Middle Graphic Designer | Laba Group

📍 Job Overview

Job Title: Middle Graphic Designer

Company: Laba Group

Location: Warsaw, Masovian Voivodeship, Poland

Job Type: Full-time

Category: Creative & Media / Art & Design

Date Posted: January 19, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid (with potential for remote work, but primary focus on on-site collaboration in Warsaw)

🚀 Role Summary

• This role is pivotal in shaping the visual narrative of an international EdTech company, focusing on creative storytelling through static and motion graphics.

• The Graphic Designer will be responsible for translating complex ideas into visually engaging content for educational materials, marketing campaigns, and digital platforms.

• A key aspect is the collaborative creation of brand assets, ensuring consistency and impact across all touchpoints, and contributing to the creative conceptualization process.

• This position offers significant autonomy and a platform to influence the creative direction of educational brands like Laba and Skvot, with a strong emphasis on high-quality design standards.

📝 Enhancement Note: While the location_type is listed as "TELECOMMUTE" and remote_derived is true, the description mentions "Hybrid" and "Warsaw" as the primary location. This suggests a hybrid model where candidates are expected to be in Warsaw for collaboration, with potential for remote work on certain days or for specific tasks. The Polish and Ukrainian language requirements further support a local presence.

📈 Primary Responsibilities

• Develop and produce high-quality static graphics and motion design assets that align with brand guidelines and marketing objectives for Laba Group's educational platforms (Laba and Skvot).

• Design compelling visual assets for digital advertising campaigns, landing pages, social media posts, and other marketing collateral.

• Create animated elements for educational videos, including intros, infographics, and visual explanations to enhance learning experiences.

• Participate actively in brainstorming sessions, contributing creative concepts and proposing innovative design solutions based on a deep understanding of briefs and target audiences.

• Analyze project briefs, estimate timelines, and manage design tasks efficiently to ensure timely delivery of high-impact visual content.

• Collaborate closely with Project Managers, Copywriters, Social Media Managers, and other designers to ensure cohesive and effective campaign execution.

• Utilize AI tools such as Midjourney for concept generation and asset enhancement, integrating them into the design workflow.

• Adapt and iterate on designs based on feedback from stakeholders, demonstrating a commitment to continuous improvement and optimal creative outcomes.

📝 Enhancement Note: The responsibilities have been expanded to reflect the dual nature of the Laba Group's brands (Laba for business professionals and Skvot for creatives) and the specific types of visual content required, such as educational videos and marketing materials. The emphasis on "thinking with images" and "understanding context" highlights the need for strategic design thinking beyond execution.

🎓 Skills & Qualifications

Education:

Experience:

• 2-5 years of professional experience in graphic design, with a significant focus on digital and motion design for marketing and educational content.

Required Skills:

• Visual Design Fundamentals: Strong understanding of typography, color theory, layout, and composition.

• Social Media Design: Expertise in creating engaging visuals tailored for platforms like Instagram, Facebook, LinkedIn, etc.

• Figma Proficiency: Advanced skills in using Figma for UI/UX design, prototyping, and collaborative design workflows.

• Adobe Illustrator Mastery: Comprehensive knowledge of Illustrator for vector graphics, logo design, and illustration.

• Motion Design: Proficiency in After Effects for creating animations, motion graphics, and visual effects.

• Canva Proficiency: Ability to leverage Canva for quick design tasks and cross-functional team use.

• Google Slides Expertise: Skill in creating visually appealing presentations and educational materials.

• Adobe Photoshop Skills: Competence in image editing, manipulation, and graphic creation.

• AI Tools Familiarity: Experience with AI-powered design tools like Midjourney for concept generation and asset creation.

• Independent Work Ethic: Ability to manage workload, prioritize tasks, and deliver high-quality results with minimal supervision.

• Feedback Reception & Integration: Capacity to receive constructive criticism and effectively incorporate it into design revisions.

• Time Management & Delivery: Proven ability to meet deadlines and take ownership of project deliverables.

Preferred Skills:

• Video Editing: Experience with Adobe Premiere Pro or other video editing software for refining animated content.

• Educational Content Animation: Demonstrated ability to animate educational materials and visually explain complex concepts.

• Short-Form Video: Experience creating content for Reels, TikTok, and YouTube Shorts.

• Ukrainian Language Proficiency: At least B2 level, as it is a required language for this role.

📝 Enhancement Note: The AI-generated "Middle Graphic Designer" title, combined with the responsibilities and required skills, points to a mid-level role. The "2-5 years" experience level is a logical inference. The explicit mention of both Polish and Ukrainian language requirements has been integrated into the preferred skills section.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Visual Design Showcase: A curated selection of your best static graphic design work, demonstrating versatility across different mediums (social media, ads, web assets).

