Integrated Marketing Designer

📍 Job Overview

Job Title: Integrated Marketing Designer

Company: Likewize

Location: Dallas – Southlake, Texas, United States

Job Type: FULL_TIME

Category: Marketing Design / Creative Operations

Date Posted: 2026-06-23

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Drive end-to-end creative production for client, sales, brand, and business storytelling assets, leveraging an AI-first mindset to enhance creative range and iteration speed.

• Design and deliver high-quality digital and print collateral, including presentations, one-pagers, social media graphics, email templates, event materials, and campaign assets.

• Develop engaging sales demos, case studies, and testimonials that clarify complex ideas and support sales enablement efforts.

• Maintain a meticulous attention to detail across multiple brands, channels, formats, and specifications, ensuring consistency and quality.

• Act as a hands-on creator, transforming strategic concepts into compelling visual narratives that resonate with target audiences and achieve business objectives.

📝 Enhancement Note: This role is positioned as a hands-on, mid-level creative production position within the marketing department, with a strong emphasis on AI integration and end-to-end asset creation. The "Integrated Marketing Designer" title suggests a need for versatility across various marketing channels and formats, requiring a blend of design, storytelling, and strategic marketing understanding. The AI-first mandate is a critical differentiator, implying a need for candidates who can effectively leverage AI tools to augment their creative process.

📈 Primary Responsibilities

• Own the complete creative production lifecycle for client-facing, sales enablement, and brand storytelling materials, from initial concept to final delivery.

• Craft visually compelling digital assets such as social media posts, email campaigns, landing page elements, and digital advertisements, ensuring brand consistency and adherence to platform specifications.

• Produce high-impact print collateral, including brochures, one-pagers, event signage, and marketing collateral, maintaining quality and aesthetic appeal.

• Develop persuasive sales presentations, detailed case studies, and client testimonials that effectively communicate value propositions and drive sales conversions.

• Utilize AI tools and platforms as a primary method for accelerating ideation, enhancing design quality, and optimizing production workflows, demonstrating advanced AI-centered production techniques.

• Translate complex business objectives and customer insights into clear, resonant, and actionable creative outputs that achieve specific marketing and sales goals.

• Proactively identify and implement workflow improvements, template standardization, and asset organization strategies to enhance team efficiency and asset reusability.

• Ensure all creative deliverables are meticulously executed, adhering to brand guidelines, technical specifications, and project timelines.

📝 Enhancement Note: The responsibilities highlight a broad scope of creative output, emphasizing the need for a designer who can manage diverse projects and formats. The explicit mention of "AI-centered production workflow" and "AI as a creative force multiplier" indicates that proficiency and strategic application of AI in design are paramount, not merely optional. The focus on "client, sales, brand, and business storytelling assets" points towards a role deeply integrated with revenue generation and sales enablement functions, requiring an understanding of how design impacts business outcomes.

🎓 Skills & Qualifications

Education: While no specific degree requirement is listed, a Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field is often preferred for roles of this nature. Equivalent practical experience with a strong portfolio will also be strongly considered.

Experience: 3-4 years of dedicated, hands-on creative production experience in a fast-paced environment, with a demonstrable track record of delivering high-quality marketing assets independently.

Required Skills:

• Proven expertise in end-to-end creative production for a variety of marketing assets, including digital, print, presentations, and motion graphics.

• Advanced proficiency in AI-centered production workflows, integrating AI tools with traditional design software to accelerate output and elevate quality.

• High-level visual design skills with a keen eye for aesthetics, composition, typography, and brand identity.

• Expert-level skills in presentation design, particularly with Microsoft PowerPoint, including advanced formatting, animation, and template creation.

• Strong proficiency in Adobe Creative Cloud suite, with a specific emphasis on InDesign, Photoshop, and Illustrator.

• Hands-on experience with Figma for collaborative design and prototyping.

• Solid understanding of marketing psychology, audience motivation, and behavioral drivers to inform persuasive creative strategies.

• Excellent copywriting and editing skills, ensuring accuracy, clarity, and consistent brand voice across all materials.

• Ability to work autonomously, manage multiple projects simultaneously, and meet tight deadlines in a dynamic setting.

• Strong communication skills, with the ability to articulate design decisions and defend creative choices effectively. Preferred Skills:

• Experience in B2B marketing environments where precision, trust, and accuracy are critical.

