Marketing Graphic Designer

📍 Job Overview

Job Title: Marketing Graphic Designer

Company: DNAM Brands

Location: Beverly Hills, California, United States

Job Type: Full-Time

Category: Marketing & Creative Operations

Date Posted: 2026-08-10

Experience Level: 2-5 years

Remote Status: On-site

🚀 Role Summary

• Drive visual storytelling and brand elevation for a portfolio of globally recognized fashion and lifestyle brands.

• Develop and execute creative assets across diverse consumer touchpoints, including digital, social, e-commerce, and retail environments.

• Collaborate with Creative and Marketing teams to translate concepts into sharp, on-brand visuals that enhance brand perception and consumer engagement.

• Contribute to a fast-paced fashion environment, taking pride in crafting cohesive and culturally relevant brand experiences.

📝 Enhancement Note: This role focuses on graphic design within a marketing and brand operations context. The emphasis is on creating visual assets that align with brand identity and support marketing initiatives across various channels, rather than traditional revenue or sales operations. The "operations" aspect here pertains to the operational execution of design within marketing campaigns and brand management.

📈 Primary Responsibilities

• Design and execute high-quality graphics for digital platforms, including social media content, e-commerce assets, email marketing campaigns, and paid media advertisements.

• Develop and maintain brand-consistent visuals for a range of products, including apparel, accessories, packaging, and retail store materials.

• Create compelling campaign assets, lookbooks, line sheets, and promotional materials that effectively communicate brand messaging and product value.

• Support product launches, seasonal collections, and special drops with timely and impactful creative deliverables, ensuring a cohesive visual narrative.

• Collaborate cross-functionally with Creative, Marketing, and Product teams to translate creative briefs and strategic direction into polished, production-ready assets.

• Ensure consistency and uphold quality standards across all visual touchpoints, reinforcing brand identity and consumer recognition.

• Contribute innovative ideas and fresh perspectives to push brand storytelling forward and keep visual communications relevant and engaging.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and strategic brand support, common in marketing operations roles. The focus on "production-ready assets" and "timely deliverables" points to an operational aspect of design execution.

🎓 Skills & Qualifications

Education: Bachelor’s degree in Graphic Design, Visual Communications, or a related creative field.

Experience: 2–3 years of professional graphic design experience, with a strong preference for candidates with experience in the fashion or lifestyle industries.

Required Skills:

• Highly proficient in Adobe Creative Suite, specifically Photoshop, Illustrator, and InDesign, for creating and manipulating visual assets.

• Strong foundation in core design principles, including typography, layout, color theory, and composition, to produce aesthetically pleasing and effective designs.

• Proven ability to design for both digital environments (web, social, email) and physical spaces (packaging, retail).

• Detail-oriented with exceptional organizational skills and a proven track record of effective time management, essential for meeting deadlines in a fast-paced setting.

• Ability to manage multiple projects simultaneously, prioritizing tasks and adapting to changing project requirements.

• Strong understanding of current cultural and fashion trends, enabling the creation of relevant and engaging visual content. Preferred Skills:

• Experience with motion graphics or video editing software (e.g., After Effects, Premiere Pro) to enhance digital content.

• Familiarity with design systems and brand guidelines to ensure consistent application across all creative outputs.

• Basic understanding of UI/UX principles for optimizing digital design elements.

• Experience with project management tools for tracking design workflows and collaboration.

📝 Enhancement Note: The experience requirement (2-3 years) suggests a mid-level designer role. The preference for fashion/lifestyle experience and understanding of cultural trends indicates a need for domain-specific creative acumen relevant to DNAM Brands' portfolio.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a range of design projects, with a strong emphasis on brand identity, campaign development, and digital/print collateral.

• Demonstrations of design versatility across different media, including digital assets, packaging, and retail materials.

• Case studies or examples that illustrate the design process from concept to final execution, highlighting problem-solving and strategic thinking.

• Visual evidence of proficiency in typography, layout, and color application that aligns with brand aesthetics. Process Documentation:

• Examples of how design briefs were translated into actionable creative strategies and final assets.

