Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: The Walsh Group - Walsh Construction & Archer Western

Location: Atlanta, GA, United States

Job Type: Full time

Category: Marketing & Design Operations

Date Posted: 2026-08-27

Experience Level: 0-2 Years

Remote Status: On-site

🚀 Role Summary

• Responsible for the creation and execution of high-impact visual assets for proposal development and marketing collateral, directly supporting Go-To-Market (GTM) strategies.

• Ensures adherence to corporate branding standards and partner/subcontractor brand requirements, crucial for maintaining a cohesive and professional brand image in all external communications.

• Manages the design, format, and layout of critical marketing deliverables, contributing to the overall success of proposal submissions and client presentations.

• Plays a key role in project-specific visual communication, including the creation of alignment maps, flow charts, and enhanced engineering drawings to support complex project understanding.

📝 Enhancement Note: This role sits within the broader GTM function, specifically supporting proposal and marketing efforts. The emphasis on "specialized graphics for proposals, presentations, and other marketing collateral" and "supporting marketing efforts throughout the division" indicates a strong connection to revenue generation activities. The requirement to "assist with delivering high-quality proposals on critical deadlines" further solidifies its GTM operations alignment.

📈 Primary Responsibilities

• Design and produce specialized graphics for proposals, presentations, and project-specific initiatives, including but not limited to alignment maps, flow charts, and colored engineering drawings.

• Execute the design, formatting, and layout of various marketing deliverables, ensuring a professional and compelling presentation of company information.

• Create and assemble proposal materials, such as tabs, covers, and other essential graphic components, to meet stringent deadline requirements.

• Research and understand the graphic standards of potential clients to ensure all collateral is tailored and compliant with their branding guidelines.

• Coordinate with project teams to ensure the correct and consistent application of jobsite signage, logo usage, and other visual branding elements.

• Review existing layouts and designs, recommending and implementing improvements to enhance visual appeal and communication effectiveness, while ensuring copyright integrity of all imagery.

• Assist in the creation and development of advertisements for trade publications and collateral for sponsorship events, supporting broader marketing campaigns.

• Provide dedicated graphic and design support to Proposal Managers/Coordinators and Communications departments as needed.

• Support jobsite graphics needs, including the design of hard hat stickers, posters, event materials, and promotional items to enhance site safety and brand visibility.

• Arrange and participate in photo-shoots to gather high-quality visual assets for marketing and proposal materials.

• Coordinate with printing vendors to ensure the quality, accuracy, and timely delivery of all printed marketing collateral.

📝 Enhancement Note: The responsibilities clearly indicate a focus on proposal development and marketing support, which are critical components of Go-To-Market (GTM) operations. The task of creating "specialized graphics for proposals, presentations and project specific efforts" and "design/format/layout of proposals and presentations" directly impacts the sales enablement and client engagement processes. The mention of "assisting with delivering high-quality proposals on critical deadlines" highlights the time-sensitive nature of this role within a GTM context.

🎓 Skills & Qualifications

Education: Bachelor's Degree in Graphic Design, Visual Communications, or a closely related field.

Experience: 1-2 years of professional experience in graphic design, with a strong preference for experience gained through internships in a corporate or agency setting.

Required Skills:

• Advanced proficiency in Adobe Creative Cloud suite, specifically InDesign, Illustrator, and Photoshop, for creating professional-grade graphics and layouts.

• Demonstrated ability to manage multiple design projects simultaneously, effectively prioritizing tasks and meeting overlapping deadlines in a fast-paced environment.

• Strong understanding and application of corporate branding standards and the ability to enforce them consistently across all design outputs.

• Excellent visual communication skills with a keen eye for detail, layout, typography, and color theory.

• Ability to adapt to changing project priorities and work effectively in a dynamic environment with evolving requirements.

• Proven capability to resolve quality and production issues under pressure, particularly when facing critical deadlines.

• Proactive approach to data collection and an ability to identify areas requiring additional design support early in the project lifecycle. Preferred Skills:

• Experience with proposal development graphics, such as charts, maps, and diagrams relevant to the construction or engineering industry.

• Familiarity with print production processes and vendor coordination for high-quality collateral.

• Basic understanding of marketing principles and how design contributes to campaign effectiveness.

• Experience with photo-editing and retouching for marketing materials.

• Familiarity with project management tools to track design requests and progress.

