UI and Graphics Designer for Marketing Team

📍 Job Overview

Job Title: UI and Graphics Designer for Marketing Team
Company: MyTime
Location: Los Angeles, California, United States
Job Type: Full-time
Category: Marketing Operations / Design
Date Posted: 2025-10-31T21:16:41.422
Experience Level: 2-5 years
Remote Status: Remote Solely

🚀 Role Summary

• This role is crucial for developing visually compelling digital assets that support MyTime's marketing initiatives and brand identity.
• The UI and Graphics Designer will be instrumental in translating marketing strategies into engaging visual content across various platforms, ensuring brand consistency and market relevance.
• This position requires a blend of creative design expertise and an understanding of user interface principles for digital marketing applications.
• The designer will contribute to enhancing MyTime's market presence through innovative and high-quality visual communication.

📝 Enhancement Note: While the title is "UI and Graphics Designer," the "Marketing Team" context and the detailed responsibilities heavily lean towards graphic design for marketing purposes, with UI design being a supporting skill for digital assets like websites and landing pages. The role is positioned within a marketing function, implying a focus on demand generation, brand storytelling, and campaign support rather than core product UI/UX development.

📈 Primary Responsibilities

• Develop and execute visually compelling graphic designs for a wide array of marketing collateral, including websites, social media campaigns, digital advertisements, email marketing, and print materials.
• Collaborate closely with the marketing team to conceptualize and produce high-quality visual designs that align with brand guidelines, campaign objectives, and overall marketing strategy.
• Create and maintain a comprehensive library of design assets, ensuring consistency and efficient reusability across different marketing channels and mediums.
• Produce detailed visual designs for desktop, web, and mobile devices, including icons, graphics, and marketing materials, ensuring responsiveness and optimal resolution.
• Stay informed about current industry trends, social media best practices, competitive landscape, and technological advancements to ensure MyTime's visual communications remain modern and effective.
• Translate marketing concepts into engaging designs, ensuring all visual outputs are on-brand, impactful, and contribute to lead generation and customer engagement.
• Work with marketing stakeholders to iterate on designs based on feedback, ensuring final assets meet project requirements and performance expectations.
• Contribute to the development of design concepts and ideas that elevate the MyTime brand and enhance user experience across marketing touchpoints.

📝 Enhancement Note: The responsibilities emphasize a strong focus on marketing collateral and campaign support, with UI design skills being applied to marketing-specific digital interfaces like landing pages and website elements, rather than core product UX. This indicates a need for a designer who understands marketing objectives and can translate them into effective visual communication.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Visual Communications, Web Design, Human Computer Interaction, or a closely related field.

Experience: 2-4 years of professional experience in graphic design, with a preference for experience in B2B or Enterprise SaaS environments.

Required Skills:

• Proven graphic design experience with a strong portfolio demonstrating expertise in illustrative design and typography.
• Proficiency in industry-standard design software, including Sketch, Invision, Photoshop, Illustrator, and Figma.
• Expertise in creating sketches, wireframes, high-fidelity comps, and prototypes, with the ability to organize them into usable design libraries.
• Deep understanding of user interface (UI) design principles, including current design trends and theory, particularly as applied to digital marketing assets.
• Strong conceptual thinking, typography skills, and overall design aesthetic.
• Ability to design responsive homepages and landing pages that are both visually appealing and functional.
• Excellent communication skills for effective collaboration with the marketing team and stakeholders.
• Familiarity with maintaining brand guidelines and ensuring design consistency across various media.

Preferred Skills:

• Experience with motion graphics creation.
• Familiarity with design tools like InDesign.
• Experience in B2B or Enterprise SaaS graphic design.
• Understanding of web design principles and best practices for digital advertising.

📝 Enhancement Note: The qualifications blend core graphic design skills with specific UI/UX tools and principles, indicating the role requires a designer capable of creating both static marketing assets and interactive digital elements for campaigns. The emphasis on B2B/SaaS experience suggests a need for understanding enterprise marketing needs.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrate a strong portfolio showcasing a range of graphic design work, with a particular emphasis on illustrative design, typography, and visual branding.
• Include case studies or examples specifically highlighting the creation of engaging graphics for digital marketing channels such as websites, social media, and digital advertising.
• Showcase your proficiency in creating responsive designs for desktop, web, and mobile devices, including examples of landing pages and website elements.
• Provide examples of your wireframing, prototyping, and high-fidelity comp creation process, demonstrating your ability to conceptualize and refine designs.

