AI Graphic Designer - Performance Ads

Jobgether
Full-timeFrance

📍 Job Overview

Job Title: AI Graphic Designer - Performance Ads

Company: Jobgether (Partner Company)

Location: France

Job Type: Full-time

Category: Creative Operations / Performance Marketing Design

Date Posted: 2026-08-13

Experience Level: Mid-Level (2-5 Years)

Remote Status: Fully Remote

🚀 Role Summary

  • Spearhead the creation of high-volume, high-converting static ad creatives for performance advertising campaigns across platforms like Meta.

  • Leverage a hybrid workflow combining traditional design expertise with cutting-edge AI image generation tools to accelerate creative production and experimentation.

  • Translate creative briefs into compelling visual concepts, hooks, and multiple ad variations, focusing on direct-response marketing principles.

  • Collaborate closely with Creative Strategy and Performance Marketing teams, iterating on designs based on campaign performance data and feedback to optimize ROI.

  • Maintain an efficient, organized, and repeatable creative production workflow, demonstrating ownership and minimal day-to-day oversight.

📝 Enhancement Note: This role is positioned within a "Creative Operations" or "Performance Marketing Design" capacity, emphasizing the production and optimization of visual assets for measurable advertising results. The integration of AI tools suggests a forward-thinking approach to creative workflows, requiring candidates to be adaptable and proficient in new technologies.

📈 Primary Responsibilities

  • Design and produce static advertising creatives optimized for conversion on paid social platforms (e.g., Meta), focusing on direct-response principles.

  • Develop multiple visual directions, concepts, hooks, and ad variations from initial creative briefs to meet high-volume production demands.

  • Utilize AI image-generation tools (e.g., Midjourney, FLUX, Firefly) to enhance creative output speed and expand experimental possibilities.

  • Refine AI-generated imagery through advanced typography, composition, retouching, image editing, and layout design to ensure brand consistency and visual appeal.

  • Adapt and iterate on successful creative concepts into new formats, audience segments, visual treatments, and messaging angles to maintain campaign freshness and performance.

  • Collaborate effectively with Senior Creative Strategists and Performance Marketing teams to align creative execution with campaign objectives and testing strategies.

  • Analyze campaign performance metrics (CTR, CPA, ROAS) to inform creative iterations and drive continuous improvement in ad effectiveness.

  • Maintain an organized and efficient creative production workflow, ensuring timely delivery of polished, test-ready assets.

  • Take proactive ownership of static ad production, acting as a reliable source for high-quality creative output with a high degree of autonomy.

  • Stay abreast of emerging AI tools and creative trends within the performance advertising landscape to maintain a competitive edge.

📝 Enhancement Note: The emphasis on "high-volume," "test-ready creatives," and "iterating based on campaign performance" highlights a strong operational component to this design role. Candidates are expected to not only be creative but also highly efficient and data-informed in their approach to visual asset creation for performance marketing.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field is often preferred for foundational design principles. Equivalent practical experience will be considered.

Experience: 2-5 years of proven experience in creating static paid-social advertisements, with a strong preference for experience with DTC, e-commerce, or consumer brands.

Required Skills:

  • Proven experience creating static paid-social advertisements, ideally for DTC, e-commerce, or consumer brands.

  • A strong portfolio demonstrating actual advertising and performance creatives rather than primarily branding, websites, or organic social content.

  • Experience producing multiple creative variations efficiently and consistently in a fast-paced environment.

  • Strong understanding of direct-response advertising and performance creative principles, including the importance of hooks, visual hierarchy, messaging, and scroll-stopping design.

  • Advanced hands-on skills with Figma, Photoshop, Illustrator, or comparable professional design tools.

  • Practical commercial experience using AI image-generation tools as part of a creative production workflow.

  • Excellent visual judgment across typography, composition, hierarchy, product presentation, image editing, and overall creative execution.

  • Ability to accurately interpret creative briefs while making strong independent design decisions during execution.

  • Comfort working in an environment where new creatives are produced, tested, and iterated continuously. Preferred Skills:

  • Experience with AI tools such as Higgsfield, Midjourney, FLUX, Nano Banana/Gemini, Firefly, Krea, or similar platforms.

  • Experience creating advertising for beauty, health, supplements, wellness, apparel, or other DTC consumer categories.

