In-Home Design Consultant ($150k-250k)

📍 Job Overview

Job Title: In-Home Design Consultant

Company: Express Flooring

Location: Burbank, CA

Job Type: 1099 – Direct Seller (Contractor)

Category: Sales Operations / GTM Enablement (Focus on Field Sales Enablement)

Date Posted: 2026-06-05

Experience Level: 2-5 Years

Remote Status: On-site

🚀 Role Summary

• This is a high-impact, in-home sales role focused on consultative selling and driving revenue through direct customer engagement.

• The role requires an entrepreneurial mindset with a strong emphasis on managing a personal sales pipeline and closing deals efficiently, often within a single customer interaction.

• Success in this position is directly tied to achieving and exceeding aggressive sales goals within an uncapped commission structure.

• This role is crucial for enabling Express Flooring's Go-To-Market (GTM) strategy by representing the brand, understanding customer needs, and converting leads into sales.

📝 Enhancement Note: While this role is primarily sales-focused, its success is underpinned by operational excellence in customer engagement, pipeline management, and efficient conversion. It can be categorized under Sales Operations or GTM Enablement due to its direct impact on revenue generation and the need for structured sales processes and support.

📈 Primary Responsibilities

• Conduct comprehensive in-home consultations, diagnosing customer needs and presenting tailored flooring solutions.

• Build immediate rapport and trust with homeowners by actively listening to their requirements, lifestyle, and project objectives.

• Strategically present curated product selections and design recommendations to facilitate confident customer decision-making.

• Accurately measure spaces and prepare detailed project estimates, ensuring clarity and precision for clients.

• Educate customers on available financing options and current promotions to enhance value and affordability.

• Drive sales to a signed agreement, aiming for a one-call-close where possible, demonstrating strong closing techniques.

• Collaborate with internal support teams (e.g., installation, customer service) to ensure a seamless post-sale customer journey.

• Consistently meet and exceed individual sales targets and performance benchmarks.

• Manage personal schedule, travel, and sales pipeline effectively to maximize appointment efficiency and conversion rates.

📝 Enhancement Note: The emphasis on "one-call-close" and managing their own schedule indicates a need for strong self-management and operational efficiency from the consultant, aligning with sales operations principles for field sales effectiveness.

🎓 Skills & Qualifications

Education: High school diploma or equivalent required; a college degree is preferred.

Experience: Minimum of 2 years in in-home sales, outside sales, or consultative sales roles.

Required Skills:

• Proven track record of consistently meeting or exceeding sales goals.

• Excellent communication, presentation, and interpersonal skills for effective client engagement.

• Strong relationship-building capabilities to foster trust and rapport with homeowners.

• Entrepreneurial mindset with the ability to independently manage your schedule and sales pipeline.

• Confidence and proficiency in a one-call-close sales environment.

• Adaptability to work evenings and weekends to align with customer availability.

• Physical ability to lift and move product samples up to 55 lbs.

• Valid driver's license and reliable transportation for travel to client appointments.

• Ability to manage multiple in-home appointments per day across an assigned market. Preferred Skills:

• Experience with CRM systems for pipeline management and sales tracking.

• Familiarity with design principles or interior decorating.

• Proficiency in using digital tools for measurements and estimates (e.g., company-provided iPad).

• Demonstrated ability to educate customers on financing and promotional offers.

📝 Enhancement Note: The "2+ years" experience and the emphasis on closing and pipeline management suggest this role aligns with an intermediate-level sales professional who can operate with autonomy, similar to a field sales specialist supported by operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrated success in achieving and exceeding sales targets, ideally with quantifiable results (e.g., revenue growth, conversion rates).

• Examples of consultative sales processes, showcasing how customer needs were identified and addressed.

• Evidence of managing a personal sales pipeline, including lead conversion strategies and follow-up methodologies.

• Case studies or examples of successful closing techniques, particularly in a one-call-close scenario. Process Documentation:

• Ability to articulate and demonstrate the in-home sales process from initial contact to signed agreement.

