AI Graphic Designer

📍 Job Overview

Job Title: AI Graphic Designer

Company: Exchange Life

Location: United States

Job Type: CONTRACTOR

Category: Creative & Media / Art & Design / Marketing / Technology

Date Posted: 2026-09-06

Experience Level: 0-2 Years

Remote Status: Fully Remote

🚀 Role Summary

• This role focuses on leveraging AI tools and Adobe Photoshop to create high-performing image ad creatives for a fast-growing travel jewelry brand.

• You will be instrumental in scaling the static ad creative output to match the company's proven success in video content, directly impacting marketing campaign performance.

• The position offers a unique opportunity to grow into a Senior Designer role within six months based on performance, taking ownership of visual direction and concept testing.

• Success is measured by the quality and performance of AI-generated images and ad creatives, as well as proactive contributions to process improvement.

📝 Enhancement Note: While the job title is "AI Graphic Designer," the core responsibilities and required skills lean heavily into performance marketing creative production and graphic design execution, rather than pure AI research or development. The role is performance-driven, with significant upside potential through bonuses tied to ad success.

📈 Primary Responsibilities

• Generate high-quality AI product images using proprietary internal prompts, templates, and established workflows to align with brand aesthetics.

• Integrate headlines and copy into AI-generated images using Adobe Photoshop, ensuring adherence to Exchange Life's established visual style and typography standards.

• Iterate on creative assets based on constructive feedback from the Content Lead, Marketing team, and direct ad performance data to optimize conversion rates.

• Meticulously organize and manage all creative assets, maintaining a clean, up-to-date, and easily searchable AI image library for efficient asset retrieval.

• Proactively communicate any potential bottlenecks, capacity limitations, or output challenges to the team to ensure seamless workflow and timely delivery.

• Contribute to the expansion and refinement of the company's internal prompt library and creative workflows through experimentation and data-driven insights.

• Analyze ad performance data to understand which creative elements drive engagement and conversion, feeding this knowledge back into future design iterations.

📝 Enhancement Note: The responsibilities emphasize a blend of technical execution (AI generation, Photoshop) and strategic contribution (feedback integration, process improvement), directly linking creative output to measurable marketing performance. The expectation is for the designer to not only execute but also to learn and optimize based on real-world campaign results.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong understanding of design principles, visual communication, and marketing creative is expected, often gained through formal design education or equivalent self-study and practical experience.

Experience: Entry-level to early-career experience (0-2 years) is targeted, with a focus on demonstrable skills in graphic design and a willingness to learn and adapt to AI creative tools and performance marketing.

Required Skills:

• Intermediate Adobe Photoshop proficiency is essential for overlaying text, image manipulation, and final asset preparation.

• A solid understanding of text placement, typography, and layout principles specifically for effective ad creatives.

• A strong portfolio showcasing clean, polished, and conversion-oriented design work, demonstrating aesthetic appeal and functional design.

• Ability to independently follow a creative brief, established processes, and brand guidelines with minimal supervision.

• Excellent written and spoken English communication skills, with a proactive approach to sharing opinions and flagging issues early.

• Demonstrated reliability in communication, especially in an asynchronous, remote work environment.

• A stable internet connection capable of supporting remote work and AI tool usage. Preferred Skills:

• Prior experience with AI image generation tools (e.g., Higgsfield, Midjourney, Stable Diffusion) is highly advantageous.

• Experience in creating ad creatives for e-commerce, Direct-to-Consumer (DTC) brands, or social media advertising platforms.

• Familiarity with performance marketing metrics and how design impacts conversion rates.

📝 Enhancement Note: The "Must-Haves" are focused on foundational graphic design skills and professional communication, acknowledging that AI-specific experience is a "Nice-to-Have" that can be learned on the job. This suggests a strong emphasis on the candidate's ability to adapt and learn new technologies within a performance-driven framework.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 5-10 examples of polished graphic design work, with a preference for ad creatives or marketing visuals.

• Include examples that demonstrate an understanding of typography and text integration for visual impact.

• If possible, provide examples of AI-generated imagery or designs that highlight an ability to work with AI tools.

• Clearly articulate your role and contributions in each portfolio piece, especially if it was a collaborative project.

• Highlight any pieces that were used in actual marketing campaigns and, if available, mention their performance or impact. Process Documentation:

• Candidates are expected to demonstrate an understanding of following established workflows and processes for creative asset generation and iteration.

• The ability to adapt to and improve upon existing processes based on performance feedback is a key indicator of success.

• While formal process documentation from past roles isn't strictly required, the portfolio should implicitly demonstrate an organized approach to design projects.

