Senior Graphic Designer - UK

📍 Job Overview

Job Title: Senior Graphic Designer

Company: Bjak

Location: London, England, United Kingdom

Job Type: FULL_TIME

Category: Marketing & Design Operations

Date Posted: 2026-05-08

Experience Level: 5-10 Years

Remote Status: Remote OK (UK Based)

🚀 Role Summary

• Spearhead the creation of high-impact visual assets across diverse marketing channels, including digital campaigns, social media, web, and short-form motion content, ensuring brand consistency and conversion optimization.

• Collaborate closely with content, video, and performance marketing teams to develop cohesive, data-informed creative campaigns that align with business objectives.

• Drive visual storytelling and brand narrative development, translating creative briefs into compelling and strategically sound design solutions.

• Leverage AI tools and emerging technologies for concept ideation and production enhancement, staying at the forefront of design innovation.

• Mentor and guide junior designers, contributing to the overall growth and quality of the creative output within a flat, high-performance organizational structure.

📝 Enhancement Note: The role of Senior Graphic Designer at Bjak is positioned within a Marketing & Design Operations framework. This implies a focus not just on creative execution, but also on the strategic application of design to achieve measurable business outcomes, such as conversion rates and brand engagement. The emphasis on AI tools and a flat organization suggests a dynamic, results-oriented environment where designers are expected to be proactive, adaptable, and contribute to process improvements.

📈 Primary Responsibilities

• Develop and execute compelling design assets for digital marketing campaigns, social media platforms, website enhancements, and advertising collateral, ensuring alignment with brand guidelines and strategic objectives.

• Conceptualize and produce engaging short-form motion graphics and video content that enhances user engagement and campaign performance.

• Translate complex creative briefs into visually striking, on-brand designs that drive conversions and support performance marketing goals.

• Foster strong cross-functional collaboration with content creators, video producers, and performance marketing specialists to ensure cohesive brand messaging and campaign execution.

• Analyze design performance data and user feedback to iterate on visuals, optimizing for engagement, click-through rates, and overall campaign effectiveness.

• Maintain rigorous design quality and brand consistency across all brand touchpoints, from digital interfaces to marketing materials.

• Provide clear and persuasive visual communication to support product marketing initiatives and enhance product adoption.

• Mentor and provide constructive feedback to junior designers, fostering their skill development and contributing to the team's collective creative output and design leadership.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and strategic application. The emphasis on "conversion-driven visuals," "performance insights," and "product marketing support" indicates that this role requires a designer who understands how design directly impacts business metrics. The expectation to "adapt and optimize visuals based on performance insights" points to a data-informed design process, common in GTM operations.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong educational foundation in Graphic Design, Visual Communications, Digital Media, or a related field is highly beneficial. Demonstrated practical application and continuous learning in design principles and tools are prioritized.

Experience: 5-8 years of progressive experience in graphic design, motion design, or creative content development roles, with a proven track record in fast-paced environments.

Required Skills:

• Mastery of Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Advanced proficiency in motion design software, specifically After Effects, and video editing tools like Premiere Pro.

• Expertise in collaborative design platforms such as Figma for UI/UX and team-based design workflows.

• Proven ability to conceptualize and execute high-impact visual assets for digital marketing, social media, and web applications.

• Strong understanding of typography, layout, composition, color theory, and visual hierarchy.

• Demonstrated experience in translating creative briefs into actionable design solutions that align with brand identity and marketing objectives.

• Ability to work efficiently under tight deadlines, iterating quickly and managing multiple projects simultaneously.

Preferred Skills:

• Experience in producing short-form advertising creatives or commercial visual assets.

• Exposure to performance marketing principles and data-driven design optimization.

• Familiarity with AI tools for concept generation, image enhancement, or workflow automation in design.

• Basic knowledge of sound editing or visual effects (VFX).

• Understanding of template systems, visual brand libraries, and brand guideline adherence.

• Experience in fast-paced startup environments.

