Graphic Designer, Marketing & Corporate Affairs

General Atlantic
Full_timeβ€’$80k-120k/year (USD)β€’Rochester, United States

πŸ“ Job Overview

Job Title: Graphic Designer, Marketing & Corporate Affairs Company: General Atlantic Location: New York, New York, United States Job Type: Full-Time Category: Marketing & Communications Operations Date Posted: November 3, 2025 Experience Level: Mid-Level (2-5 years) Remote Status: On-site

πŸš€ Role Summary

  • This role is integral to the Marketing & Corporate Affairs team, focusing on the visual representation of General Atlantic's brand and investment platform for clients, prospects, and partners.
  • The Graphic Designer will collaborate closely with the Capital Solutions team, translating complex investment and business concepts into compelling, brand-consistent visual narratives.
  • The position requires a creative individual with strong design fundamentals, an aptitude for data visualization, and the ability to communicate abstract ideas visually to inspire understanding and engagement.
  • The ideal candidate will thrive in a fast-paced environment, balancing daily deliverables with strategic opportunities to innovate the visual communication of a global investment firm, demonstrating ownership and precision in their work.

πŸ“ Enhancement Note: While the core responsibilities are in graphic design and marketing collateral, the emphasis on "translating investment and business concepts into brand-consistent, visually compelling, and differentiated storytelling" and collaborating with the "Capital Solutions team" and "senior executives" suggests a need for understanding financial concepts and a high level of client-facing communication, positioning this within a specialized area of marketing operations that supports investor relations and business development.

πŸ“ˆ Primary Responsibilities

  • Conceptualize and design a wide range of marketing and corporate materials, including pitchbooks, whitepapers, publications, infographics, social media assets, and event collateral, ensuring alignment with brand standards.
  • Transform technical, financial, and strategic content into clear, visually engaging narratives that resonate with sophisticated business and finance audiences, demonstrating strong data visualization skills.
  • Partner closely with Marketing & Corporate Affairs, Capital Solutions, and firm leadership to develop visuals that effectively meet both brand guidelines and strategic communication objectives.
  • Actively participate in brainstorming sessions with senior team members, contributing fresh perspectives to visualize key messages and enhance the firm's visual storytelling capabilities.
  • Execute designs for both custom creative materials and templated deliverables, maintaining a high degree of consistency across all brand expressions and outputs.
  • Proactively incorporate feedback from stakeholders across all levels of the organization, adapting designs efficiently and thoughtfully to meet evolving project requirements.
  • Manage multiple design projects simultaneously, prioritizing tasks effectively to ensure accuracy, timeliness, and exceptional quality across all deliverables.
  • Uphold and actively contribute to the evolution of General Atlantic's visual identity, providing guidance and education to colleagues on creative best practices.
  • Oversee production quality for all designed materials, advising on and liaising with external partners or vendors as needed to ensure high-quality outputs across diverse formats.
  • Stay current with design best practices, emerging tools, and new technologies to continuously elevate the firm's visual storytelling and design innovation.

πŸ“ Enhancement Note: The responsibility to "oversee production quality" and "liaise with external partners or vendors" indicates a need for project management skills beyond pure design, including vendor management and quality assurance, crucial for high-stakes financial marketing materials.

πŸŽ“ Skills & Qualifications

Education: Bachelor’s degree in Graphic Design, Visual Arts, or a closely related field. Experience: A minimum of 3 years of professional design experience, with a strong preference for candidates with exposure to the financial services or professional services sectors.

Required Skills:

  • Advanced proficiency in Adobe Creative Suite, specifically InDesign, Photoshop, and Illustrator.
  • Demonstrated expertise in building complex, visually refined PowerPoint presentations and materials.
  • Proven ability in data visualization and infographics design, effectively simplifying and visualizing complex, abstract, or data-heavy ideas.
  • Exceptional communication and interpersonal skills, with the ability to engage effectively with peers and senior stakeholders to understand feedback and business goals.
  • Strong organizational skills and meticulous attention to detail, enabling the management of multiple projects and deadlines simultaneously.
  • Comfort and adaptability in an iterative, fast-moving environment, with a demonstrated ability to refine design solutions through collaborative feedback.
  • Proficiency in Microsoft Word.

