UX Designer Sr

📍 Job Overview

Job Title: UX Designer Sr

Company: Sofka

Location: Quito, Ecuador

Job Type: Full-time

Category: UX/UI Design & Product Development

Date Posted: 2026-08-03T12:26:30

Experience Level: Senior (5-10 years)

Remote Status: On-site

🚀 Role Summary

• Lead and manage the end-to-end user-centered design process, from initial research and ideation to prototyping and usability testing.

• Drive innovation in digital products by translating user needs and business goals into intuitive and impactful user experiences.

• Collaborate closely with cross-functional teams, including frontend developers and key stakeholders, to ensure seamless integration and successful product launches.

• Champion a culture of continuous improvement and user advocacy within the product development lifecycle.

• Utilize advanced design tools and methodologies to create high-fidelity prototypes, design systems, and accessible interfaces.

📝 Enhancement Note: This role emphasizes a senior-level UX Designer who will not only execute design tasks but also lead processes, mentor junior designers (implied by "KaizenHub" program), and influence product strategy through deep user understanding. The focus on "projects of high complexity" and "digital and financial initiatives" suggests a need for strategic thinking and experience with intricate systems.

📈 Primary Responsibilities

• Orchestrate the entire user-centered design lifecycle, from initial user exploration and insight extraction to final product evaluation and iteration.

• Conduct in-depth user research, including user interviews, surveys, and contextual inquiries, to uncover core user needs and pain points.

• Develop foundational design artifacts such as information architecture, empathy maps, mental models, and detailed user personas to guide product development.

• Design and build responsive, accessible, and high-fidelity prototypes using Figma, ensuring strict adherence to established Design System guidelines.

• Plan, execute, and analyze usability testing sessions to validate design decisions and drive continuous improvements in user experience.

• Serve as the primary liaison between design and frontend development teams, ensuring precise technical integration of UX/UI designs.

• Facilitate collaborative workshops with stakeholders to drive alignment, generate ideas, and foster a shared understanding of user needs and product vision.

• Contribute to the evolution and maintenance of the company's Design System, ensuring consistency and scalability across products.

📝 Enhancement Note: The responsibilities highlight a comprehensive UX design workflow, emphasizing research-driven insights, robust artifact creation, advanced prototyping, and critical collaboration with development and stakeholders. The mention of "projects of high complexity" and "digital and financial initiatives" suggests the need for experience with regulated environments or complex business logic.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Interactive Design, Multimedia, UX/UI, Systems Engineering, Psychology, or a related field.

Experience: Demonstrable experience as a Senior UX Designer, with a proven track record of leading complete processes in research, ideation, and prototyping for complex projects, ideally within digital and financial sectors. Minimum of 5 years of progressive experience in UX design.

Required Skills:

• Advanced proficiency in user research methodologies: in-depth interviews, surveys, contextual inquiry, stakeholder mapping.

• Expertise in usability testing and analysis with tools such as Optimal Workshop, Maze, and Hotjar.

• Strong command of information architecture principles, mental models, empathy maps, and persona development.

• Mastery of Figma for responsive design, advanced prototyping (low, medium, and high fidelity), and comprehensive Design System management.

• Experience with visual collaboration and ideation tools: Miro, Mural, FigJam, Whiteboard.

• Proficiency in project management and deliverable integration using Jira and Confluence.

• Familiarity with standard office productivity suites (e.g., Microsoft Office Suite, Google Workspace).

• Solid understanding of web accessibility standards and effective integration of UX/UI with frontend development. Preferred Skills:

• Experience in the financial technology (FinTech) sector.

• Familiarity with A/B testing and conversion rate optimization (CRO) principles.

• Experience mentoring or leading junior UX designers.

• Knowledge of front-end development principles (HTML, CSS, JavaScript) to better inform design decisions.

📝 Enhancement Note: The requirements clearly define a senior-level UX Designer with a strong emphasis on hands-on technical skills (Figma, research tools) and a strategic understanding of the entire product development lifecycle. The preference for financial sector experience and leadership qualities indicates a role that requires both technical depth and strategic influence.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 complex projects that demonstrate your end-to-end UX design process, from problem definition to final solution.

• Clearly articulate the user research methodologies employed, the insights derived, and how they informed design decisions.

• Provide examples of information architecture, wireframes, user flows, and high-fidelity prototypes, highlighting iterative design processes.

• Include case studies of usability testing, outlining the methodology, findings, and resulting design improvements.

• Demonstrate experience with Design Systems, including contributions to or utilization of existing systems for consistency and scalability. Process Documentation:

• Document your approach to user research, including how you identify target users, plan research activities, and synthesize findings.

• Illust