Senior Graphic Designer (TLV)

📍 Job Overview

Job Title: Senior Graphic Designer

Company: Xtra-Mile

Location: Tel-Aviv, Tel-Aviv District, Israel

Job Type: Full-time, Temporary (with possibility of permanent role)

Category: Marketing Operations & Creative Services

Date Posted: 2026-08-02T09:08:45

Experience Level: 5-10 years

Remote Status: On-site

🚀 Role Summary

• Spearhead the creation and optimization of diverse marketing collateral, including digital ads, landing pages, social media content, and presentation decks, with a strong emphasis on user-centered design principles.

• Ensure unwavering brand consistency and visual identity across all company projects, acting as a guardian of the brand's aesthetic and messaging.

• Collaborate closely with cross-functional teams, including Product Marketing, DevRel, Demand Generation, and Web Development, to translate business requirements into compelling visual narratives and user experiences.

• Develop and execute creative concepts for both digital and print materials, demonstrating a strategic approach to audience engagement and campaign objectives.

• Drive the design process from ideation to final delivery, managing multiple projects simultaneously in a fast-paced, deadline-driven environment.

📝 Enhancement Note: While the raw job description focuses on graphic design, the emphasis on user-centered design, collaboration with demand generation and product marketing, and the creation of landing pages and marketing materials positions this role within the broader scope of Marketing Operations and Creative Services. The role requires not just aesthetic skill but also strategic thinking to support GTM initiatives.

📈 Primary Responsibilities

• Design and continuously optimize a wide range of advertising and marketing materials, including digital banners, event collateral, newsletters, landing pages, and social media posts, to enhance campaign performance and user engagement.

• Maintain and rigorously enforce brand guidelines, ensuring a cohesive and consistent brand experience across all internal and external communication channels and design outputs.

• Partner with the management team and stakeholders to meticulously translate complex business requirements and strategic objectives into clear, actionable use cases and high-level customer experience requirements.

• Craft compelling web pages in various formats, ensuring the effective delivery of technical, strategic, and textual messages tailored to specific target audiences and campaign goals.

• Actively collaborate with non-designers and cross-functional teams (e.g., Product Marketing, DevRel, Demand Generation, Web Development) to co-create and execute deliverables such as websites, landing pages, product diagrams, and technical datasheets.

• Develop impactful presentation decks in diverse formats, ensuring that the technical, strategic, and textual content is communicated effectively and persuasively to various audiences.

• Implement user-centered design methodologies, leveraging market research, A/B testing data, and other analytical sources to inform design decisions and improve user experience.

• Foster strong collaborative relationships with various teams to ensure a unified and delightful experience across all customer touchpoints.

📝 Enhancement Note: The responsibilities highlight a strategic partnership with management and cross-functional teams, indicating a need for proactive contribution beyond basic design execution. The focus on translating business requirements and user-centered design suggests a role that requires strong analytical and problem-solving skills alongside creative talent.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Design or a related field, or equivalent commensurate industry experience. Experience:

• Minimum of 5 years of professional graphic design experience with a proven track record of delivering successful marketing campaigns and visual assets.

• Demonstrated experience in UI/UX design, with a strong understanding of user-centered design principles and their application in digital products and campaigns.

• Experience managing multiple design projects simultaneously, adapting to changing priorities, and meeting tight deadlines in a fast-paced environment. Required Skills:

• In-depth design knowledge with a strong visual design background, evidenced by a comprehensive portfolio showcasing multiple projects and individual contributions.

• Proficiency in industry-standard design tools: Figma for UI/UX design and Adobe Creative Cloud suite (e.g., Photoshop, Illustrator, InDesign).

• Proven experience in designing and delivering online campaigns, including digital ads, social media content (organic and promoted), and landing pages.

• Experience in both digital and print design, including materials for events such as booths and roll-ups.

• Ability to function as a leader in communicating conceptual ideas and design rationale, articulating design decisions clearly and persuasively.

• Strong creative 'concept cracking' skills with the ability to generate innovative and effective design solutions.

• High working proficiency in English, both written and verbal, for effective collaboration and communication. Preferred Skills:

• Experience in motion design using After Effects and AI video tools.

