Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Makro PRO

Location: Bangkok, Thailand

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing

Date Posted: January 20, 2026

Experience Level: 2-5 Years

Remote Status: On-site

🚀 Role Summary

• Responsible for the creation and adaptation of digital visuals for e-commerce campaigns and promotions, ensuring brand consistency and platform optimization.

• Executes high-quality digital asset design, including homepage banners, Flexi pages, and campaign visuals, with a keen eye for promotional layout composition and typography.

• Collaborates cross-functionally with teammates and related departments to ensure seamless project alignment and timely delivery of creative assets.

• Stays abreast of emerging design trends and tools to continuously enhance creative output and maintain a competitive edge in digital design.

📝 Enhancement Note: While this role is for a Graphic Designer, the emphasis on e-commerce, campaign visuals, and digital asset optimization suggests a strong connection to Go-To-Market (GTM) strategies, particularly within digital marketing operations. The requirement for Figma capabilities, including prototyping and component systems, points towards a need for efficiency and scalability in design workflows, common in operations-focused environments.

📈 Primary Responsibilities

• Design and deliver high-quality digital assets such as homepage banners, Flexi pages, and campaign visuals for e-commerce promotions, ensuring adherence to brand guidelines.

• Apply a strong understanding of promotional layout composition and typography design to ensure visual clarity and brand appeal across all digital touchpoints.

• Incorporate solid knowledge of marketing promotions and compliance standards into artwork, ensuring all designs effectively highlight key selling points.

• Maintain brand consistency by rigorously adhering to established identity guidelines, including logo usage, typography, and color palettes across all creative outputs.

• Ensure timely delivery of final design files that meet all required specifications for various online platform uploads, optimizing for different digital channels.

• Work closely with marketing, product, and e-commerce teams to ensure smooth coordination and project alignment on all creative initiatives.

• Communicate effectively within the design and marketing teams to clarify briefs, share progress updates, and proactively resolve design-related issues.

• Support ongoing creative requests and ensure all deliverables meet internal timelines and quality standards, demonstrating a commitment to operational excellence.

• Continuously research and stay updated with the latest design trends, emerging digital tools, and e-commerce best practices to enhance creative output and efficiency.

📝 Enhancement Note: The responsibilities highlight a need for not just creative execution but also an understanding of operational constraints and marketing objectives. The emphasis on "timely delivery," "platform optimization," and "compliance standards" indicates that this role operates within a structured GTM framework, requiring efficient workflow management and a results-oriented approach.

🎓 Skills & Qualifications

Education: Bachelor’s degree in Graphic Design, Visual Communication, Digital Media, or a closely related field.

Experience: Minimum of 3 years of professional experience in digital graphic design, with at least 1 year specifically within an e-commerce environment.

Required Skills:

• Proficiency in Adobe Creative Suite: Expert-level skills in Photoshop and Illustrator for creating and editing digital assets.

• Figma Expertise: Advanced capabilities in Figma, including prototyping, component systems, and collaborative design workflows.

• E-commerce Design: Proven experience designing for online retail, including banners, landing pages, and product modules.

• Typography & Visual Composition: Strong understanding of design principles, visual composition, color balance, and typography to create impactful visuals.

• Brand Guideline Adherence: Demonstrated ability to consistently apply and maintain brand identity guidelines across all creative work.

• Marketing Promotions Knowledge: Understanding of marketing principles and how to translate promotional objectives into effective visual designs.

• Collaboration & Communication: Ability to work effectively in a team environment and communicate design ideas and project status clearly.

• Project Management: Capacity to manage multiple projects simultaneously in a fast-paced, campaign-driven setting, ensuring deadlines are met.

Preferred Skills:

• Experience with A/B testing visual elements for e-commerce campaigns.

• Familiarity with content management systems (CMS) for digital asset deployment.

• Basic understanding of UI/UX principles as they apply to e-commerce.

• Experience in motion graphics or basic animation for digital ads.

📝 Enhancement Note: The emphasis on Figma capabilities, including prototyping and component systems, suggests a move towards standardized design operations and efficiency. This is a key skill for roles focused on scaling design output and maintaining consistency, critical in a fast-paced e-commerce environment.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• E-commerce Campaign Showcase: A portfolio section dedicated to e-commerce campaigns, clearly demonstrating the design process from brief to final asset, including specific examples of homepage banners, promotional modules, and landing pages.

• Brand Consistency Examples: Visual evidence of ability to maintain strict brand guidelines across diverse digital assets and campaign types.

• Figma Proficiency Demonstration: Showcase of work created in Figma, highlighting the use of component systems, prototyping, and collaborative workflow features.

• Process Optimization Case Studies: Include 1-2 case studies detailing how design choices or workflow improvements led to measurable outcomes (e.g., increased click-through rates, improved conversion, enhanced user engagement).

