Graphic Designer (Marketing & Brand Collateral)

📍 Job Overview

Job Title: Graphic Designer (Marketing & Brand Collateral)

Company: Digital

Location: Philippines

Job Type: FULL_TIME

Category: Marketing Operations / Creative Operations

Date Posted: 2026-05-13

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• Design and refresh critical sales and marketing collateral, ensuring alignment with brand strategy and campaign objectives.

• Develop visually compelling presentation decks, reports, event materials, social media assets, and other branded content.

• Uphold and enhance visual branding standards across all digital and print media to maintain a cohesive and professional brand image.

• Collaborate closely with cross-functional marketing and commercial teams to translate campaign needs into effective creative assets.

• Ensure consistent application of brand guidelines across all creative outputs, reinforcing brand identity and recognition.

📝 Enhancement Note: While the title is "Graphic Designer," the emphasis on "Marketing & Brand Collateral," "sales and marketing collateral," and "campaign assets" strongly suggests this role operates within a Go-To-Market (GTM) function, requiring a deep understanding of marketing operations and brand strategy. The need for a strong portfolio in these specific areas further solidifies this.

📈 Primary Responsibilities

• Lead the design and comprehensive refresh of existing sales and marketing collateral, optimizing for clarity, impact, and brand consistency.

• Conceptualize and execute visually engaging presentation decks for internal stakeholders and external clients, incorporating data visualization where appropriate.

• Create polished and informative reports, ensuring data accuracy and aesthetic appeal for executive review and client delivery.

• Develop dynamic social media assets tailored for various platforms, adhering to best practices for engagement and brand representation.

• Produce high-quality branded content for events, webinars, and other promotional activities, ensuring seamless integration with overall campaign messaging.

• Actively support and contribute to the continuous enhancement of visual branding across all digital platforms (website, social media, email) and print materials.

• Foster strong collaborative relationships with marketing and commercial teams, proactively seeking input and feedback to ensure creative output meets strategic goals.

• Maintain meticulous attention to detail to ensure brand consistency and adherence to all visual identity guidelines across every piece of creative work.

📝 Enhancement Note: The responsibilities lean heavily into supporting marketing and sales enablement functions. The emphasis on "refreshing" collateral and "supporting visual branding" implies a need for strategic thinking beyond just execution, focusing on how designs contribute to GTM objectives.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field is preferred, though equivalent practical experience will be strongly considered.

Experience: Minimum of 2-5 years of professional experience in graphic design, with a significant focus on creating marketing and brand collateral within a corporate or agency environment.

Required Skills:

• Exceptional proficiency in Adobe Creative Suite, specifically Photoshop, Illustrator, and InDesign, for creating high-quality digital and print assets.

• Proven ability to design a wide range of marketing materials, including reports, presentation decks, social media graphics, and promotional collateral.

• Strong understanding of visual branding principles and the ability to maintain brand consistency across diverse creative outputs.

• Experience collaborating with marketing and commercial teams, translating project briefs into effective visual solutions.

• Excellent communication skills, with the ability to articulate design choices and receive constructive feedback.

Preferred Skills:

• Prior experience supporting B2B, media, event management, or corporate brands, understanding their unique design needs.

• Familiarity with motion graphics software (e.g., After Effects) for creating dynamic visual content.

• Basic video editing skills for producing short promotional clips or social media videos.

• Understanding of content management systems (CMS) or digital asset management (DAM) systems.

📝 Enhancement Note: The "preferred" skills in motion graphics and video editing indicate a forward-looking approach by the company, aiming to enhance digital engagement. This suggests candidates with these skills will have a competitive edge. The mention of B2B, media, and events points towards the company's operational focus.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated selection of work showcasing expertise in designing marketing and brand collateral, including reports, presentations, and social media assets.

• Case studies demonstrating the process from brief to final output, highlighting problem-solving and design strategy for marketing campaigns.

• Examples of how designs have supported specific marketing objectives or brand initiatives.

• Visuals that clearly communicate brand consistency and adherence to design guidelines.

Process Documentation:

• Demonstrate an understanding of the creative workflow from brief intake to final asset delivery, including revision cycles.