• Workflows or processes that show how designs were iterated upon based on feedback from creative directors or marketing teams.

• Documentation of how brand consistency was maintained across multiple projects and platforms.

📝 Enhancement Note: For a graphic design role, the "portfolio" is the primary operational output. The enhancement focuses on what DNAM Brands would look for to assess the candidate's ability to execute on their brand vision operationally.

💵 Compensation & Benefits

Salary Range: $60,000 - $80,000 annually.

Benefits:

• Comprehensive health, dental, and vision insurance plans.

• Paid time off (PTO), including vacation days, sick leave, and holidays.

• 401(k) retirement savings plan with potential company match.

• Employee discount on DNAM Brands' portfolio of fashion and lifestyle products.

• Opportunities for professional development and continuous learning in design and marketing.

• A creative and collaborative work environment within the fashion industry.

Working Hours: Standard 40-hour work week, Monday through Friday, with potential for occasional overtime during peak seasons or for specific project deadlines.

📝 Enhancement Note: The salary range is estimated based on industry standards for a Graphic Designer with 2-3 years of experience in a high-cost-of-living area like Beverly Hills, CA. Benefits are standard for full-time roles in the US.

🎯 Team & Company Context

🏢 Company Culture

Industry: Fashion & Lifestyle Brand Licensing and Ownership. DNAM Brands operates within a dynamic and trend-driven sector, requiring agility and a keen understanding of consumer culture. This industry context means a strong emphasis on visual appeal, brand storytelling, and rapid adaptation to market shifts.

Company Size: DNAM Brands is a family-owned and operated company. While specific employee numbers aren't provided, the description implies a growing creative team, suggesting a mid-sized organization that balances established processes with the flexibility of a family-run business. This size often allows for direct impact and cross-functional collaboration.

Founded: Information on the founding date is not provided, but the company manages a portfolio of established and recognized brands, indicating a history of successful brand management and licensing operations.

Team Structure: The role reports into a Creative team and collaborates closely with Marketing. This suggests a typical marketing department structure where design functions as a key support and execution arm for broader marketing strategies. The team likely comprises individuals with diverse expertise in brand management, marketing, and creative execution.

Methodology: The company emphasizes creating work that is "culturally relevant," "sharp," and "on-brand." This points to a design methodology that is both aesthetically driven and strategically aligned with brand identity and consumer engagement goals. Collaboration and a fast-paced environment are key operational aspects.

Company Website: [Company URL not provided, but likely dnambrands.com]

📝 Enhancement Note: The company culture is likely to be fast-paced, creative, and brand-focused, given its industry and portfolio of fashion brands. The "family-owned" aspect might imply a more personal and potentially collaborative work environment.

📈 Career & Growth Analysis

Operations Career Level: This position is for a Graphic Designer, typically considered an entry-to-mid-level role within a creative or marketing operations function. The responsibilities involve executing design tasks and contributing to brand visual development.

Reporting Structure: The designer will collaborate closely with Creative and Marketing teams, likely reporting to a Creative Director or a Marketing Manager responsible for creative output. This structure allows for guidance and oversight while providing opportunities for individual contribution.

Operations Impact: The Graphic Designer's impact is measured by their ability to translate creative direction into visually compelling assets that enhance brand perception, drive consumer engagement, and support marketing and sales objectives across all touchpoints. Effective design operations directly contribute to brand equity and market presence.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific design areas such as digital marketing design, packaging design, or campaign creative development.

• Brand Portfolio Expansion: Potential to work on a wider range of iconic brands within the DNAM portfolio, gaining exposure to diverse brand aesthetics and target audiences.

• Creative Leadership: With proven performance and experience, potential to advance into senior designer or art director roles, leading creative projects and mentoring junior designers.

• Cross-functional Exposure: Opportunities to collaborate with product development, merchandising, and sales teams, broadening understanding of the fashion business operations.

📝 Enhancement Note: Growth opportunities are framed around deepening design expertise and increasing responsibility within the creative and marketing operations framework, common for creative roles.

