Brand Designer

📍 Job Overview

Job Title: Brand Designer

Company: Applied Intuition

Location: Sunnyvale, California, United States

Job Type: Full-time

Category: Marketing Operations / Creative Operations

Date Posted: May 22, 2026

Experience Level: 1-3 Years Professional Experience

Remote Status: Hybrid (Primarily in-office)

🚀 Role Summary

• Spearhead the evolution and consistent application of Applied Intuition's visual brand identity across all digital and physical touchpoints.

• Develop compelling visual assets for marketing campaigns, digital platforms, and physical environments, ensuring brand cohesion and impact.

• Collaborate cross-functionally with marketing, product, and engineering teams to translate strategic objectives into impactful design solutions.

• Champion design best practices and stay abreast of emerging trends to maintain a fresh and effective visual communication strategy.

📝 Enhancement Note: This role is positioned within the broader "Marketing Operations" or "Creative Operations" umbrella, focusing on the execution and consistency of brand assets rather than strategic marketing planning. The emphasis on physical AI and autonomous vehicles provides a unique industry context for design work.

📈 Primary Responsibilities

• Evolve and meticulously maintain the company's visual brand guidelines, ensuring strict adherence and impactful representation across all channels.

• Design a wide array of engaging digital assets, including website graphics, social media content, email banners, digital advertisements, iconography, illustrations, and infographics.

• Create impactful visuals for physical applications such as trade show booths, signage, brochures, flyers, and potentially contribute to office environment aesthetics.

• Partner closely with the marketing team to deeply understand project objectives and translate them into innovative and effective visual solutions.

• Proactively solicit and incorporate feedback from diverse stakeholders to refine designs and ensure optimal alignment with business goals.

• Continuously research and integrate the latest design trends, software advancements, and technological innovations to keep the brand's visual communication cutting-edge.

• Establish and manage an organized, accessible library of all visual assets to facilitate consistent and efficient usage across the organization.

📝 Enhancement Note: The responsibilities highlight a strong focus on asset creation and brand consistency, typical of a Brand Designer role. The inclusion of physical space design and trade shows indicates a need for versatility beyond purely digital design.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Visual Communication, or a closely related field.

Experience: 1-3 years of professional experience in a Production Designer or Brand Designer capacity, with a proven track record in developing and executing visual brand strategies.

Required Skills:

• Demonstrated expertise in visual design principles, including typography, color theory, composition, and layout.

• Advanced proficiency in industry-standard design software: Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma/Sketch for UI/UX design.

• Proven experience designing for both web and mobile platforms, with a solid understanding of UI/UX principles and best practices.

• Experience in creating print-ready files and designing for physical applications, such as signage or marketing collateral.

• Exceptional communication, collaboration, and presentation skills, with the ability to articulate design concepts clearly and persuasively.

Preferred Skills:

• Familiarity with motion graphics or video editing software, such as Adobe After Effects or Premiere Pro.

• A genuine passion for technology, with a particular interest in industries like autonomous vehicles, robotics, or related advanced technology sectors.

📝 Enhancement Note: The experience requirement is specific (1-3 years) and the required skills are standard for a brand designer, with a specific emphasis on both digital and physical design outputs. The preferred skills indicate a desire for candidates with complementary creative capabilities and industry interest.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a diverse range of high-quality digital and print design projects.

• Clear demonstration of strong visual design principles (typography, color theory, layout, imagery) applied effectively.

• Case studies or examples illustrating the process from concept to final execution for key projects.

• Evidence of ability to maintain brand consistency across different mediums and applications.

Process Documentation:

• Examples of how brand guidelines were developed, maintained, or evolved.

• Demonstrations of workflow for creating and delivering assets under tight deadlines.

• Showcasing of collaboration processes with marketing or product teams to achieve design objectives.

• Evidence of how feedback was incorporated into design iterations.

📝 Enhancement Note: For a Brand Designer role, the portfolio is paramount. The emphasis is on demonstrating a breadth of skills (digital, print, physical) and the ability to execute consistently within established brand parameters. Process documentation should highlight workflow efficiency and collaborative problem-solving.