• Documentation or examples of how project estimates and measurements were prepared and presented.

• Evidence of collaboration with support teams to ensure a smooth customer experience post-sale.

📝 Enhancement Note: While not explicitly requesting a formal "portfolio" in the traditional sense, candidates will be expected to showcase their sales process, results, and operational efficiency during interviews and potentially through portfolio examples of past successes.

💵 Compensation & Benefits

Salary Range: $150,000 - $250,000 USD annually (Uncapped Commission Structure)

Explanation: This range represents the average to high-end earnings for successful Design Consultants in their first year, based on the provided uncapped commission structure and industry benchmarks for high-performing in-home sales roles. Top performers are indicated to exceed $300,000+ annually. This is a 1099 contractor role, meaning compensation is commission-based.

Benefits:

• 7-week paid training program to equip new consultants with product knowledge and sales techniques.

• Ongoing coaching and development opportunities to support continuous skill enhancement.

• Company-provided iPad and measuring tool to streamline in-home consultations and estimates.

• Access to an optional contractor benefits program offering discounts and resources.

• Marketing support that consistently drives pre-scheduled appointments, eliminating cold calling.

• Dedicated internal support teams available before and after the sale to assist with customer experience.

Working Hours: Availability to work evenings and weekends is required, as customers are most available during these times. The role demands flexibility to manage a schedule of multiple in-home appointments per day.

📝 Enhancement Note: The salary range is based on provided data. The "1099 – Direct Seller" classification indicates this is an independent contractor role, and benefits reflect this status, focusing on training, tools, and support rather than traditional employee benefits.

🎯 Team & Company Context

🏢 Company Culture

Industry: Home Improvement / Retail (Flooring Solutions)

Company Size: Express Flooring is a rapidly expanding company with a significant presence across multiple states, indicating a medium to large-sized organization with established operational frameworks.

Founded: Information not directly provided, but described as a "leading provider" and "rapidly expanding," suggesting a well-established company with a history of growth and market penetration.

Team Structure:

• The In-Home Design Consultant role operates autonomously in the field but is supported by internal teams (sales leadership, marketing, customer service, installation) who provide leads, training, and post-sale operational support.

• Collaboration with cross-functional teams is essential for a seamless customer experience, bridging the gap between sales and fulfillment.

• The sales structure emphasizes individual performance and goal achievement within a competitive environment. Methodology:

• Data-driven marketing efforts generate pre-scheduled appointments, providing a structured lead flow for consultants.

• The sales methodology focuses on consultative selling, needs assessment, and a high-conversion sales process.

• Emphasis on customer satisfaction and a seamless transition from sale to installation highlights operational coordination.

Company Website: http://www.expressflooring.com/

📝 Enhancement Note: The company's emphasis on growth, problem-solving, and providing unlimited potential for careers suggests a dynamic and supportive environment for ambitious sales professionals, aligning with GTM and sales operations objectives.

📈 Career & Growth Analysis

Operations Career Level: This role represents a senior-level field sales position. It demands autonomy, significant sales expertise, and the ability to manage a territory and personal business effectively. It is a direct revenue-generating role critical to the company's GTM strategy.

Reporting Structure: While operating independently in the field, Design Consultants report to a sales management or leadership team responsible for performance tracking, coaching, and support.

Operations Impact: Design Consultants are directly responsible for generating revenue through in-home sales, significantly impacting the company's financial performance and market share. Their ability to convert leads efficiently and provide excellent customer experiences is vital for the company's growth and reputation.

Growth Opportunities:

• Sales Leadership: Potential to advance into sales management, team lead, or regional sales director roles.

• Specialization: Opportunities to become a subject matter expert in specific product lines or sales strategies.

• Mentorship: Chance to mentor new consultants, leveraging experience to guide others in sales operations and closing techniques.

• Continued Development: Access to ongoing coaching and development programs to refine sales acumen and business management skills.

