Graphic Designer + Video Editor for a Co-working Brand

📍 Job Overview

Job Title: Graphic Designer + Video Editor for a Co-working Brand

Company: Weekday AI (Client Role)

Location: India (Remote)

Job Type: FULL_TIME

Category: Creative & Media / Art & Design / Marketing Operations Support

Date Posted: 2026-07-25

Experience Level: 3+ Years

Remote Status: Remote Solely

🚀 Role Summary

• Develop and execute compelling visual content strategies to enhance brand presence across all digital platforms, with a focus on B2B audiences.

• Create a diverse range of static and video assets, including social media posts, thought leadership content, and engaging promotional materials.

• Maintain and evolve a consistent, modern, and professional brand identity across all communication channels.

• Collaborate closely with marketing and leadership teams to translate strategic objectives into high-impact visual storytelling.

• Optimize all creative content for maximum engagement and reach across various digital and social media formats.

📝 Enhancement Note: While the core role is design and video editing, its placement within a co-working brand context and emphasis on B2B audiences suggests a strong need for understanding business objectives and translating them into visually effective marketing collateral. This role will likely involve close collaboration with Brand Managers, Marketing Leads, and potentially C-suite executives, requiring strong communication and project management skills to serve as a key contributor to the company's visual brand strategy. The "founder-led branding initiatives" and "thought leadership content" point towards a strategic design function rather than purely execution.

📈 Primary Responsibilities

• Design and produce high-quality static creatives, including social media posts, carousels, announcements, and thought leadership graphics, ensuring adherence to brand guidelines.

• Edit and enhance short-form video content using provided footage (e.g., founder interviews, event highlights, office tours), incorporating text overlays, motion graphics, and platform-specific formatting.

• Develop and maintain a cohesive and professional visual identity that reflects the brand's modern aesthetic and core values across all digital touchpoints.

• Collaborate with marketing teams and internal stakeholders to conceptualize, design, and deliver creative solutions that meet campaign objectives and business goals.

• Manage the end-to-end creative process for multiple projects simultaneously, ensuring timely delivery of high-quality assets while maintaining brand consistency.

• Optimize visual content for various digital platforms, including social media (LinkedIn, Instagram, etc.), websites, and email campaigns, to maximize audience engagement and conversion rates.

• Stay abreast of the latest design trends, social media content formats, and video editing techniques to continuously innovate and elevate the brand's visual output.

• Support broader branding initiatives by creating presentations, marketing collateral, and other visual communication materials as required by leadership.

📝 Enhancement Note: The responsibilities highlight a need for both creative execution and strategic input. The emphasis on "founder-led branding initiatives" and "thought leadership content" indicates that this role will be involved in shaping the brand's narrative, not just creating assets. The need to "optimize creative content for various digital platforms" suggests an understanding of digital marketing best practices and performance metrics.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Arts, Digital Media, Communications, or a related field is typically expected for roles requiring this level of proficiency and experience. Equivalent practical experience and a strong portfolio will also be highly valued.

Experience: 3+ years of professional experience in graphic design and video editing, with a demonstrated track record of creating impactful visual content for B2B audiences.

Required Skills:

• Graphic Design Mastery: Proven ability to create visually appealing and effective static creatives (e.g., social media posts, carousels, infographics) using industry-standard software.

• Video Editing Proficiency: Expertise in editing short-form videos for social media, including incorporating motion graphics, text overlays, and platform-specific optimizations.

• Adobe Creative Suite: Advanced proficiency in Photoshop, Illustrator, Premiere Pro, and After Effects (or equivalent tools) for design and video production.

• Brand Identity Management: Strong understanding of typography, layout, color theory, and visual storytelling to maintain and evolve a consistent brand identity.

• B2B Content Creation: Experience designing and producing content tailored for business-to-business audiences, understanding their unique communication needs and preferences.

• Social Media Savvy: Deep understanding of various social media platforms, their content formats, and best practices for engagement.

• Time Management & Project Prioritization: Ability to manage multiple projects concurrently, meet tight deadlines, and prioritize tasks effectively in a remote setting.