💵 Compensation & Benefits

Salary Range: $120,000 - $160,000 USD annually.

Benefits:

• Competitive base salary.

• Equity in the form of options and/or restricted stock units (RSUs).

• Comprehensive health, dental, and vision insurance coverage.

• Life and disability insurance.

• 401k retirement savings plan with employer match.

• Learning stipends for professional development.

• Wellness stipends for health and well-being initiatives.

• Generous paid time off (PTO).

Working Hours: Standard 40-hour work week, with an expectation of primarily working from the office 5 days a week, while allowing for occasional flexibility.

📝 Enhancement Note: The salary range provided is specific to Sunnyvale, California, reflecting market rates for a Brand Designer with 1-3 years of experience in a high-cost-of-living tech hub. The benefits package is comprehensive, typical of a well-funded tech company. The work arrangement clarifies a hybrid model with a strong in-office emphasis.

🎯 Team & Company Context

🏢 Company Culture

Industry: Physical AI, Autonomous Vehicles, Robotics, Defense, Trucking, Construction, Mining, Agriculture. Applied Intuition is a leader in creating the digital infrastructure for physical AI, serving critical industries with advanced simulation and operating system solutions.

Company Size: Valued at $15 billion, indicating a significant, well-established, and growing company with substantial resources. Likely employs hundreds to thousands of individuals.

Founded: 2017. This suggests a relatively young but rapidly scaling company with a dynamic, potentially fast-paced, and innovative culture.

Team Structure:

• The Brand Designer will likely be part of a growing Marketing or Creative team.

• Close collaboration is expected with marketing managers, content creators, product marketing, and potentially product/engineering teams for visual asset integration.

Methodology:

• Data-driven decision-making and a strong emphasis on innovation, given the company's focus on cutting-edge AI technology.

• Iterative design processes, incorporating feedback to refine solutions for complex technical products.

• Collaborative approach to problem-solving, essential for bridging the gap between technical complexities and clear visual communication.

Company Website: applied.co

📝 Enhancement Note: The company's focus on physical AI and its rapid valuation suggest a high-growth, innovative environment. The culture is likely to be demanding but rewarding, with opportunities to work on impactful projects. The team structure points to a collaborative environment where designers are integral to marketing and product initiatives.

📈 Career & Growth Analysis

Operations Career Level: This role represents an early to mid-career stage for a Brand Designer, focusing on execution and brand consistency. It's a foundational role within the creative function, offering hands-on experience with significant brand assets.

Reporting Structure: The Brand Designer will likely report to a Creative Lead or Marketing Manager, who provides direction and feedback on design projects. Collaboration will be broad, involving stakeholders across marketing, product, and engineering.

Operations Impact: The Brand Designer's impact is crucial for shaping Applied Intuition's external perception. High-quality, consistent visual branding directly supports marketing campaign effectiveness, enhances brand recognition, and builds trust with sophisticated clients in technical industries.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas like motion graphics, UI design for complex software, or visual storytelling for technical products.

• Leadership: Progress to a Senior Brand Designer or Art Director role, leading projects, mentoring junior designers, and contributing more strategically to brand direction.

• Cross-functional Transition: Develop a deeper understanding of product marketing and potentially transition into roles that blend design strategy with marketing execution.

• Industry Expertise: Grow specialized knowledge in the physical AI and autonomous systems sectors, becoming a go-to designer for this niche.

📝 Enhancement Note: This role offers a solid foundation for a career in brand design, particularly within the tech sector. Growth opportunities are tied to expanding skill sets and taking on more responsibility within the creative and marketing functions.

🌐 Work Environment

Office Type: The company operates with an in-office-first policy, emphasizing a collaborative and connected work environment. While occasional flexibility is permitted, the primary expectation is for employees to work from the Sunnyvale office.

Office Location(s): Sunnyvale, California, USA. This location is a major hub for technology companies, offering access to a vibrant professional community and resources.

