Product Designer, Spain

PropHero
Full-timeMadrid, Spain

📍 Job Overview

Job Title: Product Designer

Company: PropHero

Location: Madrid, Spain

Job Type: Full-Time

Category: Product Design / Operations Technology

Date Posted: 2026-04-22

Experience Level: Mid-Level (3+ years)

Remote Status: On-site

🚀 Role Summary

  • Lead end-to-end product design for PropHero's internal operations platform, Vistral, focusing on enhancing workflow efficiency and information density for expert users.

  • Integrate AI tools (Claude, Figma Make, Stitch, Weave) as a core component of the design and development process, driving faster iteration and consistency.

  • Collaborate closely with engineers, product managers, and internal operational teams to identify friction points and deliver impactful operational improvements across multiple international markets.

  • Own and evolve the Vistral Design System, ensuring scalability and consistency through meticulous management of Design Tokens and reusable components.

📝 Enhancement Note: The role is explicitly focused on designing for internal operational tools (Vistral), which requires a deep understanding of user efficiency and data density over aesthetic polish. The significant emphasis on AI integration in the design workflow is a key differentiator for this role.

📈 Primary Responsibilities

  • Spearhead the complete design lifecycle for new features and enhancements within Vistral, from conceptualization (user flows, wireframes) through to execution (high-fidelity prototypes, production handoff).

  • Prioritize information architecture and interaction design that supports expert internal users (Operations, Wealth, Revenue teams), focusing on speed, clarity, and minimal friction.

  • Actively utilize and explore AI design tools (Claude, Figma Make, Stitch, Weave) for generating initial design concepts, structuring briefs, refining UX copy, and iterating on designs, leveraging structured AI workflows.

  • Investigate and experiment with emerging AI-to-Figma workflows, including programmatic design generation via API integrations, contributing to the frontier of AI in product development.

  • Foster strong collaborative relationships with engineers, PMs, and the end-users of Vistral, conducting direct user shadowing, usability tests, and process interviews to gather insights and validate design decisions.

  • Maintain and advance the Vistral Design System, including Design Tokens and reusable Figma components, to ensure a consistent and scalable user experience across all operational modules.

  • Champion usability and accessibility standards as fundamental requirements for all internal tooling, ensuring inclusivity and ease of use for all team members.

  • Contribute strategically to the evolution of Vistral, influencing product direction beyond mere design execution to shape its future capabilities and impact.

📝 Enhancement Note: The responsibilities highlight a hands-on approach to design within a fast-paced startup environment, with a strong emphasis on user-centricity for internal stakeholders and a forward-thinking adoption of AI technologies.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Design, HCI, Computer Science, or a related field, or equivalent practical experience is typically expected for a mid-level Product Designer role.

Experience: Minimum of 3 years of proven experience as a Product Designer in a digital product environment, with a demonstrated track record of delivering user-centered solutions.

Required Skills:

  • Advanced proficiency in Figma, including deep understanding of components, variants, auto layout, and prototyping capabilities.

  • Proven experience in creating, maintaining, and scaling Design Systems, including the implementation of Design Tokens and reusable components.

  • Solid grasp of core UX/UI principles, user-centered design methodologies, and awareness of accessibility standards and responsive design techniques.

  • Ability to independently plan, execute, and interpret qualitative user research, including workflow shadowing, usability testing, and in-depth interviews.

  • Demonstrated product mindset with a focus on operational impact and driving measurable business outcomes, rather than solely aesthetic considerations.

  • Intermediate to advanced English proficiency to effectively collaborate with an international, distributed team.

  • Routine and comfortable usage of AI tools (e.g., Claude, Gemini) for various design tasks, including brief generation, content creation, workflow ideation, and iterative design refinement.

  • Experience with AI-assisted design generation tools like Figma Make, including the ability to craft effective prompts and critically evaluate AI outputs.

Preferred Skills:

  • Prior experience designing complex internal tools, enterprise dashboards, or data-intensive interfaces.

  • Familiarity with agentic AI tools and their potential for programmatic integration with design tools via APIs.

  • Experience working in a fast-moving startup environment where AI augments both design and engineering processes.

  • Understanding of property investment workflows and the operational challenges within a real estate tech company.

📝 Enhancement Note: The emphasis on AI tools is significant, with specific mentions of "Figma Make" and "agentic AI tools," suggesting a need for candidates who are not just aware of AI but actively experimenting with its integration into their design workflow.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • Showcase end-to-end product design case studies demonstrating your ability to solve complex user problems, particularly within internal tools or data-heavy applications.