• Experience collaborating with multidisciplinary teams on technical implementation projects.

• Familiarity with market research, A/B testing, and data analysis to inform design strategies.

📝 Enhancement Note: The requirement for a bachelor's degree or equivalent experience, coupled with a minimum of 5 years of experience and specific tool proficiencies (Figma, Adobe CC), indicates a need for a seasoned professional. The emphasis on leadership in communicating ideas and 'concept cracking' skills suggests the company values proactive, strategic thinkers who can influence design direction.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio is mandatory, clearly highlighting multiple design projects and demonstrating your direct contributions and impact.

• Showcase a range of work, including digital marketing materials (banners, landing pages, social posts), presentation decks, and potentially UI/UX wireframes or mockups.

• Include case studies that detail the design process, the problem statement, your approach, the solutions implemented, and quantifiable results or improvements achieved.

• Demonstrate proficiency in user-centered design principles and how they were applied to solve specific user or business challenges.

• Provide examples of maintaining brand consistency across different project types and platforms. Process Documentation:

• Be prepared to discuss your personal design workflow and process for tackling new projects, from initial brief to final delivery.

• Articulate how you incorporate feedback from stakeholders and non-designers into your design iterations.

• Explain how you utilize data (e.g., A/B testing results, user feedback) to refine and optimize designs for better performance.

• Detail your approach to managing project timelines, dependencies, and communicating status updates in a collaborative environment.

📝 Enhancement Note: The emphasis on a "strong visual design background - Portfolio highlighting multiple projects and your direct contributions" is critical. For operations-adjacent roles like this, the portfolio should not just showcase aesthetics but also the strategic thinking, problem-solving, and process efficiency that led to successful outcomes. Specific examples of how design supported business objectives or improved user journeys are highly valued.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for Senior Graphic Designers with 5-10 years of experience in Tel-Aviv, Israel, the estimated annual salary range is between ₪180,000 - ₪280,000 (approximately $48,000 - $75,000 USD, subject to exchange rates). This estimate considers the cost of living in Tel-Aviv and the demand for experienced creative professionals. Benefits:

• Potential for conversion to a permanent role, offering long-term career stability.

• Opportunity to work on diverse marketing and creative projects within a dynamic company.

• Collaborative team environment with exposure to various departments like Product Marketing, DevRel, and Demand Generation.

• Professional development opportunities through exposure to different marketing strategies and technologies.

• Standard Israeli employment benefits, which typically include paid vacation, sick leave, and national insurance contributions. Working Hours:

• Standard full-time hours, likely around 40 hours per week, with the expectation of flexibility to meet tight deadlines and work in a fast-paced environment.

📝 Enhancement Note: The salary range is an estimation based on typical compensation for a Senior Graphic Designer in Tel-Aviv, Israel, with the specified experience level. This estimation considers local market rates, cost of living, and the competitive landscape for creative talent. The potential for a permanent role is a significant benefit that warrants mention.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology / SaaS (implied by company specialties and typical clientele for such roles). Xtra-Mile appears to be a company focused on providing solutions or services within the tech ecosystem, possibly in areas like sales enablement, marketing technology, or business development.

Company Size: Small to Medium-sized Business (SMB) or Growth-stage company (based on company specialties and the need for a versatile marketing team). This implies a dynamic, potentially agile work environment where individuals can have a significant impact.

Founded: The company was founded in 2017, indicating a relatively established but still growing organization with a few years of operational history.

Team Structure:

• The Graphic Designer will be part of the marketing team, working closely with management and other marketing functions such as Demand Generation and Product Marketing.

• Collaboration will extend to non-designers across the organization, including DevRel and Web Development teams, suggesting a cross-functional approach to projects.

• The role requires leadership in communicating ideas, implying a degree of autonomy and the ability to influence project direction within the team. Methodology:

• Emphasis on user-centered design, driven by market research, A/B testing, and data analysis.

• Collaborative approach to problem-solving and project execution, involving multiple stakeholders.

• Focus on translating business requirements into tangible creative outputs that support strategic objectives.

