Graphic & Marketing Designer

📍 Job Overview

Job Title: Graphic & Marketing Designer

Company: Scorability

Location: Austin, Texas, United States

Job Type: Full-Time

Category: Marketing & Design Operations

Date Posted: 2026-06-11T15:31:46

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid (4 days in-office, 1 day remote)

🚀 Role Summary

• Develop and execute visual marketing strategies across digital and print platforms to enhance brand presence and campaign effectiveness.

• Create compelling graphic assets for websites, landing pages, social media, presentations, and email campaigns, ensuring brand consistency.

• Collaborate closely with Marketing, Product, Sales, and Leadership teams to translate business objectives into impactful visual designs.

• Contribute to the evolution of the Scorability and Ryzer brands by defining and implementing robust design systems for accelerated output and scalability.

📝 Enhancement Note: This role sits at the intersection of creative execution and operational efficiency within marketing. The emphasis on "design systems" and "building reusable systems to help others move faster" highlights a key operations focus: enabling scale and consistency through standardized creative processes and assets. The target audience (athletes, coaches, families) and industry (college sports recruiting) provide specific context for visual communication strategies.

📈 Primary Responsibilities

• Design and produce a wide range of marketing collateral, including websites, landing pages, one-pagers, social media graphics, email templates, and event materials.

• Collaborate with cross-functional teams to conceptualize and execute visual campaigns, customer stories, and product launch assets that resonate with target audiences.

• Define, maintain, and evolve the visual identity and brand guidelines for Scorability and Ryzer, ensuring consistency across all touchpoints.

• Leverage AI and modern design tools to create high-quality assets efficiently, focusing on building scalable design systems and reusable components.

• Manage multiple design projects simultaneously, prioritizing tasks, meeting deadlines, and maintaining a high standard of quality and creative output.

• Prepare final assets for production, ensuring correct specifications for digital platforms and print media, including understanding bleeds, color profiles, and prepress requirements.

• Proactively seek opportunities to push creative boundaries and innovate in visual communication, moving beyond simple brief execution.

📝 Enhancement Note: The responsibilities emphasize a blend of creative design and operational efficiency. The expectation to "build reusable systems" and "use AI and modern design tools to create great work efficiently" points to a need for design operations thinking, where standardized assets and processes facilitate faster go-to-market timelines and consistent brand experiences.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field is often preferred and can be beneficial for foundational knowledge.

Experience: Several years of professional design experience, ideally within a fast-paced environment such as a startup, agency, or in-house marketing department, is required.

Required Skills:

• A strong, demonstrable portfolio showcasing diverse design projects, particularly those relevant to digital marketing and brand development.

• Expert proficiency in Adobe Creative Suite, specifically Illustrator, Photoshop, and InDesign.

• Solid understanding of digital design principles (web, social media, email) and print production requirements (bleeds, color profiles, prepress).

• Excellent collaboration and communication skills, with the ability to articulate design concepts and rationale to non-design stakeholders.

• Proven ability to manage multiple projects concurrently, prioritize effectively, and meet strict deadlines in a dynamic environment.

• A proactive and curious mindset, with a drive for creative innovation and a commitment to producing high-quality work. Preferred Skills:

• Experience with Canva for rapid asset creation and accessibility for broader team use.

• Proficiency in Figma for UI/UX design, prototyping, and collaborative design system development.

• Familiarity with AI-powered design tools and their application in accelerating creative workflows.

• Experience in developing and maintaining design systems.

• Understanding of the college sports recruiting landscape and its specific visual communication needs.

📝 Enhancement Note: The emphasis on a strong portfolio is paramount for design roles. For operations-adjacent roles like this, the portfolio should ideally highlight projects demonstrating not just aesthetic quality but also efficiency, scalability (e.g., through design systems), and measurable impact on marketing or business goals.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated collection of design work that clearly demonstrates your capabilities across digital and print mediums.

• Specific examples of marketing collateral created for campaigns, product launches, or brand initiatives.

• Case studies showcasing how you translated business objectives into effective visual solutions.

• Demonstrations of your ability to work within established brand guidelines and, where applicable, your contribution to evolving them.

• Projects that highlight your experience with design systems, reusable assets, or efficient workflow methodologies. Process Documentation:

• Showcase examples of how you approach project briefs, from initial concept to final delivery, highlighting your workflow.

• If applicable, illustrate how you've documented design processes or created templates that improve team efficiency.

• Be prepared to discuss how you measure the success of your designs, particularly in relation to marketing campaign performance or brand engagement metrics.

📝 Enhancement Note: For a design role with an operational component, the portfolio should go beyond just showcasing aesthetics. It needs to articulate the process behind the design, the systems used for efficiency (like design systems), and the impact on business objectives. This aligns with the broader expectations of operations roles in demonstrating value and efficiency.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Mid-Level Graphic & Marketing Designer in Austin, Texas, with 2-5 years of experience, a competitive salary range would typically fall between $65,000 - $85,000 annually. This estimate considers the cost of living in Austin and the specialized skills required for this role.

