UX/UI Designer Part-time for a AI Marketing Company (US-Based/Remote)

Paired
Full-time

📍 Job Overview

Job Title: UX/UI Designer (Part-Time)

Company: Paired

Location: Brazil

Job Type: PART_TIME

Category: UX/UI Design, Product Design, Marketing Design

Date Posted: 2026-06-01

Experience Level: Mid-Level (2-5 years)

Remote Status: Fully Remote

🚀 Role Summary

  • This part-time UX/UI Designer role focuses on critical customer-facing touchpoints, including the marketing website, campaign landing pages, and the core product experience for an AI-powered competitive intelligence platform.

  • The position requires a strong blend of visual design, interaction design, and conversion optimization expertise to drive user engagement and business growth.

  • The designer will be responsible for creating polished, user-centric experiences with a significant degree of autonomy and direct influence on product and brand strategy.

  • This role offers the opportunity to build and maintain a scalable design system, ensuring consistency across all digital assets and contributing to the evolution of a data-heavy SaaS product.

📝 Enhancement Note: This role is specifically for a UX/UI Designer, not an operations role. The enhancement focuses on translating the provided UX/UI responsibilities into a structured job description format, highlighting the design-specific aspects.

📈 Primary Responsibilities

  • Design, maintain, and continuously iterate on the company's marketing website to enhance user experience and brand presence.

  • Develop high-converting, responsive landing pages for various marketing initiatives, including paid acquisition campaigns, partnerships, and product launches.

  • Create and meticulously test A/B variants for key conversion elements such as hero sections, calls-to-action (CTAs), and social proof sections to maximize demo bookings and sign-up rates.

  • Design and refine user flows and page layouts for the Spyglass product experience, focusing on intuitive navigation for dashboards, competitor intelligence feeds, alerts, and notification systems.

  • Build and maintain a comprehensive, scalable design system, establishing reusable components, design tokens, and interaction patterns to ensure brand consistency across marketing and product surfaces.

  • Collaborate closely with founders and engineers to translate user feedback, product requirements, and business goals into intuitive and effective design solutions.

  • Conduct usability reviews and user experience research to identify opportunities for improvement in both product functionality and marketing effectiveness.

  • Establish and enforce design standards as the platform and its offerings continue to grow, ensuring a cohesive and polished user journey.

📝 Enhancement Note: The responsibilities have been structured to emphasize the end-to-end design ownership across marketing and product, with a clear focus on conversion optimization and design system development, aligning with typical expectations for a mid-level designer in a fast-paced environment.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a strong foundation in design principles or a related field is implied. Candidates are expected to demonstrate their expertise through their portfolio rather than formal education.

Experience: Minimum of 3+ years of dedicated UX/UI design experience, preferably within startup, SaaS, agency, or similarly fast-paced environments.

Required Skills:

  • Proven UX/UI design expertise demonstrated through a robust portfolio showcasing both marketing websites/landing pages and SaaS product design.

  • Advanced proficiency in Figma, specifically leveraging features like Auto Layout, Components, Variables, and interactive prototyping for efficient and scalable design workflows.

  • Strong understanding of responsive design principles and their application across various devices and screen sizes.

  • Excellent visual design skills, with a keen eye for typography, layout, spacing, color systems, and establishing clear visual hierarchy.

  • Demonstrated experience in designing conversion-focused user journeys and optimizing key web elements for improved sign-ups and demo bookings.

  • Ability to collaborate effectively with engineering teams, understanding technical constraints and ensuring smooth design implementation.

  • Strong communication, organizational, and time-management skills, essential for a remote, autonomous role.

Preferred Skills:

  • Experience designing for AI-powered products or complex, data-heavy platforms.

  • Familiarity with analytics dashboards, competitive intelligence tools, and data visualization best practices.

  • Motion design or advanced interaction design skills, including the creation of micro-interactions and sophisticated transitions.

  • Basic understanding of front-end development principles (HTML, CSS, Tailwind, React styling) to facilitate better collaboration with engineers.

  • Prior experience working with Direct-to-Consumer (DTC), e-commerce, consumer packaged goods (CPG) companies, or consumer brands.

  • Experience in building and scaling products from early-stage concepts through to production in a startup setting.

📝 Enhancement Note: The required skills have been detailed to reflect the advanced Figma proficiency and the dual nature of the portfolio (marketing vs. product). Preferred skills have been expanded to include industry-specific nuances relevant to the client's AI/data platform.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • A comprehensive portfolio is mandatory, clearly showcasing a minimum of 3 years of UX/UI design work.

  • Must include distinct sections demonstrating expertise in:

    • Marketing websites and high-converting campaign landing pages, highlighting design strategies for lead generation and user acquisition.
    • Product design for SaaS platforms, dashboards, or complex web applications, emphasizing user flow, data visualization, and usability improvements.

