Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: hello82

Location: Los Angeles, California

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing

Date Posted: January 13, 2026

Experience Level: Mid-Level (1-3 years)

Remote Status: On-site

🚀 Role Summary

• Develop and execute creative visual concepts for social media, digital campaigns, and online branding assets, with a focus on K-Pop culture and visual trends.

• Design engaging SNS graphics, motion graphics, and short-form video content optimized for various digital platforms, ensuring brand alignment and cohesive storytelling.

• Collaborate closely with art direction, marketing, and production teams to translate campaign strategies into visually compelling designs that enhance engagement.

• Produce high-quality animated visuals for promotions and performance highlights, maintaining consistency across all visual outputs while tailoring to specific artist or campaign aesthetics.

📝 Enhancement Note: This role is specifically tailored for a Graphic Designer with a strong understanding of K-Pop culture and visual aesthetics, indicating a niche focus within the entertainment or media industry. The emphasis on social media, digital campaigns, and motion graphics suggests a need for dynamic, trend-aware design skills.

📈 Primary Responsibilities

• Conceptualize and execute visually stunning designs for social media posts, Stories, Reels, and other digital content to maximize audience engagement.

• Create compelling graphics for digital advertising campaigns, promotional materials, and website assets that align with brand guidelines and campaign objectives.

• Develop and animate motion graphics for intros, outros, social media teasers, lyric videos, and performance highlights, ensuring a polished and professional look.

• Design short-form video content, including editing and adding visual effects, to support marketing initiatives and artist promotions.

• Collaborate with cross-functional teams, including marketing, social media managers, and content creators, to brainstorm ideas and ensure visual consistency across all touchpoints.

• Stay abreast of the latest design trends, K-Pop visual aesthetics, and social media platform best practices to inform creative output.

• Manage multiple design projects simultaneously, from initial concept through final delivery, adhering to project timelines and deadlines.

• Maintain and organize design assets, ensuring proper file management and version control.

📝 Enhancement Note: The responsibilities highlight a hands-on role requiring proficiency in both static and motion graphics design, with a significant emphasis on social media and digital campaign execution within the K-Pop context. The need to tailor designs for specific artists/campaigns implies a requirement for adaptability and creative interpretation.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Fine Arts, Digital Media, or a related field is typically expected for roles requiring 1-3 years of professional experience.

Experience: 1–3 years of professional experience in graphic design, preferably within an agency or in-house creative team environment, with a demonstrated ability to produce high-quality visual assets.

Required Skills:

• Graphic Design: Proven expertise in creating visually appealing graphics for digital platforms.

• Adobe Creative Suite Proficiency: Mastery of Photoshop, Illustrator, and After Effects is essential for design creation and motion graphics.

• K-Pop Culture & Aesthetics: Deep understanding of K-Pop visual trends, fan culture, and design sensitivities.

• Social Media Design: Experience designing engaging content specifically for platforms like Instagram, TikTok, Twitter, and YouTube.

• Motion Graphics: Ability to create animated graphics, text animations, and dynamic visual elements.

• Video Content Creation: Basic skills in video editing and incorporating graphics into short-form video.

• Brand Alignment: Capability to maintain brand consistency while adapting designs to unique artist identities.

• Attention to Detail: Meticulous approach to design, ensuring accuracy in typography, color, and composition.

• Communication Skills: Excellent verbal and written communication for collaborating with teams and receiving feedback.

• Project Management: Ability to manage multiple projects, prioritize tasks, and meet deadlines effectively in a fast-paced environment.

Preferred Skills:

• Advanced Motion Graphics: Experience with more complex animation techniques and visual effects.

• 3D Design Software: Familiarity with software like Cinema 4D or Blender.

• Korean Language Skills: Proficiency in Korean is a plus for deeper cultural understanding and communication.

📝 Enhancement Note: The emphasis on Adobe Creative Suite, particularly After Effects, points to a need for motion graphics expertise. The requirement for "deep interest in and understanding of K-Pop culture" is a critical differentiator, suggesting candidates should be able to demonstrate this through their portfolio and interview discussions.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Visual Versatility: Showcase a range of design projects demonstrating adaptability across different styles, themes, and platforms relevant to digital media and entertainment.

• K-Pop Relevance: Include examples that specifically illustrate your understanding and application of K-Pop aesthetics, fan engagement strategies, and visual trends.

• Motion Graphics Showcase: A dedicated section or clear examples of motion graphics, animated logos, social media animations, and short video edits.

