Contract Designer (4 months)

📍 Job Overview

Job Title: Contract Designer (4 months)

Company: Omaze

Location: London, England, United Kingdom

Job Type: FULL_TIME

Category: Design Operations / Brand Evolution

Date Posted: 2026-06-05

Experience Level: 5-10 Years

Remote Status: Remote (with potential for hybrid in London)

🚀 Role Summary

• Focus on transforming atomic design components into high-converting, premium web pages to drive Omaze's brand evolution.

• Spearhead the overhaul of core conversion pages, ensuring a cohesive and premium Omaze brand experience across the customer journey.

• Collaborate closely with marketing and engineering teams to refine and expand the front-end component system and Storybook library.

• Present and champion design directions to executive and senior leadership, facilitating rapid feedback and driving alignment.

📝 Enhancement Note: This role is a contract position (4 months) with an inside IR35 classification, indicating it's a project-focused engagement where the individual will be treated as an employee for tax purposes while working through a chosen intermediary (e.g., a limited company). The emphasis on "brand evolution" and "conversion-optimised web pages" suggests a strategic design role with a direct impact on business objectives rather than purely aesthetic design.

📈 Primary Responsibilities

• Leverage existing atomic design components to construct comprehensive, high-performance web pages that embody Omaze's evolved brand identity.

• Lead the redesign initiative for key conversion-focused web pages, ensuring a seamless, premium Omaze user experience from initial interaction to final conversion.

• Partner with the marketing team to guarantee consistent brand storytelling and design application across the entire customer lifecycle.

• Present design strategies and outcomes to executive and senior leadership, adeptly managing diverse opinions to reach clear, actionable decisions and maintain project vision.

• Contribute to the design and execution of A/B testing programs, ensuring data-driven decision-making informs all design iterations and optimizations.

• Collaborate with the broader design team to expand and refine the component library as a direct result of page design outputs.

• Work in close partnership with engineering teams to integrate designs into Storybook, fostering the development of a robust front-end component system.

📝 Enhancement Note: The responsibilities highlight a blend of strategic design leadership and hands-on execution. The emphasis on "owning the overhaul" and "driving alignment" indicates a senior-level contribution where influencing stakeholders and managing complex feedback loops is key. The mention of Storybook and component libraries points towards a need for understanding front-end development principles and collaboration.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating equivalent practical experience in Product Design, Brand Design, or UI/UX is essential. Emphasis is placed on the demonstrable craft and impact of the candidate's work.

Experience: Extensive experience (estimated 5-10 years) in Product Design, Brand Design, or a similar role, with a proven history of creating high-converting, marketing- or conversion-focused web pages.

Required Skills:

• UI Craftsmanship: Demonstrable expertise in UI design with a keen eye for detail and aesthetic quality, evident in a portfolio of polished, production-ready web pages.

• Atomic Design Systems: Hands-on experience in taking atomic design principles and composing them into sophisticated, functional web pages and user interfaces.

• Stakeholder Management & Alignment: Proven ability to drive consensus and alignment on design direction with executive and senior leadership, effectively navigating and synthesizing strong opinions.

• Performance-Oriented Design: A deep understanding of how design choices impact key metrics, with practical experience in contributing to A/B testing initiatives and conversion rate optimization (CRO).

• Brand Cohesion: Experience collaborating with marketing teams to ensure brand consistency and narrative integrity across all customer touchpoints, from initial campaigns to final conversion.

• Figma Proficiency: Advanced expertise in Figma, including the ability to build, extend, and manage component libraries effectively.

• Communication & Influence: Exceptional communication skills and the presence to instill confidence in stakeholders regarding design direction and project trajectory.

Preferred Skills:

• Design Systems & Storybook: Familiarity with design system methodologies and practical experience working with Storybook for front-end component development and collaboration with engineers.

• Front-end Collaboration: Experience partnering closely with engineers to translate designs into functional code components and contribute to a shared component library.

• Web Page Performance Optimization: Knowledge of best practices for optimizing web page load times and user experience for maximum conversion.

