Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Raptor Technologies

Location: Remote - US

Job Type: Full-Time

Category: Marketing & Creative Operations

Date Posted: January 21, 2026

Experience Level: Mid-Level (3-5 years)

Remote Status: Fully Remote

🚀 Role Summary

• Drive visual storytelling and brand consistency across all marketing touchpoints through compelling graphic design.

• Manage the end-to-end creative production process for a diverse range of marketing collateral, ensuring high-quality output.

• Collaborate closely with marketing stakeholders to translate business objectives into effective visual communication strategies.

• Uphold and evolve visual brand standards, ensuring cohesive brand representation across all channels and materials.

📝 Enhancement Note: This role is positioned within Marketing & Creative Operations, focusing on the execution of visual assets that support broader Go-To-Market (GTM) strategies. The emphasis on diverse channels and stakeholder collaboration highlights its operational importance in delivering consistent brand messaging.

📈 Primary Responsibilities

• Design and produce visually engaging marketing collateral for email campaigns, website, print materials, digital advertising, social media, events, and video content.

• Own the creative process for assigned projects, from initial concept development and design ideation through to final production file delivery, including meticulous editing and proofing.

• Partner with marketing team members to deeply understand project goals, target audiences, and specific requirements, translating these into impactful creative concepts, including illustrations and infographics.

• Develop, maintain, and strictly enforce visual brand standards across all marketing initiatives and communications to ensure a consistent and recognizable brand identity.

• Create and refine imagery and text-based layouts for both print and digital campaigns, ensuring aesthetic appeal and clarity of message.

• Support photo and video shoots by contributing shot lists, providing visual references, and offering art direction to align with campaign objectives.

• Design creative assets for company presentation decks, encompassing sales enablement materials and internal communications, to enhance clarity and impact.

• Support tradeshows and conferences by designing booth graphics, banner stands, promotional items, signage, and associated event collateral.

• Manage relationships with print and production vendors, coordinating timelines, meticulously reviewing proofs, and ensuring the quality and accuracy of all final outputs.

• Maintain and organize a comprehensive graphics library, including sourcing, editing, and organizing stock imagery and high-quality product screenshots for consistent use across various content types.

• Develop and maintain organizational templates such as PowerPoint templates, letterhead, and business cards to ensure brand consistency.

• Coordinate with external creative and digital agencies as needed, managing communication and deliverables to supplement internal capabilities.

📝 Enhancement Note: The responsibilities listed indicate a hands-on role with significant ownership over creative execution. The emphasis on vendor management, template creation, and agency coordination points to a need for strong project management and operational efficiency within the design function.

🎓 Skills & Qualifications

Education: A Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field is often preferred, though equivalent professional experience will be considered.

Experience: 3-5 years of professional experience as a Graphic Designer, with a proven track record in creating impactful visual assets for a variety of marketing and communication channels.

Required Skills:

• Demonstrated expertise in Adobe Creative Suite, specifically Photoshop, InDesign, and Illustrator.

• Strong portfolio showcasing a wide range of visually compelling designs across email, web, print, digital advertising, social media, events, and video.

• Proven experience in managing the full campaign design lifecycle, from concept and design to layout and production.

• Advanced understanding of layout, typography, and fundamental visual design principles.

• Solid grasp of digital and print production requirements, including file formatting and pre-press considerations.

• Proficiency in designing engaging presentations within Microsoft PowerPoint.

• Experience with interactive media design.

Preferred Skills:

• Video editing experience.

• Basic HTML knowledge; coding experience is a plus.

• Experience utilizing AI-assisted design tools and workflows.

📝 Enhancement Note: The "preferred skills" suggest a forward-thinking marketing team that values adaptability and the integration of emerging technologies. Highlighting these in a portfolio or during interviews can differentiate candidates.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a diverse range of projects demonstrating expertise across digital (email, web, social media, digital ads) and print mediums.

• Include examples of campaign-driven design work, illustrating the ability to translate marketing objectives into visual concepts.

• Present case studies or project breakdowns that highlight your role in the creative process, from concept to final delivery.

• Feature examples of brand guideline adherence and how you've maintained brand consistency across various deliverables.

Process Documentation:

• Candidates are expected to articulate their design process clearly, including ideation, concept development, stakeholder feedback incorporation, revision cycles, and final file preparation.

• Be prepared to discuss how you manage project timelines, prioritize tasks, and collaborate with marketing teams or other stakeholders to ensure efficient workflow and timely delivery.

• Demonstrate an understanding of production processes for both digital and print, including file management and quality control.

