Social Creative Designer

📍 Job Overview

Job Title: Social Creative Designer

Company: Entain

Location: Berlin, Berlin, Germany

Job Type: Full-time

Category: Creative & Media / Marketing

Date Posted: November 06, 2025

Experience Level: 2-5 Years

Remote Status: Hybrid

🚀 Role Summary

• Develop and execute visually compelling social media content strategies for the bwin brand, specifically targeting sports betting and gaming enthusiasts.

• Produce high-impact video and motion graphics content to enhance brand presence and engagement across digital and social platforms.

• Collaborate within a dynamic creative team to brainstorm innovative design concepts and leverage emerging animation trends.

• Manage the end-to-end creative process for social media assets, ensuring alignment with brand guidelines and marketing objectives in a fast-paced environment.

📝 Enhancement Note: This role is positioned within the Marketing and Creative departments, focusing on the "go-to-market" (GTM) strategy through visual content. The emphasis on "sports betting and gaming enthusiasts" indicates a need for specialized creative understanding of these specific demographics and their engagement drivers on social media, which is a key aspect of GTM operations. The "fast-paced environment" and "quick turnarounds" highlight the operational agility required in this role, typical of campaigns in the gaming and sports sectors.

📈 Primary Responsibilities

• Design and produce visually engaging social media content, including static graphics, animated posts, and short-form videos, tailored for platforms like Instagram, Facebook, X (Twitter), and TikTok.

• Create dynamic video content that highlights key betting opportunities, gaming moments, and promotional campaigns for the bwin brand.

• Collaborate closely with marketing, brand, and content teams to translate campaign briefs into effective visual narratives and creative assets.

• Participate actively in creative brainstorming sessions, contributing fresh ideas for motion design, animation techniques, and visual storytelling.

• Manage multiple design projects simultaneously, ensuring timely delivery of high-quality assets that meet brand standards and campaign objectives.

• Stay abreast of the latest social media trends, animation techniques, and design software advancements to continuously innovate and improve creative output.

• Adapt and refine existing creative assets for different social media channels and campaign requirements, ensuring consistency and brand integrity.

• Maintain a strong understanding of sports fan culture and gaming community trends to inform creative decisions and resonate with the target audience.

📝 Enhancement Note: The responsibilities clearly indicate a focus on "content creation" and "campaign execution" within the broader GTM framework. The emphasis on "visual storytelling" and "brand presence" underscores the role's contribution to customer acquisition and engagement strategies, directly impacting revenue-generating activities. The need to "stay updated on animation trends" suggests an operational requirement for continuous learning and adaptation in design tools and methodologies.

অর্থের Skills & Qualifications

Education: While no specific degree is listed, a strong portfolio demonstrating creative talent is paramount. A background in Graphic Design, Digital Media, Animation, or a related field is highly advantageous.

Experience: 2-5 years of professional experience in motion design, video editing, and visual content creation, with a proven track record of producing engaging social media assets. Experience within the sports and gaming industry is considered a significant plus.

Required Skills:

• Proficiency in industry-standard design and video editing software, including but not limited to Figma, Adobe Premiere Pro, and Adobe After Effects.

• Demonstrated expertise in motion graphics design and video production for social media platforms.

• A strong, diverse portfolio showcasing a range of visual design and motion graphics work, relevant to social media campaigns.

• Excellent communication and interpersonal skills, with the ability to articulate creative concepts and collaborate effectively with cross-functional teams.

• Proven ability to manage multiple projects concurrently, prioritize tasks, and meet tight deadlines in a dynamic environment.

• Strong attention to detail, ensuring high-quality output and brand consistency across all creative assets.

Preferred Skills:

• Native or near-native German language proficiency, as indicated by the listing.

• Experience in creating content for sports betting or online gaming platforms.

• Familiarity with other design tools and platforms relevant to digital marketing.

• Basic understanding of A/B testing principles for creative assets to optimize performance.

• Ability to interpret campaign performance data to inform future creative strategies.

📝 Enhancement Note: The "preferred skills" section, particularly regarding German language proficiency and industry-specific experience, suggests that successful candidates will need to demonstrate not only creative technical skills but also an understanding of the local market and industry nuances, which is crucial for effective GTM operations. The mention of a "strong portfolio" is a key indicator of the practical, results-oriented nature of this role, where demonstrable past success is highly valued.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio that explicitly showcases a range of social media content, including static graphics, animated sequences, and video edits, demonstrating versatility and skill.

• Case studies or examples within the portfolio that highlight the process of transforming a brief into a final creative asset, detailing design choices and execution.

• Demonstration of proficiency in required software (Figma, Premiere, After Effects) through the visual quality and technical execution of portfolio pieces.

