Content Designer & CMS Integrator

📍 Job Overview

Job Title: Content Designer & CMS Integrator

Company: Cogeco Connexion Inc

Location: Quincy, MA, United States

Job Type: Full time

Category: Content Operations / Digital Content Management

Date Posted: 2026-09-08

Experience Level: 0-2 years

Remote Status: Hybrid

🚀 Role Summary

• Design, create, and manage engaging digital content across web, app, and other digital channels, ensuring alignment with brand voice and project objectives.

• Integrate and maintain content within Content Management Systems (CMS), performing technical publishing, formatting, and quality assurance to ensure seamless user experiences.

• Collaborate with cross-functional teams including designers, product managers, and marketing specialists to develop cohesive and impactful digital experiences.

• Optimize existing and new content for Search Engine Optimization (SEO) and overall web best practices, leveraging analytics to drive continuous improvement.

• Utilize bilingual proficiency in English and Spanish to manage translated content and support international stakeholder communication.

📝 Enhancement Note: This role bridges creative content development with technical CMS integration, emphasizing a hybrid skill set. The "Integrator" aspect suggests a need for understanding how content fits into larger digital ecosystems and potentially involves light front-end technical work or troubleshooting within the CMS. The bilingual requirement is critical for international content management.

📈 Primary Responsibilities

• Write, edit, and publish compelling copy for websites, mobile applications, and other digital platforms, adhering to brand tone and style guides.

• Upload, format, and manage digital assets (text, images, videos) within various Content Management Systems (CMS), ensuring data integrity and proper presentation.

• Ensure all published content strictly adheres to established brand guidelines, project requirements, and legal/compliance standards.

• Partner with cross-functional stakeholders, including designers, product managers, and marketing teams, to conceptualize and execute cohesive digital experiences.

• Proactively update and optimize existing web content to maintain relevance, accuracy, and enhance SEO performance based on performance data.

• Monitor content performance using analytics tools and user feedback to identify areas for improvement and strategic adjustments.

• Troubleshoot and resolve formatting, layout, or technical issues encountered within the CMS environment.

• Conduct thorough quality assurance (QA) testing to verify content accuracy, functionality, and display consistency across multiple devices and browsers.

• Develop and maintain comprehensive documentation for CMS processes, workflows, and best practices to support team knowledge and operational efficiency.

📝 Enhancement Note: The responsibilities highlight a hands-on role involving content creation, technical publishing, and ongoing optimization. The emphasis on QA and documentation points to a need for meticulousness and process orientation, crucial for maintaining a consistent digital presence.

🎓 Skills & Qualifications

Education: Bachelor’s Degree or equivalent in a related field (e.g., Technical Writing, Content Design, Copywriting, Communications, Digital Marketing) is preferred but not strictly required if equivalent experience is demonstrated.

Experience: Minimum of 1-2 years of professional experience in copywriting, digital content creation, content management, or a similar role.

Required Skills:

• Bilingualism Required (ENGLISH / SPANISH): Fluency in both written and spoken English and Spanish is essential for this role, including the ability to proofread translated content accurately.

• Content Management Systems (CMS): Familiarity with one or more CMS platforms such as Strapi, Storyblok, Drupal, WordPress, or similar systems.

• Copywriting & Editing: Exceptional writing, editing, and proofreading skills with a keen eye for detail, grammar, and brand consistency.

• Web Content Best Practices: Basic understanding of Search Engine Optimization (SEO) principles and general web content optimization techniques.

• Organizational Skills: Strong organizational and project management capabilities to handle multiple tasks and deadlines effectively.

• Cross-functional Collaboration: Proven ability to work effectively and collaboratively with diverse teams and stakeholders.

• AI Prompting: Basic knowledge of Artificial Intelligence (AI) for prompt creation to refine content generation processes.

Preferred Skills:

• Basic knowledge of HTML and CSS for content formatting and troubleshooting.

• Experience with web analytics tools (e.g., Google Analytics) for content performance monitoring.

• Familiarity with digital asset management (DAM) systems.

• Experience working in a hybrid or remote work environment.

📝 Enhancement Note: The bilingual requirement is a critical differentiator for this role, suggesting a need to manage multilingual content or international market communication. The preference for HTML/CSS and experience with analytics indicates a leaning towards candidates who can contribute beyond pure content creation, offering a more integrated digital skillset.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase examples of digital content created for websites, apps, or other digital platforms, demonstrating writing style, tone, and audience engagement.

• Include case studies or examples of content optimization efforts, highlighting improvements in SEO, user engagement, or conversion rates.

• Present examples of work within a CMS environment if possible, illustrating publishing workflows or content structuring.