📝 Enhancement Note: The requirement for advanced Adobe Creative Cloud skills (InDesign, Illustrator, Photoshop) is standard for design roles. The emphasis on "time management skills with the ability to be effective working on multiple assignments with overlapping schedules" and "adapt to changing priorities in a dynamic work environment" are critical for operations roles that often manage multiple concurrent projects. The "proactive in the data collection process and identify areas needing additional support early in the process" points to a need for analytical thinking and process-oriented problem-solving, common in operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated collection of design work showcasing proficiency in Adobe Creative Cloud applications (InDesign, Illustrator, Photoshop).

• Examples of layout design for proposals, presentations, or marketing collateral that demonstrate clear communication and aesthetic appeal.

• Visualizations such as flow charts, maps, or diagrams that effectively convey complex information or project processes.

• Case studies or examples of how design solutions contributed to project success or met specific client branding requirements.

• Evidence of applying branding guidelines consistently in design projects. Process Documentation:

• Ability to document design processes and workflows for internal knowledge sharing and team efficiency.

• Understanding of how design requests are typically initiated, managed, and fulfilled within a project or proposal lifecycle.

• Familiarity with feedback loops and revision processes essential for collaborative design work.

📝 Enhancement Note: For a Graphic Designer role supporting proposals and marketing, a portfolio is paramount. The "Process & Systems Portfolio Requirements" section focuses on demonstrating the candidate's ability to not just create visually appealing work, but also to manage the design process effectively, understand project requirements, and deliver on time – all critical aspects of operations.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Graphic Designers with 0-2 years of experience in Atlanta, GA, the estimated salary range is $50,000 - $65,000 annually. This range accounts for the specified experience level, the critical nature of proposal support, and the cost of living in Atlanta.

Benefits:

• Comprehensive Health, Dental, and Vision Insurance plans.

• 401(k) retirement savings plan with company match.

• Paid Time Off (PTO) including vacation, sick leave, and holidays.

• Opportunities for professional development and continuing education in design software and techniques.

• Employee Assistance Program (EAP) for confidential support.

• Potential for bonuses based on company and individual performance.

Working Hours: Standard full-time work week, typically 40 hours, with potential for extended hours during critical proposal deadlines or project phases. The role is primarily on-site.

📝 Enhancement Note: The salary range is an estimate based on typical compensation for Graphic Designers in the Atlanta area with 0-2 years of experience, considering the specific industry (construction/engineering) and the role's importance in proposal development. Benefits are standard for full-time roles in large corporations. The working hours reflect a typical full-time commitment, with an acknowledgment of the demanding nature of proposal work.

🎯 Team & Company Context

🏢 Company Culture

Industry: Construction & Engineering. The Walsh Group operates as a large, family-owned business in a demanding and project-driven industry, requiring robust internal support functions.

Company Size: Large (typically 10,000+ employees). This implies a structured organization with established processes, resources, and opportunities for career advancement.

Founded: The Walsh Group has a long history, founded in 1938, indicating stability, extensive experience, and a deep understanding of the construction sector.

Team Structure:

• The Graphic Designer will likely be part of a Marketing, Communications, or Proposal department, which may include Proposal Managers, Proposal Coordinators, Writers, and other Designers.

• Reporting structure will likely be to a Marketing Manager, Communications Director, or Lead Proposal Manager, depending on the departmental organization.

• Cross-functional collaboration is essential, working closely with project teams, business group leaders, and proposal teams to gather requirements and deliver effective visual solutions. Methodology:

• Data-driven design: Utilizing project data and client information to inform design decisions and ensure accuracy.

• Workflow optimization: Implementing efficient design processes to meet tight deadlines and manage multiple projects.

• Brand consistency: Rigorous application of corporate and partner branding standards.

• Collaborative problem-solving: Working with various stakeholders to overcome design challenges and meet project objectives.

Company Website: https://www.walshgroup.com/

📝 Enhancement Note: The company context highlights the scale and industry of The Walsh Group, which is crucial for understanding the operational environment. A large, established construction firm implies a need for professional, standardized, and high-quality marketing and proposal support, making this Graphic Designer role integral to the GTM process.

📈 Career & Growth Analysis

Operations Career Level: Entry-Level to Junior Designer. This role is designed for individuals early in their graphic design careers, offering foundational experience in a demanding industry.

Reporting Structure: The Graphic Designer will report to a manager within the Marketing, Communications, or Proposal department. This structure provides direct mentorship and oversight.

Operations Impact: This role directly impacts the company's ability to win new business by creating compelling proposals and marketing materials. High-quality graphics enhance client perception, convey technical information effectively, and contribute to a strong brand image, all of which are critical for revenue generation.

Growth Opportunities:

• Skill Advancement: Opportunity to deepen expertise in Adobe Creative Suite and learn specialized design techniques relevant to the construction industry.

