Senior Motion Graphic Designer

📍 Job Overview

Job Title: Senior Motion Graphic Designer

Company: DotYeti Design

Location: Buenos Aires, Argentina

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing Operations

Date Posted: August 24, 2026

Experience Level: 5-10 Years

Remote Status: Fully Remote

🚀 Role Summary

• Spearhead the creation of high-impact, conversion-focused motion graphics and animations that translate brand concepts into dynamic visual narratives across social, web, and display platforms.

• Drive the transformation of raw footage and user-generated content (UGC) into polished, engaging brand stories optimized for social media and advertising campaigns.

• Lead the production of sophisticated 2D animations, including logo animations, infographic explainer videos, and character animations, ensuring clear and compelling message delivery.

• Champion design optimization and adherence to best practices for motion outputs across diverse platforms, maintaining strong performance metrics and brand consistency.

• Collaborate closely with cross-functional design and marketing teams to develop innovative project concepts and cohesive visual strategies that elevate static visuals into impactful motion-driven content.

📝 Enhancement Note: This role is positioned as a Senior Motion Graphic Designer, implying a need for strong technical proficiency, creative leadership, and the ability to mentor junior designers. The emphasis on "high-conversion" and "performance-driven content" strongly suggests this role sits within a marketing operations or performance marketing function, focusing on creating assets that directly contribute to campaign success and ROI. The requirement for "day shift working hours (11:00 AM - 7:00 PM Argentina Time)" is a critical operational detail for candidates.

📈 Primary Responsibilities

• Develop and execute compelling motion graphics and 2D animations for a variety of platforms including social media, web banners, and display advertisements, ensuring alignment with brand guidelines and campaign objectives.

• Edit and enhance raw footage, including user-generated content (UGC), to create polished, conversion-focused brand narratives and video content optimized for specific social media channels and advertising formats.

• Design and animate logos, infographics, explainer videos, and kinetic typography sequences that effectively communicate complex messages and enhance user engagement.

• Create full character animations and develop storyboards for narrative-driven projects, translating creative briefs into visually engaging animated sequences.

• Produce dynamic layouts and motion assets that incorporate sophisticated transitions and visually engaging elements to amplify storytelling and drive desired user actions.

• Utilize the full Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro) to produce high-quality, platform-optimized motion content.

• Implement design optimization strategies for motion outputs, ensuring maximum performance, brand consistency, and adherence to technical specifications across all digital touchpoints.

• Collaborate with the broader design and marketing teams to conceptualize and execute innovative visual strategies for integrated campaigns.

📝 Enhancement Note: The responsibilities clearly indicate a focus on performance marketing creatives and a need to understand how motion graphics contribute to conversion rates. The mention of UGC production and optimization for social ads points towards a role deeply integrated with performance marketing operations.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong educational foundation in Graphic Design, Animation, Digital Media, or a related field is highly beneficial. Equivalent practical experience and a compelling portfolio will be prioritized.

Experience: 5-10 years of proven professional experience in motion graphics design, with a significant focus on creating performance-driven content for digital platforms.

Required Skills:

• Extensive experience in motion graphics design and animation, with a strong portfolio demonstrating expertise in creating social ads, explainer videos, and performance-driven creatives.

• Advanced proficiency in the Adobe Creative Suite, specifically After Effects, Premiere Pro, Photoshop, Illustrator, and InDesign.

• Deep understanding of social media video formats, best practices for conversion-focused creatives, and platform-specific optimization techniques.

• Proven ability to develop storyboards and execute character animations for narrative-driven projects.

• Expertise in creating dynamic layouts, kinetic typography, and engaging motion graphics that enhance storytelling.

• Strong understanding of design principles, visual aesthetics, and attention to detail.

• Excellent written and verbal English communication skills, essential for collaborating with a global team.

• Strong time management and organizational skills, with the ability to manage multiple projects simultaneously and meet deadlines. Preferred Skills:

• Experience in a startup environment or a fast-paced design agency setting.

• Proven experience producing paid social ads or performance marketing creatives.

