Graphic Designer (Animation & Video Focus) - Mid-Level | Octopus by RTG

📍 Job Overview

Job Title: Graphic Designer (Animation & Video Focus) - Mid-Level

Company: Octopus by RTG (for Menthum)

Location: El Sheikh Zayed City, Giza Governorate, Egypt

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing Operations

Date Posted: November 23, 2025

Experience Level: Mid-Level (2-4 years)

Remote Status: On-site

🚀 Role Summary

• This role is critical for developing and executing Menthum's visual identity across all digital and offline touchpoints, focusing on animation and video content creation.

• Responsibilities include designing high-quality visual assets such as brochures, banners, digital ads, and social media creatives, ensuring brand consistency.

• The position requires strong animation and video editing skills, leveraging tools like After Effects and Premiere Pro to produce engaging content for marketing campaigns and product showcases.

• Collaboration with marketing and product teams is essential for brainstorming and implementing innovative design concepts, contributing to the evolution of Menthum's brand.

• The role demands ownership of visual projects from conception to final delivery, adhering to strict quality standards and project deadlines within a fast-paced FinTech startup environment.

📝 Enhancement Note: While the role is listed as "On-site," the job description mentions "Octopus by RTG, on behalf of Menthum," suggesting a potential agency or third-party employment structure. The "remote_derived": true flag in the input data appears to be a misinterpretation; the location details and typical FinTech startup environments in Egypt strongly indicate an on-site or hybrid requirement, with the AI determining "On-site" as the most probable arrangement. This role is firmly within the Creative/Design operations spectrum, supporting marketing and GTM initiatives.

📈 Primary Responsibilities

• Design and produce a wide range of visual content, including brochures, banners, flyers, digital advertisements, and social media graphics, ensuring adherence to Menthum's brand guidelines.

• Create, edit, and animate compelling video content for diverse applications, such as digital marketing campaigns, product demonstrations, and social media storytelling, utilizing advanced animation and video editing software.

• Maintain and consistently enforce Menthum's brand identity, visual language, and style guides across all created assets to ensure a unified brand experience.

• Collaborate closely with marketing, product development, and other relevant teams to conceptualize, develop, and execute innovative design strategies and creative campaigns.

• Proactively contribute to the continuous refinement and evolution of Menthum's brand identity, staying abreast of current design trends and strategic business objectives.

• Manage assigned visual projects independently from initial concept development through to final delivery, ensuring all deliverables meet high-quality standards and project timelines.

• Maintain an organized and up-to-date repository of internal brand assets, style guides, and design templates for efficient team access and utilization.

📝 Enhancement Note: The responsibilities highlight a hands-on design role with a strong emphasis on visual storytelling and brand consistency, directly supporting marketing and product initiatives. This role also requires proactive contribution to brand evolution, indicating a strategic component beyond mere execution.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Animation, Fine Arts, Multimedia, or a related field is typically expected for a mid-level role in this domain. Equivalent professional experience and a strong portfolio can often substitute formal education.

Experience: 2 to 4 years of dedicated experience in graphic design with a significant focus on animation and video production.

Required Skills:

• Demonstrated proficiency in graphic design principles, including layout, typography, and color theory.

• Expertise in animation software such as Adobe After Effects.

• Strong command of video editing software, including Adobe Premiere Pro.

• Advanced proficiency in the Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Proven ability to create visually engaging digital assets for various platforms (web, social media, digital ads).

• Experience in developing and adhering to brand guidelines and visual identity systems.

• Excellent visual storytelling capabilities, translating concepts into compelling visual narratives.

Preferred Skills:

• Experience with motion graphics and dynamic visual effects.

• Familiarity with 3D animation software.

• Understanding of UI/UX design principles as they relate to visual assets.

• Experience working in a startup or FinTech environment.

• Knowledge of content management systems (CMS) or digital asset management (DAM) systems.

• Basic understanding of marketing campaign strategies and how visual assets contribute to them.

📝 Enhancement Note: The required skills are heavily weighted towards technical proficiency in design and animation software, alongside a foundational understanding of design principles and brand management. The emphasis on a strong portfolio is crucial for demonstrating practical application of these skills.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio is mandatory, showcasing at least 2-4 years of professional design and animation work.

