Head of Product Strategy, Planning, and Intelligence

📍 Job Overview

Job Title: Head of Product Strategy, Planning, and Intelligence

Company: Samsung Electronics

Location: Science Hub Tower 4, Manila, Philippines

Job Type: Full time

Category: Product Strategy & Operations

Date Posted: 2026-07-31

Experience Level: 10+ years

Remote Status: On-site

🚀 Role Summary

• Lead the strategic formulation and execution of product roadmaps to maximize sales, market share, and profitability within the competitive technology sector.

• Drive the development and implementation of differentiated go-to-market (GTM) strategies, identifying new market opportunities and customer segments.

• Oversee and optimize supply chain and forecasting operations to meet targeted sales and operational KPIs.

• Foster robust cross-functional collaboration across marketing, sales, retail, and SCM teams, as well as with HQ and regional offices, to ensure aligned product planning and execution.

📝 Enhancement Note: While the title includes "Intelligence," the core responsibilities and skills described lean heavily into Product Strategy, Marketing, and Go-to-Market operations, with a strong emphasis on strategic planning and execution rather than pure data analytics or business intelligence. The role requires a blend of strategic vision, market analysis, and operational execution oversight.

📈 Primary Responsibilities

• Product Strategy Formulation & Execution: Analyze market dynamics, competitive landscapes, and consumer behavior to define a compelling product lineup strategy that drives sales volume, market share, and profitability. Develop and implement differentiation strategies to enhance product competitiveness and consumer value propositions, particularly focusing on maintaining leadership in the flagship segment.

• Go-to-Market (GTM) Strategy Development & Implementation: Identify and capitalize on emerging market opportunities and new customer segments. Design and execute innovative, differentiated marketing strategies for new product introductions. Lead and empower cross-functional teams to ensure the flawless execution of GTM plans and launch initiatives.

• Supply Chain & Forecast Management: Develop accurate sell-in and sell-out forecasts to achieve quantitative and financial targets. Collaborate closely with Supply Chain Management (SCM) teams to ensure operational efficiency and alignment with key performance indicators for the segment.

• Cross-Functional & Global Collaboration: Partner effectively with marketing, retail, sales, and channel development teams to ensure cohesive and impactful product launches. Act as a conduit for market feedback from sales and retail channels, integrating insights into GTM development. Maintain seamless communication and alignment with HQ and regional offices for planning and execution consistency.

📝 Enhancement Note: The responsibilities highlight a significant operational component in managing forecasts and collaborating with SCM, indicating a need for strong process understanding and execution oversight within the GTM framework.

🎓 Skills & Qualifications

Education: Bachelor's degree in Business, Marketing, or a related field.

Experience: Minimum 15 years of total work experience, including a minimum of 5–7 years of progressive product management experience within the technology or consumer goods industry.

Required Skills:

• Product Strategy & Planning: Proven ability to formulate and execute comprehensive product strategies aligned with business objectives.

• Market Analysis & Consumer Insights: Deep understanding of market trends, competitive analysis, and consumer behavior, particularly within the mobile flagship segment.

• Go-to-Market (GTM) Execution: Demonstrated success in end-to-end GTM strategy development and execution for product launches.

• Cross-Functional Leadership: Ability to lead and influence diverse teams across marketing, sales, retail, SCM, and channel development.

• Stakeholder Management: Experience in effectively managing relationships and communications with internal teams, HQ, and regional counterparts.

• Business Acumen & Risk Mitigation: Strong strategic thinking, sound business judgment, and capability to identify and mitigate business risks.

• Supply Chain & Operations Understanding: Familiarity with product development cycles, supply chain operations, PSI (Product, Sales, Inventory) management, and sales channel operations.

• Leadership & Team Building: Exceptional leadership qualities, with a proven ability to build, motivate, and develop high-performing teams.

• Communication & Interpersonal Skills: Excellent verbal and written communication, presentation, and interpersonal skills.

• Resilience & Adaptability: Demonstrated ability to thrive and maintain effectiveness in dynamic, challenging market conditions.