• Agile project management practices are likely in place, given the mention of a fast-paced environment and multiple simultaneous projects.

Company Website: https://xtra-mile.co/

📝 Enhancement Note: The company's founding date (2017) suggests it's a relatively young but established company, likely in a growth phase. The specialties listed on LinkedIn (Sales Enablement, Marketing Technology, Business Development) strongly indicate a B2B SaaS or technology services environment, which influences the type of design challenges and marketing strategies the designer will encounter.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a "Senior Graphic Designer," indicating a mid-to-senior level position. It requires a minimum of 5 years of experience and implies a level of autonomy, leadership in design communication, and the ability to manage complex projects. The role is expected to contribute strategically to marketing efforts, not just execute tasks.

Reporting Structure: The Senior Graphic Designer will likely report to a Marketing Manager, Creative Director, or Head of Marketing. They will collaborate closely with various teams, including Product Marketing, Demand Generation, DevRel, and Web Development, requiring strong interpersonal and communication skills to navigate these relationships effectively.

Operations Impact: The role's impact is significant, as the designer is responsible for creating and optimizing visual assets that directly influence marketing campaign effectiveness, brand perception, and user engagement. By translating business requirements into compelling visuals for websites, landing pages, social media, and presentations, the designer plays a crucial role in supporting lead generation, brand awareness, and overall GTM strategy execution.

Growth Opportunities:

• Permanent Role Potential: The current limited-term employment has the possibility of transitioning into a permanent position, offering enhanced job security and long-term career prospects within Xtra-Mile.

• Skill Specialization: Opportunity to deepen expertise in areas like motion design, advanced UI/UX, or specific marketing channels through project exposure and potential training.

• Leadership Development: With a strong portfolio and proven ability to communicate design rationale, there's potential to grow into a lead design role, mentor junior designers, or take on more strategic creative direction responsibilities.

• Cross-Functional Expertise: Exposure to various marketing functions (Demand Gen, Product Marketing, DevRel) provides a broader understanding of GTM strategies, enabling career growth into more integrated marketing or creative leadership roles.

📝 Enhancement Note: The "Senior" title and emphasis on leadership in communication suggest a pathway for career progression. The potential conversion to a permanent role is a key growth indicator. The role's strategic involvement in translating business needs into design solutions positions it as a vital contributor to the company's GTM success.

🌐 Work Environment

Office Type: The role is designated as "On-site," indicating a traditional office-based work environment at the company's Tel-Aviv location. This suggests opportunities for direct collaboration, team building, and in-person brainstorming sessions.

Office Location(s): Tel-Aviv, Tel-Aviv District, Israel. This location is a major hub for technology and business in Israel, offering a vibrant professional atmosphere.

Workspace Context:

• Collaborative Environment: The emphasis on working closely with diverse teams and collaborating with non-designers points to a highly interactive workspace that encourages teamwork and cross-pollination of ideas.

• Tools & Technology: Access to industry-standard design tools like Adobe Creative Cloud and Figma is expected, providing the necessary resources for high-quality creative output.

• Fast-Paced Atmosphere: The job description explicitly mentions working in a fast-paced environment and meeting tight deadlines, indicating a dynamic and demanding, yet potentially rewarding, workplace culture.

Work Schedule: Standard full-time hours (likely 40 hours per week) are expected. Given the fast-paced nature and deadline-driven requirements, some flexibility may be necessary to accommodate project demands.

📝 Enhancement Note: The "On-site" designation is crucial for candidates seeking in-person collaboration. Tel-Aviv as a location suggests access to a strong professional network and potentially a modern office space typical of tech companies in major urban centers.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your application, resume, and most importantly, your portfolio. Ensure your portfolio clearly showcases relevant projects and your direct contributions.

• Portfolio Presentation & Discussion: You will likely be asked to present your portfolio, discussing specific projects, your design process, concept development, and the impact of your work. Be prepared to articulate your rationale behind design choices.

• Skills Assessment/Technical Challenge: A potential exercise to evaluate your proficiency in Figma, Adobe Creative Cloud, or a practical design challenge related to marketing materials or web page design.