• Showcase your approach to project management and time tracking for multiple design projects simultaneously.

• Illustrate how you ensure quality control and brand compliance in your design process.

• Provide examples of how you collaborate with stakeholders to gather requirements and incorporate feedback effectively.

📝 Enhancement Note: For a role focused on collateral, the portfolio is paramount. It needs to go beyond just showcasing pretty pictures; it must demonstrate a strategic approach to design that directly supports marketing and sales objectives, reflecting an understanding of GTM processes.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a remote Graphic Designer with 2-5 years of experience in the Philippines, the estimated salary range is approximately PHP 40,000 - PHP 70,000 per month. This range accounts for the cost of living in the Philippines and typical compensation for full-time, remote roles in creative operations.

Benefits:

• Flexible engagement structure, offering adaptability in how work is structured.

• Opportunity to work remotely, providing significant work-life balance.

• Exposure to diverse marketing and commercial projects, fostering continuous skill development.

• Collaborative team environment with opportunities to work with experienced marketing professionals.

• Potential for growth within the organization based on performance and contribution.

Working Hours: The role is expected to require approximately 40 hours per week, aligning with standard full-time employment. Flexibility in scheduling may be available, but core hours for collaboration with teams in different time zones might be necessary.

📝 Enhancement Note: Salary is estimated based on the location (Philippines) and experience level (Mid-Level), referencing common job boards and salary aggregators for similar roles. The "flexible engagement structure" is interpreted as a benefit that could offer some autonomy in work hours or project management, common in remote, full-time roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: The company, "Digital," operates within the broader "Creative & Media" or "Marketing" industry, likely focusing on digital solutions or services. Given the job description's focus on marketing and brand collateral, it's highly probable they are a marketing agency, a digital services provider, or a company with a robust internal marketing department.

Company Size: The size is not explicitly stated, but "Digital" suggests a modern, potentially agile organization. The need for a dedicated Graphic Designer for marketing collateral implies a structured marketing or creative team.

Founded: Founded in 2016, "Digital" (or Hire Digital, as mentioned in the description) has established itself over the past decade, suggesting a level of stability and growth. This tenure indicates a company that has navigated market changes and built a sustainable business model.

Team Structure:

• The Graphic Designer will likely be part of a Marketing or Creative team, potentially reporting to a Marketing Manager, Creative Director, or Head of Marketing.

• Collaboration will be essential with marketing specialists, content creators, campaign managers, and potentially sales enablement teams.

Methodology:

• Data Analysis & Insights: While not a data analyst role, the designer will need to interpret campaign performance data and audience insights to inform design decisions, ensuring assets are effective.

• Workflow Planning & Optimization: The role involves managing multiple projects, requiring efficient workflow planning and optimization to meet deadlines and maintain quality.

• Automation & Efficiency: While not directly automating design, the designer might leverage templates, asset libraries, and efficient software usage to streamline creative production.

Company Website: https://jobs.workable.com/company/3xiRQ1z94WTW6LtSznd2pi/jobs-at-digital

📝 Enhancement Note: The company name "Digital" and its founding year (2016) suggest a modern, digitally-focused entity. The "flexible engagement structure" and remote work point towards a contemporary approach to talent acquisition and workforce management, common in tech-forward or creative service companies.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Graphic Designer, suitable for individuals with 2-5 years of experience. It involves taking ownership of specific creative tasks within marketing and brand initiatives, requiring initiative and a solid understanding of design principles and their application in a business context.

Reporting Structure: The Graphic Designer will likely report to a Marketing Manager, Creative Lead, or a similar role overseeing marketing operations and creative output. This structure allows for guidance while providing autonomy on design execution.

Operations Impact: The Graphic Designer's work directly impacts the company's brand perception, marketing effectiveness, and sales enablement. High-quality, on-brand collateral can improve lead generation, enhance customer engagement, and strengthen market positioning, thereby contributing significantly to revenue generation efforts.

Growth Opportunities:

• Specialization: Develop deeper expertise in specific areas like B2B collateral, motion graphics for marketing, or data visualization design.