• Communication & Collaboration: Excellent verbal and written communication skills for effective collaboration with remote teams and stakeholders.

Preferred Skills:

• Motion Graphics Expertise: Advanced skills in creating dynamic motion graphics and animations.

• Founder-Led Content Experience: Prior experience working with founders or executives on personal branding, thought leadership content, or executive communications.

• Industry-Specific Experience: Familiarity with brands in co-working, commercial real estate, hospitality, architecture, or infrastructure sectors.

• Presentation Design: Experience creating professional and visually engaging presentations.

• Understanding of ROI: Ability to connect creative output to business objectives and demonstrate the impact of visual assets.

📝 Enhancement Note: The "preferred skills" strongly indicate a desire for a candidate who can not only execute creatively but also understand and contribute to the strategic branding efforts, particularly around executive presence and thought leadership. The industry-specific experience is a significant plus, suggesting that a candidate with prior exposure to these B2B environments will have a shorter learning curve.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of 3 years of professional design and video editing work.

• Specific examples of B2B social media content, including static posts, carousels, and short-form videos.

• Case studies demonstrating the ability to maintain and evolve a consistent brand identity across various digital platforms.

• Examples of thought leadership content creation, particularly if founder-led or executive branding is a focus.

• Demonstrations of proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects) through diverse project types.

• Visuals that highlight strong typography, layout, color theory, and overall visual storytelling capabilities. Process Documentation:

• Showcase examples of workflow management for creative projects, demonstrating how you handle multiple tasks, deadlines, and feedback loops in a remote environment.

• Illustrate how you have optimized creative assets for different digital platforms to achieve specific engagement or conversion goals.

• Provide evidence of how brand guidelines were applied and, if applicable, how they were evolved or adapted for specific campaigns.

• Detail your process for collaborating with stakeholders (marketing, leadership) to gather requirements and deliver creative solutions that meet strategic objectives.

📝 Enhancement Note: The emphasis on B2B and thought leadership content suggests that a portfolio should not only display creative skill but also the strategic thinking behind the visuals. Candidates should be prepared to articulate their process for understanding client needs, translating them into creative briefs, and executing designs that align with business goals. Demonstrating an understanding of how design impacts engagement and brand perception will be crucial.

💵 Compensation & Benefits

Salary Range: INR 700,000 - INR 800,000 per annum (INR 7-8 LPA)

Benefits:

• Remote Work Flexibility: Full-time remote position, allowing for work from any location within India.

• Competitive Salary: A well-defined salary range that reflects the experience and skill set required for this role.

• Opportunity for Impact: A chance to significantly influence the brand's visual identity and marketing efforts for a growing co-working brand.

• Founder-Led Initiatives: Exposure to and involvement in high-level branding and thought leadership projects.

• Professional Development: Continuous learning opportunities through staying updated on design trends and software advancements.

Working Hours: Standard full-time hours, likely around 40 hours per week, with flexibility inherent to a remote role, though alignment with Indian time zones (Asia/Kolkata) will be expected for collaboration.

📝 Enhancement Note: The salary range is provided based on the input data. As this is a remote role within India, the INR 7-8 LPA range is competitive for a mid-level Graphic Designer and Video Editor with 3+ years of experience, especially considering the specialized B2B and founder-led content requirements. Benefits are inferred based on typical offerings for full-time remote roles, focusing on flexibility, professional growth, and the opportunity to contribute to impactful projects.

🎯 Team & Company Context

🏢 Company Culture

Industry: The role is for a client of Weekday AI, operating within the Co-working Space industry. This sector is dynamic, often characterized by a focus on community, productivity, and flexibility, catering to a B2B clientele that includes startups, freelancers, and established businesses seeking flexible office solutions.

Company Size: Not explicitly stated for the client, but Weekday AI's involvement suggests a company that is actively scaling and investing in its brand presence, likely a growth-stage startup or an established player looking to enhance its market position.

Founded: The founding date of the client company is not provided. However, the emphasis on "founder-led branding" suggests a company where the founders are actively involved in shaping the brand narrative and vision.