Preferred Skills:

  • Experience with motion graphics software such as AfterEffects or Premiere.
  • Proficiency in collaborative design tools like Figma.
  • Prior experience working within an agency setting or a large in-house marketing department.
  • A positive, proactive attitude with a strong willingness to learn, experiment, and thoughtfully challenge conventional approaches.
  • A global mindset, with flexibility in communication style to effectively engage with diverse cultures and audiences.

πŸ“ Enhancement Note: The explicit mention of "building complex, visually refined PowerPoint materials" and "advanced fluency in InDesign and PowerPoint" highlights these as critical technical requirements, suggesting a significant portion of the role will involve presentation design for investor relations and business development. The preference for financial services experience indicates a need for understanding industry-specific communication norms.

πŸ“Š Process & Systems Portfolio Requirements

Portfolio Essentials:

  • A robust portfolio showcasing a strong track record in data visualization and infographics, demonstrating the ability to translate complex, abstract, or data-heavy ideas into clear, impactful visuals.
  • Examples of sophisticated presentation design, particularly for financial services or professional services contexts, highlighting complex information architecture and visual refinement in PowerPoint.
  • Case studies or examples that illustrate the process of transforming strategic or technical content into compelling visual narratives for business audiences.
  • Demonstrations of how brand integrity and visual identity were maintained or evolved across diverse collateral types and communication channels.

Process Documentation:

  • Evidence of a structured design process, from initial concept development and client brief interpretation to iterative refinement and final production-ready output.
  • Examples of how feedback from senior stakeholders was managed and incorporated into design iterations to meet strategic communication goals.
  • Documentation or case studies illustrating the management of multiple projects concurrently, highlighting prioritization, time management, and successful delivery under deadlines.

πŸ“ Enhancement Note: The emphasis on transforming "technical, financial, or strategic content into clear, visually engaging narratives" and showcasing "data visualization and infographics" in the portfolio implies a need for candidates to demonstrate not just aesthetic skill but also the ability to comprehend and visually articulate complex business information.

πŸ’΅ Compensation & Benefits

Salary Range: $80,000 - $120,000 USD per year. The exact salary offered will be determined by the candidate's qualifications, including their degree of alignment with role requirements, specialized skills, and overall experience.

Benefits:

  • Competitive compensation package.
  • Comprehensive health, dental, and vision insurance plans.
  • Retirement savings plan with employer matching contributions.
  • Opportunities for professional development and ongoing training to foster skill advancement.
  • A collaborative and inclusive work culture that supports employee growth and advancement.
  • Annual discretionary bonuses, awarded based on performance and contributions.
  • Long-term incentive programs designed to recognize sustained contributions to organizational success.

Working Hours: 40 hours per week.

πŸ“ Enhancement Note: The provided salary range of $80,000-$120,000 for a Graphic Designer with 3+ years of experience in New York City aligns with industry benchmarks for specialized design roles in the financial sector. The note about bonus and long-term incentives indicates a performance-driven compensation structure common in investment firms.

🎯 Team & Company Context

🏒 Company Culture

Industry: Investment Management / Private Equity. General Atlantic operates as a leading global investor with a focus on growth equity, credit, climate, and sustainable infrastructure strategies. Company Size: Over 900 professionals across 20 countries. Founded: 1980. General Atlantic has a long history as a dedicated partner to visionary founders and investors, emphasizing a long-term investment horizon and a conviction in entrepreneurship as a driver of transformational change.

Team Structure:

  • The Graphic Designer will be part of the Marketing & Corporate Affairs team, reporting to a manager within this department.
  • Close collaboration is expected with the Capital Solutions team and firm leadership, indicating a cross-functional and integrated working environment.
  • The team structure likely supports specialized functions within marketing and communications to serve various business units and investor relations needs.

Methodology:

  • General Atlantic emphasizes a data-driven approach, combining a collaborative global perspective with sector-specific expertise.
  • The firm’s strategy involves patient capital and operational expertise to scale innovative businesses.
  • Design and marketing efforts are expected to align with these core principles, translating analytical insights and growth strategies into compelling visual communications.