🌐 Work Environment

Office Type: The role is on-site in Beverly Hills, California, suggesting a professional office environment typical of corporate headquarters in the fashion and lifestyle industry. This environment likely fosters collaboration and direct team interaction.

Office Location(s): Beverly Hills, California. This location is known for its concentration of fashion, luxury, and media companies, offering a vibrant professional ecosystem.

Workspace Context:

• The workspace is expected to be collaborative, encouraging interaction with Creative and Marketing teams to facilitate efficient workflow and idea exchange.

• Access to standard design software and hardware will be provided, supporting the execution of creative tasks.

• The environment is likely fast-paced, reflecting the dynamic nature of the fashion industry and the need for timely creative deliverables.

Work Schedule: A standard Monday-Friday work schedule is expected, with the understanding that flexibility may be required to meet project deadlines common in a marketing and brand operations setting.

📝 Enhancement Note: The on-site requirement emphasizes the value DNAM Brands places on in-person collaboration, team synergy, and the ability to immerse designers in the brand's creative culture, which is crucial for maintaining a consistent visual voice.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess qualifications and creative alignment with DNAM Brands' portfolio.

• Creative Assessment: Potential for a design challenge or portfolio review session with the Creative team to evaluate design skills, problem-solving abilities, and understanding of brand aesthetics.

• Team/Cultural Fit Interview: Meeting with hiring managers and potential team members to assess collaboration style, communication skills, and cultural fit within the fast-paced fashion environment.

• Final Interview: Discussion with senior leadership to finalize the offer.

Portfolio Review Tips:

• Curate Selectively: Showcase your strongest work, focusing on projects that demonstrate relevance to fashion, lifestyle, branding, and digital/print design.

• Highlight Process: Include brief explanations of your design process for key projects, demonstrating how you approached challenges and arrived at solutions.

• Quantify Impact (if possible): If any past designs contributed to measurable outcomes (e.g., increased engagement, sales uplift), present these metrics.

• Tailor to DNAM Brands: Emphasize projects that align with the visual styles of brands like Von Dutch, Ed Hardy, Valentino Orlandi, and Badgley Mischka.

• Ensure Clarity: Your portfolio should be easy to navigate, visually appealing, and clearly organized.

Challenge Preparation:

• Be prepared to discuss your design choices, creative rationale, and how your work aligns with brand objectives.

• Research DNAM Brands and their portfolio of brands thoroughly to understand their current visual identity and market positioning.

• Practice articulating your design process and how you would approach a new creative brief for one of their brands.

📝 Enhancement Note: The emphasis on portfolio review and potential design challenges is standard for creative roles, focusing on the practical demonstration of design skills and brand understanding.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Photoshop: Essential for image manipulation, digital asset creation, and photo retouching.

• Adobe Illustrator: Crucial for vector graphics, logo design, icon creation, and detailed illustrations.

• Adobe InDesign: Used for layout design of print materials such as lookbooks, line sheets, and promotional collateral.

Analytics & Reporting:

• While not directly using analytics tools for design, understanding how designs perform on digital platforms (e.g., social media engagement metrics, e-commerce conversion rates) is beneficial. Awareness of analytics dashboards used by marketing teams is a plus. CRM & Automation:

• No direct CRM or automation tool usage is expected for this role, but an understanding of how marketing automation platforms (e.g., for email campaigns) utilize design assets is helpful.

📝 Enhancement Note: The core toolset is standard for graphic designers. The mention of analytics and CRM is to highlight the importance of understanding how design integrates into broader marketing operations and contributes to measurable outcomes.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: Valuing fresh ideas and pushing design boundaries to keep brands relevant and engaging.

• Brand Integrity: A strong commitment to maintaining and elevating the visual identity and storytelling of each brand.

• Collaboration: Fostering a team-oriented environment where cross-functional input is valued to achieve cohesive results.

• Detail-Orientation: A focus on precision and quality in all creative outputs, ensuring polished and professional final assets.