• Demonstrate experience in managing and updating content, showing a systematic approach to content lifecycle management. Process Documentation:

• Prepare to discuss your process for content creation from ideation to publication, including research, writing, editing, and approval stages.

• Be ready to explain your approach to ensuring content accuracy, brand consistency, and SEO optimization throughout the content lifecycle.

• Outline your methods for quality assurance (QA) and troubleshooting content issues within a CMS.

• Be prepared to share insights into how you would document CMS workflows and best practices for team knowledge sharing.

📝 Enhancement Note: A portfolio demonstrating practical content creation and CMS interaction is essential. Candidates should be prepared to articulate their systematic approach to content management, highlighting their ability to ensure quality and consistency across digital platforms.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Content Designer & CMS Integrator with 0-2 years of experience in the Quincy, MA area, the estimated salary range is $55,000 - $75,000 annually. This range accounts for the required bilingual skills and hybrid work arrangement.

Benefits:

• Comprehensive health and well-being support programs.

• Opportunities for professional development and continuous learning.

• Company-sponsored training and workshops.

• Potential for career advancement within the organization.

• Access to employee assistance programs.

• Paid time off and holidays.

Working Hours: 40 hours per week, with a hybrid work arrangement. Specific days in the office and remote work days will be determined by team needs and management.

📝 Enhancement Note: The salary estimate is based on typical compensation for junior content roles in the Massachusetts tech/media market, with an uplift for the critical bilingual requirement. Benefits are inferred from the company's stated commitment to employee development and well-being.

🎯 Team & Company Context

🏢 Company Culture

Industry: Telecommunications and Media. Cogeco operates as a telecommunications company, providing internet, TV, and phone services, along with media properties. This context suggests a fast-paced environment focused on customer experience and technological innovation.

Company Size: Cogeco is a significant organization with a notable presence in its operating regions, likely employing several thousand individuals across various departments and locations. This size implies structured processes and opportunities for career progression within a larger corporate framework.

Founded: Cogeco was founded in 1957, indicating a long-standing history and established presence in the market, suggesting stability and a deep understanding of its industry.

Team Structure:

• The Content Designer & CMS Integrator will likely be part of a broader Digital Marketing, Communications, or Web Operations team.

• This team may include specialists in web development, UX/UI design, SEO, digital analytics, and marketing campaign management.

• The role will involve reporting to a Content Manager, Digital Lead, or Marketing Director, with frequent collaboration across departments such as Product, Sales, and Customer Service. Methodology:

• Data-Driven Content: Emphasis on using analytics and performance metrics to inform content strategy and optimization.

• Agile Workflows: Likely adoption of agile methodologies for project management, allowing for flexibility and iterative improvements in content development and CMS integration.

• Cross-functional Synergy: A culture that promotes collaboration and knowledge sharing between different teams to achieve unified digital goals.

Company Website: https://www.cogeco.com/

📝 Enhancement Note: Cogeco's industry and size suggest a professional environment with established processes. The emphasis on culture, diversity, and inclusion indicates a commitment to employee well-being and a collaborative atmosphere, which is beneficial for roles requiring cross-functional interaction.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at an entry-level to junior professional stage (0-2 years of experience). It's an excellent opportunity for individuals looking to build a career in digital content management, CMS integration, and potentially broader digital marketing operations. The scope involves executing defined tasks with increasing autonomy.

Reporting Structure: The Content Designer & CMS Integrator will likely report to a Content Manager or a Digital Operations Lead. This structure provides direct oversight and mentorship, crucial for skill development in content strategy and CMS administration.

Operations Impact: This role directly impacts the company's online presence and customer engagement. Effective content creation and seamless CMS integration contribute to a positive user experience, brand perception, SEO rankings, and ultimately, customer acquisition and retention. The bilingual aspect further extends this impact to international markets.

Growth Opportunities:

• Specialization: Develop deep expertise in specific CMS platforms, SEO strategies, or technical content creation.

• Leadership: Progress to a Senior Content Designer, CMS Administrator, or Content Strategist role, potentially leading small projects or mentoring junior team members.

• Cross-functional Transition: Leverage CMS and content skills to move into roles within Digital Marketing, Product Management, or UX Design.

• Skill Expansion: Acquire advanced skills in areas like AI content generation, advanced analytics, or front-end web development.

📝 Enhancement Note: The entry-level nature of this role provides a strong foundation. The growth opportunities are tied to developing specialized skills within content operations and CMS management, with potential pathways into broader digital strategy roles.

🌐 Work Environment

Office Type: Hybrid. This role involves a combination of working from home and working in the Quincy, MA office. This offers flexibility while maintaining in-person collaboration and access to office resources.