• Campaign Integration: Examples of how your designs have contributed to the success of digital campaigns or brand initiatives.

• Process Documentation (Implicit): While not explicitly stated, be prepared to discuss your design process, from conceptualization and client brief understanding to execution and iteration.

Process Documentation:

• Workflow Design: Be ready to articulate your design workflow, including how you approach a new project, gather inspiration, sketch concepts, and refine designs based on feedback.

• Tool Utilization: Demonstrate how you leverage Adobe Creative Suite (Photoshop, Illustrator, After Effects) efficiently to achieve desired visual outcomes.

• Collaboration & Feedback: Explain how you incorporate feedback from art directors, marketing teams, and other stakeholders to iterate on designs and achieve project goals.

📝 Enhancement Note: The portfolio is paramount for this role. It should not only display technical design skills but also a genuine passion for and understanding of K-Pop culture. Candidates should be prepared to walk through their portfolio and explain the thinking behind each piece, especially how it addresses the project's objectives and target audience.

💵 Compensation & Benefits

Salary Range: For a Graphic Designer with 1-3 years of experience in Los Angeles, CA, the estimated salary range is typically between $55,000 - $75,000 annually. This range can vary based on the candidate's specific skills, portfolio quality, and the final negotiation.

Benefits:

• Health, Dental, and Vision Insurance: Comprehensive medical coverage.

• Paid Time Off (PTO): Vacation days, sick leave, and paid holidays.

• 401(k) Retirement Plan: With potential company matching.

• Professional Development: Opportunities for training, workshops, and conferences to enhance design skills.

• Creative Environment: A dynamic and collaborative workspace within the entertainment industry.

• Employee Discounts/Perks: Potential benefits related to company events or merchandise.

Working Hours: Monday - Friday, 9:30 AM - 6:30 PM local time (40 hours per week). This schedule is standard for full-time positions requiring on-site presence.

📝 Enhancement Note: The salary estimate is based on industry benchmarks for junior to mid-level graphic designers in the Los Angeles metropolitan area, considering the specified experience level. Benefits are typical for full-time salaried positions in the US creative industry.

🎯 Team & Company Context

🏢 Company Culture

Industry: Entertainment, Media, Digital Content, K-Pop. hello82 operates at the intersection of K-Pop fandom and digital media, focusing on creating engaging content and experiences for a global audience.

Company Size: While not explicitly stated, hello82 appears to be a growing company within the competitive K-Pop media landscape. This suggests a potentially fast-paced, agile environment where individual contributions are highly visible.

Founded: The founding date is not provided, but the company is active and growing in the digital K-Pop space.

Team Structure: The Graphic Designer will likely be part of a broader marketing, creative, or content team. They will report to an Art Director or Creative Lead and collaborate closely with social media managers, marketing specialists, and potentially content producers or video editors. The team structure is likely collaborative, requiring strong interpersonal skills.

Methodology:

• Data-Driven Creativity: While creativity is paramount, designs are likely informed by social media analytics, campaign performance metrics, and audience engagement trends.

• Trend-Focused: A strong emphasis on staying ahead of and adapting to current visual trends, especially within K-Pop and digital culture.

• Collaborative Ideation: Brainstorming sessions and cross-functional feedback loops are integral to developing cohesive and impactful visual strategies.

• Agile Production: The fast-paced nature of digital media and K-Pop promotions necessitates efficient workflows and rapid iteration.

Company Website: https://www.hello82.com/

📝 Enhancement Note: hello82's focus on K-Pop suggests a company culture that is vibrant, trend-conscious, and deeply connected to fan culture. The design team likely plays a critical role in shaping the brand's visual identity and engaging with a passionate, digitally native audience.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Graphic Designer. It requires a solid foundation of 1-3 years of professional experience, demonstrating the ability to work independently on assigned tasks while also contributing creatively to team projects.

Reporting Structure: The Graphic Designer will likely report to a Creative Director, Art Director, or a Marketing Manager. They will collaborate with various departments, including marketing, social media, and content production, making cross-functional communication a key aspect of their role.

Operations Impact: The Graphic Designer's work directly impacts hello82's brand perception, audience engagement, and the overall success of digital campaigns and artist promotions. High-quality, trend-relevant visuals are crucial for capturing attention in the crowded K-Pop digital space and fostering strong fan connections.

Growth Opportunities:

• Senior Graphic Designer: With continued experience and demonstrated success, progression to a Senior Graphic Designer role is possible, involving more complex projects, mentorship of junior designers, and greater strategic input.

