Associate Graphic Designer

📍 Job Overview

Job Title: Associate Graphic Designer
Company: AIO App Inc
Location: Islamabad, Pakistan
Job Type: Full-Time
Category: Creative & Media / Art & Design
Date Posted: July 31, 2025
Experience Level: Entry-Level (0-2 years)
Remote Status: On-site

🚀 Role Summary

• This role is pivotal in crafting visual assets that enhance the brand presence of restaurants within the US market, focusing on digital and on-premises design solutions.
• The Associate Graphic Designer will be instrumental in translating restaurant brand identities into compelling visual narratives through social media content, digital menus, and print collateral.
• A key aspect of this position involves the development of comprehensive brand books and engaging pitch decks, crucial for client acquisition and retention strategies in the competitive restaurant tech SaaS market.
• The role demands a keen understanding of visual consistency, brand building, and the ability to manage multiple design projects efficiently to meet client deadlines and project timelines.

📝 Enhancement Note: While the initial job title is "Associate Graphic Designer," the responsibilities indicate a need for strategic thinking in brand building and pitch deck creation, suggesting a role with potential for growth beyond purely execution-level tasks. The focus on the restaurant industry and SaaS market implies a need for candidates who can understand business objectives and translate them into impactful designs.

📈 Primary Responsibilities

• Design a wide range of engaging and on-brand graphics for restaurant clients, encompassing social media content, digital menus, email marketing visuals, and other digital marketing assets.
• Create print-ready designs for various on-premises materials, including posters, table tents, standees, packaging, and other point-of-sale collateral, ensuring high-quality output for physical distribution.
• Develop comprehensive brand books that meticulously define and document the visual identity, design guidelines, typography, color palettes, and usage standards for restaurant clients.
• Design visually compelling and strategically structured pitch decks that effectively communicate the value proposition of AIO App Inc's solutions to potential clients and stakeholders.
• Ensure and maintain absolute visual consistency across all digital and physical platforms and customer touchpoints for each restaurant client.
• Proactively manage and prioritize multiple design projects simultaneously, ensuring all deadlines are met without compromising design quality or strategic intent.
• Collaborate effectively with marketing, sales, and product teams to gather design requirements and ensure alignment with overall business objectives.
• Stay abreast of current design trends, industry best practices, and innovations within the restaurant technology and SaaS sectors to inform design strategies.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and strategic brand development. The requirement to create brand books and pitch decks indicates that the role goes beyond simple asset creation and involves contributing to client strategy and business development efforts.

🎓 Skills & Qualifications

Education:

• While no specific degree is mandated, a Bachelor's degree in Graphic Design, Visual Arts, Marketing, or a related field is often preferred for roles involving brand strategy and client-facing materials. Equivalent practical experience with a strong portfolio will also be considered.

Experience:

• Proven experience as a Graphic Designer, with a minimum of 0-2 years of professional experience. This experience should demonstrate a solid understanding of design principles and practical application across various media.

Required Skills:

• Proficiency in Adobe Creative Suite: Expert-level command of Photoshop, Illustrator, and InDesign is essential for creating high-quality digital and print assets.
• Strong Portfolio: A robust and diverse portfolio showcasing demonstrable experience in digital design, print design, branding, and presentation design is a mandatory requirement.
• Visual Acuity: An excellent eye for detail, with a strong understanding of layout, composition, typography, and color theory to create aesthetically pleasing and effective designs.
• Brand Building Fundamentals: Basic understanding of content strategy and principles of brand building, enabling the creation of cohesive and impactful brand identities.
• Feedback Integration: Ability to receive and incorporate constructive feedback effectively, demonstrating agility in iterating designs to meet project goals.
• Project Management: Capability to manage multiple design projects concurrently, meeting deadlines and maintaining high standards of quality.