Workspace Context:

• A collaborative office setting designed to foster teamwork and idea exchange among design, marketing, and product teams.

• Access to modern design tools and technology, including Adobe Creative Suite and Figma/Sketch, essential for creative output.

• Opportunities for direct interaction with colleagues, facilitating quick feedback loops and effective project execution.

Work Schedule: A standard 40-hour work week is expected, primarily based in the office. The company acknowledges the need for flexibility, allowing for occasional remote work or adjustments to accommodate personal commitments, provided work responsibilities are met.

📝 Enhancement Note: The emphasis on in-office work suggests a culture that values face-to-face collaboration, spontaneous ideation, and team cohesion. This is typical for companies prioritizing rapid innovation and tight-knit team dynamics.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with a recruiter to assess basic qualifications, experience, and cultural fit.

• Portfolio Review: A dedicated session with the hiring manager and potentially other design/marketing team members to deeply review your portfolio. Be prepared to walk through your projects, explain your design process, rationale, and the impact of your work.

• Skills Assessment/Challenge: Potentially a design challenge, either take-home or in-person, to evaluate your design skills, problem-solving abilities, and how you approach a brief relevant to Applied Intuition's brand.

• Team Interviews: Meetings with cross-functional team members (e.g., marketing, product) to assess collaboration skills and how you integrate with different departments.

• Final Round: Possibly a discussion with senior leadership to finalize the decision.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest, most relevant projects. Prioritize work that showcases digital and physical design capabilities, brand guideline adherence, and creative problem-solving.

• Tell a Story: For each project, articulate the problem, your role, your process (ideation, iteration, tools used), the solution, and the outcome or impact.

• Showcase Process: Include sketches, wireframes, mood boards, or early concepts to demonstrate your thinking process, not just the final polished product.

• Highlight Brand Consistency: If possible, include examples of how you've applied or evolved brand guidelines across different assets.

• Quantify Impact: Where possible, use metrics or qualitative feedback to demonstrate the success of your designs (e.g., increased engagement, improved brand recognition).

Challenge Preparation:

• Understand the Brand: Thoroughly research Applied Intuition's current branding, visual identity, target audience, and industry.

• Analyze the Brief: If given a take-home challenge, carefully dissect the prompt, identify key objectives, and consider the constraints.

• Focus on Relevance: Tailor your approach and deliverables to align with the company's needs and brand aesthetic.

• Present Clearly: Prepare a concise presentation that explains your design decisions and rationale, emphasizing how your solution meets the brief.

📝 Enhancement Note: The interview process emphasizes portfolio review and practical design skills. Candidates should prepare to articulate their design process and demonstrate how their work aligns with Applied Intuition's brand and business objectives.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Photoshop, Illustrator, InDesign are essential for creating and producing a wide range of assets.

• Figma/Sketch: Critical for digital design, UI/UX prototyping, and collaborative design workflows.

• Presentation Software: Google Slides or PowerPoint for creating proposals, reports, and presenting design concepts.

Analytics & Reporting:

CRM & Automation:

• Not directly applicable to this role, but understanding how marketing assets are deployed through CRM or marketing automation platforms (e.g., HubSpot, Marketo) can provide context for asset creation needs.

📝 Enhancement Note: Proficiency in core design software is paramount. Familiarity with collaborative design tools like Figma or Sketch is increasingly standard. While direct use of analytics or CRM tools isn't expected, an awareness of how design influences these areas is advantageous.

👥 Team Culture & Values

Operations Values:

• Innovation: A drive to push boundaries and create cutting-edge solutions in the physical AI space.

• Excellence: A commitment to high-quality work, attention to detail, and delivering impactful results.

• Collaboration: A belief in working together across teams to achieve common goals and solve complex problems.

• Impact: A focus on creating tangible value for the company and its clients through advanced technology and effective communication.

• Integrity: Upholding high ethical standards in all aspects of work and business.

