Creative Marketing Designer (Early Learning & Childcare) - WFH / Dayshift

📍 Job Overview

Job Title: Creative Marketing Designer (Early Learning & Childcare)

Company: Twoconnect

Location: Metro Manila, Philippines

Job Type: FULL_TIME

Category: Marketing Operations / Creative Design

Date Posted: 2026-05-15

Experience Level: Mid-Level (2-5+ years)

Remote Status: Fully Remote

🚀 Role Summary

• Spearhead the creation of high-impact visual assets for diverse marketing initiatives, including digital, print, and campaign collateral, ensuring a cohesive brand narrative across multiple early learning and childcare centers.

• Drive engagement through the design of compelling digital content for organic and paid social media campaigns (Meta, Google Ads), optimizing for reach and conversion.

• Develop and maintain brand consistency across all marketing touchpoints, from national campaigns and center openings to website updates and event materials.

• Collaborate closely with internal marketing stakeholders and external suppliers to manage the end-to-end creative production process, from concept to delivery.

• Leverage design expertise to support practical marketing tasks and website content management, enhancing the overall brand communication strategy.

📝 Enhancement Note: This role bridges creative design with marketing operations, requiring a strong understanding of brand consistency, campaign execution, and digital asset management within the early learning and childcare sector. The emphasis on "national campaigns and centre openings" suggests a need for scalable design solutions and a strategic approach to brand deployment.

📈 Primary Responsibilities

• Design and produce high-quality digital and print marketing materials, including flyers, posters, brochures, social media assets, and campaign creatives, tailored for multiple centers and national initiatives.

• Create engaging digital content for organic and paid campaigns across Meta, Google, and other advertising platforms, focusing on visual appeal and performance metrics.

• Develop branded assets for events, webinars, recruitment campaigns, and center openings, strictly adhering to established brand guidelines and creative briefs.

• Produce large-format and on-site marketing materials such as signage, banners, pull-ups, and center-based collateral, ensuring clear communication and brand visibility.

• Maintain and update website content using WordPress, including managing landing pages, banners, images, and performing basic layout adjustments to ensure a current and engaging online presence.

• Collaborate effectively with internal marketing teams, center staff, and external suppliers to ensure creative outputs are delivered accurately, on time, and within scope.

• Ensure consistent application and evolution of brand identity across all marketing materials while adeptly supporting ad hoc creative and marketing tasks as they arise.

📝 Enhancement Note: The responsibilities highlight a dual focus on both strategic brand development and tactical execution. The inclusion of WordPress updates and collaboration with external suppliers indicates a need for resourcefulness and project management skills beyond pure design.

🎓 Skills & Qualifications

Education: Bachelor’s degree in Graphic Design, Visual Communication, Marketing, Digital Media, or a related field is preferred, demonstrating a foundational understanding of design principles and marketing concepts.

Experience: A minimum of 2–5+ years of progressive experience in graphic design, marketing design, or creative production roles, with a proven track record of delivering impactful visual solutions.

Required Skills:

• Strong portfolio showcasing a diverse range of digital, print, and campaign-based design work, demonstrating creativity and technical proficiency.

• Advanced proficiency in Canva and Adobe Creative Suite (specifically InDesign, Illustrator, Photoshop, or similar industry-standard tools) for creating professional-grade assets.

• Experience producing print-ready artwork and a solid understanding of basic print production requirements, including color spaces and bleeds.

• Basic experience with WordPress website updates, including content editing, image management, and basic layout adjustments, to maintain online presence.

• Exceptional attention to detail, ensuring accuracy and quality in all design outputs.

Preferred Skills:

• Experience designing for the early learning or childcare sector, understanding its unique communication needs and audience.

• Familiarity with A/B testing principles for digital assets to optimize campaign performance.

• Basic knowledge of HTML/CSS for more advanced website content manipulation.

• Experience with project management tools to track creative workflows and deadlines.

📝 Enhancement Note: The requirement for a strong portfolio and proficiency in specific design software (Adobe Creative Suite, Canva) are critical. The mention of WordPress experience suggests a need for a designer who can also manage content updates, bridging the gap between creative and digital operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 distinct projects that demonstrate expertise in digital marketing asset creation (social media ads, web banners).