📝 Enhancement Note: The requirements emphasize a blend of creative design skills and strategic business acumen. The "5-10 years" experience level suggests a need for seasoned professionals who can operate with autonomy and influence senior stakeholders. The explicit mention of "holding a room" and "cutting through the noise" highlights the importance of strong interpersonal and presentation skills alongside technical design capabilities.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• UI Craft & Conversion Focus: A portfolio showcasing extensive UI design craft, specifically highlighting work on marketing or conversion-optimized web pages with demonstrable results.

• Atomic Design Implementation: Case studies or examples demonstrating the practical application of atomic design principles, showing how components were composed into full pages and systems.

• Stakeholder Alignment Examples: Evidence of presenting design directions to senior leadership and driving consensus, perhaps through case studies detailing the decision-making process.

• Performance Metrics: Inclusion of metrics and data where possible, illustrating the impact of design decisions on conversion rates or other key performance indicators (KPIs).

• Component Library Contribution: Examples of contributions to or extensions of component libraries, ideally showcasing collaboration with engineering.

Process Documentation:

• Workflow Design & Optimization: Showcase how you approach designing and optimizing web page workflows from initial concept through to production, with a focus on conversion paths.

• Component-Based Design Methodology: Detail your process for working with and extending design systems and component libraries, including how you collaborate with engineering.

• Feedback & Iteration Cycles: Provide examples of how you manage rapid feedback loops and iterative design processes, particularly when working with multiple stakeholders.

• Data-Informed Design: Illustrate your process for incorporating A/B testing results and other performance data into design iterations and strategic decisions.

📝 Enhancement Note: For a role focused on brand evolution and conversion optimization, the portfolio should clearly articulate the candidate's ability to translate strategic goals into tangible design outputs. Demonstrating a systematic approach to design, particularly with component-based systems and data-driven iteration, will be crucial. Highlighting experience in navigating complex stakeholder environments is also essential.

💵 Compensation & Benefits

Salary Range: Given the contract nature, inside IR35 classification, and location in London, a competitive daily or hourly rate is expected. Based on industry benchmarks for experienced contract UI/Product Designers in London with expertise in conversion optimization and design systems, a range of £400 - £650 per day is a reasonable estimate. This range accounts for the specialized skills, the contract duration, and the high level of responsibility.

Benefits: As an inside IR35 contract, standard employee benefits (health insurance, paid time off, retirement contributions) are typically not provided directly by Omaze. However, the candidate would be eligible for:

• Project-Specific Engagement: A defined 4-month contract offering clear scope and timeline.

• Inside IR35 Status: Potential for tax efficiencies through a chosen intermediary, though specific advice should be sought.

• High-Impact Project: Opportunity to significantly influence a major brand evolution initiative.

• Collaborative Environment: Work with senior leadership and a dedicated marketing team.

• Remote Work Flexibility: Ability to work remotely within the UK.

Working Hours: The role is described as FULL_TIME, with an estimated 40 hours per week. While remote, adherence to UK working hours and availability for key meetings and collaboration sessions, particularly within the London timezone (GMT/BST), is expected.

📝 Enhancement Note: Salary estimation is based on current market rates for contract designers in London with specialized skills in UI, conversion optimization, and design systems. The "inside IR35" status is a critical factor, necessitating consultation with a tax advisor for personal financial planning. Benefits are presented in the context of a contract role.

🎯 Team & Company Context

🏢 Company Culture

Industry: Omaze operates within the Online Lottery & Charity Fundraising sector, leveraging innovative marketing and technology to drive significant charitable contributions. Their model combines aspirational prize offerings with a strong social mission.

Company Size: Omaze is a growing company, indicated by the need for brand evolution and significant project focus. While specific numbers aren't provided, its successful fundraising efforts suggest a substantial, well-established organization with a global reach (UK and Germany). For operations professionals, this size implies a dynamic environment with opportunities for impact, but also potential for evolving processes and structures.

Founded: Omaze was founded in 2012, indicating a mature company that is now undergoing a significant strategic phase of brand evolution. This suggests a foundation of established practices combined with a forward-looking ambition.

Team Structure:

• Design Focus: The role is embedded within a design-centric initiative, working closely with the marketing team and reporting to senior leadership.