• Familiarity with producing motion projects for MSMEs, large corporations, and entrepreneurial initiatives.

• Experience creating HTML5 banner ads.

• Familiarity with Lottie (JSON) animations for web and app integration.

• Experience producing optimized GIFs and interactive motion assets that bridge UI/UX with dynamic elements.

• Proficiency with collaborative design tools such as Figma or Canva.

📝 Enhancement Note: The experience requirement of 5-10 years aligns with a "Senior" title, suggesting leadership potential and the ability to work autonomously. The preferred skills highlight a strong leaning towards digital advertising and performance marketing, indicating that candidates with this background will have a significant advantage.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio is mandatory, showcasing a diverse range of motion graphics projects with a clear emphasis on performance and conversion.

• Include case studies or examples of social media ads and performance marketing creatives, detailing the objective, your approach, and the results achieved (e.g., engagement rates, click-through rates, conversion metrics).

• Showcase examples of explainer videos, logo animations, infographic animations, and character animations that demonstrate technical skill and storytelling ability.

• Provide examples of dynamic layouts, kinetic typography, and platform-optimized motion assets (e.g., social loops, web banners, GIFs).

• Clearly articulate your role and contributions in collaborative projects. Process Documentation:

• Demonstrate your workflow for concept development, storyboarding, animation production, and final output optimization.

• Provide examples of how you ensure brand consistency and technical optimization across different digital platforms.

• Showcase your approach to iterating on designs based on feedback and performance data.

• Illustrate your process for managing project timelines and delivering high-quality assets efficiently.

📝 Enhancement Note: The portfolio requirements are heavily weighted towards demonstrating an understanding of performance marketing and conversion optimization, going beyond just aesthetic appeal. This suggests the hiring team will scrutinize portfolios for measurable impact.

💵 Compensation & Benefits

Salary Range: Given the Senior level, 5-10 years of experience, and location in Buenos Aires, Argentina, a competitive salary range for a Senior Motion Graphic Designer would typically fall between ARS 1,500,000 to ARS 2,800,000 gross per month. This estimate is based on current market data for experienced creative professionals in major Argentine cities, considering the demand for specialized motion graphics skills in digital marketing.

Benefits:

• Fully Remote Work: Enjoy the flexibility and work-life balance of a 100% remote position, allowing you to work from anywhere within Argentina (or potentially specified remote regions).

• Professional Growth: Opportunities for continuous learning and development within a collaborative team environment, including potential for skill expansion and career advancement.

• Competitive Compensation: A competitive salary package commensurate with experience and skills, reflecting the value brought to the company's performance marketing efforts.

• Day Shift Working Hours: A structured work schedule from 11:00 AM to 7:00 PM Argentina Time, providing a predictable daily routine and facilitating collaboration with teams in different time zones.

Working Hours: 40 hours per week, with a specific daily schedule of 11:00 AM - 7:00 PM Argentina Time.

📝 Enhancement Note: Salary is estimated based on industry benchmarks for senior creative roles in Argentina. The specific working hours are a critical detail for candidates to consider for work-life integration.

🎯 Team & Company Context

🏢 Company Culture

Industry: DotYeti Design operates within the Digital Design and Marketing Technology sector, focusing on creating high-impact visual assets that drive business outcomes. Their specialization in "visual storytelling" and "high-conversion motion assets" places them at the intersection of creative services and performance marketing.

Company Size: While not explicitly stated, the presence of a "Senior" role and a structured hiring process suggests a growing, established company, likely in the medium-sized bracket (50-200 employees), allowing for significant impact while maintaining a collaborative feel.

Founded: Information on the company's founding date is not provided, but its focus on modern digital marketing tools and strategies implies a relatively contemporary establishment, likely founded within the last 5-15 years to be at the forefront of performance-driven design.

Team Structure:

• The motion graphics team likely comprises designers with varying levels of experience, potentially including junior designers, mid-level designers, and this Senior role who may offer guidance.

• This role will likely report to a Creative Director, Head of Design, or Marketing Manager, with close collaboration across marketing, sales, and product teams.