Office Location(s): The primary office location for this role is Quincy, MA. This location provides access to the greater Boston metropolitan area's professional network and amenities.

Workspace Context:

• Collaborative Spaces: The office environment likely includes meeting rooms and open areas designed to facilitate teamwork and brainstorming sessions with designers, marketers, and other stakeholders.

• Technology Access: Employees will have access to company-provided hardware, software, and potentially specialized CMS training environments.

• Team Interaction: Opportunities for regular team meetings, project sync-ups, and informal knowledge sharing with colleagues in similar or complementary roles.

Work Schedule: The standard work schedule is 40 hours per week. The hybrid arrangement allows for flexibility in managing work-life balance, with specific in-office days potentially coordinated to maximize collaborative opportunities.

📝 Enhancement Note: The hybrid model is increasingly common and offers a balance of autonomy and collaboration. Candidates should be comfortable managing their time effectively across both remote and in-office settings.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with an HR representative or recruiter to assess basic qualifications, bilingualism, and interest in the role.

• Hiring Manager Interview: A more in-depth discussion with the hiring manager focusing on experience, technical skills (CMS, content creation), and understanding of brand/SEO principles. Expect behavioral questions related to collaboration and problem-solving.

• Skills Assessment/Portfolio Review: This stage may involve a practical exercise, such as writing sample copy, optimizing existing content, or a detailed review of your submitted portfolio. Be prepared to walk through your portfolio, explaining your process and results.

• Team/Stakeholder Interview: Meeting with potential team members or key stakeholders (e.g., designers, product managers) to assess cultural fit, communication style, and ability to collaborate.

• Final Interview: Potentially a final conversation with a senior leader to confirm alignment and discuss overall fit.

Portfolio Review Tips:

• Highlight Bilingual Work: Clearly showcase any Spanish-language content you've created or managed, demonstrating your proficiency.

• CMS Experience: If possible, include screenshots or descriptions of your work within CMS platforms. Detail your role in content publishing and management.

• Process & Results: For each portfolio piece, explain your thought process, the problem you were solving, your approach, and the measurable outcomes (e.g., improved engagement, SEO ranking, task efficiency).

• Brand Alignment: Demonstrate your ability to adapt your writing style to different brand voices.

• Conciseness: Ensure your portfolio is well-organized and easy to navigate, focusing on quality over quantity.

Challenge Preparation:

• Content Creation Task: Be ready to write, edit, or optimize a piece of content based on provided guidelines or existing material. Focus on clarity, brand voice, and SEO.

• CMS Scenario: You might be asked how you would approach a specific content publishing task or troubleshoot a common CMS issue.

• Bilingual Proficiency Test: Expect questions or tasks that directly assess your Spanish language skills, particularly in proofreading or translation context.

📝 Enhancement Note: The interview process is designed to evaluate both creative content skills and technical CMS integration capabilities, with a strong emphasis on bilingual proficiency. A well-curated portfolio and readiness for practical assessments are crucial.

🛠 Tools & Technology Stack

Primary Tools:

• Content Management Systems (CMS): Strapi, Storyblok, Drupal (or similar enterprise-level CMS). Proficiency in navigating, configuring, and publishing content within these systems is key.

• Content Creation Tools: Standard word processing software (e.g., Microsoft Word, Google Docs), potentially specialized writing or editing tools.

• Collaboration Platforms: Microsoft Teams, Slack, or similar for team communication and project coordination.

Analytics & Reporting:

• Web Analytics: Google Analytics or similar platforms for monitoring content performance, user behavior, and SEO impact.

• SEO Tools: Basic familiarity with SEO tools (e.g., SEMrush, Ahrefs, Google Search Console) for keyword research and content optimization.

CRM & Automation:

• CRM Systems: While not a primary focus, basic awareness of how content integrates with CRM systems (e.g., Salesforce, HubSpot) may be beneficial.

• AI Tools: Familiarity with AI tools for content ideation, drafting, and refinement (e.g., ChatGPT, Jasper).

📝 Enhancement Note: The explicit mention of specific CMS platforms (Strapi, Storyblok, Drupal) indicates a preference for candidates with hands-on experience in these or comparable systems. Basic HTML/CSS knowledge is also noted as an asset, suggesting potential for light front-end adjustments within the CMS.

👥 Team Culture & Values

Operations Values:

• Customer-Centricity: A commitment to creating digital experiences that meet customer needs and provide value.

• Innovation & Agility: Embracing new technologies and methodologies to improve content delivery and CMS integration.

• Collaboration: Fostering a team-oriented environment where diverse perspectives are valued and contribute to shared goals.