• The portfolio must clearly demonstrate expertise in creating engaging animation videos, including examples from concept to final output.

• Include a variety of graphic design projects such as brochures, banners, digital ads, and social media creatives, highlighting versatility.

• Showcase how you have applied brand guidelines and maintained visual consistency across different projects.

Process Documentation:

• While not a direct requirement for submission, candidates are expected to articulate their design process during interviews, explaining how they approach project briefs, ideation, execution, and feedback incorporation.

• Ability to discuss workflow optimization for design and animation tasks, such as efficient asset creation pipelines or collaborative review processes.

• Understanding of how to document and maintain brand assets and style guides to ensure consistency and scalability.

📝 Enhancement Note: The portfolio is the primary tool for evaluating a candidate's practical skills. The ability to discuss one's process and workflow is a key indicator of mid-level competence and potential for growth within an operations-centric creative team.

💵 Compensation & Benefits

Salary Range: Based on industry standards for a Mid-Level Graphic Designer with Animation & Video focus in Egypt (specifically Giza), and considering the 2-4 years of experience required, the estimated annual salary range is between EGP 250,000 to EGP 400,000. This range can vary based on the candidate's specific skills, portfolio strength, and negotiation.

Benefits:

• Competitive salary package.

• Opportunity to work with an ambitious FinTech startup (Menthum) with significant growth potential.

• Collaborative and innovative work environment that values creativity and professional development.

• Potential for career advancement and increased responsibility within the evolving visual identity of Menthum.

• Exposure to cutting-edge FinTech solutions and the Egyptian financial ecosystem.

• Paid time off and public holidays as per Egyptian labor law.

Working Hours: The role is designated as Full-Time. While specific hours aren't detailed, a standard 40-hour work week is typical for on-site positions in Egypt, likely operating within standard business hours (e.g., 9 AM to 5 PM or 10 AM to 6 PM) with potential for flexibility depending on project demands.

📝 Enhancement Note: Salary is estimated using general market data for graphic design roles in Egypt with the specified experience level. Benefits are inferred from typical offerings in startup environments and the provided "Why Join Menthum?" section, focusing on growth and impact. The working hours are based on standard full-time employment practices in the region.

🎯 Team & Company Context

🏢 Company Culture

Industry: FinTech (Financial Technology). Menthum operates within a dynamic and rapidly evolving sector, requiring agility and innovation in its marketing and visual communications.

Company Size: Menthum is described as an "ambitious FinTech startup," suggesting a small to medium-sized enterprise (SME) with a lean and agile operational structure. Octopus by RTG acts as a hiring partner.

Founded: The founding date of Menthum is not provided, but as a startup, it likely emphasizes a culture of rapid iteration, experimentation, and growth.

Team Structure:

• The Graphic Designer will likely be part of a Marketing or Creative team, potentially reporting to a Marketing Manager, Creative Lead, or Head of Design.

• Collaboration will extend across Marketing, Product Development, and potentially other GTM (Go-To-Market) functions.

Methodology:

• Data-driven decision-making is paramount in FinTech, so design choices should ideally be informed by marketing analytics and user feedback, even if indirectly.

• Workflow optimization is crucial for efficient content creation within a fast-paced startup.

• Emphasis on iterative design and rapid prototyping to test new visual concepts and campaigns.

Company Website: Robustagroup.com (for Octopus by RTG), Menthum's specific website is not provided but can be inferred from the context.

📝 Enhancement Note: The FinTech startup environment implies a fast-paced, results-oriented culture that values innovation and adaptability. The "Octopus by RTG" mention indicates a recruitment partnership, so candidates should also be aware of RTG's operational style.

📈 Career & Growth Analysis

Operations Career Level: This is a Mid-Level Graphic Designer role. It signifies an individual contributor position with a focus on executing design and animation tasks under the guidance of a senior team member or manager. The role requires a strong technical skill set and the ability to work independently on assigned projects.

Reporting Structure: The designer will likely report to a Marketing Manager, Creative Director, or a similar leadership role within the marketing or creative department. The reporting structure in a startup is often flatter, allowing for more direct interaction with senior stakeholders.

