Assistant Content Designer

📍 Job Overview

Job Title: Assistant Content Designer

Company: myCareer - NSW Government

Location: Parramatta, Gosford, Maitland, Wollongong, Lithgow, NSW, Australia

Job Type: Temporary (up to 11 months, with possibility of extension)

Category: Content Design / User Experience Operations

Date Posted: May 04, 2026

Experience Level: Mid-Level (estimated 2-5 years)

Remote Status: Hybrid

🚀 Role Summary

• Content Strategy & Design: Drive the design and coordination of customer communications, ensuring alignment with service delivery outcomes and user needs.

• Process Optimization: Maintain and refine notification templates, user stories, and business rules to enhance customer communication processes and optimize service delivery.

• Stakeholder Collaboration: Support suppliers and internal teams to ensure key performance indicators (KPIs) and agreed targets for customer communications are met.

• User-Centric Approach: Leverage research and data analysis to develop user-friendly, accessible content that enhances the citizen's experience with NSW Government services.

📝 Enhancement Note: This role is positioned as an "Assistant Content Designer," suggesting a mid-level position requiring demonstrated experience in content design principles and practices, but with potential for growth and learning. The emphasis on coordination, support, and maintaining existing processes indicates a focus on operational efficiency within content delivery.

📈 Primary Responsibilities

• Coordinate and support the development of notification templates, rules, and artefacts to ensure customer communications comply with established standards, frameworks, and external communication guidelines.

• Maintain and manage notification and customer content processes, including user stories and business rules, to facilitate the development of effective customer notifications and ensure optimal service delivery.

• Support external suppliers and internal stakeholders to ensure that key performance indicators (KPIs) and agreed targets for communication effectiveness are consistently met.

• Conduct research and analyze data to inform content design decisions, ensuring content is user-friendly, accessible, and meets the needs of diverse NSW citizens.

• Collaborate with cross-functional teams, including digital product managers, developers, and policy advisors, to integrate content design seamlessly into broader service delivery initiatives.

• Contribute to the continuous improvement of content design processes and methodologies within Revenue NSW Digital.

• Ensure all content adheres to accessibility standards (e.g., WCAG) and government communication policies.

📝 Enhancement Note: The responsibilities highlight a blend of operational task management (maintaining templates, user stories) and strategic input (research, data analysis, user-centric design). The "Assistant" title implies a supportive role in these areas, working under the guidance of senior designers or content strategists.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a background in Communications, English, Journalism, Design, Information Architecture, or a related field is highly beneficial. Demonstrated practical experience will be prioritized.

Experience:

• Proven experience in digital content design, with a strong understanding of user-centred design principles and methodologies.

• Experience in coordinating communication processes, including managing templates, user stories, or content workflows.

• Familiarity with data analysis and user research techniques to inform content creation and optimization.

Required Skills:

• Digital Content Design: Proficiency in creating clear, concise, and user-friendly digital content for various platforms.

• User Research & Data Analysis: Ability to gather, interpret, and apply user feedback and data to improve content.

• Accessibility Standards: Knowledge of Web Content Accessibility Guidelines (WCAG) and best practices for inclusive design.

• Stakeholder Collaboration: Strong interpersonal skills to effectively work with diverse teams and external partners.

• Process Management: Experience in maintaining and improving content-related processes and documentation.

Preferred Skills:

• Experience with content management systems (CMS) and digital publishing tools.

• Familiarity with Agile methodologies and working in fast-paced environments.

• Knowledge of NSW Government communication standards and policies.

• Experience in designing notifications or transactional communications.

• Understanding of user journey mapping and service design principles.

📝 Enhancement Note: The emphasis on "multiple design principles" and "user-friendly content and accessibility" suggests a need for a candidate who can translate complex information into easily digestible formats. The "Assistant" role implies that while core skills are required, a deep, specialized expertise across all preferred skills may not be essential, but a willingness to learn and contribute is key.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Content Design Case Studies: Showcase examples of digital content created, detailing the problem addressed, the design process, user research undertaken, and the measurable impact or outcomes achieved.

• Accessibility Implementation: Include examples demonstrating an understanding of and adherence to accessibility standards in content creation, highlighting specific techniques used.

• Process Improvement Examples: Present instances where you contributed to refining content workflows, template management, or the development of user stories and business rules.

• Data-Driven Content: If possible, include examples where data analysis directly influenced content decisions and led to improved user engagement or task completion rates.