Process Documentation:

• Present examples of your design process, from initial concept development and sketching through to final execution and asset delivery.
• Illustrate how you ensure brand guideline adherence and maintain design consistency across diverse marketing materials.
• Detail your experience in collaborating with marketing teams, including how you incorporate feedback and iterate on designs to meet campaign objectives.
• Showcase your ability to manage and organize design assets for efficient use and future reference.

📝 Enhancement Note: A strong portfolio is paramount for this role, especially one that showcases a blend of creative marketing design and foundational UI principles applied to digital assets. The ability to articulate the design process and demonstrate brand consistency will be key evaluation points.

💵 Compensation & Benefits

Salary Range: $70,000 - $75,000 USD per year.

Benefits:

• Comprehensive health, dental, and vision insurance plans.
• Paid time off (PTO) including vacation days, sick leave, and holidays.
• Opportunities for professional development and continuous learning in design and marketing.
• Potential for stock options or performance-based bonuses.
• Remote work flexibility, allowing for a better work-life balance.

Working Hours: Standard full-time hours, estimated at 40 hours per week, with potential for flexibility given the remote nature of the role.

📝 Enhancement Note: The salary range is provided. For the benefits, standard offerings for a full-time remote role are assumed. The specific details of PTO, health insurance, and any performance-based incentives should be confirmed with MyTime. The working hours are typical for a full-time role but may offer more flexibility due to remote work.

🎯 Team & Company Context

🏢 Company Culture

Industry: Software as a Service (SaaS), specifically focusing on business management systems for multi-location and franchise service-based businesses.

Company Size: MyTime is a growing company, implying a dynamic and evolving work environment where individual contributions can have a significant impact. The exact employee count is not specified, but growth suggests a team that is likely collaborative and agile.

Founded: The founding date is not specified, but the description indicates MyTime is an established entity that is "redefining how service-based businesses operate, scale, and engage with their customers," suggesting a forward-thinking and innovative company culture.

Team Structure:

• The designer will join the marketing team, which likely includes marketing managers, content creators, digital marketers, and potentially other design or creative professionals.
• Reporting structure would typically be to a Marketing Manager or Director of Marketing.
• Cross-functional collaboration is expected with marketing, sales, and potentially product teams to ensure brand consistency and effective campaign execution.

Methodology:

• Data-driven design and marketing strategies are likely employed, with a focus on understanding market trends and customer engagement.
• Agile methodologies for project management and campaign execution may be in place to facilitate rapid iteration and adaptation.
• Emphasis on creativity and innovation to differentiate MyTime in a competitive SaaS market.

Company Website: mytime.com

📝 Enhancement Note: MyTime operates in the SaaS sector, focusing on a niche but critical market for service-based businesses. The culture is likely one of growth, innovation, and collaboration, with a strong emphasis on using technology to solve business challenges. The designer's role will be integral to communicating the value of MyTime's platform.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Graphic Designer, requiring 2-4 years of experience. It's a specialized design role within a marketing function, focusing on creating tangible marketing assets and visual content.

Reporting Structure: The designer will report into the marketing department, likely to a Marketing Manager or a senior member of the marketing team. This structure allows for direct alignment with marketing objectives and campaign planning.

Operations Impact: The designer's impact is significant in shaping the external perception of MyTime. Through compelling visuals, they will influence brand recognition, customer engagement, lead generation, and the overall effectiveness of marketing campaigns, directly contributing to the company's growth and market positioning.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in UI design for marketing applications, motion graphics, or specialized areas of digital design.
• Career Progression: Potential to advance to a Senior Graphic Designer, Art Director, or lead design role within the marketing team as experience grows.
• Cross-functional Learning: Exposure to marketing strategy, campaign management, and SaaS product marketing, offering a broader understanding of business operations.
• Portfolio Expansion: Opportunity to build a robust portfolio with diverse marketing projects for a growing SaaS company.

📝 Enhancement Note: This role offers a clear path for a graphic designer to grow into more senior design or art direction roles, particularly within the B2B SaaS marketing landscape. The remote nature also provides flexibility for work-life balance while developing professionally.

🌐 Work Environment

Office Type: Fully remote. This signifies an environment that relies on digital collaboration tools and asynchronous communication, offering significant flexibility.