• Motion Design Reel: A dynamic reel showcasing your animation skills in After Effects, highlighting smooth transitions, engaging motion graphics, and creative visual storytelling.

• Case Studies: At least 2-3 detailed case studies that walk through your design process, from brief analysis and concept development to final execution and impact. Focus on how your design solved a specific problem or achieved a goal.

• System/Tool Proficiency Examples: Specific examples or sections within your portfolio that illustrate your proficiency in Figma, Adobe Illustrator, After Effects, and potentially AI tools.

Process Documentation:

• Workflow Visualization: Demonstrate your ability to document and visualize design workflows, showing how you move from brief to final asset, including collaboration touchpoints.

• Concept to Execution: Showcase examples where you've taken abstract ideas or complex information and translated them into clear, effective visual designs.

• Iterative Design: Include examples that illustrate your process of receiving feedback and iterating on designs to achieve optimal results.

📝 Enhancement Note: Given the role's emphasis on "thinking with images" and "understanding context," the portfolio requirements are tailored to showcase not just execution skills but also the candidate's design process, problem-solving abilities, and ability to translate complex ideas into visuals.

💵 Compensation & Benefits

Salary Range:

• Based on Laba Group's location in Warsaw, Poland, and the "Middle Graphic Designer" level with 2-5 years of experience, a competitive salary range would typically fall between PLN 6,000 - 9,000 gross per month. This can vary based on the candidate's specific skills, portfolio strength, and negotiation.

Benefits:

• Health Insurance: Comprehensive health insurance coverage provided through Medicover.

• Free Access to Courses: After 3 months of employment, employees gain free access to all Laba Group courses, offering significant professional development opportunities.

• Multisport Card/MyBenefit Platform: Access to either a Multisport card for physical activity or the MyBenefit platform, providing a wide range of discounts and benefits.

• Creative Culture: A work environment characterized by high quality standards and a lack of rigid corporate bureaucracy.

Working Hours:

• Approximately 40 hours per week, typical for a full-time position. The hybrid work model allows for flexibility in balancing on-site and remote work days.

📝 Enhancement Note: The salary range is an estimation for Warsaw, Poland, for a mid-level graphic designer. It's crucial for candidates to verify this with the employer. The benefits are directly pulled from the job description.

🎯 Team & Company Context

🏢 Company Culture

Industry: EdTech (Education Technology) and Creative Education. Laba Group operates in a dynamic sector focused on lifelong learning and skill development for adults.

Company Size: Laba Group is an international company with a significant presence. The job description implies a structure with dedicated design leadership and cross-functional teams, suggesting a mid-to-large size company with established processes but a flexible, non-corporate culture.

Founded: Laba Group has been operating for 10 years, indicating a mature and established company with a proven track record in the EdTech market.

Team Structure:

• Design Team: The role reports to a Design Lead, suggesting a structured design department. Collaboration with other designers is expected.

• Cross-Functional Collaboration: Close interaction with Project Managers (PMs), Copywriters, Social Media Managers (SMMs), and other marketing/educational content creators.

• Brand Focus: The team is dedicated to enhancing the creative side of educational brands, implying a shared passion for learning and creative communication.

Methodology:

• Data-Informed Creativity: While creativity is key, the role involves designing for marketing goals and educational impact, suggesting a data-informed approach to design decisions.

• Agile Collaboration: The mention of PMs and cross-functional teams points towards agile methodologies for project management and execution.

• Quality Standards: A high standard of quality is emphasized, indicating a focus on craftsmanship and effective communication through design.

Company Website: https://laba.ua/ (and Skvot's creative school platform)

📝 Enhancement Note: The company culture is described as "without corporate stiffness, but with high quality standards." This suggests a balance between a relaxed, collaborative atmosphere and a professional, results-oriented approach. The EdTech industry context means the work is mission-driven, focused on education and skill enhancement.

📈 Career & Growth Analysis

Operations Career Level: This is a "Middle" or Mid-Level Graphic Designer role. It signifies a professional who has moved beyond entry-level tasks and can work independently on significant design projects, contributing to creative concepts and executing them with high quality. They are expected to manage their time, accept feedback, and collaborate effectively.

Reporting Structure: The role reports directly to a Design Lead, who likely oversees the creative output of the design team. This provides a clear reporting line and a direct source for mentorship and feedback.

Operations Impact: The Graphic Designer's work directly impacts brand perception, marketing campaign effectiveness, and the clarity/engagement of educational content. Their visuals are crucial for storytelling, attracting new students, and enhancing the learning experience, thereby contributing to revenue growth and brand reputation within the EdTech market.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in motion design, digital advertising, educational content animation, or AI-driven design tools.

