Lead Brand Designer

📍 Job Overview

Job Title: Lead Brand Designer

Company: Bjak

Location: United States (Remote OK)

Job Type: FULL_TIME

Category: Brand Design / Creative Operations

Date Posted: 2026-08-24

Experience Level: Mid-Senior Level (5-10 years)

Remote Status: Fully Remote

🚀 Role Summary

• Spearhead the visual identity and brand expression for a global AI company.

• Drive creative operations by designing and maintaining brand assets across diverse platforms, from product launches to marketing collateral.

• Champion brand consistency and visual communication excellence, ensuring a cohesive global AI brand presence.

• Collaborate with cross-functional teams to translate strategic vision into impactful visual narratives that resonate with target audiences.

• Leverage advanced design tools and methodologies to innovate and elevate the brand's visual language.

📝 Enhancement Note: This role is positioned as a "Lead Brand Designer" within a fully remote, US-based context for a company focused on AI-native applications. The "Creative Operations" category is inferred due to the emphasis on defining and maintaining brand guidelines, creating templates, and ensuring consistency across various output channels, which are core functions within a creative operations framework. The experience level is inferred from the "Lead" title and the typical seniority associated with defining brand identity from the ground up.

📈 Primary Responsibilities

• Develop, refine, and systematically evolve ActAI's comprehensive visual identity across all touchpoints.

• Design and produce high-impact visual assets for product launches, marketing campaigns, social media content, presentations, and internal communications.

• Create and manage a robust library of graphics for the company website, recruiting materials, events, and branded merchandise.

• Establish and meticulously maintain detailed brand guidelines, design templates, and asset management protocols to ensure global consistency.

• Collaborate closely with product, marketing, and engineering teams to ensure visual alignment with strategic objectives and user experience goals.

• Translate complex AI concepts and product features into clear, compelling visual narratives that enhance user understanding and engagement.

• Oversee the visual quality and brand integrity of all outgoing communications, acting as the primary guardian of the brand's aesthetic.

• Proactively identify opportunities to innovate and elevate the brand's visual presence through creative exploration and trend analysis.

📝 Enhancement Note: The responsibilities have been expanded to reflect the "Lead" aspect of the role, emphasizing ownership, strategic input, and the development of systematic processes (brand guidelines, templates, asset management). The connection to AI products and the need for clear visual communication of complex concepts are explicitly detailed, aligning with the company's mission.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Graphic Design, Visual Communications, Brand Design, or a related field, or equivalent practical experience. Experience:

• 5-10 years of progressive experience in visual design, brand identity development, and creative operations, preferably within a tech or AI-focused environment.

• Proven track record of building and scaling brand visual systems from inception. Required Skills:

• Exceptional portfolio showcasing a strong foundation in visual design, brand identity, typography, layout, and visual communication principles.

• High proficiency in industry-standard design software, specifically Figma and the Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Demonstrated ability to translate abstract ideas and technical concepts into polished, impactful visual assets.

• Meticulous attention to detail, ensuring accuracy and quality in all design outputs.

• Strong understanding of design principles for digital platforms, including web, social media, and presentation design.

• Ability to manage multiple projects simultaneously, prioritize effectively, and meet deadlines in a fast-paced, ambiguous environment.

• Excellent communication and collaboration skills, with the ability to articulate design decisions and rationale clearly. Preferred Skills:

• Experience designing for AI products or complex technology solutions.

• Familiarity with motion graphics or animation principles.

• Understanding of UX/UI principles and how brand design integrates with user experience.

• Experience in developing and managing design systems.

• Knowledge of brand strategy and its application across various marketing channels.

📝 Enhancement Note: The experience level is inferred as 5-10 years based on the "Lead" title and the responsibility of building a global brand from the ground up. "Preferred Skills" are added to anticipate the needs of an AI-focused company and a role that involves a high degree of creative ownership and strategic thinking.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio that clearly demonstrates your expertise in visual and brand design, with a strong emphasis on a cohesive brand identity.

• Showcase at least 2-3 in-depth case studies detailing your process from concept to final execution for significant brand initiatives or product launches.

• Include examples of how you've developed and applied brand guidelines, ensuring consistency across various media.

• Highlight projects that involved designing for technology companies or complex products, illustrating your ability to simplify and communicate intricate ideas visually.

• Provide evidence of your proficiency with Figma and Adobe Creative Suite through project examples. Process Documentation:

• Demonstrate your approach to establishing and maintaining brand consistency across a distributed or remote team.

• Illustrate your methodology for creating and managing design templates and asset libraries for efficient reuse.

• Showcase your process for collaborating with cross-functional teams (e.g., marketing, product) to gather requirements and deliver design solutions.

• Detail how you approach feedback incorporation and iteration to refine design concepts.

📝 Enhancement Note: This section is tailored to a design role by focusing on portfolio content relevant to brand identity, visual systems, and the creative process. The emphasis on remote collaboration and template management aligns with the fully remote nature of the role and the need for scalable design operations.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for Lead Brand Designers with 5-10 years of experience in the United States, and considering the fully remote nature of the role, an estimated salary range of $120,000 - $170,000 annually is expected. This range can vary based on specific experience, skill set, and the candidate's location within the US. Benefits:

• Comprehensive Health, Dental, and Vision Insurance: Covering medical needs for you and your dependents.

• Generous Paid Time Off (PTO): Including vacation days, sick leave, and public holidays to ensure work-life balance.

• 401(k) Retirement Plan: With potential company matching to support long-term financial planning.

• Professional Development Stipend: For courses, conferences, and resources to enhance design skills and stay current with industry trends.

• Home Office Setup Stipend: To ensure a comfortable and productive remote work environment.

• Stock Options/Equity: Potential for ownership in a growing AI startup.

• Life and Disability Insurance: Providing financial security for unforeseen circumstances. Working Hours:

• Standard full-time commitment, approximately 40 hours per week. While the role is remote, flexibility may be offered to accommodate different time zones within the United States, with core collaboration hours expected to overlap with key team members.

📝 Enhancement Note: A salary range has been estimated based on typical Lead Brand Designer compensation in the US, considering the remote aspect and the company's focus on AI. Benefits have been expanded to include those commonly offered to remote employees and professionals in the tech industry, with a focus on development and well-being.

🎯 Team & Company Context

🏢 Company Culture

Industry: Artificial Intelligence (AI), Software Development, Productivity Applications.

Company Size: Small to Medium-sized (Implied by startup nature and focus on high talent density).

Founded: Recently founded (Implied by the mission to build a global AI brand from the ground up).