• Include at least 2-3 examples of print collateral design (brochures, flyers, posters), highlighting layout, typography, and brand integration.

• Present 1-2 comprehensive campaign case studies, detailing the creative brief, your design process, and the visual assets developed for specific initiatives (e.g., recruitment, national campaigns).

• Demonstrate experience in adapting designs for large-format printing and on-site applications (signage, banners), illustrating an understanding of scale and material considerations.

Process Documentation:

• Describe your workflow for managing multiple design projects simultaneously, including prioritization, stakeholder communication, and revision cycles.

• Detail your approach to ensuring brand consistency across diverse marketing channels and materials for a multi-location organization.

• Illustrate how you collaborate with internal teams and external suppliers (printers, web developers) to achieve project objectives.

• Provide examples of how you have utilized design to solve specific marketing challenges or improve campaign performance.

📝 Enhancement Note: For operations-focused roles, a portfolio is often more than just a showcase of aesthetics; it's a demonstration of process and problem-solving. Candidates should be prepared to articulate their workflow, how they ensure brand governance, and how their designs contribute to measurable marketing outcomes.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a mid-level Creative Marketing Designer with 2-5+ years of experience in the Philippines, and considering the remote work arrangement, an estimated annual salary range of PHP 600,000 - PHP 900,000 (approximately $10,000 - $15,000 USD) is anticipated. This range accounts for the specialized skills in graphic design, digital marketing assets, and WordPress proficiency.

Benefits:

• Fully Remote Work Arrangement: Enjoy the flexibility and convenience of working from home.

• HMO with 2 Free Dependents: Comprehensive health insurance coverage for yourself and two dependents.

• Medical Reimbursements: Coverage for eligible medical expenses.

• Government-Mandated Benefits: Compliance with all mandatory benefits (SSS, PhilHealth, Pag-IBIG).

• Work From Home Allowances: Support for home office setup and utilities.

• Training Programmes for Career Development: Opportunities for professional growth and skill enhancement.

• Company Outings, Team Activities, and Wellness Sessions: Fostering a strong team culture and employee well-being.

• Opportunities to work with leading companies in Australia and beyond.

• Supportive, inclusive culture with dedicated managers focused on growth.

Working Hours: Monday - Friday, 7:00 AM – 4:00 PM PHT (Philippine Standard Time). Adjustments will be made for daylight saving time, indicating a commitment to aligning with international business hours where necessary.

📝 Enhancement Note: The salary estimate is based on publicly available data for similar roles in Metro Manila, Philippines, factoring in the remote nature of the position and the specified experience level. The benefits package is comprehensive and aligns with competitive offerings for remote positions in the Philippines.

🎯 Team & Company Context

🏢 Company Culture

Industry: The company operates within the professional services sector, specifically focusing on connecting skilled Filipino professionals with international companies, primarily in Australia, New Zealand, the United States, the United Kingdom, and Europe. This context suggests a dynamic, global-facing environment that values efficiency and strong client relationships.

Company Size: Twoconnect is a growing organization, indicated by its efforts to connect professionals with "leading companies" and its emphasis on structured career development. The company aims to facilitate long-term opportunities, suggesting a stable and expanding operational footprint.

Founded: While the exact founding date isn't specified, Twoconnect's mission implies a well-established presence in the outsourcing and recruitment industry, focused on building a people-first culture that prioritizes stability and growth.

Team Structure:

• The Creative Marketing Designer will likely be part of a broader marketing or operations team within Twoconnect, supporting external clients or internal marketing efforts.

• Collaboration will occur with internal marketing stakeholders, centre staff (of client organizations), and external suppliers, indicating a cross-functional and client-facing dynamic.

Methodology:

• Data-driven insights: The company emphasizes providing "direct access to global careers" and "structured career development," suggesting a data-informed approach to talent placement and growth.

• Workflow optimization: By connecting professionals with companies, Twoconnect inherently optimizes talent allocation and operational efficiency for its clients.

• Automation and efficiency: The model of connecting talent remotely points to an emphasis on leveraging technology for efficient operations and service delivery.