Company Website: www.generalatlantic.com

πŸ“ Enhancement Note: As a leading global investor, General Atlantic likely fosters a culture of high performance, intellectual rigor, and professionalism. The emphasis on "visionary founders," "transformational change," and "long-term value creation" suggests a culture that values innovation, strategic thinking, and strong partnerships, which the design role must visually support.

πŸ“ˆ Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level specialist within the Marketing & Corporate Affairs function. It offers significant exposure to high-level strategic initiatives and senior leadership within the investment firm. Reporting Structure: The Graphic Designer reports to a manager within the Marketing & Corporate Affairs team. However, the role necessitates close collaboration and direct interaction with senior members of the Capital Solutions team and firm leadership, providing visibility and influence beyond a typical specialist role. Operations Impact: The Graphic Designer's work directly impacts how General Atlantic communicates its brand, investment strategies, and value proposition to external stakeholders, including clients, prospects, and partners. Effective visual storytelling is crucial for investor engagement, fundraising efforts, and overall brand perception in the competitive financial services landscape.

Growth Opportunities:

  • Skill Specialization: Deepen expertise in financial services marketing, complex data visualization, and presentation design for investor relations.
  • Cross-Functional Exposure: Gain in-depth understanding of investment strategies, capital solutions, and corporate affairs by working closely with specialized teams and senior executives.
  • Brand Evolution: Contribute to shaping and evolving the visual identity of a globally recognized investment firm.
  • Leadership Potential: Develop project management and stakeholder management skills that can lead to senior designer, art director, or team lead positions within marketing or related functions.

πŸ“ Enhancement Note: The role's emphasis on translating "complex investment and business concepts" and collaborating with "senior executives" suggests that growth opportunities will involve taking on more strategic design projects and potentially leading visual communication initiatives for key firm-wide efforts.

🌐 Work Environment

Office Type: The role is based in New York, specified as "New York - Park Avenue," indicating a prestigious corporate office environment typical of major financial institutions. Office Location(s): Primary location is New York, Park Avenue. General Atlantic has a global presence with offices in 20 countries across five regions.

Workspace Context:

  • The workspace is expected to be collaborative, requiring frequent interaction with marketing, capital solutions, and senior leadership teams.
  • Access to industry-standard design tools and technology is implied, supporting the creation of high-quality visual assets.
  • The environment will likely encourage a blend of focused individual work for design execution and dynamic team collaboration for ideation and feedback.

Work Schedule: The standard working hours are 40 per week, with the expectation of flexibility to meet project deadlines and support the fast-paced nature of the financial services industry.

πŸ“ Enhancement Note: Working in a "fast-paced environment" and collaborating "directly with senior executives" at a "global investor" firm like General Atlantic suggests a professional, demanding, yet highly rewarding work environment. The Park Avenue location further reinforces a high-caliber, corporate setting.

πŸ“„ Application & Portfolio Review Process

Interview Process:

  • Initial Screening: Review of resume and portfolio to assess design skills, relevant experience, and alignment with the role's requirements, particularly in data visualization and presentation design.
  • Design Challenge/Portfolio Review: Candidates will likely present their portfolio, discussing specific projects, design process, and how they translated complex concepts into visuals. A practical design exercise focusing on data visualization or presentation refinement may be included.
  • Stakeholder Interviews: Meetings with members of the Marketing & Corporate Affairs team and potentially the Capital Solutions team to assess collaboration style, communication skills, and understanding of financial concepts.
  • Final Interview: Discussion with senior leadership to evaluate strategic thinking, cultural fit, and overall potential impact on the firm's visual communication strategy.

