Middleweight Graphic Designer

📍 Job Overview

Job Title: Middleweight Graphic Designer

Company: Soar With Us (Hambi Media Ltd)

Location: Nigeria (Remote)

Job Type: Contractor

Category: Creative & Media / Marketing / Art & Design

Date Posted: January 19, 2026

Experience Level: 2-5 Years

Remote Status: Remote Solely

🚀 Role Summary

• Focus on the creation and optimization of high-production performance ads for D2C e-commerce brands, specifically targeting Meta and TikTok platforms.

• Collaborate closely with the Art Director and design team to develop, execute, and iterate on visually compelling and strategically sound ad creatives.

• Leverage performance data and analytics to continuously refine and enhance creative output, driving engagement and conversion rates.

• Contribute to internal marketing efforts by developing presentations, pitch decks, and reports that support the agency's brand development and strategic goals.

• Maintain and evolve the agency's visual identity, ensuring consistency with strategic objectives and industry best practices in performance marketing creative.

📝 Enhancement Note: The role is explicitly a B2B contract position requiring adherence to a UK work schedule, indicating a need for candidates comfortable with asynchronous collaboration and specific time zone coverage. The focus on "performance ads" and "high-converting creatives" strongly suggests this role is within a Revenue Operations or Go-To-Market (GTM) support function, rather than traditional pure design.

📈 Primary Responsibilities

• Design and edit high-production performance ad creatives for D2C e-commerce brands, with a strong emphasis on Meta and TikTok platforms.

• Collaborate with the Art Director and internal design team to conceptualize, execute, and iterate on ad designs that align with client brand strategies and performance objectives.

• Analyze performance data from ad campaigns to identify trends, insights, and areas for creative improvement, translating these into actionable design adjustments.

• Support internal marketing initiatives by creating visual assets for presentations, pitch decks, and reports, ensuring alignment with the agency's brand and strategic goals.

• Maintain and uphold the agency's visual identity across all creative outputs, ensuring brand consistency and strategic alignment.

• Present design concepts and refined work to stakeholders, effectively interpreting feedback and incorporating analytics-driven insights.

• Stay abreast of emerging design trends, performance marketing strategies, and platform best practices to ensure creative output remains competitive and effective.

📝 Enhancement Note: While the title is "Graphic Designer," the responsibilities are heavily skewed towards performance marketing and data-driven creative optimization, aligning with a GTM operations function focused on creative effectiveness for paid media. The emphasis on "high-converting ad creatives" and "performance data" indicates that the core function is to drive measurable business outcomes through design.

🎓 Skills & Qualifications

Education: A degree in Graphic Design or a related field is considered a plus but not essential.

Experience: 2+ years of experience in graphic design, with a specific focus on ad creatives and performance marketing.

Required Skills:

• Proven track record of designing high-converting ad creatives for D2C e-commerce brands.

• Strong understanding of performance marketing principles and what drives engagement and conversion in digital advertising.

• Proficiency in Adobe Creative Suite (Photoshop, Illustrator) or Figma.

• A strong portfolio demonstrating digital ad work and performance-driven design.

• Excellent communication skills, with the ability to confidently present ideas, interpret briefs, and engage with clients.

• Ability to manage multiple projects under pressure and meet tight deadlines consistently.

• High attention to detail and a commitment to delivering polished, high-quality work.

Preferred Skills:

• Experience with video editing software for ad creative production.

• Familiarity with A/B testing methodologies for creative optimization.

• Understanding of UGC (User Generated Content) principles in performance marketing.

• Experience working with UK-based agencies or clients.

📝 Enhancement Note: The emphasis on a "strong portfolio demonstrating digital ad work and performance-driven design" is critical. Candidates should curate their portfolios to highlight case studies where their creative work directly contributed to measurable performance improvements (e.g., increased CTR, higher conversion rates, lower CPA) for e-commerce brands.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated selection of digital ad creatives for D2C e-commerce brands, showcasing a range of formats and platforms (e.g., Meta Feed Ads, Stories, TikTok Ads).

• Case studies that detail the objective, your creative process, the challenges faced, and the quantifiable performance improvements achieved (e.g., metrics like CTR, Conversion Rate, CPA, ROAS).

• Examples demonstrating an understanding of performance marketing principles and how design decisions were influenced by data and client goals.

Process Documentation:

• Demonstrations of how you iterate on designs based on performance feedback and A/B testing results.

• Examples of workflow management for handling multiple client projects with tight deadlines.

• Evidence of how you translate client briefs and performance data into effective creative strategies.

📝 Enhancement Note: The portfolio is the most crucial element for this role, serving as the primary evidence of a candidate's ability to deliver "high-converting" and "performance-driven" designs. Candidates should prioritize showcasing results and the strategic thinking behind their creative choices.

💵 Compensation & Benefits

Salary Range: $1200 - $1600 USD per month, commensurate with experience and skill level.

Benefits:

• Bonus incentives tied to performance and company success.

• Annual salary reviews to ensure competitive compensation.

• Structured training and development programs tailored to individual growth.

• Extra holiday: Birthday off as a paid day.

• Opportunity to build a portfolio with ads for industry-leading e-commerce brands.