Office Location(s): While the job posting lists Los Angeles, California, as the primary location, the "Remote" designation indicates that candidates from various geographic locations within the United States may be considered, depending on company policy.

Workspace Context:

• The remote environment necessitates strong self-discipline and time management skills.
• Collaboration will primarily occur through video conferencing, instant messaging, and project management software.
• Access to standard design software and robust internet connectivity is essential for success.
• The workspace is characterized by digital interaction, requiring clear and concise communication to ensure alignment with the marketing team's goals.

Work Schedule: The role is full-time, with an estimated 40 hours per week. While specific daily hours may offer some flexibility due to the remote setup, adherence to core working hours for team collaboration and meetings will be expected.

📝 Enhancement Note: The fully remote nature of this role is a key aspect of the work environment, demanding proactive communication and strong digital collaboration skills. Candidates should be comfortable working independently and leveraging technology to stay connected and productive.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess foundational skills, experience, and creative fit. Be prepared to highlight relevant B2B SaaS or enterprise design work.
• Technical/Creative Interview: This stage will likely involve a deeper dive into your portfolio, discussing specific projects, your design process, and problem-solving approaches. Expect questions about your experience with UI principles and marketing design.
• Design Challenge/Assignment: You may be given a design task to complete, simulating a real-world project. This assesses your ability to interpret briefs, apply brand guidelines, and deliver within a timeframe.
• Team/Hiring Manager Interview: This phase focuses on cultural fit, collaboration style, and your understanding of marketing objectives. You'll discuss how you integrate with marketing teams and contribute to campaign success.
• Final Interview: Potentially with a senior leader, to confirm alignment with company vision and long-term growth potential.

Portfolio Review Tips:

• Curate your portfolio to prominently feature your strongest work relevant to marketing design and UI principles for digital assets. Include B2B/SaaS examples if possible.
• For each project, clearly articulate the challenge, your role, the design process you followed, the tools used, and the outcome or impact. Quantify results where possible.
• Highlight your experience with illustration, typography, responsive design, wireframing, and prototyping.
• Ensure your portfolio is easily accessible (e.g., a dedicated website or PDF) and well-organized.
• Be prepared to walk through specific pieces and discuss your creative decisions and rationale.

Challenge Preparation:

• If a design challenge is provided, thoroughly understand the brief and MyTime's brand identity.
• Focus on creating a solution that is visually appealing, on-brand, and strategically aligned with the marketing objectives outlined in the brief.
• Practice articulating your design choices and rationale clearly and concisely, as if presenting to a marketing team.
• Pay attention to details such as typography, color usage, and layout, ensuring they align with MyTime's established brand standards.

📝 Enhancement Note: The interview process will heavily scrutinize the candidate's portfolio. Specific emphasis will be placed on how the designer's skills translate into effective marketing communications and digital experiences for a B2B SaaS audience.

🛠 Tools & Technology Stack

Primary Tools:

• Design Software: Expertise in Sketch, Invision, Photoshop, Illustrator, and Figma is explicitly required. Proficiency in InDesign may also be beneficial.
• Prototyping Tools: Invision and Figma are key for creating interactive prototypes and mockups.
• Asset Management: Experience in creating and organizing design asset libraries for reuse.

Analytics & Reporting:

• While not directly responsible for analytics, understanding how design impacts metrics (e.g., conversion rates, engagement) is crucial. Familiarity with analytics platforms like Google Analytics may be advantageous for understanding design performance.

CRM & Automation:

• No direct CRM/automation tool requirements are listed, but an understanding of how marketing assets are deployed through CRM or marketing automation platforms (like HubSpot, Marketo) can be beneficial for context.

📝 Enhancement Note: The explicit mention of Sketch, Invision, Photoshop, Illustrator, and Figma indicates these are the core tools. Candidates must demonstrate proficiency in this specific stack. While not listed, familiarity with general marketing technology platforms can enhance understanding of how designs are utilized.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to produce visually engaging and novel designs that capture attention and communicate effectively.
• Brand Stewardship: A commitment to upholding and enhancing MyTime's brand identity and messaging through consistent, high-quality visuals.
• Collaboration: A willingness to work closely with the marketing team, incorporate feedback, and contribute to collective goals.
• Efficiency & Organization: The ability to manage multiple projects, organize design assets, and deliver work within timelines.
• User-Centricity (Marketing Context): Designing with the target audience in mind, aiming to create visuals that resonate and drive desired actions.