• Cross-functional collaboration is paramount, requiring close partnership with marketing strategists, copywriters, and campaign managers to ensure motion assets align with overarching business objectives and campaign performance. Methodology:

• Data-driven design is central, with an emphasis on creating assets that are not only visually appealing but also demonstrably effective in driving conversions and achieving marketing KPIs.

• Agile methodologies may be employed for project management, allowing for iterative design processes and rapid adaptation to campaign performance data.

• A focus on user-centric design principles, ensuring that motion graphics are tailored to audience preferences and platform behaviors to maximize engagement and conversion.

Company Website: https://www.dotyeti.com/ (Inferred from domain_derived)

📝 Enhancement Note: The company's focus on "high-conversion" and "performance-driven content" suggests a culture that values measurable results and data-informed decision-making in creative production.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior-level position within the creative operations and marketing technology domain. It signifies a high degree of autonomy, responsibility for complex projects, and the expectation to contribute to strategic creative direction. The role involves not just execution but also problem-solving, optimization, and potentially mentoring.

Reporting Structure: The Senior Motion Graphic Designer will likely report to a Creative Lead, Design Manager, or a Marketing Operations Manager. They will collaborate closely with marketing campaign managers, performance marketers, and potentially product marketing teams.

Operations Impact: The primary impact of this role is directly on the effectiveness of marketing campaigns. By creating high-converting motion graphics and optimizing visual assets for various platforms, this position will directly influence key performance indicators such as click-through rates (CTR), conversion rates, engagement, and overall campaign ROI.

Growth Opportunities:

• Leadership Development: Potential to move into a Lead Motion Designer or Art Director role, overseeing junior designers and shaping the creative output for specific campaigns or clients.

• Specialization: Opportunity to deepen expertise in specific areas like performance marketing creatives, HTML5 animation, Lottie animations, or character animation, becoming a subject matter expert.

• Cross-functional Exposure: Gain exposure to broader marketing operations, campaign strategy, and data analysis, potentially leading to roles in marketing strategy or creative management.

• Skill Expansion: Continuous learning in new animation techniques, software updates, and emerging digital marketing trends, supported by the company.

📝 Enhancement Note: The "Senior" title and emphasis on performance metrics suggest a clear career path towards leadership within a performance-focused creative team or marketing operations function.

🌐 Work Environment

Office Type: This role is designated as Fully Remote. This means there is no physical office requirement; work is conducted from a home-based office or any suitable remote location.

Office Location(s): While the job is remote, it is specified for Buenos Aires, Argentina, with required working hours aligning with Argentina Time (11:00 AM - 7:00 PM ART). This implies that candidates must be legally authorized to work in Argentina and adhere to this specific time zone for synchronous collaboration.

Workspace Context:

• Flexibility: The remote nature offers significant flexibility in daily work arrangements, provided deadlines and collaboration hours are met.

• Technology: Expect to utilize standard remote work collaboration tools (e.g., Slack, Zoom, project management software) and high-performance design software. The company likely provides necessary software licenses.

• Collaboration: While remote, opportunities for team interaction will occur through video calls, chat platforms, and collaborative design sessions, fostering a connected, albeit virtual, team environment.

Work Schedule: The standard work schedule is 40 hours per week, with a fixed daily shift from 11:00 AM to 7:00 PM Argentina Time. This schedule is designed to facilitate overlap with potential internal teams or clients in different time zones and ensures consistent availability during core business hours.

📝 Enhancement Note: The specific time zone requirement is a crucial factor for candidates to consider, impacting daily routines and potential for international collaboration.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Interview: A screening call to assess fundamental qualifications, experience alignment, and English communication skills. Be prepared to discuss your background and interest in performance-driven motion graphics.

• Assessment: A practical design test or portfolio review. This is where your ability to create conversion-focused motion graphics will be evaluated. Expect to present specific examples from your portfolio that align with the job requirements.

• Final Interview: A more in-depth discussion, likely with senior team members or hiring managers, focusing on your strategic thinking, problem-solving skills, and cultural fit within the DotYeti team. This stage may involve discussing case studies in detail.

• Job Offer: Following successful completion of all stages.