• Work with a world-class, high-performance team in a creative, global environment.

Working Hours: Full-time contractor role requiring adherence to UK work schedules: 4 PM - 1:30 AM or 3 PM - 12:30 AM (GMT/GMT+1), depending on the day. This equates to approximately 40 hours per week.

📝 Enhancement Note: The salary range is provided in USD, but the work schedule is UK-based. Candidates in Nigeria should consider the exchange rate and cost of living relative to this USD range. The "UK Schedule" is a critical factor for time zone alignment and daily workflow.

🎯 Team & Company Context

🏢 Company Culture

Industry: Performance Creative Agency, E-commerce Marketing, Digital Advertising.

Company Size: 40+ employees, indicating a dynamic and growing team.

Founded: Hambi Media Ltd is a fast-growing agency. Founded in the UK, it has established itself as a leader in performance creative for e-commerce brands.

Team Structure:

• The role reports to an Art Director, indicating a clear creative hierarchy and guidance structure.

• Collaboration is expected with the broader design team and potentially client-facing account managers.

Methodology:

• Data-driven approach to creative development and optimization.

• Focus on performance marketing metrics (e.g., ad spend, conversion rates, ROAS).

• Emphasis on rapid iteration and continuous improvement based on campaign results.

• Integrated services including design, production, strategy, and UGC content.

Company Website: soarwithus.co

📝 Enhancement Note: The company culture is described as "high-performance" and "fast-paced," with a strong emphasis on results and client success in the competitive e-commerce marketing landscape. Candidates should be prepared for a demanding but rewarding environment where data and effectiveness are paramount.

📈 Career & Growth Analysis

Operations Career Level: Middleweight Graphic Designer. This level suggests a solid foundation in design principles and a growing specialization in performance marketing creative, with the capacity for independent work and client interaction.

Reporting Structure: Reports directly to the Art Director, indicating a direct line of mentorship and feedback within the creative department.

Operations Impact: The role's impact is directly tied to the effectiveness of paid advertising campaigns for D2C brands. By creating high-converting creatives, the designer contributes significantly to client revenue growth, customer acquisition, and overall ROI on ad spend. This is a direct contribution to the GTM strategy's success.

Growth Opportunities:

• Fast-growing agency environment offering significant career progression opportunities within performance creative.

• Structured training and development programs tailored to enhance skills in performance marketing design and creative strategy.

• Potential to specialize further in areas like video ad creative, platform-specific optimization (Meta, TikTok), or creative strategy leadership.

• Opportunity to work with a diverse portfolio of leading e-commerce brands, building a robust professional network and reputation.

📝 Enhancement Note: The "fast-growing agency" and "real career progression opportunities" suggest that this role is not just a job but a potential stepping stone for individuals looking to build a career in performance marketing creative and GTM operations.

🌐 Work Environment

Office Type: Fully Remote. The company operates as a distributed team with a focus on asynchronous work and digital collaboration tools.

Office Location(s): While the company is UK-based and the schedule is UK-based, the role is open to candidates in Nigeria, highlighting a global talent acquisition strategy.

Workspace Context:

• A highly collaborative digital environment, necessitating strong communication via platforms like Slack, email, and video conferencing.

• Access to industry-standard design and project management software is expected.

• The remote setup requires self-discipline, proactive communication, and the ability to manage one's own work schedule effectively within the defined UK hours.

Work Schedule: Adherence to UK working hours (4 PM - 1:30 AM or 3 PM - 12:30 AM GMT/GMT+1) is mandatory. This requires adaptability for candidates in different time zones to ensure real-time collaboration during critical periods.

📝 Enhancement Note: The remote nature combined with a specific UK work schedule is a key characteristic. Candidates must be comfortable with this arrangement, which may involve working unconventional hours relative to their local time zone.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and portfolio to assess basic qualifications and creative output.

• Portfolio Deep Dive: A dedicated session with the Art Director or a senior designer to discuss specific portfolio pieces, creative process, and performance-driven decision-making.

• Skills Assessment/Practical Test: Potentially a small design challenge or task simulating a real-world scenario to evaluate practical skills and problem-solving abilities within performance marketing constraints.

• Cultural Fit Interview: Discussion to assess alignment with the agency's high-performance, collaborative, and results-oriented culture.

• Final Interview: May involve a discussion with a hiring manager or leadership team to confirm fit and discuss offer details.

Portfolio Review Tips:

• Highlight Performance: For each piece, clearly articulate the objective, your creative strategy, and the measurable results achieved. Use specific metrics where possible.

• Showcase Process: Explain your thought process, how you interpreted briefs, and how data influenced your design decisions.

• Demonstrate Versatility: Include a range of ad formats and styles that demonstrate adaptability to different D2C brands and campaign goals.

• Clarity and Conciseness: Ensure your portfolio is well-organized, easy to navigate, and each project description is concise and impactful.

• Tailor to the Role: Emphasize work relevant to performance marketing, e-commerce, and direct-response advertising.

Challenge Preparation:

• Be prepared to discuss how you would approach designing ads for a hypothetical D2C brand based on provided performance goals.