📝 Enhancement Note: The portfolio is critical for this role, serving as the primary evidence of design capability and adherence to brand standards. The emphasis is on practical application and performance-oriented design, rather than theoretical process mapping.

💵 Compensation & Benefits

Salary Range: $4 - $7 USD per hour.

This base rate is supplemented by a significant performance bonus structure, ranging from $300 to $800 per month, paid for each "winning ad" that meets performance thresholds or scales on paid advertising platforms. This bonus structure has no cap, offering substantial earning potential for high performers.

Benefits:

• Performance Bonuses: Direct financial rewards tied to the success of your creative output on paid ad campaigns.

• Flexible PTO: The ability to take time off as needed, provided it is coordinated with the team, offering work-life balance.

• 1-on-1 Mentorship: Direct guidance and learning opportunities from the company's Content Lead.

• Paid Courses & Software: Access to professional development through paid courses and necessary software licenses to enhance skills and productivity.

• Performance-Based Advancement: Clear opportunity for career progression to Senior Designer within six months based on demonstrated performance and impact.

Working Hours: Approximately 40 hours per week, with a fully flexible schedule. Communication is expected daily (asynchronously), with no requirement for timezone overlap.

📝 Enhancement Note: The compensation model is highly performance-driven, with a substantial portion of potential earnings tied to the effectiveness of the creatives produced. This structure is common in performance marketing roles where direct impact on revenue is measurable. The hourly rate is modest, but the bonus potential can significantly increase total compensation.

🎯 Team & Company Context

🏢 Company Culture

Industry: E-commerce, specifically in the travel jewelry and collectible charms niche. This industry is characterized by fast-paced digital marketing, strong visual branding, and a focus on customer engagement through social media.

Company Size: Exchange Life is described as "fast-growing" and operates with a "lean, fully remote international team." This suggests a startup or scale-up environment where agility, adaptability, and direct impact are highly valued.

Founded: While the founding date isn't specified, the company has achieved significant traction, generating over a quarter billion views across TikTok and Instagram, indicating a relatively established presence in the market with a proven content strategy.

Team Structure:

• The operations team is lean and international, comprising designers, video editors, and content creators.

• This role reports to the Content Lead and collaborates closely with the broader Marketing team.

• The structure is likely flat, with an emphasis on autonomous work and direct communication rather than rigid hierarchy. Methodology:

• Data-Driven Creative: The core methodology revolves around creating ad creatives that are not only visually appealing but also demonstrably performant, with direct access to ad performance data.

• Agile Content Production: The company has a proven ability to generate high volumes of content (video) and is looking to scale its static ad creative output similarly.

• Continuous Improvement: There's an emphasis on iterating designs based on feedback and performance, and on improving existing processes and prompt libraries.

Company Website: https://Exchange-life.com

📝 Enhancement Note: The company culture appears to be performance-oriented, fast-paced, and highly supportive of remote work and asynchronous collaboration. The emphasis on "building the creative machine" rather than executing pre-defined tasks suggests an environment for proactive individuals who can drive initiatives.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at an entry-level to early-career stage (0-2 years experience), specifically for an AI Graphic Designer. It's designed for individuals who can execute foundational design tasks and quickly learn advanced AI creative and performance marketing skills.

Reporting Structure: The AI Graphic Designer will report to the Content Lead. This mentorship relationship is a key component for growth and development within the company. Collaboration will also extend to the wider Marketing team.

Operations Impact: The AI Graphic Designer's work will have a direct and measurable impact on Exchange Life's marketing performance. By creating effective image ad creatives, the role will contribute to customer acquisition, engagement, and revenue growth, directly supporting the company's scaling efforts in paid advertising.

Growth Opportunities:

• Senior Designer Track: The primary growth path is to become a Senior Designer within six months, characterized by owning visual direction, independent concept testing, and setting design standards.

• Skill Specialization: Deep expertise in AI creative generation, prompt engineering, and performance-driven design for e-commerce and DTC brands.

• Data Interpretation: Development of skills in analyzing ad performance data to inform creative strategy and decision-making.

• Process Optimization: Opportunity to influence and improve the company's creative production workflows and prompt libraries.

• Portfolio Development: Building a strong portfolio with quantifiable performance metrics attached to creative work, which is a significant asset for future career advancement.

📝 Enhancement Note: The growth trajectory is exceptionally clear and performance-dependent. The company explicitly states that advancement to Senior Designer is achievable within six months for those who consistently produce high-performing work, highlighting a meritocratic and results-driven environment.

🌐 Work Environment

Office Type: This is a 100% remote, fully flexible role. There is no physical office requirement, and no specific timezone overlap is mandatory, facilitating a global talent pool.