• Career Progression: Potential to advance to Senior Graphic Designer, Lead Designer, or specialize in areas like proposal management support or digital marketing design.

• Industry Exposure: Gain valuable experience in the construction sector, understanding its unique communication needs and project lifecycle.

• Mentorship: Learn from experienced marketing and proposal professionals within a large, established organization.

📝 Enhancement Note: This section focuses on the career trajectory within an operations-aligned design role. The emphasis is on developing specific design skills relevant to GTM, understanding the impact on revenue generation, and outlining clear paths for advancement within a large corporate structure.

🌐 Work Environment

Office Type: Primarily an on-site role within a corporate office environment. This suggests a structured workspace designed for collaboration and focused work.

Office Location(s): Atlanta, GA. This location provides access to a major metropolitan area with a robust business community.

Workspace Context:

• Collaborative Environment: The role requires close interaction with proposal teams, project managers, and other marketing staff, fostering a collaborative atmosphere.

• Tools and Technology: Access to industry-standard design software (Adobe Creative Cloud) and potentially other project management or communication tools.

• Team Interaction: Regular opportunities to engage with colleagues, share ideas, and receive feedback, contributing to a dynamic and supportive work setting.

Work Schedule: A standard 40-hour work week is expected, with flexibility and potential for overtime during critical project phases and proposal deadlines. This allows for focused work on design tasks while accommodating the demanding nature of the construction industry.

📝 Enhancement Note: The work environment description emphasizes the on-site nature and collaborative aspects, which are typical for operational support roles that require direct team interaction and access to specific office resources.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or a hiring manager will review applications and portfolios for basic qualifications and creative fit.

• Portfolio Review & Technical Interview: Candidates will likely present their portfolio, discussing their design process, technical skills, and how they approach specific design challenges. Expect questions about their experience with Adobe CC, branding, and deadline management.

• Team/Manager Interview: Discussion focused on cultural fit, collaboration style, and understanding of the role's responsibilities within the proposal and marketing context.

• Final Interview: May involve senior leadership to discuss career aspirations and overall fit within the organization.

Portfolio Review Tips:

• Curate Strategically: Select 5-7 of your strongest, most relevant projects that showcase your skills in layout, branding, and creating graphics for technical or business contexts.

• Highlight Process: For each project, be prepared to discuss your design thinking, the challenges you faced, how you collaborated with stakeholders, and the impact of your design.

• Showcase Adobe CC Proficiency: Ensure your portfolio clearly demonstrates your advanced skills in InDesign, Illustrator, and Photoshop.

• Tailor to Construction/Proposals: If possible, include any relevant projects related to proposals, marketing collateral, or even technical illustrations. If not, emphasize transferable skills in clarity, organization, and visual communication.

• Prepare for Questions: Anticipate questions about your ability to meet deadlines, handle feedback, and work with diverse teams.

Challenge Preparation:

• Design Exercise: You might be given a small design task, such as creating a sample graphic for a proposal or a social media post, to assess your speed and design approach.

• Branding Scenario: Be ready to discuss how you would approach applying or adapting branding guidelines for a specific project.

• Problem-Solving: Prepare to discuss how you would handle a situation where you have conflicting design feedback or a tight deadline.

📝 Enhancement Note: This section provides practical advice tailored to a design role that heavily supports GTM functions. The emphasis on portfolio content, process explanation, and handling specific interview challenges aims to prepare candidates for a rigorous evaluation process common in operations-focused roles.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Cloud: Advanced proficiency required in:
  • InDesign: For layout and page design of proposals, presentations, and marketing collateral.
  • Illustrator: For creating vector graphics, logos, icons, and complex illustrations.
  • Photoshop: For image editing, manipulation, and creating raster-based graphics.

Analytics & Reporting: While not primary, an understanding of how design impacts engagement metrics (e.g., in digital collateral) may be beneficial. Familiarity with analytics dashboards for tracking marketing campaign performance could be a plus.

CRM & Automation: No direct CRM or automation tool requirements are specified, but an understanding of how marketing collateral fits into the broader sales funnel and CRM data would be advantageous.

📝 Enhancement Note: This section clearly outlines the essential software toolkit for a Graphic Designer. The focus on Adobe Creative Cloud is paramount, with specific applications highlighted for their relevance to the role's responsibilities (layout, vector graphics, image editing).

👥 Team Culture & Values

Operations Values:

• Excellence in Execution: A commitment to delivering high-quality work, especially under deadline pressure, ensuring that proposals and marketing materials are polished and professional.

• Collaboration and Teamwork: Working effectively with proposal managers, project teams, and other departments to achieve shared goals.