Process Documentation:

• Examples of how creative concepts were developed and iterated upon, demonstrating a structured approach to the design process.

• Showcase of quick turnaround projects, highlighting efficiency in workflow and ability to deliver under pressure.

• Visuals that reflect an understanding of brand guidelines and how they are applied consistently across different creative outputs.

📝 Enhancement Note: For a creative role focused on GTM, the portfolio serves as a critical "process documentation" tool. It needs to demonstrate not just the end product but also the process by which that product was created, especially concerning speed, adaptability, and brand adherence. This directly relates to operational efficiency in content production for marketing campaigns.

💵 Compensation & Benefits

Salary Range: Based on industry standards for a Social Creative Designer with 2-5 years of experience in Berlin, Germany, the estimated annual salary range is €40,000 - €55,000. This estimate considers the city's cost of living, the company's industry (gaming/betting), and the specified experience level.

Benefits:

• Generous Group Bonus Scheme: Opportunities for performance-based bonuses reflecting individual and company success.

• Hybrid Working: A flexible arrangement allowing 2 days per week in the office, promoting a balance between collaborative work and personal flexibility.

• Life Assurance: Coverage equivalent to 2x annual salary, providing financial security for employees and their families.

• Share Save Scheme: An opportunity for employees to invest in the company's growth through share ownership.

• Additional Prizes: Recognition and rewards for outstanding performance and contributions.

• Inclusive and Supportive Community: Access to a positive work environment that celebrates individuality.

Working Hours: The role is full-time, with an assumed standard working week of approximately 40 hours. The hybrid model offers flexibility in how these hours are structured, with 2 days required in the Berlin office.

📝 Enhancement Note: The salary estimate is based on data from reputable job boards and salary aggregators for similar roles in Berlin, adjusted for the specified experience level and the high-demand nature of creative roles in the tech/gaming sector. The benefits package is comprehensive, offering financial security, performance incentives, and work-life balance, which are key considerations for attracting and retaining talent in competitive operations and creative fields.

🎯 Team & Company Context

🏢 Company Culture

Industry: Sports Betting, Gaming, and Interactive Entertainment. Entain is a global leader in this dynamic and rapidly evolving sector, known for its innovative approach and strong brand portfolio.

Company Size: Large enterprise, with a significant global presence and workforce. This implies robust operational structures, established processes, and opportunities for career development within a large organization.

Founded: Entain has a long history, evolving through various acquisitions and rebranding. This history suggests a company with deep industry experience, adaptability, and a strong foundation in the gaming and sports betting markets.

Team Structure:

• The creative team likely comprises specialists in various design disciplines (graphic design, motion graphics, video editing, UX/UI) and works closely with marketing, content, and product teams.

• Reporting is expected to be to a Creative Lead or Marketing Manager, with cross-functional collaboration being a key element of daily operations.

Methodology:

• Data-driven decision-making is likely a core methodology, with creative output informed by performance metrics and audience insights.

• Agile methodologies may be employed for campaign development and content creation, enabling rapid iteration and response to market trends.

• Emphasis on continuous improvement and innovation in creative strategies and execution to maintain a competitive edge.

Company Website: entaingroup.com

📝 Enhancement Note: Entain's position as a leader in the "sports betting, gaming and interactive entertainment" industry suggests a fast-paced, data-informed, and highly competitive operational environment. The company culture likely values innovation, agility, and a strong understanding of consumer behavior within these specific markets, which directly influences the creative output expected from this role.

📈 Career & Growth Analysis

Operations Career Level: This role is an individual contributor position, likely at an intermediate level (2-5 years of experience). It sits within the creative/marketing function, contributing directly to Go-To-Market (GTM) strategies through specialized content creation. The focus is on executing creative vision rather than managing a team.

Reporting Structure: The Social Creative Designer will likely report to a Creative Lead, Art Director, or Marketing Manager. This position will collaborate closely with marketing campaign managers, social media strategists, and potentially brand managers.

Operations Impact: The impact of this role is directly tied to the effectiveness of Entain's social media campaigns for the bwin brand. High-quality, engaging creative content can significantly influence:

• Brand perception and awareness within the sports and gaming communities.

• Customer engagement rates (likes, shares, comments, click-throughs).

• Conversion rates for marketing promotions and betting/gaming sign-ups.

Growth Opportunities:

• Specialization: Deepen expertise in motion graphics, animation, or specific social media platform content strategies.

• Advancement: Progress to Senior Social Creative Designer, Art Director, or Creative Lead roles, potentially managing junior designers or leading specific creative projects.