📝 Enhancement Note: The requirement for proficiency in specific software (Adobe Creative Suite, Figma, After Effects, Premiere Pro) is standard for senior design roles. The emphasis on "AI tools for concepting and production" and "performance marketing" suggests a need for a designer who is not only creative but also adaptable to evolving technologies and understands the commercial impact of their work, aligning with GTM operational needs.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio showcasing a minimum of 5-8 years of professional design work, with a clear emphasis on high-impact visual assets for digital marketing, social media, and web platforms.

• Demonstrations of design leadership, including examples of projects where you took ownership from concept to completion, potentially involving mentorship.

• Case studies that clearly articulate the problem, your design process, the solutions implemented, and the measurable outcomes (e.g., increased engagement, conversion rates, brand recognition).

• Examples of clean execution, storytelling through visuals, and adaptability across different brand styles and campaign objectives.

Process Documentation:

• Evidence of a systematic approach to design problem-solving, detailing how creative briefs are interpreted and translated into visual strategies.

• Examples of how performance insights and feedback have been used to iterate and optimize designs, demonstrating a data-driven workflow.

• Documentation or presentation of design systems, brand libraries, or templates that ensure visual consistency and efficiency across multiple touchpoints.

• Case studies that illustrate the collaborative process with content, video, and performance marketing teams, showcasing effective cross-functional communication.

📝 Enhancement Note: For a senior role, the portfolio is critical. It needs to demonstrate not just creative skill but also strategic thinking, leadership potential, and an understanding of how design contributes to business goals. The emphasis on "measurable outcomes" and "performance insights" points towards an operations-centric view of design, where effectiveness is as important as aesthetics.

💵 Compensation & Benefits

Salary Range: £50,000 – £70,000 base salary per annum. This range is based on the provided information and industry benchmarks for Senior Graphic Designers in London with 5-8 years of experience. Final compensation will be determined by qualifications, skills, and relevant experience.

Benefits:

• Competitive salary package, reflecting the candidate's expertise and contributions.

• Defined growth pathways into creative leadership roles, offering clear career progression opportunities.

• Ownership of high-impact visual content that reaches millions of users globally, providing significant professional visibility.

• A dynamic and fast-moving team environment that champions smart design, experimentation, and efficient execution.

• Remote-friendly work environment, supporting a healthy work-life balance while contributing to Bjak’s London expansion.

Working Hours: The standard working hours are typically 40 hours per week, common for full-time roles in the UK. The remote-friendly environment suggests flexibility in how these hours are managed, provided deadlines and collaboration needs are met.

📝 Enhancement Note: The salary range provided is explicitly stated. The benefits highlight career growth and impact, which are key motivators for senior operations and creative professionals. The remote-friendly aspect is also a significant differentiator.

🎯 Team & Company Context

🏢 Company Culture

Industry: Bjak operates within the technology sector, specifically focusing on building superior application platforms, with a strong initial success in digitizing the insurance industry in Southeast Asia. Their mission extends to creating successful businesses and positively contributing to society through efficiency. They are also actively exploring AI integration into new applications.

Company Size: While not explicitly stated, the mention of "densely talented, highly motivated" teams and a "very flat organization" suggests a growing, potentially mid-sized to large tech company that values agility and direct contribution. The focus on global application platforms and expansion into London indicates significant scale.

Founded: Founded with a mission to digitize industries and build superior application platforms, Bjak has a history of innovation, exemplified by developing the first and leading insurance platform in Southeast Asia. This history of foundational success informs their current drive towards AI-integrated applications.

Team Structure:

• The design team is part of a larger, highly talented and motivated organization characterized by a "very flat organization." This structure implies direct access to leadership and a collaborative environment where individual contributions are highly visible.

• Designers are expected to be hands-on and contribute directly to the company’s mission, working alongside content, video, and performance marketing teams.

Methodology:

• Data-Driven Design: Emphasis on translating creative briefs into "conversion-driven visuals" and adapting/optimizing based on "performance insights and feedback." This points to a rigorous, analytical approach to creative work.

• Agile Execution: The culture values moving "fast," solving "creative challenges at speed and with intention," and iterating "quickly" to meet "tight deadlines." This suggests an agile, iterative development process for creative assets.