Team Structure:

• The Graphic Designer & Video Editor will likely be part of a Marketing team, reporting to a Marketing Manager or Head of Marketing.

• Close collaboration is expected with marketing strategists, content creators, and potentially sales teams to ensure visual content aligns with broader GTM strategies.

• Direct interaction with leadership, including founders, for specific branding and thought leadership initiatives. Methodology:

• Data-Driven Creativity: While creative output is paramount, the role requires optimizing content for engagement and reach, implying an understanding of how design impacts performance metrics.

• Agile Content Development: In a fast-paced environment, the ability to iterate quickly on designs and videos based on feedback and evolving campaign needs is essential.

• Brand Consistency Focus: A core methodology will be maintaining a unified brand voice and visual style across all outputs, ensuring a professional and trustworthy image.

Company Website: The client's specific website is not provided, but the domain "weekday.works" is associated with Weekday AI, suggesting this is a platform for discovering roles with their clients.

📝 Enhancement Note: The co-working industry context implies a need for visuals that are modern, professional, and convey a sense of productivity and community. The client's likely growth stage means the designer will have a significant opportunity to shape the brand's visual identity. Collaboration with founders suggests a need for a candidate comfortable working with senior stakeholders and translating ambitious visions into tangible creative assets.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Specialist/Mid-Level Creative Professional. It requires a solid foundation of technical skills in design and video editing, coupled with practical experience (3+ years) in creating B2B marketing collateral. The emphasis on brand strategy and founder-led initiatives elevates it beyond a purely execution-focused role.

Reporting Structure: The role will likely report to a Marketing Manager or a similar leadership position within the marketing department. There will be direct collaboration with founders and other senior leadership for specific branding projects.

Operations Impact: The impact of this role is directly tied to enhancing the brand's market perception, attracting potential clients (B2B), and supporting lead generation efforts through compelling visual content. High-quality creatives can significantly influence engagement rates, brand recall, and the overall effectiveness of marketing campaigns, thereby contributing to revenue growth.

Growth Opportunities:

• Specialization: Deepen expertise in B2B visual storytelling, thought leadership content, or specific design/video techniques (e.g., advanced motion graphics).

• Brand Strategy Involvement: Contribute more significantly to the development of brand guidelines and overall visual strategy.

• Leadership Potential: As experience grows, the individual could transition into a Senior Designer/Art Director role, potentially managing junior designers or overseeing larger creative projects.

• Industry Expertise: Develop specialized knowledge within the co-working, commercial real estate, or related B2B service industries.

📝 Enhancement Note: The role offers a clear path for growth within the creative and marketing functions. The opportunity to work on "founder-led branding initiatives" suggests exposure to high-level strategic thinking, which can be a stepping stone to more senior roles or roles with broader strategic responsibilities within a growing company.

🌐 Work Environment

Office Type: This is a fully remote position. The "co-working brand" aspect might imply that the client company itself operates co-working spaces, but the employee will not be required to work from one of these physical locations.

Office Location(s): The role is designated for candidates located in India, allowing for remote work from any location within the country.

Workspace Context:

• Remote-First Culture: Expect a work environment that prioritizes asynchronous communication, digital collaboration tools, and self-management.

• Technology Enabled: Access to necessary software and digital platforms will be provided or expected to be managed by the employee. Collaboration will heavily rely on tools like Slack, Zoom, Google Workspace, or similar.

• Cross-Functional Interaction: While remote, the role necessitates active engagement with marketing, leadership, and potentially sales teams, fostering a collaborative virtual environment.

Work Schedule: Standard full-time hours (approximately 40 hours per week) are expected. While remote work offers flexibility, adherence to core working hours for team collaboration and meetings, particularly aligned with Indian time zones (Asia/Kolkata), will be important.

📝 Enhancement Note: The remote nature of the role requires a candidate who is self-motivated, disciplined, and proficient in using digital tools for communication and project management. The "co-working brand" context might mean the client values flexibility and a modern approach to work, which is reflected in the remote-first policy.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and creative output.