📝 Enhancement Note: The role's focus on high earnings and autonomy positions it as a key contributor to revenue generation, aligning with the strategic goals of sales operations and GTM functions. Growth opportunities are geared towards sales excellence and leadership.

🌐 Work Environment

Office Type: Primarily an in-home, field-based role. Consultants operate from their homes and travel to customer residences.

Office Location(s): Burbank, CA, and surrounding markets within an assigned territory. Consultants are expected to travel throughout this area.

Workspace Context:

• The primary "workspace" is the customer's home, requiring professionalism and adaptability.

• Consultants utilize company-provided tools (iPad, measuring tools) to conduct sales presentations and gather project data.

• While not in a traditional office, consultants are part of a broader company network, interacting with support teams remotely or occasionally at company events/training.

• The work schedule is flexible but requires a commitment to evenings and weekends to maximize customer reach.

Work Schedule: Flexible, but requires dedication to evenings and weekends. Consultants manage their own appointment schedules, balancing client needs with business objectives.

📝 Enhancement Note: The field-based nature requires strong self-management and operational discipline, emphasizing the importance of efficient scheduling and client interaction protocols.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a phone or video call to assess basic qualifications, sales experience, and cultural fit.

• In-Depth Interview: May involve a panel interview or one-on-one with a sales leader to discuss sales methodology, experience, and career aspirations.

• Role Play/Presentation: Candidates may be asked to simulate an in-home consultation or present a sales strategy, demonstrating consultative selling and closing skills.

• Field Ride-Along (Potential): In some cases, a shadowing opportunity or field observation might occur to assess real-world application.

• Final Offer: Based on overall assessment of sales acumen, motivation, and alignment with company goals.

Portfolio Review Tips:

• Prepare to discuss specific sales achievements with quantifiable results (e.g., "Increased sales in my territory by X% in Y months").

• Be ready to walk through your typical in-home sales process, highlighting how you identify needs, present solutions, and handle objections.

• Showcase examples of how you've managed your pipeline and schedule to maximize efficiency and close rates.

• Prepare a brief case study of a challenging sale or a particularly successful customer engagement, focusing on your role and the outcome.

• Be prepared to discuss your understanding of customer experience and how you ensure satisfaction post-sale. Challenge Preparation:

• Anticipate questions about your sales philosophy, motivation, and how you handle rejection or difficult clients.

• Be ready to discuss how you would approach a typical in-home consultation for flooring, considering different customer profiles.

• Prepare to talk about your experience with commission-based roles and how you stay motivated.

• Research Express Flooring's products, target market, and company values to demonstrate genuine interest and alignment.

📝 Enhancement Note: Candidates should be prepared to demonstrate not just sales skills, but also the operational discipline required to succeed in a field sales role, including time management, pipeline organization, and customer journey management.

🛠 Tools & Technology Stack

Primary Tools:

• Company-Provided iPad: Used for product catalogs, design visualization, customer presentations, order entry, and potentially CRM access.

• Measuring Tools: Essential for accurate project specifications.

• Vehicle: For travel between client appointments.

Analytics & Reporting:

• While consultants may not directly use complex analytics tools, they will likely interact with sales performance reports generated by the company.

• Key metrics tracked will include appointments set, conversion rates, average deal size, and total revenue generated. CRM & Automation:

• Candidates are expected to have experience managing their pipeline, suggesting familiarity with CRM principles.

• The company likely uses a CRM system to track leads, appointments, sales activities, and customer data, which consultants will utilize.

• Automation may be present in lead generation (marketing) and appointment scheduling systems.

📝 Enhancement Note: Proficiency with mobile technology (iPad) and a strong understanding of CRM principles are crucial for managing sales activities and customer data effectively in this role.

👥 Team Culture & Values

Operations Values:

• Results-Driven: A strong emphasis on achieving and exceeding sales targets and driving revenue.

• Customer-Centric: Commitment to delivering an exceptional customer experience from consultation to installation.