  • Include examples of user flows, wireframes, high-fidelity mockups, and interactive prototypes.

  • Highlight your experience in creating and maintaining Design Systems, including Design Tokens and reusable components, with visual examples.

  • Demonstrate your process for conducting user research, interpreting findings, and how those insights informed your design decisions and led to measurable improvements.

  • Present specific examples of how you have prioritized workflow efficiency and information density in your designs.

Process Documentation:

  • Detailed documentation of your design process, from problem definition and user research to ideation, prototyping, and handoff.

  • Evidence of how you measure the success of your designs, focusing on operational impact, efficiency gains, and user satisfaction metrics.

  • Examples of how you have collaborated with engineering and product teams, including your handoff process and iterative feedback loops.

  • Case studies that specifically address the challenges and solutions for designing internal operational platforms.

📝 Enhancement Note: A strong portfolio demonstrating the application of AI in design workflows, proficiency with Figma's advanced features, and experience with internal tools is crucial. The ability to articulate process and demonstrate measurable impact will be key.

💵 Compensation & Benefits

Salary Range: For a Product Designer with 3+ years of experience in Madrid, Spain, the estimated salary range is typically between €40,000 - €55,000 annually. This range can vary based on the candidate's specific experience, the depth of their AI design expertise, and the company's compensation philosophy.

Benefits:

  • Growth Mindset Culture: Opportunities for continuous learning and skill development, embracing new challenges and tools.

  • Diverse, Collaborative Team: Work within a global, multicultural environment that values diverse perspectives and fosters strong teamwork.

  • Continuous Learning & Development: Access to resources and an open, transparent environment that encourages knowledge exchange and personal growth.

  • Career Growth in an Early-Stage Startup: Significant opportunities for career advancement, increased responsibility, and shaping company success as the startup scales globally.

  • Competitive Compensation Package: A comprehensive economic package designed to recognize and reward contributions and impact.

  • AI-Augmented Workflows: Direct exposure to and utilization of cutting-edge AI tools integrated into the design and development process.

Working Hours: The standard working hours are likely around 40 hours per week, with flexibility often provided in a startup environment, especially given the international team collaboration. Specific details on flexible working arrangements should be confirmed during the interview process.

📝 Enhancement Note: Salary is estimated based on Madrid market rates for a mid-level Product Designer role. The benefits list is directly extracted from the provided text, highlighting the startup's focus on growth, collaboration, and AI integration.

🎯 Team & Company Context

🏢 Company Culture

Industry: PropTech / AI-Driven Marketplace. PropHero operates in the real estate technology sector, leveraging AI to transform property investment. This positions the company at the intersection of finance, technology, and real estate, with a strong emphasis on data-driven decision-making and operational efficiency.

Company Size: PropHero is described as an early-stage startup with global ambitions and is expanding its team. This suggests a company size that is likely growing from a small team (e.g., 50-200 employees) but aiming for significant scale. For operations professionals, this means a dynamic environment with opportunities to build and influence processes from the ground up.

Founded: PropHero was founded by McKinsey alumni. While the exact founding year isn't provided, this implies a strategic, data-driven, and execution-focused foundation. The company is backed by global VCs, indicating a strong growth trajectory and investment in innovation.

Team Structure:

  • The Product Designer will join the "Vistral Squad," a dedicated team responsible for PropHero's internal operations platform.

  • This squad includes Product Managers, Engineers, and the Product Designer, all focused on enhancing Vistral.

  • Collaboration extends beyond the squad to Ops, Wealth, and Revenue teams who are the primary users of Vistral, and potentially other international teams across Spain, Ireland, Indonesia, and Australia.

Methodology:

  • AI-Driven Operations: The core of Vistral's development and the company's operational strategy is driven by AI. This involves using AI for everything from design generation to operational execution.

  • User-Centric Internal Tooling: A key methodology is designing for expert internal users, prioritizing speed, clarity, and workflow efficiency.

  • Agile Development: The fast-moving startup environment implies an agile or lean development methodology, with rapid iteration and continuous feedback loops.

  • Data-Driven Decision Making: As an AI-driven marketplace, all decisions are expected to be informed by data and measurable outcomes.

Company Website: prophero.com.au

📝 Enhancement Note: The context emphasizes a tech-forward, operations-focused startup environment where AI is not just a tool but a foundational element of the company's strategy and operational platform.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Product Designer, requiring 3+ years of experience. The scope includes end-to-end feature design, ownership of the design system, and significant contribution to product strategy for an internal platform. This level implies a need for autonomy, problem-solving skills, and the ability to mentor or guide less experienced designers in the future, especially in AI-assisted design.

