Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Muncie Power Products, Inc.

Location: Muncie, IN, US

Job Type: Full-Time

Category: Marketing Operations / Creative Services

Date Posted: 2026-06-11T15:12:00

Experience Level: 2-5 Years

Remote Status: On-site

🚀 Role Summary

• This role is crucial for maintaining and enhancing Muncie Power Products' brand consistency across all marketing collateral, both print and digital.

• The Graphic Designer will be responsible for the end-to-end creation and revision of marketing materials, ensuring alignment with brand guidelines and production specifications.

• It involves a blend of creative design, technical production knowledge, and meticulous attention to detail to support the Creative Services Manager.

• The position requires proficiency in industry-standard design software and the ability to manage multiple projects in a dynamic environment, contributing directly to the company's visual communication strategy.

📝 Enhancement Note: While the provided title is "Graphic Designer," its placement within a company focused on industrial products (power take-offs for vehicles) and the mention of "product support," "company advertising," and "customer information" suggests a role deeply integrated with the operational and marketing arms of the business. This role is essential for the GTM (Go-to-Market) strategy by ensuring all external-facing materials are professional, on-brand, and effectively communicate product value. The responsibilities align with a Marketing Operations function focused on content creation and brand asset management.

📈 Primary Responsibilities

• Design new marketing collateral, including literature, catalogs, brochures, and advertisements, adhering to Muncie Power Products' branding guidelines (logos, styles, fonts, colors).

• Revise existing literature and marketing materials, ensuring accuracy, clarity, and brand consistency across all versions.

• Prepare and optimize artwork for both print and digital formats, ensuring compliance with pre-press standards and digital platform requirements.

• Manage routine design tasks such as text input, editing, resizing materials, using templates, image manipulation, table creation, and page element organization.

• Support the Creative Services Manager and other team members with design-related tasks and projects as needed.

• Capture and edit basic photographs of events, products, and headshots to support marketing initiatives.

• Troubleshoot production issues effectively and assist in organizing, archiving, and maintaining design files.

• Assist in the development and design of internal and external presentations, ensuring a professional and engaging visual appeal.

• Stay current with graphic design industry trends and best practices to continuously improve creative output.

• Provide exceptional customer service in all interactions related to design requests and project management.

📝 Enhancement Note: The responsibilities listed are directly related to the execution of marketing operations tasks. The emphasis on "product support," "customer information," and "company advertising" highlights the role's connection to the broader Go-to-Market (GTM) strategy. The need to "prepare and optimize all materials according to specifications for both print and digital formats" is a key operational task, ensuring assets are ready for deployment across various channels.

🎓 Skills & Qualifications

Education:

• Bachelor’s degree in an advertising-related field, Graphic Design, Marketing, Communications, or equivalent practical experience. Experience:

• Minimum of two (2) years of professional experience in graphic design and/or production layout, with a proven track record of creating effective marketing collateral.

• Experience in a corporate or manufacturing environment is advantageous, demonstrating an understanding of business-to-business (B2B) communication needs. Required Skills:

• Expertise in Adobe Creative Suite: InDesign, Photoshop, Illustrator, and Acrobat Pro.

• Strong command of typography, layout design principles, and visual hierarchy.

• Proficiency in utilizing a MacBook for design and production tasks.

• Solid understanding of print production processes and digital file preparation standards.

• Experience with Microsoft Office Suite (Word, Excel, PowerPoint) for content integration and presentation development.

• Ability to interpret and apply brand guidelines consistently across various media.

• Excellent attention to detail, with a commitment to accuracy in grammar, spelling, and visual execution.

• Proven ability to manage multiple projects simultaneously, prioritize tasks, and meet deadlines in a fast-paced environment. Preferred Skills:

• Experience with Adobe Substance or other 3D software for enhanced visual content creation.

• Basic photography skills for product, event, and headshot capture.

• Familiarity with content management systems (CMS) or digital asset management (DAM) systems.

• Experience in developing internal and external presentations.

• Knowledge of pre-press standards and color management.

📝 Enhancement Note: The emphasis on Adobe Creative Suite, print/digital production, and branding aligns with core competencies for marketing operations roles focused on asset creation and management. The requirement for a MacBook is a specific technical constraint that applicants must meet. "Ability to interpret and apply brand guidelines" speaks to the operational rigor required for consistent GTM messaging.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a range of print and digital design projects, demonstrating creativity and technical skill.

• Examples of marketing collateral such as brochures, catalogs, advertisements, and presentation materials, highlighting your design process and final output.

• Case studies or project descriptions that detail your role in the design process, challenges overcome, and the impact of your work.

• Evidence of ability to adhere to brand guidelines and maintain visual consistency across projects.