Benefits:

• <strong>Stock Options:</strong> Opportunity to gain equity and share in the company's growth and success.

• <strong>Annual Company-wide Bonus:</strong> Incentive tied to collective company performance, fostering a team-oriented approach.

• <strong>Flexible Time Off (PTO):</strong> Encourages work-life balance and personal time, managed with generous holidays.

• <strong>Comprehensive Health Benefits:</strong> Medical, Dental, and Vision insurance, fully paid by Scorability for full-time employees.

• <strong>Life and Disability Insurance:</strong> Basic Life, Short-Term Disability (STD), and Long-Term Disability (LTD) coverage provided.

• <strong>Community Service Program:</strong> Paid time off or opportunities to engage in volunteer work, aligning with company values.

• <strong>Paid Parental Leave:</strong> Support for new parents to focus on family during critical life stages.

• <strong>401k Contribution:</strong> Company contributes 3% to employee 401k plans, aiding long-term financial planning.

Working Hours: The standard full-time work week is approximately 40 hours. The hybrid model specifies 4 days per week in the Central Austin office and 1 day remote.

📝 Enhancement Note: Salary estimates are based on data from reputable compensation platforms (e.g., Glassdoor, LinkedIn Salary, Salary.com) adjusted for location (Austin, TX) and experience level (Mid-Level, 2-5 years). The benefits package is comprehensive and aligns with competitive offerings in the tech and startup sectors, with a strong emphasis on employee well-being and long-term financial security.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, specifically focused on college sports recruiting and athlete development platforms. Scorability operates within the burgeoning EdTech and SportsTech sectors.

Company Size: While not explicitly stated, the mention of rapid growth, multiple teams (Marketing, Product, Sales, Leadership, Customer Success), and serving millions of athletes suggests a mid-sized company, likely between 50-200 employees. This size typically offers a balance between the agility of a startup and the structure of a larger organization.

Founded: The company was founded to revolutionize college sports recruiting and the camp ecosystem. The exact founding date isn't provided, but the company's mission implies a focus on modernizing a traditionally manual and opaque process through technology.

Team Structure:

• The Graphic & Marketing Designer will be part of the Marketing team, which likely includes specialists in digital marketing, content creation, and campaign management.

• This role reports into a Marketing Manager or Director, with close collaboration expected across Product, Sales, and Customer Success teams.

• The structure likely supports cross-functional project teams for specific initiatives like product launches or major campaigns. Methodology:

• Scorability utilizes data and AI to provide evaluation tools for college coaches and guidance for athletes. This suggests a data-driven approach to product development and marketing.

• The emphasis on building design systems indicates a process-oriented approach to creative production, aiming for efficiency and scalability.

• The company values quality, ownership, and a drive to "do more than just go through the motions," suggesting a culture of high performance and continuous improvement.

Company Website: https://www.scorability.com/

📝 Enhancement Note: The company's focus on college sports recruiting implies a mission-driven culture, likely attracting individuals passionate about sports and education. The "startup" feel, combined with evidence of growth and established processes, suggests an environment where individuals can make a significant impact while benefiting from developing operational frameworks.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level individual contributor. It offers significant ownership and the opportunity to shape brand aesthetics and processes. It's a hands-on design role with a clear mandate to contribute to the company's visual identity and operational efficiency in marketing asset creation.

Reporting Structure: The designer will likely report to a Marketing Manager or Director, working closely with peers in marketing, product, and sales. This collaborative structure provides exposure to various business functions.

Operations Impact: The Graphic & Marketing Designer directly impacts Scorability's brand perception and market presence. Their work is crucial for customer acquisition (athletes, coaches), retention, and internal communications. By building efficient design systems and creating compelling visuals, they contribute to faster sales cycles and more effective marketing campaigns, ultimately driving revenue growth and operational efficiency for the marketing department.

Growth Opportunities:

• <strong>Specialization:</strong> Potential to deepen expertise in specific areas like UI/UX design, motion graphics, or brand strategy as the company scales.

• <strong>Leadership:</strong> With demonstrated success and initiative, opportunities may arise to lead design projects, mentor junior designers, or even transition into a Design Lead or Art Director role.

• <strong>Skill Development:</strong> The company's encouragement to use AI and modern tools, along with building design systems, provides avenues for continuous learning and skill enhancement relevant to the evolving design and operations landscape.

• <strong>Cross-functional Exposure:</strong> Working closely with Product, Sales, and Marketing teams offers insights into broader business operations and potential career paths within GTM functions.

📝 Enhancement Note: The growth path for this role extends beyond pure design into areas like design operations, brand management, and potentially team leadership. The emphasis on building systems and using modern tools suggests a forward-thinking approach to design execution, which is highly valued in operations-focused environments.

