Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Anavah Talent

Location: Metro Manila, Philippines

Job Type: FULL_TIME

Category: Creative & Media / Art & Design / Marketing

Date Posted: 2026-05-18

Experience Level: 2-5 years

Remote Status: Fully Remote

🚀 Role Summary

• This is a remote, FULL_TIME Graphic Designer position supporting a U.S.-based premium ice cream franchise, focusing on production design and asset maintenance.

• The core of the role involves updating and managing existing design assets like digital menu boards, signage, and promotional materials across over 175 franchise locations.

• Success in this role requires strong proficiency in Adobe Creative Suite and a meticulous adherence to established brand guidelines and templates.

• The Graphic Designer will collaborate closely with a U.S. Eastern Time-based Traffic Coordinator to execute design requests efficiently and maintain brand consistency across a high volume of marketing materials.

📝 Enhancement Note: This role is specifically geared towards a production graphic designer, emphasizing efficiency, template adherence, and asset management over original concept creation. The focus on a franchise model means a strong emphasis on brand consistency across numerous locations is paramount. The required time zone overlap with U.S. Eastern Time is a critical factor for candidate availability and collaboration.

📈 Primary Responsibilities

• Digital Menu Board Updates: Regularly update digital in-store menu boards for 40+ franchise locations, adapting layouts for monthly flavor rotations, additions, or removals, ensuring strict adherence to existing templates and brand guidelines.

• Retail Marketing Asset Production: Create and update in-store signage, flyers, and other promotional materials, resizing and adapting existing graphics for new store openings, retail displays, and seasonal campaigns, maintaining visual consistency.

• Design Workflow Execution: Receive and interpret project briefs from the Traffic Coordinator, efficiently executing design updates and delivering completed assets within stipulated timelines, incorporating feedback and revisions promptly.

• Brand Guideline Adherence: Consistently apply established brand guidelines and design systems to all created and updated assets, ensuring a unified and professional brand image across all franchise touchpoints.

• Asset & File Management: Organize and maintain design files within the company's digital asset management system, ensuring proper file structure for easy access, updates, and reuse by the team.

• Collaborative Design Support: Work closely with the Traffic Coordinator and potentially other marketing team members, providing clear communication and feedback to ensure project objectives are met effectively.

📝 Enhancement Note: The primary focus is on high-volume production design updates rather than original creative conceptualization. The responsibility for managing digital menu boards across multiple locations monthly is a significant and recurring task that requires efficiency and precision.

🎓 Skills & Qualifications

Education: Bachelor’s degree in Graphic Design, Visual Communication, Multimedia Arts, or a related field is preferred.

Experience: 3–5+ years of experience in graphic design, production design, or a similar creative role, with a proven track record of managing design assets and adhering to brand standards.

Required Skills:

• Adobe Creative Suite Proficiency: Strong command of Adobe Illustrator, Photoshop, and InDesign, with the ability to work effectively with layered files, templates, and complex design systems.

• Production Design Expertise: Proven ability to handle high-volume production design tasks accurately and efficiently, focusing on updates and maintenance of existing assets.

• Brand Guideline Application: Demonstrated experience in working within established brand guidelines and design systems to maintain visual consistency and brand integrity.

• Digital Asset Management: Familiarity with organizing and managing design files, ensuring proper structure and accessibility for team use.

• Written English Communication: Excellent written English skills for clear and effective communication with a remote, U.S.-based team.

• Time Management & Independence: Ability to manage recurring design requests and deadlines independently once a brief is provided, demonstrating proactive project management.

• U.S. Eastern Time Overlap: Availability to overlap 1–2 hours with U.S. Eastern Time (ET) for effective collaboration.

Preferred Skills:

• Franchise/Retail Brand Experience: Prior experience supporting restaurant, retail, franchise, or consumer brands.

• Menu & Signage Design: Specific experience designing menus, in-store signage, or retail promotional materials.