• Demonstrations of proficiency in Adobe Creative Suite applications within your portfolio pieces. Process Documentation:

• Ability to follow established design workflows and production processes efficiently.

• Documentation of how you approach project briefs, from initial concept to final asset delivery.

• Examples of how you manage revisions, incorporate feedback, and ensure timely project completion.

• Understanding of file organization and archiving best practices for design assets.

📝 Enhancement Note: For a creative role like this, a portfolio is paramount. The "Process Documentation" aspect emphasizes the operational side: how the candidate structures their work, manages feedback, and ensures efficient delivery, which is critical for marketing operations. This is about demonstrating not just creative output, but also process adherence and management.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for a Graphic Designer with 2-5 years of experience in Muncie, Indiana, and a Bachelor's degree, the estimated salary range is approximately $50,000 - $70,000 annually. This estimate considers the company's location, the specified salary grade (13), and the required skill set. Benefits:

• Comprehensive Medical, Dental, and Vision Insurance plans, including a Zero Card option.

• Robust Life, Death, Dismemberment, and Dependent Insurance coverage.

• Prescription Drug Programs and Telehealth services for convenient healthcare access.

• Short-Term and Long-Term Disability coverage, along with Flexible Leaves of Absence options.

• Employee Assistance Programs (EAP) for personal and professional support.

• 401k retirement savings plan with a company match (50% on the first 6% of deferred compensation).

• Flexible Spending Plans for healthcare and dependent care expenses.

• Generous Paid Time Off (PTO) accrual of 3 weeks annually.

• 9 paid holidays per year.

• Wellness & Engagement programs to support employee well-being. Working Hours:

• Standard full-time work schedule, likely 40 hours per week, performed on-site. The specific daily schedule will be determined by departmental needs and team coordination.

📝 Enhancement Note: The salary range is an estimate based on typical market data for this role and location. The extensive list of benefits provided directly in the job description is a significant draw and has been detailed comprehensively. The working hours are standard for a full-time, on-site position in a corporate setting.

🎯 Team & Company Context

🏢 Company Culture

Industry: Manufacturing (Industrial Equipment - Power Take-Offs for vehicles), supporting critical infrastructure, emergency services, and waste management.

Company Size: While not explicitly stated, the presence of a structured benefits package, 401k matching, and multiple insurance options suggests a mid-to-large-sized organization. The mention of a "Creative Services Manager" implies a dedicated department.

Founded: The company is established, indicated by its long history and the need for product support literature, suggesting a stable operational environment.

Team Structure:

• The Graphic Designer will report directly to the Creative Services Manager, indicating a clear reporting hierarchy within the marketing or creative services department.

• This role will likely collaborate closely with other members of the creative team, as well as with marketing, product development, and sales teams to gather requirements and disseminate information.

• The department structure supports the creation and management of marketing assets crucial for the company's GTM strategy. Methodology:

• Emphasis on adhering to established brand standards and pre-press requirements, reflecting a structured approach to visual asset creation.

• The role requires a balance of independent work ("work unsupervised") and collaborative teamwork ("work well in a team," "positive, team-based atmosphere").

• Data-driven decision-making is implied through the need to "define problems, collect data, establish facts, and draw valid conclusions" and interpret technical instructions.

Company Website: https://www.munciepower.com/ (Inferred from company name)

📝 Enhancement Note: Understanding Muncie Power Products' role in powering essential services provides context for the company's mission and the significance of their marketing materials. The culture appears to value both individual contribution and teamwork, with a focus on quality and adherence to standards, which is typical for manufacturing environments.

📈 Career & Growth Analysis

Operations Career Level: This is an individual contributor role at an early to mid-career level within the creative services or marketing operations function. It requires foundational design skills and 2+ years of experience.

Reporting Structure: The Graphic Designer reports to the Creative Services Manager, who likely oversees broader marketing communication strategies and asset management. This provides a direct path for mentorship and skill development in creative direction and project management.

Operations Impact: The Graphic Designer's work directly impacts the company's external perception, brand recognition, and the effectiveness of its marketing and sales collateral. Professional, consistent, and well-designed materials are essential for supporting sales efforts and customer engagement, thereby contributing to revenue generation.

Growth Opportunities:

• Skill Specialization: Potential to develop deeper expertise in specific design software (e.g., 3D modeling with Adobe Substance), print production, or digital asset management.

• Creative Leadership: With experience and demonstrated success, opportunities may arise for lead designer roles, project management of creative initiatives, or even specializing in areas like branding strategy.

• Cross-Functional Exposure: Collaboration with product development and sales teams can lead to a broader understanding of business operations and GTM strategies, opening doors to roles in marketing or operations management.

• Mentorship: Learning from the Creative Services Manager can provide insights into strategic marketing planning, vendor management, and budget oversight for creative projects.