  • Familiarity with paid-media performance metrics such as CTR, CPA, and ROAS, and an understanding of how creative performance can inform iteration.

  • Experience working with brands operating at significant paid-media scale.

📝 Enhancement Note: The requirement for a portfolio focused on "actual advertising and performance creatives" is critical. Candidates should curate their portfolios to explicitly showcase their ability to design ads that drive measurable results, not just aesthetically pleasing graphics. The emphasis on AI tools indicates a need for candidates who are proactive in adopting and integrating new technologies into their design process.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • A curated selection of static ad creatives specifically designed for performance marketing campaigns (e.g., Meta Ads, Google Display Network).

  • Case studies or examples demonstrating the iterative process of ad creative development, including A/B testing variations and performance-driven refinements.

  • Clear visualization of how design elements (typography, imagery, layout, hooks) contribute to direct-response objectives like click-through rates (CTR) and conversion rates.

  • Examples showcasing the application of AI image-generation tools within a commercial design workflow, detailing the process from prompt to final asset.

  • Showcase of proficiency in professional design software (Figma, Photoshop, Illustrator) through the execution of complex ad layouts and image manipulations. Process Documentation:

  • Demonstrate an understanding of a repeatable creative production workflow for high-volume ad asset creation.

  • Provide examples of how creative briefs are translated into actionable design steps and multiple concept variations.

  • Illustrate how campaign performance data is integrated into the creative iteration process to optimize future designs.

📝 Enhancement Note: The portfolio is paramount for this role. It needs to go beyond showcasing aesthetic skills and must clearly articulate the candidate's ability to design for performance and efficiency, using both traditional and AI-driven methods. Demonstrating a structured approach to creative production and iteration is key.

💵 Compensation & Benefits

Salary Range: As this role is based in France and is fully remote within Europe, salary expectations would align with mid-level graphic design roles in the European market, factoring in remote work and specialized AI skills. Based on industry benchmarks for a mid-level designer with 2-5 years of experience in performance creative and AI integration, a likely range would be €35,000 - €55,000 annually. This estimate considers the cost of living in France and the specialized nature of AI-driven creative production.

Benefits:

  • Full-time position with a remote-first setup across Europe, offering flexibility and work-life balance.

  • Opportunity to work at the intersection of professional graphic design, AI image generation, and performance marketing, fostering cutting-edge skill development.

  • High-volume creative environment with continuous opportunities to experiment and test new visual concepts, promoting rapid learning and skill advancement.

  • Close collaboration with experienced creative strategy and performance marketing professionals, providing valuable mentorship and industry insights.

  • Hands-on exposure to modern AI-powered creative production workflows and tools, positioning the candidate at the forefront of design technology.

  • Significant ownership over the static-ad production process, allowing for autonomy and direct impact on campaign success.

  • Opportunity to directly influence advertising performance through creative experimentation and iteration, contributing tangibly to business growth.

  • Fast-paced environment suited to designers who thrive on producing and refining work at speed.

  • Opportunity to develop expertise in performance creative for high-growth DTC and e-commerce brands.

Working Hours: The standard working hours are likely 40 hours per week, typical for a full-time role. Given the remote-first nature and European scope, there may be some flexibility, but adherence to core business hours for collaboration with teams across different European time zones will be expected.

📝 Enhancement Note: The salary range is an estimate based on typical market rates for a mid-level designer in Europe with AI specialization, considering the remote aspect. Actual compensation will be determined by the partner company based on candidate experience, specific skill alignment, and final negotiation. The benefits package emphasizes professional growth, autonomy, and exposure to innovative technologies within a performance-driven marketing context.

🎯 Team & Company Context

🏢 Company Culture

Industry: The company operates within the digital marketing technology and services sector, specifically focusing on AI-powered solutions for job matching and application processes. The partner company for this role is likely in the e-commerce, DTC, or consumer brand space, heavily reliant on performance advertising.

Company Size: Jobgether's size is not explicitly stated, but their model suggests a tech-focused organization. The partner company's size is unknown but operates at a significant paid-media scale, implying a medium to large or rapidly growing organization.

Founded: Jobgether's founding date is not provided. The partner company's founding date is also not specified, but their operational scale suggests established market presence or rapid growth.