• Cross-Functional Collaboration: There's a strong emphasis on collaboration with marketing, senior executives, and engineering teams, indicating an integrated approach to product development and brand strategy.

• Senior Leadership Involvement: The direct reporting and presentation to exec/senior leadership highlight a structure where design has a high degree of visibility and influence.

Methodology:

• Data-Driven Design: A commitment to using A/B testing and performance metrics to validate design choices and drive conversion.

• Component-Based Development: Reliance on atomic design principles and a structured component library for building scalable and consistent web experiences.

• Agile Iteration: The expectation of rapid feedback and iteration cycles suggests an agile or iterative approach to design and development.

Company Website: https://omaze.company

📝 Enhancement Note: Omaze's unique business model presents an interesting challenge for designers, requiring them to balance aspirational marketing with conversion-focused design. The company's growth and focus on brand evolution suggest a need for adaptable, results-oriented individuals who can thrive in a mission-driven, fast-paced environment.

📈 Career & Growth Analysis

Operations Career Level: This contract role is positioned at a Senior/Lead Designer level, focusing on strategic brand evolution and conversion optimization. The responsibilities involve taking ownership of significant parts of the user journey and influencing executive-level decisions. It's a hands-on role requiring deep expertise rather than managerial oversight.

Reporting Structure: The designer will report to senior leadership and work closely with the marketing team. This implies a flat or matrixed reporting structure where direct contribution and influence are paramount. Collaboration with engineering is also a key aspect of the workflow.

Operations Impact: The designer's work will have a direct and measurable impact on Omaze's core business objectives: driving conversions for their prize draws and, consequently, increasing fundraising for charities. Success in this role will be directly tied to improvements in website performance and brand perception.

Growth Opportunities:

• Skill Specialization: Deepen expertise in conversion rate optimization (CRO), atomic design systems, and front-end component development through practical application.

• Strategic Influence: Gain experience in presenting and defending design strategies to executive leadership, enhancing skills in stakeholder management and strategic communication.

• Portfolio Enhancement: Develop compelling case studies showcasing significant impact on brand evolution and conversion metrics, valuable for future senior design roles.

• Networking: Build relationships with senior leaders and cross-functional teams within a high-impact organization.

📝 Enhancement Note: While a contract role, this position offers significant opportunities for professional development in specialized areas of design and strategic influence. The ability to demonstrate tangible results in conversion optimization and brand evolution will be key for future career advancement.

🌐 Work Environment

Office Type: The role is advertised as TELECOMMUTE, indicating a remote-first approach. However, the mention of London as the location and the potential for "hybrid" work suggests that occasional in-person collaboration or team meetings in a London-based office might be anticipated or beneficial.

Office Location(s): While remote, Omaze has a presence in London, England, United Kingdom. This location is relevant for any potential hybrid expectations or for understanding the company's operational base.

Workspace Context:

• Remote Collaboration Tools: Expect to utilize digital collaboration tools for communication, design reviews, and project management (e.g., Slack, Zoom, Figma, potentially project management software).

• Design System Integration: Access to and contribution towards a digital design system and component library, likely managed within Figma and documented in Storybook.

• Cross-Functional Interaction: Regular interaction with marketing, product, and engineering teams, fostering a collaborative environment focused on achieving shared business goals.

Work Schedule: The role is full-time (estimated 40 hours/week). Flexibility is inherent in a remote role, but availability during core UK business hours (e.g., 9 AM - 5 PM GMT/BST) is crucial for effective collaboration with stakeholders and team members.

📝 Enhancement Note: The remote nature offers flexibility, but candidates should be prepared for potential hybrid requirements in London. Strong self-discipline and excellent remote communication skills are essential. Understanding the company's operational hub in London can provide context for potential in-person interactions.

📄 Application & Portfolio Review Process

Interview Process: The process is likely to be rigorous, focusing on design craft, strategic thinking, and stakeholder management. Expect multiple stages:

• Initial Screening: A review of your CV and portfolio to assess alignment with required skills and experience.

• Portfolio Presentation & Discussion: A deep dive into your portfolio, focusing on specific projects that demonstrate UI craft, conversion optimization, atomic design application, and stakeholder management. You'll likely be asked to walk through your process, decision-making, and the outcomes.