📝 Enhancement Note: The growth path for a Graphic Designer in a manufacturing company often involves deepening technical skills or moving into project management within marketing operations. The role's impact on GTM is through the quality and effectiveness of visual assets that support sales and brand building.

🌐 Work Environment

Office Type: The job is explicitly listed as "Office" work environment and "Office" workplace arrangement, indicating a traditional on-site setting.

Office Location(s): Muncie, Indiana. This is the primary location for the role.

Workspace Context:

• The role will be situated within an office environment, likely in a departmental setting with the Creative Services Manager and potentially other creative or marketing team members.

• Access to necessary design hardware (MacBook) and software (Adobe Creative Suite) is a given.

• Opportunities for collaboration with fellow team members and cross-functional departments are expected, fostering a dynamic work atmosphere.

• The environment is described as "positive, team-based," suggesting an emphasis on cooperative work practices.

Work Schedule: Standard full-time hours (40 hours/week) are anticipated, requiring presence in the Muncie office. This schedule allows for consistent engagement with team members and project workflows.

📝 Enhancement Note: The "Office" environment signifies a structured, collaborative setting. This is typical for roles requiring close team interaction and direct supervision, as well as access to company-specific resources and brand assets.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or hiring manager reviews applications and resumes, focusing on experience, required software proficiency, and educational background.

• Portfolio Review: Candidates will likely be asked to submit a portfolio showcasing their design work. This is a critical step to assess creativity, technical skills, and adherence to brand standards.

• Skills Assessment/Challenge: A practical design exercise may be given to evaluate problem-solving abilities, speed, and proficiency in the required software. This could involve creating or revising a piece of collateral based on a brief.

• Interviews: Typically includes interviews with the Creative Services Manager and potentially other key stakeholders from marketing or management. These will assess cultural fit, communication skills, and understanding of the role.

Portfolio Review Tips:

• Showcase Variety: Include examples of print collateral (brochures, catalogs) and digital assets (web graphics, social media visuals, presentation slides).

• Highlight Brand Adherence: Feature projects where you successfully applied specific brand guidelines or developed cohesive visual systems.

• Detail Your Process: For selected projects, briefly explain your design process, rationale behind design choices, and any challenges you overcame.

• Quantify Impact (if possible): If any of your designs contributed to measurable business outcomes (e.g., increased engagement, improved conversion rates), highlight this.

• Tailor to Muncie Power: If possible, include or reference projects that show an understanding of industrial or B2B markets.

Challenge Preparation:

• Be prepared to demonstrate your proficiency with Adobe InDesign, Photoshop, and Illustrator under time constraints.

• Practice creating layouts, manipulating images, and applying typography quickly and accurately.

• Understand how to interpret a design brief and ask clarifying questions to ensure you meet the requirements.

• Be ready to present your work and articulate your design decisions clearly and concisely.

📝 Enhancement Note: For a design role, the portfolio is paramount. The interview process will heavily weigh the candidate's ability to demonstrate practical skills and creative problem-solving, especially in the context of brand consistency and production readiness.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:

  • Adobe InDesign: Essential for layout design of literature, catalogs, brochures, and advertisements.
  • Adobe Photoshop: Crucial for image editing, manipulation, and optimization for both print and digital.
  • Adobe Illustrator: Necessary for creating vector graphics, logos, icons, and illustrations.
  • Adobe Acrobat Pro: Used for PDF creation, editing, pre-press checks, and final file preparation.

• MacBook: The required operating platform for all design work.

Analytics & Reporting:

• While not directly responsible for analytics, understanding how visual assets perform digitally might be beneficial. Familiarity with basic web analytics or social media platform insights could be a plus. CRM & Automation:

• Not directly applicable to this role's core functions, but awareness of how marketing materials are used in CRM or marketing automation platforms (e.g., for email campaigns) is helpful. Other Potential Tools:

• Microsoft Office Suite: Word for text content, PowerPoint for presentations, Excel for data integration into designs.

• Adobe Substance: Mentioned as a "plus," indicating potential use for 3D rendering or asset creation.

• Photography Equipment: Basic camera for product, event, and headshot photography.

📝 Enhancement Note: The technology stack is heavily focused on the Adobe Creative Suite, which is standard for graphic design roles. The specific mention of a MacBook is a key technical requirement. Proficiency in these tools is a direct measure of operational capability for creating and delivering marketing assets.

👥 Team Culture & Values

Operations Values:

• Quality & Precision: A strong emphasis on attention to detail, accuracy in grammar and spelling, and adherence to pre-press and brand standards.

• Collaboration: The company fosters a "positive, team-based atmosphere," requiring effective collaboration with the Creative Services Manager and other team members.

• Customer Focus: "Provide exceptional customer service" is a core value, extending to internal clients (marketing, sales, product teams) and external stakeholders.

