-looking approach and a desire for candidates to be at the forefront of design technology.

👥 Team Culture & Values

Operations Values:

• Craftsmanship & Excellence: A commitment to producing high-quality, aesthetically refined visual designs that elevate the user experience.

• User-Centricity: Designing with a deep understanding of user needs, behaviors, and motivations to create intuitive and engaging interfaces.

• Collaboration & Teamwork: Fostering an environment where open communication, constructive feedback, and shared learning are prioritized.

• Innovation & Adaptability: Embracing new technologies, tools (like AI), and methodologies to continuously improve design processes and outcomes.

• Brand Integrity: Ensuring that all visual output consistently reflects and enhances the JioStar brand identity across all touchpoints.

Collaboration Style:

• Cross-functional Integration: Designers are expected to work seamlessly with Product Managers, Product Designers, Researchers, and Engineers, acting as a cohesive unit to deliver product value.

• Iterative Feedback Loops: A culture that encourages regular design critiques, seeking and providing constructive feedback to refine designs.

• Knowledge Sharing: Encouraging team members to share insights, best practices, and learnings through presentations, workshops, or informal discussions.

• Proactive Communication: Maintaining clear and consistent communication regarding design progress, challenges, and decisions.

📝 Enhancement Note: The emphasis on "craft" and "brand expression" suggests a team that values aesthetic quality and cohesive brand identity. The inclusion of AI tools highlights an innovative and forward-thinking approach to design.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Aesthetics and Functionality: Continuously finding the sweet spot between creating visually stunning designs and ensuring they are highly usable and accessible across diverse platforms.

• Scaling Visual Language: Developing and maintaining a consistent and scalable visual system that can adapt to new features, platforms, and evolving brand guidelines.

• Integrating AI Seamlessly: Effectively leveraging generative AI tools without compromising originality or craft, and understanding their ethical implications.

• Navigating Rapid Product Iteration: Adapting design workflows to keep pace with fast-paced product development cycles and frequent updates.

• Cross-Platform Consistency: Ensuring a cohesive and high-quality visual experience across vastly different screen sizes and interaction models (mobile, web, TV).

Learning & Development Opportunities:

• Advanced Design Tool Mastery: Deepening expertise in Figma, Illustrator, Photoshop, and exploring advanced features or plugins.

• AI in Design Specialization: Becoming proficient in using and guiding AI tools for creative workflows, potentially leading to specialized roles.

• Motion Design and 3D Exploration: Developing skills in motion graphics or 3D design to create more dynamic and engaging visual content.

• Design System Contribution: Gaining experience in building, maintaining, and evolving comprehensive design systems.

• Product Strategy Involvement: Understanding and contributing to the broader product strategy through design, moving beyond purely visual execution.

📝 Enhancement Note: The challenges are typical for a growing tech/media company with a strong focus on user experience and visual quality. The growth opportunities are aligned with current industry trends in design, particularly the integration of AI and the importance of design systems.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance a strong brand aesthetic with a complex functional requirement. How did you approach it?" (Focus on your process, trade-offs, and final outcome.)

• "How do you ensure visual consistency and scalability across different platforms (mobile, web, TV)?" (Discuss your approach to design systems, component libraries, and pattern creation.)

• "How have you used or how would you use generative AI tools in your design process? What are the benefits and potential drawbacks?" (Prepare to discuss specific tools, use cases, and your philosophy on AI in design.)

• "Walk me through a project where your visual design significantly improved user engagement or comprehension. What metrics did you track?" (Prepare a detailed case study from your portfolio.) Company & Culture Questions:

• "What excites you about JioStar and the JioHotstar platform specifically?" (Research the company's mission, recent product launches, and market position.)

• "How do you approach collaboration with product managers and engineers who may have different priorities or perspectives?" (Highlight your communication, negotiation, and empathy skills.)

• "What does 'high visual craft' mean to you in the context of a digital product?" (Articulate your definition and how you strive for it.)

• "How do you stay updated on the latest design trends and technologies, especially in areas like AI?" (Showcase your proactive learning habits.) Portfolio Presentation Strategy:

• Structure is Key: Organize your portfolio presentation logically. Start with an overview of your experience, then dive into 2-3 selected case studies.

• Focus on Process, Not Just Pixels: For each case study, explain the "why" behind your design decisions. What was the problem? What were the goals? What research did you do? What alternatives did you consider?

• Quantify Impact: Whenever possible, use data and metrics to demonstrate the success of your designs. If direct metrics aren't available, discuss qualitative feedback or potential impact.

• Be Ready for Technical Deep Dives: Prepare to discuss your proficiency in Figma, Illustrator, and Photoshop. You might be asked to demonstrate specific techniques or explain your workflow.

• Practice Your Narrative: Rehearse your presentation to ensure a smooth, confident delivery within the allotted time. Be engaging and passionate about your work.

📝 Enhancement Note: Interview questions will likely probe your technical skills, creative process, problem-solving abilities, and collaborative approach. Your portfolio presentation is your primary opportunity to showcase your visual design expertise and strategic thinking.

📌 Application Steps

To apply for this Visual Designer II position:

• Submit your application through the provided link on the JioStar careers page.

• Tailor Your Resume: Highlight experience and skills directly relevant to visual design, UI, product design, and the specified tools (Figma, Adobe Suite, AI). Quantify achievements with metrics where possible.

• Curate Your Portfolio: Select 3-5 of your strongest projects that showcase visual craft, product thinking, and adaptability. Ensure each project clearly outlines the problem, your role, process, and outcomes.

• Prepare Your Presentation: Practice walking through your portfolio projects, focusing on storytelling, design rationale, and the impact of your work. Be ready to discuss your experience with AI tools.

• Research JioStar: Understand the company's mission, its products (especially JioHotstar), and its position in the media and entertainment industry. This will help you tailor your answers and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.