• AI Integration: A forward-looking approach that encourages exploration of "AI tools for concepting and production" and staying updated with "trends in digital design, motion, and AI tools."

Company Website: https://bjak.my/en/about-us

📝 Enhancement Note: The company culture emphasizes speed, impact, and innovation, particularly with AI. The flat organizational structure suggests opportunities for direct influence and rapid career progression for high performers. The focus on "no fluff" and "making things work, convert, and capture attention" clearly defines the operational expectations for creative roles.

📈 Career & Growth Analysis

Operations Career Level: This role is classified as "Senior Graphic Designer," indicating a mid-to-senior level position within the creative and marketing operations function. It requires a substantial level of independent work, creative leadership, and the ability to mentor. The scope includes end-to-end responsibility for visual asset creation for key business initiatives.

Reporting Structure: Given the "very flat organization" and the emphasis on collaboration, the Senior Graphic Designer likely reports to a Creative Lead, Head of Marketing, or a similar role. Direct interaction with cross-functional marketing teams (content, video, performance) is expected, highlighting a collaborative, matrixed reporting dynamic rather than a rigid hierarchy.

Operations Impact: The Senior Graphic Designer's role is crucial for Bjak's Go-To-Market (GTM) strategy. By creating "high-impact design assets for marketing campaigns, social media, web, ads, and short-form motion content," they directly influence brand perception, user engagement, lead generation, and ultimately, conversion rates. Their work is instrumental in translating Bjak's mission and value proposition into compelling visual narratives that resonate with target audiences and drive business growth. The expected adaptation based on "performance insights" further ties their creative output directly to operational KPIs.

Growth Opportunities:

• Creative Leadership: Clear pathways exist for growth into "creative leadership" roles, potentially as a Creative Director or Lead Designer, managing larger projects and teams.

• Skill Specialization & AI Mastery: Opportunities to deepen expertise in motion design, AI-driven creative tools, and performance-oriented design through hands-on experience and continuous learning.

• Cross-Functional Influence: The role offers the chance to influence broader marketing strategies and contribute to the development of new application platforms, expanding influence beyond pure design execution.

• Global Impact: Working on platforms used by "millions of users across the region" provides significant exposure and the opportunity to shape the visual identity of a leading tech company.

📝 Enhancement Note: The growth potential is framed around both creative leadership and operational impact, aligning with career aspirations in a modern GTM environment. The emphasis on AI and performance marketing indicates a future-oriented career path.

🌐 Work Environment

Office Type: The position is described as "Remote-friendly" with a focus on "BJAK’s London expansion." While the primary work arrangement is remote, it implies potential for hybrid work or occasional in-person collaboration opportunities as the London presence solidifies. The company emphasizes a "remote-friendly environment" over a traditional office setup for this role.

Office Location(s): The role requires the candidate to be based in the United Kingdom, with a specific focus on London for company expansion. While remote, proximity to or willingness to engage with London-based teams or initiatives may be beneficial.

Workspace Context:

• Collaborative Digital Space: The remote-friendly nature necessitates a highly collaborative digital workspace, relying on communication tools and project management platforms to maintain team cohesion and project momentum.

• Access to Tools: Employees will have access to necessary design software and potentially cloud-based collaboration tools, enabling seamless remote work and efficient asset creation.

• Dynamic Team Interaction: Despite being remote, the expectation is for active engagement with cross-functional teams, fostering a sense of connection and shared purpose through regular virtual meetings and project discussions.

Work Schedule: The role is full-time, typically around 40 hours per week. The "remote-friendly" aspect suggests a degree of flexibility in scheduling, allowing individuals to manage their workday effectively while ensuring availability for critical team collaborations and deadlines, especially within the UK time zone.

📝 Enhancement Note: The "remote-friendly" nature combined with a London focus indicates a modern, flexible work policy. The emphasis on digital collaboration tools and proactive communication is key for remote success in this role.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess experience, skills, and alignment with the role's requirements.

• Creative Challenge/Portfolio Review: A deeper dive into your portfolio, potentially including a specific design exercise or case study presentation focusing on how you approach creative briefs, solve problems, and deliver results. Expect to discuss your process and the impact of your work.