• Proficiency in video editing software such as Adobe Premiere Pro, After Effects, Final Cut Pro, CapCut, or DaVinci Resolve for creating motion graphics and video assets.

• Hands-on experience with marketing technology platforms including Klaviyo, HubSpot, WordPress, Google Analytics 4 (GA4), and VWO.

• Experience managing and developing lightweight systems like templates, reusable design components, and asset libraries.

• Familiarity with working across multiple distinct brands or stakeholder groups concurrently.

📝 Enhancement Note: The emphasis on "AI-centered production workflow" and the requirement for being a "proven creator, not delegator" strongly suggest that candidates must demonstrate direct, hands-on experience with AI design tools and a self-sufficient approach to creative execution. The preference for B2B experience and marketing technology tools indicates a need for a candidate who understands business contexts and digital marketing ecosystems.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive design portfolio showcasing end-to-end creative production capabilities across multiple mediums (digital, print, presentations, motion, email, landing pages).

• Demonstrations of how AI was integrated into the creative process to enhance outcomes, speed iteration, or expand creative exploration.

• Case studies illustrating the ability to translate customer and client insights into creative work that drives clarity, resonance, and conversion.

• Examples of sales demos, case studies, and testimonials that effectively make complex ideas clear and compelling for sales enablement.

• Evidence of strong visual design and presentation skills, with a focus on detail and craft in delivered assets. Process Documentation:

• Showcase of workflow optimization strategies, including the development and implementation of templates, reusable components, and scalable asset handoffs.

• Examples of how you have organized and managed digital assets to ensure efficient retrieval and consistent application across projects.

• Demonstration of how you approach understanding audience motivations and emotional drivers to shape persuasive and effective creative work.

• Evidence of ability to work autonomously from concept to final files, including project management and time allocation strategies.

📝 Enhancement Note: The portfolio requirements are heavily geared towards demonstrating practical, end-to-end creative execution with a modern, AI-augmented approach. Candidates should focus on showcasing their ability to not only design but also to strategically apply AI, manage assets efficiently, and understand the business impact of their creative work. The explicit mention of "owning lightweight systems" suggests a need for process-oriented thinking beyond pure design execution.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Mid-Level Integrated Marketing Designer with 3-4 years of experience in a major metropolitan area like Dallas, Texas, the estimated salary range is $70,000 - $95,000 annually. This estimate considers the role's emphasis on AI integration, advanced design skills, and direct contribution to sales and marketing efforts.

Benefits:

• On-site Amenities: Access to a range of convenient on-site facilities including covered parking, spacious break areas, raffles/games, an onsite gym, a coffee shop, and a café.

• Health & Wellness: Comprehensive health, dental, and vision insurance plans.

• Retirement Savings: 401(k) plan with potential company match.

• Paid Time Off: Generous vacation, sick leave, and holiday pay.

• Professional Development: Opportunities for ongoing training, workshops, and potential to attend industry events.

• Innovative Workspace: Access to a state-of-the-art, first-class employee experience workspace.

Working Hours: Standard full-time hours, likely around 40 hours per week, with potential for some flexibility depending on project demands and deadlines. The role is on-site, requiring consistent presence at the Southlake, Texas headquarters.

📝 Enhancement Note: The salary range is an estimate based on market data for similar roles in the Dallas-Fort Worth metroplex, considering the specific skill requirements like AI integration and advanced design proficiencies. The benefits listed are drawn directly from the description of the workspace amenities and general expectations for full-time roles in the US tech/marketing sector.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology Services & Device Lifecycle Management. Likewize operates at the intersection of technology, customer service, and financial services, providing protection, repair, upgrade, and renewal services for connected devices. This industry context means the marketing design role needs to translate technical services into clear, customer-centric benefits.

Company Size: Likewize is a global organization, and while the specific size isn't detailed here, the mention of a "global headquarters" and "partnerships with many of the world's biggest brands" suggests a medium to large enterprise with significant reach and established operations. For operations professionals, this implies structured processes, potential for cross-functional collaboration, and a need for scalable solutions.

Founded: The founding date is not provided, but the company's focus on innovation and its current global operations suggest a company that has evolved significantly over time.

Team Structure:

• The role is part of the U.S. marketing team at the global headquarters in Southlake, Texas.