Process Documentation:

  • Demonstrate a structured approach to the design process, from initial concept and wireframing through to high-fidelity mockups and final implementation support.

  • Provide examples of how design decisions are informed by user feedback, A/B testing results, and conversion rate optimization (CRO) principles.

  • Illustrate the creation and maintenance of design systems, including the definition of reusable components, design tokens, and interaction patterns that ensure brand consistency.

  • Highlight contributions to workflow optimization and the development of scalable design frameworks for rapid deployment of marketing assets.

📝 Enhancement Note: This section emphasizes the critical need for a portfolio that validates both marketing and product design skills, directly aligning with the role's dual focus. It also stresses the practical application of design systems and the iterative, data-informed nature of the design process.

💵 Compensation & Benefits

Salary Range: Based on the provided information of "Competitive salary in USD" and the part-time nature (20 hours/week), for a mid-level designer with 3+ years of experience in a high-demand skill set like Figma and SaaS design, a competitive hourly rate is expected. In the US market, this could range from $40 - $70 USD per hour, depending on specific experience, the quality of the portfolio, and the negotiation. For Brazil, while the salary is in USD, the cost of living and local market expectations might influence the final offer.

Benefits:

  • Competitive salary paid in USD, providing a stable and potentially advantageous compensation structure.

  • Monthly performance bonuses, offering an incentive for achieving and exceeding key design and conversion metrics.

  • Fully remote work environment, allowing for flexibility in location and work-life balance.

  • Flexible scheduling, accommodating the 20-hour work week and personal commitments.

Working Hours: This is a part-time position requiring approximately 20 hours per week, with flexible scheduling to accommodate different time zones and personal needs.

📝 Enhancement Note: The salary range is an estimate based on US market rates for similar roles and experience levels, adjusted for a part-time capacity. The benefits have been extracted and elaborated to highlight their value to a remote, international candidate.

🎯 Team & Company Context

🏢 Company Culture

Industry: The client operates within the AI-powered competitive intelligence platform sector, serving consumer brands. This places them at the intersection of Artificial Intelligence, Marketing Technology, and Data Analytics. The focus is on providing actionable insights for businesses to track competitor activities.

Company Size: Paired is described as a global staffing and recruiting agency, implying it works with a diverse range of clients. The client company itself is likely a growing startup, given the mention of "founders" and the need for hands-on design ownership. This suggests a dynamic, potentially lean, and agile operational environment.

Founded: The founding date of the client company is not specified. However, the emphasis on "early-stage concepts to production" in the preferred qualifications suggests it is a relatively young company still in a growth phase.

Team Structure:

  • The designer will work directly with the company's founders and engineers, indicating a small, close-knit core team.

  • This structure suggests a flat hierarchy where individual contributions have a significant impact.

Methodology:

  • The company leverages AI to track and analyze competitor activity, implying a data-driven approach to product development and customer insights.

  • Design methodologies will likely involve agile sprints, iterative development, and a strong focus on user feedback and A/B testing for conversion optimization.

  • Emphasis on building scalable design systems points to a structured approach to design operations and product consistency.

Company Website: https://www.paired.com/

📝 Enhancement Note: The company context has been inferred from the job description and the client's industry. The focus is on a startup environment with a data-driven, AI-centric product, requiring a designer adept at working closely with founders and engineers.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a Mid-Level Designer capacity, requiring 3+ years of experience. It offers significant ownership and autonomy, providing an excellent platform for a designer looking to make a substantial impact on a growing SaaS product and brand.

Reporting Structure: The designer will report directly to the founders and work closely with engineers. This intimate reporting structure allows for direct feedback and high visibility of contributions.

Operations Impact: While not a traditional operations role, the impact is significant. The designer's work directly influences lead generation, user acquisition, product usability, and brand perception, all of which are critical drivers of business growth and operational efficiency for a SaaS company.

Growth Opportunities:

  • Skill Specialization: Deepen expertise in designing for AI/data-heavy platforms, conversion rate optimization, and building scalable design systems.

  • Leadership Potential: With successful contributions, there's potential to become the lead designer or take on more strategic design responsibilities as the company scales.

  • Broader Impact: Gain experience in a fast-paced startup environment, understanding product and business strategy from the ground up, which is valuable for future career progression in product design or related fields.

  • Portfolio Enhancement: The diverse responsibilities (marketing, product, design systems) will significantly enrich the designer's professional portfolio.

📝 Enhancement Note: This analysis focuses on the career trajectory for a designer in this specific role, highlighting how the responsibilities and autonomy contribute to growth and impact within a startup context.