Team Structure:

  • The AI Graphic Designer will be part of a dedicated creative team, likely working under a Senior Creative Strategist.

  • This team collaborates closely with the Performance Marketing department, which manages campaign execution and optimization.

  • Cross-functional collaboration is essential, requiring strong communication with strategists, marketers, and potentially brand managers. Methodology:

  • Data-driven decision-making is central, with performance metrics guiding creative strategy and iteration.

  • AI-powered tools are integral to the creative production workflow, enabling rapid experimentation and scaling.

  • Agile and iterative processes are employed to quickly test, learn, and optimize creative assets.

  • A focus on efficiency and repeatability ensures high-volume output without compromising quality.

Company Website: [Company URL not provided, but Jobgether's domain is jobgether.com]

📝 Enhancement Note: The context suggests a dynamic, results-oriented environment where technology (AI) and performance data are leveraged to drive business outcomes. The partner company's culture is likely fast-paced and focused on growth, valuing efficiency, experimentation, and measurable impact from its creative output.

📈 Career & Growth Analysis

Operations Career Level: This role is considered Mid-Level (2-5 years of experience), suitable for designers who have moved beyond junior responsibilities and can work with a high degree of autonomy on performance-focused creative tasks. It offers a pathway to Senior Creative Strategist or specialized AI Design roles.

Reporting Structure: The designer will likely report to a Senior Creative Strategist or a Creative Lead, who oversees the creative output and strategy for performance ad campaigns. They will work in close partnership with Performance Marketing Managers.

Operations Impact: The role has a direct and measurable impact on the company's revenue by creating advertising assets that drive customer acquisition, engagement, and sales. Success in this role directly contributes to the Return on Ad Spend (ROAS) and overall profitability of marketing campaigns.

Growth Opportunities:

  • Skill Specialization: Deepen expertise in AI image generation tools and performance creative techniques, becoming a subject matter expert.

  • Strategic Contribution: Advance to roles with greater strategic input in creative concept development and campaign planning.

  • Leadership Potential: Progress into senior design positions, team leadership, or specialized AI creative roles as the technology and its application evolve.

  • Cross-functional Development: Gain a comprehensive understanding of performance marketing, data analytics, and e-commerce strategies through close collaboration.

📝 Enhancement Note: This role offers significant growth potential for individuals passionate about the evolving landscape of AI in creative production and performance marketing. The emphasis on data-driven iteration and AI tools positions candidates for future roles in a rapidly transforming industry.

🌐 Work Environment

Office Type: The role is described as "remote-first setup across Europe," indicating no requirement for a physical office presence. The work is conducted entirely online.

Office Location(s): While the role is based in France, the "remote-first setup across Europe" suggests that candidates residing anywhere within Europe may be considered, provided they can work effectively remotely and potentially align with European time zones.

Workspace Context:

  • A fully remote work environment necessitates strong self-discipline, time management, and effective digital communication skills.

  • Access to reliable internet, a suitable home office setup, and necessary design software/hardware is assumed.

  • Collaboration will primarily occur through digital communication tools (e.g., Slack, Zoom, project management software).

  • The environment is fast-paced and iterative, requiring adaptability and a proactive approach to task management.

Work Schedule: The standard is likely a 40-hour work week. While remote, maintaining consistent availability during core European business hours for team collaboration and meetings will be essential. Flexibility may be present, but responsiveness and consistent output are key.

📝 Enhancement Note: Candidates must be comfortable and effective working autonomously in a remote setting. The success of this role hinges on strong self-management, proactive communication, and the ability to maintain high productivity without direct in-person supervision.

📄 Application & Portfolio Review Process

Interview Process:

  • Initial Screening (AI/Jobgether): An AI-powered matching process by Jobgether will assess initial fit against core requirements.

  • Hiring Company Review: Shortlisted candidates' profiles and portfolios will be shared with the partner hiring company.

  • Portfolio Presentation & Interview: Candidates will likely present their portfolio, focusing on performance ad examples and AI integration. This will be followed by interviews with the hiring team (e.g., Creative Strategist, Marketing Manager).

  • Skills Assessment/Creative Challenge: A practical design challenge may be given to evaluate on-the-spot creative problem-solving, AI tool usage, and adherence to performance marketing principles.