• It's an in-house design role, meaning direct collaboration with marketing managers, brand strategists, and potentially sales teams.

• The designer will likely report to a Marketing Director or Creative Lead, with responsibilities extending to supporting various business units and brand initiatives. Methodology:

• AI-First Mindset: A core operational philosophy that leverages AI as a primary tool for enhancing creativity, speed, and quality.

• Customer-Centricity: Marketing and design efforts are grounded in understanding and serving the individual customer and their device lifecycle needs.

• Data-Driven Creativity: Insights from customers, clients, and market data are used to shape and validate creative outputs, aiming for measurable results like clarity, resonance, and conversion.

• Agile Production: The emphasis on speed, iteration, and efficient workflows suggests an agile approach to creative development, particularly with AI integration.

Company Website: www.likewize.com

📝 Enhancement Note: Understanding Likewize's industry is crucial for a designer. They are not a hardware manufacturer but a service provider focused on the "experience around devices." This means marketing design needs to communicate trust, reliability, and ease of use for services like protection, repair, and upgrades. The "AI-first mindset" is a key cultural and operational pillar that candidates must align with.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level, hands-on contributor. It requires significant autonomy and the ability to own projects from conception to completion, indicating a level of responsibility beyond entry-level. It's ideal for someone who wants to deepen their craft in integrated marketing design and AI-augmented creation.

Reporting Structure: The Integrated Marketing Designer will be part of the U.S. marketing team, likely reporting to a Marketing Manager, Director, or Creative Lead. This structure allows for direct interaction with marketing strategy and execution teams.

Operations Impact: The role directly impacts revenue by creating assets that support sales enablement, drive customer engagement, and build brand trust. By making complex ideas clear and compelling, the designer contributes to conversion rates, client acquisition, and customer retention. The AI-first approach aims to increase the volume and efficiency of these impact-driving assets.

Growth Opportunities:

• Skill Specialization: Deepen expertise in AI-driven design workflows, motion graphics, video editing, and specific marketing technologies (Klaviyo, HubSpot, etc.).

• Creative Leadership: Potential to evolve into a Senior Designer or Art Director role, leading projects and mentoring junior designers as the team grows.

• Cross-Functional Exposure: Gain experience working closely with sales, product marketing, and brand teams, understanding broader business strategies and contributing to integrated GTM campaigns.

• Process Improvement Ownership: Lead initiatives to further refine and scale the AI-centered production workflows and asset management systems.

📝 Enhancement Note: The growth opportunities are framed around deepening specialized design skills, particularly in AI and multimedia, and potentially moving into leadership. The role's impact is directly tied to revenue enablement, making it a strategic position within the marketing function.

🌐 Work Environment

Office Type: The company headquarters in Southlake, TX, is described as an innovative workspace designed to provide a "first-class employee experience." It's part of a larger real estate partner's offering (VariSpace), suggesting modern facilities.

Office Location(s): Global headquarters located in Southlake, Texas, with easy accessibility from Dallas and Fort Worth. It's noted as a short drive from Southlake Town Square.

Workspace Context:

• Collaborative Environment: The workspace is designed to foster collaboration, with an emphasis on bringing employees together.

• Onsite Amenities: A significant perk includes numerous onsite amenities such as covered parking, spacious break areas, gym, coffee shop, and café, aimed at enhancing the daily employee experience.

• Technology Integration: As an "AI-first" company, expect access to modern hardware and software, including AI tools and design platforms necessary for the role.

Work Schedule: This is a full-time, on-site position, implying a standard work week (likely 40 hours) with expectations for consistent availability during business hours. The modern workspace and amenities suggest an environment that values employee well-being, potentially allowing for some flexibility within the on-site framework if projects permit.

📝 Enhancement Note: The description of the workspace emphasizes amenities and a modern, collaborative environment. For an operations-focused role, this indicates that efficiency and employee experience are valued, which can translate to better tools and a supportive atmosphere for executing complex design tasks. The on-site requirement means candidates should be comfortable with a traditional office setting.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of your resume and portfolio to assess basic qualifications and creative output.

• Portfolio Review & Creative Challenge: Expect a deep dive into your portfolio, where you'll be asked to walk through specific projects, discuss your creative process, and explain your rationale, especially regarding AI integration. A practical design challenge or case study may be assigned to assess your skills in a Likewize context.