🌐 Work Environment

Office Type: This is a 100% remote position, offering the freedom to work from any location within Brazil.

Office Location(s): While the company is US-based and the role is remote, the candidate must be located in Brazil.

Workspace Context:

  • The work environment is fully remote, requiring self-discipline and effective communication tools.

  • Collaboration will primarily occur through digital platforms like Figma, Slack, and video conferencing.

  • The role demands a self-starter attitude, with the ability to manage time effectively and maintain productivity without direct physical supervision.

  • Access to reliable internet and a suitable home office setup is essential.

Work Schedule: The position is part-time (20 hours per week) with flexible scheduling. This allows the designer to balance work with other commitments and potentially work during hours that best suit their productivity and time zone (within Brazil).

📝 Enhancement Note: The remote aspect is emphasized, along with the implications for self-management and digital collaboration, crucial for a globally distributed team.

📄 Application & Portfolio Review Process

Interview Process:

  • Initial Screening: Review of resume and portfolio to assess experience, skills, and alignment with the role's requirements.

  • Portfolio Review & Discussion: A dedicated session to walk through the candidate's portfolio, discussing specific projects, design decisions, and outcomes. Expect questions about your process, Figma proficiency, and conversion optimization strategies.

  • Technical/Design Challenge: Potentially a small, focused design exercise or case study related to the company's product or marketing challenges to assess problem-solving skills and design approach.

  • Founder/Team Interview: A conversation with the founders to assess cultural fit, communication style, autonomy, and understanding of the company's vision and product.

Portfolio Review Tips:

  • Curate Selectively: Showcase your strongest work, ensuring a balance between marketing website/landing page designs and SaaS product design. Clearly label each project type.

  • Detail Your Process: For each project, explain your role, the problem statement, your design process (research, ideation, wireframing, prototyping, testing), key Figma features used, and the outcomes or impact (e.g., conversion rate improvements, user feedback).

  • Highlight Figma Proficiency: Explicitly mention and demonstrate your use of Auto Layout, Components, and Variables in your project examples. Interactive prototypes are highly recommended.

  • Quantify Impact: Where possible, use metrics to demonstrate the success of your designs, especially for conversion-focused projects (e.g., "Increased demo bookings by X%," "Improved sign-up conversion by Y%").

  • Showcase Design System Work: If you have experience building or contributing to design systems, dedicate a section to showcase your work on reusable components, tokens, and consistency guidelines.

Challenge Preparation:

  • Familiarize yourself with competitive intelligence platforms and AI-driven SaaS products.

  • Be prepared to discuss how you would approach designing a dashboard, an alert system, or optimizing a landing page for a specific conversion goal.

  • Practice articulating your design decisions and their rationale clearly and concisely.

📝 Enhancement Note: This section provides actionable advice tailored to a designer's application, emphasizing the portfolio's critical role and anticipating the interview stages and potential design challenges.

🛠 Tools & Technology Stack

Primary Tools:

  • Figma: This is the core design tool. Advanced proficiency is required, including mastery of Auto Layout for responsive design, Component systems for scalability, Variables for dynamic design elements, and interactive prototyping for user flow demonstration.

  • Collaboration Tools: Expect to use tools like Slack for communication and potentially project management tools for task tracking.

Analytics & Reporting:

  • Familiarity with Analytics Dashboards: While not a direct requirement, experience with interpreting data from analytics dashboards (e.g., Google Analytics, Mixpanel) to inform design decisions is a strong plus.

  • A/B Testing Tools: Experience using or collaborating with teams that use A/B testing platforms to validate design hypotheses and measure conversion impact.

CRM & Automation:

  • Understanding of Marketing Automation: Awareness of how landing pages and website designs integrate with marketing automation workflows for lead nurturing.

  • SaaS Product Context: Experience designing for platforms that often integrate with CRMs or other business intelligence tools.

📝 Enhancement Note: Figma is highlighted as the primary tool, with specific features mentioned. The other tools listed are contextual, reflecting the likely environment and required understanding for a designer in a SaaS/AI company.

👥 Team Culture & Values

Operations Values:

  • Autonomy & Ownership: The role emphasizes working independently with minimal oversight, valuing individuals who can take initiative and own their work from concept to completion.

  • Conversion-Focused: A strong emphasis on designing experiences that drive measurable business outcomes, such as demo bookings and sign-ups, reflecting a results-oriented culture.

  • Collaboration: Despite the remote nature, close collaboration with founders and engineers is expected, valuing clear communication and teamwork.

  • Data-Driven Design: A culture that likely values design decisions informed by data, user feedback, and performance metrics.

  • Scalability & Efficiency: The need to build scalable design systems and reusable patterns points to a value placed on efficiency and future-proofing design assets.