Preferred Skills:

• Deep knowledge of the mobile flagship segment is a significant advantage.

• Experience with advanced forecasting methodologies and sales channel optimization.

• Familiarity with international market dynamics and cross-regional collaboration protocols.

📝 Enhancement Note: The requirement for 15 years of total experience with a significant portion in product management suggests a senior-level role requiring strategic depth, leadership capability, and a broad understanding of the product lifecycle and market operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Strategic Frameworks: Showcase examples of how you've developed and implemented product strategies, including market segmentation, competitive positioning, and value proposition articulation.

• GTM Case Studies: Present detailed case studies of successful product launches, illustrating your role in strategy development, cross-functional team coordination, and GTM execution.

• Market Analysis & Insights: Provide examples of market research, trend analysis, and consumer insights that informed strategic decisions and product roadmaps.

• Operational Impact: Demonstrate how your strategic initiatives have translated into measurable business outcomes such as increased market share, revenue growth, or profitability improvements.

Process Documentation:

• Strategy Development Process: Detail your approach to analyzing market data, identifying opportunities, and formulating strategic product plans.

• GTM Planning & Execution Process: Outline your methodology for planning product launches, coordinating cross-functional efforts, and managing execution timelines.

• Performance Measurement & Feedback Loops: Illustrate how you establish KPIs, monitor performance, and incorporate feedback into ongoing strategy refinement and operational adjustments.

📝 Enhancement Note: For a senior role like this, a portfolio should emphasize strategic thinking, leadership in complex cross-functional projects, and demonstrable impact on business outcomes, rather than granular tactical execution details unless they support a strategic point.

💵 Compensation & Benefits

Salary Range: Based on location (Manila, Philippines), experience level (10+ years, with 5-7 in product management), and the senior nature of the role (Head of Department), a competitive salary range for a Head of Product Strategy role in the Philippines would typically fall between PHP 300,000 to PHP 600,000 per month. This estimate is derived from industry benchmarks for senior management positions in multinational technology companies in major Philippine business districts like Metro Manila. For a senior leadership role at a company of Samsung's caliber, the upper end of this range or potentially higher is expected, depending on the candidate's specific qualifications and proven track record.

Benefits:

• Comprehensive health insurance coverage (medical, dental, vision).

• Retirement savings plan/company-sponsored provident fund.

• Paid time off (annual leave, sick leave, holidays).

• Opportunities for professional development and training.

• Potential for performance-based bonuses and incentives.

• Access to company-provided resources and technology.

• Employee discounts on Samsung products.

Working Hours: Standard full-time working hours are typically 40 hours per week, Monday to Friday. However, given the leadership nature of this role and the global operational demands, flexibility may be required to accommodate international calls and critical business needs outside of standard hours.

📝 Enhancement Note: Salary estimation is based on general Philippine market data for senior management roles in MNCs and the specific requirements of the role. Actual compensation will be determined by Samsung Electronics based on the candidate's experience, qualifications, and internal compensation structures.

🎯 Team & Company Context

🏢 Company Culture

Industry: Consumer Electronics, Technology Hardware, Telecommunications. Samsung Electronics is a global leader, known for its innovation in a highly competitive and rapidly evolving market. This means the operations environment is fast-paced, demanding, and driven by continuous improvement and market leadership.

Company Size: Samsung Electronics is a massive global conglomerate, employing hundreds of thousands of people worldwide. This implies a structured corporate environment with established processes, extensive resources, and opportunities for global career mobility, alongside potential for bureaucratic layers.

Founded: Samsung was founded in 1938. Its long history signifies stability, extensive market experience, and a deep understanding of global business operations and consumer markets.

Team Structure:

• The Head of Product Strategy, Planning, and Intelligence will lead the Product Marketing Group and the SPI (Strategy, Planning, and Intelligence) Group. This suggests direct management of multiple teams focused on different facets of product strategy and market intelligence.

• The role likely reports to a senior executive, such as a Vice President or Country Manager for the Philippines, overseeing the product and marketing functions.