Process Documentation:

• Demonstrate an understanding of how to document content processes, including workflow diagrams for content creation, review, and publication.

• Provide examples of how you would define and document user stories and business rules related to customer communications.

• Showcase experience in maintaining and updating process documentation to reflect changes in standards, guidelines, or system updates.

📝 Enhancement Note: Given the role's focus on coordination and support, the portfolio should emphasize practical application of content design principles, process adherence, and the ability to collaborate effectively. The "Assistant" level may mean that the focus is more on the execution of defined processes rather than the sole creation of them.

💵 Compensation & Benefits

Salary Range: AUD $99,938 - $110,271 per annum (base salary) + Superannuation.

Benefits:

• Superannuation: Employer contributions as per Australian regulations.

• Flexible Office Location: Choice of work location across Parramatta, Maitland, Lithgow, Gosford, or Wollongong.

• Hybrid Working: Combination of office-based and remote work, offering flexibility.

• Compressed Hours: Opportunity to work flexible arrangements.

• Generous Leave Conditions: Including Annual Leave and Accrued Days Off (days in lieu).

• Ongoing Learning: Access to industry-approved self-learning tools for continuous professional development.

• Career Agility: Opportunities to work on diverse programs and gain varied experience.

• Meaningful Work: Contribute to services that impact all citizens of NSW.

• Corporate Wellbeing Programs: Including access to the Fitness Passport program.

Working Hours: Standard full-time hours are assumed to be approximately 35-40 hours per week, with the possibility of compressed hours arrangements.

📝 Enhancement Note: The salary range provided is competitive for a mid-level content design role within the Australian public sector, particularly in NSW. The comprehensive benefits package reflects a strong emphasis on work-life balance and employee well-being, which is a significant draw for public sector roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Government & Public Sector, specifically focused on Revenue Management and Customer Service. Revenue NSW is part of the Department of Customer Service (DCS), aiming to improve government services through digital transformation and regulatory reform.

Company Size: Large (NSW Government is a major employer with thousands of employees across various departments). Revenue NSW Digital likely operates as a significant unit within this structure.

Founded: Revenue NSW has a long history, but "Revenue Digital" represents a modern digital service arm, likely established to streamline and modernize revenue administration and customer interactions.

Team Structure:

• The role sits within Revenue NSW Digital, a team focused on delivering contemporary digital services for NSW Government customers.

• The "Assistant Content Designer" will likely be part of a content design or UX team, reporting to a Content Designer, UX Lead, or Digital Product Manager.

Methodology:

• User-Centred Design: A core principle, emphasizing the needs and experiences of NSW citizens.

• Agile Development: Likely employed for digital product and service development, requiring adaptable and iterative approaches.

• Data-Driven Decision Making: Emphasis on research, data analysis, and performance metrics to inform design and strategy.

• Process Improvement: Continuous focus on simplifying processes and enhancing efficiency in service delivery.

Company Website: https://www.customerservice.nsw.gov.au/

📝 Enhancement Note: The NSW Government context implies a structured, policy-driven environment with a strong emphasis on public service, accessibility, and accountability. The "Digital" arm suggests a more agile and innovative approach compared to traditional government functions.

📈 Career & Growth Analysis

Operations Career Level: This is an "Assistant" level role, indicating an entry to mid-point in a content design or UX operations career path. It offers a solid foundation in practical content design, process support, and stakeholder collaboration within a government context.

Reporting Structure: The role will likely report to a senior content designer, UX lead, or digital product manager within Revenue NSW Digital. This provides opportunities for mentorship and structured learning.

Operations Impact: The role directly impacts the clarity and usability of customer communications, influencing citizen understanding and interaction with essential government revenue services. By ensuring effective communication, it contributes to smoother service delivery, improved compliance, and positive citizen experiences.

Growth Opportunities:

• Skill Specialization: Develop deep expertise in digital content design, focusing on areas like accessibility, transactional content, or user research.

• Process Ownership: Progress to owning specific content processes, template management, or user story development.

• Leadership Potential: With demonstrated success and further development, opportunities may arise for Senior Content Designer roles or team leadership within Revenue NSW Digital.

• Cross-Functional Experience: Gain exposure to various digital service projects, broadening experience in government digital transformation.

• Formal Training: Access to self-learning tools and potentially government-provided training programs to enhance skills.

📝 Enhancement Note: The temporary nature of the contract (up to 11 months) suggests it could be a stepping stone. Successful performance could lead to extensions or opportunities within other NSW Government departments, leveraging the experience gained in government digital services.