📝 Enhancement Note: A strong portfolio is critical for this role. It should not only showcase aesthetic capabilities but also demonstrate a systematic approach to design execution and a commitment to brand integrity and operational efficiency.

💵 Compensation & Benefits

Salary Range: For Graphic Designers with 3-5 years of experience in a remote US-based role, the typical annual base salary can range from $60,000 to $85,000. This estimate is based on industry benchmarks for similar roles in the US market and can vary based on specific qualifications, experience, and geographic location.

Benefits:

• Remote-first philosophy, enabling work from anywhere within the US.

• Flexible Paid Time Off (PTO) to support work-life balance.

• Paid Parental Leave for new parents.

• 11 Paid Holidays per year.

• Workplace flexibility to manage personal and professional commitments.

• Affordable health coverage, including medical, dental, and vision insurance, with employee-only medical coverage paid 100% by the company.

• 401(k) employer contribution to aid in long-term financial planning.

• Company-paid life insurance, Short-Term Disability (STD), and Long-Term Disability (LTD) coverage.

• Pet insurance as an added perk.

Working Hours: Standard full-time hours are expected, typically around 40 hours per week. Given the remote nature, there may be flexibility in daily start and end times, but availability during core business hours for collaboration is essential.

📝 Enhancement Note: The salary range is an estimation based on general US market data for this experience level and role. Specific compensation details, especially for residents of California, Colorado, New Jersey, New York, or Washington, will require direct inquiry with the company as per their disclosure. The benefits package is comprehensive, with a strong emphasis on employee well-being and financial security.

🎯 Team & Company Context

🏢 Company Culture

Industry: Raptor Technologies operates within the EdTech (Education Technology) and School Safety sectors, providing integrated software and services for K-12 school districts. This industry is mission-driven, focusing on child protection and school security.

Company Size: Raptor Technologies has a significant presence, partnering with over 60,000 schools in 55 countries. While specific employee count isn't provided, the scope of operations suggests a medium-to-large sized organization with established processes and a growing market share.

Founded: Founded in 2002, Raptor Technologies has over two decades of experience in the school safety software market, indicating stability, industry expertise, and a deep understanding of its customer base.

Team Structure:

• The Graphic Designer will likely be part of the Marketing team, reporting to a Marketing Manager or Director.

• This role will involve close collaboration with other marketing functions (e.g., content creators, digital marketers, campaign managers) and potentially sales enablement teams.

Methodology:

• The company's mission to "protect every child, every school, every day" suggests a culture that values dedication, impact, and a strong sense of purpose.

• The focus on innovation and customer collaboration implies an agile and responsive approach to product development and marketing.

• Data-driven decisions are likely used to inform marketing strategies, and visual assets will need to align with these insights.

Company Website: https://www.raptortech.com/ (Assuming this is the correct domain based on domain_derived)

📝 Enhancement Note: The mission-driven nature of Raptor Technologies is a key cultural differentiator. Candidates who are passionate about education and safety will likely find this environment particularly appealing. The company's longevity suggests a stable organization with opportunities for long-term growth.

📈 Career & Growth Analysis

Operations Career Level: This Graphic Designer role is considered a mid-level position, requiring 3-5 years of experience. It represents a crucial execution-level role within the marketing operations function, responsible for translating strategic visual needs into tangible creative assets.

Reporting Structure: The Graphic Designer will typically report to a Marketing Manager or Director, who oversees the overall marketing strategy and execution. This structure allows for clear direction and alignment with broader GTM objectives.

Operations Impact: The visual assets created by this role directly impact the effectiveness of marketing campaigns, sales enablement, and overall brand perception. High-quality, on-brand visuals are essential for lead generation, customer engagement, and reinforcing Raptor Technologies' mission and credibility in the school safety sector. This role contributes to the operational efficiency of the marketing department by providing ready-to-use assets and maintaining brand consistency.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas like digital advertising design, motion graphics, or interactive design.

• Senior Designer/Art Director: Progress to leading larger creative projects, mentoring junior designers, and taking on more strategic creative direction.

• Marketing Operations: Transition into roles that focus on the operational aspects of marketing, such as campaign management, MarTech stack utilization, or analytics, leveraging a strong understanding of visual content's role in these areas.

• Cross-functional Moves: Potentially move into roles within product marketing or UX/UI design if skills and interests align.

📝 Enhancement Note: While the role is primarily execution-focused, its proximity to marketing strategy and GTM initiatives provides a solid foundation for career advancement within either a creative or broader operational track. Highlighting adaptability and a willingness to learn new design tools and techniques will be beneficial for growth.