• Cross-Functional Interviews: Meetings with key stakeholders from content, video, and performance marketing to assess collaboration style, communication skills, and understanding of integrated campaign strategies.

• Leadership/Hiring Manager Interview: A final discussion to evaluate cultural fit, leadership potential, strategic thinking, and overall suitability for the Senior Graphic Designer role and Bjak's team dynamics.

Portfolio Review Tips:

• Curate Strategically: Select 5-8 of your strongest projects that best represent your skills in graphic design, motion design, and campaign creation for digital marketing. Prioritize work that demonstrates conversion-driven outcomes.

• Tell a Story: For each project, clearly outline the challenge, your role, your design process (including iteration and feedback loops), the tools used, and most importantly, the results achieved (e.g., KPIs, impact on business goals). Quantify where possible.

• Showcase Leadership: Include examples where you took initiative, mentored juniors, or led a creative effort.

• Highlight AI & Motion: Feature projects that showcase your proficiency with motion graphics tools and any experience or experimentation with AI in your creative workflow.

• Brand Consistency: Demonstrate your ability to maintain brand integrity while also pushing creative boundaries.

Challenge Preparation:

• Understand BJAK's Brand: Research Bjak's current visual identity, marketing efforts, and target audience. Be prepared to discuss how your design approach aligns with and can enhance their brand.

• Anticipate Design Scenarios: Consider hypothetical design challenges relevant to Bjak's business (e.g., designing an ad for a new feature, creating social media assets for a campaign). Think about how you would approach them, the questions you'd ask, and the metrics you'd aim for.

• Prepare for Process Questions: Be ready to articulate your design process, how you handle feedback, manage deadlines, and collaborate with non-designers.

📝 Enhancement Note: The interview process emphasizes both creative output and operational impact. Candidates should prepare to demonstrate not only their design prowess but also their ability to contribute to business goals through data-informed, strategic design.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency in Photoshop, Illustrator, and InDesign for core graphic design tasks.

• Motion Design & Video Editing: Advanced skills in After Effects for motion graphics and Premiere Pro for video editing are critical.

• Collaborative Design Platforms: Expertise in Figma is required for team-based design workflows, prototyping, and UI/UX elements.

Analytics & Reporting:

CRM & Automation:

• While direct CRM management isn't expected, awareness of how design assets are used within marketing automation platforms or CRM campaigns (e.g., email marketing templates, ad creatives) is advantageous.

📝 Enhancement Note: The technology stack is heavily focused on creative production tools. The inclusion of Figma also points to a modern, collaborative design workflow. The ability to connect design output to performance metrics is a key operational requirement.

👥 Team Culture & Values

Operations Values:

• Execution Excellence: A strong emphasis on "making things work, convert, and capture attention." This translates to a value placed on delivering high-quality, effective creative assets that achieve tangible results.

• Data-Driven Decision Making: The culture values "exploring new visual directions and iterating based on what works," indicating a commitment to using performance data and feedback to inform creative choices.

• Efficiency & Speed: The company moves "fast and we don’t do fluff," valuing designers who can "work fast, iterate quickly, and meet tight deadlines" while maintaining quality.

• Ownership & Accountability: Designers are expected to "take ownership of their craft" and "own their output," fostering a culture of responsibility and proactivity.

• Innovation & Adaptability: A forward-thinking approach that embraces "new visual directions," "AI-driven workflows," and staying updated with "trends in digital design."

Collaboration Style:

• Cross-Functional Integration: Designers work closely with content, video, and performance marketing teams, requiring strong communication and collaboration skills to ensure cohesive campaign execution.

• Feedback-Oriented: The process involves adapting and optimizing visuals based on "performance insights and feedback," suggesting an open and iterative approach to creative development.

• Mentorship & Knowledge Sharing: Senior designers are expected to "mentor junior designers," fostering a culture of learning and growth within the team.

📝 Enhancement Note: The values emphasize a results-oriented, efficient, and innovative approach to design. The collaborative style is crucial for integrating design into broader GTM strategies.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Speed and Quality: The need to "work fast, iterate quickly" while maintaining "clean design, smooth motion, and sharp typography" can be a significant challenge. Developing efficient workflows and prioritizing effectively will be key.