• Leadership Potential: With proven performance and contribution, there's potential to grow into a Senior Graphic Designer or Art Director role within Laba Group.

• Cross-Functional Learning: Exposure to marketing strategies, educational content development, and project management practices can broaden professional understanding.

• Industry Exposure: Working within the EdTech sector provides insights into innovative learning methodologies and digital content creation.

• Free Course Access: Direct access to Laba Group's extensive course catalog offers a unique avenue for personal and professional skill development.

📝 Enhancement Note: The growth analysis focuses on how a mid-level designer can progress within a creative and EdTech environment, emphasizing skill development, leadership potential, and the unique learning opportunities provided by the company.

🌐 Work Environment

Office Type: Hybrid work model, implying a blend of on-site collaboration in Warsaw and remote work flexibility. The company culture is described as "without corporate stiffness," suggesting a modern and potentially open-plan office space designed for collaboration.

Office Location(s): Warsaw, Masovian Voivodeship, Poland. This location is a major business hub in Central Europe, offering good accessibility.

Workspace Context:

• Collaborative Environment: The hybrid nature and emphasis on teamwork suggest a workspace that facilitates interaction, brainstorming, and idea sharing among designers and other departments.

• Tools & Technology: Access to standard design software (Adobe Creative Suite, Figma) and potentially newer AI tools, supporting efficient and innovative design processes.

• Creative Freedom: The culture encourages autonomy and space for ideas, fostering an environment where designers can thrive creatively.

Work Schedule:

• Standard full-time hours (approx. 40 per week) with a hybrid arrangement, allowing for flexibility in managing personal and professional commitments while ensuring team collaboration.

📝 Enhancement Note: The work environment is characterized by flexibility (hybrid model) and a collaborative, non-rigid culture, which are attractive aspects for creative professionals.

📄 Application & Portfolio Review Process

Interview Process:

• Application + Portfolio Submission: The initial step requires submitting your resume and a strong, relevant portfolio.

• Portfolio Screening: The Design Lead will review submitted portfolios to assess visual design skills, motion graphics capabilities, and overall creative quality.

• Recruiter Interview: An initial conversation to gauge general fit, experience, and answer preliminary questions about the role and company.

• Test Assignment: A practical design task to evaluate your skills in action, likely involving creating a graphic or motion piece based on a brief.

• Final Interview with Design Lead: A more in-depth discussion focusing on your design process, problem-solving approach, creative thinking, and how you would fit within the design team and company culture.

• Offer: Successful candidates will receive a job offer.

Portfolio Review Tips:

• Curate Strategically: Showcase work most relevant to EdTech, motion graphics, and social media advertising.

• Tell a Story: For case studies, clearly articulate the brief, your creative process, the challenges faced, your solutions, and the measurable outcomes or impact of your design.

• Highlight Motion: Ensure your motion design reel is polished, showcases a range of techniques, and demonstrates your ability to bring static concepts to life effectively.

• Demonstrate Tool Proficiency: Include examples that clearly show your command of Figma, Adobe Illustrator, After Effects, and any AI tools used.

• Clarity is Key: Make it easy for the Design Lead to understand your contributions and thought process.

Challenge Preparation:

• Understand the Brief: For the test assignment, thoroughly analyze the brief, ask clarifying questions if needed, and identify the core objective.

• Focus on Brand Alignment: Ensure your test submission aligns with Laba Group's brand aesthetic and educational mission.

• Showcase Process: Even in a test, try to demonstrate your thought process, perhaps through brief annotations or a quick explanation of your approach.

• Polish and Professionalism: Deliver a clean, well-executed final product, paying attention to details and file formatting.

📝 Enhancement Note: The interview process is detailed, with specific steps and advice tailored to a design role. The emphasis on portfolio and a practical assignment is common for creative positions.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for collaborative design, UI/UX elements, and prototyping. Expect to use it for creating layouts, graphics, and potentially presentation materials.

• Adobe Illustrator: Core tool for vector graphics, logo creation, illustrations, and scalable assets.

• Adobe After Effects: The primary software for motion graphics, animations, and visual effects. Proficiency here is critical for creating dynamic content.

• Adobe Photoshop: Used for image editing, manipulation, raster graphics, and compositing.

• Canva: Likely used for quick social media graphics, internal presentations, or by non-designers, but a designer should be able to leverage it effectively or guide others.

• Google Slides: For creating visually appealing educational presentations and internal reports.

Analytics & Reporting:

CRM & Automation:

• Not directly relevant to the core design tasks, but understanding how design assets are deployed within marketing automation platforms or CRMs can be a plus.