🌐 Work Environment

Office Type: This is a fully remote position, meaning there is no physical office requirement. The company embraces a "Remote-first philosophy."

Office Location(s): While the role is remote, the company is based in the US, with a headquarters likely in Texas based on common industry knowledge for this company. The job posting specifies "Remote - US," indicating candidates must be located within the United States.

Workspace Context:

• The remote work environment necessitates strong self-discipline, proactive communication, and effective use of digital collaboration tools.

• Candidates should be comfortable working independently while remaining connected to team members and stakeholders through virtual channels.

• Access to reliable internet and a dedicated workspace are essential for productivity.

• While not a physical office, the "company culture" and "team structure" sections provide insights into the collaborative dynamics expected within this remote setting.

Work Schedule: Standard full-time hours are expected (approximately 40 hours per week). The remote-first philosophy and workplace flexibility suggest that while core hours for meetings and collaboration are necessary, there may be some flexibility in structuring the workday to accommodate personal needs, provided deadlines and project milestones are met.

📝 Enhancement Note: The "Remote-first philosophy" is a significant aspect of the work environment. Candidates should be adept at remote work dynamics, including asynchronous communication and virtual collaboration.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess basic qualifications and creative style.

• Portfolio Review & Interview: A deeper dive into your portfolio with a hiring manager or marketing lead. Expect to discuss specific projects, your design process, and how your work aligns with Raptor Technologies' brand and mission.

• Skills Assessment/Creative Challenge: You may be asked to complete a design exercise or a small project to evaluate your skills in a practical context (e.g., designing a social media graphic or a presentation slide based on a brief).

• Final Interview: Potentially with senior marketing leadership to discuss cultural fit, long-term career aspirations, and how you can contribute to the team's success.

Portfolio Review Tips:

• Curate Strategically: Select 5-8 of your strongest, most relevant projects. Ensure a mix that showcases your versatility across different mediums (digital, print, presentations).

• Tell a Story: For each project, clearly articulate the problem/brief, your role, your creative process, the tools used, and the outcome or impact. Use concise, impactful descriptions.

• Highlight Brand Consistency: Include examples that demonstrate your ability to adhere to and uphold brand guidelines, a key responsibility for this role.

• Showcase Diverse Skills: Ensure your portfolio includes examples of email graphics, web elements, social media visuals, and presentation designs. If you have video editing or basic HTML experience, showcase that.

• Professional Presentation: Ensure your portfolio is well-organized, easy to navigate, and visually polished. A dedicated website or a well-designed PDF are common formats.

Challenge Preparation:

• If a design challenge is given, carefully read the brief, ask clarifying questions, and prioritize your time to address all requirements.

• Focus on demonstrating your core skills (Adobe Suite, layout, typography) and your understanding of the brand and target audience.

• Even for small tasks, consider the strategic context and how your design supports the overall marketing objective.

📝 Enhancement Note: The portfolio is paramount. Candidates should view it not just as a gallery of work but as a demonstration of their problem-solving abilities, design process, and understanding of marketing objectives within a specific company context.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency in Photoshop, InDesign, and Illustrator for creating a wide range of visual assets.

• Microsoft PowerPoint: Required for designing company presentation decks, sales materials, and internal communications.

• Digital Asset Management (DAM) System: Likely used for organizing and accessing graphics, templates, and brand assets.

Analytics & Reporting:

CRM & Automation:

Other Potential Tools:

• Figma/Sketch: Increasingly popular for UI/UX design and collaborative design workflows, could be a plus.

• Video Editing Software: Adobe Premiere Pro, Final Cut Pro (if video editing skills are utilized).

• HTML/CSS: For basic web asset creation or email coding.

• AI-Assisted Design Tools: Mentioned as a plus, indicating potential use of tools like Adobe Sensei, Midjourney, or Dall-E for ideation or asset generation.

📝 Enhancement Note: Proficiency in the Adobe Creative Suite and PowerPoint is non-negotiable. Experience with emerging tools like AI-assisted design platforms can provide a competitive edge.

👥 Team Culture & Values

Operations Values:

• Mission-Driven: A strong commitment to the company's mission of protecting children and schools.

• Customer-Centric: Focus on understanding and serving the needs of K-12 school districts.

• Innovation: Encouraging new ideas and approaches to enhance safety solutions.

• Collaboration: Working effectively across teams to achieve common goals.

• Quality & Detail: Maintaining high standards in all aspects of work, from design execution to client service.

• Efficiency: Streamlining processes to deliver high-quality work effectively and on time.