Preferred Skills:

• Video Editing Proficiency: Experience with video editing tools such as Adobe Premiere Pro or After Effects for creating dynamic visual content.
• Storytelling Through Design: Familiarity and proven ability to convey narratives and communicate messages effectively through visual design elements.
• Restaurant Industry Knowledge: Familiarity with the specific design needs and trends within the restaurant and hospitality industry.

📝 Enhancement Note: The "Preferred" skills, particularly video editing and storytelling, suggest that the company is looking to evolve its visual content capabilities. Candidates with these skills will have a distinct advantage. The emphasis on a "strong portfolio" underscores the practical, results-oriented nature of design roles in this industry.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Diverse Project Showcase: The portfolio must include a minimum of 3-5 distinct projects that highlight expertise in digital design (social media, web graphics), print design (brochures, flyers, packaging), branding (logo design, style guides), and presentation design (pitch decks, proposals).
• Process Documentation: For each major project, include a brief explanation of the design process, from initial concept and client brief interpretation to final delivery, emphasizing problem-solving and strategic decision-making.
• Visual Consistency Examples: Showcase examples of how visual consistency was maintained across different platforms or collateral for a single brand or client.
• Impact Metrics (If Available): Where possible, include metrics or client testimonials that demonstrate the impact of the designs, such as increased engagement, improved brand perception, or successful campaign outcomes.

Process Documentation:

• Workflow Design: Demonstrate an understanding of how design workflows are established, from brief intake to final asset delivery, including stages for concept development, revisions, and approvals.
• System Integration: Show awareness of how design assets integrate with various platforms, such as social media scheduling tools, digital menu systems, or CRM platforms, even if not directly managed by the designer.
• Performance Analysis: Ability to analyze the performance of design assets (e.g., A/B testing results for social media graphics, conversion rates for landing page visuals) and use insights to refine future designs.

📝 Enhancement Note: For an Associate Graphic Designer role, the portfolio requirements are geared towards demonstrating foundational skills and a systematic approach to design. The emphasis on process and potential impact metrics is crucial for showcasing an understanding of design's role in achieving business objectives, even at an entry level.

💵 Compensation & Benefits

Salary Range:

• For an Associate Graphic Designer in Islamabad, Pakistan, with 0-2 years of experience, a competitive salary range would typically fall between PKR 60,000 to PKR 100,000 per month. This estimate is based on industry benchmarks for entry-level creative roles in Pakistan, considering the cost of living, demand for design skills, and the specific requirements of the role, which includes international client work.

Benefits:

• Competitive Salary: As outlined above, offering a salary commensurate with experience and market standards.
• Professional Development: Opportunities for training and skill enhancement, particularly in areas like advanced Adobe Suite techniques, video editing, and emerging design trends.
• Exposure to International Markets: The chance to work with US-based restaurant clients, providing valuable experience in a global context.
• Dynamic Startup Environment: Being part of a fast-paced, innovative Silicon Valley-funded startup with a clear mission to revolutionize the restaurant industry.
• Health & Wellness: Potential for health insurance coverage and other wellness programs, common benefits in established companies.
• Paid Time Off: Standard vacation and sick leave policies.

Working Hours:

• Standard Office Hours: 10:00 am to 6:00 pm PKT (Pakistan Standard Time). The role is on-site, requiring physical presence during these hours.

📝 Enhancement Note: The salary range is an estimate for the Islamabad market for an entry-level graphic designer. Actual compensation will depend on the candidate's specific skills, portfolio strength, and negotiation. The benefits highlight the advantages of working for a tech startup with international reach.

🎯 Team & Company Context

🏢 Company Culture

Industry: Restaurant Technology (SaaS), AI Technology, Hospitality Tech. AIO App Inc operates at the intersection of technology and the food service industry, aiming to streamline operations for US restaurants. Company Size: As a Silicon Valley-funded startup, AIO App Inc is likely in a growth phase, potentially ranging from 50-200 employees. This implies a dynamic, agile, and collaborative work environment where individual contributions are highly visible. Founded: While the founding date isn't specified, the company's mission to revolutionize the US restaurant industry post-COVID-19 suggests a relatively recent establishment, likely within the last 5-10 years, focusing on modern tech solutions.