• Leadership: Progress to a Senior Graphic Designer role, potentially leading smaller creative projects or mentoring junior designers.

• Cross-functional Roles: Transition into broader marketing roles, such as Marketing Coordinator or Campaign Specialist, leveraging design skills and GTM understanding.

• Skill Development: Continuous learning through online courses, workshops, and industry trends in graphic design, UX/UI, and marketing best practices.

📝 Enhancement Note: The growth analysis emphasizes how a Graphic Designer role within a marketing/GTM context can evolve. The "operations impact" highlights the strategic importance of design in supporting business objectives, a key consideration for operations-minded candidates.

🌐 Work Environment

Office Type: Fully Remote. This means the designer will work from their own location, requiring a self-disciplined approach and a conducive home office setup.

Office Location(s): While the role is remote, it is specifically targeted towards candidates in the Philippines. This suggests potential for localized team meet-ups or regional team structures, though the primary mode of work is remote.

Workspace Context:

• Collaborative Environment: Expect frequent digital collaboration via video calls, messaging platforms, and shared project management tools.

• Operations Tools & Technology: Access to standard design software (Adobe Creative Suite) and project management/communication tools will be essential. The company may provide licenses or expect candidates to use their own.

• Team Interaction: Regular interaction with marketing and commercial teams to understand project requirements, provide updates, and receive feedback, fostering a connected remote work experience.

Work Schedule: Approximately 40 hours per week. While remote work often offers flexibility, candidates should be prepared for core working hours that may overlap with key team members or stakeholders in different time zones, ensuring efficient communication and collaboration.

📝 Enhancement Note: The remote nature of the role is a significant factor, emphasizing the need for self-management, strong communication skills, and the ability to adapt to digital collaboration tools. The focus on the Philippines suggests potential for a localized remote team.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess suitability for the role.

• Portfolio Presentation: A dedicated session where the candidate presents their portfolio, highlighting relevant marketing and brand collateral projects, explaining their design process, and demonstrating problem-solving skills.

• Skills Assessment/Challenge: A practical design exercise or case study related to creating marketing collateral or refreshing brand assets, assessing technical skills and strategic thinking under timed conditions.

• Team/Hiring Manager Interview: Discussion about experience, cultural fit, collaboration style, and understanding of marketing objectives.

• Final Offer: Based on overall performance across all stages.

Portfolio Review Tips:

• Curate Strategically: Select 4-6 of your strongest projects that directly align with "marketing and brand collateral," "reports," "presentations," and "social media assets."

• Tell a Story: For each project, explain the brief, your creative process, the challenges faced, the solutions you implemented, and the impact of your design (even if anecdotal).

• Highlight Brand Consistency: Showcase how you maintained or evolved brand identity across different assets.

• Demonstrate Tool Proficiency: Be ready to discuss your use of Photoshop, Illustrator, and InDesign in your projects.

• Quantify Impact (if possible): If you have data on engagement, conversion, or feedback related to your designs, present it clearly.

Challenge Preparation:

• Understand the Brief: Carefully read and deconstruct any design challenge provided. Ask clarifying questions if needed.

• Time Management: Allocate your time effectively across concept development, execution, and final presentation.

• Focus on Strategy: Demonstrate how your design choices support the stated marketing goals or brand objectives.

• Present Clearly: Be prepared to present your solution, justifying your design decisions and outlining how it meets the challenge requirements.

📝 Enhancement Note: The emphasis on a portfolio review and potential design challenge highlights the practical, skills-based nature of this role. Candidates should prepare to not just show their work but explain the strategic thinking behind it.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Photoshop, Illustrator, InDesign are essential. Proficiency is non-negotiable for creating high-quality collateral.

• Adobe After Effects (Preferred): For motion graphics and animated assets, enhancing engagement for digital campaigns.

• Video Editing Software (Preferred): Such as Adobe Premiere Pro or Final Cut Pro, for basic video production needs.

Analytics & Reporting:

CRM & Automation:

• Familiarity with how marketing collateral is used within CRM or marketing automation platforms (e.g., email templates, landing page assets) is beneficial but not explicitly required.