• Close collaboration is expected with heads of Sales, Marketing, Retail, Channel Development, and Supply Chain Management, both locally and with global HQ counterparts. Methodology:

• Data-Driven Decision Making: Operations and strategy are heavily reliant on market data, sales figures, and consumer insights to inform decisions.

• Agile Planning & Execution: While a large organization, the pace of the consumer electronics market necessitates agile approaches to strategy adjustments and GTM execution.

• Global Alignment & Local Adaptation: A core methodology involves balancing global product strategies and standards with local market needs and execution realities.

Company Website: https://www.samsung.com/ph/

📝 Enhancement Note: Samsung's scale and global presence mean that operations roles require an understanding of complex matrix organizations and the ability to navigate both corporate structures and fast-paced market demands.

📈 Career & Growth Analysis

Operations Career Level: This is a senior leadership position, a "Head of" role, indicating significant responsibility for strategic direction, team management, and business outcomes within a specific function (Product Strategy, Planning, and Intelligence). It sits at the executive or senior management level, requiring strategic vision and operational oversight.

Reporting Structure: The role will likely report to a high-level executive within Samsung Philippines, such as the Country Manager or a VP of Marketing/Sales. This position will have direct reports, managing teams within the Product Marketing and SPI groups.

Operations Impact: The Head of Product Strategy, Planning, and Intelligence has a direct and substantial impact on Samsung's revenue and market position in the Philippines. Strategic decisions made in this role directly influence product offerings, sales performance, market share, and overall profitability for key product segments.

Growth Opportunities:

• Leadership Expansion: Potential to expand leadership scope to oversee broader marketing or commercial functions within the Philippines or the wider APAC region.

• Strategic Influence: Opportunity to influence global product strategy and roadmap decisions through insights and performance data from the Philippine market.

• Specialization & Expertise: Deepen expertise in specific product categories or market segments, becoming a recognized authority within Samsung's global product organization.

• Cross-Functional Mobility: Potential to transition into related senior roles in Marketing, Sales, or Business Development, leveraging a comprehensive understanding of the product lifecycle and market dynamics.

📝 Enhancement Note: This role is a significant step into senior leadership, offering a platform to influence both local and potentially global strategy, with clear pathways for further career advancement within a major multinational corporation.

🌐 Work Environment

Office Type: The role is based at the Samsung Electronics Philippines Corporation (SEPCO) office located in Science Hub Tower 4, McKinley Hill, Taguig City. This is typically a modern, corporate office environment designed for professional operations.

Office Location(s): Science Hub Tower 4, McKinley Hill, Taguig, Philippines. McKinley Hill is a well-developed business district in Metro Manila, offering modern office spaces and amenities.

Workspace Context:

• Collaborative Environment: Expect a dynamic workspace fostering collaboration among teams. This includes meeting rooms, project spaces, and open areas designed for brainstorming and cross-functional interaction.

• Technology & Tools: Access to Samsung's advanced technology and a robust IT infrastructure is standard, supporting efficient operations and communication. This includes high-speed internet, modern communication tools, and potentially access to Samsung's internal software and platforms.

• Team Interaction: Frequent interaction with direct reports, peers in other departments, and potentially visits or calls with global HQ and regional teams. The environment encourages a professional, results-oriented approach.

Work Schedule: While the standard is 40 hours per week (Monday-Friday), the nature of a leadership role in a global technology company often requires flexibility. This may involve occasional early morning or late evening calls with international teams, depending on time zone differences and critical project deadlines.

📝 Enhancement Note: The work environment in a leading tech company like Samsung is expected to be professional, technologically advanced, and demanding, with a strong emphasis on collaboration and achieving business objectives.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or a recruiter will conduct an initial screening to assess basic qualifications, experience, and cultural fit. Be prepared to articulate your career trajectory and key achievements.

• Hiring Manager Interview: This will likely be with the direct supervisor (e.g., VP of Marketing/Sales) to assess strategic thinking, leadership capabilities, and understanding of the product and market landscape.

• Cross-Functional Interviews: You may meet with peers from Sales, Marketing, or SCM to evaluate collaboration skills and your understanding of their respective functions' needs.