• Agility & Responsiveness: Adapting quickly to market trends and project demands in the fast-paced fashion industry.

Collaboration Style:

• The team likely operates with an open-door policy for creative feedback and idea exchange.

• Cross-functional collaboration with Marketing, Product, and potentially Sales teams is expected to ensure design efforts align with business objectives.

• A proactive approach to communication and problem-solving is encouraged to ensure smooth project execution.

📝 Enhancement Note: The values are inferred from the job description's emphasis on brand storytelling, cultural relevance, and collaboration within a fashion context.

⚡ Challenges & Growth Opportunities

Challenges:

• Maintaining Brand Consistency: Effectively managing distinct visual identities for multiple, iconic brands while ensuring overall brand coherence.

• Pace of Fashion: Keeping up with rapid trend cycles and seasonal demands in the fashion industry, requiring efficient design workflows.

• Cross-Functional Alignment: Balancing creative vision with marketing objectives and production constraints to deliver impactful assets that meet diverse stakeholder needs.

• Digital vs. Physical Design: Adapting design strategies and execution for both dynamic digital platforms and tangible physical products or retail spaces.

Learning & Development Opportunities:

• Trend Forecasting: Opportunities to stay ahead of fashion and cultural trends through industry research and market analysis.

• Software Proficiency: Potential to expand skills in advanced Adobe Creative Suite features or explore new design technologies.

• Brand Strategy Exposure: Gaining deeper insights into brand management and marketing strategies through close collaboration with relevant teams.

• Portfolio Enhancement: Consistently producing high-caliber work that builds a strong professional portfolio for future career advancement.

📝 Enhancement Note: Challenges are derived from the nature of working with multiple fashion brands and the inherent demands of the industry. Growth opportunities focus on skill enhancement and strategic exposure.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to adapt your design style to fit a specific brand's identity. How did you ensure brand consistency?" (Assesses brand adherence and adaptability)

• "Walk us through a campaign you designed from concept to completion. What was your process, and what were the key challenges?" (Evaluates design process, problem-solving, and project management)

• "How do you stay current with fashion and cultural trends, and how do these influences inform your design work?" (Gauges industry awareness and creative inspiration) Company & Culture Questions:

• "What appeals to you about DNAM Brands and our portfolio of fashion brands?" (Assesses research and genuine interest)

• "How do you approach collaboration with marketing and other creative teams?" (Evaluates teamwork and communication skills)

• "Describe your ideal work environment within a creative team." (Assesses cultural fit and work style preferences) Portfolio Presentation Strategy:

• Storytelling: For each project, clearly articulate the brief, your role, your design process, and the final outcome.

• Visual Clarity: Ensure your presentation is clean, visually appealing, and highlights the key strengths of each piece.

• Brand Relevance: Connect your work to the types of brands DNAM Brands manages, demonstrating an understanding of their market and aesthetic.

• Technical Proficiency: Be ready to discuss the software and techniques used in your showcased projects.

📝 Enhancement Note: Interview questions are tailored to assess core design competencies, brand alignment, and collaborative fit, crucial for a role in a brand-focused organization.

📌 Application Steps

To apply for this Marketing Graphic Designer position:

• Submit your application through the provided application link on jobs.lever.co.

• Portfolio Customization: Tailor your portfolio to highlight relevant projects, showcasing your best work in fashion, branding, and digital/print design, with a clear emphasis on how your designs align with DNAM Brands' portfolio.

• Resume Optimization: Ensure your resume clearly outlines your 2-3 years of experience, proficiency in Adobe Creative Suite, and any relevant fashion/lifestyle industry background, using keywords from the job description.

• Interview Preparation: Practice articulating your design process, creative rationale, and understanding of brand storytelling. Prepare specific examples of your work to discuss during portfolio reviews.

• Company Research: Thoroughly research DNAM Brands, its portfolio of brands (Von Dutch, Ed Hardy, Valentino Orlandi, Badgley Mischka), and their current marketing efforts to demonstrate genuine interest and cultural understanding.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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