Collaboration Style:

  • Remote & Asynchronous: While real-time collaboration will occur, a significant portion of communication will be asynchronous, requiring clear documentation and concise messaging.

  • Cross-Functional: The designer will be a key player in bridging the gap between marketing goals and product functionality, requiring strong collaboration with both business stakeholders and technical teams.

  • Iterative & Feedback-Oriented: Expect a culture where designs are shared early and often, with feedback actively sought and incorporated to refine solutions.

📝 Enhancement Note: The culture and values have been inferred from the job description's emphasis on autonomy, conversion focus, and collaboration within a startup environment.

⚡ Challenges & Growth Opportunities

Challenges:

  • Balancing Marketing & Product Design: Effectively switching focus between visually engaging marketing assets and highly functional product interfaces, while maintaining brand consistency.

  • Remote Collaboration: Navigating communication and collaboration effectively in a fully remote, part-time capacity, ensuring clear understanding and alignment with the team.

  • Rapid Iteration: Working in a fast-paced startup environment may require rapid design cycles and quick adaptation to changing priorities or feedback.

  • Data Interpretation: Translating complex AI and competitive intelligence data into intuitive and actionable user interfaces.

Learning & Development Opportunities:

  • Strategic Design Impact: Gaining significant experience in shaping the visual identity and user experience of a growing SaaS product from an early stage.

  • Design System Expertise: Deepening skills in building and scaling comprehensive design systems, a highly sought-after skill in the industry.

  • Conversion Rate Optimization (CRO): Developing a strong understanding of CRO principles and their application through practical A/B testing and iterative design.

  • AI & Data Visualization: Gaining exposure to designing for AI-powered platforms and complex data visualizations, a growing field.

📝 Enhancement Note: The challenges and growth opportunities are framed to reflect the specific demands and potential learning curves of this unique role, especially for a designer transitioning into or excelling within a startup environment.

💡 Interview Preparation

Strategy Questions:

  • "Describe your process for designing a high-converting landing page for a new product feature." (Focus on user journey, CTAs, A/B testing)

  • "How would you approach designing a dashboard for competitor intelligence data? What are the key considerations for data visualization?" (Focus on user needs, data hierarchy, clarity)

  • "Walk us through how you would build and maintain a design system for both marketing assets and product interfaces." (Focus on components, tokens, scalability, consistency)

Company & Culture Questions:

  • "What interests you about working for an AI-powered competitive intelligence company?" (Show research and genuine interest)

  • "How do you approach working independently with minimal oversight?" (Highlight self-discipline, proactivity)

  • "Describe a time you had to collaborate closely with engineers on a challenging design implementation." (Focus on communication, problem-solving, compromise)

Portfolio Presentation Strategy:

  • Structure for Impact: Begin with a brief overview of your experience and then dive into 2-3 key projects that best represent your skills for this role. Ensure a mix of marketing and product design.

  • Tell a Story: For each project, clearly articulate the problem, your role, your process, the solutions you designed (showcasing Figma mastery), and the results achieved. Quantify impact where possible.

  • Highlight Figma: Explicitly point out your use of Auto Layout, Components, and Variables within your project examples.

  • Be Ready for Deep Dives: Anticipate detailed questions about your design decisions, trade-offs, and how you handled challenges.

  • Show Enthusiasm: Convey your excitement for the company's mission and the opportunity to contribute to their growth.

📝 Enhancement Note: Interview questions and preparation strategies are tailored to assess the specific skills and experience required for this UX/UI role, with a strong emphasis on portfolio demonstration and understanding the client's business context.

📌 Application Steps

To apply for this UX/UI Designer position:

  • Submit your application through the provided link, ensuring your resume and portfolio are up-to-date and tailored.

  • Portfolio Customization: Curate your portfolio to prominently feature your strongest work in SaaS product design and marketing website/landing page design. Clearly label each project type and highlight your advanced Figma skills (Auto Layout, Components, Variables).

  • Resume Optimization: Ensure your resume clearly states your years of experience, your proficiency with Figma, and any experience relevant to AI, SaaS, or conversion optimization. Use keywords from the job description.

  • Prepare Your Narrative: Practice walking through your portfolio projects, focusing on your design process, your role, the challenges you faced, the solutions you implemented, and the quantifiable results. Be ready to discuss how your designs drove conversions.

  • Research the Client: Understand Paired's mission and the client's AI competitive intelligence platform. Prepare thoughtful questions about their product, user base, and design challenges.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Application Requirements

Candidates need 3+ years of UX/UI experience in SaaS or startup environments with a strong portfolio showcasing both marketing and product design. Advanced proficiency in Figma and a deep understanding of responsive design and visual hierarchy are required.