Operations Impact: The Graphic Designer's work directly impacts Menthum's brand perception, customer acquisition, and engagement through visually compelling marketing materials and engaging video content. Effective visual communication is crucial for establishing trust and credibility in the FinTech sector, directly influencing GTM success.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in animation, motion graphics, or specific video production techniques.

• Leadership Potential: With proven success and experience, potential to move into a Senior Graphic Designer, Art Director, or Lead Designer role, potentially managing junior designers.

• Cross-Functional Exposure: Gain experience in marketing strategy, product design, and GTM planning by working closely with other departments.

• Brand Development: Contribute significantly to the growth and evolution of a FinTech brand, building a strong portfolio of impactful projects.

📝 Enhancement Note: The growth path in a startup can be rapid. Success in this role could lead to increased responsibilities and leadership opportunities as the company scales. The "Operations Impact" section emphasizes how creative roles contribute to broader business objectives, a key aspect for operations-minded professionals.

🌐 Work Environment

Office Type: The role is specified as "On-site," indicating a traditional office-based work environment. This suggests a physical workspace within Menthum's or Octopus by RTG's facilities in El Sheikh Zayed City.

Office Location(s): El Sheikh Zayed City, Giza Governorate, Egypt. This is a well-developed urban area known for its modern infrastructure and business hubs.

Workspace Context:

• The workspace is likely to be collaborative, fostering interaction with marketing and product teams.

• Access to necessary design software and hardware is expected.

• The environment will probably be dynamic, reflecting the fast-paced nature of a FinTech startup.

• Opportunities for brainstorming sessions and creative problem-solving with colleagues.

Work Schedule: Full-time employment, typically aligning with standard business hours in Egypt (e.g., Sunday to Thursday or Monday to Friday), with potential for occasional extended hours to meet project deadlines.

📝 Enhancement Note: The on-site nature of the role suggests a traditional office setting, which can be beneficial for team collaboration and immediate feedback, crucial in creative operations.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess basic qualifications and creative output.

• Technical Assessment/Portfolio Review: A more in-depth review of the candidate's portfolio, potentially with a live screen-sharing session to discuss specific projects, design choices, and animation techniques.

• Skills Challenge (Potential): A small design or animation task may be assigned to evaluate practical skills and problem-solving abilities under time constraints.

• Behavioral & Team Fit Interview: Discussion with hiring managers and potential team members to assess creativity, problem-solving approach, collaboration skills, and cultural alignment with Menthum's values.

• Final Interview: Possibly with senior leadership to discuss strategic alignment and long-term potential.

Portfolio Review Tips:

• Curate Selectively: Showcase your best work, focusing on projects that align with the requirements (animation, video, digital/print design).

• Tell a Story: For each project, explain the brief, your role, your creative process, the challenges faced, and the outcome. Use case study format where possible.

• Highlight Animation/Video: Ensure your animation and video editing skills are prominently featured. Include links to live videos or well-produced reels.

• Demonstrate Brand Adherence: Show examples of how you've worked within and maintained brand guidelines.

• Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate. A personal website or a dedicated portfolio platform is recommended.

Challenge Preparation:

• Be prepared to discuss your design process, from ideation to execution.

• Practice articulating your design decisions and the rationale behind them.

• Familiarize yourself with Menthum's potential brand aesthetic and FinTech industry design trends.

• Prepare to discuss how you handle constructive criticism and feedback.

📝 Enhancement Note: The emphasis on a strong portfolio and the ability to articulate one's process is central to this role. Candidates should prepare to "walk through" their work and defend their creative decisions.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:

  • Photoshop: For image editing, manipulation, and graphic creation.
  • Illustrator: For vector graphics, logos, and illustrations.
  • InDesign: For layout and design of brochures, flyers, and other print/digital collateral.

• Animation & Video Editing Software:

  • Adobe After Effects: Essential for motion graphics, animation, and visual effects.
  • Adobe Premiere Pro: For video editing, sequencing, and final output.

• Other Potential Tools:

  • Adobe XD or Figma: For UI/UX design elements if needed for digital assets.
  • Stock Asset Libraries: Proficiency in using resources like Adobe Stock, Shutterstock, etc.