🌐 Work Environment

Office Type: Hybrid work model, with 4 days per week in a Central Austin office and 1 day remote. This suggests a modern office space designed to foster collaboration and productivity.

Office Location(s): Central Austin, Texas. This location is known for its vibrant tech scene, offering accessibility and a dynamic professional environment. Specific office details (amenities, parking) would be provided during the interview process.

Workspace Context:

• The office environment is expected to be collaborative, encouraging interaction with marketing, product, and sales teams, facilitating the seamless creation of marketing assets.

• Access to modern design tools, including Adobe Creative Suite, and potentially Figma and AI-powered design software, will be standard.

• Opportunities for team sprints, brainstorming sessions, and informal knowledge-sharing are likely part of the daily workflow.

Work Schedule: A typical 40-hour work week, with flexibility inherent in the hybrid model. The focus is on achieving project goals and meeting deadlines, with the remote day offering focused work time.

📝 Enhancement Note: The hybrid model is common in the tech industry, balancing the need for in-person collaboration with the flexibility of remote work. For a design operations role, this balance is crucial for both deep creative work and effective team synergy.

📄 Application & Portfolio Review Process

Interview Process:

• <strong>Initial Screen:</strong> A brief call with HR or a hiring manager to assess basic qualifications, cultural fit, and interest in the role.

• <strong>Portfolio Review:</strong> A dedicated session where candidates present their portfolio, discussing key projects, design process, and impact. This is a critical stage for demonstrating design rationale and operational thinking.

• <strong>Skills Assessment/Creative Challenge:</strong> May involve a small design task or a case study presentation to evaluate problem-solving skills, creative approach, and ability to work under timed conditions.

• <strong>Team/Cross-functional Interviews:</strong> Meetings with potential team members and stakeholders from Product, Sales, or Marketing to assess collaboration style and understanding of business needs.

• <strong>Final Interview:</strong> Often with senior leadership to discuss overall fit, long-term vision, and final alignment. Portfolio Review Tips:

• <strong>Curate Strategically:</strong> Select 3-5 projects that best represent the skills and experience required for this specific role, emphasizing marketing collateral, brand evolution, and system-based design.

• <strong>Tell a Story:</strong> For each project, clearly articulate the objective, your role, the process you followed, the tools used, the challenges overcome, and the results achieved (quantify impact where possible).

• <strong>Highlight Operations:</strong> Showcase any projects involving design systems, process improvements, or efficient asset creation. Explain how your design choices contributed to scalability or faster execution.

• <strong>Be Prepared for Questions:</strong> Anticipate questions about your design philosophy, how you handle feedback, your experience with AI tools, and your understanding of the Scorability brand. Challenge Preparation:

• If a creative challenge is given, focus on understanding the brief thoroughly and delivering a solution that is not only visually appealing but also strategically sound and efficient.

• Practice articulating your design decisions clearly and concisely, linking them back to business objectives.

• If presenting a case study, structure it logically: Problem -> Solution -> Impact.

📝 Enhancement Note: The portfolio review is the most critical part of the application process for this role. Candidates should frame their work not just as creative output but as solutions that drive business value through effective communication, efficiency, and scalability, aligning with operations principles.

🛠 Tools & Technology Stack

Primary Tools:

• <strong>Adobe Creative Suite:</strong> Essential proficiency in Illustrator, Photoshop, and InDesign for core graphic design tasks.

• <strong>Figma:</strong> Highly preferred for UI/UX design, prototyping, and collaborative design system development.

• <strong>Canva:</strong> Beneficial for rapid content creation and empowering non-designers within the organization.

• <strong>AI-Powered Design Tools:</strong> Familiarity and experience with tools that enhance creative workflows, such as AI image generators, content repurposing tools, or automated design assistants. Analytics & Reporting:

• While not a primary responsibility, an understanding of how design impacts web analytics (e.g., conversion rates on landing pages, engagement on social media) is advantageous. Familiarity with Google Analytics or similar platforms would be a plus. CRM & Automation:

• Experience integrating design assets into marketing automation platforms (e.g., email marketing software) or content management systems (CMS) for websites.

📝 Enhancement Note: The emphasis on both traditional design software and newer AI/Figma tools highlights the evolving landscape of design operations. Proficiency in these tools indicates an ability to contribute to efficient, scalable creative processes.

👥 Team Culture & Values

Operations Values:

• <strong>Quality & Craftsmanship:</strong> A commitment to producing high-caliber work that elevates the brand.

• <strong>Ownership & Initiative:</strong> Taking responsibility for projects and proactively seeking ways to improve processes and outcomes.

• <strong>Collaboration & Communication:</strong> Working effectively with diverse teams, sharing ideas, and providing constructive feedback.