Company Website: https://twoconnect.com.au/

📝 Enhancement Note: Twoconnect acts as a bridge between talent and opportunity. The culture is likely to be professional, client-focused, and supportive of employee development, reflecting the needs of international clients and the ambition of Filipino professionals.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a Mid-Level, requiring 2-5+ years of hands-on experience. It's a crucial role within the marketing function, responsible for translating brand strategy into tangible visual assets and supporting campaign execution. The scope includes both creative design and operational tasks like website updates, indicating a blend of creative and administrative responsibilities.

Reporting Structure: The Creative Marketing Designer will likely report to a Marketing Manager, Creative Director, or a Head of Operations who oversees marketing functions. This individual will collaborate closely with marketing stakeholders, possibly including client-side marketing teams if supporting direct client projects.

Operations Impact: The designer's work directly impacts brand perception, campaign effectiveness, and the overall visual communication strategy for early learning and childcare centers. High-quality, consistent visual assets are critical for attracting parents, engaging staff, and reinforcing brand trust. Effective website updates and digital content also contribute to lead generation and brand visibility, impacting the operational success of the centers.

Growth Opportunities:

• Specialization: Develop deeper expertise in specific areas like digital campaign design, UX/UI for marketing websites, or brand guardianship for multi-location businesses.

• Senior Designer/Art Director: Progress to leading creative projects, mentoring junior designers, and contributing more significantly to creative strategy and brand development.

• Marketing Operations Management: Transition into roles that manage marketing workflows, project pipelines, and integrate design processes with broader marketing automation and CRM systems.

• Cross-functional roles: Leverage design and marketing understanding to move into roles focused on content strategy, digital marketing management, or even client relationship management within the recruitment/outsourcing sector.

📝 Enhancement Note: The growth path offers opportunities for both creative specialization and a move into broader marketing operations or management roles, appealing to individuals looking for diverse career trajectories within the creative and operations fields.

🌐 Work Environment

Office Type: This role is designated as "Work from home / Dayshift," indicating a fully remote work arrangement. This setup prioritizes flexibility and autonomy for the employee.

Office Location(s): While the role is remote, it is based in Metro Manila, Philippines, with working hours aligned with Philippine Standard Time (PHT). This suggests a need for reliable internet connectivity and a dedicated workspace within this region.

Workspace Context:

• The remote nature of the role means the employee will be responsible for establishing and maintaining their own productive home office environment.

• Collaboration will primarily occur through digital channels (email, video conferencing, project management tools), requiring strong virtual communication skills.

• Access to necessary software and tools will be provided or supported by the company, but personal hardware (computer, reliable internet) is essential for seamless remote operation.

• Opportunities for virtual team building and wellness sessions are provided, aiming to foster connection and well-being despite the physical distance.

Work Schedule: The standard working hours are Monday to Friday, 7:00 AM – 4:00 PM PHT. This dayshift schedule is common for roles supporting Australian or New Zealand-based clients, facilitating real-time collaboration during their business hours. Flexibility may be offered within this framework, but adherence to core hours is likely expected for team synchronization and client responsiveness.

📝 Enhancement Note: The "Work from home / Dayshift" designation emphasizes the need for self-discipline, effective time management, and strong digital communication skills. The PHT schedule is typical for roles supporting Australasian markets.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess basic qualifications and creative output. Be prepared to highlight your most relevant design projects for marketing campaigns and digital assets.

• Hiring Manager Interview: A discussion about your experience, design philosophy, and suitability for the role. Focus on your understanding of brand consistency, campaign execution, and experience with the required tools (Adobe Creative Suite, Canva, WordPress).

• Skills Assessment/Design Challenge: A practical exercise to evaluate your design skills, problem-solving abilities, and efficiency. This might involve creating a specific marketing asset or revamping an existing one under timed conditions. Your portfolio can serve as a reference for your process.

• Final Interview: A conversation with a senior team member or department head to assess cultural fit and long-term potential. This is an opportunity to ask in-depth questions about team dynamics, growth opportunities, and company culture.

Portfolio Review Tips:

• Curate Strategically: Select projects that best align with the job description's requirements: digital assets, print materials, campaign creatives, and WordPress updates. Prioritize quality over quantity.

