UX Copywriter - Simplii Financial

📍 Job Overview

Job Title: UX Copywriter - Simplii Financial

Company: CIBC

Location: Toronto, ON, Canada

Job Type: FULL_TIME

Category: Digital Content & Design Operations

Date Posted: February 12, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid

🚀 Role Summary

• Crafting compelling and user-centric copy for digital banking platforms, ensuring a seamless and intuitive customer experience.

• Collaborating with cross-functional teams, including UX/UI designers, researchers, developers, and product managers, to translate business goals into clear, concise, and effective user interface text.

• Maintaining brand voice consistency and adherence to accessibility standards (WCAG) across all digital touchpoints for Simplii Financial.

• Optimizing content within design prototypes using tools like Figma, facilitating efficient iteration and stakeholder alignment.

📝 Enhancement Note: While the role is titled "UX Copywriter," its focus on digital content, user experience, brand voice, and cross-functional collaboration places it within the broader operational sphere of GTM (Go-To-Market) and Digital Product Operations. The emphasis on clear communication, process adherence (editorial standards, version control), and user-centric design directly supports the effective delivery of digital financial products and services.

📈 Primary Responsibilities

• Author and maintain comprehensive UX copy decks for client-facing content across Simplii Financial's online and mobile banking applications, ensuring clarity, conciseness, and brand voice consistency.

• Partner closely with business stakeholders, UX/UI designers, researchers, development teams, QA testers, and accessibility specialists to develop and refine digital content that meets both user needs and strategic business objectives.

• Ensure the quality and consistency of all copy deliverables by strictly adhering to Simplii's established editorial guidelines, brand voice principles, and Web Content Accessibility Guidelines (WCAG).

• Proactively revise and update online and mobile banking content in response to evolving business requirements, product updates, and client feedback, maintaining an up-to-date and relevant content library.

• Effectively manage multiple project requests concurrently, prioritizing tasks and meeting tight deadlines through strong organizational and time-management capabilities.

• Integrate copy seamlessly into design prototypes using Figma, enabling effective visualization and collaboration with design and development teams throughout the product development lifecycle.

📝 Enhancement Note: The responsibilities highlight a strong operational focus on content lifecycle management, quality control, and cross-functional process integration. The emphasis on adhering to specific standards (editorial, WCAG), managing version control, and integrating with design tools underscores the operational rigor required for this role in a regulated industry like financial services.

🎓 Skills & Qualifications

Education:

Experience:

• Proven experience in UX writing, content design, or copywriting, with a demonstrated ability to create user-centric digital content.

Required Skills:

• Expertise in authoring UX copy decks and user interface text for digital applications.

• Proficiency in design collaboration tools, with a strong emphasis on Figma for integrating copy into prototypes.

• Deep understanding of brand voice principles and the ability to apply them consistently across various content types.

• Familiarity with accessibility standards, particularly Web Content Accessibility Guidelines (WCAG).

• Excellent verbal and written communication skills, essential for effective collaboration with diverse teams and stakeholders.

• Strong organizational and time-management skills, with a proven ability to manage multiple projects and meet deadlines.

Preferred Skills:

• Experience with content management systems (CMS) and version control practices.

• Familiarity with user behavior analysis and persona creation to inform content strategy.

• Knowledge of user interface (UI) design principles and wireframing.

• Experience in group problem-solving and contributing to user experience (UX) research.

📝 Enhancement Note: The required skills emphasize a blend of creative writing excellence and operational process adherence. Proficiency in Figma and understanding of WCAG principles are critical for seamless integration into digital product development workflows. The mention of content management systems and version control points to the need for structured content operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio showcasing a range of user-centric digital content, including examples of UX copy decks, user interface text, and microcopy for web and mobile applications.

• Case studies demonstrating the process of developing copy, from initial research and ideation through to final implementation and iteration, highlighting problem-solving and user-focused outcomes.

• Examples that illustrate the candidate's ability to adapt content to specific brand voices and adhere to established style guides and accessibility standards (WCAG).

Process Documentation:

• Demonstrations of how the candidate has contributed to or managed content style guides, editorial calendars, or content governance processes.

• Examples of how the candidate has utilized version control methods for managing copy revisions and updates.

• Documentation of how user feedback and analytics data have informed content revisions and improvements.

• Evidence of contributing to or maintaining content within content management systems (CMS).

