Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: RTB House

Location: Poland

Job Type: Contract

Category: Creative & Media / Marketing Operations

Date Posted: 2026-03-26

Experience Level: Mid-Level (2-5 years)

Remote Status: Remote Solely

🚀 Role Summary

• Design and execute visually compelling static and animated advertising banners for global digital campaigns, directly impacting client acquisition and engagement metrics.

• Contribute to the innovation of technological marketing solutions by co-creating new design approaches and campaign strategies.

• Ensure brand consistency and integrity across all client visual materials, acting as a guardian of their visual identity in the digital space.

• Collaborate cross-functionally with sales, customer service, and technical teams to translate client needs into effective creative assets.

📝 Enhancement Note: While the title is "Graphic Designer," the description emphasizes "technological marketing" and "ad-buying engine powered by Deep Learning," indicating this role is deeply embedded within a MarTech/AdTech context. The responsibilities suggest a focus on performance-driven creative for digital advertising, aligning it with aspects of Marketing Operations or Creative Operations within a GTM function, rather than a purely artistic role. The remote aspect is specifically tied to Poland.

📈 Primary Responsibilities

• Develop and produce a high volume of static and animated advertising banners tailored for diverse digital campaign requirements, adhering to client specifications and platform best practices.

• Actively participate in brainstorming and ideation sessions to conceptualize and design innovative solutions that leverage emerging technologies in marketing.

• Work closely with sales and account management teams to understand client objectives, campaign goals, and brand guidelines, translating these into effective visual assets.

• Uphold and enforce customers' visual identity standards across all design outputs, ensuring brand recognition and integrity in every ad served.

• Integrate feedback from internal stakeholders and clients to refine designs, optimize campaign performance, and enhance overall creative effectiveness.

📝 Enhancement Note: The core responsibilities highlight a blend of creative execution and strategic contribution within a performance marketing framework. The emphasis on "co-create new solutions in the area of technological marketing" suggests a proactive role in developing new creative approaches or templates, which is a key function in advanced MarTech environments.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a background in Graphic Design, Digital Media, Marketing, or a related field is implied.

Experience: Minimum 2-5 years of dedicated experience in digital advertising design.

Required Skills:

• Demonstrated proficiency in digital advertising banner design, including static and animated formats.

• Expert-level skills in Adobe Creative Cloud, with a strong emphasis on Photoshop for image manipulation and graphic creation.

• Foundational understanding of HTML5, CSS3, and JavaScript, enabling basic modifications and understanding of interactive ad capabilities.

• Familiarity with Adobe Animate for creating motion graphics and animations for digital ads.

• A keen eye for aesthetics, color theory, typography, and layout, with meticulous attention to detail in all design outputs.

• Proven ability to generate creative concepts and propose original ideas for ad campaigns.

• Effective communication skills, with the ability to articulate design choices and collaborate productively with internal teams.

• Fluency in Polish and a very good command of English (written and verbal).

• Strong organizational skills, with excellent time management and the ability to manage multiple projects simultaneously.

Preferred Skills:

• Experience in creating Key Visuals for broader campaign branding initiatives.

• Proficiency in motion graphics and video editing software, specifically Adobe After Effects and Adobe Premiere Pro, for advanced animation and video ad creation.

📝 Enhancement Note: The "Desired Experience" section is quite detailed and directly translates to required skills. The inclusion of HTML5, CSS3, and JavaScript, along with Adobe Animate, points towards a role that requires not just design aesthetic but also some technical understanding of how digital ads are built and rendered. The "nice to have" skills in After Effects and Premiere Pro suggest a potential for growth into more complex animation and video roles.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a strong track record of designing high-performing static and animated digital advertising banners.

• Demonstrate examples of how your designs have contributed to client campaign success, ideally with quantifiable results if available.

• Include case studies or examples that highlight your ability to maintain and enforce visual identity across different client brands.

Process Documentation:

• Candidates should be prepared to discuss their design process, from brief interpretation and concept development to final asset delivery and iteration.

• Ability to articulate how you ensure brand consistency and adhere to technical specifications for various digital advertising platforms.

• Examples of how you collaborate with cross-functional teams (sales, tech) to refine designs and meet campaign objectives.