• Showcase Process: For key projects, briefly explain your design process, the problem you were solving, your creative choices, and the outcome. This demonstrates your strategic thinking beyond just the final visual.

• Highlight Impact: If possible, use metrics or client feedback to show the impact of your designs (e.g., increased engagement, successful campaign launch).

• Organize Clearly: Ensure your portfolio is easy to navigate, with clear labels for each project and its context. A digital portfolio (website or PDF) is expected.

• Tailor to the Role: Emphasize any experience relevant to early learning/childcare or multi-location branding.

Challenge Preparation:

• Familiarize Yourself with Tools: Ensure you are comfortable and efficient with Adobe Creative Suite, Canva, and basic WordPress functionalities.

• Understand Brand Guidelines: If provided with a brand guide for the challenge, study it thoroughly to ensure your output is compliant.

• Time Management: Practice designing under pressure, focusing on delivering a complete and polished output within the allocated time.

• Articulate Your Decisions: Be ready to explain the rationale behind your design choices during the review of your challenge submission.

📝 Enhancement Note: The hiring process likely involves assessing not only creative talent but also process adherence and practical application of skills within a marketing operations context. A well-prepared portfolio and thoughtful approach to a design challenge are key.

🛠 Tools & Technology Stack

Primary Tools:

• Canva: For rapid content creation, social media assets, and collaborative design projects, especially for marketing teams and stakeholders who may not have advanced design software.

• Adobe Creative Suite:

  • InDesign: Essential for print layout and production-ready artwork (brochures, flyers, posters).
  • Illustrator: For vector graphics, logos, icons, and complex illustrations.
  • Photoshop: For image editing, manipulation, and creating digital assets for web and social media.

• WordPress: A key tool for website content management, including updating banners, images, text, and basic page layouts.

Analytics & Reporting:

• While not explicitly stated as a primary design tool, understanding how design impacts analytics is crucial. Familiarity with analytics platforms (e.g., Google Analytics, Meta Ads Manager) to understand asset performance would be beneficial.

CRM & Automation:

• No specific CRM or automation tools are listed as required for this design role. However, understanding how marketing automation platforms (e.g., HubSpot, Marketo) and CRMs (e.g., Salesforce) utilize visual assets will provide valuable context for design integration.

📝 Enhancement Note: Proficiency in Canva and Adobe Creative Suite is non-negotiable. The inclusion of WordPress indicates a need for a designer who can also manage digital content, making them a versatile asset in a marketing operations capacity.

👥 Team Culture & Values

Operations Values:

• Efficiency & Productivity: A strong emphasis on delivering high-quality work on time, managing multiple projects effectively, and contributing to the overall operational efficiency of marketing campaigns.

• Brand Guardianship: A commitment to maintaining and enhancing brand consistency and integrity across all visual communications, ensuring a cohesive and professional representation of the early learning and childcare centers.

• Collaboration & Communication: A proactive approach to working with internal stakeholders and external suppliers, fostering clear communication channels and a team-oriented mindset to achieve shared objectives.

• Adaptability & Continuous Improvement: Willingness to learn new design techniques, adapt to evolving marketing trends, and embrace feedback to continuously improve creative outputs and operational processes.

• Client Focus: Understanding that the ultimate goal is to support the success of the clients served by Twoconnect, by creating marketing materials that attract and engage their target audiences.

Collaboration Style:

• Proactive & Responsive: Engaging actively with marketing teams and stakeholders to understand their needs, provide creative solutions, and respond promptly to requests and feedback.

• Detail-Oriented & Thorough: Ensuring that all design work adheres to briefs, brand guidelines, and technical specifications, with a meticulous approach to revisions and final outputs.

• Solution-Oriented: Approaching design challenges with a problem-solving mindset, offering creative and practical solutions that align with marketing objectives and operational constraints.

• Virtual Team Integration: Actively participating in virtual team activities and communication channels to build rapport and ensure a connected remote working experience.

📝 Enhancement Note: The culture values professionals who are not only creative but also highly organized, communicative, and committed to delivering results within a remote, client-serving framework.

⚡ Challenges & Growth Opportunities

Challenges:

• Maintaining Brand Consistency Across Multiple Centers: Ensuring a unified brand identity for numerous childcare centers, each potentially having unique local considerations, requires a robust system for design governance and asset management.