Office Location(s): The company operates internationally with a remote team, but the role is specifically targeted for candidates based in the United States, likely for tax and contractor compliance reasons.

Workspace Context:

• Autonomy & Flexibility: The workspace is characterized by a lack of micromanagement and a flexible schedule, empowering individuals to manage their time effectively as long as daily communication and deliverables are met.

• Tooling: Access to essential tools like Adobe Photoshop and AI image generation software (provided or reimbursed) will be part of the setup.

• Collaboration: While remote, there's a focus on proactive and clear asynchronous communication within the lean international team of designers and content creators.

Work Schedule: Approximately 40 hours per week, with complete flexibility in terms of when these hours are worked. The emphasis is on asynchronous daily communication and timely delivery of work.

📝 Enhancement Note: The work environment is designed for highly self-motivated individuals who thrive on autonomy and asynchronous communication. The flexibility is a key feature, but it requires strong self-discipline and proactive engagement with the team.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application Review: Applications will be reviewed for completeness, with a focus on the portfolio and adherence to the "Must-Have" requirements.

• Portfolio Showcase: Candidates will likely be asked to present their portfolio, highlighting specific pieces relevant to ad creative and design quality.

• Skills Assessment: A practical assessment, potentially involving a design challenge using Photoshop and/or AI tools, to evaluate technical skills and process adherence.

• Team/Culture Fit Interview: A discussion with the Content Lead or Marketing team to assess communication style, proactivity, and alignment with the company's performance-driven, remote culture.

• Performance Expectations Discussion: Clarity on the bonus structure, performance metrics, and growth opportunities will be discussed.

Portfolio Review Tips:

• Highlight Performance: If possible, include metrics or case study-like descriptions for any past ad creatives that performed well.

• Showcase Photoshop Proficiency: Ensure your portfolio demonstrates clean text overlay, effective typography, and overall polished execution in Photoshop.

• Demonstrate Process Adherence: Select pieces that show you can follow a brief and a defined workflow, even if it's just implied through the consistency of your work.

• Quality over Quantity: Focus on showcasing your best work that aligns with the e-commerce/DTC ad creative style.

• Clarity and Organization: Make your portfolio easy to navigate and understand, with clear labeling for each piece.

Challenge Preparation:

• Practice AI Prompting: Familiarize yourself with basic prompt engineering for AI image generation, focusing on product imagery and brand consistency.

• Master Photoshop Text Tools: Be ready to quickly and effectively place and style text overlays in Photoshop according to brand guidelines.

• Understand Ad Creative Principles: Review principles of effective digital ad design, focusing on calls to action, visual hierarchy, and conversion drivers.

• Prepare for Asynchronous Communication: Think about how you would communicate progress, ask questions, and provide updates in a fully remote, asynchronous environment.

📝 Enhancement Note: The application process emphasizes practical skills and a portfolio that demonstrates performance-oriented design. Candidates should be prepared to showcase their ability to execute under a defined process and to learn quickly in a data-driven environment.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Photoshop: The core tool for text overlay, image manipulation, and final asset preparation. Proficiency at an intermediate to advanced level is expected.

• AI Image Generation Tools: Experience with tools like Higgsfield is preferred, but the company will likely provide access to necessary AI platforms (e.g., Midjourney, Stable Diffusion, DALL-E) and their internal prompt library.

• Internal Prompt Library & Workflows: Candidates will be trained on and expected to utilize Exchange Life's proprietary prompts and established creative workflows for consistent output.

Analytics & Reporting:

• While not explicitly listed as a primary tool for the designer, the role requires interaction with ad performance data. Familiarity with basic analytics dashboards or reporting formats that show creative effectiveness would be beneficial. CRM & Automation:

• Not directly applicable to this role, as the focus is on creative production rather than CRM management or marketing automation workflows.

📝 Enhancement Note: The technology stack is heavily focused on creative execution tools. The emphasis on "internal prompts, templates, and workflows" suggests that while general AI and Photoshop skills are required, company-specific training on their proprietary systems will be provided.

👥 Team Culture & Values

Operations Values:

• Performance-Driven: The paramount value is creating ads that perform and drive results. Success is measured by conversion rates and ad spend efficiency.

• Proactivity & Ownership: Employees are expected to take initiative, identify opportunities for improvement, and own their work and its outcomes.

• Agility & Adaptability: In a fast-growing company and a rapidly evolving field like AI creative, adaptability to new tools, processes, and market demands is crucial.

• Clear Communication: Essential for a remote, asynchronous team to ensure alignment, collaboration, and efficient problem-solving.