Reporting Structure: The Product Designer will be part of the "Vistral Squad," likely reporting to a Product Lead, Head of Product, or a Design Manager within that squad. They will work closely with engineers and PMs, indicating a collaborative, cross-functional reporting dynamic.

Operations Impact: The role directly impacts operational efficiency and effectiveness across PropHero's global teams (Ops, Wealth, Revenue). By improving Vistral, this designer will enable faster property management, settlement tracking, partner coordination, and execution. The impact is tangible, measured in time saved, reduced friction, and improved overall operational throughput, directly contributing to the company's ability to scale and achieve its business objectives.

Growth Opportunities:

  • Specialization in AI Design: Deepen expertise in AI-augmented design workflows, programmatic design generation, and agentic AI integrations, becoming a leader in this emerging field within the company.

  • Product Strategy Influence: Grow from executing designs to actively shaping the product roadmap and strategic direction of Vistral, potentially leading design initiatives for new operational areas.

  • Design System Leadership: Expand ownership and influence over the Design System, potentially developing it into a more comprehensive design framework for other PropHero products.

  • Mentorship: As the team grows, opportunities to mentor junior designers, particularly those new to AI tools or internal operations design, may arise.

  • Cross-Functional Leadership: Develop stronger partnerships with engineering and product management, potentially leading design sprints or cross-functional improvement initiatives.

📝 Enhancement Note: The role offers significant growth potential, particularly in the specialized area of AI-integrated design for operational platforms. The startup environment promises rapid career progression based on performance and initiative.

🌐 Work Environment

Office Type: The role is explicitly listed as "On-site" in Madrid, Spain. This suggests a physical office environment where team members collaborate in person.

Office Location(s): Madrid, Spain. This location offers access to a vibrant tech scene and a talent pool within Spain and Europe. Details regarding specific office amenities, accessibility, and proximity to public transport would be beneficial for candidates.

Workspace Context:

  • Collaborative Hub: The office serves as a central point for in-person collaboration, particularly for the Vistral Squad and other Madrid-based teams.

  • AI-Enabled Tools: The workspace will be equipped with the necessary technology to support AI-driven design, including powerful workstations and access to specialized software like Figma, Claude, and potentially others for AI integration.

  • Cross-Functional Interaction: Opportunities for spontaneous interactions and structured workshops with engineers, PMs, and internal users from Ops, Wealth, and Revenue teams, fostering a deep understanding of operational needs.

Work Schedule: While the job is full-time, the startup culture and international team composition suggest a degree of flexibility might be offered regarding start/end times. However, the "On-site" requirement indicates a need for consistent presence during core business hours to facilitate team collaboration and user engagement.

📝 Enhancement Note: The "On-site" designation is a key detail. While flexibility is often a startup perk, candidates should expect regular in-office presence in Madrid to maximize the benefits of in-person collaboration and user interaction.

📄 Application & Portfolio Review Process

Interview Process:

  • Initial Screening: Review of CV and portfolio for relevant experience, particularly in Figma, Design Systems, and AI tool usage.

  • Portfolio Presentation/Deep Dive: Candidates will likely present their portfolio, focusing on 1-2 key case studies that demonstrate their approach to end-to-end product design, user research, AI integration, and impact on operational efficiency. Be prepared to discuss your design process, decision-making, and how you tackled challenges.

  • Technical/Skills Assessment: This may involve a design exercise (e.g., a short design challenge focused on internal tools or AI integration) or in-depth questions about Figma, Design Systems, and AI tools.

  • Team/Cultural Fit Interviews: Meetings with PMs, engineers, and potentially senior leadership to assess collaboration style, communication skills, and alignment with PropHero's values (BELIEVE, CONNECT, RAISING THE BAR, OWN IT, DELIVER).

  • Final Interview: Potentially with a co-founder or senior executive to discuss strategic contributions and long-term vision.

Portfolio Review Tips:

  • Curate Strategically: Select 2-3 strong case studies that best represent your skills for this specific role. Prioritize projects involving complex internal tools, data-heavy interfaces, or where AI was integrated.

  • Showcase AI Integration: Clearly articulate how you used AI tools (Claude, Figma Make, etc.), the specific prompts or workflows, the outcomes, and your critical evaluation of the AI's output. Don't just mention AI; demonstrate its practical application and your mastery of it.

  • Focus on Process & Impact: For each case study, detail your end-to-end process, emphasizing user research, problem-solving, and the measurable impact (e.g., efficiency gains, time saved, friction reduced) of your designs on operational outcomes.