• Entrepreneurial Spirit: Encouraging independent management of schedules, pipelines, and business growth.

• Collaboration: Working effectively with internal teams to ensure seamless customer journeys and operational efficiency.

• Continuous Improvement: Engaging in ongoing training and development to enhance sales skills and adapt to market needs.

Collaboration Style:

• Field consultants collaborate with internal support teams (marketing for leads, installation for project fulfillment, customer service for post-sale issues).

• Communication needs to be clear, concise, and timely to ensure operational continuity and customer satisfaction.

• A culture of mutual support between field sales and internal operations is implied to ensure business success.

📝 Enhancement Note: The company values align with a high-performance sales culture that relies on both individual drive and effective integration with operational support structures.

⚡ Challenges & Growth Opportunities

Challenges:

• Performance Pressure: High earning potential comes with the challenge of consistently meeting aggressive sales targets in a competitive market.

• Schedule Management: Balancing multiple in-home appointments, travel, and personal time requires excellent organizational skills.

• Closing in One Visit: The expectation of a "one-call-close" can be challenging, requiring strong negotiation and presentation skills under pressure.

• Market Competition: Navigating a competitive flooring market requires deep product knowledge and persuasive sales techniques.

Learning & Development Opportunities:

• Sales Training: A comprehensive 7-week paid training program covering product knowledge, sales techniques, and company systems.

• Ongoing Coaching: Continuous professional development through coaching sessions with sales leadership.

• Product Evolution: Staying updated on new flooring materials, design trends, and installation best practices.

• Business Acumen: Developing skills in personal finance management, time optimization, and client relationship nurturing.

📝 Enhancement Note: This role presents significant income potential but demands a high level of self-discipline and resilience. The provided training and coaching are critical for overcoming these challenges and fostering continuous growth.

💡 Interview Preparation

Strategy Questions:

• "Describe your approach to a first-time in-home sales consultation for flooring. What are your key steps?"

• "How do you handle a situation where a customer is undecided or has objections during a sales appointment?"

• "Walk me through your process for managing your sales pipeline and ensuring you meet your targets each month."

• "How do you prepare for a sales appointment to maximize your chances of closing the deal?" Company & Culture Questions:

• "What interests you about Express Flooring and this specific role?"

• "How do you stay motivated in a commission-only sales environment?"

• "Describe your experience working independently and managing your own schedule."

• "How do you ensure a positive customer experience even after the sale is made?" Portfolio Presentation Strategy:

• Be ready to discuss your most successful sales achievements, including specific metrics and the strategies you employed.

• Use the STAR method (Situation, Task, Action, Result) to detail a challenging sales scenario and how you resolved it.

• Clearly articulate your understanding of the in-home sales process and how you would apply it to Express Flooring's products.

• Demonstrate your ability to present solutions that align with customer needs and budgets, showcasing your consultative skills.

📝 Enhancement Note: Interviewers will be assessing not only sales ability but also operational discipline, entrepreneurial drive, and alignment with Express Flooring's customer-centric, results-oriented culture.

📌 Application Steps

To apply for this In-Home Design Consultant position:

• Submit your application through the provided application link on the Express Flooring careers page.

• Resume Optimization: Tailor your resume to highlight 2+ years of in-home or consultative sales experience, emphasizing achievement in meeting sales goals and your ability to manage a pipeline. Use keywords like "consultative selling," "in-home sales," "closing," "pipeline management," and "customer relationship management."

• Portfolio Preparation: Be ready to discuss specific examples of your sales process, successful closings, and how you manage client relationships. Quantify your achievements whenever possible.

• Interview Practice: Prepare to answer strategy and behavioral questions using the STAR method. Practice role-playing common sales scenarios related to home improvement or consultative sales. Research Express Flooring's products and market position.

• Logistics Confirmation: Ensure you have a valid driver's license, reliable transportation, and availability for evenings and weekends, as these are critical requirements for the role.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions for sales operations and GTM roles. All details should be verified directly with Express Flooring before making application decisions.