• Cross-Functional Interviews: Meetings with members of other teams (e.g., Product Marketing, Demand Generation, Web Development) to assess collaboration skills and cultural fit.

• Management Interview: A final discussion with the hiring manager or senior leadership to evaluate overall fit, strategic thinking, and long-term potential.

Portfolio Review Tips:

• Curate Selectively: Showcase 3-5 of your strongest, most relevant projects that align with the responsibilities outlined in the job description (digital ads, landing pages, social media, presentations).

• Highlight Your Role: Clearly define your specific contributions in each project, especially if it was a team effort. Use "I" statements for your actions and "we" for team achievements.

• Tell a Story: For each project, explain the objective, the challenge, your creative process, the tools used, the solutions you devised, and the outcome or impact (e.g., increased engagement, improved conversion rates, successful campaign launch).

• Showcase Versatility: Include examples demonstrating your ability to work across different mediums (digital, print) and formats (web, social, presentations).

• User-Centricity: Emphasize projects where you applied user-centered design principles, research, or data to inform your decisions.

• Technical Proficiency: Ensure your portfolio demonstrates mastery of Figma and the Adobe Creative Cloud suite.

Challenge Preparation:

• Understand the Brief: If given a design challenge, thoroughly read and understand the brief, asking clarifying questions if necessary.

• Focus on Process: Even if time is limited, outline your thought process, research approach, and key design decisions.

• Brand Alignment: Consider how your design would align with Xtra-Mile's brand (based on their website and any available information).

• Time Management: Allocate your time effectively to complete the core requirements of the challenge.

📝 Enhancement Note: The interview process heavily emphasizes the portfolio. Candidates should prepare a narrative for each project that highlights not just the visual output but the strategic thinking, problem-solving, and collaborative process involved. Demonstrating an understanding of how design supports business objectives and user experience is paramount.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Cloud: Essential suite for graphic design, including Photoshop (image editing, manipulation), Illustrator (vector graphics, logos, illustrations), and InDesign (layout, print design).

• Figma: Critical for UI/UX design, wireframing, prototyping, and collaborative design workflows. Proficiency is a MUST.

• Motion Design Tools (Advantageous): After Effects for creating animated graphics, explainer videos, and dynamic visual content.

• AI Video Tools (Advantageous): Familiarity with emerging AI tools for video creation and editing could be a plus.

Analytics & Reporting:

• While not explicitly stated as a primary tool for the designer, familiarity with analytics tools is beneficial for understanding campaign performance and informing design optimization. This might include:

  • Google Analytics: For understanding website traffic, user behavior, and conversion data on landing pages.

  • A/B Testing Platforms: Tools used to test different design variations and measure their impact on user engagement and conversion rates. CRM & Automation:

• Not directly used by the designer, but understanding how marketing automation platforms (e.g., HubSpot, Marketo) and CRMs (e.g., Salesforce) are used by the marketing team can help in designing assets that integrate seamlessly into campaigns.

📝 Enhancement Note: The explicit mention of Figma and Adobe Creative Cloud as "MUST" requirements highlights the core technical skills needed. The "Advantage" for motion design tools suggests an area for candidates to differentiate themselves. While the designer may not directly manage analytics or CRM, understanding how their work integrates with these systems is a valuable asset.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A strong commitment to understanding and designing for the end-user, driven by data, research, and testing.

• Collaboration & Teamwork: Valuing cross-functional partnerships and open communication to achieve shared goals. Expect a team-oriented environment where collective success is prioritized.

• Brand Integrity: A dedication to maintaining a consistent and compelling brand identity across all touchpoints.

• Efficiency & Agility: Embracing a fast-paced work environment, meeting deadlines, and adapting quickly to changing project needs and market dynamics.

• Creative Excellence: Striving for high-quality design output that is both aesthetically pleasing and strategically effective.

Collaboration Style:

• Cross-Functional Integration: The role requires active engagement with teams outside of marketing, such as Product Marketing, DevRel, and Web Development. Expect a collaborative style that involves sharing work, gathering feedback, and co-creating solutions.

• Process-Oriented Feedback: An environment where constructive feedback is given and received openly to iterate on designs and improve project outcomes.