• Integrity and Professionalism: Upholding corporate branding standards and maintaining ethical practices in all design work, including copyright compliance.

• Proactive Problem-Solving: Identifying potential design issues or needs early and taking initiative to find solutions.

• Continuous Improvement: Seeking ways to enhance design processes, efficiency, and the visual impact of marketing materials.

Collaboration Style:

• Cross-functional Integration: Actively engaging with diverse teams (e.g., project management, sales support) to understand their needs and translate them into effective visual communications.

• Feedback-Driven: Open to constructive criticism and revisions, using feedback to refine designs and ensure client satisfaction.

• Knowledge Sharing: Willingness to share design best practices and insights with team members to foster a learning environment.

📝 Enhancement Note: This section extrapolates likely company values and collaboration styles based on the industry (construction), company size (large corporation), and the nature of the role (supporting GTM/proposals). These values emphasize efficiency, quality, and teamwork, which are critical in operations-aligned functions.

⚡ Challenges & Growth Opportunities

Challenges:

• Managing Tight Deadlines: The construction industry, particularly proposal development, often involves aggressive timelines requiring efficient workflow and prioritization.

• Balancing Multiple Projects: Juggling design requests from various departments and projects simultaneously demands strong organizational and time management skills.

• Interpreting Technical Information: Translating complex engineering concepts or project details into clear, compelling visuals requires strong analytical and design thinking.

• Adhering to Strict Branding Guidelines: Ensuring consistency across all materials while maintaining creative flair can be a delicate balance.

Learning & Development Opportunities:

• Advanced Design Software Training: Opportunities to master new features or specialized modules within Adobe Creative Cloud.

• Industry-Specific Design: Learning the nuances of visual communication within the construction and engineering sectors.

• Proposal Development Process: Gaining in-depth understanding of the end-to-end proposal lifecycle and the critical role of design.

• Mentorship: Learning from experienced professionals in marketing, communications, and proposal management.

📝 Enhancement Note: This section identifies potential challenges inherent in the role and industry, framing them as opportunities for skill development and professional growth, which is a key aspect of operations roles.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to create graphics for a complex technical proposal. How did you ensure clarity and accuracy?" (Focus on process, problem-solving, and understanding technical content.)

• "How do you manage your time and prioritize tasks when working on multiple design projects with overlapping deadlines?" (Highlight time management techniques, tools, and prioritization strategies.)

• "Walk me through a project in your portfolio that best demonstrates your understanding and application of branding guidelines." (Prepare to discuss specific examples of brand enforcement and creative adaptation.)

• "How would you approach designing a visual element for a client whose branding guidelines are significantly different from our corporate standards?" (Assess adaptability and understanding of client-specific needs.) Company & Culture Questions:

• "What interests you about working for The Walsh Group, specifically within the construction industry?" (Research company projects, values, and recent news.)

• "How do you handle constructive criticism or feedback on your designs?" (Demonstrate openness to feedback and a collaborative approach.)

• "Describe your experience working collaboratively with non-designers, such as project managers or engineers." (Emphasize communication skills and ability to translate needs.) Portfolio Presentation Strategy:

• Storytelling: For each project, frame it as a narrative: the challenge, your approach, the solution, and the outcome/impact.

• Highlight Process: Emphasize your design thinking, software proficiency, and how you met project requirements.

• Quantify Impact (if possible): If a design contributed to winning a bid or improving clarity, mention it.

• Be Concise: Present your strongest work efficiently, being mindful of time.

• Prepare for Technical Questions: Be ready to discuss your software techniques and design choices.

📝 Enhancement Note: This section provides targeted interview preparation advice, focusing on questions relevant to design, operations (deadline management, collaboration), and the specific industry. The portfolio presentation strategy is crucial for demonstrating practical skills and impact.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided Workday portal link.

• Prepare a strong, tailored portfolio: Curate your best design work, focusing on layout, branding, and clear communication. Include examples that demonstrate your proficiency with Adobe Creative Cloud and, if possible, any experience with proposal graphics or technical visuals.

• Optimize your resume: Highlight relevant experience, skills (especially Adobe CC), education, and any internship experience. Use keywords from the job description, such as "Graphic Design," "Adobe Creative Cloud," "InDesign," "Illustrator," "Photoshop," and "Proposal Development."

• Practice your portfolio presentation: Be ready to articulate your design process, justify your creative choices, and explain how your work meets client and project objectives. Practice discussing your time management and problem-solving skills.

• Research The Walsh Group: Understand their company values, recent projects, and their position in the construction industry. This will help you tailor your answers and demonstrate genuine interest during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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