  • Final Interview: Potentially with senior leadership, focusing on cultural fit, strategic thinking, and long-term vision.

Portfolio Review Tips:

  • Performance First: Prioritize case studies where your designs demonstrably improved key performance metrics (CTR, CPA, ROAS). Quantify results whenever possible.

  • Showcase AI Integration: Clearly explain your process for using AI image generation tools. Detail your prompt engineering, refinement techniques, and how AI accelerated your workflow.

  • Variety of Concepts: Present multiple variations of ad concepts and demonstrate how you iterated based on feedback or performance data.

  • Adherence to Briefs: Include examples where you successfully translated a creative brief into effective visual assets, highlighting your interpretation and execution.

  • Technical Proficiency: Ensure your portfolio examples showcase strong typography, composition, color theory, and image editing skills, even when using AI.

  • Concise Storytelling: For each project, briefly outline the objective, your role, the tools used (including AI), the process, and the outcome.

Challenge Preparation:

  • Understand Performance Metrics: Familiarize yourself with key performance indicators (KPIs) for digital advertising (CTR, CPA, ROAS, Conversion Rate) and how creative elements influence them.

  • AI Tool Familiarity: Be prepared to discuss your experience with specific AI image generation tools and how you would approach a prompt for a performance ad.

  • Rapid Iteration: Practice generating multiple design variations quickly and articulating the rationale behind each iteration.

  • Brief Interpretation: Be ready to receive a hypothetical creative brief and outline your approach to designing performance ads for it.

📝 Enhancement Note: The emphasis on an AI-powered matching process by Jobgether means keywords and clear demonstration of required skills in the application and portfolio are crucial. The hiring company will focus heavily on the portfolio's ability to prove ROI-generating design capabilities.

🛠 Tools & Technology Stack

Primary Tools:

  • AI Image Generation: Higgsfield, Midjourney, FLUX, Nano Banana/Gemini, Firefly, Krea, or similar platforms. Proficiency in prompt engineering and refining AI outputs is essential.

  • Professional Design Software: Figma (highly preferred for collaborative workflows), Adobe Photoshop, Adobe Illustrator. Advanced skills in image editing, manipulation, typography, and layout are required.

Analytics & Reporting:

  • Familiarity with interpreting performance metrics such as CTR, CPA, and ROAS is crucial. While direct use of analytics platforms might not be required, understanding how creative impacts these metrics is key. CRM & Automation:

  • Not directly applicable to the core design role, but understanding how ads integrate with CRM and marketing automation platforms for campaign tracking is beneficial.

📝 Enhancement Note: Proficiency in AI image generation tools is a key differentiator. Candidates should highlight their practical commercial experience with these tools and be prepared to discuss their specific workflows and advantages. Figma's inclusion suggests a preference for collaborative design environments.

👥 Team Culture & Values

Operations Values:

  • Performance-Driven: A strong focus on achieving measurable results and optimizing for ROI through creative execution.

  • Efficiency & Speed: Valuing the ability to produce high-quality work rapidly and efficiently, especially in a high-volume production environment.

  • Data-Informed: Utilizing performance data and analytics to guide design decisions and iterative improvements.

  • Innovation & Adaptability: Embracing new technologies, particularly AI, and adapting to the fast-paced nature of digital advertising.

  • Collaboration: Working effectively with cross-functional teams (Creative Strategy, Performance Marketing) to achieve shared goals.

Collaboration Style:

  • Cross-functional Integration: Close partnership with strategists and marketers to ensure creative alignment and performance optimization.

  • Feedback-Oriented: Openness to constructive feedback on designs, using it to iterate and improve creative output.

  • Proactive Communication: Maintaining clear and consistent communication through digital channels to ensure seamless workflow and project alignment.

  • Agile Workflow: Participating in iterative design processes that involve rapid testing, learning, and refinement.

📝 Enhancement Note: The culture emphasizes a blend of creative talent and analytical rigor. Candidates who can demonstrate both artistic skill and a data-driven, results-oriented mindset will be highly valued. Adaptability and a willingness to experiment with new tools like AI are crucial cultural fits.

⚡ Challenges & Growth Opportunities

Challenges:

  • Maintaining Creative Quality at Scale: The primary challenge will be consistently producing high-quality, high-converting ad creatives at a high volume, especially when integrating AI tools.