• Case Study/Presentation: A common step for senior roles. You might be asked to prepare and present a strategic plan, market analysis, or a GTM strategy for a hypothetical or current product. This is where your portfolio is crucial.

• Final Executive Interview: Potentially with a higher-level executive or Country Manager for final approval, focusing on strategic alignment with Samsung's vision and leadership potential.

Portfolio Review Tips:

• Strategic Impact Focus: Curate examples that clearly demonstrate your strategic thinking and how your initiatives drove tangible business results (e.g., market share growth, revenue increase, successful product launches).

• GTM Execution Depth: For GTM cases, detail the strategy, the target audience, the marketing mix, the cross-functional roles, and the measurable outcomes.

• Data & Metrics: Quantify your achievements wherever possible. Use KPIs, ROI figures, market share percentages, and sales figures to back up your claims.

• Leadership & Collaboration: Include examples that highlight your ability to lead teams, influence stakeholders, and manage complex cross-functional projects.

• Tailoring: If possible, align your portfolio examples with Samsung's product categories or market challenges.

Challenge Preparation:

• Strategic Problem-Solving: Be ready to discuss how you would approach specific market challenges or opportunities relevant to Samsung's product portfolio in the Philippines.

• GTM Scenario Planning: Prepare to outline a GTM strategy for a new product launch, considering local market dynamics, competitive responses, and operational constraints.

• Leadership & Team Management: Anticipate questions about your leadership style, how you motivate teams, and how you handle underperformance or conflict.

📝 Enhancement Note: A strong portfolio is critical for this role, serving as tangible proof of your strategic capabilities and operational execution successes. Focus on impact and alignment with Samsung's business objectives.

🛠 Tools & Technology Stack

Primary Tools:

• CRM Systems: Experience with enterprise-level CRM platforms (e.g., Salesforce, Microsoft Dynamics) for understanding sales pipelines, customer data, and market segmentation.

• Product Management Software: Familiarity with tools for roadmap planning, product lifecycle management, and feature prioritization (e.g., Jira, Aha!, Productboard).

• Business Intelligence Platforms: Proficiency in BI tools for data analysis, reporting, and dashboard creation (e.g., Tableau, Power BI, Looker), though the "Intelligence" aspect may be managed by dedicated analysts.

• Collaboration Suites: Advanced use of tools like Microsoft 365 (Teams, SharePoint, Excel, PowerPoint) or Google Workspace for communication, document management, and project collaboration.

Analytics & Reporting:

• Market Research Tools: Experience with syndicated data providers (e.g., GfK, IDC, Nielsen) for market sizing, competitive tracking, and trend analysis.

• Sales & Marketing Analytics: Tools for analyzing campaign performance, sales funnel metrics, and customer acquisition cost (CAC).

• Forecasting Software: Familiarity with specialized tools or advanced Excel modeling for sales and demand forecasting.

CRM & Automation:

• Marketing Automation Platforms: Understanding of how platforms like HubSpot, Marketo, or Salesforce Marketing Cloud are used in GTM execution, though direct management might not be required.

• ERP Systems: General awareness of Enterprise Resource Planning (ERP) systems (e.g., SAP) for understanding how product planning integrates with broader business operations and supply chain.

📝 Enhancement Note: While direct hands-on use of every tool may not be required, a strong understanding of how these systems support product strategy, GTM execution, and operational efficiency is essential for a leadership role. The "Intelligence" aspect suggests a need to leverage data analytics tools and interpret insights derived from them.

👥 Team Culture & Values

Operations Values:

• Customer-Centricity: A strong focus on understanding and meeting consumer needs and preferences, particularly in the competitive mobile flagship segment.

• Innovation & Agility: Embracing new ideas, adapting quickly to market changes, and driving continuous improvement in product offerings and strategies.

• Data-Driven Decision Making: Relying on market intelligence, sales data, and consumer insights to inform strategic planning and operational adjustments.

• Excellence & Performance: A commitment to achieving high standards in product quality, market execution, and business results, striving for market leadership.