Analytics & Reporting: While not a primary function, understanding how visual assets perform through basic analytics (e.g., social media engagement, click-through rates on digital ads) can be beneficial.

CRM & Automation: Not directly applicable to this role, but an understanding of how design assets are deployed through marketing automation platforms or CRM systems could be a plus.

📝 Enhancement Note: Proficiency in the Adobe Creative Suite, particularly After Effects and Premiere Pro, is non-negotiable for this role. These are the core tools for executing the key responsibilities.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to produce fresh, engaging visual content that pushes creative boundaries.

• Attention to Detail: Meticulousness in design execution to ensure high quality and brand consistency.

• Collaboration: Willingness to work closely with marketing and product teams, incorporating feedback effectively.

• Ownership & Proactivity: Taking responsibility for projects and actively seeking ways to improve visual output and brand representation.

• Adaptability: Ability to quickly adjust to feedback, changing project priorities, and evolving design trends within the FinTech space.

Collaboration Style:

• Expected to be a team player, comfortable sharing work, receiving constructive criticism, and contributing to group brainstorming sessions.

• Open communication with stakeholders to ensure design concepts align with project goals and brand strategy.

• A positive, solution-oriented attitude is valued, especially in a startup environment.

📝 Enhancement Note: The company culture emphasizes a blend of creative flair and operational efficiency, essential for a startup aiming for rapid growth and market impact.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Brand Consistency: Meeting the demands of innovative design while strictly adhering to Menthum's brand guidelines.

• Fast-Paced Environment: Adapting to tight deadlines and the rapid iteration cycles common in startups.

• Evolving Brand Identity: Contributing to the growth of a brand where visual language may still be solidifying.

• Technical Demands: Mastering and applying advanced animation and video editing techniques effectively.

Learning & Development Opportunities:

• Advanced Software Skills: Opportunity to master advanced features in After Effects, Premiere Pro, and other creative tools.

• Industry Exposure: Gain deep insights into the FinTech industry and the role of visual communication in its success.

• Career Progression: Potential to grow into senior design roles, art direction, or even specialized areas like UI/UX or brand management as the company scales.

• Portfolio Enhancement: Build a robust portfolio with impactful work for a growing FinTech brand.

📝 Enhancement Note: This role offers significant opportunities for skill development and career advancement within the exciting and dynamic FinTech sector, particularly for those who thrive in a growth-oriented environment.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating an animated explainer video for a new FinTech product. What are the key stages and considerations?" (Focus on workflow, storytelling, and technical execution).

• "How do you ensure visual consistency across a wide range of marketing materials (e.g., social media graphics, brochures, digital ads) while maintaining creative appeal?" (Focus on brand guideline application and design principles).

Company & Culture Questions:

• "What attracts you to Menthum and the FinTech industry specifically?" (Show genuine interest and understanding).

• "How do you handle constructive criticism or feedback on your designs?" (Demonstrate adaptability and professionalism).

Portfolio Presentation Strategy:

• Structure: Organize your portfolio logically, perhaps by project type or by showcasing your strongest pieces first.

• Narrative: For each key project, explain the objective, your role, the challenges, your creative process, the tools used, and any measurable results or impact.

• Technical Details: Be prepared to discuss the software versions, specific techniques, and rendering settings you used for animation and video projects.

• Visual Appeal: Ensure your presentation is visually clean and professional, complementing your design work.

📝 Enhancement Note: Interviewers will be looking for not just technical skill but also a strategic approach to design, strong communication, and an understanding of how creative output supports business objectives.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your resume and a link to your online portfolio through the provided application portal.

• Portfolio Customization: Ensure your portfolio prominently features your animation and video editing work, along with examples of graphic design for digital and print media. Tailor it to showcase versatility and brand adherence.

• Resume Optimization: Highlight your years of experience, proficiency in Adobe Creative Suite (especially After Effects and Premiere Pro), and key achievements in design and animation. Use keywords from the job description.

• Interview Preparation: Practice articulating your design process, be ready to discuss your portfolio projects in detail, and prepare answers for common behavioral and technical questions.

• Company Research: Familiarize yourself with Menthum's mission, the FinTech industry, and current design trends in this sector to demonstrate genuine interest and strategic thinking.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.