• Continuous Learning: The company fosters an environment where learning new skills, especially in AI and performance marketing, is encouraged and supported.

Collaboration Style:

• Asynchronous & Remote: Collaboration primarily occurs through written communication channels (e.g., Slack, email, project management tools) without requiring real-time meetings or timezone overlap.

• Feedback-Oriented: A culture of constructive feedback is implied, as designs are iterated based on team input and performance data.

• Lean & Efficient: The team operates with a lean structure, valuing efficiency and direct contribution over bureaucratic processes.

📝 Enhancement Note: The culture is built around autonomy, performance, and remote collaboration. Individuals who are self-starters, data-aware, and excellent communicators will thrive here. The lack of micromanagement is a significant cultural aspect.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Performance: The primary challenge is to consistently produce visually appealing creatives that also meet strict performance metrics.

• Adapting to Rapid AI Evolution: The AI creative landscape is constantly changing; staying updated with new tools and techniques will be an ongoing challenge.

• Remote Communication Nuances: Effectively collaborating and conveying creative intent in a fully asynchronous, remote setting requires strong communication skills.

• Performance Pressure: The bonus structure means there's inherent pressure to consistently produce "winning ads."

• Scaling Creative Output: Matching the high volume of video content with equally effective static ad creatives requires efficient processes and rapid iteration.

Learning & Development Opportunities:

• Real-World AI Creative Training: Gaining hands-on experience with AI image generation tools on actual ad spend, providing invaluable practical learning.

• Performance Marketing Insights: Direct access to ad performance data allows for a deep understanding of what makes creatives convert.

• Mentorship: Structured guidance from the Content Lead offers a direct path to developing expertise.

• Formal Training Support: Access to paid courses and software facilitates continuous skill enhancement.

• Portfolio Building: Creating a portfolio with documented performance metrics is a significant career accelerator.

📝 Enhancement Note: The challenges are directly tied to the innovative nature of the role and the company's performance-driven ethos. The growth opportunities are substantial, offering a unique blend of practical skill development and career advancement in a high-demand field.

💡 Interview Preparation

Strategy Questions:

• "How would you approach creating an AI image ad for a travel charm product that aims to evoke a sense of wanderlust and collectibility?" (Focus on process, prompt ideas, and aesthetic considerations)

• "Describe a time you received critical feedback on a design. How did you incorporate it, and what was the outcome?" (Assess adaptability and ability to iterate based on feedback)

• "Imagine an ad you designed isn't performing. What steps would you take to diagnose the issue and propose improvements?" (Evaluate problem-solving skills and understanding of performance metrics) Company & Culture Questions:

• "What interests you about Exchange Life and our product category?" (Gauge genuine interest and research into the brand)

• "How do you typically manage your workload and prioritize tasks in a remote, flexible environment?" (Assess self-management and communication strategies)

• "What are your thoughts on the balance between artistic expression and performance-driven design in advertising?" (Understand your philosophy on ad creative) Portfolio Presentation Strategy:

• Tell a Story: For each piece, explain the objective, your process (including any AI tools used), your design choices, and, if possible, the outcome or impact.

• Showcase Photoshop Skills: Be ready to briefly explain your Photoshop techniques, especially regarding text overlay and image refinement.

• Highlight AI Experience: If you have AI generation experience, clearly articulate your approach to prompting and achieving desired results.

• Quantify Success: If any past work led to measurable results (e.g., increased CTR, conversions), highlight these achievements.

• Address Brand Alignment: Explain how your portfolio pieces demonstrate an understanding of clean, polished design suitable for a DTC brand.

📝 Enhancement Note: Interview preparation should focus on demonstrating practical design skills, an understanding of performance marketing principles, and the ability to thrive in a remote, autonomous, and results-oriented environment. The portfolio is your primary tool for showcasing these capabilities.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on careerspage.io.

• Portfolio Customization: Ensure your portfolio prominently features examples of clean, polished graphic design, ideally ad creatives. If you have AI-generated work or work involving text overlay in Photoshop, highlight these specifically.

• Resume Optimization: Tailor your resume to emphasize your Adobe Photoshop skills, any AI image generation experience, understanding of typography for ads, and any experience in e-commerce, DTC, or social media marketing. Quantify achievements where possible.

• Portfolio Walkthrough Practice: Be prepared to walk through your portfolio during an interview, explaining your design choices, process, and any performance metrics associated with your work. Practice articulating your contributions clearly.

• Company Research: Understand Exchange Life's brand, product (travel charms), and their success on platforms like TikTok and Instagram. Think about how your design skills can directly contribute to their growth in image ad creatives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.