🌐 Work Environment

Office Type: The role supports a hybrid work model, combining remote work with office presence. The NSW Government emphasizes flexible and inclusive workplaces. Office locations are spread across NSW: Parramatta, Maitland, Lithgow, Gosford, and Wollongong.

Office Location(s): Candidates can choose their base from Parramatta, Maitland, Lithgow, Gosford, or Wollongong. Regular travel may be required to Parramatta for team engagement and partner collaboration.

Workspace Context:

• Collaborative Environment: The hybrid model necessitates strong communication and collaboration tools and practices to ensure seamless teamwork between remote and in-office staff.

• Digital Tools: Access to standard government IT infrastructure, including communication platforms (e.g., Microsoft Teams), project management tools, and potentially specialized content design software.

• Team Interaction: Opportunities for in-person collaboration during office days and virtual interactions to foster team cohesion and knowledge sharing.

Work Schedule: Standard full-time hours (approx. 35-40 hours/week) with flexibility. Compressed hours are mentioned as a possibility, allowing for arrangements like working longer days over fewer days per week.

📝 Enhancement Note: The distributed nature of the office locations and the hybrid model indicate a focus on results and flexibility, rather than strict adherence to a traditional office setup. Candidates should be comfortable with remote collaboration tools and self-management.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Resume and cover letter review for alignment with core requirements.

• Interview 1 (Competency-Based): Likely to assess skills and experience against the role's capabilities. Expect questions related to content design experience, data analysis, accessibility, and collaboration.

• Portfolio Review/Presentation: Candidates will likely be asked to present a selection of their work, focusing on case studies that demonstrate problem-solving, user-centric design, and measurable outcomes. Prepare to discuss your process and rationale.

• Interview 2 (Panel/Manager): May involve a broader discussion on fit with team culture, understanding of government context, and strategic thinking.

• Reference Checks: Standard procedure for government roles.

Portfolio Review Tips:

• Curate Strategically: Select 2-3 strong case studies that best showcase your digital content design skills, particularly in areas relevant to government services (e.g., clarity, accessibility, user journeys).

• Focus on Process: Clearly articulate your thought process, research methods, design decisions, and how you addressed user needs and accessibility requirements.

• Quantify Impact: Wherever possible, use data and metrics to demonstrate the positive outcomes of your work (e.g., improved task completion rates, reduced support queries, increased user satisfaction).

• Tailor to NSW Gov: Highlight any experience with government projects, public service communication, or understanding of public sector user needs.

• Be Prepared for Technical Questions: Anticipate questions about specific tools, accessibility standards (WCAG), and content management systems.

Challenge Preparation:

• Capability Framework: Review the NSW Public Service Commission's Capability Framework. The "Capability Application Tool" mentioned in the job posting is a valuable resource for understanding expected competencies and preparing practice answers. Focus on capabilities like "Customer Focus," "Results Orientation," "Planning and Organising," and "Teamwork and Collaboration."

• Content Scenarios: Be ready to discuss how you would approach designing content for a specific government service or communication scenario.

• Problem-Solving: Prepare examples of how you've overcome challenges in content design, data analysis, or stakeholder management.

📝 Enhancement Note: The explicit mention of the "Capability Application Tool" is a significant clue. Candidates should absolutely utilize this resource to tailor their application and interview responses to the specific capabilities NSW Government values.

🛠 Tools & Technology Stack

Primary Tools:

• Content Management Systems (CMS): Familiarity with various CMS platforms is likely beneficial for publishing and managing digital content.

• Design & Prototyping Tools: Experience with tools like Figma, Sketch, Adobe XD, or similar for creating mockups and prototypes of content layouts.

• Collaboration Platforms: Proficiency in tools such as Microsoft Teams, Slack, or similar for communication and project management.

Analytics & Reporting:

• Web Analytics Tools: Experience with Google Analytics or similar to track content performance, user behaviour, and engagement metrics.

• Data Analysis Tools: Familiarity with Excel or more advanced tools for data manipulation and reporting.

CRM & Automation:

• While not explicitly a CRM role, understanding how content integrates with customer service platforms or government citizen portals is advantageous.

• Experience with workflow automation tools for content review or approval processes could be a plus.

📝 Enhancement Note: The emphasis is on practical application of content design within a digital framework. While specific tools aren't listed, a candidate should be comfortable learning new systems and demonstrating how they leverage technology to enhance content delivery and user experience.

