Senior Graphic Designer

📍 Job Overview

Job Title: Senior Graphic Designer

Company: Bjak

Location: Bandar Utama, Petaling Jaya, Selangor, Malaysia

Job Type: FULL_TIME

Category: Creative Operations / Marketing Operations

Date Posted: 2026-09-02

Experience Level: Senior (5-8 years)

Remote Status: Hybrid (3 days in office minimum)

🚀 Role Summary

• Drive the creation of high-impact visual assets for diverse marketing channels including campaigns, social media, web, and digital advertising.

• Translate strategic creative briefs into compelling, on-brand visuals that are optimized for conversion and user engagement.

• Foster a collaborative environment by working closely with content, video, and performance marketing teams to ensure cohesive campaign execution.

• Champion design excellence by maintaining brand consistency across all touchpoints and iterating on visuals based on performance data and feedback.

• Contribute to team development by mentoring junior designers and sharing expertise in design leadership and modern design methodologies.

📝 Enhancement Note: This role is positioned within a fast-paced, technology-driven company (fintech/insurtech). The emphasis on "conversion-driven visuals," "performance insights," and "AI tools" indicates a strong connection to marketing operations and GTM strategies, requiring a designer who understands how design directly impacts business objectives. The "Senior" title implies a need for leadership, strategic thinking, and independent execution.

📈 Primary Responsibilities

• Develop innovative and engaging design concepts for marketing campaigns, social media content, website assets, digital advertisements, and short-form motion graphics.

• Interpret creative briefs, understanding campaign objectives, target audiences, and key messaging to produce impactful visual designs.

• Collaborate closely with cross-functional teams, including content creators, video editors, and performance marketers, to ensure visual alignment and cohesive storytelling across all marketing initiatives.

• Analyze design performance data and user feedback to iterate on existing visuals, optimizing for engagement, conversion rates, and overall effectiveness.

• Uphold and elevate the brand's visual identity and design standards across all platforms and communication channels.

• Support product marketing efforts by creating clear, compelling, and aesthetically pleasing visual communication materials that highlight product features and benefits.

• Mentor and guide junior designers, providing constructive feedback, sharing best practices, and fostering a culture of continuous learning and creative development within the design team.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and strategic marketing contribution, typical of senior roles within marketing operations or growth teams. The expectation to "mentor junior designers" and "support product marketing" suggests a leadership component and a direct impact on Go-To-Market (GTM) strategies.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Communications, Fine Arts, or a related field is typically expected for a Senior role. Equivalent practical experience with a strong portfolio can often substitute formal education.

Experience: 5–8 years of progressive experience in graphic design, motion design, or creative content production roles, with a proven track record of delivering high-quality creative work in a professional setting.

Required Skills:

• Graphic Design & Motion Graphics: Expertise in creating visually compelling assets for marketing campaigns, social media, web, ads, and short-form motion content.

• Creative Brief Interpretation: Ability to translate marketing objectives and creative briefs into bold, on-brand, and conversion-driven visual designs.

• Cross-Functional Collaboration: Proven experience working effectively with content, video, and performance marketing teams to deliver cohesive campaign visuals.

• Design System & Brand Consistency: Strong understanding of maintaining design quality and consistency across all brand touchpoints and visual assets.

• Performance-Driven Design: Aptitude for adapting and optimizing visuals based on performance insights and feedback loops.

• Typography & Layout: Obsession with clean design, smooth motion, sharp typography, and mastery of layout and composition principles.

• Problem-Solving: Enjoyment in solving creative challenges efficiently and with clear intention, demonstrating speed and decisiveness.

• Mentorship: Experience in mentoring junior designers is highly valued.

Preferred Skills:

• AI Tools Proficiency: Experience or strong interest in leveraging AI tools for concepting, ideation, and production workflows to enhance efficiency and creativity.

• Short-Form Ad Production: Experience producing visual assets specifically for short-form advertisements or commercial applications.

• Startup/Performance Marketing Environment: Exposure to fast-paced startup environments or performance marketing teams, understanding the need for rapid iteration and data-informed design.

• Sound Editing/VFX: Basic knowledge of sound editing or visual effects (VFX) to enhance motion graphics and video content.

• Brand Library Management: Familiarity with using and contributing to templates, visual systems, and brand libraries for scalability.