📝 Enhancement Note: For a UX Copywriter, the portfolio serves as a crucial operational artifact. It's not just about the final copy, but the documented process, the strategic thinking behind it, and the ability to integrate it into a larger product development system. This section emphasizes the need to showcase not just writing skills, but also process awareness and collaborative capabilities.

💵 Compensation & Benefits

Salary Range:

Based on industry benchmarks for a Mid-Level UX Copywriter in Toronto, ON, Canada, the estimated salary range is CAD $70,000 - $95,000 annually. This estimate considers the experience level (2-5 years), the demand for specialized UX writing skills, and the cost of living in a major metropolitan area like Toronto.

Benefits:

• Competitive salary

• Incentive pay

• Banking benefits

• Comprehensive Benefits program

• Defined benefit pension plan

• Employee share purchase plan

• Generous vacation offering

• Wellbeing support resources

Working Hours:

• 37.5 hours per week. The work arrangement is hybrid, with specific on-site and remote work proportions to be discussed during the interview process.

📝 Enhancement Note: The salary range is an estimate based on current market data for similar roles in Toronto. The benefits listed are directly extracted from the provided input, highlighting CIBC's comprehensive package for its employees. The hybrid work arrangement is noted for its flexibility, a key consideration for many operations professionals balancing work and personal life.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Services / Banking. CIBC operates within a highly regulated and competitive financial sector, emphasizing trust, security, and client relationships. Simplii Financial, as a direct-to-consumer digital banking platform, focuses on modernizing banking experiences with a relationship-oriented approach.

Company Size: CIBC is a large, established financial institution with a significant global presence. Its size implies structured processes, opportunities for specialization, and a broad impact.

Founded: CIBC was founded in 1864, bringing a long history of financial expertise and client service, which informs its current strategic direction and operational stability.

Team Structure:

• The UX Copywriter will be part of the Simplii Financial Digital Experience and Design team. This team likely comprises UX/UI designers, researchers, product managers, and other content specialists.

• The reporting structure is expected to be within a digital product development or marketing operations group, with a direct manager overseeing the team's output and individual performance.

Methodology:

• Data Analysis & Insights: Leveraging user behavior data, analytics, and client feedback to inform content decisions and optimize user journeys.

• Workflow Planning & Optimization: Implementing efficient content creation and review processes, ensuring timely delivery and alignment with product roadmaps.

• Automation & Efficiency: Exploring and utilizing tools and systems that streamline content management, version control, and integration into digital platforms.

Company Website: https://www.cibc.com/en/about-cibc.html

📝 Enhancement Note: Understanding CIBC's long-standing reputation in the financial industry, coupled with Simplii's digital-first strategy, is crucial. This context helps operations professionals appreciate the balance between established procedures and innovative digital product development. The emphasis on data, workflow, and efficiency aligns with core operations principles.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a mid-level, requiring demonstrated expertise in UX writing and digital content creation, along with the ability to work independently on projects and collaborate effectively within a team. It involves taking ownership of content deliverables and contributing to the strategic direction of user experience through language.

Reporting Structure: The UX Copywriter will likely report to a Manager or Senior Lead within the Digital Experience and Design team at Simplii Financial. This structure provides guidance while allowing for significant autonomy in content creation and process improvement.

Operations Impact: The UX Copywriter's work directly impacts client satisfaction, user adoption rates of digital platforms, operational efficiency through clear guidance, and brand perception. Effective UX copy reduces customer support inquiries and enhances the overall digital banking experience, contributing to Simplii's growth and client retention.

Growth Opportunities:

• Specialization: Deepen expertise in financial services UX writing, accessibility standards, or content strategy for digital products.

• Leadership: Progress to a Senior UX Copywriter or Content Design Lead role, mentoring junior team members and influencing broader content strategy.

• Cross-functional Mobility: Transition into related roles within Product Management, Digital Marketing Operations, or UX Research, leveraging a strong understanding of user experience and content.

• Skill Development: Opportunities for training in advanced design tools, UX research methodologies, and emerging content technologies.

📝 Enhancement Note: The role offers a clear path for growth within the specialized field of UX writing and content operations, with potential to move into leadership or adjacent operational functions within a large financial institution. The impact on client experience and operational efficiency is a key differentiator for operations-focused candidates.