  • Design System Expertise: Include examples of your work on Design Systems, showcasing component libraries, Design Tokens, and how you ensure consistency and scalability.

  • Internal Tools Experience: If you have experience designing for internal applications, highlight the unique challenges and solutions involved in designing for expert, power users.

  • Storytelling: Frame your case studies as compelling narratives that highlight the problem, your solution, your process, and the results.

Challenge Preparation:

  • Understand Internal Tool Design: Research best practices for designing internal operational tools. Focus on concepts like information density, keyboard shortcuts, efficient workflows, and minimizing clicks.

  • AI Prompt Engineering: Practice crafting effective prompts for AI design tools to generate useful outputs for wireframes, user flows, UX copy, and even initial visual concepts. Understand the limitations and when to override AI suggestions.

  • Design System Principles: Be prepared to discuss how you would build or maintain a design system for a growing platform like Vistral, focusing on scalability and consistency.

  • PropHero's Values: Familiarize yourself with PropHero's core values and be ready to discuss how your work and approach align with them.

📝 Enhancement Note: The interview process strongly emphasizes practical application, especially concerning AI integration and the ability to design for efficiency in internal tools. A strong portfolio showcasing these aspects is paramount.

🛠 Tools & Technology Stack

Primary Tools:

  • Figma: The core design tool. Advanced proficiency is required, including deep knowledge of components, variants, auto layout, prototyping, and collaborative features.

  • AI Design Tools:

    • Claude, Gemini (or similar LLMs): For generating design briefs, UX copy, brainstorming user flows, and iterating on concepts.
    • Figma Make (or similar AI-assisted design generation): For generating initial screens, layouts, and components based on prompts.
    • Stitch, Weave: Mentioned as everyday tools, likely related to AI workflows or design system management/automation. Specific functions should be clarified, but they indicate a commitment to AI-powered design processes.
    • Agentic AI tools (e.g., Claude Code): For potential programmatic integration with design tools via APIs, exploring advanced AI workflows.
  • Design System Management Tools: While not explicitly named beyond Figma, expect tools or processes for managing Design Tokens and component libraries.

Analytics & Reporting:

  • While not explicitly listed for this role, internal tool designers often work with data. Potential tools could include:
    • Analytics Platforms (e.g., Mixpanel, Amplitude): To understand user behavior within Vistral.
    • Dashboarding Tools (e.g., Tableau, Looker): To visualize operational metrics and user engagement.

CRM & Automation:

  • PropHero likely uses CRM and automation tools for its business operations, but direct involvement for a Product Designer on Vistral would depend on the specific features being designed. Understanding how Vistral integrates with or supports these systems would be beneficial.

📝 Enhancement Note: The technology stack is heavily weighted towards Figma and a suite of AI-powered design tools. Candidates must be comfortable not just using these tools but actively exploring and integrating them into their workflow.

👥 Team Culture & Values

Operations Values:

  • BELIEVE: A contagious passion and entrepreneurial spirit are expected. Operations professionals should demonstrate enthusiasm for PropHero's mission and a proactive approach to problem-solving.

  • CONNECT: A strong "one-team" spirit and care for colleagues are emphasized. This translates to collaborative efforts, open communication, and mutual support within cross-functional teams.

  • RAISING THE BAR: A commitment to exceptional performance and continuous improvement. Operations team members should strive for high standards, challenge mediocrity, and seek out opportunities for optimization.

  • OWN IT: A sense of ownership and accountability, regardless of circumstances. Operations professionals are expected to take initiative, drive tasks to completion, and be responsible for outcomes.

  • DELIVER: A focus on producing meaningful, measurable outcomes that drive positive impact. Operations contributions should be tied to tangible results that advance the company's goals.

Collaboration Style:

  • Cross-Functional Integration: The role requires close collaboration with Product Managers and Engineers within the Vistral Squad, as well as direct engagement with internal users (Ops, Wealth, Revenue teams). This implies a highly integrated and communicative approach.

  • Feedback-Driven Culture: The emphasis on user research and iterative design suggests a culture where feedback is actively sought, given, and incorporated into product development.

  • Knowledge Sharing: Working with cutting-edge AI tools and on a critical internal platform fosters an environment where sharing insights, best practices, and learnings is encouraged.

📝 Enhancement Note: The company's values are clearly articulated and directly applicable to operations roles. Demonstrating alignment with these values, particularly "OWN IT" and "DELIVER," will be crucial for success.