Team Structure:

• Operations Team: The Graphic Designer will likely be part of a broader marketing or creative team, reporting to a Creative Director or Marketing Manager.
• Cross-functional Collaboration: Close collaboration is expected with sales teams (for pitch decks), marketing teams (for social media and digital assets), and potentially product teams to ensure brand consistency across the platform.
• Global Reach: While based in Islamabad, the team's focus is on the US market, necessitating clear communication and an understanding of different market needs.

Methodology:

• Data-Driven Design: The company leverages AI technology and data analytics to empower restaurant owners, suggesting that design decisions may be informed by performance metrics and user behavior.
• Agile Development: As a startup, AIO App Inc likely employs agile methodologies for project management, requiring flexibility and rapid iteration in design processes.
• Customer-Centric Approach: The mission to improve restaurant owners' profit margins and reduce stress emphasizes a customer-centric approach, which should translate into design that effectively communicates value and solves client problems.

Company Website: https://aio-app-inc.breezy.hr (Note: This appears to be a hiring platform URL, not the primary company website. The company website is likely aioapp.com, as indicated in the input data.)

📝 Enhancement Note: The company culture is likely to be fast-paced, innovative, and focused on growth, typical of a Silicon Valley-funded startup. The emphasis on AI and SaaS for the restaurant industry suggests a tech-forward environment where design plays a critical role in product perception and client engagement.

📈 Career & Growth Analysis

Operations Career Level: Associate Graphic Designer. This level typically involves executing design tasks under supervision, learning core design principles and company workflows, and contributing to smaller projects or specific parts of larger campaigns. It's an entry point for a career in graphic design within a tech-focused company. Reporting Structure: The role will likely report to a Senior Graphic Designer, Art Director, or Marketing Manager. This provides a clear line of mentorship and performance evaluation. Operations Impact: The Graphic Designer's work directly impacts AIO App Inc's ability to attract and retain restaurant clients by creating professional, compelling marketing materials and brand identities. Strong designs contribute to the company's perceived credibility and market position in the competitive restaurant tech SaaS space.

Growth Opportunities:

• Skill Specialization: Opportunity to develop expertise in specific areas such as UI/UX design for digital menus, motion graphics for video content, or advanced branding strategies.
• Project Leadership: As experience grows, the designer may take on responsibility for leading design aspects of specific client projects or internal marketing campaigns.
• Mentorship and Training: Access to senior designers and potential training programs to enhance technical skills and strategic design thinking.
• Career Advancement: Potential to progress to roles like Graphic Designer, Senior Graphic Designer, Art Director, or even specialize in areas like Brand Management or UI/UX Design within the company.

📝 Enhancement Note: The "Associate" title clearly indicates an entry-level position, but the scope of responsibilities (brand books, pitch decks) offers a solid foundation for growth. Candidates should view this as a stepping stone to becoming a more strategic and impactful designer within the company.

🌐 Work Environment

Office Type: The role is described as "On-site," implying a traditional office environment. This setting fosters direct collaboration, spontaneous idea-sharing, and team cohesion. Office Location(s): Islamabad, Pakistan. This location serves as the operational hub for the design team, supporting the company's global client base. Workspace Context:

• Collaborative Hub: The office environment likely encourages interaction among team members, facilitating quick feedback loops and brainstorming sessions essential for creative work.
• Tools and Technology: Access to industry-standard design software (Adobe Creative Suite) and potentially other project management or communication tools. The company's tech focus suggests a modern, well-equipped workspace.
• Team Interaction: Opportunities to work closely with colleagues from various departments, including marketing, sales, and potentially product development, offering diverse perspectives and learning experiences.

Work Schedule:

• The specified working hours are 10:00 am to 6:00 pm PKT. This schedule is consistent with local business hours in Pakistan and allows for overlap with potential US-based client communications, though significant real-time collaboration with US teams might require flexibility.