• High-Volume Design Environments: Comfort and proven success working in fast-paced, high-volume design production settings.

• Canva/PowerPoint/Office Suite: Familiarity with other design and presentation tools like Canva, Microsoft PowerPoint, or Microsoft Office for marketing materials.

• Remote Collaboration Tools: Experience working effectively with distributed teams using remote collaboration tools.

📝 Enhancement Note: The emphasis on "production design" and "working within templates" is critical. Candidates should highlight experience in executing design tasks efficiently based on provided briefs and brand systems, rather than solely focusing on original creative conceptualization. The time zone overlap is a non-negotiable requirement for effective team integration.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Production Design Case Studies: Showcase examples of high-volume design updates, particularly digital menus, signage, or promotional materials where you maintained brand consistency and executed efficiently.

• Template-Based Design: Include projects that demonstrate your ability to work within established templates and brand guidelines, highlighting how you adapted assets while strictly adhering to visual standards.

• File Management Examples: If possible, illustrate how you organized project files for ease of access and future updates, demonstrating an understanding of efficient asset management.

• Brand Consistency Examples: Provide clear examples of how your work maintained a cohesive brand identity across multiple assets or locations.

Process Documentation:

• Workflow Adaptation: Be prepared to discuss how you adapt to established design workflows, particularly those managed by a Traffic Coordinator, and how you ensure smooth project progression.

• Efficiency in Execution: Detail your approach to managing repetitive tasks, ensuring accuracy, and meeting deadlines in a production-oriented environment.

• Brand System Application: Explain your methodology for interpreting and applying brand guidelines to ensure consistent and high-quality design output.

📝 Enhancement Note: Candidates should prepare their portfolios to highlight their strengths in production design, efficiency, and adherence to brand guidelines. Demonstrating the ability to work within existing systems and templates will be key, as original concept creation is not the primary focus.

💵 Compensation & Benefits

Salary Range: $8.00 USD per hour.

Benefits:

• Work From Home: Fully remote position allowing for flexibility and work-life balance.

• Training & Development: Opportunities for professional growth and skill enhancement.

• Performance Bonus: Potential for additional compensation based on performance.

Working Hours: Full-time, with a requirement to overlap 1–2 hours with U.S. Eastern Time (ET) daily. This typically means working during the U.S. daytime business hours for a portion of your workday.

📝 Enhancement Note: The hourly rate of $8.00 USD is a critical piece of information for candidates in the Philippines. This rate should be evaluated against local cost of living and industry benchmarks for remote graphic design roles. The required time overlap with U.S. Eastern Time dictates the daily working schedule, which may not align with traditional Philippine business hours.

🎯 Team & Company Context

🏢 Company Culture

Industry: Food & Beverage (Premium Ice Cream Franchise) with a strong retail presence. The company operates a large franchise network with over 175 store locations nationwide in the U.S.

Company Size: The U.S.-based company is a fast-growing franchise with a significant operational footprint. The marketing team supporting it is likely structured to handle a high volume of requests from numerous franchise owners.

Founded: The company has an established history as a premium ice cream franchise, suggesting a focus on quality, customer experience, and brand consistency across its network.

Team Structure:

• Marketing Team: The Graphic Designer will be part of the internal marketing team, working closely with a Traffic Coordinator who manages incoming design requests from franchise locations.

• Remote Collaboration: The team operates remotely, with a U.S.-based core team and this role based in the Philippines, necessitating strong communication and collaboration tools and practices.

• Franchise Support Model: The structure implies a centralized marketing function supporting a distributed network of franchise owners, requiring a system for efficient request management and asset deployment.

Methodology:

• Template-Driven Design: The primary methodology involves using established templates and brand guidelines to ensure consistency and efficiency in asset creation and updates.

• Request Management System: A Traffic Coordinator likely manages a system for receiving, prioritizing, and assigning design requests from franchise locations.

