Motion & Graphic Designer

📍 Job Overview

Job Title: Motion & Graphic Designer

Company: Witherite Law Group

Location: Chicago, Illinois, United States

Job Type: Full-Time

Category: Creative & Design / Marketing Operations

Date Posted: 2026-05-19T22:16:28

Experience Level: 2-5 Years

Remote Status: On-site

🚀 Role Summary

• This role involves the creation of high-impact visual content, blending motion graphics, animation, and graphic design expertise to support marketing campaigns and brand storytelling.

• A key focus is the application of a marketing-minded approach to all creative output, ensuring alignment with audience, intent, and strategic objectives.

• Responsibilities include conceptualizing, designing, and producing visual assets across various mediums, from social media content to digital advertising and brand initiatives.

• The position requires strong collaboration with marketing and community teams, contributing to early-stage concept development through to final production and video editing.

📝 Enhancement Note: While the title is "Motion & Graphic Designer," the description emphasizes a "marketing-minded perspective" and collaboration with the "marketing and community teams." This suggests the role sits within a broader marketing operations or creative marketing function, rather than a purely independent design role. The focus on "brand storytelling, campaigns, and digital presence" further solidifies this positioning.

📈 Primary Responsibilities

• Design and produce dynamic motion graphics, animations, and static visual assets for diverse platforms including digital, social media, web, advertising campaigns, and broader brand initiatives, all while maintaining a strategic marketing focus.

• Develop and adapt creative concepts across various formats and mediums, ensuring consistent and compelling brand storytelling that resonates with target audiences.

• Create visually engaging graphics, illustrations, and layouts that strictly adhere to established brand guidelines and enhance overall brand perception.

• Actively participate in the initial stages of concept development and campaign ideation, moving beyond pure production to contribute strategic creative input.

• Collaborate closely with marketing and community engagement teams to brainstorm creative concepts and execute projects from inception to completion, ensuring cohesive messaging.

• Edit and enhance video content, expertly integrating animation, transitions, sound design, and special effects to elevate production quality and impact.

• Manage a portfolio of multiple projects concurrently, diligently prioritizing tasks to meet deadlines while upholding the highest standards of creative quality and brand integrity.

• Continuously research and integrate the latest design trends, cutting-edge animation techniques, and evolving industry best practices to maintain a competitive creative edge.

📝 Enhancement Note: The original description lists specific responsibilities. These have been expanded to include more detail on the strategic and marketing-oriented aspects, such as "strategic marketing focus," "resonates with target audiences," "enhance overall brand perception," "strategic creative input," and "competitive creative edge," to align with the operations-focused enhancement.

🎓 Skills & Qualifications

Education: Bachelor’s degree in Graphic Design, Animation, Multimedia Arts, or a closely related field is required.

Experience: Proven experience as a Video Animator and Graphic Designer, with a robust portfolio that clearly showcases expertise in both skill sets and a strong understanding of marketing-driven creative execution.

Required Skills:

• Expertise in core design and animation software within the Adobe Creative Suite, specifically Adobe After Effects, Premiere Pro, Illustrator, Photoshop, and InDesign.

• Strong foundational knowledge of animation principles, typography, color theory, and visual composition.

• Demonstrated ability to conceptualize and articulate creative ideas effectively to cross-functional teams.

• Meticulous attention to detail and exceptional organizational skills for managing complex projects and assets.

• Proven ability to work autonomously and collaboratively within a dynamic, fast-paced marketing environment.

Preferred Skills:

• Experience with 3D animation software such as Blender or Cinema 4D.

• Familiarity with UI/UX design principles to inform digital asset creation.

• Basic understanding of HTML/CSS to support web design and implementation.

• Knowledge of video production processes and familiarity with production equipment.

📝 Enhancement Note: The original qualifications have been structured and elaborated. "Proven experience" is quantified by the AI-derived "2-5 years," and the portfolio requirement is emphasized for showcasing both animation and graphic design skills, with an added note about marketing context. Preferred skills are clearly delineated.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a range of motion graphics, animation, and graphic design projects, demonstrating versatility across different mediums and styles.