• Art Director: Opportunity to move into a leadership role, overseeing design projects, defining visual direction, and managing a creative team.

• Specialization: Potential to specialize in areas like motion graphics, UI/UX design for digital platforms, or brand identity development.

• Skill Expansion: Continuous learning in new design software, animation techniques, and emerging digital media trends.

📝 Enhancement Note: Growth paths in a creative role like this often involve deepening technical expertise, taking on more creative leadership, or specializing in a particular design discipline that aligns with the company's evolving needs.

🌐 Work Environment

Office Type: The role is on-site in Los Angeles, CA, suggesting a traditional office environment. This likely includes a collaborative workspace designed to foster creativity and teamwork among the design and marketing departments.

Office Location(s): Los Angeles, California. This location places the company within a major hub for media, entertainment, and digital content creation.

Workspace Context:

• Collaborative Spaces: Access to meeting rooms and shared work areas for team discussions and brainstorming sessions.

• Creative Tools: Likely equipped with industry-standard design software and hardware.

• Team Interaction: Regular opportunities to connect with colleagues from various departments, fostering a dynamic and interactive work atmosphere.

• Industry Exposure: Being part of a company focused on K-Pop means exposure to artist content, fan engagement strategies, and the broader entertainment industry.

Work Schedule: A structured 9:30 AM to 6:30 PM schedule, Monday to Friday, indicates a professional work environment with set hours. While not explicitly stated, the fast-paced nature of the industry might occasionally require flexibility for urgent project needs or campaign launches.

📝 Enhancement Note: The on-site requirement in Los Angeles points to a traditional office setting where in-person collaboration is valued. This environment is conducive to spontaneous idea sharing and team cohesion, which are beneficial for creative roles.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and alignment with the role's requirements.

• Portfolio Review & Interview: A dedicated session where you will present your portfolio, discuss your design process, and answer questions about your experience and approach to K-Pop aesthetics.

• Skills Assessment (Potential): A practical design test or a case study exercise to evaluate your design skills, problem-solving abilities, and proficiency with relevant software.

• Team/Cultural Fit Interview: Discussions with potential team members or managers to assess your communication, collaboration skills, and cultural fit within hello82's environment.

• Final Interview: Potentially with a senior leader to discuss the role, company vision, and final offer.

Portfolio Review Tips:

• Curate Selectively: Showcase your strongest, most relevant work. Quality over quantity.

• Highlight K-Pop Projects: If you have prior K-Pop or similar entertainment design experience, make it prominent.

• Demonstrate Process: For key projects, briefly explain your thought process, challenges, and how you arrived at the final design.

• Motion Graphics Emphasis: Ensure your motion graphics work is easily accessible and clearly presented.

• Technical Proficiency: Be ready to discuss your software usage and techniques.

• Tailor Presentation: Practice presenting your portfolio in a concise, engaging manner, focusing on how your skills meet hello82's needs.

Challenge Preparation:

• Design Brief Interpretation: If given a design challenge, carefully read and understand the brief, identifying key objectives and target audience.

• Time Management: Allocate your time effectively to complete the task within the given constraints.

• Conceptualization: Focus on developing a strong concept that addresses the brief's requirements.

• Execution: Produce a polished final output that demonstrates your design skills and attention to detail.

• Presentation: Be prepared to articulate your design choices and justify your approach.

📝 Enhancement Note: The portfolio is the most critical element for this application. Candidates should prepare to speak extensively about their design choices, creative process, and understanding of the K-Pop aesthetic. Any prior work related to fan engagement or entertainment marketing will be highly advantageous.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Photoshop: For image editing, manipulation, and digital asset creation.

• Adobe Illustrator: For vector graphics, logos, typography, and illustrations.

• Adobe After Effects: Essential for creating motion graphics, animations, and visual effects for social media and video content.

Analytics & Reporting: While not a direct responsibility, understanding how design impacts engagement metrics on social media platforms (e.g., likes, shares, views, click-through rates) is beneficial.

CRM & Automation: Not directly applicable to this design role, but familiarity with content management systems or social media scheduling tools might be a plus.

📝 Enhancement Note: The core requirement is proficiency in Adobe Creative Suite, with a strong emphasis on After Effects for motion graphics. Familiarity with other design tools or platforms that support digital content creation might be beneficial but are secondary to the core Adobe suite.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A culture that encourages fresh ideas and pushing visual boundaries within the K-Pop aesthetic.