⚡ Challenges & Growth Opportunities

Challenges:

  • Designing for Expert Users: Balancing the need for high information density and speed with usability for users who live in the tool daily requires deep empathy and iterative refinement.

  • AI Integration Mastery: Staying ahead of the rapid advancements in AI design tools and effectively integrating them into established workflows while maintaining design quality and ethical considerations.

  • Scalability of Design System: Ensuring the Vistral Design System can scale effectively across new features, modules, and potentially other products as PropHero grows.

  • Balancing Innovation with Stability: Introducing cutting-edge AI workflows without disrupting critical daily operations for internal teams.

  • Cross-Cultural Collaboration: Effectively designing for diverse user needs and workflows across different international markets (Spain, Ireland, Indonesia, Australia).

Learning & Development Opportunities:

  • AI Design Specialization: Become a leading expert in AI-augmented product design, exploring programmatic design generation and agentic AI applications.

  • Product Strategy Contribution: Develop skills in product strategy formulation, influencing the roadmap and future direction of a critical internal platform.

  • Design System Architecture: Gain experience in architecting and evolving complex design systems for a growing global product.

  • Cross-Functional Leadership: Hone skills in stakeholder management, user research, and leading design initiatives within a multidisciplinary team.

  • Industry Conferences & Training: Potential for attending relevant design and AI conferences, or pursuing certifications to enhance skills.

📝 Enhancement Note: The challenges are framed as opportunities for growth, particularly in the domain of AI and designing for complex operational environments.

💡 Interview Preparation

Strategy Questions:

  • "Describe a time you designed a feature for an internal tool that significantly improved operational efficiency. What was your process, and how did you measure the impact?" (Focus on process, metrics, and user empathy for internal users.)

  • "How do you approach integrating AI tools into your design workflow? Walk us through a specific example of using AI for ideation, iteration, or content generation, and discuss the benefits and limitations." (Demonstrate practical AI application and critical thinking.)

Company & Culture Questions:

  • "How do PropHero's values (BELIEVE, CONNECT, RAISING THE BAR, OWN IT, DELIVER) resonate with your own professional approach, particularly when working on internal operational tools?" (Align your responses with the company's stated values.)

  • "Describe your experience working in a fast-paced startup environment. How do you adapt to changing priorities and contribute to a collaborative team culture?" (Highlight adaptability, ownership, and teamwork.)

Portfolio Presentation Strategy:

  • Prioritize AI Case Studies: Dedicate significant time to showcasing projects where you meaningfully integrated AI tools. Clearly articulate the problem, your AI-driven solution, the process, and the measurable impact.

  • Demonstrate Figma Mastery: Be prepared to dive deep into Figma, explaining your use of components, variants, auto layout, and interactive prototypes. Show how you build and maintain robust design systems.

  • Focus on Operational Efficiency: For each case study, clearly articulate how your design decisions directly contributed to faster workflows, reduced friction, or improved data clarity for users. Quantify impact where possible.

  • Tell a Story: Structure your presentation as a narrative. Start with the problem, introduce the user, explain your design process (including AI integration), present your solution, and conclude with the results and lessons learned.

  • Engage Your Audience: Be interactive. Ask clarifying questions, and be prepared to discuss your design choices and trade-offs in detail.

📝 Enhancement Note: Interview preparation should heavily focus on demonstrating practical AI usage, understanding the nuances of internal tool design, and aligning with PropHero's specific values and operational goals.

📌 Application Steps

To apply for this Product Designer position:

  • Submit your application through the provided link on Greenhouse.

  • Tailor your Resume: Highlight your 3+ years of product design experience, advanced Figma skills, Design System experience, and specific examples of using AI tools in your design process. Quantify achievements related to workflow efficiency or user impact where possible.

  • Curate Your Portfolio: Ensure your portfolio prominently features case studies that showcase your end-to-end design process, especially those involving internal tools, complex data interfaces, and AI integration. Prioritize clarity, impact, and your unique approach to AI-augmented design.

  • Prepare Your Presentation: Practice presenting 1-2 key portfolio case studies, focusing on your process, AI tool usage, problem-solving, and the measurable outcomes for operational efficiency. Be ready to discuss your design system approach and collaboration style.

  • Research PropHero: Understand PropHero's AI-driven marketplace model, its mission, and its core values. Be prepared to articulate how your skills and approach align with their entrepreneurial and data-driven culture.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Application Requirements

Requires 3+ years of experience in product design with advanced proficiency in Figma and design systems. Candidates must demonstrate a product-focused mindset, experience with complex internal tools, and a strong interest in leveraging AI tools for design processes.