• Practice articulating your design decisions in terms of their potential impact on key performance indicators (KPIs).

• Understand current trends in Meta and TikTok advertising creative.

📝 Enhancement Note: The portfolio is paramount. Candidates should be ready to dissect their work, explaining the "why" behind their design choices and linking them directly to performance outcomes.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency in Photoshop and Illustrator for creating and editing ad graphics.

• Figma: Highly valued as an alternative or complementary tool for collaborative design and prototyping.

• Video Editing Software: Potentially Adobe Premiere Pro or similar, if video ad creation is part of the scope.

Analytics & Reporting:

• Familiarity with interpreting data from ad platforms (Meta Ads Manager, TikTok Ads Manager) to inform design decisions.

CRM & Automation:

• While not a direct CRM role, understanding how creative assets feed into broader marketing automation and campaign management workflows is beneficial.

📝 Enhancement Note: Proficiency in core design tools is non-negotiable. The ability to interpret and act on performance data is what elevates a candidate for this performance marketing-focused role.

👥 Team Culture & Values

Operations Values:

• Performance Driven: A relentless focus on achieving measurable results and driving client success through effective creative.

• Data-Informed: Decisions are guided by analytics, performance data, and strategic insights.

• Collaborative: Working effectively within a team, sharing knowledge, and supporting colleagues to achieve common goals.

• Agile & Adaptable: Thriving in a fast-paced environment, quickly adapting to new trends, platforms, and client needs.

• Excellence: A commitment to high-quality work, attention to detail, and exceeding expectations.

Collaboration Style:

• Primarily digital and asynchronous, requiring clear, concise, and proactive communication.

• Openness to feedback and iterative design processes.

• Team members are expected to contribute actively to discussions and problem-solving.

📝 Enhancement Note: The company culture is geared towards high achievers who are motivated by results and enjoy working in a dynamic, growth-oriented environment. A "can-do" attitude and a proactive approach are highly valued.

⚡ Challenges & Growth Opportunities

Challenges:

• Adapting to UK Schedule: Working non-traditional hours relative to local time in Nigeria, requiring strong self-management and discipline.

• High-Performance Demands: Meeting the rigorous expectations of a fast-growing performance creative agency focused on delivering significant ROI for clients.

• Rapidly Evolving Landscape: Staying current with constant changes in digital marketing platforms, algorithms, and creative trends.

• Balancing Creativity with Data: Effectively merging artistic vision with the objective requirements of performance metrics.

Learning & Development Opportunities:

• Specialized Training: Access to structured development programs focused on performance marketing creative, platform-specific best practices (Meta, TikTok), and advanced design techniques for conversion optimization.

• Industry Exposure: Working with a diverse portfolio of leading e-commerce brands provides invaluable experience and exposure to different market strategies.

• Mentorship: Opportunities to learn from experienced Art Directors and senior members of a high-performance team.

• Skill Expansion: Potential to develop skills in areas like video editing, motion graphics, or creative strategy, depending on career aspirations and agency needs.

📝 Enhancement Note: This role offers significant opportunities for individuals looking to specialize in the high-demand field of performance marketing creative, a critical component of GTM operations.

💡 Interview Preparation

Strategy Questions:

• "Describe a time your design directly led to a significant improvement in ad performance. What was your process, and what were the results?"

• "How do you stay updated on the latest trends in digital advertising creative and performance marketing?"

• "Imagine we need to create ads for a new e-commerce brand selling sustainable skincare. What would be your initial approach to designing high-converting creatives for Meta?"

Company & Culture Questions:

• "What attracts you to Hambi Media Ltd and our focus on performance creative?"

• "How do you handle tight deadlines and a fast-paced work environment?"

• "Describe your ideal collaboration style within a remote team."

Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly state the client, the objective, your role, the challenges, your creative solution, and the measurable impact.

• Quantify Success: Use numbers and data to demonstrate the effectiveness of your designs.

• Explain Your "Why": Be ready to articulate the strategic thinking behind your design choices, linking them to performance goals.

• Showcase Adaptability: Demonstrate your ability to adapt your style to different brands and campaign objectives.

📝 Enhancement Note: Be prepared to speak extensively about your portfolio. The interview will likely probe deeply into your understanding of performance marketing and how your design skills contribute to tangible business outcomes.

📌 Application Steps

To apply for this Middleweight Graphic Designer position:

• Submit your application via the provided link on Workable.

• Portfolio Customization: Ensure your portfolio is easily accessible and highlights your strongest work in performance ad creative for e-commerce brands, with clear case studies demonstrating results.

• Resume Optimization: Tailor your resume to emphasize your experience in graphic design for performance marketing, digital ads, and your proficiency with relevant software tools. Highlight achievements using keywords like "high-converting," "performance-driven," "ROI," and "engagement."

• Interview Preparation: Practice articulating your design process and performance impact using STAR method (Situation, Task, Action, Result) for potential behavioral questions. Be ready to discuss your portfolio in detail and your understanding of the UK work schedule.

• Company Research: Familiarize yourself with Hambi Media Ltd's work, client portfolio, and their position in the performance creative agency space. Understand the core values of a high-performance, data-driven agency.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.