• Skills-Based Interview: Questions assessing your proficiency with Figma, understanding of design systems, experience with A/B testing, and approach to collaborating with marketing and engineering.

• Stakeholder Alignment Exercise: Potentially a scenario-based question or a short exercise to gauge your ability to drive alignment and manage differing opinions among senior stakeholders.

• Final Interview: Likely with senior leadership to assess cultural fit, strategic alignment, and overall suitability for the project.

Portfolio Review Tips:

• Curate for Impact: Select 3-5 projects that best showcase your UI craft, conversion optimization experience, and ability to work with design systems. Prioritize projects with clear objectives and measurable results.

• Tell the Story: For each project, articulate the problem, your role, your process (especially how you used atomic components and Figma), key decisions, challenges faced (e.g., stakeholder management), and the outcomes (quantified where possible).

• Highlight Conversion: Explicitly detail how your design choices contributed to improved conversion rates, user engagement, or other relevant business metrics. Show your understanding of CRO principles.

• Showcase Systems Thinking: Demonstrate your ability to work with and extend component libraries. Explain your process for collaborating with engineers on front-end implementation.

• Prepare for "Why": Be ready to explain the rationale behind every design decision, especially how it aligns with brand evolution and conversion goals.

Challenge Preparation:

• Design System Application: Be prepared for a challenge that involves applying existing components to create a new page or solve a specific conversion problem.

• Stakeholder Alignment Scenario: Practice articulating design rationale and managing feedback in a simulated scenario with conflicting stakeholder viewpoints.

• Data Interpretation: If presented with hypothetical A/B test results, be ready to interpret them and suggest next steps for design optimization.

📝 Enhancement Note: The emphasis on "brand evolution," "conversion problems," and "strong opinions" from senior leadership suggests that interviewers will be looking for a designer who is not only technically skilled but also strategically minded, confident in their craft, and adept at navigating complex interpersonal dynamics. A portfolio that clearly demonstrates impact and a systematic approach will be key.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for design creation, prototyping, and component library management. Expertise in building and extending component libraries within Figma is a core requirement.

• Storybook: Key for documenting and collaborating on front-end components with engineering teams. Familiarity with its integration with design is expected.

Analytics & Reporting:

• A/B Testing Platforms: Experience contributing to or designing for A/B testing programs is required. Familiarity with platforms like Google Optimize, Optimizely, or similar would be beneficial.

• Web Analytics Tools: Understanding of how to interpret data from tools like Google Analytics to inform design decisions and measure impact.

CRM & Automation:

• While not explicitly mentioned, understanding how website designs integrate with customer journeys managed through CRM or marketing automation platforms could be advantageous.

📝 Enhancement Note: The technology stack is heavily focused on design and front-end development collaboration. Proficiency in Figma is non-negotiable. Understanding how design integrates with analytics and testing is crucial for demonstrating a conversion-focused approach.

👥 Team Culture & Values

Operations Values:

• Craftsmanship & Quality: A strong emphasis on the "craft" of UI and the meticulous attention to detail required for a "premium Omaze experience."

• Performance & Impact: A results-oriented culture that values design choices that demonstrably improve metrics and drive conversions.

• Collaboration & Alignment: A commitment to working hand-in-hand with marketing, engineering, and senior leadership to achieve common goals.

• Brand Integrity: A dedication to ensuring design consistently reflects and evolves the Omaze brand identity.

• Data-Driven Decisions: Valuing evidence and data (e.g., from A/B tests) over pure instinct in design choices.

Collaboration Style:

• Cross-Functional Integration: Close partnership with marketing and engineering teams to ensure seamless execution from design concept to front-end component.

• Iterative Feedback: A culture that embraces rapid feedback and iteration cycles, especially when working with diverse stakeholder opinions.

• Executive Engagement: A direct and confident approach to presenting and discussing design with senior leadership, fostering trust and driving towards clear decisions.

📝 Enhancement Note: Omaze appears to foster a culture that blends creativity with a strong business focus. The emphasis on collaboration, data, and driving measurable impact suggests an environment where designers are expected to be strategic partners, not just executors.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Evolution with Conversion: The primary challenge will be to evolve the Omaze brand visually while simultaneously optimizing pages for maximum conversion, ensuring both elements are harmonized.