• Case studies or project examples that highlight the application of a "marketing-minded perspective," detailing how creative decisions were informed by audience, purpose, and channel strategy.

• Examples of adapting creative concepts and brand storytelling across multiple formats, illustrating an understanding of brand consistency and campaign cohesion.

• Demonstrations of conceptualization and early-stage campaign development contributions, not just final production work.

Process Documentation:

• Ability to document design and animation workflows, from initial concept to final asset delivery, emphasizing efficiency and quality control.

• Processes for collaborating with marketing teams, including feedback loops, revision cycles, and approval workflows.

• Methods for staying current with design trends and animation techniques, including research, experimentation, and knowledge sharing.

📝 Enhancement Note: This section is inferred based on the role's creative and marketing responsibilities. A strong portfolio is crucial for designers, and emphasizing its strategic, marketing-aligned aspects is key. Process documentation is framed around collaboration and workflow efficiency, common in operations contexts.

💵 Compensation & Benefits

Salary Range: $65,000 - $70,000 USD per year.

Benefits:

• Comprehensive Medical, Dental, and Vision Insurance plans.

• Company-paid Life Insurance and Accidental Death & Dismemberment (AD&D) Insurance.

• Company-paid Short-Term Disability (STD) with no waiting period, and Long-Term Disability (LTD) Insurance.

• Optional purchase of additional Life and AD&D Insurance.

• Voluntary Critical Illness, Accident, and Hospital Indemnity Coverage options.

• 401(k) retirement savings plan with company contributions.

• Generous Paid Time Off (PTO) policy.

• 10 Company-recognized Holidays.

• Tuition Reimbursement program to support continuous learning and professional development.

Working Hours: Standard office environment with normal business hours, typically 40 hours per week.

📝 Enhancement Note: Salary range and benefits are directly extracted from the provided data. The working hours are inferred from the "Physical Requirements" section mentioning "normal business hours."

🎯 Team & Company Context

🏢 Company Culture

Industry: Personal Injury Law Firm (Specializing in motor vehicle accidents).

Company Size: The provided data does not specify company size directly, but the LinkedIn data indicates Witherite Law Group has between 201-500 employees.

Founded: The founding date is not provided in the input data.

Team Structure:

• The Motion & Graphic Designer will likely be part of a broader Marketing or Creative department, collaborating closely with marketing managers, content creators, and potentially legal staff.

• Reporting structure is not explicitly defined but is likely to be to a Marketing Director or Creative Lead.

Methodology:

• Emphasis on data-driven creative decisions, applying a "marketing-minded perspective" to ensure visuals are effective for audience engagement and campaign goals.

• Focus on adapting creative concepts across various mediums while maintaining cohesive brand storytelling and adherence to brand guidelines.

• Workflow likely involves project management tools for task tracking, collaboration platforms for communication, and iterative feedback processes to refine creative output.

Company Website: witheritelaw.com

📝 Enhancement Note: Company industry and size are derived from the input data. The "vision to improve the life of each person we serve" and "putting people first" suggests a client-centric and employee-supportive culture. The "Top 100 Places to Work" and "National Top Workplace" accolades underscore this.

📈 Career & Growth Analysis

Operations Career Level: This role is an intermediate-level creative position, bridging junior execution with strategic input. It offers a strong foundation in visual communication within a marketing context.

Reporting Structure: Typically reports to a Marketing Manager, Creative Director, or Head of Marketing, with direct collaboration across marketing and potentially legal departments.

Operations Impact: The role directly impacts brand perception, campaign effectiveness, and client engagement through compelling visual storytelling. High-quality creative assets are crucial for marketing success, lead generation, and reinforcing the firm's brand identity and values.

Growth Opportunities:

• Advancement to Senior Motion & Graphic Designer or Art Director roles, taking on more complex projects and potentially leading creative initiatives.

• Specialization in specific areas like 3D animation, motion graphics for video advertising, or UI/UX design for digital platforms.

• Transition into broader marketing roles, leveraging creative expertise for campaign strategy and management.

• Opportunities for professional development through workshops, certifications, and industry events, supported by tuition reimbursement.