• Knowledge Sharing: Opportunities to share design insights and best practices, potentially contributing to a culture of continuous learning and improvement within the creative process.

📝 Enhancement Note: The emphasis on user-centered design and collaboration suggests a culture that values both individual creative contribution and team synergy. The need to work with technical teams implies a culture that bridges creative and technical disciplines.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Multiple Projects: Managing a diverse workload with competing deadlines requires strong organizational skills, prioritization, and time management.

• Translating Technical Concepts Visually: Effectively communicating complex technical or strategic information from various departments into clear, engaging visual designs.

• Maintaining Brand Consistency: Ensuring a unified brand experience across a wide array of marketing materials and digital platforms, often under pressure.

• Adapting to a Fast-Paced Environment: Thriving in a dynamic setting that demands quick turnarounds and continuous adaptation to new campaign needs or business priorities.

Learning & Development Opportunities:

• Advanced Design Skills: Opportunity to enhance skills in motion graphics (After Effects) and potentially explore emerging AI design tools.

• Strategic Design Thinking: Developing a deeper understanding of marketing strategy, demand generation, and product marketing by working closely with these teams.

• Cross-Functional Collaboration: Gaining experience working effectively with technical teams (DevRel, Web Development), enhancing communication and problem-solving abilities.

• Career Progression: Potential to transition into a permanent role, take on more leadership responsibilities within the design function, or move into broader marketing strategy roles.

📝 Enhancement Note: The challenges highlight the need for strong project management and communication skills, in addition to design expertise. The growth opportunities are tied to both technical skill enhancement and strategic business understanding, offering a well-rounded development path.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to translate a complex business requirement into a visual design. What was your process, and what was the outcome?" (Focus on problem-solving, communication, and impact).

• "How do you approach ensuring brand consistency across diverse marketing channels and materials?" (Highlight your understanding of brand guidelines and systematic implementation).

• "Walk us through a challenging project where you had to collaborate with non-designers or technical teams. How did you manage the process and ensure a successful outcome?" (Emphasize collaboration, communication, and adaptability). Company & Culture Questions:

• "Based on what you've seen of Xtra-Mile's website and specialties, how would you approach designing a new landing page for one of our key services?" (Demonstrate research, strategic thinking, and understanding of their business).

• "How do you stay updated on the latest design trends and technologies, and how do you incorporate them into your work?" (Showcase continuous learning and innovation).

• "Describe your ideal work environment and how you contribute to a positive team culture." (Align your values with the company's emphasis on collaboration and agility). Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly articulate: 1) The Objective/Problem, 2) Your Role & Process, 3) The Solution, 4) The Outcome/Impact.

• Quantify Results: Whenever possible, use metrics to demonstrate the effectiveness of your designs (e.g., increased click-through rates, improved conversion, higher engagement).

• Highlight User-Centricity: Explain how user needs, research, or data informed your design decisions.

• Showcase Tool Proficiency: Briefly mention the tools used (Figma, Adobe CC) and how they facilitated the design process.

• Be Prepared for Questions: Anticipate questions about your design choices, challenges faced, and how you handle feedback.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design skills but also strategic thinking, problem-solving capabilities, and strong collaboration potential. The portfolio presentation is a critical component, so practicing the narrative and anticipating questions is essential.

📌 Application Steps

To apply for this Senior Graphic Designer position:

• Submit your application through the Comeet platform via the provided URL.

• Portfolio Customization: Ensure your resume and portfolio are tailored to highlight experience in digital marketing materials, UI/UX, brand consistency, and collaboration, as outlined in the job description. Select 3-5 of your most relevant projects.

• Resume Optimization: Clearly articulate your 5+ years of experience, proficiency in Figma and Adobe Creative Cloud, and any experience with motion design or AI video tools. Use keywords from the job description.

• Interview Preparation: Practice presenting your portfolio, focusing on the story behind each project, your specific contributions, and the impact of your work. Prepare to discuss your design process and how you handle feedback.

• Company Research: Thoroughly review Xtra-Mile's website (xtra-mile.co) and LinkedIn profile to understand their services, target audience, and brand aesthetic. This will help you tailor your responses and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.