📝 Enhancement Note: The on-site requirement suggests a preference for in-person collaboration, which can be beneficial for creative roles. Candidates should consider how this environment aligns with their preferred working style and how they can leverage the office setting for networking and skill development.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of the resume and portfolio to assess basic qualifications and design aesthetic.
• Technical Assessment/Challenge: Candidates may be asked to complete a small design task or case study related to restaurant branding or digital marketing to evaluate their practical skills and problem-solving abilities under timed conditions.
• Interview with Hiring Manager/Team: A discussion focusing on design experience, portfolio projects, understanding of design principles, and cultural fit with the company. This stage will likely delve into how the candidate approaches design challenges and collaborates with others.
• Final Interview (Potentially): A meeting with senior leadership or a broader team to discuss career aspirations and long-term fit within the company.

Portfolio Review Tips:

• Curate Effectively: Select your strongest, most relevant work. For this role, prioritize projects showcasing digital design, print collateral, branding, and pitch decks.
• Tell a Story: For each project, briefly explain the client's challenge, your design process, your role, and the outcome. Highlight how your design contributed to the client's objectives.
• Showcase Versatility: Include a mix of styles and project types to demonstrate adaptability.
• Highlight Systems Thinking: If possible, show how your designs maintained consistency across different applications or platforms.
• Professional Presentation: Ensure your portfolio is well-organized, easy to navigate, and visually appealing. A PDF format or a dedicated portfolio website is recommended.

Challenge Preparation:

• Understand the Target Audience: Research the US restaurant industry and common design trends.
• Focus on Brand Consistency: Be prepared to demonstrate how you would maintain or establish a strong, consistent brand identity for a restaurant.
• Time Management: Practice completing design tasks within a reasonable timeframe, similar to what might be expected in a timed challenge.
• Communication: Be ready to articulate your design choices and rationale clearly and concisely.

📝 Enhancement Note: The portfolio is critical for this role. Candidates should prepare to walk through their projects in detail, explaining their thought process, design decisions, and the impact of their work. A timed design challenge is a common assessment for graphic design roles.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:
  • Photoshop: Essential for image editing, digital asset creation, and mockups.
  • Illustrator: Crucial for vector graphics, logo design, icons, and illustrations.
  • InDesign: Necessary for layout design of brochures, pitch decks, and brand books.
• Presentation Software: Proficiency with tools like Google Slides or Microsoft PowerPoint for creating pitch decks.

Analytics & Reporting:

• While not directly managed by the designer, an understanding of how design performance is measured (e.g., engagement rates on social media, click-through rates on digital ads) is beneficial.

CRM & Automation:

• Familiarity with how design assets are used within CRM or marketing automation platforms for campaigns would be a plus, though not a direct requirement for this role.

📝 Enhancement Note: The core requirement is strong proficiency in the Adobe Creative Suite. Any additional experience with video editing software or presentation tools will be considered a significant advantage for this role.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to produce original and impactful designs that help clients stand out in a crowded market.
• Client Focus: A commitment to understanding client needs and delivering design solutions that effectively meet business objectives for restaurants.
• Collaboration & Teamwork: Willingness to work closely with colleagues, share ideas, and contribute to a positive team environment.
• Attention to Detail: A meticulous approach to design, ensuring accuracy, consistency, and high-quality output across all projects.
• Adaptability & Growth Mindset: Openness to learning new tools, techniques, and design trends, and the ability to adapt to evolving project requirements and market demands.

Collaboration Style:

• Cross-functional Integration: Expect to collaborate closely with marketing and sales teams to ensure designs align with campaign goals and client proposals.
• Feedback-Driven: A culture that encourages constructive feedback to refine designs and improve outcomes.
• Knowledge Sharing: Opportunities to share design insights, best practices, and new techniques within the creative team.