Collaboration Style:

• Proactive Communication: Essential for a remote team, involving regular updates, clear articulation of needs, and responsiveness.

• Cross-functional Partnership: Working closely with marketing, sales, and potentially product teams to ensure visual assets align with broader strategies and requirements.

• Feedback Integration: Openness to receiving and acting on constructive feedback from stakeholders to refine designs.

• Shared Purpose: A collective drive towards achieving the company's mission, fostering a supportive and goal-oriented environment.

📝 Enhancement Note: The emphasis on a mission-driven culture suggests that candidates should articulate how their work contributes to this larger purpose. A collaborative spirit is key, especially in a remote setting.

⚡ Challenges & Growth Opportunities

Challenges:

• Maintaining Brand Consistency Across Diverse Channels: Ensuring a unified brand message in a wide array of marketing materials requires rigorous attention to detail and a deep understanding of brand guidelines.

• Balancing Creative Vision with Stakeholder Requirements: Effectively translating marketing objectives and stakeholder feedback into compelling designs while maintaining creative integrity.

• Managing Multiple Projects and Deadlines: Juggling various design requests from different departments with competing priorities requires strong organizational and time-management skills.

• Adapting to Evolving Design Trends and Technologies: Staying current with design best practices, software updates, and new tools like AI-assisted design.

• Remote Collaboration Effectiveness: Ensuring seamless communication and collaboration with team members and stakeholders across different locations and time zones.

Learning & Development Opportunities:

• Advanced Design Software Training: Opportunities to deepen expertise in Adobe Creative Suite or learn new design platforms.

• Workshops on Digital Marketing Design: Understanding the nuances of designing for specific digital channels (e.g., social media advertising, email marketing best practices).

• Exposure to UX/UI Principles: Gaining an understanding of user experience and user interface design, which can inform more effective visual communication.

• Mentorship Programs: Learning from experienced designers or marketing professionals within the company.

• Industry Conferences/Webinars: Staying abreast of the latest trends in graphic design, marketing, and EdTech.

📝 Enhancement Note: Candidates should be prepared to discuss how they approach these challenges and demonstrate a proactive attitude towards continuous learning and professional development.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for taking a design brief from concept to final production files. How do you incorporate stakeholder feedback?" (Focus on process, collaboration, and iteration.)

• "How do you ensure brand consistency across a wide range of marketing materials, from digital ads to print collateral?" (Highlight adherence to brand guidelines, asset management.)

• "Walk me through a project in your portfolio that you're particularly proud of. What was the objective, your role, your creative approach, and the outcome?" (Prepare a concise, impactful case study.)

• "How do you prioritize competing design requests from different departments?" (Demonstrate time management and organizational skills.)

Company & Culture Questions:

• "What interests you about Raptor Technologies and our mission to enhance school safety?" (Research the company's mission and values.)

• "How do you see your design skills contributing to a company that serves the education sector?" (Connect your skills to the company's purpose.)

Portfolio Presentation Strategy:

• Concise Storytelling: For each project, clearly state the challenge, your solution, and the impact. Keep descriptions brief and impactful.

• Visual Focus: Let your designs speak for themselves, but be ready to explain the rationale behind your creative decisions.

• Process Demonstration: Show sketches, mood boards, or early concepts if they illustrate your creative process effectively.

• Tool Proficiency: Be ready to mention the specific tools used for each project.

• Relevance: Prioritize projects that align with the responsibilities outlined in the job description (email, web, print, presentations).

📝 Enhancement Note: Be prepared to discuss not just what you designed, but why and how. Demonstrating an understanding of marketing objectives and a systematic approach to design is crucial.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on the Greenhouse job board.

• Portfolio Customization: Ensure your portfolio is up-to-date and clearly showcases projects relevant to the responsibilities listed, particularly those involving email, web, print, digital advertising, social media, and presentations. Tailor any accompanying descriptions to highlight your process and impact.

• Resume Optimization: Update your resume to emphasize your 3-5 years of graphic design experience, proficiency in Adobe Creative Suite and PowerPoint, and any experience with interactive media, video editing, or AI design tools. Quantify achievements where possible (e.g., "Designed assets for campaigns that resulted in X% increase in engagement").

• Interview Preparation: Practice articulating your design process, discussing your portfolio projects, and answering common interview questions related to creativity, collaboration, and time management in a remote setting.

• Company Research: Thoroughly review the Raptor Technologies website to understand their mission, values, existing branding, and target audience. This will help you tailor your responses and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description provides comprehensive insights based on the provided data and industry standards for operations and creative roles. Candidates should verify specific details and expectations directly with Raptor Technologies during the application and interview process.