• Collaboration: Strong emphasis on teamwork and cross-functional partnerships to achieve shared goals.

• Passion for K-Pop: A shared enthusiasm for K-Pop culture that fuels authentic and engaging content creation.

• Agility & Adaptability: The ability to respond quickly to industry trends and project demands in a fast-paced environment.

• Attention to Detail: A commitment to high-quality execution in all visual outputs.

Collaboration Style:

• Cross-Functional Integration: Designers work closely with marketing, social media, and content teams, acting as a central hub for visual execution.

• Feedback-Driven: Open to constructive criticism and iterative design processes to refine concepts and achieve optimal results.

• Proactive Communication: Engaging in open dialogue to ensure alignment on creative direction and project objectives.

📝 Enhancement Note: The company's focus on K-Pop implies a culture that is likely energetic, fan-centric, and highly aware of current trends. The design team must be able to thrive in this dynamic environment and contribute to its vibrant visual identity.

⚡ Challenges & Growth Opportunities

Challenges:

• Rapid Trend Cycles: The fast-evolving nature of K-Pop aesthetics and social media trends requires constant learning and adaptation.

• Balancing Brand Consistency with Artist Uniqueness: Maintaining hello82's overall brand identity while creating distinct visual styles for individual artists and campaigns.

• Meeting High Volume Demand: Producing a significant amount of high-quality visual content under tight deadlines.

• Translating Abstract Concepts: Effectively visualizing complex ideas or artist concepts into compelling graphics.

Learning & Development Opportunities:

• K-Pop Industry Insights: Gaining deep exposure to the operational and creative aspects of the K-Pop industry.

• Advanced Design Software: Opportunities to master new features or explore complementary design tools.

• Motion Graphics Specialization: Developing advanced skills in animation, VFX, and storytelling through motion.

• Cross-Functional Learning: Understanding marketing strategies, social media engagement tactics, and content production workflows.

📝 Enhancement Note: This role offers a fantastic opportunity for a designer passionate about K-Pop to grow within a specialized niche of the entertainment industry. The challenges are inherent to the fast-paced digital media landscape, offering significant learning experiences.

💡 Interview Preparation

Strategy Questions:

• "How do you stay updated on K-Pop visual trends and incorporate them into your design work?" (Focus on specific examples and sources.)

• "Describe your process for creating motion graphics for social media campaigns. What are the key considerations?" (Detail your workflow from concept to final render.)

• "How would you approach designing visuals for a new K-Pop artist's debut concept, considering their unique identity and target audience?" (Demonstrate creative thinking and audience awareness.)

Company & Culture Questions:

• "What excites you most about working with hello82 and the K-Pop industry?" (Show genuine passion and research.)

• "How do you handle constructive criticism or feedback on your designs?" (Emphasize a collaborative and receptive attitude.)

• "Describe a time you had to manage multiple design projects with competing deadlines. How did you prioritize?" (Highlight project management and organizational skills.)

Portfolio Presentation Strategy:

• Focus on Relevance: Highlight projects that best demonstrate your skills in social media design, motion graphics, and understanding of K-Pop aesthetics.

• Tell a Story: For each project, explain the brief, your creative process, the tools used, and the impact or results.

• Showcase Versatility: Present a range of work that proves your ability to adapt to different styles and project types.

• Highlight Motion Graphics: Ensure your motion graphics work is clearly visible and effectively presented.

• Be Concise and Engaging: Practice your presentation to be clear, confident, and within a reasonable timeframe.

📝 Enhancement Note: Prepare specific examples that directly relate to K-Pop culture and digital media design. Be ready to discuss your creative process in detail and demonstrate how you can translate ideas into visually compelling assets that resonate with a K-Pop audience.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your resume and a link to your portfolio through the application portal.

• Portfolio Customization: Ensure your portfolio prominently features your best work relevant to social media, digital campaigns, and motion graphics, with a clear emphasis on any K-Pop or entertainment-related projects.

• Resume Optimization: Tailor your resume to highlight experience with Adobe Creative Suite, K-Pop culture understanding, social media design, and project management skills. Use keywords from the job description.

• Interview Preparation: Practice articulating your design process, K-Pop aesthetic understanding, and how your skills align with hello82's mission. Prepare to discuss specific projects from your portfolio in detail.

• Company Research: Familiarize yourself with hello82's current campaigns, social media presence, and overall brand aesthetic to demonstrate your understanding and enthusiasm during the interview process.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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