Process Documentation:

• Workflow Design: Examples of how you have mapped out or improved design workflows, particularly for campaign-driven environments, to ensure efficiency and timely delivery.

• System Implementation: Any experience or understanding of how design assets are implemented within e-commerce platforms or digital asset management (DAM) systems.

• Performance Analysis: Evidence of how design performance was measured and utilized for iterative improvements, even if indirectly through collaboration with analytics teams.

📝 Enhancement Note: For a graphic design role integrated into GTM and operations, a portfolio should go beyond aesthetics. It needs to demonstrate an understanding of efficiency, scalability, and impact. Highlighting Figma's component systems and workflow features is crucial, as it speaks to operationalizing design.

💵 Compensation & Benefits

Salary Range: Based on the experience level (2-5 years), location in Bangkok, Thailand, and industry standards for Graphic Designers in e-commerce, a competitive annual salary range would likely fall between ฿450,000 - ฿750,000 THB.

Benefits:

• Health Insurance: Comprehensive medical coverage for employees and potentially dependents.

• Paid Time Off: Generous annual leave, sick leave, and public holiday entitlements.

• Professional Development: Opportunities for training in new design software, e-commerce trends, and workshops related to digital marketing.

• Employee Discounts: Potential for discounts on Makro PRO products and services.

• Work-Life Balance Initiatives: Programs or policies designed to promote a healthy balance between work and personal life.

• Performance Bonuses: Potential for bonuses tied to individual performance and company success, particularly related to campaign effectiveness.

Working Hours: Standard full-time working hours are typically 40 hours per week, often with a Monday-Friday schedule from approximately 9:00 AM to 6:00 PM, with potential for flexibility depending on project deadlines and campaign needs.

📝 Enhancement Note: The salary range is an estimate based on general market data for Graphic Designers with 2-5 years of experience in Bangkok, Thailand. Actual compensation can vary based on specific skills, portfolio strength, and the company's compensation philosophy.

🎯 Team & Company Context

🏢 Company Culture

Industry: Retail (E-commerce focus within a broader retail organization)

Company Size: Makro PRO is part of a larger conglomerate (Siam Makro Public Company Limited), suggesting a robust corporate structure with significant resources, while Makro PRO itself likely operates with agility in the digital space. This implies a blend of established corporate processes and a dynamic, fast-paced digital environment.

Founded: Siam Makro Public Company Limited was founded in 1988, indicating a long-standing presence and stability in the retail sector, with Makro PRO representing its modern e-commerce evolution.

Team Structure:

• The Graphic Designer will likely be part of a larger Marketing or Digital team.

• This team will include specialists in areas such as digital marketing, content creation, campaign management, and potentially e-commerce operations.

Methodology:

• Data-Informed Creativity: Design decisions are expected to be informed by e-commerce performance data, campaign objectives, and user engagement metrics.

• Agile Campaign Execution: The team likely operates with agile methodologies to respond quickly to market trends and promotional opportunities, requiring efficient design turnaround times.

• Brand-Centric Approach: A strong emphasis on maintaining brand integrity and consistency across all digital touchpoints to build and reinforce brand identity.

Company Website: https://www.makro.pro/

📝 Enhancement Note: Understanding that Makro PRO is an e-commerce arm of a larger retail entity is crucial. This suggests a need for designers who can balance creative execution with corporate brand standards and operational efficiency common in large retail organizations.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Graphic Designer, with 3+ years of experience required. It involves executing creative strategies and contributing to the operational efficiency of digital campaigns. The focus on e-commerce and platform optimization indicates a pathway towards specialized digital marketing operations or senior design roles within e-commerce.

Reporting Structure: The Graphic Designer will likely report to a Marketing Manager, Digital Marketing Lead, or a Creative Director within the Makro PRO team. This structure provides guidance and oversight while allowing for independent execution of design tasks.

Operations Impact: The Graphic Designer's work directly impacts the effectiveness of e-commerce campaigns by creating visually appealing and persuasive assets that drive customer engagement, conversion rates, and ultimately, revenue. Optimized visuals contribute to a better user experience and brand perception, which are critical operational outcomes for an online business.

Growth Opportunities:

• Senior Graphic Designer: Progression to a senior role with greater creative autonomy, mentorship responsibilities, and involvement in strategic design planning for larger campaigns.

• E-commerce Design Specialist: Specialization in UX/UI design for e-commerce platforms, focusing on optimizing the customer journey and conversion funnels through design.

• Digital Marketing Operations: Transition into a role focused on the operational aspects of digital marketing, such as managing digital asset workflows, optimizing campaign deployment processes, or managing marketing technology tools.