🌐 Work Environment

Office Type: The role is described as hybrid, indicating a blend of remote work and on-site presence at CIBC's Toronto office. This suggests a modern workspace designed to facilitate both focused individual work and collaborative team activities.

Office Location(s): The primary location is Toronto, specifically at 161 Bay St., 4th Floor. This is a central business district location, likely offering good accessibility via public transportation.

Workspace Context:

• The workspace is likely designed to foster collaboration, with meeting rooms, common areas, and potentially open-plan seating for design and product teams.

• Access to necessary operational tools and technology, including design software (Figma), content management systems, and communication platforms, will be standard.

• Opportunities for direct interaction with UX/UI designers, product managers, and other content creators are integral to the hybrid model, enabling quick feedback loops and knowledge sharing.

Work Schedule: The standard work schedule is 37.5 hours per week. The hybrid nature allows for some flexibility in managing the on-site and remote components, which can be beneficial for operations professionals who need to manage complex workflows and data analysis tasks.

📝 Enhancement Note: The hybrid work environment at a major financial institution like CIBC suggests a structured yet adaptable workplace. For operations roles, understanding the balance between remote flexibility and in-office collaboration is key to assessing how effectively processes can be managed and teams can connect.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio for relevant UX writing experience, design tool proficiency (Figma), and understanding of financial services.

• Skills Assessment/Challenge: Candidates may be asked to complete a UX writing exercise or a case study simulating real-world tasks, focusing on problem-solving, clarity, and adherence to brand voice and accessibility standards.

• Panel Interviews: Discussions with hiring managers, UX/UI designers, product managers, and potentially business stakeholders to assess collaboration skills, strategic thinking, and cultural fit.

• Final Interview: A concluding conversation with senior leadership to discuss overall fit, career aspirations, and the candidate's understanding of Simplii's mission.

Portfolio Review Tips:

• Showcase Process: Clearly articulate your thought process for each piece. Explain the problem, your approach, the constraints, and the outcome.

• Highlight ROI: Where possible, demonstrate the impact of your copy. Did it improve conversion rates, reduce support tickets, or enhance user satisfaction? Use metrics if available.

• Demonstrate Versatility: Include examples across different platforms (web, mobile) and for various product types, showcasing your ability to adapt your tone and style.

• Emphasize Collaboration: Include examples of how you've worked with designers, developers, and researchers, and how your copy integrated into their workflows.

• Focus on Clarity and Conciseness: Ensure your portfolio itself is well-organized, easy to navigate, and free of errors, reflecting your core skills.

Challenge Preparation:

• Understand the Brief: Carefully read and understand the requirements of any writing challenge or case study.

• Prioritize Key Operations: Focus on clarity, conciseness, and user-centricity. Think about how your copy supports business goals and user needs.

• Reference Standards: Be prepared to explain how your proposed copy aligns with brand voice, editorial guidelines, and accessibility principles (WCAG).

• Practice Presentation: If presenting your work, rehearse your explanation, focusing on your process and the rationale behind your content decisions.

📝 Enhancement Note: The interview process for a UX Copywriter involves demonstrating not just writing ability, but also a structured, operations-minded approach to content creation. The portfolio and any writing challenges are key to evaluating this. Candidates should be prepared to articulate their process and its impact.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for integrating copy into design prototypes, collaborating with designers, and visualizing the user experience. Proficiency is a key requirement.

• Content Management Systems (CMS): Familiarity with various CMS platforms used for managing and publishing digital content.

• Version Control Systems: Understanding and utilizing systems for tracking changes, managing revisions, and collaborating on copy decks.

Analytics & Reporting:

• Web Analytics Tools (e.g., Google Analytics): Ability to interpret data to understand user behavior and content performance, informing content optimization.

• User Feedback Platforms: Experience with tools that collect and analyze user feedback to identify areas for content improvement.

CRM & Automation:

• While not a primary focus, an understanding of how UX copy influences user journeys within CRM and automation workflows can be beneficial.

📝 Enhancement Note: The technology stack emphasizes tools critical for digital product development and content operations. Figma's prominence highlights the collaborative nature of the role, where copy is an integral part of the design system. Familiarity with CMS and version control points to the need for process-driven content management.

👥 Team Culture & Values

Operations Values:

• Trust: Upholding client confidentiality and data security in all content and communications.

• Teamwork: Fostering a collaborative environment where diverse perspectives are valued, and cross-functional partnerships are strong.