📝 Enhancement Note: The core requirement is Adobe Creative Suite. The preferred tools indicate a desire for a designer who can contribute to more dynamic digital marketing efforts beyond static graphics.

👥 Team Culture & Values

Operations Values:

• Efficiency & Effectiveness: A drive to produce high-quality work efficiently, ensuring creative output directly contributes to marketing and business goals.

• Collaboration & Communication: A strong emphasis on working effectively with cross-functional teams, sharing ideas, and providing constructive feedback.

• Brand Stewardship: A commitment to upholding and enhancing the company's visual identity and brand standards across all touchpoints.

• Adaptability & Continuous Learning: An openness to new design trends, tools, and marketing strategies, with a willingness to learn and adapt.

Collaboration Style:

• Proactive Engagement: Actively participating in campaign planning and brainstorming sessions to offer creative input.

• Feedback Integration: Openly receiving and incorporating feedback from marketing and commercial teams to refine designs.

• Knowledge Sharing: Willingness to share design best practices and insights with team members.

• Agile Design: Adapting quickly to changing campaign needs or market feedback, iterating on designs as required.

📝 Enhancement Note: The values and collaboration style point to a team that values efficiency, strong communication, and a shared responsibility for brand success, all critical in a GTM operations context.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Brand Guidelines: Ensuring innovative designs remain within established brand parameters.

• Managing Multiple Project Demands: Juggling various design requests from different teams with competing priorities.

• Adapting to Evolving Marketing Trends: Staying current with new design tools, social media formats, and digital marketing best practices.

• Remote Collaboration Effectiveness: Maintaining strong communication and creative synergy with a distributed team.

Learning & Development Opportunities:

• Advanced Design Techniques: Pursuing training in areas like advanced typography, illustration, or UI design.

• Motion Graphics & Video: Developing skills in animation and video editing for richer digital content.

• Marketing Strategy Understanding: Deepening knowledge of marketing campaign planning, GTM strategies, and audience segmentation.

• Project Management Skills: Enhancing abilities in managing creative projects, timelines, and stakeholder expectations.

📝 Enhancement Note: The challenges highlight areas where a candidate can demonstrate problem-solving skills and a proactive approach, while the growth opportunities point towards clear paths for career advancement and skill enhancement within the operations and marketing sphere.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance a client's creative vision with strict brand guidelines. How did you approach it?" (Focus on negotiation, problem-solving, and brand adherence.)

• "Walk me through your process for creating a key piece of marketing collateral, from initial brief to final delivery. What were the key steps and considerations?" (Emphasize workflow, collaboration, and strategic thinking.)

Company & Culture Questions:

• "What do you know about our company and our brand? How do you think your design skills can support our marketing objectives?" (Demonstrate research and alignment with company goals.)

• "How do you prefer to collaborate with marketing and commercial teams? What's your approach to receiving and giving feedback?" (Assess communication and teamwork in a GTM context.)

Portfolio Presentation Strategy:

• Start Strong: Begin with your most relevant and impactful marketing/brand collateral projects.

• Context is Key: For each piece, clearly articulate the objective, target audience, your design process, and the intended outcome.

• Showcase Versatility: Demonstrate your ability to create a range of assets (reports, presentations, social media).

• Highlight Brand Adherence: Emphasize how you maintained consistency and applied brand guidelines.

• Be Concise and Engaging: Practice your presentation to be clear, efficient, and engaging, allowing time for questions.

📝 Enhancement Note: These questions are tailored to assess not just design skill but also strategic thinking, collaboration, and understanding of how design contributes to marketing and business outcomes, which are critical for operations roles.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on Workable.

• Customize your Resume: Highlight experience with marketing collateral, brand design, and proficiency in Adobe Creative Suite. Use keywords from the job description.

• Curate Your Portfolio: Select projects that best showcase your ability to design reports, presentations, and social media assets. Ensure your portfolio is easily accessible and professionally presented.

• Prepare Your Portfolio Walkthrough: Practice presenting your key projects, focusing on the strategy, process, and impact of your designs, as this will likely be a significant part of the interview.

• Research "Digital": Understand their brand, industry, and target audience to better tailor your application and prepare for interview questions related to their specific needs.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.