• Team/Manager Interviews: Interviews with the hiring manager and potential team members to evaluate your fit with the marketing team's culture, your collaboration style, and your understanding of marketing objectives.

• Behavioral & Situational Questions: Questions focused on how you handle ambiguity, manage deadlines, solve problems, and collaborate with stakeholders, particularly around explaining and defending design decisions.

Portfolio Review Tips:

• Highlight AI Integration: Clearly articulate how you used AI tools throughout your projects, focusing on the impact on speed, creativity, and final quality. Provide specific examples.

• Showcase End-to-End Ownership: Demonstrate projects where you managed the entire creative process from brief to final asset, emphasizing your autonomy and problem-solving skills.

• Focus on Business Impact: For each project, explain the objective, your role, the creative strategy, and the measurable results (e.g., improved engagement, conversion, clarity). Quantify where possible.

• Tailor to Likewize: Research Likewize's brand, services, and recent marketing campaigns. Prepare examples that align with their industry (device lifecycle, tech services) and target audience.

• Diverse Mediums: Ensure your portfolio includes examples across digital, print, presentations, and ideally, motion or video, as required by the role.

Challenge Preparation:

• Understand Likewize's Business: Be ready to discuss how design can support their service offerings (protection, repair, upgrade) and their target customer segments.

• AI Tool Familiarity: Be prepared to discuss specific AI tools you use and how you would apply them to a hypothetical Likewize marketing challenge.

• Presentation Skills: Practice articulating your design thinking clearly and concisely, focusing on strategy, execution, and impact.

📝 Enhancement Note: The interview process heavily emphasizes the portfolio and practical application of skills, especially AI integration. Candidates should prepare to not just show their work but to critically discuss their process, strategic thinking, and the results achieved. The "AI-first mindset" will likely be a recurring theme.

🛠 Tools & Technology Stack

Primary Tools:

• Design Software: Adobe Creative Cloud (especially InDesign, Photoshop, Illustrator), Figma.

• Presentation Software: Microsoft PowerPoint (advanced proficiency required).

• AI Design Tools: Proficiency with various AI-powered design platforms and workflows (specific tools may vary, but candidates should demonstrate a strong understanding of AI's application in creative production).

Analytics & Reporting:

• Marketing Analytics: Google Analytics 4 (GA4) is preferred, indicating a need to understand how design impacts website traffic, user behavior, and conversion tracking.

• A/B Testing Tools: Visual Website Optimizer (VWO) is preferred, suggesting an understanding of testing creative variations for performance optimization.

CRM & Automation:

• Marketing Automation: HubSpot and Klaviyo are preferred, indicating a need to create assets compatible with email marketing campaigns and automation workflows.

• Content Management: WordPress is preferred, suggesting familiarity with content management systems for web assets.

Video Editing (Preferred):

• Adobe Premiere Pro, After Effects, Final Cut Pro, CapCut, and/or DaVinci Resolve.

📝 Enhancement Note: This section highlights a modern, integrated tech stack. Proficiency in core design tools is baseline, but the emphasis on AI, marketing automation platforms (HubSpot, Klaviyo), and analytics (GA4, VWO) signifies a role that bridges creative execution with measurable marketing outcomes. Candidates should be prepared to discuss how they leverage these tools to drive efficiency and effectiveness.

👥 Team Culture & Values

Operations Values:

• Success-Oriented: A drive to achieve results and contribute to business growth, with a focus on "Go for Growth."

• Passion: Enthusiasm for the work, the industry, and continuous improvement.

• Professionalism: Maintaining high standards in work ethic, quality, and communication as the default.

• Accountability: Taking ownership of tasks and outcomes, with a focus on solutions rather than excuses.

• Teamwork: Collaborating effectively across departments and functions, avoiding silos.

Collaboration Style:

• Cross-Functional Integration: Expected to work closely with marketing, sales, and potentially other business units to ensure creative alignment and support broader business objectives.

• Data-Informed Collaboration: Decisions and creative direction will likely be informed by data and insights, requiring open discussion and collaborative analysis.

• Constructive Feedback: A culture that encourages sharing feedback to refine processes and creative outputs, contributing to continuous improvement.