📝 Enhancement Note: The company's startup nature suggests a culture that values proactivity, adaptability, and a shared commitment to the company's mission. Designers are expected to be team players who can contribute positively to a fast-paced environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Client Needs: Effectively translating diverse restaurant brand visions and business objectives into compelling, yet strategically sound, designs.
• Meeting Tight Deadlines: Juggling multiple projects with varying priorities and deadlines in a fast-paced startup environment.
• Adapting to Industry Trends: Staying current with rapidly evolving design trends and the unique demands of the restaurant technology sector.
• Remote Collaboration (Indirect): While the role is on-site, the client base is primarily in the US, requiring clear communication and understanding across time zones and cultural nuances.

Learning & Development Opportunities:

• Skill Enhancement: Opportunities to deepen expertise in Adobe Suite, explore motion graphics, and learn about UI/UX principles relevant to digital menus and platforms.
• Industry Exposure: Gaining insights into the restaurant tech SaaS market and understanding how design contributes to business growth in this sector.
• Portfolio Building: Developing a strong portfolio with diverse projects that can lead to future career advancement within AIO App Inc or the broader industry.
• Mentorship: Learning from experienced designers and marketing professionals within the company.

📝 Enhancement Note: This role offers a significant opportunity to build a robust portfolio and gain experience in a niche but growing industry. The challenges are typical of a startup environment and can be valuable learning experiences for an aspiring designer.

💡 Interview Preparation

Strategy Questions:

• Portfolio Walkthrough: Be prepared to discuss 2-3 key projects from your portfolio in detail, explaining your role, design process, challenges faced, and the impact of your work. Focus on how your designs solved a problem or met a specific objective.
• Design Philosophy: Be ready to articulate your approach to design, what inspires you, and how you ensure visual consistency and brand alignment.
• Problem-Solving Scenarios: Prepare for questions like, "How would you design a social media campaign for a new restaurant opening?" or "How would you create a pitch deck that stands out for a restaurant tech company?"

Company & Culture Questions:

• Understanding AIO App Inc: Research the company's mission, target market (US restaurants), and its AI technology. Be ready to discuss why you are interested in working for a startup in the restaurant tech space.
• Teamwork and Collaboration: Discuss your experience working in teams, how you handle feedback, and your preferred collaboration style.
• Adaptability: Share examples of how you have adapted to changing project requirements or learned new skills quickly.

Portfolio Presentation Strategy:

• Highlight Relevance: Emphasize projects most relevant to restaurant branding, digital marketing, and pitch decks.
• Quantify Impact: If possible, use data or metrics to demonstrate the success of your designs (e.g., "Increased engagement by X%," "Contributed to a successful client pitch").
• Showcase Process: Briefly walk through your design thinking, from understanding the brief to final execution, demonstrating a structured approach.
• Visual Clarity: Ensure your presentation is clean, professional, and easy to follow.

📝 Enhancement Note: The interview process will heavily rely on your portfolio and your ability to articulate your design process and strategic thinking. Demonstrating an understanding of the restaurant industry and the company's business objectives will be key.

📌 Application Steps

To apply for this Associate Graphic Designer position:

• Submit your application through the provided Breezy HR link.
• Portfolio Customization: Ensure your portfolio prominently features digital design, print collateral, branding examples, and pitch decks. Tailor any accompanying cover letter to highlight your enthusiasm for the restaurant industry and AIO App Inc's mission.
• Resume Optimization: Clearly list your proficiency with Adobe Creative Suite (Photoshop, Illustrator, InDesign) and any experience with video editing or presentation tools. Quantify achievements where possible.
• Interview Preparation: Practice discussing your portfolio projects, focusing on your design process, problem-solving skills, and how your work aligns with client objectives. Be ready to articulate your understanding of brand building and visual consistency.
• Company Research: Familiarize yourself with AIO App Inc's business model, target market (US restaurants), and the challenges they aim to solve. Understand the value proposition of their AI technology and their all-in-one platform.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions relevant to a graphic design role within a tech company. All details should be verified directly with the hiring organization before making application decisions.