• Technical Assessment/Portfolio Review: A deeper dive into your portfolio, potentially with a live screen-sharing session to discuss specific projects, your design process, and your proficiency with relevant software.

• Skills Challenge: You may be asked to complete a small design or video editing task to evaluate your practical skills and speed.

• Behavioral/Cultural Fit Interview: Discussions with marketing leadership or founders to assess your communication skills, collaboration style, understanding of B2B marketing, and alignment with the company culture.

• Final Interview: Potentially a final conversation with a senior leader to confirm fit and discuss terms.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest B2B projects. Prioritize examples that showcase your ability to create engaging static social media content, short-form videos, and thought leadership materials.

• Highlight Process: For each project, briefly explain the brief, your creative approach, the tools used, and the impact (e.g., engagement metrics, brand consistency improvements).

• Demonstrate Software Proficiency: Ensure your portfolio clearly shows your command of Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects). If you have motion graphics examples, include them.

• Showcase B2B & Founder Focus: If you have experience with executive branding, thought leadership, or similar B2B initiatives, make these prominent.

• Professional Presentation: Ensure your portfolio is well-organized, visually appealing, and easy to navigate, whether it's a website, PDF, or presentation deck.

Challenge Preparation:

• Practice Design Tasks: Be ready to create a social media graphic or edit a short video clip under timed conditions. Focus on speed, adherence to brand (if provided), and quality.

• Articulate Your Process: Practice explaining your design decisions clearly and concisely, as if explaining to a non-designer.

• Understand B2B Context: Be prepared to discuss how your creative choices align with business objectives and target audiences in a B2B environment.

📝 Enhancement Note: The emphasis on B2B and founder-led content means interviewers will be looking for not just creative talent, but also strategic thinking and an understanding of how design supports business goals. A well-prepared portfolio that tells a story about your process and impact will be key.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency required in Photoshop, Illustrator, Premiere Pro, and After Effects.

• Motion Graphics Software: Proficiency in After Effects or similar tools for creating animations and dynamic visual elements.

• Collaboration Platforms: Experience with tools like Slack, Microsoft Teams, or similar for remote team communication.

Analytics & Reporting:

• While not a direct analytics role, understanding how to interpret basic social media engagement metrics (likes, shares, comments, reach) will be beneficial for optimizing content. Familiarity with platform analytics dashboards (e.g., LinkedIn Analytics, Instagram Insights) is a plus. CRM & Automation:

• Not directly applicable to this role's core responsibilities, but an understanding of how visual content fits into broader marketing automation workflows or CRM-driven campaigns could be advantageous.

📝 Enhancement Note: The core requirement here is deep proficiency in the Adobe Creative Suite, specifically for graphic design and video editing. Any additional tools that facilitate remote collaboration or provide insights into content performance will be a bonus.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to produce fresh, engaging, and visually compelling content that stands out.

• Professionalism & Quality: A commitment to delivering high-quality work that upholds a premium brand image and meets business objectives.

• Collaboration & Communication: An ability to work effectively within a remote team, share ideas, and provide constructive feedback.

• Adaptability & Efficiency: Willingness to adapt to evolving project needs and embrace efficient workflows to meet deadlines.

• Data-Informed Design: An appreciation for how visual design can be optimized using performance data and user engagement insights.

Collaboration Style:

• Remote-First Communication: Expect a reliance on digital communication channels for all interactions.

• Proactive Engagement: Taking initiative to communicate progress, ask clarifying questions, and collaborate on ideas, even without direct in-person contact.

• Feedback Integration: Openness to receiving and incorporating feedback from marketing and leadership to refine creative outputs.

• Cross-Functional Alignment: Working closely with marketing strategists and potentially sales teams to ensure visual content supports broader go-to-market initiatives.

📝 Enhancement Note: The culture likely values a blend of creative freedom and disciplined execution. In a remote setting, a proactive and communicative approach to collaboration is crucial for success. The emphasis on B2B and a co-working brand suggests a culture that is professional, forward-thinking, and customer-centric.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Brand Consistency: Ensuring that innovative designs and videos remain aligned with established brand guidelines and business objectives.