📝 Enhancement Note: The emphasis on specific software (Adobe Creative Suite, Figma, After Effects, Premiere Pro) and newer technologies (AI tools) points to a need for modern design skills. The "5-8 years" experience level, combined with "design leadership" in the portfolio requirement, signifies an expectation for strategic thinking and independent project ownership beyond basic execution.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A strong, curated portfolio is non-negotiable, demonstrating a minimum of 5-8 years of professional design experience.

• Showcase clean execution, compelling visual storytelling, and clear examples of design leadership and strategic thinking.

• Include case studies that highlight the process from creative brief to final execution, emphasizing problem-solving and impact.

• Demonstrate versatility across various mediums such as marketing campaigns, social media, web assets, digital ads, and motion graphics.

• Highlight adaptability and iteration based on performance data or feedback. Process Documentation:

• The portfolio should implicitly demonstrate an understanding of efficient design workflows, from concept generation to final asset delivery.

• Showcase an ability to adapt and optimize designs based on performance insights, indicating a data-informed design process.

• Evidence of collaboration with marketing teams to ensure brand consistency and campaign cohesion.

• Examples of how design contributed to specific business objectives (e.g., increased engagement, conversion rates).

📝 Enhancement Note: For a Senior Graphic Designer role, especially in a performance-oriented company, the portfolio is the primary tool to assess process and system capabilities. It needs to go beyond aesthetics to demonstrate strategic thinking, problem-solving, and the ability to contribute to measurable business outcomes through design.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Senior Graphic Designer with 5-8 years of experience in Malaysia, particularly in the tech/startup sector and a hybrid work model, a competitive salary range would likely fall between MYR 7,000 - MYR 12,000 per month. This range accounts for the cost of living in Selangor and the demand for skilled design professionals in the region.

Benefits:

• Competitive Salary: A salary package designed to attract and retain top talent.

• Growth Pathways: Opportunities for career advancement into creative leadership roles, including potential Creative Director or Design Lead positions.

• Ownership of High-Impact Visuals: The chance to create and own designs that are seen by millions of users across Southeast Asia, offering significant exposure and portfolio value.

• Fast-Paced Team Environment: Membership in a dynamic team that values smart design, experimentation, continuous learning, and efficient execution.

• Remote-Friendly Culture: A flexible work environment that supports a hybrid model, acknowledging the evolving nature of work and employee well-being.

• Professional Development: Opportunities to stay updated with the latest trends in digital design, motion graphics, and AI tools.

Working Hours: While specific hours are not detailed, the role is full-time, implying a standard 40-hour work week. The company culture emphasizes passion over counting hours, suggesting a focus on output and impact rather than strict timekeeping, though adherence to project deadlines is critical.

📝 Enhancement Note: The salary estimate is based on research for Senior Graphic Designer roles in Malaysia, considering the tech industry and the hybrid work arrangement. Benefits are derived directly from the job description's "What You'll Get" section and are tailored to appeal to experienced creative professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Technology (Fintech) / Insurtech. BJAK operates as a leading insurance platform in Southeast Asia, aiming to expand its services beyond insurance to encompass spending, saving, investing, and more, with a mission to help people maximize their money.

Company Size: BJAK is a growing company with teams working globally. While an exact number isn't provided, the description of "over 20 nationalities" and expansion efforts suggests a medium to large-sized organization with a significant international presence.

Founded: Started in 2019, BJAK is a relatively young but rapidly scaling company, indicating a dynamic, innovative, and potentially agile work environment.

Team Structure:

• The design team is part of a larger marketing and product organization, collaborating closely with content, video, and performance marketing specialists.

• There's an expectation of a flat hierarchy or a collaborative structure where individuals take ownership, as evidenced by the "We move fast and we don’t do fluff" and "Everyone owns their output" statements.

• The Senior Graphic Designer is expected to mentor junior designers, implying a team structure with varying levels of experience. Methodology:

• Data-Driven Design: Designs are expected to be "conversion-driven" and adapted based on "performance insights and feedback," indicating a strong reliance on data to inform creative decisions.

• Agile & Iterative: The culture values "moving fast," "experimentation," and "iteration," suggesting an agile approach to campaign development and design.

• User-Centric: The company's core mission to help people plan, save, and grow their money implies a focus on user needs and delivering value through their products and marketing.

• Global Collaboration: With teams in over 20 nationalities, collaboration often happens across different cultures and time zones, requiring strong communication skills.

Company Website: https://bjak.my/en/about-us

📝 Enhancement Note: BJAK's mission and rapid growth in the fintech space suggest a culture that values innovation, efficiency, and measurable impact. The "no fluff" and "own their output" mentality points to a results-oriented environment where designers are empowered but also held accountable for their contributions to business goals.