• Efficiency & Adaptability: The need to "juggle multiple priorities," "work unsupervised," and "troubleshoot production issues" highlights a value placed on efficiency and the ability to adapt to demands.

• Continuous Improvement: "Stay up-to-date with industry trends" indicates a value for ongoing learning and professional development.

Collaboration Style:

• Team-Oriented: The role requires working closely with the Creative Services Manager and other team members, suggesting a collaborative approach to design projects.

• Cross-Functional Integration: The need to support various departments means designers must be adept at communicating with non-designers, understanding their needs, and translating them into visual assets.

• Feedback Integration: As is typical in creative roles, the ability to receive and incorporate feedback constructively is essential for successful project completion.

📝 Enhancement Note: The cultural values emphasize a blend of creative execution with operational rigor, precision, and strong interpersonal skills. This is typical for marketing departments supporting manufacturing operations, where accuracy and brand consistency are paramount.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Brand Constraints: Effectively producing visually appealing designs while strictly adhering to established brand guidelines and technical specifications.

• Managing Multiple Priorities: Juggling numerous projects with varying deadlines and stakeholder requirements in a potentially fast-paced environment.

• Technical Proficiency: Staying current with evolving design software and production techniques, especially with the specific requirement of a MacBook.

• Interdepartmental Communication: Translating diverse needs from various departments into effective visual communications.

Learning & Development Opportunities:

• Advanced Software Training: Opportunities to deepen expertise in Adobe Creative Suite, potentially exploring advanced features or new modules.

• 3D Design Exposure: Learning Adobe Substance or similar 3D software, as mentioned as a preferred skill, can significantly enhance visual capabilities.

• Print Production Expertise: Gaining a deeper understanding of commercial printing processes, materials, and finishing techniques.

• Brand Strategy Insight: Working closely with the Creative Services Manager can provide exposure to broader branding and marketing strategy development.

• Photography Skills Development: Opportunities to refine product, event, and portrait photography skills.

📝 Enhancement Note: The challenges are standard for creative roles but are amplified by the manufacturing context and brand adherence requirements. Growth opportunities focus on deepening technical skills and expanding creative capabilities within the marketing operations framework.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to adapt your design to strict brand guidelines. How did you maintain creativity while adhering to constraints?" (Assesses brand adherence and creative problem-solving)

• "Walk us through your process for creating a marketing brochure from initial brief to final delivery. What steps do you take to ensure accuracy and quality?" (Evaluates workflow, process management, and attention to detail)

• "How do you prioritize multiple design projects with competing deadlines? Can you give an example?" (Tests time management and prioritization skills) Company & Culture Questions:

• "What do you know about Muncie Power Products and our role in the industry? How do you see graphic design supporting our business?" (Assesses research, understanding of industry, and role impact)

• "Describe your ideal team environment. How do you collaborate with managers and colleagues on creative projects?" (Gauges cultural fit and collaboration style)

• "How do you stay updated with the latest graphic design trends and technologies?" (Evaluates commitment to continuous learning) Portfolio Presentation Strategy:

• Curate Wisely: Select 3-5 of your strongest, most relevant projects that showcase your range and proficiency.

• Tell a Story: For each project, briefly explain the client's objective, your role, your design process, the tools used, and the outcome or impact.

• Highlight Key Skills: Ensure your portfolio demonstrates your mastery of InDesign, Photoshop, Illustrator, and your ability to maintain brand consistency.

• Be Prepared for Technical Questions: Be ready to discuss specific design choices, software techniques, and production considerations.

• Practice Your Pitch: Rehearse your presentation to ensure it's concise, engaging, and confident.

📝 Enhancement Note: Interview preparation for this role should focus on demonstrating technical proficiency, creative problem-solving within brand constraints, and an understanding of how design contributes to business objectives, particularly in a manufacturing context.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your resume and a link to your online portfolio through the ADP application portal.

• Portfolio Customization: Ensure your portfolio prominently features examples of print collateral (brochures, catalogs, advertisements) and digital assets, showcasing your proficiency with Adobe Creative Suite and adherence to brand guidelines. Tailor your selection to highlight experience relevant to a manufacturing or B2B environment if possible.

• Resume Optimization: Clearly list your experience with Adobe InDesign, Photoshop, Illustrator, Acrobat Pro, and Microsoft Office. Quantify your achievements where possible, such as "Designed X number of product brochures annually" or "Contributed to Y marketing campaigns."

• Interview Preparation: Practice articulating your design process, how you manage projects, and how you ensure brand consistency. Be ready to discuss your experience with print production and digital optimization.

• Company Research: Familiarize yourself with Muncie Power Products' products, mission, and target markets. Understand how their marketing materials support their business objectives and customer base.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.