• Excellence & Quality: Maintaining high standards in content accuracy, brand consistency, and technical execution.

• Inclusion & Diversity: A company-wide commitment to creating an equitable and welcoming workplace for all employees.

Collaboration Style:

• Cross-functional Integration: The role requires working closely with various departments, necessitating strong communication and the ability to translate technical/content needs across teams.

• Feedback-Driven: An environment where constructive feedback is encouraged to improve content and processes.

• Knowledge Sharing: A culture that supports sharing best practices, CMS tips, and content insights among team members.

📝 Enhancement Note: Cogeco's stated values of diversity, inclusion, and customer focus are key indicators of their workplace culture. Candidates should align with these principles and demonstrate an ability to collaborate effectively in a professional, service-oriented environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Content & Technical Tasks: Effectively managing both creative content creation and the technical demands of CMS integration.

• Multilingual Content Management: Ensuring accuracy and consistency across English and Spanish content, especially with nuances in translation.

• Keeping Pace with Digital Trends: Staying updated on evolving SEO best practices, AI tools, and CMS capabilities.

• Cross-functional Alignment: Navigating priorities and communication across different departments with varying objectives.

Learning & Development Opportunities:

• CMS Expertise: Deepen knowledge of specific CMS platforms, potentially leading to certification or advanced administration skills.

• SEO Specialization: Develop advanced SEO skills, including technical SEO and content strategy.

• AI in Content: Explore and implement AI tools to enhance content creation efficiency and quality.

• Project Management: Gain experience managing content projects from initiation to completion.

• Bilingual Communication: Further hone skills in managing international content and stakeholder communication.

📝 Enhancement Note: The challenges presented are typical for hybrid roles that bridge creative and technical domains. The growth opportunities are well-defined, offering clear paths for skill enhancement and career progression within the digital content and operations space.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating engaging web content, from initial brief to final publication." (Focus on your workflow, research, writing, and editing steps.)

• "How do you ensure content maintains brand voice and consistency across different digital platforms?" (Highlight your understanding of brand guidelines and style guides.)

• "Walk me through a time you had to troubleshoot an issue within a CMS. What was the problem, and how did you resolve it?" (Demonstrate your problem-solving skills and technical aptitude.)

• "How would you approach optimizing existing web content for better SEO performance?" (Discuss keyword research, content structure, and potential updates.)

• "Given the need for bilingual content, what steps do you take to ensure accuracy and cultural appropriateness in translations?" (Focus on your proofreading process and understanding of language nuances.) Company & Culture Questions:

• "What interests you about Cogeco and this specific role?" (Research Cogeco's mission, recent news, and values.)

• "How do you approach collaboration with designers, product managers, or other stakeholders?" (Provide examples of successful cross-functional teamwork.)

• "Describe a time you received constructive feedback on your work and how you incorporated it." (Show your openness to learning and improvement.)

• "How do you stay updated on the latest trends in digital content and CMS technology?" (Demonstrate your commitment to continuous learning.) Portfolio Presentation Strategy:

• Storytelling: For each portfolio piece, tell a story: the objective, your role, the challenges, your solution, and the results.

• Quantify Results: Whenever possible, use data and metrics to demonstrate the impact of your work (e.g., increased traffic, engagement, conversion rates).

• Showcase Bilingualism: Clearly present any Spanish content and explain your contribution to its creation or management.

• CMS Integration Context: Explain how your content was implemented within a CMS, highlighting any technical considerations or processes involved.

• Concise & Clear: Be prepared to present your portfolio efficiently, focusing on the most relevant examples for this role.

📝 Enhancement Note: Preparation should focus on demonstrating a blend of creative writing, technical CMS skills, and strong bilingual communication abilities, supported by concrete examples from your portfolio.

📌 Application Steps

To apply for this Content Designer & CMS Integrator position:

• Submit your application through the provided link on the Cogeco careers portal.

• Customize Your Resume: Tailor your resume to highlight your copywriting, CMS experience (mentioning Strapi, Storyblok, Drupal if applicable), SEO knowledge, and crucially, your bilingual English/Spanish proficiency. Use keywords from the job description.

• Prepare Your Portfolio: Curate a selection of your best work that showcases website copy, digital content creation, and any experience with CMS platforms. Include specific examples of bilingual content if available.

• Practice Interview Responses: Rehearse answers to common interview questions, focusing on behavioral examples, technical skills, and your approach to content strategy and CMS integration. Prepare to discuss your portfolio in detail.

• Research Cogeco: Familiarize yourself with Cogeco's services, recent news, and company culture, particularly their commitment to diversity and inclusion, to articulate your interest and fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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