📈 Career & Growth Analysis

Operations Career Level: This role is clearly defined as "Senior," indicating a level of expertise and responsibility beyond junior or mid-level positions. A Senior Graphic Designer at BJAK is expected to be a self-starter, capable of independently managing complex design projects, driving creative strategy for marketing initiatives, and contributing to the overall visual direction of the brand. They are also positioned to influence and mentor less experienced team members.

Reporting Structure: While not explicitly detailed, a Senior Graphic Designer typically reports to a Design Lead, Creative Director, or Head of Marketing. Given the emphasis on collaboration, they will work closely with various marketing stakeholders (content managers, performance marketers, product marketers) and potentially product teams.

Operations Impact: The role has a direct impact on BJAK's Go-To-Market (GTM) strategies by creating visual assets that drive user acquisition, engagement, and conversion. The emphasis on "conversion-driven visuals" and "performance insights" means the designer's work is directly tied to measurable business outcomes like customer acquisition cost (CAC), customer lifetime value (CLTV), and overall revenue growth. Their ability to adapt designs based on performance data makes them a key player in optimizing marketing spend and effectiveness.

Growth Opportunities:

• Creative Leadership: The primary stated growth path is into "creative leadership," which could mean becoming a Design Lead, managing a team of designers, or taking on more strategic creative direction for major campaigns.

• Specialization: Opportunities to deepen expertise in specific areas like motion graphics, UI/UX design for marketing landing pages, or advanced AI-driven design workflows.

• Cross-Functional Expertise: Gaining deeper insights into performance marketing, product marketing, and content strategy, allowing for more integrated and effective design solutions.

• Industry Exposure: Working within the fast-growing fintech/insurtech sector provides valuable experience and a strong understanding of a dynamic market.

📝 Enhancement Note: The "growth pathways into creative leadership" and "ownership of high-impact visuals" are key selling points for ambitious designers. The role offers a clear trajectory from senior individual contributor to a position of influence and strategic responsibility within the marketing operations function.

🌐 Work Environment

Office Type: The role is designated as Hybrid, requiring a minimum of 3 days per week in the office. This suggests a collaborative office space designed to foster teamwork, brainstorming, and in-person communication, while still offering flexibility.

Office Location(s): The primary office location is Bandar Utama, Petaling Jaya, Selangor, Malaysia. This is a well-established commercial and residential hub in the Klang Valley, offering good accessibility and amenities.

Workspace Context:

• Collaborative Environment: The hybrid model and emphasis on teamwork indicate a workspace that encourages interaction, ideation sessions, and cross-functional meetings. This is crucial for designers who need to collaborate closely with marketing and content teams.

• Tools & Technology: Access to necessary design software (Adobe Creative Suite, Figma, After Effects, Premiere Pro) and potentially company-provided hardware. The mention of AI tools suggests an environment that embraces new technology.

• Team Interaction: The expectation to mentor junior designers and collaborate with diverse teams means opportunities for knowledge sharing, peer feedback, and professional development through interaction.

Work Schedule: Full-time, with a standard 40-hour work week implied. The company culture prioritizes passion and output over strict time tracking, suggesting flexibility within the hybrid framework, provided project deadlines and collaboration needs are met.

📝 Enhancement Note: The hybrid nature of the role in a specific Malaysian location is important for candidates to consider. The emphasis on collaboration suggests an office environment that is conducive to creative brainstorming and team synergy, which is beneficial for a Senior Graphic Designer.

📄 Application & Portfolio Review Process

Interview Process:

• Step 1: Online Assessment/Practical Task: Candidates will likely be given a design challenge or a task to complete remotely. This assesses core design skills, problem-solving abilities, and efficiency under time constraints. For this role, it might involve creating a specific marketing asset or adapting existing ones.

• Step 2: Role-Specific Interview: This interview will delve deeper into the candidate's experience, portfolio, and suitability for the Senior Graphic Designer role. Expect questions about past projects, design process, collaboration experiences, and how they handle creative challenges.

• Step 3: CEO / Final Round: This is typically a high-level discussion with senior leadership, focusing on cultural fit, strategic thinking, long-term vision, and alignment with BJAK's mission and values. It's an opportunity to understand the candidate's leadership potential and overall impact.

Portfolio Review Tips:

• Strategic Curation: Select 5-8 of your strongest projects that best represent the skills and experience required for this Senior role (marketing campaigns, social media, motion graphics, conversion-driven design).