• Accountability: Taking ownership of content quality, accuracy, and timely delivery, ensuring all deliverables meet high standards.

• Client-Centricity: Placing the needs and experience of the client at the forefront of all content creation and optimization efforts.

• Efficiency: Striving for clear, concise communication that simplifies complex financial information and streamlines user journeys.

Collaboration Style:

• Integrated: Working seamlessly with UX/UI designers, developers, product managers, researchers, and accessibility specialists to ensure a cohesive user experience.

• Feedback-Driven: Actively seeking and providing constructive feedback on copy and design to drive continuous improvement.

• Proactive: Anticipating content needs, potential issues, and opportunities for optimization, contributing to project success from the outset.

📝 Enhancement Note: The stated values of Trust, Teamwork, and Accountability are foundational in the financial services sector and directly applicable to operations roles. The emphasis on client-centricity and efficiency aligns perfectly with the goals of revenue and GTM operations.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Voice with Regulatory Compliance: Ensuring all copy is engaging and on-brand while strictly adhering to financial industry regulations and legal requirements.

• Simplifying Complex Financial Information: Translating intricate banking products and services into clear, accessible language for a broad audience.

• Adapting to Rapid Digital Evolution: Keeping pace with changing user expectations, technological advancements, and Simplii's product roadmap to ensure content remains relevant and effective.

• Managing Stakeholder Expectations: Navigating input from multiple stakeholders with potentially differing priorities to achieve consensus on content.

Learning & Development Opportunities:

• Financial Services UX Specialization: Gaining deep knowledge of digital banking products, user needs, and industry best practices.

• Accessibility Expertise: Becoming an expert in WCAG guidelines and implementing inclusive design principles in content.

• Content Strategy: Developing skills in information architecture, content modeling, and strategic content planning for digital products.

• Advanced Design Tool Proficiency: Mastering features within Figma and potentially exploring other design or prototyping tools.

📝 Enhancement Note: The challenges and growth opportunities for this role highlight the dynamic nature of digital operations within a regulated industry. Success requires not only strong writing skills but also adaptability, strategic thinking, and a commitment to continuous learning.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for developing UX copy for a new feature in a mobile banking app. How do you ensure clarity and adherence to brand voice?" (Focus on your structured approach, research, drafting, and review phases.)

• "How would you approach simplifying a complex financial product description for a general audience? Provide an example." (Demonstrate your ability to translate jargon into user-friendly language.)

Company & Culture Questions:

• "What do you know about Simplii Financial and CIBC's approach to digital banking?" (Research their mission, values, and recent digital initiatives.)

• "How do you see your role contributing to Simplii's goal of building a 'relationship-oriented bank for the modern world'?" (Connect your UX writing skills to client relationships and modern banking.)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each portfolio piece, clearly outline the problem, your role, your process, the solution (your copy), and the outcome or impact.

• Highlight Collaboration: Explain how you worked with designers, researchers, and other stakeholders. Show screenshots of your copy integrated into prototypes.

• Quantify Impact (If Possible): If you have metrics (e.g., improved conversion, reduced error rates), present them clearly. If not, articulate the qualitative benefits your copy provided.

• Be Prepared for Live Exercises: Practice writing short copy snippets or refining existing text under timed conditions, demonstrating your thought process aloud.

📝 Enhancement Note: Interview preparation for this role should focus on demonstrating a blend of creative writing prowess and operational discipline. Candidates should be ready to articulate their processes, showcase their collaborative skills, and explain the strategic impact of their content.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on the CIBC careers portal.

• Portfolio Customization: Tailor your resume and portfolio to highlight specific UX writing projects, especially those involving digital products, financial services, or complex information simplification. Showcase your proficiency with Figma and any experience with WCAG standards.

• Resume Optimization: Ensure your resume clearly articulates your experience in UX writing, content design, and cross-functional collaboration. Use keywords from the job description such as "UX copy decks," "Figma," "WCAG," "brand voice," and "stakeholder management."

• Interview Preparation: Practice answering common UX writing interview questions, focusing on your process, problem-solving abilities, and how you ensure clarity and user-centricity. Be ready to verbally walk through your portfolio pieces and explain your design and content decisions.

• Company Research: Thoroughly research Simplii Financial and CIBC's digital presence, brand voice, and stated values. Understand their target audience and their commitment to a "relationship-oriented bank."

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.