• Data-Informed Updates: While not explicitly stated for design, the monthly flavor rotation suggests a data-driven approach to marketing, influencing the design updates required.

Company Website: https://anavahtalent.com/ (Note: This is the hiring platform's company page, the actual franchise company website is not provided but can be inferred as a U.S.-based premium ice cream franchise.)

📝 Enhancement Note: The company culture likely values efficiency, consistency, and adaptability, given its franchise model and the high volume of design requests. The remote nature of the team means strong communication protocols and a proactive work ethic are essential.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Production Graphic Designer, an entry-to-mid-level creative position focused on execution rather than conceptual strategy. It’s ideal for designers who excel at refining and maintaining existing visual assets efficiently.

Reporting Structure: The Graphic Designer will report to or work very closely with the Traffic Coordinator, who acts as the primary liaison for design requests. The Traffic Coordinator likely reports into a Marketing Manager or Director.

Operations Impact: The Graphic Designer's impact is crucial for maintaining the brand's visual consistency and ensuring that marketing materials are up-to-date across all franchise locations. This directly supports the franchise's ability to attract customers and maintain a professional image in a competitive market. Effective design execution contributes to the smooth operation of marketing campaigns and in-store customer experiences.

Growth Opportunities:

• Specialization in Franchise Marketing: Develop deep expertise in supporting franchise networks, understanding the unique challenges and opportunities in multi-location branding.

• Advanced Design Skills: Further hone skills in Adobe Creative Suite, particularly in optimizing workflows for high-volume production and managing complex design systems.

• Potential for Broader Design Roles: With demonstrated success in production, there may be opportunities to transition into roles with more creative input or project management responsibilities within the marketing team, depending on company growth and structure.

• Process Improvement Input: As the designer gains experience, they may have opportunities to suggest improvements to the design workflow or asset management processes.

📝 Enhancement Note: Growth in this role is likely to focus on deepening expertise within production design and franchise marketing support, rather than a rapid ascent into strategic creative leadership. Demonstrating reliability, efficiency, and a strong understanding of brand systems will be key to expanding responsibilities.

🌐 Work Environment

Office Type: Fully Remote. This role is designated as "TELECOMMUTE," meaning work is performed entirely from a remote location.

Office Location(s): The role is based in Metro Manila, Philippines, but the work is performed remotely from the employee's chosen location within the Philippines. The hiring company is U.S.-based, with its operations likely centered around U.S. Eastern Time.

Workspace Context:

• Home Office Setup: Employees are expected to maintain a reliable home office setup with a stable internet connection to support remote collaboration and timely delivery of digital assets.

• Digital Collaboration Tools: The work environment will rely heavily on digital communication and project management tools (e.g., email, Slack, project management software) to facilitate interaction with the U.S.-based team.

• Independent Work: While collaboration is necessary, a significant portion of the work will involve independent execution of design tasks based on provided briefs.

Work Schedule: Full-time employment. A critical requirement is the ability to overlap 1–2 hours with U.S. Eastern Time (ET) daily. This means the workday will likely need to accommodate at least a partial overlap with typical U.S. business hours, which could mean starting earlier or finishing later than a standard Philippine workday, depending on the specific overlap required.

📝 Enhancement Note: Candidates must be comfortable with a fully remote setup and possess the discipline to manage their work environment and schedule to accommodate the required time zone overlap. This overlap is key for real-time communication and collaboration with the U.S. marketing team.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely an initial review of applications and portfolios to assess basic qualifications, experience, and alignment with the role's requirements.

• Skills Assessment/Portfolio Review: A more in-depth review of the candidate's portfolio, with a focus on production design examples, adherence to brand guidelines, and proficiency in Adobe Creative Suite. This may involve specific questions about past projects and design processes.

• Skills Test/Practical Exercise: Candidates may be asked to complete a short, timed design exercise or a practical test to evaluate their ability to work within templates, follow instructions, and produce accurate designs under pressure.