📝 Enhancement Note: For a role focused on performance-driven creative in AdTech, a portfolio is critical. It should not only display aesthetic talent but also demonstrate an understanding of the purpose of the design – driving results in digital campaigns. Highlighting collaboration and adaptability within the design process will be key.

💵 Compensation & Benefits

Salary Range: While not explicitly stated, based on the mid-level experience requirement (2-5 years), location (Poland), and the specialized nature of AdTech/MarTech design, a competitive salary range for a Graphic Designer in Poland would typically fall between 60,000 PLN and 90,000 PLN gross annually for a B2B contract, depending on the specific skills and portfolio strength.

Benefits:

• Participation in the development of innovative solutions within the dynamic field of technological marketing.

• Stable, long-term cooperation, offering security and predictability.

• Flexible cooperation arrangements, allowing for a degree of autonomy in how work is structured.

• Opportunity to gain specialized experience in RTB (Real-Time Bidding) and the rapidly growing online advertising sector.

• Involvement in a unique international project, offering exposure to global market dynamics.

• The chance to create advertising assets for prominent, top-tier brands, enhancing professional prestige and portfolio value.

Working Hours: The role implies a standard full-time commitment, likely around 40 hours per week, with flexibility in arrangement.

📝 Enhancement Note: Salary estimation is based on general Polish market data for experienced graphic designers in tech/marketing roles, adjusted for the B2B contract nature. The benefits listed are directly from the job description and highlight the unique aspects of working in AdTech. The "flexible cooperation arrangements" could imply a remote setup with flexible hours, which is common for contract roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Marketing Technology (MarTech) / Advertising Technology (AdTech). RTB House operates at the intersection of advanced AI/Deep Learning and digital advertising, providing sophisticated ad-buying engines for global brands and agencies.

Company Size: While not explicitly stated in the provided data, RTB House is a significant global player in its field, suggesting a medium to large-sized organization with established departments and processes. This implies opportunities for structured collaboration and access to resources.

Founded: RTB House was founded in 2011. This indicates a company with a solid track record and experience in navigating the evolving digital advertising landscape.

Team Structure:

• The graphic design team is part of a larger creative or marketing function, working closely with internal sales, customer service, and technical departments.

• This structure suggests a collaborative environment where designers receive briefs and feedback from various client-facing and technical teams.

Methodology:

• RTB House's core technology is powered by Deep Learning algorithms, suggesting a company culture that values data-driven decision-making and technological innovation.

• Designers are expected to contribute to "technological marketing" solutions, implying a forward-thinking approach to creative development that integrates technology.

• Emphasis on "outstanding results" for advertisers indicates a focus on performance and ROI in all aspects of their operations, including creative.

Company Website: rtbhouse.com

📝 Enhancement Note: RTB House's emphasis on Deep Learning and proprietary technology suggests a culture that is both technically advanced and results-oriented. For a graphic designer, this means their work is likely measured not just by aesthetics but by its contribution to campaign performance and client ROI. The global nature of the company also implies exposure to diverse markets and client needs.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Graphic Designer with 2-5 years of experience. It requires independent execution of design tasks and the ability to collaborate effectively, but likely involves working within established brand guidelines and campaign frameworks set by senior creatives or marketing managers.

Reporting Structure: The designer will report to a Creative Lead or Marketing Manager, with direct collaboration across Sales, Customer Service, and Technical departments. This structure facilitates efficient project workflows and clear communication channels.

Operations Impact: The Graphic Designer's work directly influences client campaign performance by creating visually engaging and effective advertising materials. Their output contributes to brand perception, click-through rates, conversion rates, and ultimately, the success of RTB House's clients and the company's revenue generation.

Growth Opportunities:

• Specialization: Develop deep expertise in performance-driven digital advertising creative, including advanced animation and interactive ad design.

• Skill Expansion: Gain proficiency in new design tools, technologies, and techniques within the AdTech space, potentially moving into areas like UI/UX for ad platforms or advanced motion graphics.

• Leadership Potential: With proven performance and contribution to innovative solutions, opportunities may arise to mentor junior designers, lead creative projects, or transition into a Senior Graphic Designer or Art Director role within RTB House's global creative teams.