📝 Enhancement Note: The tools listed are standard for a graphic and motion designer. The emphasis on Figma and After Effects highlights the digital and animated nature of the role. The inclusion of AI tools like Midjourney is a modern addition.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to push creative boundaries and find novel ways to communicate ideas visually.

• Quality & Craftsmanship: A commitment to producing high-standard, polished design work that effectively serves its purpose.

• Collaboration & Teamwork: Working effectively with others, sharing ideas, and contributing to a positive team dynamic.

• Impact & Purpose: A desire to create designs that have a meaningful impact on learning, education, and brand perception.

• Adaptability & Learning: Openness to feedback, new tools (like AI), and evolving design trends within the EdTech space.

Collaboration Style:

• Cross-Functional Integration: Expected to work closely with marketing, content, and project management teams, requiring clear communication and understanding of different departmental goals.

• Feedback-Driven Improvement: A culture that embraces constructive criticism as a tool for enhancing design quality and project outcomes.

• Open Communication: A non-stiff environment suggests open channels for discussing ideas, challenges, and solutions.

📝 Enhancement Note: The values are inferred from the company's description of its culture and the nature of its business (EdTech and creative education).

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Creativity: Maintaining brand integrity across two distinct brands (Laba and Skvot) while allowing for creative expression can be a challenge.

• Translating Complex Ideas: Effectively animating and visualizing abstract or complex educational concepts in an engaging manner.

• Fast-Paced Environment: EdTech and marketing often involve tight deadlines and evolving campaign needs, requiring efficient workflow management.

• Hybrid Work Dynamics: Navigating a hybrid work model to ensure seamless collaboration and maintain team cohesion.

Learning & Development Opportunities:

• Advanced Design Skills: Deepen expertise in motion graphics, 3D design, or specialized animation techniques.

• AI Design Integration: Become proficient in leveraging AI tools for creative ideation and asset generation.

• Educational Content Design: Specialize in designing for e-learning and adult education, understanding pedagogical principles in visual communication.

• Cross-Departmental Insights: Gain a broader understanding of marketing, content strategy, and product development within an EdTech company.

• Leadership Track: Potential to mentor junior designers or lead creative projects as experience grows.

📝 Enhancement Note: Challenges are framed within the context of the EdTech industry and the specific role requirements, while growth opportunities highlight pathways for skill enhancement and career progression.

💡 Interview Preparation

Strategy Questions:

• Portfolio Walkthrough: Be prepared to walk through 2-3 key projects in your portfolio. For each, discuss: the brief, your creative process, the specific tools used, challenges encountered, how you overcame them, and the impact/results of your design.

• Problem-Solving Scenarios: "Imagine you're given a brief for a social media campaign promoting a complex business strategy course. How would you approach the visual concept and what kind of motion graphics would you consider?"

• Brand Interpretation: "How would you visually differentiate the brand identity for Skvot (creative school) versus Laba (business school) while maintaining an overarching Laba Group identity?"

Company & Culture Questions:

• Motivation: "Why are you interested in Laba Group and our mission in EdTech?"

• Culture Fit: "Our culture is described as 'without corporate stiffness, but with high quality standards.' How does that resonate with your working style?"

• Teamwork: "Describe a time you collaborated with a non-designer (e.g., copywriter, PM) on a project. How did you ensure clear communication and alignment?"

Portfolio Presentation Strategy:

• Focus on Relevance: Prioritize projects that demonstrate your ability to create engaging visuals for educational content or marketing campaigns.

• Showcase Motion: Ensure your motion graphics reel is easily accessible and highlights dynamic animations relevant to explainer videos or social media content.

• Explain Your "Why": For each project, articulate the strategic thinking behind your design choices. Don't just show what you made, explain why you made it that way.

• Highlight AI Usage: If you used AI tools, be prepared to explain how they enhanced your process or the final output.

📝 Enhancement Note: Interview preparation advice is tailored to a graphic designer role, emphasizing portfolio presentation, creative problem-solving, and alignment with the company's mission and culture.

📌 Application Steps

To apply for this Middle Graphic Designer position:

• Submit Your Application: Use the provided link to submit your resume and a link to your online portfolio.

• Portfolio Customization: Ensure your portfolio prominently features work relevant to motion graphics, social media design, and educational content. Include at least one case study that details your design process and impact.

• Resume Optimization: Tailor your resume to highlight keywords from the job description, such as "motion design," "Figma," "After Effects," "visual storytelling," and "EdTech." Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process, be ready to discuss your portfolio projects in detail, and research Laba Group's brands (Laba and Skvot) and their current visual presence.

• Company Research: Understand Laba Group's mission in EdTech and familiarise yourself with the target audiences for both Laba and Skvot. Consider how your design skills can contribute to their educational goals and marketing efforts.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.