  • Rapid Iteration and Testing: Adapting quickly to feedback and performance data to generate new creative variations and test hypotheses effectively.

  • Keeping Pace with AI Advancements: Continuously learning and integrating new AI tools and techniques to maintain a competitive edge in creative production.

  • Balancing AI and Human Creativity: Effectively leveraging AI for efficiency while ensuring human oversight and creative judgment lead to superior, on-brand results.

Learning & Development Opportunities:

  • AI Tool Mastery: Deepen expertise in leading AI image generation platforms and learn advanced prompt engineering techniques.

  • Performance Marketing Acumen: Gain a comprehensive understanding of paid media strategies, campaign optimization, and the direct impact of creative on key performance indicators.

  • Advanced Design Techniques: Refine skills in typography, composition, retouching, and layout design, applying them to performance-driven contexts.

  • Creative Strategy Insights: Learn from senior strategists about campaign conceptualization, audience targeting, and strategic creative development.

📝 Enhancement Note: The role presents an opportunity to become an expert in a rapidly evolving field at the intersection of AI, design, and performance marketing. Challenges are framed as opportunities for significant professional growth and skill acquisition.

💡 Interview Preparation

Strategy Questions:

  • "Describe your process for translating a creative brief into multiple performance ad concepts, including how you'd leverage AI tools."

  • "How do you balance the need for high-volume creative production with maintaining high quality and brand consistency?"

  • "Walk us through a time when campaign performance data directly influenced your creative iteration process. What specific changes did you make and why?"

  • "What are the key principles of direct-response advertising that you consider when designing static ads?" Company & Culture Questions:

  • "What interests you about working with AI in a creative production context?"

  • "How do you handle constructive criticism or feedback on your designs?"

  • "Describe your experience working in a fast-paced, remote environment. How do you ensure productivity and collaboration?"

  • "Based on your understanding, how do you think creative impacts the key performance metrics (CTR, CPA, ROAS) for a DTC brand?" Portfolio Presentation Strategy:

  • Structure for Impact: Begin with your strongest performance ad examples. For each project, clearly state the objective, your role, the tools used (emphasizing AI), your design process, and quantifiable results.

  • Highlight AI Workflow: Dedicate specific examples or a section to showcase how you've used AI tools. Explain your prompts, refinement steps, and the benefits gained (e.g., speed, novelty).

  • Demonstrate Iteration: Show examples of variations and explain the rationale behind them, linking them to performance data or strategic objectives.

  • Concise & Clear: Be prepared to walk through your portfolio efficiently, focusing on the most relevant projects for performance advertising. Avoid lengthy explanations; let the visuals and key metrics speak.

📝 Enhancement Note: Interviewers will be looking for a candidate who is not only a skilled designer but also a strategic thinker, a data-informed problem-solver, and an early adopter of new technologies. The portfolio is the primary tool to demonstrate these capabilities.

📌 Application Steps

To apply for this operations position:

  • Submit your application through the Jobgether platform and the provided link.

  • Curate a Portfolio Focused on Performance: Ensure your portfolio prominently features static ad creatives designed for direct-response campaigns. Quantify results where possible and clearly articulate the role of design in achieving those outcomes.

  • Highlight AI Proficiency: Explicitly showcase your experience with AI image generation tools. Detail your workflow, prompt engineering approach, and how AI contributed to efficiency or creative novelty in your projects.

  • Optimize Your Resume: Tailor your resume to highlight keywords from the job description, such as "performance advertising," "AI image generation," "Figma," "Photoshop," "direct-response," and specific AI tool names. Quantify achievements related to creative production volume and impact.

  • Prepare for a Creative Challenge: Be ready to demonstrate your design skills and strategic thinking, potentially through a practical design exercise or a detailed portfolio walkthrough focused on performance metrics and AI integration.

  • Research the Partner Company: If possible, research the types of consumer brands the partner company works with to better tailor your application and interview responses to their specific market and needs.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Application Requirements

Requires proven experience in creating static paid-social advertisements for consumer brands and proficiency in professional design software like Figma and Photoshop. Candidates must have practical commercial experience with AI image-generation tools and a strong understanding of direct-response advertising principles.