📝 Enhancement Note: The growth path for a designer in an AdTech firm like RTB House often involves moving from executing specific assets to understanding the broader campaign strategy and how creative impacts performance. The "nice to have" skills (After Effects, Premiere Pro) are clear indicators of a potential upward trajectory.

🌐 Work Environment

Office Type: This is a fully remote position based in Poland.

Office Location(s): While the company has a global presence, this specific role is designated for individuals located within Poland, allowing them to work from home.

Workspace Context:

• The remote nature fosters an independent work style, requiring self-discipline and strong time management.

• Access to essential design software (Adobe Creative Cloud) is expected, likely managed through company licenses.

• Collaboration will primarily occur through digital communication tools (e.g., Slack, email, video conferencing), necessitating clear and concise written and verbal communication.

Work Schedule: The role implies a standard full-time work week (approximately 40 hours) with "flexible cooperation arrangements." This suggests some flexibility in daily start and end times, provided that core working hours and project deadlines are met, and availability for cross-functional collaboration is maintained.

📝 Enhancement Note: The remote-first aspect for individuals in Poland is a key benefit, offering flexibility. However, it also places a strong emphasis on the candidate's ability to self-manage, communicate effectively digitally, and maintain productivity outside a traditional office setting.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and portfolio to assess relevant experience, technical skills, and creative output.

• Technical/Creative Interview: A discussion focusing on design process, software proficiency, and ability to execute digital ad creative. This may include a brief portfolio walkthrough.

• Case Study/Design Challenge: Candidates might be asked to complete a small design task or present a more in-depth case study from their portfolio, demonstrating problem-solving skills and creative thinking applied to a campaign scenario.

• Team/Manager Interview: Assessment of cultural fit, communication skills, teamwork ability, and understanding of the AdTech/MarTech landscape.

Portfolio Review Tips:

• Curate Selectively: Showcase 3-5 of your strongest projects that directly align with digital advertising banner design and animated ads.

• Highlight Performance: If possible, include metrics or anecdotal evidence of how your designs impacted campaign performance (e.g., increased CTR, conversions).

• Showcase Process: Briefly explain your design process for each project – from understanding the brief to execution and iteration.

• Demonstrate Technical Skill: Include examples of animated banners and mention the tools used (Adobe Animate, After Effects, etc.).

• Brand Consistency: If you have examples of maintaining brand identity across multiple assets for a single client, include them.

Challenge Preparation:

• Be ready to discuss how you approach designing for different campaign objectives (e.g., brand awareness vs. direct response).

• Prepare to explain your understanding of RTB and digital advertising principles.

• Practice articulating your creative decisions and how they align with client goals.

📝 Enhancement Note: The portfolio is paramount for this role. Candidates should ensure it clearly demonstrates their capability in creating effective digital ad creatives, not just aesthetically pleasing graphics. Understanding the performance aspect of design in AdTech is crucial.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Cloud: Essential, with a specific emphasis on:

  • Photoshop: For image editing, manipulation, and graphic creation.
  • Adobe Animate: For creating animated banners and motion graphics.

• HTML5, CSS3, JavaScript: Basic understanding and ability to implement or modify for interactive ads.

Analytics & Reporting:

CRM & Automation:

Preferred Tools:

• Adobe After Effects: For advanced animation and motion graphics.

• Adobe Premiere Pro: For video editing, if video ads become part of the scope.

📝 Enhancement Note: Proficiency in Photoshop and Adobe Animate is non-negotiable. The basic HTML/CSS/JS knowledge signifies that the designer might be expected to work with templated ad builders or make minor code adjustments, rather than being a full-stack developer. The "nice to have" tools indicate a path for skill development into more complex motion graphics.

👥 Team Culture & Values

Operations Values:

• Innovation: A drive to create cutting-edge solutions in technological marketing, embracing new technologies and approaches.

• Performance-Driven: A focus on delivering measurable results and outstanding outcomes for clients, where design directly contributes to campaign success.

• Collaboration: A strong emphasis on teamwork and cross-functional communication, working effectively with sales, technical, and customer service departments.

• Quality & Detail: A commitment to high standards in design execution, ensuring visual identity consistency and meticulous attention to detail.