Collaboration Style:

• Team-Oriented: Working closely with marketing professionals to understand campaign objectives and translate them into visual solutions.
• Feedback-Driven: Open to constructive criticism and iterative design processes to refine work.
• Proactive Communication: Especially crucial in a remote setting, ensuring clear and timely updates on project progress and potential challenges.
• Cross-functional Engagement: Collaborating with various marketing functions (content, digital, product marketing) to ensure cohesive campaign execution.

📝 Enhancement Note: The culture emphasizes creativity, brand consistency, and collaborative problem-solving, particularly in a remote setting. A designer who can proactively communicate and integrate with the marketing team's workflow will thrive.

⚡ Challenges & Growth Opportunities

Challenges:

• Remote Collaboration: Effectively communicating and collaborating with a distributed team requires strong interpersonal and digital communication skills.
• Balancing Creative Vision with Brand Guidelines: Ensuring designs are innovative yet strictly adhere to MyTime's established brand identity.
• Rapidly Evolving Marketing Landscape: Staying current with design trends and marketing technologies to create impactful campaigns.
• Managing Multiple Projects: Juggling various design requests from different marketing initiatives simultaneously.

Learning & Development Opportunities:

• Deepen UI/UX Skills for Marketing: Gain specialized experience in designing for digital marketing platforms and understanding user interaction within marketing funnels.
• Motion Graphics Specialization: Develop advanced skills in creating animated graphics for social media, ads, and presentations.
• Exposure to SaaS Marketing: Gain insights into the strategies and challenges of marketing a B2B SaaS product.
• Professional Development: Access to training, workshops, or conferences related to graphic design, UI/UX, and digital marketing trends.

📝 Enhancement Note: The role offers opportunities to refine specialized design skills within the dynamic context of SaaS marketing, while navigating the inherent challenges of remote collaboration.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a compelling visual for a new product launch campaign." - Focus on your conceptualization, design execution, and how you ensure it aligns with marketing goals.
• "How do you ensure brand consistency across different marketing channels and mediums?" - Highlight your understanding of brand guidelines and your asset management practices.
• "Walk us through a project where you had to balance creative freedom with strict brand requirements." - Use a portfolio example to demonstrate this skill.
• "How do you approach designing for different screen sizes and devices (responsive design)?" - Discuss your understanding of user experience across platforms.

Company & Culture Questions:

• "What interests you about MyTime and our mission?" - Research MyTime's product, target market, and company values.
• "How do you stay updated on design trends and industry best practices?" - Mention specific resources, blogs, or communities you follow.
• "Describe your ideal remote work environment and how you ensure productivity." - Emphasize your self-management and communication strategies.

Portfolio Presentation Strategy:

• Structure: Organize your presentation logically, perhaps by project type or skill. Start with a brief overview of your experience and then dive into 2-3 key projects.
• Storytelling: For each project, tell a story: the problem/objective, your role and process, the challenges faced, your design solutions, and the results achieved.
• Highlight Key Skills: Explicitly point out examples of your UI design, illustrative work, typography, responsive design, and prototyping skills.
• Tools Demonstration: Be ready to discuss the specific tools you used and why they were appropriate for the project.
• Conciseness: Keep your explanations clear and to the point, respecting the interviewer's time. Be prepared for follow-up questions.

📝 Enhancement Note: Preparation should focus on showcasing a blend of creative talent, technical proficiency with specific design tools, and an understanding of how design serves marketing objectives in a B2B SaaS context.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided SmartRecruiters link.
• Portfolio Customization: Tailor your portfolio to prominently feature your strongest graphic design work for marketing, particularly any B2B SaaS or enterprise-level projects. Ensure examples of responsive design and UI elements for digital marketing are highlighted.
• Resume Optimization: Update your resume to clearly state your years of experience, proficiency in required software (Sketch, Figma, Photoshop, Illustrator, Invision), and any experience with motion graphics or B2B/SaaS design. Use keywords from the job description.
• Interview Preparation: Practice articulating your design process, how you ensure brand consistency, and your approach to remote collaboration. Prepare a concise walkthrough of 2-3 key portfolio pieces.
• Company Research: Familiarize yourself with MyTime's product, target audience, and marketing efforts. Understand their brand aesthetic and how your design skills can contribute to their goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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