Portfolio Review Tips:

• Performance Focus: Curate your portfolio to prominently feature projects with demonstrable results. Highlight case studies that show how your motion graphics contributed to increased engagement, CTR, or conversions.

• Platform Optimization: Include examples of motion graphics tailored for specific platforms (e.g., Instagram Stories, Facebook Ads, YouTube pre-roll, web banners), explaining the optimization strategies used.

• Clarity and Conciseness: Ensure your portfolio is well-organized, easy to navigate, and clearly communicates your role and the impact of your work. Use concise descriptions and strong visuals.

• Technical Proficiency: Showcase your command of Adobe Creative Suite and any preferred tools (Lottie, HTML5). Demonstrate your ability to handle various animation styles, from kinetic typography to character animation.

• Storytelling: For explainer videos and narrative content, emphasize your ability to convey complex information clearly and engagingly through animation.

Challenge Preparation:

• Case Study Deep Dive: Prepare to discuss 1-2 key projects from your portfolio in detail. Be ready to explain the brief, your creative process, technical challenges overcome, and quantifiable results.

• Problem-Solving Scenarios: Anticipate questions about how you would approach common challenges in performance marketing creative production, such as tight deadlines, budget constraints, or achieving specific KPIs.

• Brand Consistency: Be ready to discuss how you maintain brand consistency across different assets and platforms while still innovating creatively.

📝 Enhancement Note: The assessment stage is critical. Candidates should meticulously prepare their portfolios to showcase quantifiable results and a strong understanding of performance marketing principles in motion design.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe After Effects: Essential for complex motion graphics, animation, and visual effects.

• Adobe Premiere Pro: Crucial for video editing, assembling raw footage, and final output rendering.

• Adobe Photoshop: For asset creation, image manipulation, and preparing graphics for animation.

• Adobe Illustrator: For creating vector graphics, logos, icons, and illustrations to be animated.

• Adobe InDesign: May be used for initial layout concepts or integration with broader design projects.

Analytics & Reporting:

• While not a direct tool for the designer, understanding how to interpret analytics from platforms like Google Analytics, Facebook Ads Manager, or other campaign performance dashboards is key to optimizing creative.

• Familiarity with tools that track engagement metrics, CTR, and conversion rates will be beneficial. CRM & Automation:

• Not directly applicable to the core design tasks, but understanding how motion graphics integrate into marketing automation platforms or CRM-driven campaigns can be an advantage. Other Preferred Tools:

• Figma/Canva: For collaborative design, prototyping, or quick asset creation.

• Lottie/Bodymovin: For exporting animations as JSON files for web and app integration.

• HTML5 Animation Tools: For creating interactive banner ads.

📝 Enhancement Note: Proficiency in the Adobe Creative Suite is non-negotiable. Experience with Lottie and HTML5 animation tools is a significant plus, indicating a forward-thinking approach to digital creative production.

👥 Team Culture & Values

Operations Values:

• Performance-Driven: A strong emphasis on creating assets that deliver measurable results and contribute directly to business objectives, such as conversions and ROI.

• Collaboration: A culture that values teamwork, open communication, and the collective effort of designers, marketers, and strategists to achieve campaign success.

• Innovation: Encouraging creative exploration and the adoption of new techniques and technologies to produce cutting-edge motion graphics.

• Efficiency: A focus on streamlined workflows, effective time management, and optimized processes to deliver high-quality work efficiently.

• Detail-Oriented: A commitment to precision, aesthetic quality, and technical accuracy in all design outputs.

Collaboration Style:

• Cross-functional Integration: Active collaboration with marketing teams to understand campaign goals, target audiences, and performance metrics, ensuring creative aligns with strategy.

• Feedback Loops: An open environment for constructive feedback on designs, encouraging iteration and continuous improvement.

• Knowledge Sharing: A culture where team members share insights, techniques, and best practices, particularly concerning performance marketing creative trends.

📝 Enhancement Note: The company culture appears to be a blend of creative excellence and business acumen, prioritizing results and collaborative problem-solving.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Performance: The primary challenge will be to create visually stunning and engaging motion graphics that also meet stringent performance marketing objectives and conversion targets.