• Process Storytelling: For each project, clearly articulate the creative brief, your role, the challenges faced, your design process, the tools used, and the measurable outcomes or impact. Quantify results whenever possible (e.g., "increased click-through rate by X%", "improved engagement by Y%").

• Highlight Leadership: Showcase projects where you took initiative, mentored others, or drove a creative vision.

• Demonstrate Adaptability: Include examples of how you iterated on designs based on feedback or performance data.

• Visual Polish: Ensure your portfolio is visually clean, well-organized, and easy to navigate, reflecting your attention to detail.

• Tailor to BJAK: If possible, include work that aligns with fintech, e-commerce, or fast-paced startup aesthetics.

Challenge Preparation:

• Understand the Brief: For any practical task, thoroughly read and understand the brief. Clarify any ambiguities before starting.

• Time Management: Practice completing design tasks within a set timeframe, mimicking the expected interview challenge duration.

• Presentation Skills: Be prepared to present your work and explain your thought process clearly and concisely. Practice articulating your design decisions and their strategic rationale.

• Focus on Impact: Frame your work around how it achieved business objectives, not just aesthetic appeal.

📝 Enhancement Note: The compressed interview timeline ("aim to complete the process and make an offer within 1 week") signifies a need for candidates to be responsive and prepared. Prioritizing candidates who "complete assessments quickly" means prompt action is essential.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential for a wide range of graphic and motion design tasks. Proficiency expected in:

  • Photoshop: For image manipulation, digital graphics, and web assets.
  • Illustrator: For vector graphics, logos, and illustrations.
  • After Effects: For motion graphics, animations, and visual effects.
  • Premiere Pro: For video editing and assembling motion graphics sequences.

• Figma: A modern, collaborative interface design tool, increasingly used for UI design, prototyping, and design system management, even in marketing contexts.

• Motion Tools: Proficiency in After Effects is highlighted, suggesting a strong need for animation and motion graphics skills.

Analytics & Reporting:

• While not direct design tools, familiarity with how designs perform in analytics platforms (e.g., Google Analytics, social media analytics, ad platform dashboards) is crucial for adaptation and optimization. The role requires understanding how to interpret "performance insights." CRM & Automation:

• Not directly applicable to the designer's core tools, but an awareness of how marketing automation platforms (e.g., HubSpot, Marketo) use visual assets and how designs integrate into email campaigns or landing pages would be beneficial.

📝 Enhancement Note: The explicit mention of Adobe Creative Suite, Figma, After Effects, and Premiere Pro, alongside an interest in AI tools, defines the technical skill set required. A Senior Designer is expected to be highly proficient in these industry-standard tools and adaptable to emerging technologies.

👥 Team Culture & Values

Operations Values:

• Passion & Drive: BJAK seeks individuals who are driven by their passion for building great products and redefining how people interact with financial services, rather than simply working hours.

• Execution & Impact: A strong emphasis on "making things work, convert, and capture attention." Designers are expected to deliver tangible results that move business metrics.

• Innovation & Experimentation: The culture encourages exploring new visual directions, iterating quickly, and embracing new technologies like AI tools to push creative boundaries.

• Ownership & Accountability: "Everyone owns their output," meaning designers are empowered to take charge of their projects and are accountable for their success.

• Clean Design & Sharp Execution: A deep appreciation for aesthetics, smooth motion, and precise typography as foundational elements of effective design.

Collaboration Style:

• Cross-Functional Integration: Designers work hand-in-hand with content, video, and performance marketing teams to ensure cohesive and impactful campaign delivery. This requires strong communication and a shared understanding of goals.

• Agile & Iterative Feedback: The fast-paced environment necessitates a culture where feedback is given and received constructively and quickly, allowing for rapid iteration and improvement of design assets.

• Knowledge Sharing: The expectation to mentor junior designers suggests a culture where experienced team members share their expertise and best practices, fostering collective growth.

• No Fluff Mentality: A direct, results-oriented approach where communication is clear, and efforts are focused on achieving defined objectives.

📝 Enhancement Note: The company culture emphasizes speed, results, and innovation, which is typical of successful tech startups. For a Senior Designer, this means being proactive, adaptable, and focused on how design contributes to business growth, not just creative expression.

⚡ Challenges & Growth Opportunities

Challenges:

• Rapid Iteration in a Fast-Paced Environment: Adapting quickly to changing marketing priorities, A/B testing results, and campaign performance data to rapidly produce and optimize design assets.