• Interview with Hiring Team/Traffic Coordinator: A discussion focused on work style, collaboration, time management, understanding of the role's responsibilities, and ability to meet the time zone overlap requirement. This interview will assess cultural fit and communication skills.

• Final Interview (if applicable): Potentially a final conversation to confirm fit and discuss terms of employment.

Portfolio Review Tips:

• Highlight Production Work: Showcase specific examples of menu updates, signage, or promotional materials that demonstrate your production design skills and efficiency.

• Emphasize Brand Consistency: Clearly present how you have maintained brand integrity across various assets and locations. Include examples where you worked strictly within established brand guidelines.

• Showcase Template Proficiency: Include designs where you clearly utilized and adapted existing templates, demonstrating your ability to work within predefined structures.

• Organize for Clarity: Ensure your portfolio is well-organized and easy to navigate, with clear descriptions for each project highlighting your role and the outcomes. Quantify results if possible (e.g., "updated 50+ menu items for 10 locations").

• Prepare to Discuss Process: Be ready to articulate your process for receiving briefs, executing designs, managing revisions, and ensuring file organization.

Challenge Preparation:

• Template Adaptation Exercise: Practice quickly adapting a provided template with new information, focusing on accuracy and maintaining visual hierarchy.

• Brand Guideline Application: Be prepared to explain how you would apply a given set of brand guidelines to a new design task.

• Time Management Scenarios: Think about how you would prioritize multiple design requests with varying deadlines, especially when needing to overlap with U.S. ET.

📝 Enhancement Note: Candidates should anticipate a portfolio review that heavily weighs their ability to execute efficiently within established parameters. A practical skills test is highly probable. Demonstrating a clear understanding of the role's production focus and the importance of brand consistency is crucial.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency in Adobe Illustrator, Photoshop, and InDesign. Candidates must be comfortable working with layered files, vector graphics, and raster images.

• Digital Asset Management (DAM) System: While not specified, the role mentions maintaining organized design files, implying familiarity with or ability to quickly learn a DAM system for storing and retrieving assets.

• Project Management Software: Likely used for receiving briefs and tracking progress (e.g., Asana, Trello, Monday.com, or similar).

Analytics & Reporting:

• Basic Data Interpretation: Ability to interpret basic data for menu updates (e.g., flavor names, prices, descriptions) and understand the impact of design on retail presentation.

CRM & Automation:

• Not directly applicable: This role is focused on graphic design production, not CRM or sales automation systems. However, familiarity with tools that can automate repetitive design tasks or manage asset libraries might be a plus.

📝 Enhancement Note: Proficiency in Adobe Creative Suite is the paramount technical requirement. Candidates should be prepared to discuss their workflow within these tools and their experience with file management, which is critical for a production-focused role.

👥 Team Culture & Values

Operations Values:

• Reliability & Dependability: The company relies on its designers to consistently deliver accurate work on time, especially with the monthly menu rotations and high volume of requests.

• Detail-Oriented: Meticulous attention to detail is essential for ensuring brand consistency and accuracy in all design assets, from menu boards to signage.

• Efficiency & Speed: The ability to produce high-quality work quickly and efficiently is paramount, given the high volume of design requests.

• Adaptability & Flexibility: Being open to feedback, revisions, and adjusting to changing project priorities or new design briefs is key.

• Collaboration & Teamwork: Working effectively with a remote team, particularly the Traffic Coordinator, requires strong communication and a willingness to support team goals.

Collaboration Style:

• Asynchronous & Synchronous Communication: Expect a mix of communication methods, with asynchronous communication for task assignments (briefs) and synchronous communication (during the U.S. ET overlap) for clarifications, feedback, and team alignment.

• Feedback-Driven Improvement: A culture that values constructive feedback to refine designs and improve processes.

• Process-Oriented: An understanding and respect for established workflows and brand systems, with a focus on executing tasks according to defined procedures.