• Rapid Iteration: The fast-paced nature of digital marketing often requires quick turnarounds and frequent updates to creative assets based on A/B testing and campaign data.

• Platform Specificity: Adapting designs and animations to the unique requirements and best practices of various social media platforms, web environments, and advertising networks.

• Staying Current: Keeping abreast of evolving design trends, animation techniques, and digital marketing strategies to maintain a competitive edge.

Learning & Development Opportunities:

• Advanced Animation Techniques: Deepen expertise in areas like character rigging, complex 3D integration (if applicable), or procedural animation.

• Performance Marketing Insights: Gain a deeper understanding of marketing analytics, A/B testing methodologies, and consumer psychology as it relates to creative effectiveness.

• New Software & Technologies: Explore and integrate emerging tools and technologies in the motion graphics and digital advertising space (e.g., AI-driven design tools, new animation software).

• Creative Leadership: Develop skills in project management, client communication, and potentially mentoring junior designers.

📝 Enhancement Note: This role offers a significant opportunity for growth by combining creative artistry with the strategic demands of performance marketing, a highly valued skill set in today's digital landscape.

💡 Interview Preparation

Strategy Questions:

• "How do you approach creating motion graphics specifically designed to increase conversion rates for a product launch?" (Focus on understanding your process from brief to execution, including how you incorporate performance metrics.)

• "Describe a time you had to adapt your creative vision to meet strict brand guidelines or campaign objectives. What was your process?" (Assess your ability to balance creativity with strategic constraints.)

• "Walk me through your process for optimizing motion graphics for different social media platforms (e.g., Instagram Stories vs. LinkedIn ads)." (Demonstrate your knowledge of platform-specific best practices and technical requirements.)

• "How do you incorporate user-generated content (UGC) into polished, brand-aligned motion graphics?" (Evaluate your skills in handling raw footage and integrating diverse content.) Company & Culture Questions:

• "What excites you about DotYeti Design's focus on high-conversion motion assets?" (Show your research and genuine interest in their mission.)

• "How do you handle constructive criticism or feedback on your designs, especially when it comes from a non-design perspective?" (Assess your collaborative spirit and ability to receive feedback.)

• "What are your thoughts on the role of data and analytics in the creative process?" (Align with their performance-driven culture.) Portfolio Presentation Strategy:

• Quantify Your Impact: For each project, be ready to state the objective, your specific contribution, the tools used, and most importantly, the results achieved (e.g., "Increased CTR by 15%," "Achieved 2x higher engagement than previous assets").

• Tell the Story: Don't just show the final product; explain the problem, your solution, and the journey. This demonstrates your strategic thinking.

• Technical Showcase: Be prepared to discuss specific technical challenges you faced and how you overcame them using your software skills.

• Targeted Examples: Prioritize showcasing examples that directly align with the job description's requirements, such as social ads, explainer videos, and performance-driven content.

📝 Enhancement Note: Candidates should prepare to speak extensively about the impact of their work, not just the aesthetics, and to demonstrate a clear understanding of how motion graphics contribute to business goals.

📌 Application Steps

To apply for this Senior Motion Graphic Designer position:

• Submit your application through the provided job ad link.

• Portfolio Customization: Tailor your portfolio to highlight 2-3 key projects that demonstrate your experience in performance marketing, social ads, and conversion-driven motion graphics. Clearly articulate your role and any measurable results.

• Resume Optimization: Ensure your resume explicitly mentions proficiency in Adobe Creative Suite (After Effects, Premiere Pro, Photoshop, Illustrator, InDesign), experience with UGC, character animation, kinetic typography, and any preferred skills like Lottie or HTML5 animation.

• Interview Preparation: Practice discussing your portfolio case studies, focusing on the "why" and "how" behind your creative decisions and their impact on campaign performance. Be ready to articulate your understanding of performance marketing principles.

• Company Research: Visit the DotYeti Design website to understand their brand, client base, and overall design philosophy. Prepare thoughtful questions about their creative process, team structure, and performance measurement strategies.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.