• Collaboration & Teamwork: Fostering a cooperative environment where teams work together seamlessly across departments and geographies to achieve common goals.

Collaboration Style:

• Strategic Partnership: Working closely with Sales, Marketing, and Channel Development to ensure product strategies are aligned with commercial objectives and market realities.

• Cross-Functional Alignment: Facilitating open communication and joint planning sessions to ensure all departments are synchronized for product launches and GTM execution.

• Feedback Integration: Actively seeking and incorporating feedback from sales, retail, and regional teams to refine strategies and improve operational effectiveness.

• Global Coordination: Maintaining strong working relationships with HQ and regional product and marketing teams to ensure alignment on global strategies while adapting for local market nuances.

📝 Enhancement Note: Samsung's culture is generally known for being fast-paced and demanding, with a strong emphasis on results and innovation. Understanding and aligning with these values will be key for success in this role.

⚡ Challenges & Growth Opportunities

Challenges:

• Intense Market Competition: The mobile flagship segment is highly competitive, requiring constant innovation and strategic differentiation to capture and retain market share.

• Rapid Technological Evolution: Keeping pace with fast-changing technology trends and consumer expectations in the electronics industry demands continuous learning and agile strategy adjustments.

• Global vs. Local Dynamics: Balancing global product strategies and mandates from HQ with the specific needs, preferences, and competitive dynamics of the Philippine market.

• Supply Chain Volatility: Managing supply chain operations to meet demand forecasts amidst potential global disruptions or inventory management challenges.

Learning & Development Opportunities:

• Advanced Strategic Planning: Opportunities to refine and expand strategic planning methodologies at a global scale.

• Executive Leadership Development: Access to leadership training programs and mentorship from senior executives within Samsung.

• Market Intelligence Expansion: Developing deeper expertise in market analysis, competitive intelligence, and predictive analytics through exposure to global data and insights.

• Cross-Regional Exposure: Potential to gain experience working with or understanding product strategies across different regions within Samsung's global network.

📝 Enhancement Note: This role presents significant challenges inherent in leading a product function for a global tech giant in a dynamic market, offering corresponding high-level growth and development opportunities.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for developing a product strategy for a new flagship product in a highly competitive market like the Philippines. What data would you prioritize, and how would you differentiate?" (Focus on structured approach, market analysis, competitive positioning, and unique value propositions).

• "How do you ensure alignment between product strategy, go-to-market execution, and supply chain operations? Provide an example of a time you managed a complex cross-functional initiative to achieve these alignments." (Highlight collaboration, communication, and operational oversight).

• "Imagine our market share in a key segment is declining due to competitor innovation. What steps would you take to analyze the situation and formulate a strategic response?" (Demonstrate analytical skills, strategic thinking, and problem-solving). Company & Culture Questions:

• "Why are you interested in Samsung Electronics, and what do you know about our product strategy in the Philippines?" (Showcase research, brand understanding, and genuine interest).

• "How do you foster a culture of innovation and continuous improvement within your teams, especially in a fast-paced environment like consumer electronics?" (Discuss leadership style, team motivation, and process optimization).

• "Describe a time you had to influence stakeholders at HQ or in another region to adopt a strategy that differed from their initial plan." (Focus on communication, negotiation, and data-driven persuasion). Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, clearly define the challenge, your strategic approach, the actions taken (especially cross-functional collaboration), and the quantifiable results.

• Quantify Impact: Use numbers and data (market share, revenue, growth rates, ROI) to demonstrate the tangible impact of your strategies.

• Highlight Leadership: Emphasize your role in leading teams, influencing decisions, and driving execution.

• Be Prepared for Deep Dives: Understand the details behind your portfolio examples, as interviewers may ask probing questions about specific decisions or challenges.

📝 Enhancement Note: Prepare specific, data-backed examples from your career that directly address strategic formulation, GTM execution, cross-functional leadership, and quantifiable business impact, aligning them with Samsung's market and product focus.

📌 Application Steps

To apply for this operations position:

• Submit your application through the Samsung Careers portal link provided.

• Curate Your Portfolio: Select