• Creative Team Lead: Potential to lead a small team of designers, overseeing creative projects and ensuring alignment with GTM objectives.

📝 Enhancement Note: The growth opportunities highlight how design skills in an e-commerce operations context can lead to specialized roles within marketing technology, campaign operations, or leadership positions, emphasizing the strategic value of design.

🌐 Work Environment

Office Type: Makro PRO likely operates within a modern office environment, potentially co-located with other departments of Siam Makro Public Company Limited or in a dedicated digital hub. The environment would support collaboration and focused work.

Office Location(s): Bangkok, Thailand, offering access to a vibrant business ecosystem and a large talent pool. The specific office location would be within a commercial district, likely with good public transport links.

Workspace Context:

• Collaborative Spaces: Access to meeting rooms and common areas designed for team collaboration, brainstorming sessions, and cross-functional project discussions.

• Technology Infrastructure: Equipped with high-performance workstations, reliable internet access, and necessary software licenses for Adobe Creative Suite and Figma.

• Team Interaction: Opportunities for regular interaction with marketing, e-commerce, and other creative professionals, fostering a dynamic and supportive work atmosphere.

Work Schedule: The standard work schedule is typically Monday to Friday, 9:00 AM to 6:00 PM. However, given the campaign-driven nature of e-commerce, there may be occasional requirements to adjust hours or work on weekends to meet critical campaign launch deadlines, reflecting the operational demands of the GTM cycle.

📝 Enhancement Note: The on-site work arrangement in Bangkok implies a need for designers who thrive in a collaborative, in-person setting, which can be beneficial for rapid iteration and team synergy in fast-paced GTM operations.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and creative output.

• Technical Interview / Portfolio Review: A deeper dive into your portfolio, discussing specific projects, creative process, and proficiency in tools like Adobe Creative Suite and Figma. Be prepared to articulate your design choices, problem-solving strategies, and understanding of e-commerce objectives.

• Skills Assessment: Potentially a short design challenge or a case study presentation to evaluate your ability to respond to briefs and execute designs under typical campaign constraints.

• Team/Manager Interview: A discussion about your experience, work style, collaboration skills, and how you fit within the Makro PRO team culture.

Portfolio Review Tips:

• Curate for E-commerce: Prioritize showcasing your strongest e-commerce-related projects. Clearly label each piece with the objective, your role, the tools used, and the outcome.

• Demonstrate Figma Mastery: Include examples that highlight your use of Figma's advanced features like component libraries, auto-layout, and prototyping. Explain how these features contribute to efficiency and consistency.

• Showcase Process, Not Just Polish: For key projects, briefly outline your design process, from understanding the brief to iterating on concepts and finalizing assets. This demonstrates strategic thinking and problem-solving.

• Highlight Brand Adherence: Include projects where you successfully navigated and applied complex brand guidelines, demonstrating your attention to detail and professionalism.

• Quantify Impact (If Possible): If you have data on the performance of your designs (e.g., increased CTR, conversion rates), be ready to share it. Even anecdotal evidence of how your design contributed to a campaign's success is valuable.

Challenge Preparation:

• Understand the Brief: If given a design challenge, thoroughly read and understand the brief. Ask clarifying questions if needed.

• Focus on E-commerce Relevance: Tailor your solution to the specific needs of an e-commerce platform and campaign objectives.

• Showcase Efficiency: Demonstrate how you can deliver quality designs efficiently, perhaps by using reusable components or streamlined workflows in Figma.

• Articulate Your Decisions: Be prepared to explain the rationale behind your design choices, connecting them to the campaign goals and target audience.

📝 Enhancement Note: The application process emphasizes practical skills and a portfolio that reflects an understanding of e-commerce operations. Highlighting Figma's role in efficiency and scalability will be key.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for detailed image editing, vector graphics creation, and layout design. Proficiency in Photoshop and Illustrator is a must.

• Figma: A critical tool for modern digital design, especially for collaborative workflows, prototyping, and building design systems. Advanced skills in component creation, auto-layout, and prototyping are expected.

Analytics & Reporting:

CRM & Automation:

• No direct CRM or automation tools are listed as primary requirements, but an understanding of how digital assets are deployed through marketing automation platforms or content management systems for e-commerce is advantageous.

📝 Enhancement Note: The explicit mention of Figma, including prototyping and component systems, points to a need for designers who can contribute to efficient, scalable design operations and potentially help build or maintain design systems.

👥 Team Culture & Values

Operations Values:

• Efficiency & Timeliness: A strong emphasis on delivering high-quality work on schedule, understanding that campaign timelines are critical for GTM success.

• Brand Integrity: A deep respect for and commitment to upholding the company's brand guidelines and visual identity across all creative outputs.