• Balancing Creative Vision with Client/Stakeholder Needs: Effectively translating the objectives of marketing teams and center management into compelling visual designs that meet strategic goals while adhering to brand guidelines.

• Managing Diverse Project Demands: Juggling multiple design projects with varying deadlines and requirements, from social media graphics to large-format print materials and website updates, demands excellent prioritization and time management.

• Adapting to Evolving Digital Marketing Trends: Staying current with design best practices and emerging platforms (e.g., new social media features, digital advertising formats) to ensure marketing assets remain effective and engaging.

Learning & Development Opportunities:

• Advanced Digital Design Skills: Opportunities to deepen expertise in areas like motion graphics, UI/UX for landing pages, or advanced digital campaign asset creation.

• Brand Strategy & Management: Gaining exposure to higher-level brand strategy discussions and contributing to brand guideline development or refinement.

• Marketing Operations Integration: Learning how design assets integrate with marketing automation platforms, CRM systems, and broader Go-To-Market strategies.

• Project Management & Workflow Optimization: Developing skills in managing creative pipelines, using project management software, and optimizing design workflows for efficiency.

📝 Enhancement Note: The challenges presented are typical for a designer in a multi-location or multi-client environment, emphasizing the need for strong organizational and communication skills. The growth opportunities point towards a career path that can expand into strategic design leadership or marketing operations.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating social media assets for a multi-location brand. How do you ensure consistency while allowing for local relevance?" (Focus on workflow, brand guidelines, and communication with stakeholders.)

• "Walk us through a campaign you designed from concept to completion. What was the brief, what were your design choices, and what was the outcome?" (Prepare a specific case study from your portfolio, highlighting your strategic thinking and problem-solving.)

• "How do you approach designing for digital platforms versus print? What are the key differences in your process and considerations?" (Demonstrate understanding of technical specifications, user experience, and medium-specific best practices.)

Company & Culture Questions:

• "What interests you about working with early learning and childcare brands?" (Show genuine interest in the sector and how design can support its mission.)

• "How do you stay organized and manage your time when working remotely on multiple projects?" (Highlight your self-discipline, time management strategies, and use of tools.)

• "How do you handle feedback or revisions on your designs, especially when they come from multiple stakeholders?" (Emphasize your collaborative and adaptable approach.)

Portfolio Presentation Strategy:

• Structure Your Presentation: Begin with an overview of your experience and highlight 2-3 key projects that best represent your skills for this role.

• Tell a Story for Each Project: For each selected piece, explain the objective, your role, the creative process, the tools used, any challenges faced, and the final outcome or impact.

• Focus on Relevance: Emphasize projects that demonstrate your ability to create digital marketing assets, print collateral, campaign creatives, and handle website updates.

• Be Prepared for Live Design/Critique: Have your design software open and be ready to potentially make minor edits or discuss your approach to a hypothetical design task.

• Quantify Impact: If possible, include metrics or results achieved by your designs (e.g., increased engagement rates, successful event turnout).

📝 Enhancement Note: Interview preparation should focus on showcasing not just creative talent but also operational efficiency, brand stewardship, and effective communication skills, all crucial for a remote role in marketing operations.

📌 Application Steps

To apply for this operations and creative design position:

• Submit your application through the provided link on Workable.

• Curate a Tailored Portfolio: Select and organize your strongest design pieces that directly address the requirements for digital assets, print collateral, campaign creatives, and WordPress updates. Ensure your portfolio is easily accessible (e.g., via a personal website or a well-organized PDF).

• Optimize Your Resume: Highlight your 2-5+ years of experience, proficiency in Adobe Creative Suite, Canva, and WordPress, and any experience within the early learning or childcare sector. Use keywords from the job description such as "marketing design," "brand consistency," and "digital content creation."

• Prepare Your Narrative: Practice articulating your design process, your approach to brand management, and how you handle project management in a remote setting. Be ready to discuss specific projects in detail and answer behavioral interview questions.

• Research Twoconnect: Understand the company's mission, values, and the types of clients they serve. This will help you tailor your responses and demonstrate genuine interest in the role and the company's broader objective.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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