• AI Integration Learning Curve: Staying current with and effectively integrating "AI tools for concepting and production" requires continuous learning and experimentation.

• Cross-functional Alignment: Ensuring visual consistency and strategic alignment with diverse marketing teams (content, video, performance) demands strong communication and stakeholder management skills.

• Measuring Design Impact: Translating creative work into quantifiable business results and demonstrating ROI requires a data-informed mindset and the ability to track and analyze performance metrics.

Learning & Development Opportunities:

• AI Tool Mastery: Opportunities to become proficient in cutting-edge AI tools for design, enhancing creative capabilities and workflow efficiency.

• Performance Marketing Design: Deepen understanding of how design directly impacts conversion rates and marketing campaign success, evolving into a highly valuable GTM asset.

• Creative Leadership Development: Pathways to take on more significant creative direction, mentor emerging talent, and contribute to strategic brand initiatives.

• Industry Exposure: Potential to work on a platform used by millions, gaining experience in scaling design for a high-growth technology company.

📝 Enhancement Note: The challenges are framed as opportunities for growth, particularly in areas like AI, data-driven design, and leadership, which are highly relevant for career progression in the operations and marketing fields.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance tight deadlines with maintaining high design quality. How did you approach it?" (Assesses efficiency, prioritization, and quality control)

• "How do you translate a creative brief into actionable design concepts? Walk us through your process for a recent campaign." (Evaluates strategic thinking and process clarity)

• "How have you used performance data or user feedback to iterate on and improve your designs? Provide an example." (Tests data-driven approach and adaptability)

Company & Culture Questions:

• "What excites you about BJAK's mission and our focus on building superior application platforms?" (Gauges cultural fit and genuine interest)

• "How do you stay updated with the latest trends in digital design, motion graphics, and AI tools?" (Assesses continuous learning and industry awareness)

• "Describe your experience mentoring junior designers. What is your approach to providing feedback and fostering growth?" (Evaluates leadership potential and team contribution)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly define the problem, your specific role, the creative process, key design decisions, tools used, and the measurable results. Use a storytelling approach.

• Highlight Impact: Focus on how your designs contributed to business objectives, such as increased engagement, conversions, brand awareness, or user acquisition. Quantify results whenever possible.

• Showcase Versatility: Present a range of work demonstrating your ability to adapt to different styles, platforms (web, social, motion), and campaign objectives.

• Demonstrate Process: Be prepared to discuss your problem-solving approach, how you handle feedback, and your collaboration with cross-functional teams.

• Be Ready for AI/Motion Discussion: Have specific examples ready that showcase your proficiency with After Effects and any use of AI tools in your workflow.

📝 Enhancement Note: The interview preparation focuses on assessing core competencies for a senior role: strategic thinking, process execution, data-driven decision-making, collaboration, and leadership potential, all within the context of Bjak's specific business and culture.

📌 Application Steps

To apply for this Senior Graphic Designer position:

• Submit your application through the provided link on Ashby HQ.

• Craft a compelling resume: Tailor your resume to highlight your 5-8 years of experience, emphasizing achievements in graphic design, motion design, and campaign creation for digital marketing. Use keywords from the job description such as "Adobe Creative Suite," "Figma," "After Effects," "conversion-driven visuals," and "AI tools."

• Curate a strong portfolio: Ensure your portfolio clearly showcases your best work, focusing on projects with measurable impact. Include case studies that detail your process, problem-solving approach, and results. Prioritize examples that demonstrate leadership and proficiency in motion graphics and AI-assisted design.

• Prepare your interview narrative: Practice articulating your design process, collaborative experiences, and how you leverage data and feedback to optimize creative output. Be ready to discuss your understanding of Bjak's mission and how your skills align with their growth objectives, particularly in London.

• Research BJAK thoroughly: Understand their product offerings, target markets, existing brand identity, and recent marketing campaigns. Familiarize yourself with their emphasis on AI and their mission for societal contribution through efficiency.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.