📝 Enhancement Note: This analysis is built upon the "2-5 years" experience level and the role's responsibilities. Growth is framed within creative and marketing career paths, emphasizing the development of both technical and strategic skills relevant to operations-adjacent creative functions.

🌐 Work Environment

Office Type: Primarily an on-site role within a professional office environment at Witherite Law Group.

Office Location(s): Chicago, Illinois, United States. Specific office address details are not provided but would be within the Chicago metropolitan area.

Workspace Context:

• A collaborative office setting designed for creative professionals, likely equipped with modern design software and hardware.

• Opportunity for direct interaction with marketing colleagues, fostering a team-oriented approach to creative projects.

• Access to necessary technology and tools for design, animation, and video editing, supporting efficient project execution.

Work Schedule: The role operates within normal business hours, typically 40 hours per week, with potential for occasional overtime depending on project demands. The physical requirements suggest a standard office setup.

📝 Enhancement Note: The "On-site" AI attribute and "Physical Requirements" section inform this description. The environment is characterized as professional and collaborative, typical for a law firm's marketing department.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess fundamental skills, experience, and alignment with role requirements.

• Creative Assessment: A potential skills test or design challenge to evaluate proficiency in required software (e.g., After Effects, Premiere Pro) and creative problem-solving.

• Portfolio Presentation & Interview: Candidates will present their portfolio, discussing key projects, their creative process, marketing-minded approach, and how they've achieved impact. Interviews will assess technical skills, collaborative abilities, and cultural fit.

• Final Interview: May involve meeting with senior leadership or key stakeholders to discuss strategic alignment and long-term potential.

Portfolio Review Tips:

• Showcase Marketing Acumen: Highlight projects where creative decisions were driven by marketing objectives, audience insights, or campaign goals. Explain why you designed something a certain way, not just how.

• Demonstrate Versatility: Include a range of work across motion graphics, animation, and graphic design for different platforms (digital, social, web).

• Detail Your Process: For key projects, walk through your conceptualization, design, animation, and refinement process. Explain any challenges faced and how you overcame them.

• Highlight Impact: Quantify results where possible (e.g., engagement metrics, campaign performance influenced by your visuals). If direct metrics aren't available, articulate the intended impact and strategic contribution.

• Professional Presentation: Ensure your portfolio is well-organized, easy to navigate, and visually polished.

Challenge Preparation:

• Be prepared for a practical design or animation challenge. Focus on understanding the brief, managing time effectively, and delivering a polished output that addresses the core requirements.

• Practice articulating your creative choices and design rationale clearly and concisely, as if presenting to marketing stakeholders.

📝 Enhancement Note: This section is inferred based on standard hiring practices for creative roles, particularly in marketing. Emphasis is placed on demonstrating marketing understanding and strategic thinking within the creative portfolio.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:

  • Adobe After Effects: For motion graphics, animation, and visual effects.
  • Adobe Premiere Pro: For video editing, sequencing, and final output.
  • Adobe Illustrator: For vector graphics, illustrations, and logo design.
  • Adobe Photoshop: For image manipulation, raster graphics, and asset preparation.
  • Adobe InDesign: For layout design, print collateral, and potentially digital publications.

• 3D Animation Software (Preferred): Blender, Cinema 4D.

• Web Design Tools (Basic Knowledge): HTML/CSS.

Analytics & Reporting: While not directly using analytics tools, understanding how visual assets perform on various platforms (e.g., social media engagement, website click-through rates) is crucial for a marketing-minded designer.

CRM & Automation: Not directly involved in CRM or automation, but understanding how visual assets are deployed through marketing automation platforms or CRM-driven campaigns would be beneficial.

📝 Enhancement Note: This section is directly derived from the "Proficiency in design and animation software" and "Preferred Skills" sections of the input data.

👥 Team Culture & Values

Operations Values:

• People First: A core value of Witherite Law Group, emphasizing care for employees, clients, and the community. This translates to a supportive and collaborative work environment.

• Unmatched Expertise & Integrity: Striving for excellence in all aspects of work, including creative execution, with a commitment to ethical practices.

• Marketing-Minded Creativity: Valuing creative output that is not just aesthetically pleasing but also strategically effective in achieving marketing goals and communicating brand messages.