Portfolio Review Tips:

  • Showcase Data Visualization & Presentation Design: Prioritize projects that clearly demonstrate your ability to simplify complex financial or business data into compelling infographics and visually refined PowerPoint presentations.
  • Illustrate Process: For each project, articulate your design process, from understanding the brief and target audience to concept development, iteration, and final execution. Explain the strategic thinking behind your design choices.
  • Highlight Collaboration: Provide examples where you collaborated with stakeholders, managed feedback, and adapted designs to meet evolving business objectives.
  • Demonstrate Brand Understanding: If possible, show how you've worked within or evolved brand guidelines, emphasizing consistency and strategic application of visual identity.
  • Quantify Impact: Where possible, include metrics or qualitative feedback that demonstrate the effectiveness of your designs in achieving communication goals.

Challenge Preparation:

  • Practice PowerPoint Design: Be prepared to demonstrate advanced PowerPoint skills, including complex layouts, data integration, and visual storytelling within the platform.
  • Develop a Case Study: Be ready to walk through a case study from your portfolio that best exemplifies your ability to translate abstract or technical information into clear, engaging visuals.
  • Understand Financial Concepts: Familiarize yourself with common terminology and visual communication practices in the investment management and private equity sectors.
  • Articulate Your Design Philosophy: Be prepared to discuss your approach to design, creativity, and problem-solving, especially in a corporate or financial context.

πŸ“ Enhancement Note: Given the role's interaction with "Capital Solutions" and "senior executives," interview stages will likely heavily scrutinize the candidate's ability to grasp complex financial concepts and translate them into professional, impactful visuals. The portfolio review will be critical for demonstrating this capability.

πŸ› οΈ Tools & Technology Stack

Primary Tools:

  • Adobe Creative Suite: Advanced proficiency required in InDesign, Photoshop, and Illustrator for creating a wide range of marketing collateral.
  • Microsoft PowerPoint: Advanced proficiency is essential for developing complex, visually refined presentations for internal and external stakeholders.
  • Microsoft Word: Proficiency for document creation and integration with design materials.

Analytics & Reporting:

  • While not explicitly listed, an understanding of how design impacts engagement metrics (e.g., social media engagement, document downloads) would be beneficial.

CRM & Automation:

  • Not directly applicable to this design role, but awareness of how marketing materials are distributed through CRM or marketing automation platforms could be a plus.

Other Tools:

  • Figma: Preferred for collaborative design workflows.
  • AfterEffects / Premiere: A plus for potential motion graphics or video content creation.

πŸ“ Enhancement Note: The explicit emphasis on InDesign, PowerPoint, and the Adobe Creative Suite indicates these are the core technological requirements. The mention of Figma and AfterEffects/Premiere as "a plus" suggests a desire for broader skill sets that can enhance the team's capabilities.

πŸ‘₯ Team Culture & Values

Operations Values:

  • Excellence & Precision: A commitment to high-quality design output and meticulous attention to detail, reflecting the precision expected in the financial industry.
  • Collaboration & Partnership: A strong emphasis on working effectively with diverse teams and stakeholders, fostering a supportive and integrated work environment.
  • Innovation & Creativity: Encouraging fresh perspectives and thoughtful challenges to convention, pushing the boundaries of visual storytelling within a sophisticated corporate context.
  • Data-Driven Approach: Utilizing data and analytical insights to inform design decisions and create visuals that effectively communicate complex information.
  • Ownership & Accountability: Taking responsibility for projects from concept to completion, demonstrating a proactive and results-oriented mindset.

Collaboration Style:

  • The role demands a highly collaborative approach, working closely with Marketing, Capital Solutions, and firm leadership.
  • This involves active participation in brainstorming, incorporating feedback constructively, and ensuring design solutions align with strategic communication goals.
  • A global mindset and flexibility in communication style are important for interacting with a diverse, international team and client base.

πŸ“ Enhancement Note: General Atlantic's emphasis on "visionary founders," "transformational change," and "long-term value" likely translates into a culture that values strategic thinking, innovation, and strong, lasting partnerships. The design team is expected to embody these values through their work.

⚑ Challenges & Growth Opportunities

Challenges:

  • Translating Complex Financial Concepts: The primary challenge will be to distill intricate financial data, investment strategies, and technical information into clear, visually appealing, and easily understandable designs for diverse audiences.
  • Balancing Brand Consistency with Creative Innovation: Maintaining strict brand integrity while also pushing creative boundaries to create differentiated and engaging materials in a conservative industry.
  • Managing Senior Stakeholder Expectations: Effectively collaborating with and incorporating feedback from senior executives who may have strong opinions but varying levels of design understanding.
  • Fast-Paced Environment and Multiple Priorities: Juggling numerous projects with tight deadlines in a dynamic, high-stakes environment requires exceptional time management and prioritization skills.