• Collaboration & Communication: A culture that values open communication, teamwork, and mutual support to achieve shared project goals.

• Data-Informed Decisions: An appreciation for how design impacts business metrics, with a willingness to learn from performance data and adapt designs accordingly.

• Continuous Improvement: A mindset geared towards staying updated with design trends and exploring new tools and techniques to enhance creative output and workflow efficiency.

Collaboration Style:

• Cross-Functional Integration: Expected to work closely with marketing, e-commerce, and potentially product teams, requiring clear communication and an understanding of diverse perspectives.

• Feedback-Driven: An open attitude towards receiving and providing constructive feedback to improve designs and processes.

• Proactive Support: Willingness to support teammates and other departments with creative needs, fostering a culture of mutual assistance.

📝 Enhancement Note: The values emphasize efficiency and brand integrity, aligning with the operational demands of e-commerce marketing. A collaborative style is essential for integrating design into broader GTM strategies.

⚡ Challenges & Growth Opportunities

Challenges:

• Fast-Paced Campaign Cycles: The need to consistently produce high-quality visuals under tight deadlines for frequent e-commerce promotions.

• Balancing Creativity with Brand Constraints: Maintaining creative flair while strictly adhering to established brand guidelines and platform-specific requirements.

• Evolving Digital Trends: Keeping pace with rapid changes in digital design, e-commerce platforms, and consumer behavior to ensure designs remain relevant and effective.

• Cross-Functional Alignment: Effectively translating the needs and feedback from various stakeholders (marketing, sales, product) into compelling visual designs.

Learning & Development Opportunities:

• Advanced Figma Training: Opportunities to deepen expertise in Figma, including advanced prototyping, animation, and design system management.

• E-commerce Design Best Practices: Learning about conversion rate optimization (CRO) through design, user experience (UX) principles for online retail, and emerging e-commerce visual trends.

• Digital Marketing Fundamentals: Gaining a better understanding of digital marketing strategies, campaign planning, and performance analytics to inform design work.

• Industry Conferences & Workshops: Potential to attend relevant design or e-commerce industry events to stay current and network.

📝 Enhancement Note: The challenges and growth opportunities are framed around the operational demands of e-commerce marketing, emphasizing continuous learning and adaptation within a dynamic digital landscape.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for designing a homepage banner for an e-commerce promotion. How would you ensure it aligns with brand guidelines and drives conversions?" (Focus on your workflow, understanding of e-commerce goals, and brand adherence.)

• "How do you stay updated on design trends, especially within the e-commerce and digital marketing space?" (Showcase your proactive learning and industry awareness.)

Company & Culture Questions:

• "What do you know about Makro PRO and our approach to e-commerce?" (Research the company website, recent campaigns, and their market position.)

• "How do you see your design skills contributing to the success of our e-commerce campaigns?" (Connect your abilities to their business objectives.)

Portfolio Presentation Strategy:

• Structure for Impact: Organize your portfolio logically, perhaps by project type (e.g., E-commerce Campaigns, Brand Assets) or by showcasing your strongest pieces first.

• Tell a Story: For each project, explain the objective, your role, the challenges, your design process, the tools used (especially Figma), and the results or impact.

• Highlight Figma Capabilities: Explicitly point out how you used Figma's features (components, prototyping) to improve efficiency, consistency, or user experience.

• Be Ready for Design Challenges: Prepare to discuss your approach to hypothetical design briefs relevant to e-commerce promotions.

• Quantify Success: If possible, share metrics related to your designs' performance. If not, articulate how your design choices were intended to achieve specific business goals.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just creative talent but also an understanding of e-commerce operations, efficiency through tools like Figma, and the ability to contribute to measurable business outcomes.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the Workable application link provided.

• Portfolio Customization: Tailor your portfolio to prominently feature your e-commerce design experience. Highlight projects that demonstrate your proficiency in Adobe Creative Suite and Figma, emphasizing your ability to create engaging digital assets for online promotions. Include examples showcasing your understanding of brand guidelines and visual composition.

• Resume Optimization: Ensure your resume clearly articulates your years of experience in digital graphic design, specifically mentioning your e-commerce background. Use keywords from the job description, such as "e-commerce campaigns," "digital assets," "Adobe Creative Suite," "Figma," "typography," and "visual composition." Quantify achievements where possible.

• Interview Preparation: Practice discussing your portfolio projects, focusing on your design process, problem-solving skills, and how your work contributes to business objectives. Be ready to articulate your experience with Figma's advanced features and your understanding of marketing promotions and brand consistency.

• Company Research: Thoroughly research Makro PRO, its parent company Siam Makro, and their current e-commerce initiatives. Understand their brand aesthetic and recent campaigns to demonstrate your interest and ability to align with their visual strategy.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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