• Skill Development: Opportunities to learn new design software, explore emerging technologies (e.g., AR/VR in gaming), and gain broader marketing strategy exposure.

• Cross-functional Learning: Potential to move into broader marketing roles or explore product-focused creative roles within Entain's diverse portfolio.

📝 Enhancement Note: The growth trajectory for a Social Creative Designer in a large gaming/betting company like Entain typically involves mastering specialized creative skills and then potentially broadening into strategic marketing or team leadership. Understanding how creative output directly contributes to "revenue-generating activities" like customer acquisition and conversion is key for career progression in operations-oriented creative roles.

🌐 Work Environment

Office Type: The company offers a hybrid work model, meaning the office environment is a blend of collaborative spaces and individual workstations. This setup is designed to foster teamwork and idea exchange while allowing for focused individual work.

Office Location(s): The specific office is located at Senefelderstraße 22, Berlin, 10437, Germany. This location in Berlin suggests access to a vibrant creative and tech scene, with good public transport links.

Workspace Context:

• The workspace is likely designed to encourage collaboration among creative and marketing teams, facilitating brainstorming sessions and project reviews.

• Access to necessary design software and hardware will be provided, along with potential access to a larger company-wide technology stack for asset management and communication.

• Opportunities for interaction within the Berlin office will be frequent, especially for the 2 days per week commitment, promoting team cohesion and project alignment.

Work Schedule: The role operates on a standard full-time schedule, likely around 40 hours per week. The hybrid arrangement provides flexibility, allowing for a balance between in-office collaboration and remote work, which can be beneficial for focused design tasks.

📝 Enhancement Note: The hybrid work environment is a critical operational aspect, influencing team dynamics and workflow. For a creative role, the balance between in-office collaboration for brainstorming and remote work for focused design tasks is crucial for productivity and employee satisfaction.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your CV and portfolio to assess suitability for the role and experience level. Emphasis will be on the quality and relevance of your design and motion graphics work.

• Creative Assessment/Challenge: Candidates may be asked to complete a short design or motion graphics task, or present a case study from their portfolio, demonstrating their creative thinking, technical skills, and understanding of the sports/gaming context.

• Hiring Manager Interview: Discussion about your experience, creative process, understanding of social media trends, and how you would contribute to the bwin brand. Expect questions about your portfolio and past projects.

• Team/Stakeholder Interview: Meeting with potential team members and key stakeholders (e.g., Marketing Manager, Creative Lead) to assess cultural fit, collaboration style, and communication skills.

• Final Interview: Potentially with a more senior leader to discuss career aspirations and overall fit within Entain's broader objectives.

Portfolio Review Tips:

• Curate Selectively: Showcase your strongest, most relevant work. Prioritize pieces that demonstrate social media design, motion graphics, and ideally, experience within or understanding of the sports/gaming industry.

• Highlight Process: For key projects, briefly explain your creative process, the problem you were solving, your role, and the outcome. This shows your strategic thinking.

• Demonstrate Versatility: Include a mix of static designs, animations, and video edits to prove proficiency across different formats and tools.

• Tailor to Bwin: If possible, include a piece or two that shows how you might approach content for the bwin brand, demonstrating understanding of their aesthetic and target audience.

• Clarity and Organization: Ensure your portfolio is easy to navigate, well-organized, and visually appealing.

Challenge Preparation:

• Understand the Brand: Research bwin's current social media presence, target audience, and brand aesthetic.

• Focus on Speed & Quality: If given a timed task, balance creativity with efficiency.

• Storytelling: Be prepared to explain the "why" behind your design choices and how they align with marketing objectives.

• Technical Proficiency: Ensure your chosen software is readily accessible and you can execute efficiently.

📝 Enhancement Note: The emphasis on a "portfolio review" and potential "creative assessment" highlights the practical, output-driven nature of this role. Candidates should prepare to not only showcase their work but also articulate their creative process and strategic thinking behind it, demonstrating their operational efficiency and understanding of marketing objectives.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: For UI/UX design, prototyping, and potentially collaborative design workflows.

• Adobe Premiere Pro: For professional video editing, assembly, and final output.

• Adobe After Effects: For advanced motion graphics, animation, visual effects, and dynamic content creation.

Analytics & Reporting:

CRM & Automation:

• Not directly applicable to this role, but an understanding of how creative assets fit into broader marketing automation workflows and CRM-driven campaigns can be advantageous.

📝 Enhancement Note: Proficiency in Figma, Premiere Pro, and After Effects is critical for this role, forming the core of the operational toolkit. These tools enable the creation of the high-quality, dynamic content required for Entain's social media strategy. Familiarity with social media analytics tools is also important for understanding content performance and optimizing future creative output.