• Remote Collaboration Hurdles: Effectively communicating creative vision and managing feedback loops without the benefit of in-person interaction.

• Rapidly Evolving Digital Landscape: Staying current with new social media trends, platform algorithm changes, and emerging creative technologies.

• Meeting Diverse Stakeholder Needs: Catering to the specific creative requirements of founders, marketing teams, and potentially other departments.

• Producing High Volume of Content: Managing the demands of creating consistent, high-quality content for multiple platforms in a fast-paced environment.

Learning & Development Opportunities:

• Advanced Creative Software Training: Opportunities to deepen expertise in After Effects for motion graphics or explore new design tools.

• B2B Marketing & Branding Insights: Gaining a deeper understanding of B2B marketing strategies, executive branding, and thought leadership content development.

• Industry Trend Monitoring: Continuous learning about visual communication trends specific to the co-working, real estate, and B2B service sectors.

• Portfolio Enhancement: Building a robust portfolio with impactful case studies that can pave the way for future career advancements.

📝 Enhancement Note: The challenges are typical for a creative role in a dynamic B2B environment. The growth opportunities are significant, particularly for someone looking to specialize in brand storytelling and executive communications within a specific industry vertical.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for developing a social media campaign's visual assets from brief to final delivery." (Focus on workflow, stakeholder management, and creative rationale.)

• "How do you ensure brand consistency across different digital platforms while also keeping content fresh and engaging?" (Highlight your understanding of brand guidelines and creative adaptation.)

• "Walk us through a project where you created thought leadership content or worked on founder-led branding. What was your approach and the outcome?" (Prepare a case study that demonstrates your ability to handle executive-level content.)

• "How do you approach editing short-form video for social media, and what elements do you prioritize for engagement?" (Discuss your editing techniques, use of motion graphics, and understanding of platform-specific best practices.) Company & Culture Questions:

• "What excites you about working for a co-working brand, and how do you see your creative skills contributing to its success?" (Research the co-working industry and Weekday AI's client focus.)

• "How do you typically collaborate with marketing teams and leadership in a remote setting?" (Emphasize your communication, proactivity, and feedback integration skills.)

• "What are your thoughts on the current visual trends in B2B marketing or the co-working industry?" (Show you've done your research and can offer informed opinions.) Portfolio Presentation Strategy:

• Storytelling: For each selected project, tell a concise story about the challenge, your solution, and the results.

• Visual Clarity: Ensure your presentation is clean, professional, and visually consistent with your design aesthetic.

• Highlight B2B & Impact: Clearly articulate how your work addressed specific business needs and achieved measurable outcomes (e.g., increased engagement, improved brand perception).

• Software Demonstration: Be ready to briefly explain the technical aspects of your work, showcasing your command of Adobe Creative Suite tools.

📝 Enhancement Note: Interview preparation should focus on demonstrating not only creative talent but also strategic thinking, an understanding of B2B marketing, and strong remote collaboration skills. The ability to articulate your process and the impact of your work will be key.

📌 Application Steps

To apply for this Graphic Designer + Video Editor position:

• Submit your Application: Use the provided link to submit your resume and a link to your online portfolio.

• Portfolio Customization: Ensure your portfolio prominently features B2B social media content, short-form video editing examples, and any experience with founder-led branding or thought leadership. Tailor your portfolio's presentation to highlight these specific requirements.

• Resume Optimization: Craft your resume to emphasize your 3+ years of experience, proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects), and any relevant industry experience (co-working, commercial real estate, etc.). Use keywords from the job description.

• Interview Preparation: Practice articulating your design process, explaining your creative decisions, and sharing examples of how you've managed projects and collaborated with stakeholders in a remote environment. Prepare to discuss your understanding of B2B marketing and visual storytelling.

• Company Research: Research the co-working industry and the general branding strategies of successful co-working spaces. Familiarize yourself with Weekday AI's mission and how they support their clients.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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