👥 Team Culture & Values

Operations Values:

• Customer Focus: A primary driver, ensuring all content and services are designed with the citizen's needs at the forefront.

• Efficiency & Effectiveness: Striving to deliver services in a fair, efficient, and timely manner through simplified processes and modern solutions.

• Collaboration: Working together across teams and departments to achieve common goals and improve government services.

• Innovation & Adaptability: Embracing digital transformation and challenging the status quo to find better ways of working and serving the public.

• Integrity & Accountability: Upholding public trust through fair administration and transparent operations.

Collaboration Style:

• Cross-functional Integration: Expected to work closely with diverse teams, requiring strong communication and the ability to translate between technical, policy, and user needs.

• Feedback-Driven: An environment that likely values constructive feedback for continuous improvement of content and processes.

• Knowledge Sharing: Encouraged to share insights and best practices to elevate the team's collective expertise.

📝 Enhancement Note: The NSW Government's commitment to diversity and inclusion, as stated in the job description, suggests an inclusive and supportive team environment where different perspectives are valued.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Government Mandates: Navigating the requirements of policy, legislation, and accessibility standards while ensuring content remains user-friendly and engaging.

• Working within a Large Bureaucracy: Adapting to the processes and timelines inherent in a government organization, even within a digital team.

• Managing Multiple Stakeholders: Coordinating input and feedback from various departments and external partners, each with potentially different priorities.

• Keeping Pace with Digital Trends: Continuously updating knowledge and skills to align with evolving digital content design best practices and technologies.

Learning & Development Opportunities:

• Government Capability Framework: Extensive opportunities to develop skills aligned with the NSW Public Service Commission's Capability Framework.

• Digital Transformation Projects: Exposure to large-scale digital initiatives within NSW Government, providing valuable project experience.

• Mentorship: Opportunities to learn from experienced content designers and UX professionals within Revenue NSW Digital.

• Access to Learning Resources: Utilizing industry-approved self-learning tools and potentially attending relevant workshops or conferences.

📝 Enhancement Note: The temporary nature of the role can be framed as an opportunity to gain focused experience and exposure to government digital operations within a defined period, making it a strategic career move.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to design content for a complex government service. What were the key challenges, and how did you ensure clarity and accessibility for diverse users?" (Focus on user-centricity, research, and accessibility).

• "How do you approach gathering and using data to inform your content design decisions? Provide an example." (Highlight data analysis skills and impact).

Company & Culture Questions:

• "What interests you about working for NSW Government and specifically Revenue NSW Digital?" (Research the department's mission, values, and recent digital initiatives).

• "How do you ensure your content design practices align with accessibility standards and government communication guidelines?" (Demonstrate awareness of regulatory and ethical considerations).

Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, clearly outline the problem, your role and process, the solutions implemented, and the results achieved. Use the STAR method (Situation, Task, Action, Result).

• Highlight Process & Rationale: Explain why you made certain design choices, referencing user research, data, and accessibility principles.

• Showcase Accessibility: Explicitly point out how accessibility was integrated into your designs.

• Be Concise and Engaging: Aim for clarity and impact in your presentation. Be prepared to answer detailed questions about your work.

• Connect to the Role: Draw parallels between your portfolio examples and the responsibilities and requirements of the Assistant Content Designer role.

📝 Enhancement Note: Emphasize the use of the "Capability Application Tool" in your preparation. This tool is designed to help candidates align their responses with the specific competencies NSW Government seeks.

📌 Application Steps

To apply for this Assistant Content Designer position:

• Submit Your Application: Click the 'Apply Online' button and complete the application form.

• Tailor Your Resume: Ensure your resume clearly highlights experience in digital content design, user research, data analysis, accessibility, and process coordination. Use keywords from the job description.

• Craft a Compelling Cover Letter: Express your interest, briefly explain why you are a strong candidate, and connect your skills and experience to the specific requirements of the role and NSW Government's mission.

• Prepare Your Portfolio: Select 2-3 strong case studies showcasing your digital content design work, focusing on process, user-centricity, accessibility, and measurable outcomes. Be ready to present this during the interview process.

• Utilize the Capability Application Tool: Use the provided link to practice answering questions based on the role's focus capabilities. This is crucial for preparing for the recruitment process.

• Research NSW Government & Revenue NSW: Understand their mission, values, and recent digital projects to demonstrate genuine interest and cultural fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.