📝 Enhancement Note: Likewize's stated values (Success, Passion, Professionalism, Accountability, Teamwork) are directly relevant to how an operations-minded designer should approach their work. The emphasis on "Go for Growth" and avoiding silos points to a dynamic, collaborative environment where individual contributions are expected to drive collective success.

⚡ Challenges & Growth Opportunities

Challenges:

• Rapid Iteration with AI: The primary challenge will be effectively leveraging AI to maintain speed and quality without sacrificing originality or strategic intent across diverse asset types.

• Balancing Creativity and Brand Consistency: Ensuring that innovative, AI-augmented designs remain cohesive with established brand guidelines across multiple brands and channels.

• Translating Complex Services: Effectively communicating the value of Likewize's device lifecycle services (protection, repair, upgrade) through compelling visual storytelling.

• Ambiguity and Autonomy: Thriving in a role that requires significant independent work and the ability to navigate less defined briefs, turning them into clear creative solutions.

Learning & Development Opportunities:

• AI Design Mastery: Becoming a leading expert in AI-assisted creative workflows within the company.

• Marketing Technology Integration: Gaining hands-on experience and expertise with key marketing automation and analytics tools (HubSpot, Klaviyo, GA4).

• Advanced Multimedia Skills: Developing proficiency in video editing and motion graphics to create richer content experiences.

• Brand Strategy Contribution: Growing to influence broader brand messaging and campaign strategies through impactful design.

📝 Enhancement Note: The challenges are rooted in the modern demands of creative roles, particularly the integration of AI and the need for strategic thinking beyond pure design execution. The growth opportunities are aligned with developing highly sought-after skills in the MarTech landscape and creative technology, positioning the candidate for future advancement.

💡 Interview Preparation

Strategy Questions:

• "Describe a project where you used AI to significantly improve your creative output or workflow. What was the outcome?" (Focus on specific AI tools, process, and measurable results.)

• "How do you approach translating complex technical services, like device protection or repair, into easily understandable and appealing marketing assets?" (Prepare examples of simplifying complex concepts.)

• "Walk us through a time you had to work with ambiguous project requirements. How did you clarify the brief and deliver successful results?" (Highlight your problem-solving and communication process.) Company & Culture Questions:

• "What do you know about Likewize's business and services, and how do you see design contributing to our 'Go for Growth' philosophy?" (Research their website and values.)

• "How do you ensure brand consistency when working across multiple brands or for different internal stakeholders?" (Discuss your process for managing brand guidelines and stakeholder needs.)

• "Describe your experience with AI in a professional design context. What are its strengths and limitations, in your opinion?" (Be ready to discuss your AI-first mindset and practical application.) Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly outline the objective, your role, the problem, your AI-assisted solution, the execution, and the results achieved.

• Quantify Impact: Use metrics whenever possible to demonstrate the effectiveness of your designs (e.g., increased engagement, conversion rates, time saved).

• Showcase AI Workflow: Visually or verbally explain how AI was integrated into your process – from ideation to asset finalization.

• Be Ready for Live Exercises: Prepare for potential design challenges that might test your speed, problem-solving, and ability to work with specific constraints or tools.

📝 Enhancement Note: Interview preparation should heavily focus on demonstrating practical experience with AI in design, strategic thinking about marketing impact, and the ability to communicate complex ideas visually. Candidates should be prepared to showcase their understanding of Likewize's business and how their design skills can directly contribute to the company's growth objectives.

📌 Application Steps

To apply for this Integrated Marketing Designer position:

• Submit your application through the provided link on the Likewize careers portal.

• Tailor your Resume: Optimize your resume to highlight your 3-4 years of hands-on creative production experience, specifically mentioning AI-centered workflows, Adobe Creative Cloud, Figma, and PowerPoint expertise. Use keywords from the job description.

• Curate Your Portfolio: Ensure your design portfolio prominently features projects demonstrating end-to-end creative ownership, AI integration, and diverse asset types (digital, print, presentations, motion). Prepare to walk through 2-3 key projects in detail, focusing on your process and results.

• Prepare for a Design Challenge: Be ready for a practical exercise that may assess your ability to create marketing assets under time constraints or with specific requirements relevant to Likewize's services.

• Research Likewize: Thoroughly understand Likewize's business, services, target audience, and company values. Prepare thoughtful questions for the interviewers that demonstrate your engagement and insight.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.