Learning & Development Opportunities:

  • Industry Immersion: Gaining deep insights into the private equity and investment management industry, understanding market dynamics and investor communication strategies.
  • Advanced Design Skills: Opportunities to hone skills in specialized areas like complex data visualization, pitchbook design, and potentially motion graphics.
  • Strategic Communication: Developing a stronger understanding of business strategy and how visual design contributes directly to achieving key business and investor relations objectives.
  • Cross-Functional Expertise: Learning from specialists in capital solutions, marketing, and corporate affairs, broadening overall business acumen.

πŸ“ Enhancement Note: The challenges highlight the need for a designer who is not only technically skilled but also a strategic thinker and a strong communicator, capable of navigating the nuances of the financial services sector.

πŸ’‘ Interview Preparation

Strategy Questions:

  • "Describe a time you had to translate a highly technical or data-intensive concept into a clear visual for a non-technical audience. What was your process, and what was the outcome?" (Focus on process, problem-solving, and impact.)
  • "How do you approach balancing creative expression with strict brand guidelines, especially in a conservative industry like finance?" (Assess understanding of brand management and creative compromise.)
  • "Walk us through a complex presentation you designed. What were the key messages, who was the audience, and how did your design choices support the communication goals?" (Demonstrate presentation design expertise and strategic thinking.)

Company & Culture Questions:

  • "What do you know about General Atlantic's investment strategies or recent activities, and how might you visually represent them?" (Show research and strategic application of design.)
  • "How do you handle receiving critical feedback on your designs from senior stakeholders?" (Assess adaptability, professionalism, and collaboration.)
  • "What are your thoughts on the role of visual design in building trust and credibility for a global investment firm?" (Evaluate understanding of brand perception and impact.)

Portfolio Presentation Strategy:

  • Structure for Impact: Organize your portfolio to highlight 2-3 of your strongest projects that best demonstrate data visualization and presentation design skills relevant to financial services.
  • Tell a Story: For each project, clearly articulate the objective, your role, the challenges, your design process, the solution, and the measurable impact or outcome.
  • Focus on Process & Rationale: Explain why you made certain design choices, linking them back to the project's goals and audience needs.
  • Prepare for Questions: Anticipate questions about your technical skills (especially PowerPoint and InDesign), your approach to feedback, and your understanding of the financial industry.
  • Showcase Adaptability: Include examples that show your ability to work with different types of content and meet diverse communication needs.

πŸ“ Enhancement Note: Given the role's specific focus on translating complex financial concepts and working with senior executives, interview preparation should heavily emphasize understanding the firm's business, the target audience for the designs, and the ability to articulate design rationale in business terms.

πŸ“Œ Application Steps

To apply for this Graphic Designer position:

  • Submit your application through the provided link on the Greenhouse platform.
  • Portfolio Customization: Curate your portfolio to prominently feature examples of data visualization, complex infographics, and sophisticated PowerPoint presentations, especially those relevant to financial services or professional services.
  • Resume Optimization: Tailor your resume to highlight keywords such as "Graphic Design," "Data Visualization," "Infographics," "PowerPoint," "InDesign," "Adobe Creative Suite," "Financial Services," and "Stakeholder Collaboration." Quantify achievements where possible.
  • Interview Preparation: Rehearse your responses to common design interview questions, focusing on your process, problem-solving skills, and ability to translate complex information. Practice presenting your portfolio projects clearly and concisely.
  • Company Research: Thoroughly research General Atlantic's investment strategies, recent news, and company values. Understand their brand identity and how your design skills can contribute to their communication objectives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Application Requirements

Candidates should have a bachelor's degree in Graphic Design or a related field and at least 3 years of professional experience, preferably in financial services. Proficiency in Adobe Creative Suite and strong organizational skills are essential.