👥 Team Culture & Values

Operations Values:

• Innovation: A drive to explore new creative techniques and technologies to keep content fresh and engaging.

• Collaboration: Working effectively within a team and with cross-functional departments to achieve common goals.

• Customer Focus: Creating content that resonates with sports fans and gaming enthusiasts, understanding their preferences and behaviors.

• Quality & Detail: A commitment to producing polished, high-standard creative work that reflects positively on the bwin brand.

• Agility: The ability to adapt quickly to changing trends, campaign needs, and feedback in a fast-paced industry.

Collaboration Style:

• Open communication and idea sharing are likely encouraged, especially during brainstorming sessions.

• A proactive approach to seeking and providing constructive feedback on creative work.

• Cross-functional teamwork with marketing, content, and brand teams to ensure creative aligns with overall campaign objectives.

• A supportive environment where team members help each other meet deadlines and overcome creative challenges.

📝 Enhancement Note: The emphasis on values like "Innovation," "Collaboration," and "Agility" points to an operational culture that is dynamic and results-oriented, common in the fast-moving gaming and sports betting sectors. Understanding these values will be crucial for cultural fit.

⚡ Challenges & Growth Opportunities

Challenges:

• Pace of Social Media: Keeping up with rapidly changing trends, platform algorithms, and audience expectations in the social media landscape.

• Brand Consistency: Maintaining a strong, cohesive brand identity for bwin across diverse social media platforms and content formats.

• Balancing Speed & Quality: Producing high-volume, fast-turnaround content without compromising on creative quality or brand integrity.

• Industry Specificity: Deeply understanding and catering to the nuanced interests of sports betting and gaming enthusiasts.

Learning & Development Opportunities:

• Advanced Software Skills: Training and resources to master advanced features in After Effects, Premiere Pro, and potentially explore new creative software.

• Industry Insights: Opportunities to attend industry events, webinars, and workshops focused on digital marketing, social media trends, and creative best practices in gaming and sports.

• Creative Mentorship: Learning from senior designers and art directors within Entain, gaining insights into strategic creative decision-making.

• Cross-Functional Exposure: Gaining a broader understanding of marketing campaign management, analytics, and GTM strategy by working closely with other departments.

📝 Enhancement Note: The challenges highlight the need for operational resilience and continuous learning. Growth opportunities are geared towards deepening specialized creative skills and expanding strategic marketing knowledge, essential for career progression in operations-focused creative roles.

💡 Interview Preparation

Strategy Questions:

• "How would you approach creating a social media campaign for a major sports event (e.g., World Cup, Champions League) for the bwin brand?" (Assesses strategic thinking, brand understanding, and creative application)

• "Describe a time you had to deliver a high-quality creative asset under a very tight deadline. What was your process?" (Evaluates operational efficiency, problem-solving, and project management skills)

Company & Culture Questions:

• "What interests you about Entain and the bwin brand specifically?" (Tests research, genuine interest, and cultural fit)

• "How do you collaborate with marketing teams or stakeholders who may have different creative visions?" (Assesses teamwork, communication, and conflict resolution)

Portfolio Presentation Strategy:

• Tell a Story: For each piece or case study, explain the brief, your creative process, your specific contribution, and the outcome/impact.

• Quantify Success: If possible, include metrics or results that demonstrate the effectiveness of your work (e.g., engagement rates, click-throughs).

• Showcase Technical Skill: Be ready to briefly discuss the software and techniques you used.

• Address the "Why": Explain the strategic rationale behind your design choices and how they align with audience and brand objectives.

• Be Concise: Present your strongest work efficiently, respecting the interviewer's time.

📝 Enhancement Note: Interview preparation should focus on demonstrating not only creative talent but also an understanding of how creative output drives business objectives. Articulating your process, impact, and ability to collaborate effectively are key operational indicators interviewers will assess.

📌 Application Steps

To apply for this operations-aligned creative position:

• Submit your application through the provided link on SmartRecruiters.

• Portfolio Customization: Ensure your portfolio is readily accessible (e.g., via a link on your CV or a dedicated portfolio website) and highlights your most relevant social media design and motion graphics work, ideally with examples related to sports or gaming.

• Resume Optimization: Tailor your resume to emphasize keywords from the job description, such as "motion design," "video editing," "social media content," "Figma," "After Effects," and "Adobe Premiere." Quantify achievements where possible.

• Interview Preparation: Practice articulating your creative process, project outcomes, and how you handle tight deadlines. Be ready to discuss your understanding of the bwin brand and sports fan culture.

• Company Research: Familiarize yourself with Entain's company values, recent campaigns, and the bwin brand's current social media presence to demonstrate genuine interest and cultural alignment.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.