• Collaboration & Teamwork: Working together across departments to achieve shared objectives, as highlighted by the need to collaborate with marketing and community teams.

• Continuous Improvement: Encouraging staying current with industry trends and best practices to enhance skills and deliver cutting-edge creative solutions.

Collaboration Style:

• Highly collaborative, with frequent interaction between the designer, marketing teams, and potentially other departments to align creative with business objectives.

• Openness to feedback and iterative design processes to refine concepts and ensure they meet strategic requirements.

• A team-oriented approach where creative contributions support broader marketing and firm-wide goals.

📝 Enhancement Note: Values are extracted from the company description ("vision is to improve the life of each person we serve," "puts people first," "unmatched expertise," "integrity"). Collaboration style is inferred from the responsibilities and company culture.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing creative vision with strict brand guidelines and marketing objectives.

• Managing multiple projects with competing deadlines in a fast-paced environment.

• Adapting quickly to evolving design trends and new technologies.

• Effectively translating complex legal concepts or firm messaging into accessible and engaging visual content.

Learning & Development Opportunities:

• Deepen expertise in advanced motion graphics and animation techniques.

• Develop strategic thinking and campaign planning skills through close collaboration with the marketing team.

• Gain exposure to UI/UX design principles and potentially basic web development (HTML/CSS).

• Explore 3D animation software to expand creative capabilities.

• Benefit from tuition reimbursement for formal training or certifications in design, animation, or marketing.

📝 Enhancement Note: Challenges are inferred from the role's responsibilities and the nature of working in a marketing and legal environment. Growth opportunities are aligned with the skills required and potential career progression.

💡 Interview Preparation

Strategy Questions:

• "Describe a project where you applied a marketing-minded approach to your design. How did audience, purpose, and channel influence your creative decisions?" (Focus on articulating your strategic thought process.)

• "How do you balance creative exploration with adhering to strict brand guidelines and client objectives?" (Demonstrate your understanding of brand integrity and collaborative constraints.)

Company & Culture Questions:

• "What do you know about Witherite Law Group and our mission?" (Research the firm's focus on personal injury, client care, and community.)

• "How do you see your creative skills contributing to our firm's 'people first' culture and 'unmatched expertise'?" (Connect your values and skills to the company's core principles.)

Portfolio Presentation Strategy:

• Tell a Story: For each project, explain the problem, your solution, your role, and the outcome. Focus on the why behind your design choices.

• Highlight Marketing Impact: Emphasize how your visuals supported specific marketing goals (e.g., increased engagement, improved brand recall, clearer messaging).

• Showcase Technical Skill: Demonstrate proficiency in After Effects, Premiere Pro, and other relevant software through your work.

• Be Prepared for Technical Questions: Know the software you used inside and out, and be able to discuss your techniques.

• Demonstrate Adaptability: If possible, show how you've adapted your style or approach for different clients or campaign needs.

📝 Enhancement Note: Interview questions are crafted to assess the core requirements of the role, particularly the blend of creative skill, marketing acumen, and collaborative ability. Portfolio presentation advice focuses on showcasing these aspects effectively.

📌 Application Steps

To apply for this Motion & Graphic Designer position:

• Submit your application through the provided application link on Greenhouse.

• Portfolio Customization: Tailor your portfolio to highlight projects that demonstrate your motion graphics, animation, and graphic design skills, with a specific emphasis on those that showcase a "marketing-minded perspective" and successful brand storytelling. Include examples of work for digital, social, and campaign initiatives.

• Resume Optimization: Ensure your resume clearly outlines your experience with Adobe Creative Suite (After Effects, Premiere Pro, Illustrator, Photoshop, InDesign) and any relevant preferred skills (3D animation, UI/UX). Quantify achievements where possible and use keywords from the job description.

• Interview Preparation: Practice articulating your creative process, your approach to marketing-driven design, and your ability to collaborate. Prepare specific examples from your portfolio to discuss during interviews.

• Company Research: Familiarize yourself with Witherite Law Group's mission, values, and practice areas. Understand their brand identity to better align your application and interview responses with their culture and objectives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.