• Managing Diverse Stakeholder Opinions: Navigating and driving alignment among senior leadership and marketing teams with potentially strong and varied opinions on design direction.

• Translating Atomic Components to Pages: Effectively composing a library of atomic components into cohesive, high-performing, and aesthetically pleasing web pages.

• Data-Driven Iteration: Ensuring that design changes are consistently informed by and validated through A/B testing and performance data.

Learning & Development Opportunities:

• Advanced CRO Techniques: Gaining deeper practical experience in designing for and analyzing A/B tests to improve conversion rates.

• Design System Evolution: Contributing to and learning from the growth of a sophisticated design system and front-end component library.

• Executive Communication: Honing skills in presenting complex design strategies and defending design choices to executive audiences.

• Brand Strategy Impact: Understanding how design directly contributes to and shapes a company's brand evolution and market position.

📝 Enhancement Note: The challenges presented are typical for senior design roles focused on product improvement and brand strategy. They offer significant opportunities for learning and professional growth, particularly in the areas of strategic influence and data-driven design.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for taking a set of atomic components and building a high-converting web page. How do you ensure brand consistency throughout?" (Focus on structured approach, component utilization, and conversion principles.)

• "Walk me through a time you had to present a design direction to senior leadership with conflicting opinions. How did you drive alignment and reach a decision?" (Prepare a STAR method example emphasizing communication, negotiation, and strategic rationale.)

• "How do you approach designing for A/B testing? What metrics do you prioritize when evaluating the success of a design change on a conversion page?" (Highlight understanding of CRO, data analysis, and metric selection.) Company & Culture Questions:

• "Based on your understanding of Omaze, how would you approach evolving our brand while ensuring our core conversion pages remain effective?" (Research Omaze's current branding and mission, and articulate a thoughtful design strategy.)

• "How do you typically collaborate with marketing teams and engineers on web page development? What are the key elements of a successful partnership?" (Emphasize communication, shared goals, and understanding of each discipline's needs.)

• "How do you measure the impact of your design work beyond aesthetics? Provide an example of a design decision you made that had a significant positive impact on business metrics." (Prepare a case study focusing on quantifiable results and ROI.) Portfolio Presentation Strategy:

• Structure for Impact: Begin with a brief overview of Omaze's current brand and your understanding of the project's goals. Then, present 2-3 key projects that exemplify your skills in UI craft, conversion optimization, and design systems.

• Focus on Process & Rationale: For each project, detail the problem, your role, your user-centered process, how you leveraged Figma and components, key design decisions, and the measurable outcomes. Explain why you made certain choices.

• Demonstrate Stakeholder Navigation: Highlight instances where you managed feedback or drove alignment, especially with senior stakeholders.

• Quantify Results: Use data and metrics wherever possible to showcase the impact of your work on conversion rates, user engagement, or other relevant KPIs.

• Technical Collaboration: Explain your process for collaborating with engineers, particularly regarding design systems and Storybook.

📝 Enhancement Note: Preparation should focus on demonstrating not just design skill but also strategic thinking, problem-solving abilities, and the capacity to influence stakeholders in a fast-paced, results-driven environment. The ability to articulate the "why" behind design decisions and quantify impact will be crucial.

📌 Application Steps

To apply for this contract design position:

• Submit your application through the provided link.

• Tailor your CV: Highlight experience in Product Design, Brand Design, UI craft, conversion-focused web pages, and familiarity with design systems (atomic design, component libraries). Use keywords from the job description.

• Curate your Portfolio: Select 3-5 of your strongest projects that demonstrate UI craft, conversion optimization, and experience with design systems. Ensure each project clearly outlines the problem, your solution, your process, and measurable results.

• Prepare your Presentation: Practice walking through your portfolio projects, focusing on your rationale, design decisions, collaboration with stakeholders (especially senior leadership), and the impact of your work on conversion metrics. Be ready to discuss your Figma and Storybook experience.

• Research Omaze: Understand their mission, current brand, and how their prize offerings work. Consider how your design approach aligns with their goals of fundraising and brand evolution.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.