Collaboration Style:

• Open and communicative, encouraging cross-functional partnerships between design, marketing, product, and engineering.

• Iterative and feedback-driven, with a culture of constructive critique to refine designs and strategies.

• Agile and responsive, adapting to evolving project needs and market dynamics in a fast-paced tech environment.

📝 Enhancement Note: The company's culture will likely reflect its position as a leader in a rapidly advancing technological field. Expect a focus on innovation, high standards, and strong teamwork to tackle complex challenges.

⚡ Challenges & Growth Opportunities

Challenges:

• Visualizing Complex Concepts: Translating sophisticated physical AI and autonomous systems into clear, compelling, and easily understandable visual narratives.

• Balancing Brand Consistency with Innovation: Maintaining a cohesive brand identity while also pushing creative boundaries and staying ahead of design trends.

• Fast-Paced Environment: Adapting to rapid project cycles and evolving marketing priorities common in a high-growth tech company.

• Cross-functional Communication: Effectively communicating design rationale and needs to non-design stakeholders across technical and business teams.

Learning & Development Opportunities:

• Skill Enhancement: Opportunities to learn new design software, techniques (e.g., motion graphics, advanced illustration), and explore emerging design trends.

• Industry Knowledge: Deepen understanding of the physical AI, robotics, and autonomous vehicle industries, becoming a specialist in designing for this sector.

• Portfolio Expansion: Build a robust portfolio with diverse projects that demonstrate significant growth and impact.

• Mentorship: Potential for guidance from senior design or marketing leaders within the organization.

📝 Enhancement Note: The primary challenge will be in visually communicating complex technical concepts. Growth opportunities are tied to skill development, industry specialization, and taking on more strategic design responsibilities.

💡 Interview Preparation

Strategy Questions:

• "How would you approach designing a visual campaign to explain the benefits of our physical AI simulation software to an audience of engineers?" (Focus on translating technical complexity)

• "Describe a time you had to adapt your design to meet conflicting stakeholder feedback. What was your process?" (Focus on collaboration and problem-solving)

Company & Culture Questions:

• "What excites you most about Applied Intuition's mission and the industries we serve?" (Assess passion and industry interest)

• "How do you prefer to collaborate with marketing and product teams?" (Assess teamwork and integration)

Portfolio Presentation Strategy:

• Start with Impact: Begin with your strongest, most relevant projects that showcase your core skills and understanding of brand design.

• Structure Each Case Study: Clearly outline the problem, your role, the design process, the solution, and the outcome/impact. Use visuals effectively to support your narrative.

• Emphasize Brand Application: Show how you've applied or evolved brand guidelines. If you have examples of both digital and physical design, present them to demonstrate versatility.

• Be Ready for Deep Dives: Anticipate detailed questions about your technical choices, design rationale, and problem-solving approaches.

• Showcase Collaboration: Mention how you worked with stakeholders and incorporated feedback.

📝 Enhancement Note: Interview preparation should focus on understanding Applied Intuition's unique industry, demonstrating a strong design process, and clearly articulating the impact of your work. The portfolio is key to showcasing these abilities.

📌 Application Steps

To apply for this Brand Designer position:

• Submit your application through the provided Greenhouse link.

• Portfolio Customization: Ensure your portfolio prominently features projects demonstrating digital design (web, social, ads), print design (collateral, signage), and ideally, any work related to technical products or complex concepts. Tailor your selection to align with Applied Intuition's brand aesthetic and industry.

• Resume Optimization: Highlight quantifiable achievements and specific design software proficiencies (Adobe Creative Suite, Figma/Sketch). Emphasize experience in brand guideline development/adherence and cross-functional collaboration.

• Interview Preparation: Practice articulating your design process for key portfolio projects, focusing on how you translate objectives into visual solutions and manage feedback. Prepare to discuss your interest in physical AI and autonomous systems.

• Company Research: Thoroughly review Applied Intuition's website, recent news, and existing branding to understand their mission, values, and visual identity. Be ready to discuss how your design philosophy aligns with theirs.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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