📝 Enhancement Note: The company culture likely prioritizes efficiency and consistency due to its franchise model and the volume of work. Designers who thrive on structure and clear guidelines, and can communicate effectively across time zones, will be a good fit.

⚡ Challenges & Growth Opportunities

Challenges:

• Time Zone Differences: Managing workflow and communication effectively with a team operating in a significantly different time zone (U.S. Eastern Time) will be a primary challenge. This requires discipline in scheduling and proactive communication.

• High Volume & Repetitive Tasks: Consistently producing high-quality work for a large number of locations with recurring updates can be demanding and requires strong focus and efficiency.

• Maintaining Brand Consistency: Ensuring that all visual assets across numerous franchise locations remain perfectly aligned with brand standards can be complex.

• Remote Work Isolation: Working entirely remotely can sometimes lead to feelings of isolation; proactive engagement with the team is necessary.

Learning & Development Opportunities:

• Mastery of Production Design: Become highly skilled in efficient asset creation and template utilization within Adobe Creative Suite.

• Franchise Operations Insight: Gain valuable experience understanding the operational needs and marketing challenges of a large franchise network.

• Cross-Cultural Collaboration: Develop strong skills in collaborating with international teams, understanding different communication styles and work practices.

• Process Efficiency Improvement: Opportunity to contribute ideas for optimizing design workflows and asset management systems as experience grows.

📝 Enhancement Note: The main challenges revolve around time zone management and the demanding nature of high-volume production work. Growth opportunities focus on specialization within franchise marketing and deepening production design expertise.

💡 Interview Preparation

Strategy Questions:

• "Describe your experience working with established brand guidelines and templates. How do you ensure consistency across multiple assets?" (Focus on your process for adherence and quality control.)

• "Walk us through your typical workflow for updating digital menu boards or similar retail assets. How do you manage revisions and feedback?" (Emphasize efficiency, accuracy, and communication.)

Company & Culture Questions:

• "What interests you about working for a franchise company, specifically in the food and beverage industry?" (Show awareness of the industry and franchise model's demands.)

• "How do you approach collaboration with a remote team, and what strategies do you use to stay connected and informed?" (Demonstrate your remote work readiness and communication skills.)

Portfolio Presentation Strategy:

• Focus on Production Examples: Prioritize showcasing your best work in production design, menu updates, signage, and template-based projects.

• Quantify Your Impact: Where possible, use metrics. For example, "Updated menus for X locations," "Created Y promotional assets," "Reduced turnaround time by Z% on average."

• Explain Your Process: For each relevant project, briefly describe the challenge, your approach (how you used templates/guidelines), your execution, and the outcome.

• Highlight Efficiency: Demonstrate how your design choices and workflow contributed to efficiency and brand consistency.

• Be Ready for a Live Test: Prepare for a potential live design exercise where you'll need to demonstrate your skills in real-time.

📝 Enhancement Note: Candidates should prepare to articulate their production design workflow clearly, emphasizing their ability to work efficiently within constraints and communicate effectively across time zones. The portfolio review will be a critical component, expecting clear examples of template adherence and brand consistency.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided application link on Workable.

• Portfolio Customization: Ensure your portfolio prominently features work relevant to production design, menu updates, signage, and template adherence. Tailor your resume to highlight your experience with Adobe Creative Suite and working within brand guidelines.

• Resume Optimization: Clearly state your years of experience, proficiency in required software (Adobe Creative Suite), and any experience with franchise or retail brands. Explicitly mention your availability for the U.S. Eastern Time overlap.

• Interview Preparation: Practice answering common graphic design interview questions, focusing on your production workflow, brand consistency management, and remote collaboration skills. Be ready to discuss your approach to the time zone requirements.

• Company Research: Understand the nature of a premium ice cream franchise and the importance of consistent branding across multiple locations. Research Anavah Talent as a hiring platform for remote roles.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.