• <strong>Efficiency & Innovation:</strong> Utilizing modern tools and methodologies, including AI and design systems, to deliver impactful work faster.

• <strong>Customer Focus:</strong> Understanding the needs of athletes, coaches, and families to create relevant and compelling visual experiences. Collaboration Style:

• The team fosters a highly collaborative environment, working closely with Marketing, Product, and Sales to ensure cohesive GTM strategies.

• Expect a culture of constructive feedback and iterative design, where ideas are shared openly to achieve the best results.

• Knowledge sharing, particularly around design best practices and efficient workflows, is likely encouraged.

📝 Enhancement Note: The company values align with typical high-growth tech environments, emphasizing performance, collaboration, and forward-thinking approaches. For a designer, understanding how these values translate into daily work—e.g., how "efficiency" is applied to creative processes—is key.

⚡ Challenges & Growth Opportunities

Challenges:

• <strong>Balancing Speed and Quality:</strong> In a fast-moving company, maintaining high design standards while meeting rapid turnaround times for marketing assets.

• <strong>Brand Evolution:</strong> Contributing to the growth and refinement of the Scorability and Ryzer brands across diverse platforms and audiences.

• <strong>Cross-functional Alignment:</strong> Ensuring design effectively supports the varied needs and objectives of different departments, from Product to Sales.

• <strong>Adapting to New Technologies:</strong> Staying current with evolving design tools, including AI advancements, and integrating them into workflows. Learning & Development Opportunities:

• <strong>Skill Enhancement:</strong> Opportunities to deepen expertise in UI/UX, motion graphics, or specific design software through internal training or external courses.

• <strong>Industry Exposure:</strong> Potential to attend relevant design or marketing conferences to stay abreast of industry trends.

• <strong>Mentorship:</strong> Guidance from experienced marketing leaders and potentially senior designers within or outside the organization.

• <strong>Process Improvement:</strong> Contributing to the development and optimization of design workflows, design systems, and asset management practices.

📝 Enhancement Note: The challenges presented are typical for design roles in growing tech companies. The key is to view them as opportunities for professional development, particularly in areas related to operational efficiency and strategic design thinking.

💡 Interview Preparation

Strategy Questions:

• "How would you approach building a design system for Scorability's marketing assets?" (Tests understanding of scalable design operations)

• "Describe a time you had to balance creative vision with tight deadlines. How did you manage?" (Assesses project management and efficiency)

• "How do you ensure brand consistency across multiple channels and for different audiences like athletes and coaches?" (Focuses on brand operations and strategic communication)

• "What are your favorite AI tools for design, and how have you used them to improve your workflow?" (Evaluates adaptability to new technologies) Company & Culture Questions:

• "What is your understanding of Scorability's mission, and how do you see design contributing to it?" (Tests research and alignment with company purpose)

• "How do you prefer to receive feedback on your designs, and how do you incorporate it?" (Assesses collaboration and receptiveness to input)

• "Describe your experience working with cross-functional teams. What's your approach to managing stakeholder expectations?" (Evaluates teamwork and communication) Portfolio Presentation Strategy:

• <strong>Structure for Impact:</strong> Begin with an overview of your career and design philosophy. Then, present 3-5 key projects, dedicating 5-7 minutes per project.

• <strong>Detail the Process:</strong> For each project, walk through the problem, your approach, the tools and techniques used, your specific contributions, challenges, and the outcome. Quantify results whenever possible.

• <strong>Highlight Operations:</strong> Emphasize any aspects related to efficiency, scalability, design systems, or process improvements. Explain how your design work supported business objectives.

• <strong>Engage Your Audience:</strong> Be enthusiastic, clear, and concise. Be prepared to answer in-depth questions about your design choices and thought process.

📝 Enhancement Note: Interview questions will likely probe not just creative talent but also the candidate's ability to operate efficiently, collaborate effectively, and contribute to scalable processes – key traits for success in operations-adjacent roles.

📌 Application Steps

To apply for this Graphic & Marketing Designer position:

• Submit your application via the provided link on the Scorability careers page.

• Portfolio Customization: Tailor your portfolio to highlight projects most relevant to marketing design, brand development, and digital/print collateral. Include examples that showcase your ability to build efficient systems or contribute to brand evolution.

• Resume Optimization: Ensure your resume clearly details your experience with Adobe Creative Suite, Figma, Canva, and AI design tools. Use keywords from the job description and quantify achievements where possible (e.g., "Designed X assets that increased engagement by Y%").

• Prepare Your Narrative: Be ready to articulate your design process, your experience with cross-functional collaboration, and your understanding of how design supports business objectives, particularly within a growing tech company. Practice presenting your portfolio.

• Company Research: Thoroughly research Scorability, its mission, its target audience (athletes, coaches), and its brand. Understand the competitive landscape of college sports recruiting technology.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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