• Adaptability: Willingness to learn and adapt to the fast-paced, evolving landscape of online advertising and deep learning technologies.

Collaboration Style:

• Designers are expected to be proactive in seeking information and feedback from internal teams to ensure creative alignment with campaign goals.

• A culture of constructive feedback is likely, where designers are open to revisions and iterative improvements.

• Knowledge sharing among designers and with other departments to foster a holistic understanding of campaign strategy and execution.

📝 Enhancement Note: The culture at RTB House appears to be a blend of technical innovation, performance focus, and strong collaborative execution. Designers who are comfortable working in a data-informed, results-driven environment and can communicate effectively across different functional areas will thrive.

⚡ Challenges & Growth Opportunities

Challenges:

• Pace of AdTech: Keeping up with rapid changes in digital advertising platforms, formats, and best practices requires continuous learning.

• Balancing Creativity with Performance: Designing visually appealing ads that also drive measurable results can be a complex balance.

• Brand Consistency at Scale: Maintaining visual identity across numerous clients, campaigns, and ad formats demands strong organizational skills and meticulous execution.

• Remote Collaboration: Effectively communicating and collaborating with diverse teams in a remote setting requires strong interpersonal and digital communication skills.

Learning & Development Opportunities:

• AdTech Specialization: Deepen expertise in performance marketing creative, understanding the nuances of different ad platforms and audience targeting.

• Advanced Animation & Video: Develop skills in After Effects and Premiere Pro to create more sophisticated and engaging ad formats.

• AI in Marketing: Gain insights into how Deep Learning is applied in marketing technologies, potentially influencing creative strategy.

• Cross-functional Exposure: Understand the broader GTM (Go-To-Market) strategy and how creative fits into the overall sales and marketing funnel.

📝 Enhancement Note: The primary challenge will be adapting creative skills to the specific demands of performance-driven digital advertising within a tech-forward company. Growth opportunities are clearly tied to specializing further in AdTech creative and mastering advanced tools.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for designing a digital advertising banner for a new client campaign. How do you ensure it aligns with their brand and campaign objectives?" (Focus on brief interpretation, concept, execution, and iteration.)

• "How do you approach creating animated ads? What are the key considerations for motion in digital advertising?" (Highlight knowledge of Adobe Animate, pacing, and impact on engagement.)

Company & Culture Questions:

• "Why are you interested in working for RTB House and in the AdTech industry specifically?" (Demonstrate research into the company and industry.)

• "How do you ensure brand consistency for multiple clients simultaneously?" (Emphasize organizational skills and attention to detail.)

Portfolio Presentation Strategy:

• Storytelling: For each portfolio piece, tell a story: the client's challenge, your creative solution, the tools used, and the impact (if known).

• Highlight Key Skills: Explicitly point out examples of your Photoshop, Adobe Animate, and any HTML/CSS/JS contributions. If you have After Effects/Premiere Pro work, showcase it prominently.

• Focus on "Why": Explain the strategic thinking behind your design choices, not just the aesthetics. Why did you choose certain colors, animations, or layouts?

• Be Concise: Respect the interviewer's time by presenting your strongest work efficiently.

📝 Enhancement Note: Interviewers will be looking for a designer who understands that creative in AdTech is about driving performance. Be prepared to discuss not just aesthetics but also how your designs contribute to campaign goals and client success.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the RTB House careers portal via the provided link.

• Customize Your Resume: Tailor your resume to highlight experience in digital advertising design, proficiency in Adobe Creative Cloud (especially Photoshop and Animate), and any relevant technical skills (HTML5, CSS3, JavaScript). Quantify achievements where possible.

• Prepare Your Portfolio: Ensure your portfolio is up-to-date, showcases your best digital ad banner work (static and animated), and is easily accessible online. Consider including a brief explanation for each project.

• Research RTB House: Familiarize yourself with RTB House's services, their use of Deep Learning in marketing, and the broader AdTech industry. This will help you tailor your answers and demonstrate genuine interest.

• Practice Your Pitch: Be ready to articulate your design process, your collaborative approach, and your understanding of performance-driven creative in a brief, impactful manner.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.