• Balancing Brand Consistency with Conversion Optimization: Ensuring that while maintaining BJAK's strong brand identity, the designs also effectively drive user engagement and conversion.

• Integrating New Technologies (AI): Effectively learning and incorporating AI tools into the design workflow to enhance creativity and efficiency without compromising quality or originality.

• Mentoring Junior Talent: Providing effective guidance and feedback to junior designers while managing personal workload and project deadlines.

Learning & Development Opportunities:

• Creative Leadership Track: Direct pathways and potential support for developing into a leadership role, managing design teams and strategy.

• Cutting-Edge Design Tools & AI: Opportunities to experiment with and master new design technologies, including AI-powered creative tools, staying at the forefront of the industry.

• Fintech/Insurtech Market Expertise: Deepening understanding of the financial technology sector and how design influences consumer behavior and trust within this domain.

• Performance Marketing Insights: Gaining a more profound understanding of performance marketing metrics and how design directly impacts key performance indicators (KPIs).

📝 Enhancement Note: The challenges are framed to encourage proactive problem-solving and continuous learning, aligning with the company's culture. Growth opportunities are focused on career progression and skill enhancement relevant to modern design and marketing operations.

💡 Interview Preparation

Strategy Questions:

• Design Strategy & Impact: "Describe a time you translated a complex creative brief into a successful marketing campaign. What was your process, and what were the measurable results?" (Prepare a case study focusing on a high-impact project, detailing your strategic thinking, execution, and quantifiable outcomes.)

• Collaboration & Stakeholder Management: "How do you ensure brand consistency when working with multiple marketing teams with different objectives?" (Be ready to discuss your collaboration style, communication strategies, and how you manage feedback from diverse stakeholders.)

• Problem-Solving & Efficiency: "Tell me about a time you had to deliver a high-quality design under a tight deadline or with limited resources. How did you approach it?" (Highlight your ability to prioritize, work efficiently, and deliver strong results even under pressure. Mention any innovative solutions or tool utilization.)

Company & Culture Questions:

• Company Alignment: "Why are you interested in BJAK and our mission to help people get more from their money?" (Research BJAK's mission, values, and recent activities. Connect your passion for design with their goals.)

• Team Dynamics: "How do you approach mentoring junior designers? What's your philosophy on constructive feedback?" (Demonstrate your leadership potential and collaborative spirit, referencing your experience or willingness to mentor.)

• Operations Impact Measurement: "How do you measure the success of your design work, beyond aesthetics?" (Focus on metrics like conversion rates, engagement, click-through rates, and how you use data to inform your design decisions.)

Portfolio Presentation Strategy:

• Narrative Flow: Structure your portfolio presentation to tell a story for each project: the challenge, your solution, and the impact.

• Highlight Seniority: Emphasize projects where you demonstrated leadership, strategic input, or mentorship.

• Data-Driven Examples: Showcase how your designs achieved specific business goals, using data and metrics where possible.

• Tool Proficiency Showcase: Briefly mention the key tools used for each project, especially Adobe Suite, Figma, and After Effects.

• Concise & Engaging: Be prepared to walk through your selected projects efficiently, focusing on the most relevant aspects for BJAK.

📝 Enhancement Note: The interview process is designed to be fast. Candidates should be ready to showcase their strategic thinking, problem-solving skills, and ability to drive business results through design, all within a concise and impactful presentation.

📌 Application Steps

To apply for this Senior Graphic Designer position:

• Submit your application through the provided link on Ashby.

• Customize Your Resume: Highlight your 5-8 years of relevant experience, focusing on achievements in graphic design, motion graphics, and marketing campaign execution. Use keywords from the job description, such as "conversion-driven visuals," "performance marketing," and "design leadership."

• Curate Your Portfolio: Select 5-8 of your strongest projects that align with BJAK's needs, emphasizing strategy, impact, and your senior-level contributions. Ensure clear project narratives and quantifiable results.

• Prepare for the Practical Task: Anticipate a design challenge that tests your skills in a relevant area (e.g., creating a social media ad, adapting existing assets). Practice working efficiently under timed conditions.

• Research BJAK: Understand BJAK's mission, products, and recent marketing efforts. Be prepared to articulate why you're a good cultural fit and how your design skills can contribute to their growth in the fintech space.

• Practice Your Presentation: Rehearse walking through your portfolio, focusing on clear, concise explanations of your process, role, and the impact of your work.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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